RENOVATIONINDUSTRYSECTORWORKSHOP

Preparedby:

MurrayBond,ChristineGustafson&KenFarrishHomePerformanceStakeholderCouncil(HPSC)

Preparedfor:

RenovationSectorWorkshopAttendees

TUESDAY,JANUARY17th 2017

AGENDA

1. BriefHistoryofHomePerformance2. HomePerformanceStakeholderCouncil(HPSC)Background3. WhereRenovationIndustryisNow4. WhereRenovationIndustryWanttoGo5. RenovationIndustrySectorCouncil6. Closing&NextSteps

WHATISHOMEPERFORMANCE?

• Homeperformanceisaholisticapproachtoidentifyingandaddressingenergy-efficiency,comfort,health,andsafetyrelatedissuesinordertomakeahomeperformbetter.

• Homeperformancenowincludesabroadrangeofqualityproductsandservicessuchas:HVAC,Windows/Doors&Siding,Insulation&AirSealing,EnergyEvaluationsandEnergy-EfficientRenovations.

BRIEFHISTORYOFHOMEPERFORMANCE

• In 1986, the first Affordable Comfort conference in US was held to share ideas aboutmaking homes energy efficient, comfortable, and affordable without putting residentsor building structures at risk.

• Home performance more evolved in US, with a number of industry players providingcore programs, policy direction, home energy solutions and services throughout allsectors of the home performance industry.

BRIEFHISTORYOFHOMEPERFORMANCE(cont.)

• Closertohome,anumberof“Energy-EfficiencyPrograms”offeredbyvariouslevelsofgovernmentandutilitiesinBCtosupporthomeperformancehavebeenimplementedoverpast25years.

• Forvariousreasonstheseprogramshavenotresultedincreatingconsistentandlong-termprofitablebusinessopportunitiesforcontractorsandsuppliers.

• Toaddressthis,theHPSChasbeendevelopedwithaprimarygoaltodeterminewhatgovernment,utilitiesandotherkeyindustryplayerscandotocreateamoresustainablehomeperformanceindustryinBritishColumbia.

WHOWEARE

• HPSCismadeupofacoregroupofdedicatedindustryrepresentativescommittedtoworkingtogethertoadvancehomeperformanceinBC.

• Operatesasasub-committeewithinBCAdvancedConservation&EfficiencyAssociation(BCACE)focusedonrepresentingresidentialinterestsrelatedtoenergy-efficiencyandconservation.

• HSPCExecutivefacilitatesplanningandimplementationofHPSCoperationsandactivities.

• HPSCworkingtoestablisheffectiveIndustrySectorCouncilswithrepresentationfromcontractors,sub-trades,manufacturers,suppliers,tradeassociations,andindustryexperts.

OBJECTIVESOFTHEHPSC

• TheHPSCexiststohelpcompaniesoperatinginhomeperformancesucceedandbelieveindustryinputiscriticaltodevelopingeffectivelong-termpoliciesandprogramsthatsupporthomeperformance.

• HPSCactingasafacilitatorforindustrytoprovideanimpactfulvoiceontheuniqueneedsofsectorsoperatinginBC’shomeperformanceindustry.

• HPSCfocusistosupportindustrydevelopmentinkeyareas:

ADVOCACYMARKETGROWTH

CAPACITYBUILDING

QUALITYWORKMANSHIP

WHERETHERENOVATIONINDUSTRYISNOW

Whatarethebiggest issuesandbarriersfacing theRenovation

industryfacestoday?Howmightwesolvethem?

ISSUE:INDUSTRYREPUTATION/QUALITY

• Needtodifferentiateprofessionalrenovatorsfromlowquality,lowcostcompanieswhoseworkandbehaviourreflectsontheentireindustryandmakesthesaleofqualityprojectsandinstallationsdifficult.Contractorselectionshouldbebasedonvalue,notprice.

• Lackofenforcementregardingpermitsandbylawsenableslowqualitywork/undergroundeconomy.

POTENTIALSOLUTION:INDUSTRYREPUTATION/QUALITY

• Buildtheindustryreputationthroughrecognizingtheprofessionalfirmsandminimizinglowqualityworkandunscrupulouscontractors.

• Grantsandrebatescanbeusedtosetstandards,ensurequalitywork,andrequireinspections.

• RenovationTaxCreditfocussedonEE/homeperformance.• CertificationforrenovatorssimilartowhatCHBAdoesforbuilders(updateand

promote).• Consolidatetheindustryintothosefirmswhocanbetrustedtodoqualitywork.• Educateconsumers/potentialclientsastowhattoexpectinarenovation,what

constitutesaqualityjob,needforpermits,howtochoosebasedonvalueratherthanprice,andrisksregardingtheneedforasbestosremoval.

• Grantsforremediationanddisposal.• Trainingfortradesandsometypeofcertificationforthosetrained.• Salesandpresentationtrainingforcontractors.• Minimumstandardsandspecificationsforproductsandinstallations.• Inspectionsbasedoncontractorperformance.

ISSUE:CONSUMEREDUCATION

• Consumershavedifficultyunderstandingwhatisrequiredforaqualityjobandwhattheyshouldexpectastheirprojectmovesahead.Toooftentheyselectacontractorbasedonlowcost.

• TVprogramsoftensetunrealisticcostexpectations.• Multiplebrandsleadingtoconfusioninthemarketplace.

POTENTIALSOLUTIONS:CONSUMEREDUCATION

• Providesystematicandbetterinformationregardingprograms,policiesandlocalrequirements.

• Buildawarenessoftheneedforhomeperformanceimprovementsandtheassociatedbenefits.

• Educateconsumers/potentialclientsastowhattoexpectinarenovation,whatconstitutesaqualityjob,needforpermits,howtochoosebasedonvalueratherthanprice,andrisksregardingtheneedforasbestosremoval.

• Setrealisticcostrangeexpectations.• Buildtheimageoftherenovationindustryanditsbenefitsforconsumersandthe

province.• Buildlongtermrelationshipswithhomeownersasreturncustomers.• HomeenergylabellingtoincreasemarketdemandandvalueofEEhomes.• Needtoimprovecommunicationswithclientsandprovideinformationinwriting.• Linktosustainability,energycostsavings,GHGemissionsreductions,increasedresale

value.

ISSUE:COSTOFCOMPLIANCE&DELAYSINPERMITTING

• Qualitycontractorsareplacedatadisadvantageascomparedtothosewhobypasstherequiredapprovalprocess.

• Obtainingapprovalscanbeexpensiveandverytimeconsuming– farbeyondmanyclientexpectations,especiallyinVancouver.

POTENTIALSOLUTIONS:COSTOFCOMPLIANCE&DELAYSINPERMITTING

• Governmentsandutilitiesneedtosystematicallyinvolvetheindustryinthedevelopmentofprograms,policies,andbylawstoensurerequirementsmakesenseandareimplementedinamannerwhichisassimpleandefficientaspossible.

• Speeduptheprocessforcertifiedprofessionalwhoaremuchlesslikelytogenerateproblems(similartocertifiedprofessionalbuilderinVancouver).

• Providetheindustrywithbetterandsystematicinformationregardingprograms,policesandbylaws.Provideadvancenoticeofchangesandnewinitiatives.

• Consistentregulationasmuchaspossiblethroughouttheprovince.• Educateinspectorstoachieveconsistencyininterpretationofrequirements.• Industryshouldengagewithmunicipalitiestomanageredtapeandtimedelays.

ISSUE:LACKOFAVAILABILITYOFTRAINEDTRADES

• Trainedtradespeopleareoftennotavailabletomeetschedulesatpeakdemandtimes.

• Overall,theleveloftraininginmanycases(eg.finishcarpenters)isnotattheleveltherenovatorneeds.

• Employersarereluctanttoinvestintrainingasthereislittlevalueascribedtoprofessionalcredentials.

POTENTIALSOLUTIONS:LACKOFAVAILABILITYOFTRAINEDTRADES

• Trainingfortradesandsometypeofcertificationforthosetrained.Mustbeaneed/requirementforpeopletotakethetraining.

• Promotionoftheindustryasagoodandrewardingcareer• Consistencyinprogramsandpromotionsandcoordinationofutilityandgovernment

effortstohelpleveloutdemandovertime.

OPPORTUNITIESINTHERENOVATIONSECTOR

• Speeduppermitapprovals.• Movementtowardssustainability,energyupgrades,greenbuildings.• Increasedhomevaluesmeanthereismoreequitywhichcanbeusedtofinance

renovations.• Manyhomesareoutdatedandneedupgrades.Stylechanges.Increasingenergy

costs.• Newproductsandtechnologies,alongwithalternateenergysourcesbecoming

available.• Accessiblehousingaspeoplewanttoageinplace.• Smarthomesandhomeautomationaregettingincreasinginterest.• BuildrelationshipswithHPSC,municipalities,contractors,HPO.• Engagewithmunicipalitiestomanageredtapeandminimizetimeforapprovals.

PROFESSIONALDEVELOPMENT• Education&Courses• Resources&Educators• Membership• Certification/Credentials• Training• ThoughtLeaders

WORKMANSHIP• BuildingCodes• Product&Energy-EfficiencyStandards• InstallationSpecifications/Manuals• BestPracticeGuides• QualityPrograms/Assurance• Inspections

EXISTINGLANDSCAPEANALYSIS

SECTORINFRASTRUCTURE• Manufacturers• ManufacturerAgent• Wholesaler/Dealers• Retailer/Contractors• Associations/TradeAllies

HOMEPERFORMANCE• Connectivity• Experience• Programs

WHEREDOESTHERENOVATIONINDUSTRYWANTTOGO

…createopportunitiesandprovideinputonprogramsandpoliciesthatremoveindustrybarriersandpromotegrowth?

…supportthedevelopmentofeffective,long-termstrategiesandmarketsignalstoacceleratetheRenovationindustrygrowthandexpandbusinessopportunities?

…cultivateandsupportatrainedandqualifiedRenovationindustryworkforcethatreliablydelivershomeperformancerelatedproductsandservices?

…helpthedevelopmentandimplementationofprograms,traininginitiativesthatsupportqualityworkmanshipintheRenovationsector?

Howcanweworktogetherto…

RENOVATIONINDUSTRYSECTORCOUNCIL- OUTLINE

• HPSCislookingtodevelopandsupportanRenovationIndustrySectorCouncilwho’smandatewouldbe:

• MakerecommendationstoinformtheRenovationIndustryVisionandRoadmapandultimatelydetermineindustrydevelopmentinitiativesthatwouldsupporttheRenovationindustry.

• RepresentandadvancetheinterestsoftheRenovationIndustrywithintheHPSC.

RENOVATIONINDUSTRYSECTORCOUNCIL- BENEFITS

BENEFITSOFPARTCIPATINGINRENOVATORSSECTOR

COUNCIL

1. HelpdeveloptheHomePerformanceStakeholderCouncil.

2. ShapeavisionandroadmapforadvancingtheinterestsoftheRenovationindustry.

3. MakepolicyandprogramrecommendationstoremovebarriersandsupportthegrowthoftheRenovationindustry.

4. ContributiontooverallgrowthofbusinessopportunitiesfortheRenovationindustry.

RENOVATIONINDUSTRYSECTORCOUNCIL– PARTICIPATION

• MembersoftheRenovationIndustrySectorCouncilwouldberequestedtoprovide:

o Aminimumone(1)yearcommitmenttosupportHPSCSectorCouncilactivities.

o Provideanaverageofthree(3)tofive(5)hoursmonthlyonavoluntarybasisaspartofactiveparticipation.

o EngagewithpeersontheRenovationSectorCouncilthroughconferencecalls,meetings,reviewingliteratureandprovidinginputtoHPSCactivities.

o WhendecisionsaboutRenovationSectorCouncilactivitiesarerequired,followapracticeofconsensus-baseddecisionmaking.

NEXTSTEPS

1. ORGANIZE – SupportthedevelopmentofanRenovationSectorCouncil.

2. COLLABORATE – GatherfurtherRenovationsectorinputtosupportBusinessCaseforHomePerformanceandplansfornextphaseofHPSCproject.

3. COMMUNICATE – BuildtheRenovationsectornetworkwithintheHPSCandengagethenetworkthroughproactivecommunications.

Thankyou.ChristineGustafson

christine@harbourgreene.caMurrayBond

Murray_Bond@telus.net

KenFarrishKen@Farrish.net