Responsive Web Design: Today’s Trend In Mobile Space

Mobile technology has invited a transformation in every aspect of the way the people usethe internet. At present, most of the smartphone users book ticket, browse content, doshopping, and actively participate in social media through their phones. Thus, it isimperative that business owners should also think about building the organizations’presence in the mobile space. And, for that, they should make their business websitemobile-friendly and responsive.

Responsive Web Design: What Exactly It Is!

A responsive web design is a kind of design that gets automatically scaled according tothe shape and size of the devices through which it is accessed. It just behaves similar tothe water that changes its shape as per shape of the vessel.

Today, there are scores of mobile devices of varied shapes and sizes available. Thedesktop website cannot offer the seamless experience on different mobile screens becauseit comes with fixed width. Hence, if the users access that simple website through theirmobile phones, they have to scroll horizontally a lot and tap on the screen a many timesto zoom in the content. All these things waste their time. Moreover, in this situation, it isnot easy to digest the content. But, if the web content is responsive, then that websiteseems easy to access for the mobile users.

In a nutshell, the responsive web design is a layout that provides similar experience in allthe devices, be it a smartphone, desktop or tablet.

How Responsive Web Design Can Benefit Everyone’s Business

Responsive web design offers a spectrum of prolific advantages to all kinds of businesses.

To know more about the benefits, let’s have a glimpse below:

Fetches More Business: The responsive web design has not limited set of accessingdevices. Instead it can be accessed through varied technologies that streamline theprocess of expanding user base that will fetch more business for the company. Morebusiness means more productivity and revenue.

Gives An Edge Over Competitors: Google has already declared that it will showonly those websites in the top of search result that seem to be more mobile-friendly.It means if a business has responsive website, then it has a competitive advantageover its competitors because responsive website is mobile-friendly.

Future-Proof and Cost-effective: Responsive website is future-proof as it can beaccessed through any mobile device that is enabled with a feature to access theinternet. Hence, it is cost-effective because the business owners do not need to thinkof launching another website for devices that are launched in the future.

Maintenance Is Easy: The responsive website is easy to maintain because here thewebsite owners should only have to keep eye on single website. Moreover, it is toupdate the content in this kind of web page because when the users make changes inthe content, it will be showcased in all the devices.

What Technology is Used to Build Responsive Website

The CSS2 and CSS3 (the versions of cascading style sheet) have come with the functionslike media query. This can be helpful in implementing the responsive website. The mediaquery identifies the type of screen where the document is accessed, then according to thescreen, it informs the browser that how the content to be displayed to the users.

How to Possess a Responsive Website

Nowadays, numerous website development organizations all around the world havestarted delivering the responsive web. There are various ways to find the suitable onewith the help of the business-oriented social networking websites like LinkedIn,Glassdoor, Quora, and many more.

Before availing the service, it is very important to be aware of the budget and requirement.Only those businesses can successfully get the responsive website, which have completeknowledge about the required website as it eases the way for them to explain therequirement to their hired developer.

Closing Thought

In order to serve the billions of mobile users, the business organization have to deploy themobile strategy, which is possible with the help of responsive web design; it is amobile-friendly layout that get transformed according to shape & size of the display

screens. This flexible website can bridge the gap between the businesses and theircustomers.

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