rss-syndicateing content online
DESCRIPTION
Why RSS are important for your daily work?TRANSCRIPT
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Syndication Syndication of online of online contentcontent
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Agenda
Introduction
Web 2.0
Why RSS
RSS example
Tracking contents with RSS
Tools to read RSS
Theory in practice
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Introduction to RSS [1 / 2]
RSS (Really Simple Syndication)
Syndication is the distribution of content in a number of other digital channels online simultaneously
RSS is a format that allows the syndication of lists of content with metadata (title, creation date, hyperlinks, description, etc.)
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RSS (Really Simple Syndication)
Users can track several RSS feeds
RSS feeds are handled by computers on behalf of people
It is a “Web 2.0” feature
Introduction to RSS [2 / 2]
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Web 2.0
“Second generation of web development and designthat facilitates
communication,
secure information sharing,
interoperability and
collaboration on the World Wide Web.”
Wikipedia.org
communities, social-networking sites, video-sharing sites, wikis, blogs, social tagging, etc.
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Web-as-participation-platform
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Web 1.0 vs Web 2.0
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The conversation prism
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Social media marketing strategies
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Why RSS [1 / 2]The old and the slow way (web 1.0):
NEWS
DATABASES
BLOGS
JOURNALS
Update yourself• Information overload• Waste of time
Etc.
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Why RSS [2 / 2] The new and fast way (web 2.0):
NEWS
DATABASES
BLOGS
JOURNALS
Let updates come to you:•Choose what information you want to receive•Get new content when it becomes available•Productivity increase
Etc.
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RSS example [1 / 2]
Channel:
Title: oneVision ChannelLink: http://onevision.bioversity.cgiar.org/rss Description: Channel of OneVision group: stay updated with latest news and events from oneVision group!
- Content item:
Title: OneVision latest video Link: http://onevision.bioversity.cgiar.org/2009/04/02 Description: News: new video released on oneVision CMS
- Content item:
Title: Seminar ready to go! Link: http://onevision.bioversity.cgiar.org/2009/05/02 Description: News: today 28’ seminar at 15.00
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RSS example [2 / 2] <?xml version="1.0"?>
<rss version="2.0">
<channel>
<title>oneVision Channel</title>
<link>http://onevision.bioversity.cgiar.org/rss</link>
<description> Channel of OneVision group: stay updated with latest news and events from oneVision group! </description>
<item>
<title>OneVision latest news</title>
<link>http://onevision.bioversity.cgiar.org/2009/04/02 </link> <description>News: new video released on oneVision CMS
</description>
</item>
<item>
<title>Seminar ready to go!</title><link>http://onevision.bioversity.cgiar.org/2009/05/02 </link>
<description>News: today 28’ seminar at 15.00
</description>
</item>
</channel>
</rss>
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Advantages [1 / 2]
Advantages for producers of content:
Develop channels to connect with peers, customers, the media: new content is automatically spread and shared
The content is created in a standardized format which can be viewed and organized through all RSS tools.
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Advantages [2 / 2]
For consumers of content:
You can collect it from many sources and use it quickly
Privacy
Surf smarter
Stay informed
Minimize time wasting
No spam or viruses
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Tracking content with RSS [1 / 2]
Two main types of aggregators:
Web aggregators: make RSS headlines available in a Web page. (e.g. iGoogle, Google reader, bloglines, etc.)
Offline aggregators: e-mail clients, dedicated software
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Tracking content with RSS [2 / 2]
Subscription to RSS feeds can be done in several ways:Some browser detects automatically the RSS feeds on a web page and shows this icon on the right hand corner of the address bar. Click on it to subscribe.
If you use a specific News Reader, copy the RSS feed address into your reader.
If you use a RSS Feed Aggregator, click on one of the available icons that identify your favorite RSS reader:
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Tools to read RSS feeds
Google Reader
Live Bookmarks
Outlook
Bloglines
My Yahoo
iGoogle
…
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Theory in practice
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Questions?
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Thank You!