s3 buzz award 2014
Post on 17-Oct-2014
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![Page 1: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/1.jpg)
© Copyright Society3 Group Inc 2013 #S3
S3 Buzz
Award 2014
![Page 2: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/2.jpg)
2 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Buzz for Buzz Award :
38 countries
12 Million reach
Nearly 1,000 supporter
500+ registrations
15,000+ target URL visits
![Page 3: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/3.jpg)
3 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
80% of purchase decisions
are influenced by mentions
and recommendations
![Page 4: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/4.jpg)
4 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Marketing transition from
self promotion to
recommendations
![Page 5: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/5.jpg)
© Copyright Society3 Group Inc 2013 #S3
Success Stories
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6 © Copyright Society3 - 2014 #Society3
Since we started in February 2013
500+ Buzz Campaigns
Over ½ Million Mentions
Over 5,000 Buzz supporter
Over 5 Million target URL visits
![Page 7: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/7.jpg)
7 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
S3-Buzz™ Success Stories
Annual DA Conference European Commission 90+ Million in reach (data by EC) “Trending” on Twitter in several countries
OpenStack Conference 3,000+ mentions Resulting in media coverage Outbuzzing everybody
Cloud War – 7,000+ mentions/day Making the “Top News” on Twitter Outbuzzing the 800 pound gorilla
![Page 8: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/8.jpg)
© Copyright Society3 Group Inc 2013 #S3
How Buzz works
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9 © Copyright Society3 - 2014 #Society3
The Problem Society3 is solving
Most customers are happy to talk about you.
Now YOU must help them with a story and a place to share!
![Page 10: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/10.jpg)
10 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
S3-Buzz Technology:
The fastest way to
increase mentions
and reach
1) Create a simple story 2) Make it easy to share on networks you prefer with just a few clicks!
![Page 11: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/11.jpg)
11 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
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12 © Copyright Society3 - 2014 #Society3
Stories and places to share
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13 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Sustainable success!Take advantage from new dynamics:
What’s posted on the web,
stays on the web Conventional advertising just evaporates
![Page 14: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/14.jpg)
© Copyright Society3 Group Inc 2013 #S3
Winner of the
2014 Buzz Award
![Page 15: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/15.jpg)
15 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
The top 5 Buzz Supporter
Measured by:
1. Level of influence
2. Number of mentions
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16 © Copyright Society3 - 2014 #Society3
And the winners are
Jorgen Poulsen Chuck Jones Rick Cordeiro Berrie Pelser Remi Vladuceanu
Buzz Advocates Of The Year
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17 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Buzz Master Of The Year
1. Buzz coordination
2. Management Style
3. Successful buzz campaigns
4. Contribution to the
community
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And the winner is
Berrie Pelser Buzz Master of the year
![Page 19: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/19.jpg)
19 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
The Best Buzz in 2013:
1. Achievement
2. Challenges
3. Level of engagement
4. Reach
5. Success rate
![Page 20: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/20.jpg)
20 © Copyright Society3 - 2014 #Society3
And the winner is
Red Hat
Buzz of the year
Jackie Yeaney
CMO
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21 © Copyright Society3 - 2014 #Society3
The winning Buzz in 2013
OpenStack Conference 3,000+ mentions Resulting in media coverage Outbuzzing everybody
![Page 22: S3 Buzz Award 2014](https://reader034.vdocument.in/reader034/viewer/2022051322/54414b37afaf9f36248b4692/html5/thumbnails/22.jpg)
22 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
In the name of the
winner a very big
THANK YOU
to all supporter of
all the campaigns
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© Copyright Society3 Group Inc 2013 #S3
Outlook
Buzz Year 2014
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24 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Making the transition from
self promotion to
recommendations
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© Copyright Society3 Group Inc 2013 #S3
Startup Program
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26 © Copyright Society3 - 2014 #Society3
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27 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
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© Copyright Society3 - 2014
Launching
Feb 14 gotoStartups.com
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© Copyright Society3 Group Inc 2013 #S3
Buzz Award
2015
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29 © Copyright Society3 - 2014
San Francisco, CA + 1 (650) 384-0057
Europe + 49 (30) 2023-8748 Society3 Group – http://Society3.com - http://XeeMe.com/Society3
© Copyright Society3 - 2014
Buzz Award 2015
1. Top Buzz Advocates
2. Buzz Master of the year
3. Top 5 campaigns by region
4. Best buzz over all
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30 © Copyright Society3 - 2014
Thank You
© 2012 Society3 Group Inc. Society3 and Society3 Academy are trademarks of Society3 Group Inc. All rights reserved. This content is protected under the copyright law of the United States. It is prohibited to make full or partial copies or extractions of this documentation without the explicit written approval from Society3 Group Inc. USA
Society3 Group Inc. | 201 Mission St # 1200 | San Francisco, CA 94105 | (650) 384-0057
+1 (650) 384 0057 [email protected]
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