Being Creative in the Digital Broadband Era Thru Mastering Six Aptitudes

6 Career Lesson in the Digital Broadband Era

PRESENTED BY : Saiful Hidayat eHealth Project Director PT. Telekomunikasi Indonesia Meet with IKA , Teknik Elektro Universitas Brawaijaya Malang , 3 Nopember 2012

Curriculum  Vitae  :  SAIFUL  HIDAYAT    Educa&on  :  -­‐  MT  in  Informa5on  System  and  Technology,  ITB  1999  -­‐  S1  in  Telecomunica5on,  Unibraw  1988  Working  Experiences  :  -­‐  1992-­‐  2004    :  Staff  at  PT.  Telekomunikasi  Indonesia,  Tbk  

-­‐  2004  -­‐  2006    :  PT.  Telekomunikasi  Indonesia,  Tbk      :  Manager  e-­‐Solu5on  Mul5media  Division  

-­‐  2006  –  2007    :  PT.  Finnet  (Telkom  Group)      :  General  Manager  of  Opera5on  

-­‐  2007  –  2010  :  PT.  Telekomunikasi  Indonesia,  Tbk      :  Head  of  IT  Service  Strategy  

-­‐  2010  –  2011  :  PT.  Admedika  (Telkom  Group)      :  Director  Of  Business  Development  

-­‐  2011  –  Now  :  PT.  Telekomunikasi  Indonesia,  Tbk      :  Project  Director  Of  Ehealth  Business  Project  

Interterna&onal  Speaker  :  -­‐  1st  Vietnam  Interna5onal  Telecoms  Summit  -­‐  12th  Health  Informa5c  System  Society  Asia  Pasific  Conference    -­‐  4th  Indonesia  Interna5onal  Telecoms  Summit  

Broadband is a major Driver of the Economy

Seamless Mobility - TIME Location, Time and Device Agnostic

Watch TV on Train, Program DVR for Tonight

Find Child’s GPS Location on TV

Download the Latest Tunes

Schedule a Meeting

Conference Face-to-Face

Make Wait Time Productive

Work from Home

Watch Shows on Demand, Answer Video Call on TV

Conduct Telepresence Meeting

Keep YOU Informed, Connected, Entertained and Secure as You Move Through Life - at Home, at Work, and on the Go

Impact of Digital Technology Power

Moore’s Law

says that computing

power doubles every

18 months

X1.3 pa

Bandwidth

Gilder’s Law says that

Telecom BW triples every

12 months

X3 pa

Network

Metcalfe’s Law says that the value of a network is the square of its

nodes

x n x n

Diversity

Kao’s Law says that

creativity rises exponentially

with diversity

x exp (d)

X X X = Impact

Of Technology

Source: Peter Fisk, Marketing Genius

Automation “Any job that depends on routines – that can be reduced to a set of rules, or broken down

into a set of repeatable steps – is at risk.”

Abundance “In an age of

abundance, appealing only to rational,

logical, and functional needs is woefully

insufficient.”

Fast Lane

http://NamakuIful.com

Keeping up with the competition

It’s a New Age….. The Upcoming Era of Conceptual Age

Source: Daniel H. Pink, A Whole New Mind, New York, Riverhead Books, 2005 18th century 19th century 20th century 21st century

AGRICULTURE AGE (farmers)

INDUSTRIAL AGE (factory workers)

INFORMATION AGE (knowledge workers)

CONCEPTUAL AGE (creators & empathizers)

ATG (affluence, technology, globalization)

to

from

“The Next decade will be the Value Era- the refining & institutionalizing of the concept of value. Value isn’t just money. Its intellectual capital, ideas, innovation”. Gordon Petrash, PWC- Intellectual Asset Management Practice

God News and Bad News

http://NamakuIful.com

Creativity

Creativity:\cre-a-tiv-ity\n. the ability to use imagination to transcend traditional ideas, rules, patterns, relationships, or the like, and to create

meaningful new ideas, forms, methods

http://NamakuIful.com

The Six Aptitudes for Conceptual Age

But Also…

•  DESIGN •  STORY •  SYMPHONY •  EMPATHY •  PLAY •  MEANING

Not Just…

•  Function •  Argument •  Focus •  Logic •  Seriousness •  Accummulation

Design

What People Want now is : •  Something that beautifully designed •  Whimsical or emotionally engaging

Only expert on function è No Longer Enough

www.poparttoaster.com

Story Only argument è Not anymore Why ? We were Flooded by information everyday We Need story teller who help us make sense of it

http://storycenter.org/

Life is Like a Music : Symphony

Empathy

v The ability to empathize and thereby build relationships will

help drive projects and partnerships forward takes on

equal importance as logic

v People and organization with this skill will thrive

http://www.lorashelley.com/avail/empathy.jpg

Play

http://noisebetweenstations.com/personal/weblogs/?cat=122

From Seriousness to Play Through play, an individual avoids what called the lure of ‘‘false endpoints,’’ a problem-solving style more typical of harried adults than of playful youngsters. False endpoints are avoided through play, because players are having so much fun that they keep nodding away at a problem and might well arrive at something better than the first, good-enough solution.

Meaning The Struggle for survival and success has been replace from just Accumulate things to “Pursue more Significant Desires, such as Purpose, transcendence and Spiritual Fulfillment

“The future belongs to a very different kind of person with a very different kind of mind – creators and empathizers, pattern recognizers, and meaning makers. These people – artists, inventors,

designers, storytellers, caregivers, consolers, big picture

thinkers – will now reap society’s richest rewards and share its greatest joys.” (Pink,

2006)

http://NamakuIful.com

Getting ready for Conceptual Age

Mastering the skill of conceptual-age worker

Design Sense

http://pmr.uoregon.edu/current-uo-news/archive/2008/march/current-uo-news/archive/2008/march/march-images/ford.jsma.07.jpg http://qfichennai.files.wordpress.com/2008/06/16-c.jpg http://www.liquidleadart.com/images/classes1-LG.jpg http://www.rttg.org/b2b/pics/Crystal_Plane_Craft.jpg

Joint art programs

Assess not just Content, but also appearance

Become visual literate

Try to use image to solve problems and communicate

Story telling abilities When writing, try to use narrative voice “the persona telling the story”

http://madinkbeard.com/blog/wp-content/images/yukiko1.jpg http://velveteenrabbi.blogs.com/blog/files/cat-dog.jpg http://thebackquarteracre.blogspot.com/2008_06_01_archive.html http://best.me.berkeley.edu/~lora/images/process_photos/ses_storyboard.jp http://www.nationmaster.com/encyclopedia/Design-comics

Learning speaking skill along with multimedia presentation creation

Werner Vogels, Amazon.Com CTO

Learn storyboarding as a skill

Symphony : Synthesis Abilities Joint Cross Discipline Projects

Applied your skills and concepts To the real problems

http://www.manatee.k12.fl.us/sites/elementary/ballard/Art%20Museum/Europe/Rennaisance/daVinci-%20machine.jpg http://farm4.static.flickr.com/3171/2290679982_1eaafcaf2b.jpg?v=0

Empathy : Feeling for others Use web to find literature about people from other cultures and socio-economics groups

http://www.jheat.terengganu.gov.my/galeri/jheat%20gotong%20royong%202.jpg http://www.cvms.org/uploads/images/elem%2010-16-06%20059.jpg

Grab service learning and volunteer opportunities

Join collaborative group projects

Play : Sense of Humor

http://www.stocksy.co.uk/images/475/Sim-City-2000.png http://secondlife.com http://www.travellersworldwide.com/Images2000/photos-australia/sports/athletics/aus-athletics-1.jpg http://rillusion.wordpress.com/2008/02/12/

Play game, such as simulations And Multi Players Games

Joint varieties of sports, athletics, and other psychical activities , Not Just Computers!

Access humor site on the web

Joint participatory music classes that include music composition

Meaning Use the web to find information on comparative religion, myth, legend

Learn ethical behaviors as part of every projects

Read this book and other books with the same subject

Right-brained and holistic skills will mark the difference between success and failure in the business world today

and in the foreseeable future

Lesson For Your Career

There is no plan “Career plan”

You can try to do this

and this

Who said I don’t have plan ? www.presentationzen.com

For Your Career

www.presentationzen.com

You can try, but it usually doesn’t work out the way you planned it

problem of career plan is

http://NamakuIful.com

A plan is like a path

Try think of it his way …..

So, show me the path !

There is No set path

But There is a Way …..

www.presentationzen.com

`

to the way is

Make Smart Choices And don’t let stuff randomly happen Because you think (hope?) it

will lead to something else whether you enjoy it or not

Because you think it is inherently valuable (regardless of what it may lead to)

Most of the time successful people make Decisions for Fundamental Reason

Lesson learn from him…

www.presentationzen.com

Think strengths not weaknesses

You should….. Focus on this

Not this

Why ….?

Google Founder Sergey Brin

ORACLE Founder Larry Ellison

?????? J

Because….. This Successful peoples focus on

APPLE Founder Steve Jobs

They were identified what they good at And make “that”

Your Insanely great

http://imagecache2.allposters.com/images/pic/APG/F102265~Passion-Baseball-Posters.jpg

Your Strengths Your Passion

http://NamakuIful.com

Fine your remarkable and Don’t be Mediocre

http://www.property-casualty.com/Obama-superman.jpg

Because bottom line is… Your not “average”

It’s not about you but It’s about adding value

What is it …?

http://blogs.trb.com/features/family/parenting/blog/helping%2Bhand_0.preview-thumb.jpg

It’s about using your strengths and talents to help others

www.presentationzen.com

Your Mission

Your Strengths Your Passion

What the others needs

www.presentationzen.com

Presistence Trumps Talent

http://www.talent-northwest.co.uk/assets/images/TALENT-NWCOLOURPOSTER-smaller.jpg

is Important…

You must Persistence

They are many talented people who didn’t persist, who gave up and passed by people who less talent but more grit and persistence

http://NamakuIful.com

How to persistence

1 2

3

Motivated your self

www.presentationzen.com

Make Excellent Mistake

http://NamakuIful.com

www.presentationzen.com

Remember : No Pain – No Gain

If you’re not prepared to be wrong, your never come up with anything original

- Sir Ken Robinson

Leave and Imprint

Remember this old Proverb

http://fohn.net/tiger-pictures-facts/tiger-regal.jpg

About …. Tiger, Elephant and a Man when they were died

http://www.tubecad.com/2004/Einstein.jpg

http://mormonmatters.org/wp-content/uploads/2008/02/elephant.jpg

Questions when you are older

No matter who you are and What your career path looks like..

Don’t wait to make contributions

Merci Grazie

Gracias

Obrigado

Danke

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