saksham

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SAKSHAM …….a mission to send every student where he belongs!!! You are good as long as you have the creditable platform to showcase your talent.

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Page 1: Saksham

SAKSHAM…….a mission to send every student where

he belongs!!!

You are good as long as you have the creditable platform to showcase your talent.

Page 2: Saksham

What the Students told us…..IIT

Kota….IIT

Kota….

What is the fee structure of

saboo college

What is the fee structure of

saboo college

I want to have my electronics repair

shop, which course would suit me in

ITI ?

I want to have my electronics repair

shop, which course would suit me in

ITI ?

“my father wants me to sell bidis, not to go to school”

I should have taken Arts, Science is just

impossible !!!!!

I should have taken Arts, Science is just

impossible !!!!!

Will I get placed if I join

Arya College ,Jaipur.

How should I do enggineering?

which college ?and course?and who will FINANCE me

My bhatiji in ittawa wants to do M.A. in psychology.

Neither Kanpur nor lucknow university offer this ,where

should she go?..a parent

Page 3: Saksham

One of India’s biggest problem-Education

Dropout Rate (X-XI): 52.433%

(1.3057Crore students)

Dropout Rate(XII-Colleges): 33.208%

(43.36Lakh)

16.7% Indians are unemployed.

1Lakh to 1.5Lakh seats in the colleges remains

unfilled.

70% youth: not employable (industry standards).

Indian “human resource” exploited: 9% of

9.65crore

Page 4: Saksham

Lack of financial security

Lack of knowledge about upcoming

fields

They do not know what they

are good at

Do not know which course/college to

take Think education is insignificant

The Vicious Circle

Students DROPOUT after

high school

Students DROPOUT after

high school

ImplicationsSeats not filled in colleges/vocation

al institutes

Untrained; unskilled and

jobless people

Indian industry lacks trained and skilled

professionals

Over employment in agriculture /public

sector industry

Low Effective Productivity

INDIA UNEMPOWEREDINDIA UNEMPOWERED

R

E

N

A S

O

INDIAN HUMAN CAPITAL

DEVELOPMENT???

Page 5: Saksham

Lack of financial security

Lack of knowledge about upcoming

fields

They do not know what they

are good at

Do not know which course/college to

take Think education is insignificant

POSSIBLE SOLUTION!!!

Students DROPOUT after

high school

Students DROPOUT after

high schoolR

E

N

A S

O

Page 6: Saksham

MISSION SAKSHAM

SAKSHAM intends to be: the guru who recognizes the

talent of a student, a friend who would ask, discuss,

think and advice and the guide who takes him to the

place "meant" for him.

Page 7: Saksham

PROGRAMS

UNNATI

The Conditioning Camp

UNNATI

The Conditioning Camp DRISHTIThe Vision

DRISHTIThe Vision

PRASHASTMicrofinancing education

PRASHASTMicrofinancing education

SAKSHAM

Page 8: Saksham

The SAKSHAM Principle

SAKSHAM VALUE

ADDITIONCYCLE

SAKSHAM VALUE

ADDITIONCYCLE

CLUELESS ABOUT FUTURE

A SECURED FUTURE

Page 9: Saksham

The value addition cycle

DRISHTI

A clueless child-Talent unexploited

Page 10: Saksham

DRISHTI –The vision…

A confused student

RETROS –AP tests- The

talent finder

Personal 1’o’1 Counseling by

professional . His aptitude is acknowledged

An enlightened student knows what he has to do,

A Research scientist ……someday?

A Research scientist ……someday?

Page 11: Saksham

The value addition cycle

DRISHTI

A clueless child-Talent unexploited

A research scientist but how??????

UNNATI

Page 12: Saksham

UNNATI....The Conditioning Camp

Information on vocational institutes -to generate an army of

skilled labor.

Information on vocational institutes -to generate an army of

skilled labor.

College based counseling for secondary school pass outsCollege based counseling

for secondary school pass outs

Financial aids and scholarships

Financial aids and scholarships

DATABASE-Information on 18000 colleges;

1.5Lk Departments; Govt. policies

DATABASE-Information on 18000 colleges;

1.5Lk Departments; Govt. policies

Enlightening on Govt. policies (Reservation)

Enlightening on Govt. policies (Reservation)

Administration

Administration

Fees Fees

Future ScopeFuture ScopeAdmission ProcedureAdmission Procedure

FacultyFaculty

PlacementsPlacements

CutoffsCutoffs

Industry InterfaceIndustry Interface

Paedologic Systems

Paedologic Systems

Extra CurricularsExtra CurricularsSportsSports

A secondary school student –doesn’t know which

college/course to choose

Page 13: Saksham

UNNATI

A research scientist but how??????

A BETTER FUTURE !!!

An educationally challenged child

PRASHAST - microfinancing

education

DRISHTI

A clueless child-Talent unexploited

The value addition cycle

Page 14: Saksham

An educationally disadvantaged child

School education

Higher education

dropout Families donot see any economic return on

education and send their children for CHILD LABOR

PRASHAST-MICROFINANCING EDUCATION

dropout

dropout

Page 15: Saksham

PRASHAST-MICROFINANCING EDUCATION

School education

Higher education

a successful teacher

An educationally disadvantaged child

guidance

mentoring

Financial

responsibility

Collaboration with local MFI’s for financing education

A self-help group(SHG) takes responsibility for guaranteeing loans and day 2 day mentoring

Returns on higher opportunity cost

micro credits

SAKSHAM student screening

Page 16: Saksham

Market Research

CK Prahalad ’s seminal work – The Fortune at the Bottom of the Pyramid - “If we stop thinking of the poor as victims and start recognizing them as value-conscious consumers, a whole new world of opportunity

will open up.”

Companies are realizing that private sector

growth / opportunities exist in the rural sector.

Our study found that there are a large number of villagers with purchasing power and very poor education.

Villagers surveyed were willing to pay between Rs70 and Rs150 for our services- UNNATI and DRISHTI.

Page 17: Saksham

Survey FindingsDo you have a reliable source to provide you with college details?

12.20%

87.80%

yes

no

If conducted in pilani would You come for the “unnati” camp?

Had you given an Aptitude test in IX and X?

If DRISHTI had been there, would you have given the RETROS-AP test?

Page 18: Saksham

Operational DetailsRAJASTHAN

Jhunjhunun

Page 19: Saksham

HUB: Pilani (Jhunjhunun District)

PILANI

JHUNJHUNUN DISTRICT:768 schools1,22,303 students(IX-XII)83,448 students(IX-X)11,840 villages12 sub-districts

DRISHTI BASE HUB:Target Market:

40,000-45,000 studentsNo. of camps required: 2

(1Low + 1High)Success Rate: 1.5%Low + 3.6%High

UNNATI BASE HUB:Target Market:

15,000-20,000 studentsNo. of camps required: 8

(5Low + 3High)Success Rate:

1.0%Low + 2.0%High

Page 20: Saksham

Schematic – How this works

Pre camp marketing & promotions

Team arrives at the hub for DRISHTI and

UNNATI campsTEAM Members with SHG’s and MFI’s at the HUB

HUB 2

Personal 1’o’1 Counseling ;time

optimized per child

SAKSHAM team at the HUB

Motivational lecture for maximum turnout for the

camp

Team moves to the next

hub

Publicity via TV, media ,contacting govt. authorities, panchayats and schools

Page 21: Saksham

Pricing

Page 22: Saksham

Marketing & Promotions

Creative andComprehensive

Marketing, Advertising& Promotions

Creative andComprehensive

Marketing, Advertising& Promotions

Banner Ads/ Pamphlets

Banner Ads/ Pamphlets

Panchayat /Mayor(Hub

Chief) Backing

Panchayat /Mayor(Hub

Chief) Backing3 Day pre-visit

Marketing Campaign in

village

3 Day pre-visit Marketing

Campaign in village

Announcement on T.V. / Radio Announcement on T.V. / Radio

School authorities and other

NGO’s

School authorities and other

NGO’s

Collaborations with Local banks for

financial aid

Collaborations with Local banks for

financial aid

Page 23: Saksham

FINANCIALS

Page 24: Saksham

CASH FLOW

Positive Cash Flow

300 % ROI for investor

after 4 years

Tax Rates @ 30 %

Depreciation @ 20%

Page 25: Saksham

REVENUES AND EXPENDITURE

2.1 CRORES

Page 26: Saksham

BREAKEVEN POINT

38 Months

Page 27: Saksham

RETURN ON INVESTMENT(ROI)

Page 28: Saksham

Gross Profit Ratio

Page 29: Saksham

FINANCIAL ASSUMPTIONS

• PRICING: DRISHTI : 200 / 70 per studentUNNATI : 100 / 50 per student

• MARKET SHARE : DRISHTI : 1500 / 600 per HubUNNATI : 300 / 150 per Hub

Page 30: Saksham

VISION

23.01 Lakh Students

Employment: 225 employees

Reaching the heart of India 4300 hubs all over India

Page 31: Saksham

Making INDIA

a KNOWLEDGE

ECONOMY

Page 32: Saksham
Page 33: Saksham

THANKYOU!!!!

Page 34: Saksham

CASH FLOW

Page 35: Saksham

GROWTH

Page 36: Saksham

NET REVENUES

Page 37: Saksham

NET PROFIT (% age)

Page 38: Saksham

DRISHTI

40000-45000

20000-22500

1000-1125

600-675

45000-50000

27000-30000

2700-3000

1620-1800

50%

5%

60%

1.5%

60%

10%

60%

3.6%

Page 39: Saksham

Sales Per Employee

Page 40: Saksham

Five challenges before us

1) Why would somebody come for saksham’s camps?

2) Collecting data and maintaining large database

5) Managing saksham network spread throughout the country

4) Hiring quality counselors

3) Upgrading “Retros-Ap” tests according to market needs.

Page 41: Saksham

SWOT MATRIX

STRENGTHSComplete and Comprehensive and

exhaustive DatabaseRETROS-AP tests + 1’o’1 Counseling

Low Attrition Rate Flexibility in Direction of operation

Little Overhead

STRENGTHSComplete and Comprehensive and

exhaustive DatabaseRETROS-AP tests + 1’o’1 Counseling

Low Attrition Rate Flexibility in Direction of operation

Little Overhead

WEAKNESS

Inexperienced Management Team We are vulnerable to vital staff being

sick, leaving, etc.No market presence or reputationMarket Expansion α Increase in HR

WEAKNESS

Inexperienced Management Team We are vulnerable to vital staff being

sick, leaving, etc.No market presence or reputationMarket Expansion α Increase in HR

THREAT

System DisruptionsCompetition from counselors in cities

Product Acceptability

THREAT

System DisruptionsCompetition from counselors in cities

Product Acceptability

OPPORTUNITIESStrategic alliances with NGOs or various

agencies Never Ending Market

Booming Education sectorHigher %age education expenditure

OPPORTUNITIESStrategic alliances with NGOs or various

agencies Never Ending Market

Booming Education sectorHigher %age education expenditure

Page 42: Saksham

REVENUES AND EXPENDITURE

2.1 CRORES