sales: the best play in your digital transformation...

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Sales: The Best Play in Your Digital Transformation Playbook

Presented by: Zac Cooper and Christopher Beaudin

ATLATL Software

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Presenters

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Zac CooperDirector of SalesATLATL Software

Christopher BeaudinDirector of MarketingATLATL Software

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W H A T D O E S I T A L L M E A N ?

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YOUR CUSTOMER HAS CHANGED

DATA DRIVEN COMPANIES WIN

POOR EXPERIENCES LOSE

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C A S E S T U D Y

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C A S E S T U D Y : Transformation Stories

Large Public Company

Took on Too Much

Established Champions

No Progress

Losing Valuable Talent

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Where to Start

Drive Incremental Change

Drive Downstream Efficiencies

Start with:S A L E S

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WHERE DOES YOUR COMPANY STAND?

WHAT does your current sales process look like?

WHO is tasked with driving innovation?

HOW has your company standardized this process, documentation, and digital assets?

WHO is your customer and how well do you know them?

WHAT revenue streams have you explored?

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HOW TO BEGIN TRANSFORMATION

1. Get the right people involved

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2. Prepare your Process

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3. Implement the right tools

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4. Leverage these tools to gain visibility – data

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5. Leverage tools to explore new revenue streams: digital commerce

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IF DONE SUCCESSFULLY…

1. Better Opportunities & Better Qualifying

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2. Faster Conversion

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3. Higher Close Rate

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Bonus: • Better Customer Experience • Improved Synergy b/t Product &

Sales • Faster Implementation of New

Products – speed to revenue

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For More Information:

Zac Cooper: [email protected]

Christopher Beaudin: [email protected]

Website: www.AtlatlSoftware.com

Visit ProMat Booth S3968

19

sales: the best play in your digital transformation...

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