saMSUNG

“THREE STARS”

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history

Samsung history

• Samsung Group is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul.

• Over the next three decades the group diversified into areas including food processing, textiles, insurance, securities and retail.

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Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth. Following Lee's death in 1987, Samsung was separated into four business groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since the 1990s Samsung has increasingly globalized its activities, and electronics, particularly mobile phones and semiconductors, have become its most important source of income.

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In 2010, Samsung announced a 10-year growth strategy centered around five businesses. One of these businesses was to be focused on biopharmaceuticals, to which the Company has committed ₩2.1 trillion.In December 2011, Samsung Electronics sold its hard disk drive (HDD) business to Seagate.In the first quarter of 2012, Samsung Electronics became the world's largest mobile phone maker by unit sales, overtaking Nokia, which had been the market leader since 1998In 2013, Samsung began construction on building the world largest mobile phone factory in Thai Nguyen province of Vietnam.

Products and services

TV/AUDIO/VIDEO

• TV• Home Theater• Blu-ray Player• DVD Player• Wireless Audio Dock

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MOBILE DEVICES

• TABLETS

• GALAXY NOTES

• SMART PHONES

• FEATURES PHONES

• GALAXY CAMERA

• MOBILE ACCESSORIES

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CAMERA/CAMCORDER

• SMART CAMERAS• CAMERAS• SMART CAMCORDERS• CAMCORDERS

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Home Appliances

• Air Conditioner

• Refrigerator

• Washing Machine

• Microwave Oven

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PC / Peripherals & Printer

• Notebook PC• Monitor• Printer / Multifunction• Optical Disc Drive

leaders

Oh-hyun kwon

Vice Chairman & CEO, Samsung Electronics,

Gee-Sung ChoiHead, Corporate Strategy Office (2012~Present)

ju-Hwa Yoon

President & CFO, DMC Management Office, Samsung Electronics

Dong-Min YoonAttorney at Law, Kim & Chang Law Office (1999~Present)

Mr. KK ParkMr. KK Park was appointed to the role of President and CEO of Samsung Electronics South East Asia / Oceania on July 1st 2013

Chung Lyong LeeChung Lyong Lee currently heads Samsung Electronics Philippines Corporation as Managing Director

divisionS

CEO

Corporate social

responsibity

At Samsung, we believe it’s our responsibility to do business in a way that enriches our planet.

That's why we carry out a wide range of environmental activities all around the world. We're the leader in delivering innovative eco-friendly products to consumers and are committed to products stewardship throughout the entire life cycle of our products.

Everything we do is guided by our focus on the “greening” of management, products, processes, workplaces and communities. Our green management policy guides and supports the continuous enhancement of greener environment through all of our business activities including product design, manufacturing process and workplace operations

Planet First is a commitment, a mindset, and a fundamental approach that Samsung believes is critically important as consumers seek to balance their desire for cutting edge technology while pursuing a greener way of life. Planet First means always considering our impact on the environment first as we continue to work, develop, engineer and design innovative products and solutions to inspire and satisfy our customers. Samsung is committed to providing a better green experience through eco-friendly products, solutions and technologies that benefit our customers’ lives, affirm our shared values, and respect our planet

For more than 60 years, Samsung has raised the quality of life for people everywhere. As the world's largest electronics company, we apply the same innovation, technology and resources that have driven our commercial success to advancing the education and health of children around the world through our global citizenship program, Samsung Hope for Children. It's one of the ways that Samsung uses INNOVATION TO SUPPORT THE DEVELOPMENT OF PEOPLE.

Through Samsung Hope for Children, our more than 50 subsidiaries and 180,000 employees worldwide partner with leading nonprofit organizations to effect positive change.By supplying Samsung products, lending our expertise and providing financial support, we're able to give thousands of children in communities around the world access to education, mentorship, leadership skills and life-saving medical treatment.In 2011, we extended the mission of Samsung Hope for Children to address needs stemming from the global recession, especially workforce readiness and job skill training.Our U.S. and South African subsidiaries have developed two Samsung Hope for Children programs that exemplify our global mission to improve quality of life and education for children: the Engineering Academy and Solve for Tomorrow.

Social WelfareSamsung lends support to people and their communities in many different ways. Our current area of focus is on investing in teenagers' futures, through support of science education and creative thinking that encourages leadership; assisting children in low-income families by supporting educational infrastructure, and discovering and supporting outstanding students; and supporting programs that encourage family well-being. We also carry out programs in these areas at each of our eight volunteer centers.

Culture and ArtsSamsung provides support for diverse artistic and cultural activities around the world. Over the years, Samsung has contributed extensively to numerous museums, galleries and exhibits in Korea and in many countries, including the United States and France. The Samsung Museum of Modern Art collects preserves and exhibits modern and contemporary art from Korea and abroad, while the Samsung Children's Museum, the first of its kind in Korea, invites children have fun exploring the world they live in. Samsung also hosts and supports various cultural events for children and programs that encourage their early artistic development.

Volunteer ServicesIn 1995, Samsung launched the Social Contribution Corps to encourage employees to get involved in community service. The initiative has since expanded to eight volunteer centers across Korea, manned by social welfare experts who support the development of employee volunteer programs. Our employees use their expertise and skills to give back to local communities, and each employee donates an average of 10 hours to community-based projects.

Thank you!

Prepared by:Group vi