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SAP BusinessObjects Analytic Applications

Chicago Business Objects User GroupFebruary 25, 2011

Pat SaporitoSr. Director, Industry AnalyticsBusiness Analytics Solutions [email protected]+1 (201) 681-9671

mailto:[email protected]

© SAP AG 2011. All rights reserved. / SAP CONFIDENTIAL

Agenda

• Business Analytics Applications Overview

• Analytic Applications Portfolio

• Insurance Solutions Overview & Demos• Enterprise Risk & Solvency Management• Insurance Claims Optimization• Planning & Budgeting for Insurance

• Banking Solutions Overview & Demos• Enterprise Risk Reporting for Banking

• Customer and Partner Co-Innovation Opportunities


Customer DemandExponential Demand for Analytic Applications

“Through 2015, analytics applications willremain one of the fastest-growing categories ofBI and business applications”

“Traditional approaches to BI struggle to meetthe increased demand for the analytics insightsthese strategies require, forcing the adoption ofpackaged analytic applications or ofoutsourced services”

The demand will continue to grow for packagedanalytic applications that provide not only therequired functionality, but also best practicesand deployment expertise.

Source: Gartner Predicts Predicts 2010: The Top Five Concernsin the Analytic Applications Space for the Coming Year

© SAP AG 2010. All rights reserved. /

SAP Business AnalyticsIndustry-Specific Focus Value Delivery is a Key Enabler

Industry-specific apps were preferred 2:1 over a build your own app approachIndustry expertise was ranked very important as a criteria (89%)

How important is business analytics software(applications and tools) for your business?

VeryImportant

SomewhatImportant

How would you rank the following choices from whenlooking at business analytics software?

PurchaseIndustry-specific

Apps

Purchase Apps

Purchase Tools tobuild own apps

How important is industry expertise in your choice of asoftware vendor?

VeryImportant

SomewhatImportant

Not Important

If you have invested or plan to invest in businessanalytics, how would you spend your money acrossthe following categories:

Analytical Apps

Other

Hardware

* Based on responses to SAP sponsored customer survey


Business AnalyticsMost Complete Offering to Deliver Vision

Enterprise Portals

MS Office

On DemandServices

Browsers

Mobile

Other Application/Data Sources

SAPServices and Best Practices

Industry & LOB Analytical Applications

Performance Management

Risk and ComplianceManagement

Business Intelligence

Data Foundation

Industry & LOBAnalytic Applications

Performance Management

Risk and ComplianceManagement

Business Intelligence

EnterpriseInformation Management

Data Sources/WarehousesData Sources/Warehouses Analytic CapabilitiesAnalytic Capabilities WorkplaceWorkplace AccessAccess

Social MediaContent

UnstructuredContent

OLAP Servers, DATAWarehouses & Marts


Industry and Line of BusinessAnalytic Applications

Rapid Time-to-ValueDeploy in 8-10 weeksExtensible, reference architectureOn premise, on demand or on device

Complete SolutionIndustry-specific KPIs and data modelExtensible “snap-in” architectural designvirtualizes data accessSAP and Partner Service packages

Industry and Line of Business SpecificCustomer and Partner Co-innovationSeamless business process integrationSAP and heterogeneous data environments

Promotion Effectiveness Improves Account &Trade Promotion Management Decisions


Analytic Applications from SAPStandardized Architecture for Business Intelligence

Virtual Source Table StructuresMapping RulesVirtual Target SchemasSchema DefinitionsInstallation GuideAdministration GuideUser Guide

Relational SchemaStored ProceduresWorking Sample DatabaseBusiness Objects UniversesWeb Intelligence ReportsXcelsius Dashboards

Technical ContentTechnical Content

Clean Master DataClean Master Data

WebIntelligence

Xcelsius,Explorer…

Multiple DisparateData Sources

Industry LOB Data ModelBusinessObjects

Universes etc.

Dashboards, Reports,Guided Analysis

DataFederator

ServicesServices

AssessmentData Source & KPI MappingDelivery & ImplementationProject ManagementTraining

3rdParty

In-House

Analytic Application Architecture


Analytic Applications from SAPStandardized Architecture for Planning and Consolidation

Installation GuideAdministration GuideUser Guide

Planning data modelInput schedulesBusiness rulesReportsWorking sample databaseXcelsius Dashboards

Technical ContentTechnical Content

Clean Master DataClean Master Data

Xcelsius,Explorer…

Multiple DisparateData Sources

Industry Data ModelGlobal Drivers, BusinessLogic, Input Schedules

Dashboards, Reports,Analysis

BPC OLAPData Store

ServicesServices

AssessmentData Source & Data MappingDelivery & ImplementationProject ManagementTraining

BPC for MS7.0 & 7.5

3rdParty

In-House

Analytic Application Architecture


SAP BusinessObjects Analytic ApplicationsAccelerate Time-to-Value while Ensuring Extensibility

Business requirements and KPIs 3 months

UI development 5-6 months

Report, templates and frameworks 2 weeks

Data model 3 – 6 months

Software infrastructure 2 months

Documentation 3 months

Deployment 6 - 9 months

End-user training 3 months

Co-innovated, purpose-built solution

Addresses 70% of needs in first phase

6 – 8 week deployment

Industry best practices

Extensible reference architecture so youcan address your future unique needs

Production-grade quality

Fully supported by SAP

SAP BusinessObjectsAnalytic Applications6-8 weeks

Traditional Approach6-8+ months


SAP Industry Analytic Application Portfolio16 Applications, 10 Industries and Growing…

Public SectorSAP BusinessObjects

Readiness Assessment forDefense and Security

HealthcareSAP BusinessObjects

Planning and Consolidationfor Healthcare

RetailSAP BusinessObjects

Sales Analysis for Retail

BankingSAP BusinessObjects

Planning and Consolidationfor Banking

TelcoSAP BusinessObjects

Customer Analysis andRetention for Telecom

Consumer ProductsSAP BusinessObjects

Trade PromotionEffectiveness Analysis

Consumer ProductsSAP BusinessObjects

On-Shelf Availability Analysis

BankingSAP BusinessObjects

Enterprise Risk Reportingfor Banking


Healthcare QualityManagement

Public SectorSAP BusinessObjects

Planning and Consolidationfor Public Sector

Strictly Confidential


Staff ProductivityManagement for Healthcare

Life SciencesSAP BusinessObjects

Healthcare PractitionerSpend Analysis & Reporting

InsuranceSAP BusinessObjectsEnterprise Risk and

Solvency Management forInsurance

Public SectorSAP BusinessObjects Planning

for Public Sector (LATAM)

MediaSAP BusinessObjects

IP Rights Analysis

Oil & GasSAP BusinessObjectsUpstream OperationsPerformance Analysis


SAP BusinessObjects Enterprise Risk andSolvency Management for InsuranceMeets Solvency II regulatory requirements in EU andbuilds a core foundation for overall enterprise riskmanagement to mitigate all types of risk globally

Content:Semantic data model with ~60 KPIsSix dashboards and four reportsQueries and virtual tablesSample database and documentation

Product stack:SAP BusinessObjects Business Intelligenceplatform, SAP Crystal solutions, SAPBusinessObjects Web Intelligence software, andSAP BusinessObjects Data Federator softwareData quality and other SAP BusinessObjects EIMsolutions (optional)SAP BusinessObjects GRC solutions (optional)

Customer and partner validation:Socialized with leading global insurersReviewed with key technology andimplementation partnersReviewed with actuarial consulting firms


SAP BusinessObjects Analytic ApplicationsCustomers


Partner Ecosystem Critical to SuccessCo-Innovation and Joint Service Offerings

Ecosystem StrategyDesigned to Maximize

Customer ValueServices offerings forrapid deploymentBreadth of solutioncoverage

Co-innovationComplementary offeringsWhite space fulfillment

Hosting Services /Cloud offerings

Cloud OfferingHosting/OD

Services &Implementation

Co-Innovation

Channel

ComplementaryProducts/Offerings


Customer Participation Options

SocializationProvides periodic feedback during socialization periods during development cycleNo special incentives awarded; major benefit is solution development awareness

Co-InnovationPlays an active role in defining /validating solution requirementsParticipation and mutual responsibilities covered under specific solution NDAIncentives awarded based on level of development and “marketing” program participation

Early AdopterIdeally, but not necessarily, a co-innovation customerMost likely provides feedback during socialization periods during development cycleIncentives awarded based on level of development and “marketing” program participation


Learn More

You Tube Industry Analytic Overview Demos

http://www.youtube.com/user/SAPAnalyticApps#p/u

SAP.com Analytic Applications page

http://www.sap.com/usa/solutions/sapbusinessobjects/large/industries/index.epx

SAP EcoHub

http://ecohub.sdn.sap.com/irj/ecohub/solutions?query=analytic+applications

http://www.youtube.com/user/SAPAnalyticApps#p/u

http://www.sap.com/usa/solutions/sapbusinessobjects/large/industries/index.epx

http://ecohub.sdn.sap.com/irj/ecohub/solutions?query=analytic+applications


Thank you!


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