sap teched las vegas exhibitor webinar 2013 welcome and introduction

SAP TechEd Las VegasExhibitor Webinar 2013Welcome and Introduction

© 2012 SAP AG. All rights reserved. 2

Who’s Who?

Ellen Stangroom | [email protected] TechEd Exhibit ManagerSAP Global Marketing

Sandy Lorenz | [email protected] TechEd Exhibit ManagerSAP Global Marketing

Dianna DiSanto | [email protected] Events Community Manager, Social Media Strategic ServicesSAP Global Marketing


SAP TechEd 2013Exhibitor Webinar Agenda

Conference Web site and Agenda - Ellen

Tour of the Conference Center and Show Floor - Ellen

Exhibit Hall Schedule – Ellen

Gamification - Ellen

Required Actions - Sandy

Lead Retrieval - Sandy

Registration and Hotel - Sandy

Exhibitor Resource and On-Site Survival Guides - Sandy

Social Media - Dianna

Q&A


http://www.sapteched.com/2013/usa/exhibitors/welcome.htm


http://www.sapteched.com/2013/usa/home.htm

To Casino and Hotels

Venetian Ballroom

Guest Keynote: Monday 5:45 pm

SAP Keynote: Tuesday 8:00 am

Demo Jam: Tuesday 8:00 pm

Concert: Thursday 9:00 pm

To Show Floor and Exhibit HallRegistration Check-in

Exhibit Hall Meals

Show Floor aka Hall C

Venetian/ Palazzo Congress Center - Level 2

Technology Showcase

Expert Networking

Lounges

Clubhouse

Platinum Level

ExhibitorsSAP Speakers Networking

Sessions

Exhibit HallInfo Zone


Exhibit Hall Schedule

Exhibitor Service Center

Early lunch and box lunches


Gamification

Gamification - defined as: leverages people's natural desires for competition, achievement, status, self-expression.

A core gamification strategy, and what will be implemented for SAP TechEd, rewards players who accomplish desired tasks – all driven through the Mobile Onsite guide using QR codes.o Check-in badges - various locations more points with pictures!o Session Evaluationso Hot Topicso Partner Exhibitso Info Zoneo Tech Showcase

o Social Media More info…

Conference Web site Email Notification Onsite guide – printed and mobile

Sandy Lorenz


Required Actions

Please check the task list in your Exhibitor Console for action items noted as “Complete Now” or “Link to Instructions”.

All tasks are either due now or close to being due. For example, the artwork for your graphic panels is due on September 20. You will receive reminder e-mails for tasks that have not been completed.

Note: The Exhibitor Appointed Contractor form is required only if you are hiring someone in your booth such as a performer or hostess.


Lead Retrieval Options

Included with each Silver level exhibit package is one lead retrieval unit, two units are included with the Gold Plus and Gold levels. Decide which of the two systems best fits your needs and fax the

order form to ATS. A credit card is required as a security deposit. You may order additional units or services at your own cost.

http://www.sapteched.com/2013/usa/exhibitors/PDFs/LeadRetrievalOrderForm_GoldSilverTE13LV.pdf


Registration Numbers

Expected Registration: on target for 5,500 – 6,000

2012 Total: 6,104

2013 Year to Date – 5 weeks out: 4,490

2012 Year to Date – at the end of this same week: 4,435


Register Your Team and Book Hotel Rooms

Logistics contacts must assign each badge and then invite their staff members to register via their Exhibitor Console. Look for the Manage Registrations link.

Additional registrations may be purchased for staff members and customers via the console. Full Conference registrations are offered at a discounted exhibitor rate of $2,495 and Exhibits-Only registrations are offered for $850.

Logistics contacts should confirm that all invitees are in an “Active” status. Resend invitations to those who are in “Invited” status or “Added”.

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Hotel reservations may be booked at a discounted rate at the Venetian|Palazzo as part of the registration process. The deadline is October 1. Book now as these rooms always sell out!


Badge Types

Full Conference – permits access to:

Keynote presentations, educational lecture sessions, hands-on workshops (including advance seat sign-up), show floor and partner exhibits, Demo Jam, meals and refreshments, Tuesday evening Networking Reception, and the Thursday evening concert.

Exhibits-only – all of the above except the educational sessions and hands-on workshops.

Lecture-only – available for SAP TechEd speakers only. All of the above except hands-on workshops.


Exhibitor Resource and On-Site Survival Guides

The Exhibitor Resource Guide currently posted on the Resources page of the Exhibitor Information Web Site will answer frequently asked questions.

The On-Site Survival Guide will be e-mailed and posted in early October to answer on-site questions and provide important information for those attending. If you are not attending the conference, please forward this guide to those who are so they will have answers to the following questions: Move-in and move-out schedule Exhibitor registration check-in location and times Location of the Exhibitor Service Center (Freeman, lead retrieval) Meal locations and times Business center details Shipping information Concert details – everyone with a badge is invited to see Imagine Dragons And more!

Social MediaDianna DiSanto

Global Events Community Manager, Social Media Strategic Services

SAP Global Marketing

e: [email protected]

mailto:[email protected]


Social MediaBenefits for you

Build and expand your network of SAP partners, customers, and employees

Drive attendance to your sessions and to the event

Expand the interest in your topics beyond SAP TechEd attendees

Learn the best practices and tools for networking to use before, during, and after the event


SAP TechEdSocial Media Strategy and Goals

Highlights

• Our audience has begun actively engaging with us. They are interacting with us and sharingour content as well as generating their own content

• Key content promoted - Registration, Keynotes, Sessions, Exhibitors and Celebration Night


What Can You Do In 5 MinutesGet Involved

Join the LinkedIn Group (SAPTechEd)

On Twitter? Follow the news. Use hashtag #SAPTechEd (SAPTechEd)

Like the Facebook Page (SAPTechEd)

1 2

3 4

Join Instagram – Post photos. Use hashtag #SAPTechEd (SAPTechEd)

http://www.linkedin.com/groups/SAP-TECHED-1900632?gid=1900632&trk=hb_side_g

http://twitter.com/

http://www.facebook.com/sapteched

http://instagram.com/sapteched


SAP TechEdSAP Community Network TechEd Space

SAP TechEd Spacehttp://scn.sap.com/community/events/teched

• Event Info

• Social Media Links

• Blogs

• Discussions

• Countdown Clock

• And much more…..

http://scn.sap.com/community/events/teched

http://scn.sap.com/community/events/teched


SAP TechEdEngagement – Event Branding

Use proper event branding:SAP TechEd is 2 words. Always use the “SAP” modifier before TechEd. Capitalize the “T” and the “E” in TechEd.

CORRECT:

SAP TechEd

When tweeting use the preferred hashtag #SAPTechEdNote the capitalization of the “T” and the “E”

INCORRECT: TechEdTechEDSAP TechED


• Protect SAP’s reputation

• Be responsible

• Be authentic, factual, respectful

• Be honest

• Add value

• Build relationships

• Be aware that social content lives on and on even when it appears to be removed

SAP Social Media GuidelinesGeneral Social Etiquette


If you haven’t already done so, please e-mail the following information to me: Social Contact for your presence at

SAP TechEd Links to your company’s social

channels Social promotions such as relevant

hashtags, video replays, etc.

SAP TechEdSocial Contact Information

SAP TechEd Las Vegas 2013 Twitter List of Exhibitors



Thank you!

sap teched las vegas exhibitor webinar 2013 welcome and introduction

Documents

introduction2012 sap

sandy lorenz2012 sap

box lunches2012 sap

silver level exhibit

exhibitor console

lead retrieval options

lead retrieval unit

desired tasks