Final Team Presentation for Venture LabKalmykova E and Viaña JNM

Why we do this?

Elena Kalmykova“The idea of this project first came to me during my doctoral research in Philosophy, which included investigation of knowledge production and distribution in science. I believe it is really important for the scholar not only to convey research, but also to contribute to human wellbeing, make science work for global society.”

John Noel M. Viaña“As an aspiring scientist, I believe in the value of collaboration. Scientists should not just confine themselves within their own academic or research circles, but rather try to reach out to companies and investors to fully realize their research goals and even turn their research output into something that can benefit other people.”

Problem

New technologies (materials, substances, technique) are a basis of contemporary economy and an ideal target for investment. Science produces plenty of new technologies, which can be converted into business product, and create revenue.

However investors do not have direct access to information about new technologies worldwide. It especially concerns cutting edge technologies, produced in the third-world countries.

This results in a gap between Science and business, between new technologies and their implementation to solve real world problems.

Reasons

Scientific networks have no contact or crossing with investors’ networks.

Scientific Output comes in form of verbose papers, inaccessible and incomprehensible for people outside of academy.

Investors’ Input comes in form of simple and short presentations and business plans, which scientists are not used to make.

The organizations mediating partnerships between science and business work with European and American scientists, neglecting technology from lesser-known regions and developing countries.

Solution

SciTree A web platform for collaboration

between scientists and investors

• Changing scientific Output :short statement about new technology (150 words)+ link to a paper. As our surveys have shown, it’s the best format for scientists and investors.

• Investors can find an expertise for new technologies, look for a technology they want to turn into a product, buy patents

• Big companies can find a research group for hiring and investment

•We provide brokering between scientists and investors

• Constant monitoring of new technologies

Market With SciTree, entire Science can be used as your own R&D department. Outsource your

Research and Development globally.

Over 5 million scientists are developing new technologies (biology, medicine, materials, etc).Scientists get financing by writing articles for peer-review journals and project proposals for research funds (government organizations), which takes up to 50% of their working time. This is ineffective usage of their time and brainpower.

Companies spend up to 43% of revenue on R&D (Allergan – 43.4%, Eriksson – 24.9%). New technologies are important for progress and successful competition. Big companies are hunting for new technologies. But they miss all perspective and groundbreaking technologies from the third world, as there are no platforms giving access to these technologies.

Business Model

• Research groups and scientists in the academe• Investment firms and investors• Science and technology-oriented companies

Key Partnerships

• Creation and maintenance of SciTree’s website• Establishment of contacts and registered users

from the industry and academe• Networking with Investors, S&T companies

Key Activities

• Web hosting, CMS, database• Contacts both in the industry and academe• Network of investors and scientists• Resource personnel and Technical staff

Key Resources

• Environment for interdisciplinary scientific work and direct communication with investors and S&T companies

• Problem-based organization of Science research• Venue for outlicensing patented technologies and

brokering of academe-industry partnerships (Non-Disclosure Agreements)

• Updates from scientists from all around the world• Concise, brief, and reputable Science news

Value Propositions

Business Model

• Correspondence (e-mail, written letters) with scientists, investors, and companies

• Featuring cases of successful partnerships

Customer Relationships

• Internet; flyers and brochures; booths in scientific conferences; direct contact with universities and Technological Transfer Offices; communication (direct or e-mail dropshots) with investors and S&T companies

Channels

• Scientists and Academics looking for external funding• Investors and S&T companies looking to outsource

patented technologies and collaborate with the academe

Customer Segments

• Web hosting, site design, and database management• Advertisements and marketing in scientific conferences• Recruitment of skilled professionals and technical staff• Participation fees in actual networking events

Cost Structure

• Targeted advertising (Google Ads)• Membership and monthly subscription fees to investor-

specific Science news and updates• Brokering of academe and industry partnerships

Revenue Streams

Marketing

Advertising: targeted ads (lab equipment, laptops etc)

Investors:pay for subscription (golden and

silver membership), exclusive access to database of patents

and community of experts

Scientists: pay to promote your news or team

Investors: pay for review of dynamics of field

development, analytics, consulting and selection of

teams for investment

Universities: pay for advertising academic jobs

Brokering of partnerships between scientists and

investors

Social network for scientists, 1.7 million users. Deficiencies: scientists only, output in a form of big articles.

Social network for scientists, 1.8 million users. Deficiencies: scientists only, output in a form of big articles.

A consultancy firm, Deficiencies: high price, lack of transparency, lack of direct contacts with scientists, no third-world technologies.

• Lack of interest of customers to SciTreeStrategy: Keeping track of user opinions regarding SciTree and applying them

• Failure of Online BrokeringStrategy: Focus on Other Revenue Streams

• Competitors copying or simulating features unique to SciTree

Strategy: Improve our proposition to the customers and improve service

1. Large foundations that support scientific structure development efforts

2. International Grant-giving Agencies (European FP7 Capacities programme)

3. Individuals (venture capitalists, business angels)

Risks

Competitors

Funding

Team

Dr. Elena Kalmykova, CEO

PhD in Philosophy (Uppsala University, Sweden). Graduated from Oriental and Philosophy Faculties at Saint-Petersburg State University. Courses attended: Technology Entrepreneurship (Stanford University), Researchers and Leadership (Swedish Institute). Published over 20 papers on the topics such as structure of scientific knowledge and communication in science. Work experience in web-projects: Electric Jungle (Sun Microsystems), SMM, web design, member of Wallenberg Calendar team.

John Noel M. Viaña, CMO

BS in Molecular Biology and Biotechnology (University of the Philippines - Diliman).

Has worked at the Laboratory of Molecular and Cell Biology at the National Institute of Molecular Biology and Biotechnology, UP DilimanMember of international honor societies (Phi Kappa Phi and Phi Sigma Biological Sciences Honor Society). Courses attended: Technological Entrepreneurship at Stanford’s Venture Lab.

Syrgak Turgumbaev, CTO

BS in Computer Science (Kyrgyz State Technical University)Has 4 year work experience as software developer at Xponaut AB, Sweden and 2.5 year experience as web consultant at ModularStreams Sweden AB. Working with Drupal, PHP, Flex, CSS3, HTML5, programming language: C++.

Dr. Reynaldo Garcia, mentor

Professor of Molecular Biology and Biotechnology at University of the Philippines DilimanDirector, Technology Transfer and Business Development Office at University of the Philippines.Has experience working as UK Biotech Consultant/Business Intelligence Provider at FreelanceBioscience Key Account Manager at London Biotechnology Network System