sdn, nfv and customer centric networks

SDN, NFV

CUSTOMERCENTRICNETWORKS

TelefonicaCustomer Centric Networks – Patrick Lopez

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If we knew

4Gwould be:70% video

50% encrypted

would we have designed the network differently?

Designed for push to talk,

MMS,…Used for data

Designed for VoLTE, browsing

Used for video


3

Tomorrow’s networks will be

But we don’t know how different

different


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Why customer centric networks?

Self actualizationmorality, creativity, problem solving

Esteemself esteem, achievement, recognition

Lovesex, family, friendship, social circles

SafetyPhysical security, access to resource,

health, family

PhysiologicalBreathing, food, sleeping

ImmersingA/R, V/R, M/R, IoT, autonomous vehicles,

drones, smart cities, wearables

Sharingsocial networks, user generated content,

live broadcasting

1:1 Connectionscalls, IMs, emails, browsing, streaming

Signalspeed, availability, capacity

Connectivityvoice, data, uplink, downlink

Maslow’s hierarchy of needs

Hierarchy of telco needs


5

Create unique experiences for our customers

For granted Next battle

Software is the key to create frictionless networks.It enables us to adapt the fabric and the service to

the customer, not the other way around.

ContextUnique

experiences2GCoverage

Voice

3GAvailability

Data

4GCapacity

Video

5G

New services


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Unique experiences

For granted Next battle

Context Unique experiences

2GCoverage

Voice

3GAvailability

Data

4GCapacity

Video

5G

Slices

Strands


7

Personalization

Oriented to services

True Fusion

Edge experience

Any service deployed can be customized for tailored experiences, contextual information, enterprise…

Only through SW networks will we be able to innovate and integrate new services fast, cheap and easy regardless of the market scale

We can deploy a unique network for cellular and fixed, enabling a coherent and integrated service experience that goes beyond billing

Edge capabilities (latency, compute, storage, bandwidth) will improve customer experience and will enable TEF to generate new value

Open platform for internal and external network services enabling TEF to open the ecosystem and generate new revenue streams

Truly open

Our design principles for our future networks


8


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OnLife Networks transforms Telefonica Central Office infrastructure into software defined Data Centre using Virtualization.

Programmable Networks improve the Customer Experience and provide a programmable Platform at the edge, for 3rd Party Services

Building a programmable edge

Voice Data Vídeo VPN Cloud


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Tech strategy: take best of breed Open HW & Open Source SW to create a Programmable Network

Develop: • SDN apps not available in CORD • Back-end as API Interface to BSS & external

Orchestration• Open Interfaces to integrate and connect services

Integrate:• SDN apps from CORD suitable for CTpD (e.g. VOLTHA)• ONOS with OpenNebula to manage CTpD• OCP Hardware (vOLT, Whitebox Switches)

Use:• Internal & 3rd party services (e.g. TCDN)• Open source components (e.g. OpenWRT as vPdC,

BIND as DNS Server) • Internal Tools (e.g. Iris)

vCPEn

CTpd

vCPE2vCPE1

OCP Computing Infrastructure

CLOS Fabric

SDN Manager

CLOSfwd

vOLTGPON

Commercial systems

Cache

vErCvOLT

OneFLow

InterAct

vSBC CloudVPN

mega


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• Computing:• X86 Open CloudServer

• Processor Intel Xeon 12x2 cores per node• 128 GB RAM per node• 2 x 2 TB HDD• 1 x NIC 40GE

• Switching: • Broadcom BCM56850 Trident II 1.28Tbps• 32 x QSFP 40G

• GPON Optical terminal:• OCP vOLT

• Microsemi PAS5211 GPON OLT SoC• 48 ports 2,5 Gbps + 4 ports 10 Gbps

White label infrastructureInfrastructure compliant with Open Rack specifications from Facebook, published in the Open Compute Project


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From plan to deployment of an Onlife Central Office

April 2016 April 2017

Wewanttotransformtheedge,placingcloudresourcesatthedoorstepofourcustomersforinternaland3rd partyservices

TEF

Transport/Core

We propose placing DCs at the network edge executing network services

800Cloud interconnection points

2

Customers

CDN

Virtualizedconnectivity Edgecomputing InternalservicesExternalservice

platform


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INNOVATION: LESSONS LEARNED

The economics cannot rely on one use case• Strategic need to generate a platform for services and connectivity• The key is finding the quick wins that will create the foundations

CORD is OPEN and Modular• CORD is an Architecture. Components can be replaced. • Open Source CORD is a reference implementation. Many pieces

can be reused. It´s just Software, everything can be done

Experience Technology• STOP reading and MOVE to action• Work on fast learning cycles • Build the skills set of your team

Software, software, software• Build networks and services as companies build Software today• Introduce Software best practices in your Network


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SDN NFV do not yield enough results if you do not change the methods…


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TIP Use cases

vCDN at the edge AR/VR Tourism Edge Drone video delivery

To deliver high hit and lowlatency content from theedge of the network usingOnLife networks

Objectives

Impact

Collaborators

Impact Impact

Better customer experience

Lower transport costs Enablement of newer

revenues by services at the edge

Enabling low latency Edge service

Developing a new business revenue service where telco is adding value

Get real time video from drones for events, venues and attractions and deliver it in 360 to customers

Reversing the edge vCDNto now take content in real time

Enabling future low latency business to enable video pull from any video source

Objectives

To enable a scene recognitionactivity using AR. Deliveringinformation about a scene,making a call and giving infoabout best visiting times

Collaborators

1 2 3

Objectives

Collaborators

+ People & Process Objectives Share best practices for Operating new technologies in constant change and hypergrowth environmentsCollaborators


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CCN Innovation framework

People Software developer, UX

designer, data scientists

ProcessesLean, DevOps, scrum,

agile development, continuous

development / deployment

TechnologySDx, NFV, containers,

kubernetes, serverless, Open

Source

ServicesNetwork agnostic, as OTT /

MVNO, with a TEF unique

differentiator

Bus. Model Ad sponsored, 3rd party pay,

digital credits, cross payment