sentri & microsoft - lync
DESCRIPTION
CIO roundtable presentation by Sentri and Microsoft around Unified Communications.TRANSCRIPT
MTC Roundtable
Partner of the Year
Microsoft 2010/2011 Northeast
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Israel - Development &
Engineering
Business since 1999
Breadth & Depth of Services
Managed Services Support Center
Systems Management
Client Services
Cloud Services
Office 365
Dynamics CRM
Intune
Azure
Professional Services
Infrastructure/Platform
Security & Identity
ContactCenter-I3
System Center
UC– Lync, Video, Exchange
SharePoint
Dynamics CRM Online
Custom Development
Desktop to Datacenter
Business Automation
Messaging & Communication
1. Introductions
2. UC Feature Overview
3. Enterprise Voice Integration • Stand-Alone
• Integration with Legacy PBX
• Leveraging SIP
4. Session Border Controllers and Gateways
5. End-point Options
6. Deployment Planning
7. Envisioning Center UC Demo
Today’s Topic:
Overall Microsoft Strategy
Platform
Cloud
Unified Communication and
Collaboration
CRM
Typical Microsoft Technology Silos
Unified Communications
Exchange
Unified Messaging
Enterprise Voice
Dynamics CRM
Sales
Marketing
Customer Service
Managed Services
Help Desk
Tier II
Tier III
The Sentri Solution Offering
On-Premises In the Cloud
Desktop
Windows 7
App-V
SCCM
Server Platform System
Management
Active Directory
Cloud Strategy
Data Center
Portals and Collaboration
Portals
Workflow
Search
Virtualization
Server
SCVMM
High Availability
Structured Process Management
CRM ERP
Communications Platform
Lync PBX
Exchange 2010
Platform
SharePoint Server
Presentation
Extranets Intranets Dashboards Analytic Views Scorecards Workflow
Remote
Access Virtualization Integration
Services SQL Server Monitoring Security
CIM/Contact Center
Lync
SharePoint Exchange
Lync
Intranet/Extranet
Workflow/Forms
Document Management
Content Management
Search
Business Intelligence
Collaboration
Protection
Collaboration
Unified Messaging
Shared Calendars
Managed Folders
Mobile
Protection
Collaboration
Presence
Protection
VoIP
Chat
Video
Conferencing
2007
The Magic Quadrant is copyrighted August 2007 by Gartner, Inc. and is reused
with permission. The Magic Quadrant is a graphical representation of a
marketplace at and for a specific time period. It depicts Gartner's analysis of
how certain vendors measure against criteria for that marketplace, as defined
by Gartner. Gartner does not endorse any vendor, product or service depicted
in the Magic Quadrant, and does not advise technology users to select only
those vendors placed in the "Leaders" quadrant. The Magic Quadrant is
intended solely as a research tool, and is not meant to be a specific guide to
action. Gartner disclaims all warranties, express or implied, with respect to this
research, including any warranties of merchantability or fitness for a particular
purpose.
SOURCE: Gartner, Inc., “Magic Quadrant for Unified Communications, 2007” by Bern Elliot,
August 20,2007
The Magic Quadrant graphic was published by Gartner, Inc., as part of a larger research note
and should be evaluated in the context of the entire report. View the full Gartner report,
compliments of Microsoft, at
http://mediaproducts.gartner.com/reprints/microsoft/article3/article3.html.
9
2008
The Magic Quadrant is copyrighted August 2007 by Gartner, Inc. and is reused with
permission. The Magic Quadrant is a graphical representation of a marketplace at
and for a specific time period. It depicts Gartner's analysis of how certain vendors
measure against criteria for that marketplace, as defined by Gartner. Gartner does
not endorse any vendor, product or service depicted in the Magic Quadrant, and
does not advise technology users to select only those vendors placed in the
"Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and
is not meant to be a specific guide to action. Gartner disclaims all warranties,
express or implied, with respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
SOURCE: Gartner, Magic Quadrant for Unified Communications, 2007”
Microsoft Confidential - NDA Only
The Magic Quadrant is copyrighted September 2009 by Gartner, Inc. and is reused
with permission. The Magic Quadrant is a graphical representation of a marketplace
at and for a specific time period. It depicts Gartner's analysis of how certain vendors
measure against criteria for that marketplace, as defined by Gartner. Gartner does
not endorse any vendor, product or service depicted in the Magic Quadrant, and
does not advise technology users to select only those vendors placed in the
"Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is
not meant to be a specific guide to action. Gartner disclaims all warranties, express or
implied, with respect to this research, including any warranties of merchantability or
fitness for a particular purpose. This Magic Quadrant graphic was published by
Gartner, Inc. as part of a larger research note and should be evaluated in the context
of the entire report. The Gartner report is available upon request from Microsoft.
SOURCE: Gartner, Inc., “Magic Quadrant for Unified Communications”
2009
Gartner UC Magic Quadrant 2010
Exchange UM Strengths in Exchange UM include calendaring integration through Exchange 2010, as well as UM and text-to-speech rendering.
Lync Server 2010 Called out as a potential “stand-alone telephony service” with the ability to integrate with existing PBX’s
UC Leading Vendors Reduction in number of UC leading vendors - there are only three compared to last year’s report that named six!
Gartner UC Magic Quadrant 2011
Exchange UM Strengths in Exchange UM include calendaring integration through Exchange 2010, as well as UM and text-to-speech rendering.
Lync Server 2010 Called out as a potential “stand-alone telephony service” with the ability to integrate with existing PBX’s
UC Leading Vendors Reduction in number of UC leading vendors - there are only three compared to last year’s report that named six!
The Cloud On Your Terms Best Productivity Experience
Across PC, Phone, and Browser
On-premises
Online
Unified Communications
Business Intelligence
Enterprise Content Management
Collaboration Enterprise Search
Unified Business Platform
Barriers to a More Connected Experience
Distributed teams,
partners, and customers
High cost of
communications Lack of integration
Voice Mail
Enterprise Telephony
Audio Conference
Web Conference
Video Conference
E-mail & Instant Messaging
E-m
ail &
U
nif
ied
Mess
ag
ing
Inst
an
t M
ess
ag
ing
En
terp
rise
Te
lep
ho
ny
Co
nfe
ren
cin
g
Platform
Unified Experience
Co
mm
on
Man
ag
em
en
t
• Non-integrated communication silos • Inefficient communications • Communications overload • Parallel infrastructures with separate
management tools
• Horizontally integrated common platform for UC • Standards-based distributed architecture • Accessibility in the entire network • One common database and management tools
Communications Shift
Bringing people and information together with software
Sep
ara
te M
an
ag
em
en
t
Overall Costs Down
What is driving Employees to be Overwhelmed?
▪ Shifting workforce: About 1/3 of US workers are currently freelance staff
▪ Work from home: 63 million will telecommute in the US by 2016
▪ Overwhelmed: Businesses average more than six communications devices and almost five
communications applications per employee
▪ Frustrated: Collaboration inefficiencies waste up to 25% of staff time
▪ Home – Employees have more access to advanced technology at home than at work.
▪ Mobile phone = New PC: 600 million smart-phones will be used for business in 2011
▪ Virtual meetings on the rise: Videoconferencing technology could replace 20% of business travel WW
Growth in Workforce Distribution
Lack of Technology Integration
Demand for New Modalities
2007 1977
1987 1997
Authentication
Administration
Storage
Compliance
Unified Experience
Audio Conferencing
E-mail and Calendaring
Web Conferencing Telephony
Video Conferencing Voice Mail
Instant Messaging (IM)
Common Communication Silos
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Authentication
Administration
Storage
User Experience
Telephony and
Voice Mail
Instant Messaging
E-mail and Calendaring
Unified Conferencing: Audio, Video,
Web
The Microsoft Communications Offering
On-Premises In the Cloud
Lync(2010)
Integrated conferencing experience
Enhanced 9-1-1 for NA
Survivable branch appliances
Call admission control
More options for devices (including
lower cost)
Call park and malicious call trace
Additional data center survivability
options
Converged Voice Functionality Lync delivers on critical voice features
Telephony and
Voice Mail
Instant Messaging
Microsoft Office Communications
Server 2007
“Anywhere access”
IM and rich presence
Desktop integration
Voice features for mobile workers
Unified messaging with Microsoft
Exchange 2007
Audio and video conferencing
Web conferencing (Microsoft Office Live
Meeting client)
Microsoft Office Communications
Server 2007 R2
Desktop sharing
Dial-in audio conferencing
Higher resolution video
Single number reach
Attendant console
Response groups
SIP trunking
Unified Conferencing: Audio, Video, Web
Key Features
• Contact Cards
• Unified Contact Store
• Activity Feeds
• Fast Search
• Skill Search
• Frequent Contacts
• Conversation View
• Social Connector
Redesigned Client – Lync 2010 Provide best-in-class end user experience and drive adoption
Find and connect with the
right people
People Search Skill Search Activity Feed
Stay connected with your network
Unified Contact Store
Whatever You Choose
Microsoft Lync™ 2010 and
webcam
Existing conferencing room with
audio/video (A/V) capability
Telepresence and room systems
Bring Conferencing to Everyone
Inside your organization
Outside the firewall
Customers/partners
Mobile
workforce
Remote workers
Wherever You Are
Web Conferencing
Audio Conferencing
Video Conferencing
Telepresence systems
Extending A/V-enabled rooms
Desktop with webcam
As Much As You Like >>
Click to Communicate from Office View presence within Microsoft Outlook® Escalate to voice and video chat Reply to e-mail with IM Share your desktop with a single click
Enterprise Voice – Client Improvements The power of digital communication at your workplace
Key Features
• Key Features
• Separate phone
environment
• Voicemail access
• Private line
• Call delegation
• Call routing
• Call quality notification
• Call park
• Device transfer
$
High
Mid
Polycom CX700
IW desk (Low)
IW desk (High)
Common Area Conference Room
Polycom CX500 Aastra 6721 iP
Polycom CX600 Aastra 6725 iP
Polycom CX3000
Lync Server 2010 IP Phone Portfolio
Location
Lync Server 2010 offers customers multiple options to experience voice
• Replace the PBX with a complete UC solution, like Sprint, Colombian National Police & Lionbridge
• Lync 2010 meets enterprise telephony requirements.
• Connect to the PSTN via a SIP Trunk or gateway, and connect to any PBX during transition phase
Replace
• Enhance the PBX with Full UC, like AT Kearney & Royal Dutch Shell
• PBX phone left in place for transition, often with Simultaneous ringing used to have both
Communicator and PBX phone ring.
• Click-to-call an option for some users to initiate or answer calls using PBX phone (RCC) with
feature loss including Mobile access.
Enhance
• Add conferencing, presence & IM to the PBX, like Intel
• Audio, video, and web conferencing using Lync or audio and web conferencing using their existing
PBX phone. New “Join From” feature rings the user’s PBX phone automatically.
• Gives organization the option to easily enable the voice capability in the future, but does not
provide full UC capabilities such as mobile voice.
Add
Lync Architecture
DMZ
Public IM
Clouds
MSN AOL
Yahoo
Remote
Users
Lync
Edge
Server
Data
Audio/V
ideo
Federated
Businesses
Advanced
Media GW
(Mediation
Server)
PSTN
PBX endpoints
PBX
UC endpoints
Unified
Messaging
Hub Transport
Client Access Mailbox
Server
Exchange 2010 with UM
Active
Directory
File
Share
Consolidated Front-End Server(s)
(Voice, M, Presence)
Inbound
Routing
Outbound
Routing
Voice Mail
Routing
Consolidated or Expanded Front End
Monitoring &
CDR
Other Server
Roles
Voicemail
Messaging
Lync
Enterprise Voice – Server The power of digital communication at your workplace.
Key Features
• Survivable branch
appliance
• Data center resiliency
• Call admission control
• Announcement service
• Media bypass
• E-911 for North America
• Response group
improvements
• DISCUSS SBC
Decreasing Costs Unified Communications Bring Immediate Cost Savings
Reduce Travel and Training Costs (20-40%)
Replace internal meetings, in-person training and customer / partner
visits with LiveMeeting
Reduce Real Estate & Facility Costs (30-40%)
Reduce office space per employee and improve space utilization with
telework and remote working
Reduce Telephony & Audio Conferencing Charges (10-40%)
Replace long distance and audio conferencing call charges with VoIP
and save the cost of office move for phones
Reduce the Cost of Voice Mail (20-60%)
Replace and consolidate disparate voice mail and fax systems with
Unified Messaging
Reduce IT Infrastructure and Administration Cost (up to 50%)
Extend existing investment while optimizing IT infrastructure by
consolidating servers and multiple vendor solutions
Note: Cost savings above are based on customer interviews and calculations using the Forrester’s Total Economic Impact framework.
Environmental Sustainability Unified Communications Reduce Carbon Emissions & Energy Use
Reduce Carbon From Business Travel & Commuting
Replace travel & commuting with interactive virtual meetings using
web, video and audio conferencing.
Reduce Carbon from Office Buildings
Reduce office space by enabling Telework and remote working.
Reduce Power Consumption
Reduce electricity consumption through the user of USB phones,
which consume far less power than conventional phones.
Device Watts KW Time
(hrs) Usage
(KWH) Cost per
KWH Cost per day
per device 50,000
devices Annual
IP Phone 1 7 0.007 24 0.168 $0.15 $0.03 $1,260 $459,900
IP Phone 2 12 0.012 24 0.288 $0.15 $0.04 $2,160 $788,400
Catalina 0 0 0 0 0 0 0 0
Power Consumption Cost Scenario
Next Steps
Schedule a one on
one Lync Solution
Briefing
Go deeper on Lync
in the Microsoft
TechNet library
Sign up for a free
trial of the online
service
Explore a Quick
Start deployment
option to get you
started
Complete the
Survey Form
Learn more about
Lync at
www.microsoft.co
m/lync
First 5 qualifying companies who request a solution briefing
will receive Free Lync Enpoints and $2,000 from Sentri toward
a Proof of Concept of 250 users or more.