sesame workshop’s mission is to - world vision international washup! presentatio… · sesame...
TRANSCRIPT
Sesame Workshop’s mission is to
help kids grow smarter, stronger,
and kinder.
Around the world…
• 2.4 billion people do not use improved sanitation
• 663 million people do not have access to improved water sources
• Every day, over 800 children die from preventable
diseases caused by poor water, sanitation, and hygiene
UNICEF, 2016
WASH challenges & young children
• What: A USD 2.01 million grant to build a Sesame program around
the objective of reducing open defecation
• Who: Children in communities facing WASH challenges
• Where: Bangladesh, India, Nigeria
• When: 2012-2015
Program history – the Gates Foundation opportunity
Designing a global WASH character
Step 1: Pick a Muppet Color GATES SANITATION PROJECT – MUPPET COLOR OPTIONS
Step 2: Pick a Muppet Body Shape GATES SANITATION PROJECT – MUPPET BODY SHAPE OPTIONS
A B C D
Chamki Sivan Lily Tuktuki Gaby
Step 3: Pick a Muppet Hair Style Step 4: Pick a Muppet Outfit
The art of Muppet making
Proudly presenting…
Raya!
Target communities
Bangladesh: Tea Gardens in Sylhet India: Urban Slums in Kolkata
Nigeria: Rural and Peri-Urban Schools
Outside Abuja
61,000 children and caregivers
50,000 children
12,000 children
Using an
improved
latrine at
home
Using an
improved
latrine in
school
Personal Social Control Personal Social Control
10.0
26.2
11.2
36.1
19.7 8.2
Research findings: Latrine use
Bangladesh India
15.0 23.8
2.5
64.0
8.2
21.3
% C
ha
ng
e i
n R
ep
ort
ed
Be
ha
vio
r
Note: Statistical tests were not performed for Bangladesh and India because of the small number of communities (N = 3)
4.3
34.4
7.3
Wearing
sandals
outside
“all the
time”
Wearing
sandals
“all the
time” to
defecate
Personal Social Control Personal Social Control
48.8
33.8 26.3
Bangladesh India
17.5 22.5
-13.5
5.4
21.6
8.1
% C
ha
ng
e i
n R
ep
ort
ed
Be
ha
vio
r
Note: Statistical tests were not performed for Bangladesh and India because of the small number of communities (N = 3)
Research findings: Wearing sandals
Washes
hands “all
the time”
after
defecating
Uses soap
“several
times a day”
Uses soap
“all the
time” to
wash hands
after
defecating
Personal Social Control Personal Social Control
48.8 40.0
15.0 14.4 15.6
0.8
Odds Ratio:
2.16* 28.8 30.0
0.0 2.9
26.7
7.8
48.8 48.8
18.8 28.4
23.0 16.6
Odds Ratio:
0.91 (n.s.)
Odds Ratio:
1.25 (n.s.)
% C
ha
ng
e i
n R
ep
ort
ed
Be
ha
vio
r
Research Findings: Handwashing
Bangladesh India Nigeria
Note: Statistical tests were not performed for Bangladesh and India because of the small number of communities (N = 3)
The current partnership
• Building on Sesame Workshop’s educational content and learning, and
leverage World Vision’s on-the-ground community relationships and
commitment to high-quality infrastructure provision
Beginning in Zambia
Advisory Workshop
& Curriculum
Content Design & Formative Research
Teacher Training
Pilot Project &
Monitoring
Adjustment & Scale Up
Curriculum and content adjustments
The WASH UP! program in Zambia called for some important changes:
• Age up to early primary grades
• Target very remote, low-resource communities in Southern Africa
• Translate into local languages
• Implement through afterschool clubs
• Emphasize “kids teaching kids” as an explicit program objective
The WASH UP! materials
Games Teacher training
• Videos
• Games
• Print materials
Kids teaching kids
Games Teacher training
Program growth
• Adapted water, sanitation, hygiene, and health promotion objectives
• New social-emotional cross-cutting themes, including:
– Coping with big feelings
– Building resilience
– Being hopeful
– Conflict resolution
– Practicing mutual respect and understanding
Syrian response curriculum
Syrian response storybook
Thank you!