· sex age tenure acorn rented from the local authority /belongs rented bought to a from owned on...

178
ACORN TENURE AGE SEX RENTED FROM THE LOCAL AUTHORITY RENTED /BELONGS FROM TO A BOUGHT COMFORT URBAN WEALTHY OWNER/ PRIVATE HOUSING ON A OWNED HARD MODERAT ABLY PROSPER ACHIEVE OCCUPIE LANDLOR ASSOCIATI MORTGAG OUTRIGH PRESSED E MEANS OFF ITY RS RENTERS R OTHER D ON E T 55+ 35-54 16-34 18+ 65+ 55-64 45-54 35-44 25-34 16-24 FEMALE MALE TOTAL (x) (w) (v) (u) (t) (s) (r) (q) (p) (o) (n) (m) (l) (k) (j) (i) (h) (g) (f) (e) (d) (c) (b) (a) (z) 436 351 513 313 340 735 1216 15 375 360 561 655 811 588 567 1926 496 315 311 277 284 283 970 996 1966 UNWEIGHTED BASE 375 324 544 319 384 668 1281 16** 334 334 790 492 671 674 622 1874 387 284 316 357 305 317 1012 954 1966 WEIGHTED BASE 19% 16% 28% 16% 20% 34% 65% 1 %** 17% 17% 40% 25% 34% 34% 32% 95% 20% 14% 16% 18% 16% 16% 51% 49% 100% 116 112 250 119 177 - 790 - - - 790 - 110 408 271 734 23 88 182 226 118 153 391 399 790 IT IS BEING BOUGHT 31% 35% 46 %zuwx 37% 46 %zuwx - 62 %zmops - - - 100 %zmoprs - 16%h 61 %zcdg 44 %dghi 39 %ghl 6% 31 %hl 58 %zdgh 63 %zcdg 39 %hl 48 %zghi 39% 42% 40 %ghlm ON A MORTGAGE hijl l ijl hijl l opswx 69 71 153 58 137 - 492 - - - - 492 387 65 40 488 266 121 42 23 19 20 271 221 492 IT IS OWNED 18% 22% 28 %ux 18% 36 %zuvw - 38 %znops - - - - 100 %znopr 58 %zcd 10%e 6% 26 %cdefj 69 %zcde 43 %zcde 13 %cdej 6% 6% 6% 27% 23% 25 %cdef OUTRIGHT x s efgijk k fgijkl fijk k knopsu x 73 58 73 94 36 334 - - 334 - - - 41 96 197 323 12 28 38 59 119 79 140 194 334 IT IS RENTED FROM 20%tv 18%t 13% 29 %ztvw 9% 50 %zmnor - - 100 %zmnor - - - 6%h 14 %hl 32 %zcef 17 %fghk 3% 10 %hl 12 %hl 16 %ghl 39 %zcef 25 %zefg 14% 20 %zb 17 %bfgh A PRIVATE LANDLORD x s ghikl l ghijkl hikl mnortv 113 76 67 47 32 334 - - - 334 - - 133 100 102 315 86 47 51 49 43 59 202 132 334 RENTED FROM THE 30 %ztuv 23 %ztuv 12% 15%t 8% 50 %zmnpr - - - 100 %zmnpr - - 20 %zeik 15% 16% 17% 22 %zdei 17% 16% 14% 14% 19% 20 %za 14% 17 %amnp LOCAL AUTHORITY/ s jkl rtv BELONGS TO A HOUSING ASSOCIATION 186 134 140 140 67 668 - - 334 334 - - 173 196 299 638 98 75 89 107 161 138 342 327 668 RENTER 50 %ztvw 41 %ztv 26%t 44 %ztv 18% 100 %zmnr - - 100 %zmnr 100 %zmn - - 26% 29% 48 %zefg 34 %fghk 25% 26% 28% 30% 53 %zefg 43 %zefg 34% 34% 34 %fghk r hikl l hijkl hikl lmnrtv 185 183 402 176 314 - 1281 - - - 790 492 497 473 311 1221 288 209 224 249 137 174 661 620 1281 OWNER/OCCUPIER 49% 57% 74 %zuwx 55% 82 %zuvw - 100 %zops - - - 100 %zops 100 %zop 74 %zcd 70 %zcdi 50%d 65 %cdj 75 %zcdi 74 %zcdi 71 %zcdi 70 %cdj 45% 55% 65% 65% 65 %cdjo x s ij j j j j psuwx 3 7 2 2 2 - - 16 - - - - - 4 12 15 - - 3 1 7 6 9 7 16 OTHER 1% 2%zv * 1% 1% - - 100% - - - - - 1% 2 %zghil 1%l - - 1 %hl * 2 %zghil 2 %hl 1% 1% 1 %lmnrs - - - - - - - - - - - - - - - - - - - - - - - - - REFUSED - - - - - - - - - - - - - - - - - - - - - - - - - Page 1 J14-019602-01 04-JUL - 14-JUL 2014 INTERNAL USE ONLY - FINAL HALIFAX HOUSING MARKET CONFIDENCE TRACKER 16 Jul 2014 Table 1 TENURE - WHICH OF THESE APPLIES TO YOUR HOME BASE: ALL ADULTS AGED 16+ Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/x Overlap formulae used. ** very small base (under 30) ineligible for sig testing

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ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%116112250119177-790---790-1104082717342388182226118153391399790IT IS BEING BOUGHT

31%35%46%zuwx37%46%zuwx-62%zmops---100%zmoprs-16%h61%zcdg44%dghi39%ghl6%31%hl58%zdgh63%zcdg39%hl48%zghi39%42%40%ghlmON A MORTGAGEhijllijlhijllopswx

697115358137-492----492387654048826612142231920271221492IT IS OWNED18%22%28%ux18%36%zuvw-38%znops----100%znopr58%zcd10%e6%26%cdefj69%zcde43%zcde13%cdej6%6%6%27%23%25%cdefOUTRIGHT

xsefgijkkfgijklfijkkjknopsux

7358739436334--334---41961973231228385911979140194334IT IS RENTED FROM20%tv18%t13%29%ztvw9%50%zmnor--100%zmnor---6%h14%hl32%zcef17%fghk3%10%hl12%hl16%ghl39%zcef25%zefg14%20%zb17%bfghA PRIVATE LANDLORD

xsghikllghijklhikllmnortv

11376674732334---334--133100102315864751494359202132334RENTED FROM THE30%ztuv23%ztuv12%15%t8%50%zmnpr---100%zmnpr--20%zeik15%16%17%22%zdei17%16%14%14%19%20%za14%17%amnpLOCAL AUTHORITY/

sjklrtvBELONGS TO AHOUSINGASSOCIATION

18613414014067668--334334--173196299638987589107161138342327668RENTER50%ztvw41%ztv26%t44%ztv18%100%zmnr--100%zmnr100%zmn--26%29%48%zefg34%fghk25%26%28%30%53%zefg43%zefg34%34%34%fghk

rhikllhijklhikllmnrtv185183402176314-1281---79049249747331112212882092242491371746616201281OWNER/OCCUPIER

49%57%74%zuwx55%82%zuvw-100%zops---100%zops100%zop74%zcd70%zcdi50%d65%cdj75%zcdi74%zcdi71%zcdi70%cdj45%55%65%65%65%cdjoxsijjjjjpsuwx

37222--16-----41215--31769716OTHER1%2%zv*1%1%--100%-----1%2%zghil1%l--1%hl*2%zghil2%hl1%1%1%lmnrs-------------------------REFUSED-------------------------

Page 1J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 1TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%387487016525829836542440131441312331983366074398466790IT IS BEING BOUGHT30%41%zu15%40%s46%zs57%zq52%zn34%66%zj24%j17%j8%13%7%21%h54%ze31%hi57%zb52%eg44%eg61%zb40%ghON A MORTGAGE

rsklghieghihihideghiijklnsu

114809587149160148344117418428930071119147183792492IT IS OWNED8%26%zu20%21%26%s30%zr21%27%zo19%32%jm33%zj17%10%67%za7%7%16%14%a21%af17%f12%25%abOUTRIGHT

smbcdefgdefgigijmosu

442829291102491032327126604318203533291991346140334IT IS RENTED FROM35%zt15%20%p22%zp18%p9%15%18%z12%20%m24%zm26%zm20%h4%40%zab21%h25%zh19%h15%h21%h18%h17%hmA PRIVATE LANDLORD

cdefhipt313002016852128025418286278529628243310273461334RENTED FROM THE24%zt17%43%zp17%pq9%p2%11%20%zo3%22%m25%zm48%zk57%za21%za32%za16%a28%za10%a9%15%ad8%17%admLOCAL AUTHORITY/

qrlmbcdefcdbcdfbcdopqBELONGS TO AghHOUSING

ASSOCIATION

75582293159155621834858955123120701166357613012080201668RENTER59%zt32%63%zp39%pq27%p12%26%39%zo14%43%zm49%zm74%zk77%za26%71%za37%h52%za28%24%36%ad26%34%ad

qrlmbcdefbcdefbcdhhhmopqhht

481228165252407457513768518721284121333259355753601355581281OWNER/OCCUPIER38%67%zu36%61%s72%zr87%zq73%zn61%85%zj56%j51%j25%23%74%zb29%61%gi47%gi71%zb73%eg61%eg73%zb65%eg

srsklefgiegiiidefgiijklnsu

41061461065112---211425716OTHER3%zt1%1%*1%1%1%n*1%1%*1%---1%1%1%h3%h2%h1%1%hnt----------------------REFUSED----------------------

Page 2J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 2TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%35312143246266523100677214164843835250422658790IT IS BEING BOUGHT13%58%zm43%p39%p55%zk35%37%36%43%22%49%zg33%56%ze55%za35%a15%40%abON A MORTGAGE

npbegkp

93125621489240064896212137146131101250141492IT IS OWNED33%zmno23%18%23%19%27%zl24%48%zj38%zj19%28%zg35%zd5%11%39%zc36%zc25%cdOUTRIGHT

gln30779210666268389211701642061291788274334IT IS RENTED FROM11%14%27%zm17%p14%18%z14%i5%13%i26%zf12%15%20%ze19%b13%19%b17%beA PRIVATE LANDLORD

opfip11817361235527967191020912521911513085118334RENTED FROM THE

42%zmno3%11%o20%no11%19%zl25%zh10%6%32%zf10%16%18%14%13%30%zb17%bcLOCAL AUTHORITY/icfhilnBELONGS TO A

oHOUSINGASSOCIATION

148951282301215471042831379289425243308167192668RENTER53%zmno18%38%o36%o25%37%zl39%hi15%19%58%zf22%32%39%ze33%b26%49%zb34%be

cfhilo12843720539435892316315713426210198993836054761981281OWNER/OCCUPIER

46%82%zm61%p62%p74%zk62%61%85%zj81%zj40%77%zg67%zd61%66%a74%za50%65%adnpcgkp

33475112--8911693516OTHER1%1%1%1%1%1%1%--1%1%1%1%1%*1%1%-----------------REFUSED-----------------

Page 3J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 3TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%8242888813617218170157758704273108828330888866790IT IS BEING BOUGHT48%zceklmor43%35%46%ck42%36%40%41%o40%o34%40%43%42%39%48%zc37%35%35%46%ck45%40%oON A MORTGAGE

oreklmoorr

25334531981241354463884757334985255919453141492IT IS OWNED14%34%zb18%16%31%zb26%bc30%zb26%zb27%zb27%bc33%zb34%zb28%bc31%bc14%26%bf22%18%16%28%bf25%bcOUTRIGHT

cfqrtcfqrtfqrtcfqrtcfqrtcfqrtfqrtcfmqrcfqrtfqrtfqrtqtqtfqrtt

151265294597712692423424122249155211652921334IT IS RENTED FROM9%13%26%za15%14%20%fl16%ft16%ft17%fm20%ft14%13%13%18%ft9%23%zfh13%26%za15%14%17%fmA PRIVATE LANDLORD

bdfhimttijlmpsbdfhitjlmnptjlmnp

qstqst

501148354089612862253222112833503126483518334RENTED FROM THE29%zabceghijklmnopqrs11%19%18%12%18%ep14%17%lp16%19%13%11%16%12%29%za14%30%za19%18%12%17%lpLOCAL AUTHORITY/

bcegheghijBELONGS TO AijklmlmnopHOUSING

nopqrsASSOCIATIONs

6523113648518613355546766462350826583371136439668RENTER38%ijps23%45%za34%26%38%za29%32%p32%p38%ij26%23%29%30%38%ij37%ij43%ag45%za34%27%34%ij

ghijlijlmnpspspshijlmghijllmpsmnpspsnpsmnps

10775133119235297316114896510612775122193107142491331191071281OWNER/OCCUPIER62%77%zb53%63%73%zb61%70%zc67%zc67%zc61%72%zc77%zb70%cr70%cd62%63%57%53%63%73%cd65%cr

cdefkcdefkdororordfkorcdefkrkormoqrtlmoqrtmoqrt

t

--67211111112-1----67-16OTHER--2%mno3%zef1%**1%1%1%1%-1%----2%mno3%zef-1%m

glmnoglmnoptpt

---------------------REFUSED---------------------

Page 4J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 4TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%180290139181824110127135175229689566101229203257790IT IS BEING BOUGHT

36%41%41%44%q48%zade42%37%50%42%36%41%41%h40%h37%41%43%h39%h40%hqON A MORTGAGEfhk

87173109122253249139812614844238549148144151492IT IS OWNED17%24%q32%zpq30%zq14%33%adkm18%24%31%zadk26%adkm26%dkm26%zadk27%zadk18%26%dkm31%zadf23%m25%dkmqOUTRIGHT

mmmkm

13210747481513653449798270242659860112334IT IS RENTED FROM26%znop15%14%12%9%14%24%zabe5%14%20%abfj17%m16%m17%bfm24%zabe17%m13%17%m17%bfmnA PRIVATE LANDLORD

fijmmfijm

103133415650114710408988287226478860139334RENTED FROM THE20%zno19%o12%14%29%zabc11%17%18%13%18%b16%17%bei16%17%16%13%21%zbce17%bioLOCAL AUTHORITY/

defghikfghilBELONGS TO AlHOUSING

ASSOCIATION

2352408910465241121384186185557468112185121251668RENTER46%znop34%no26%26%38%bil25%41%zbef23%26%38%zbef33%b33%bi33%bi41%zbef33%b26%38%zbef34%bfin

ililililo267463249303107731504123230137711319511503773464081281OWNER/OCCUPIER

53%65%q73%zpq74%zpq62%75%zadh55%75%dk73%zade62%67%dk67%zadh67%zadh55%67%dk74%zacd62%65%adkqkmfhkmkkefghkm

4831--111212661123116OTHER1%1%1%*--4%zabce2%1%****4%zabce*1%*1%aef

fghimfghim

------------------REFUSED------------------

Page 5J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 5TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%56-19-271482083786152727011265823187790IT IS BEING BOUGHT32%-54%q-87%51%zq46%zq45%42%39%48%42%41%37%40%38%45%40%ON A MORTGAGE

23-16-4336920507546538151481937492IT IS OWNED13%-46%zklq-13%11%15%l25%25%19%31%ah32%zah30%ah29%ah23%23%19%25%ahklOUTRIGHT

q6710-23-6010012457017173928461017334IT IS RENTED FROM38%zklo100%-100%-21%o22%zo14%22%afg18%af12%10%14%16%a22%aefg13%9%17%afoA PRIVATE LANDLORD

27----426612228014243831292151334RENTED FROM THE15%o----14%o15%o15%11%21%gi10%15%14%18%14%26%zcef27%zcde17%goLOCAL AUTHORITY/

gifgiBELONGS TO AHOUSINGASSOCIATION

9310-23-102166246714931427759753268668RENTER54%zklo100%-100%-35%o37%o29%33%39%efg21%25%28%34%g37%fg39%fg35%fg34%fgo78-35-3118127758136227117123194116130501241281OWNER/OCCUPIER45%-100%zklq-100%63%q62%q70%67%59%79%zabc75%zabc71%zh66%63%61%65%65%hq

dhh

2----561-10*-11---16OTHER1%----2%1%1%-3%zac*-1%1%---1%------------------REFUSED------------------

Page 6J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 6TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%3218254838120582221330517396790IT IS BEING BOUGHT40%42%40%35%39%42%35%40%d46%zacd43%zd40%dON A MORTGAGE22983432476364151173289270492IT IS OWNED28%23%25%22%25%26%24%21%26%c29%zbcd25%cOUTRIGHT11892212750223110167182127334IT IS RENTED FROM14%21%16%25%ze16%16%17%a20%zab16%a14%17%aA PRIVATE LANDLORD14582401960212147150125123334RENTED FROM THE17%14%18%18%20%15%23%zabc18%ab11%13%b17%abeLOCAL AUTHORITY/

BELONGS TO AHOUSINGASSOCIATION

2514746146110435256317306250668RENTER31%34%34%42%e36%31%41%zab38%zab27%27%34%abe

54280890621969453725038066661281OWNER/OCCUPIER68%65%65%58%63%68%zg59%61%72%zcd72%zcd65%cd

1214-312447616OTHER1%*1%-1%1%1%1%1%1%1%-----------REFUSED-----------

Page 7J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 7TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%56188408271---790IT IS BEING BOUGHT

29%42%86%zf87%zf---40%abON A MORTGAGE6551216540---492IT IS OWNED

33%58%zde14%13%---25%abdeOUTRIGHT375---2896197334IT IS RENTED FROM

19%---100%100%z100%z17%defA PRIVATE LANDLORD360------334RENTED FROM THE

18%------17%abdefLOCAL AUTHORITY/BELONGS TO AHOUSINGASSOCIATION

735---2896197668RENTER37%---100%100%z100%z34%def

1216209473311---1281OWNER/OCCUPIER62%100%z100%z100%z---65%ab15------16OTHER

1%------1%--------REFUSED--------

Page 8J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 8TENURE - WHICH OF THESE APPLIES TO YOUR HOMEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%4453642452641763283714432511228155233824204110134243A. I AM LIVING AT HOME WITH PARENTS12%16%zu12%8%13%u10%14%zmps17%8%11%m18%zmoprs6%1%2%37%zdefg8%efgh*1%1%2%8%efghk65%zdefg11%14%12%defg

hiklkllhijklhklmpsu91212171409235572-94251--183012173351B. I AM LOOKING TO BUY AS A FIRST-3%t4%t2%t5%ztv*6%zmnor1%12%10%zmno1%1%*-1%fhl7%zcefg3%fghkl--*2%ghl10%zcefg4%fghl2%3%zb3%bfghkTIME BUYER IN THE NEXT 12 MONTHS

rshiklhijkllmnrt

1616188113831-231427453133691410212012452469C. I AM LOOKING TO MOVE TO A LARGER4%5%3%2%3%6%zmr2%m-7%zmnr4%m3%m1%1%5%ghl5%zghl4%ghl*1%3%hl6%ghl7%zghil4%hl4%a3%3%aghlmPROPERTY IN THE NEXT 12 MONTHS

r1610124111835-10819162419105391513719332054D. I AM LOOKING TO MOVE TO A

4%u3%2%1%3%3%3%-3%2%2%3%4%dh3%d2%d3%d2%5%zdeij4%d2%*3%3%2%3%dSMALLER PROPERTY IN THE NEXT 12MONTHS

111-415-1-41141611121-156E. I AM LOOKING TO BUY A SECOND***-1%**-*-1%**1%*****1%*-*1%*HOME IN THE NEXT 12 MONTHS

2*-5-6*-51-*12461*1122336F. I AM DOUBLE RENTING (E.G.**-1%zv-1%zmnor*-2%zmnr*-***1%*****1%1%***rHOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

4715510535232152026783910164353152641G. I AM EXPECTING TO CONTRIBUTE1%2%3%1%3%1%3%zos10%1%*2%4%znopr4%zcefh1%1%2%k3%6%zcdef1%1%2%1%1%3%2%kosFINANCIALLY TO

sijkijkA FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

5*971101415568810725623761131125DON'T KNOW1%*2%w2%w*2%1%4%2%2%1%2%r1%1%1%1%2%1%1%2%2%*1%1%1%w

281233416248299489989102272625764136055803021484360245283298222817807081488NONE OF THESE75%72%76%78%78%73%p77%np58%68%78%ps73%84%znop90%zcde86%zcdi49%c79%cdj93%zcde86%zcdi89%zcdi83%zcdj73%cj26%77%74%76%cjp

rsgijkjgijkljjk

---5-41-21-1-325---32-235REFUSED---2%ztvx-1%*-1%*-*-***---1%1%-***

899011859841662776100662086958813103612138315075234217232449ANY (A TO G)24%28%zu22%19%22%25%mo22%m38%30%zmor20%m26%zmor14%9%h12%h50%zdef19%efgh5%13%hl10%h14%hl25%efgh74%zdef21%24%23%efgh

sghiklkliklghijklklm

Page 9J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 9Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%536075405210218156042148335202631992341650213126162287FTB (A+B)14%18%14%13%14%15%mo14%m29%18%m12%m19%zmor7%1%3%fhl42%zdefg11%efgh*1%1%4%fghl17%efghi67%zdef12%17%zb15%befg

hiklklklghijklhklm681044-31---27431810311251310122931OWNER-OCCUPIER UP-SIZER (C)2%2%2%1%1%-2%zmops---3%zmops1%s*3%zchil2%chl2%hl*1%2%h4%zcghi3%chjl*2%1%2%ahlmo

lps

4644623--23---291223-25484121123PRS UP-SIZER (C)1%2%1%1%1%4%zmnor--7%zmnor---*1%hl2%hl1%hl-1%2%hl1%3%hl1%h1%1%1%hlmnr

s

8811*6-35---1916181343571111213231235OWNER-OCCUPIER DOWN-SIZER (D)2%u2%u2%*2%-3%zops---2%ops3%zops3%zdeij2%e1%2%j2%4%zcdei4%zdeij**1%2%1%2%jopsu

jk

2213210--10---24510-212-55510PRS DOWN-SIZER (D)*1%*1%1%2%zmnor--3%zmnor---*1%1%1%-1%*1%-1%h1%1%1%r

s

413941272593782672756233062811731119243849339381174ANY ACTIVE11%12%t7%8%7%14%zmnor6%m12%20%zmno8%m7%5%5%h9%hl13%zfghi9%hl3%7%hl8%h10%hl16%zfgh10%hl9%8%9%hlmr

rslikl

Page 10J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 9Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%30213715563542182625975422211549741874243A. I AM LIVING AT HOME WITH PARENTS24%zt12%15%zp13%11%10%31%zn2%4%7%3%3%4%h*25%zab75%za3%h9%eh5%h8%h10%eh12%ad

cdehibcdegehijkhimnt

74441516162130217531-22641-33851B. I AM LOOKING TO BUY AS A FIRST-6%zt2%1%4%s3%s3%s3%2%3%5%2%2%1%-2%h1%5%h4%zbh-1%h5%zbd3%hsTIME BUYER IN THE NEXT 12 MONTHS

h

75917102022284025898652*1739283069C. I AM LOOKING TO MOVE TO A LARGER5%3%4%2%3%4%4%3%4%6%4%5%6%fh1%3%*14%zab4%h2%4%h4%h3%hPROPERTY IN THE NEXT 12 MONTHS

cdfgh

35115821923311748831442624313854D. I AM LOOKING TO MOVE TO A2%3%3%2%4%2%3%2%3%3%3%5%4%a3%a5%a2%5%a2%a3%6%zad1%3%aSMALLER PROPERTY IN THE NEXT 12

MONTHS

*6-141435-11-1--14*126E. I AM LOOKING TO BUY A SECOND**-*1%*1%*1%-**-*--1%**1%**HOME IN THE NEXT 12 MONTHS

25312-331-1--1*213**26F. I AM DOUBLE RENTING (E.G.1%zt*1%**-***-*--**1%******HOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

536381318122919442-16-3121141641G. I AM EXPECTING TO CONTRIBUTE4%2%1%2%2%3%s2%2%3%3%2%1%-4%z-2%1%2%2%2%2%2%sFINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

420105725201-35*7-2214131025DON'T KNOW3%zt1%2%1%1%*1%2%*-1%3%zm1%1%-1%2%1%1%1%1%1%m

70140534131442640740310844989921713277406572883835721715931488NONE OF THESE55%77%zu73%76%75%77%57%86%zo81%z78%86%zl81%85%ze91%za65%f19%71%f78%zf87%ze78%fg77%fg76%fg

fgbdefggfgou-11-12231-----1-21--15REFUSED-**-*****-----2%zad-2%zad*--**t

hh

5339411293130114296153111293226143530122302181046162449ANY (A TO G)41%zt22%24%23%23%22%42%zn12%18%22%k13%16%15%h8%34%zab80%za26%ch20%h12%21%h21%h23%cd

cdhibcdeghjkmnhit

Page 11J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 10Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%372507568786723256461510842241178132421107287FTB (A+B)29%zt14%16%16%14%13%33%zn4%7%12%jk4%5%5%h*27%zab77%za7%h12%hi5%h10%h14%hi15%bc

cdehibcdegdehijhikmnt

4243451917141632--2--920--2031OWNER-OCCUPIER UP-SIZER (C)3%t1%1%1%1%4%zqr2%1%3%j3%1%--*--7%zab2%h--3%zbd2%hns

scdfghhti

122531337178434221*21626923PRS UP-SIZER (C)1%1%1%1%2%z1%1%1%1%3%1%2%2%*1%*2%1%2%3%h1%1%h134581571520133521101151839635OWNER-OCCUPIER DOWN-SIZER (D)1%2%1%2%3%1%2%2%2%2%2%1%2%2%1%*4%a2%a3%4%zad1%2%a192*534631221211-5-3210PRS DOWN-SIZER (D)1%1%**1%*1%1%1%1%1%1%1%*1%1%-*-1%*1%

161543632584873101671722191019852710542575174ANY ACTIVE13%zt8%8%8%10%9%10%8%11%13%9%12%11%fh4%9%3%23%zab10%h5%12%fh10%h9%h

cdfghi

Page 12J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 10Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%8265812519548401422581861539121726-243A. I AM LIVING AT HOME WITH PARENTS3%5%17%zop20%zo40%zk3%15%i8%14%9%14%zg11%14%24%za4%a-12%abg

pbkop

1201712133812110143731192520551B. I AM LOOKING TO BUY AS A FIRST-*4%p5%zmp2%3%3%5%i1%6%zi2%3%2%3%3%3%1%3%pTIME BUYER IN THE NEXT 12 MONTHS7259251455737264228414223469C. I AM LOOKING TO MOVE TO A LARGER3%5%3%4%3%4%3%1%4%4%3%2%6%ze5%a4%a1%3%aePROPERTY IN THE NEXT 12 MONTHS7131215846584104347616201854D. I AM LOOKING TO MOVE TO A3%2%4%2%2%3%2%4%2%2%3%4%zd1%2%3%5%zc3%cdgSMALLER PROPERTY IN THE NEXT 12

MONTHS

-33115-3-164224-6E. I AM LOOKING TO BUY A SECOND-*1%***-1%z-*****1%-*HOME IN THE NEXT 12 MONTHS

1221*61--42514116F. I AM DOUBLE RENTING (E.G.**1%****--1%*******HOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

31781216257265363291916641G. I AM EXPECTING TO CONTRIBUTE1%3%2%2%3%2%3%1%4%1%3%zg2%1%2%3%1%2%gkFINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

48432223111312178125725DON'T KNOW1%2%1%1%*2%1%1%1%2%1%1%1%1%1%2%1%

247427231435248124020115411551597210304585985323561488NONE OF THESE89%zmno80%zm69%69%51%84%zl75%84%zh69%79%zf74%77%z72%65%82%zc90%zb76%cf

njclmn-3-1-5--35--531-5REFUSED-1%-*-*--2%z1%zf--1%ze**-*

279610219023521465294711633328816130910732449ANY (A TO G)10%18%p30%zo30%zo48%zk14%24%i16%28%i18%25%zg22%26%33%za17%a8%23%abe

ppbgikop

944731362028648163272216181106236455287FTB (A+B)3%8%p22%zop22%zo42%zk6%18%i9%19%i11%16%zg14%17%26%za7%a1%15%abg

pbikop-13413625226121915161812131OWNER-OCCUPIER UP-SIZER (C)-2%p1%2%p1%2%1%1%4%2%1%1%3%e2%a2%a*2%aep

Page 13J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 11Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%11136717**17171113147223PRS UP-SIZER (C)*2%1%1%1%1%***1%1%1%2%2%1%1%1%e7104107283612333248161135OWNER-OCCUPIER DOWN-SIZER (D)2%2%1%2%1%2%1%3%1%*3%zg2%zd1%1%2%c3%c2%cdg1271110--255916*410PRS DOWN-SIZER (D)**2%zmo**1%--1%1%*1%*1%*1%b1%b

p

16573854331412413215012410865826526174ANY ACTIVE6%11%p11%p9%7%9%9%7%13%8%9%8%10%9%10%7%9%p

Page 14J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 11Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%111931255172342121822828191420112916312523243A. I AM LIVING AT HOME WITH PARENTS

7%19%fgh12%13%16%fg15%fg7%12%fgn13%fg16%fg16%fg19%fg8%7%7%13%ft18%fg12%13%16%fg12%fgnthnthnttnthnthnthnthntntnt

73862717433262351271*86-51B. I AM LOOKING TO BUY AS A FIRST-4%aeop3%3%3%1%2%4%ep2%p2%p3%1%3%3%4%aep4%aeo1%1%3%3%-3%pTIME BUYER IN THE NEXT 12 MONTHS

p

517872218625512419956478369C. I AM LOOKING TO MOVE TO A LARGER3%1%3%4%2%5%4%4%4%7%zmp2%1%5%3%3%2%5%3%4%2%3%PROPERTY IN THE NEXT 12 MONTHS

55384131550405*521358138454D. I AM LOOKING TO MOVE TO A3%j5%jp1%4%j1%j3%j3%hj3%j3%j3%j*5%jp1%5%jp3%j3%j1%1%4%j2%3%jSMALLER PROPERTY IN THE NEXT 12

MONTHS

-3-1111641131---1-1-6E. I AM LOOKING TO BUY A SECOND-3%zce-1%*******3%zce*---1%-1%-*HOME IN THE NEXT 12 MONTHS

fglmnfglmnoprtoprt

2-3-*1-311*---2--3--6F. I AM DOUBLE RENTING (E.G.1%lm-1%zlm-**-**1%l*---1%lm--1%zlm--*lmHOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

22482716363341261021248141G. I AM EXPECTING TO CONTRIBUTE1%2%2%4%ep1%1%3%ep2%2%p2%1%2%3%4%ep1%*2%2%4%ep1%2%FINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

1-74183171611--31-674-25DON'T KNOW1%-3%zem2%*2%1%1%1%1%1%--1%1%-7%zae3%zem2%-1%m

npfghijnpklmnopst

140701821332533533561305109511613870143213140181561821331161488NONE OF THESE81%zbcdkoqr72%72%70%79%dk73%79%bd76%dk76%dk67%78%dk72%82%bc77%dk81%zb80%bd65%72%70%79%dk76%dk

kqdkoqrcdkoqkoqr

--5--------------5--5REFUSED--2%zlm--------------2%zlm--*

nopnop

3128585267123903913335537283160314424585231449ANY (A TO G)18%28%23%28%ft21%25%ef20%23%23%32%ze21%28%18%22%18%20%27%23%28%ft21%23%

tfghjlmnopt

Page 15J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 12Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%192039305480472482103330201730193016393023287FTB (A+B)11%20%fg16%16%17%n16%n10%14%n15%n19%fg17%n20%fg10%11%11%13%19%n16%16%16%15%n

hnthnthnt

3-542116262461-3332354131OWNER-OCCUPIER UP-SIZER (C)2%-2%2%1%2%1%2%2%4%zjl*-2%1%2%1%3%2%2%1%2%

mp

111246922203216312112223PRS UP-SIZER (C)1%1%*1%1%1%2%1%1%2%1%1%3%z1%1%1%1%*1%1%1%341745113427**42935-17335OWNER-OCCUPIER DOWN-SIZER (D)2%4%cjk*4%cjk1%j1%3%2%2%**4%cjk1%3%j2%2%-*4%cjk2%2%

orrorr

--21*42882---2-2121*10PRS DOWN-SIZER (D)--1%1%*1%**1%1%---1%-1%1%1%1%*1%

181119221343471551262271113341815619227174ANY ACTIVE10%jp11%jp7%12%jp4%9%jp11%jp9%jp9%jp13%ajo4%11%jp7%12%ajp10%jp7%7%7%12%jp4%9%jp

p

Page 16J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 12Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%519561361119321051724821118132488083243A. I AM LIVING AT HOME WITH PARENTS10%13%18%znq9%7%19%cgm12%19%m16%cgm15%acgm8%12%cgm13%cgm12%8%17%zcefg13%cgm12%cgmn

m

1524497311*27204030112061551B. I AM LOOKING TO BUY AS A FIRST-3%3%1%2%4%abhi3%4%bi1%1%2%4%bei2%i2%4%bi4%bei1%2%3%biTIME BUYER IN THE NEXT 12 MONTHS

15337145192722236054923102769C. I AM LOOKING TO MOVE TO A LARGER3%5%2%3%3%1%3%3%2%4%4%4%4%b3%4%2%4%3%PROPERTY IN THE NEXT 12 MONTHS

14198115463414174738617102054D. I AM LOOKING TO MOVE TO A3%3%2%3%3%4%2%5%1%3%3%3%3%2%3%2%i3%3%SMALLER PROPERTY IN THE NEXT 12

MONTHS

-4-3-1-112165-1426E. I AM LOOKING TO BUY A SECOND-1%-1%-1%cg-3%zcdeg*****-*1%**HOME IN THE NEXT 12 MONTHS

k

51--2-3-*1-313-*36F. I AM DOUBLE RENTING (E.G.1%z*--1%cefg-1%cefg-**-**1%cefg-***efHOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

421412229*271932289195941G. I AM EXPECTING TO CONTRIBUTE1%3%q1%3%q1%2%3%b1%1%1%3%abefi2%2%3%b3%abefi1%1%2%qFINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

1013-11-841821615825925DON'T KNOW2%no2%no-*1%-3%zcefg7%zabce*2%*1%1%3%zcefg*1%i1%1%fn

ifghilmi

3905112573291407019234250356446129610851924463544961488NONE OF THESE77%72%75%81%zp81%zadh73%70%62%78%bj73%79%dhjk77%zh76%70%79%dhjk75%75%76%p

jk

5-----5------5---5REFUSED1%zp-----2%zabce------2%zabce---*

fghifghi

1001878478312768176712411538132468115111155449ANY (A TO G)20%26%znq25%19%18%27%25%31%21%25%m20%23%23%25%20%24%24%m23%6511664421920431054806324420643638498287FTB (A+B)13%16%n19%znq10%11%20%cgm16%19%17%cg16%cg11%14%cg14%cg16%11%18%cfgm15%15%cgn

515483-5121110262451031431OWNER-OCCUPIER UP-SIZER (C)1%2%1%2%2%-2%1%1%2%b2%2%b2%b2%2%1%2%b2%b

89241111461022201106723PRS UP-SIZER (C)2%1%1%1%1%1%*1%1%1%2%1%1%*2%1%1%1%

Page 17J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 13Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%6155933434613322541391035OWNER-OCCUPIER DOWN-SIZER (D)1%2%1%2%2%3%1%5%1%1%2%2%2%1%2%2%1%2%523---2-*438823*410PRS DOWN-SIZER (D)1%*1%---1%-*1%1%*1%1%1%*1%1%

42771936181025613445714812125572962174ANY ACTIVE8%11%o6%9%10%i10%9%i11%4%9%i10%i9%bi8%i9%i10%i6%i9%i9%bio

Page 18J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 13Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%10-4--24324310105415214730291512243A. I AM LIVING AT HOME WITH PARENTS

6%-13%--85%zkoq54%zoq12%5%14%ai10%13%ai17%zai17%ai14%ai18%ai6%12%aiq51-13-5151191435251*751B. I AM LOOKING TO BUY AS A FIRST-29%zklo-3%13%-18%zko11%z2%5%e4%e2%3%1%3%1%1%4%ce3%TIME BUYER IN THE NEXT 12 MONTHS

69--233136933195371254669C. I AM LOOKING TO MOVE TO A LARGER40%zklo--100%100%1%15%zlo4%1%5%4%2%2%7%zei3%5%3%3%PROPERTY IN THE NEXT 12 MONTHS

541035--454-610563371754D. I AM LOOKING TO MOVE TO A31%zkl100%100%zkl--2%12%zl-3%3%3%4%1%2%3%1%4%3%SMALLER PROPERTY IN THE NEXT 12

qMONTHS

6-1---6---111111-6E. I AM LOOKING TO BUY A SECOND4%zkl-4%zl---1%z---1%1%**1%1%-*HOME IN THE NEXT 12 MONTHS

*-*---6--3--*1--26F. I AM DOUBLE RENTING (E.G.*-*---1%zq--1%--**--1%*HOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

3-2--441-9123623*2241G. I AM EXPECTING TO CONTRIBUTE1%-6%lq--1%9%zlq-5%ce3%c2%4%ce1%2%*2%1%2%FINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

--------273-11-5125DON'T KNOW--------1%2%2%-*1%-6%zacde1%1%

fhij

-------68163273117129210121162541551488NONE OF THESE-------82%b80%bd71%78%78%77%69%79%bd66%81%bdh76%bdhk

loq---------1-------5REFUSED---------*-------*

17410352331287449153810529366154422235449ANY (A TO G)100%z100%100%z100%100%100%z100%z18%19%27%a20%22%22%31%zai21%27%18%23%

54-43-28728711206516234934301520287FTB (A+B)31%zo-13%13%-100%zkoq64%zoq14%10%17%a11%14%18%ai20%ai15%18%10%15%31---31-31--11322643331OWNER-OCCUPIER UP-SIZER (C)18%zklo---100%-7%zl--3%2%1%1%4%zei2%3%i1%2%23--23-323313214311123PRS UP-SIZER (C)14%zklo--100%-1%5%zl4%z1%1%2%1%1%2%1%1%*1%

Page 19J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 14Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%35-35--435-38553-5-435OWNER-OCCUPIER DOWN-SIZER (D)20%zkl-100%zklq--2%8%zl-1%2%3%d3%d1%-3%-2%2%1010----10-22--*111-10PRS DOWN-SIZER (D)

6%zkl100%----2%z-1%*--**1%1%-1%1741035233154174518431314122114621174ANY ACTIVE100%zkl100%100%zkl100%100%19%z39%zl6%9%11%e9%9%5%12%e7%7%11%e9%e

Page 20J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 14Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%77014917351641111199690243A. I AM LIVING AT HOME WITH PARENTS9%16%zh11%15%11%12%18%zab14%ab9%10%12%abh264324451717323251B. I AM LOOKING TO BUY AS A FIRST-3%1%3%2%1%3%z3%2%3%3%z3%TIME BUYER IN THE NEXT 12 MONTHS

4952311522330443569C. I AM LOOKING TO MOVE TO A LARGER5%2%4%2%4%4%4%4%4%4%3%PROPERTY IN THE NEXT 12 MONTHS

31337810331825312554D. I AM LOOKING TO MOVE TO A3%3%3%8%ze3%2%3%3%3%3%3%SMALLER PROPERTY IN THE NEXT 12

MONTHS

-161-51-566E. I AM LOOKING TO BUY A SECOND-**1%-**-*1%zc*HOME IN THE NEXT 12 MONTHS

-15*1443126F. I AM DOUBLE RENTING (E.G.-*****1%****HOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

3112427321013282841G. I AM EXPECTING TO CONTRIBUTE4%3%2%2%2%2%2%2%2%3%zd2%FINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

37813129106525DON'T KNOW4%h2%1%1%1%1%1%a1%1%1%1%abeh

5731510577524010614466098867161488NONE OF THESE72%73%77%z69%78%76%71%74%79%zcd78%d76%d

--1--1-11-5REFUSED--*--*-**-*eh

201072993265318177204227201449ANY (A TO G)24%25%22%30%21%23%28%zab25%b20%22%23%b10751861939202125135125116287FTB (A+B)12%17%14%18%13%15%20%zabc16%b11%13%15%ab

2227-230515261631OWNER-OCCUPIER UP-SIZER (C)3%1%2%-1%2%z1%2%2%zd2%2%241515151110111223PRS UP-SIZER (C)2%1%1%1%2%1%2%1%1%1%1%282528241015231935OWNER-OCCUPIER DOWN-SIZER (D)3%2%2%2%3%2%2%2%2%2%2%

Page 21J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 15Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%-374-6386210PRS DOWN-SIZER (D)-1%1%3%zef-**1%1%*1%a9281321525129567111094174ANY ACTIVE

11%6%10%13%8%9%9%9%10%10%9%

Page 22J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 15Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%20015168-325243A. I AM LIVING AT HOME WITH PARENTS

10%1%1%54%zef-3%12%b12%bef49--9-53051B. I AM LOOKING TO BUY AS A FIRST-

2%--3%ef-5%15%zb3%efTIME BUYER IN THE NEXT 12 MONTHS6721810291269C. I AM LOOKING TO MOVE TO A LARGER

3%1%4%3%6%10%z6%3%fPROPERTY IN THE NEXT 12 MONTHS581113424554D. I AM LOOKING TO MOVE TO A

3%5%zd3%1%7%4%2%3%SMALLER PROPERTY IN THE NEXT 12MONTHS

8131-1-6E. I AM LOOKING TO BUY A SECOND**1%*-1%-*HOME IN THE NEXT 12 MONTHS

12*---246F. I AM DOUBLE RENTING (E.G.1%*---2%z2%z*HOMEOWNERS WHO LET THEIR EXISTING

HOME AND RENT IN A DIFFERENTLOCATION)

471564-1241G. I AM EXPECTING TO CONTRIBUTE2%7%zde1%1%-1%1%2%FINANCIALLY TO

A FAMILY MEMBER BUYING A PROPERTYIN NEXT 12 MONTHS

33*81-1425DON'T KNOW2%*2%*-1%2%1%

150817942012324701201488NONE OF THESE77%86%zd89%zd40%86%73%61%76%ad

3-1---25REFUSED*-*---1%z*

422304418642571449ANY (A TO G)21%14%9%60%zef14%26%36%z23%ef

24515172-952287FTB (A+B)12%1%1%56%zef-9%26%zb15%ef

2621810---31OWNER-OCCUPIER UP-SIZER (C)1%1%4%z3%---2%

25---291223PRS UP-SIZER (C)1%---6%10%z6%z1%

3711134---35OWNER-OCCUPIER DOWN-SIZER (D)2%5%zd3%1%---2%

12---24510PRS DOWN-SIZER (D)1%---7%4%z2%z1%

Page 23J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 16Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%17613332341943174ANY ACTIVE

9%6%7%8%14%20%z22%z9%

Page 24J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 16Q.YR02WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

B) SELLA) BUYAA

PROPERTPROPERTY?Y?

19661966UNWEIGHTED BASE19661966WEIGHTED BASE

250131(4) VERY GOOD TIME13%7%

870791(3) FAIRLY GOOD44%40%TIME

513640(2) FAIRLY BAD26%33%TIME

119185(1) VERY BAD TIME6%9%

1119922GOOD TIME57%47%

632825BAD TIME32%42%

48797NET GOOD25%5%

2.712.50MEAN215219DON'T KNOW

11%11%

Page 25J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 17Q.YR03 SUMMARY TABLETHINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...BASE: ALL ADULTS AGED 16+

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%25212720364487-261845425643321303422172719136269131(4) VERY GOOD TIME

7%7%5%6%9%v7%7%-8%5%6%9%zr8%zcij6%5%7%9%zcj8%5%8%6%4%6%7%7%1501292451021602065796101105351228286278228763144141131147125103420371791(3) FAIRLY GOOD

40%40%45%zu32%42%u31%45%zops39%30%31%44%zops46%zops43%ch41%c37%41%c37%50%zchi41%41%41%32%41%39%40%copsTIMEjklu

1149318311212824639221321142491442102252056051327911511091114327313640(2) FAIRLY BAD30%29%34%35%33%37%zmr31%13%39%zmnr34%32%29%31%33%33%32%34%l28%36%g31%30%36%32%33%33%mrTIME33464638217211123536813041667717222192442364182103185(1) VERY BAD TIME

9%14%ztvx8%12%t5%11%m9%m13%11%m11%m10%m6%6%10%fhl12%zfgh9%hl6%7%8%12%hl12%hl13%ghl8%11%9%hlmtil

1751502721231962506666127123396270341321260893178163147174144115482440922GOOD TIME47%46%50%u38%51%u37%52%zops39%38%37%50%ops55%zopr51%zchi48%c42%c48%cj46%c58%zcdf47%c49%c47%cj36%48%46%47%cjop

sjhijklsu147139228150150317503416715033017325129128277715497139152127155409416825BAD TIME

39%43%42%47%39%47%zmr39%m26%50%zmnr45%m42%m35%38%43%g45%gl41%gl40%34%44%g43%42%49%zghi40%44%42%glmrl

281144-2746-671632-40-2766969030-23116246692118-40732497NET GOOD7%zuw3%8%zuw-8%12%zuw-10%13%zno13%-12%-8%8%zop20%znopr13%zcde4%fj-4%6%cfj6%fj23%zcdef3%6%6%-13%7%za3%5%acjop

pssfhijkhijklsu2.522.432.512.392.61zuw2.392.55zno2.402.402.382.50s2.64zno2.60zcd2.49c2.402.51cj2.57zcj2.64zcd2.49c2.482.472.322.522.472.50cjoMEAN

psprsijkefijkpsu533443463910211264062634878618020455233031344612198219DON'T KNOW14%v11%8%15%v10%15%zmnp9%35%12%18%zmnp8%10%12%g9%13%11%14%zegi8%10%9%11%15%gk12%10%11%nrv

rrskl

Page 26J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 18Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%12119262138474388518171043397116861052131(4) VERY GOOD TIME

9%7%6%5%7%9%6%7%8%7%7%6%4%7%10%5%9%6%7%5%7%7%417491571442582332885032906010355361823141474543587333791(3) FAIRLY GOOD32%41%zu34%35%46%zr44%rs41%40%48%zj47%j41%33%39%41%f35%27%40%43%f42%39%43%f40%frTIME

ssu34601144150182164228412190408554251472462353473281235640(2) FAIRLY BAD27%33%31%36%32%31%32%33%31%31%34%33%28%33%28%40%30%33%39%37%31%33%uTIME161645449473570114527221714278161310742084185(1) VERY BAD TIME13%z9%12%p12%p8%7%10%9%9%6%9%11%15%zc6%9%10%11%10%h4%9%11%h9%h

h

538681821652952803325903416812065402154048575224197385922GOOD TIME41%48%39%40%52%zr53%zr47%47%56%zj53%j48%40%44%48%f45%32%49%f49%f49%f44%50%f47%fj

ssrs5176519819922919829852724247107713917433774845435100318825BAD TIME40%42%43%48%zp41%38%42%42%40%37%42%43%43%39%37%51%41%43%43%46%42%42%

q

2103-16-3466813364992113-6*417-299685-36697NET GOOD1%6%zu-3%-8%12%zr15%zr5%5%16%zjk16%zj5%j-4%*9%zbf8%bi-19%8%b6%zbf6%bi-2%9%zb5%bfi

sskiiidfijrsu2.462.502.402.382.55r2.61z2.482.502.58z2.602.512.432.372.57z2.562.322.522.492.572.442.502.50rMEAN

srsjfis2418783494147771422812242812601627129272263219DON'T KNOW19%zt10%18%zp12%q7%9%11%11%5%9%m10%m17%zk13%13%ad18%za17%ad11%9%8%10%8%11%adm

qrmdqt

Page 27J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 19Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%17441440369526181633989041545424131(4) VERY GOOD TIME

6%8%n4%6%7%6%10%10%10%5%7%7%6%6%8%6%7%88236138254188603979665199592535256373278139791(3) FAIRLY GOOD32%44%p41%p40%p39%41%36%52%zh39%31%45%zg40%40%40%43%a35%40%agTIME

jp

87168118205150491794450225416429211301202136640(2) FAIRLY BAD31%31%35%33%31%33%29%24%30%35%32%32%33%33%31%34%33%iTIME294737625712835142181104117671094036185(1) VERY BAD TIME10%9%11%10%12%9%13%8%13%12%zf8%9%11%12%zb6%9%9%bfk

10528115229422469812311481232690626296427332162922GOOD TIME38%52%zp45%47%p46%47%46%62%zh49%36%52%zg47%47%46%51%za41%47%ag

jp1162151552672066181135971306519546278409241172825BAD TIME

42%40%46%42%43%42%42%i32%43%47%zf39%41%44%44%b37%44%42%bfi

-1266-32718809569-7417179181891-1097NET GOOD-4%12%zm-1%4%np4%5%4%30%zhj6%-11%13%z6%zd3%2%a14%zac-3%5%ac

npgdgnp2.422.56n2.422.492.472.512.482.69z2.502.342.57z2.512.472.442.60z2.452.50cMEAN

pjgacg573931695416533121411210716257867261219DON'T KNOW21%zmno7%9%11%11%11%12%i6%8%17%zf8%12%z9%9%11%15%zc11%fi

o

Page 28J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 20Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%13151614253315115871613156913107161412131(4) VERY GOOD TIME

8%n15%zce6%7%8%n7%n3%7%ln6%n9%ghn7%15%zce3%3%8%n4%8%n6%7%8%n7%nfghjlmfghjlmnoprtnoprt

8935695714520519072259865773510288899743695768791(3) FAIRLY GOOD52%zbcgiklmnoqrs36%27%30%45%bc42%bc42%bc42%zb41%bc38%44%bc36%59%zb32%52%zb43%bc50%bc27%30%47%bc40%bcTIME

gqrgqrgqrcgqrgqrgqrcegijcgiklgqrgqrgqrgqrklmnomnoqrpqrss

461687659415118155349061531652129467515876541640(2) FAIRLY BAD27%17%35%di34%di29%di31%di40%za32%di34%di35%di30%di17%30%is47%za27%33%di18%35%di34%di28%33%diTIME

ssssdfhijsmsssbcdefsssslmopshijlmtnopqr

st

39442919414114112910896343229442912185(1) VERY BAD TIME2%9%ft17%zae15%zf6%ft8%ft9%fht8%fht9%fhj6%4%9%ft4%12%fhj2%10%fht11%fh17%za15%zf8%ft9%fhj

fhjklmhjklmtmnpttefhjkhjklmmptnoptoptlmnopopt

t

1025085711702392058376858289501089710210750857181922GOOD TIME59%zbcegklmnoqr51%bc34%38%53%zb49%bc46%cg49%zb47%bc47%cg51%bc51%bc62%zb35%59%zb47%cg58%zb34%38%55%bc47%bc

gqrcglqrgqrrcglqrgqrrgqrgqrcegklcegklrcglnqgqrgqrmnoqrmnoqrr

492513193113192221693619716025581634996251319353825BAD TIME28%26%52%za49%df35%40%df49%za40%df43%df41%fi34%26%34%59%za28%43%df29%52%za49%df36%42%df

dfhijhijmpistdfhijisthijmpstdefhiistdfhijhijmphijmplmopsstlmopsstjklmnlmopsststttopstt

5325-46-225747-161436511292549-66531026-46-222897NET GOOD31%zabcejklmnopqr25%zb-18%-12%18%z10%zb-4%8%zb5%bcn6%17%zbe25%zb28%zb-24%31%z5%30%zbe-18%-12%19%z5%bc

eklmnbcekcelnqceglqrklmnoqeklmncejklabcejklmnobeklgnqroqlmnornqroqmnopqjklmpqmnoq

qrrnopqr

2.75zbceglmnoqr2.75z2.262.342.62z2.54b2.42g2.53z2.49b2.58b2.63z2.75z2.64z2.282.75z2.47c2.64b2.262.342.61b2.50bMEANbceglbceglcgqrbcglncgqrcgnqrbcglnbceglbceglbceglgrcgnqrcgnqrcgqrmnoqrmnqrqrqrmnoqrnqrmnoqr

Page 29J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 21Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%22233625385323184139202623816222211362513219DON'T KNOW13%ghn23%za14%gh13%gh12%gh11%hn5%11%ghl10%hn12%hn15%gh23%za4%6%13%ghn10%13%gh14%gh13%gh9%11%ghl

efghknnnnlnefghknnnnlmnoplmnoptt

Page 30J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 21Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%3048213313131662535231168916234448131(4) VERY GOOD TIME

6%7%6%8%8%14%zacde6%11%8%cg7%4%7%cg6%cg6%4%9%zcefg7%cg7%cgfgk

189274152175893585814320722470658285224186296791(3) FAIRLY GOOD37%39%45%43%52%zabc36%j31%j14%45%bdjk43%djk40%j42%zdjk41%djk31%j40%j40%j45%zdef40%djkTIME

defghjkjkl

158249114120461796289315120954448196209138197640(2) FAIRLY BAD31%35%33%29%27%18%35%l51%zabe29%l31%l37%zabf32%l34%abfl35%l37%zabf29%l30%l33%lTIME

fhilmilmilm

547915373942219417014313142703043185(1) VERY BAD TIME11%o11%o4%9%o2%9%m15%zabef3%6%m8%am12%zabef8%am9%abfim15%zabef12%zabe6%m7%m9%abfim

himimhimfimo2193221732081024810014168243247822671100247230345922GOOD TIME

43%45%51%51%q59%zabc50%djk37%25%53%zbcd50%djk44%j49%zcde47%djk37%44%j49%djk52%zcde47%djkdefghjkegjkgjkfgjk

212328128157492613829112192279687612138279168241825BAD TIME42%46%zno38%38%28%27%51%zabf54%abil35%39%alm49%zabe41%ablm43%abfi51%zabf49%zabe36%36%m42%abfi

hilmmfhilmlmhilmfhilmlm7-645515322-37-165651-3213459-37-326210497NET GOOD1%p-1%13%zpq13%zpq31%zabc23%zbef-14%-29%18%zbc10%zcde-6%8%zcde4%cdgjk-14%-6%13%zcde16%zcde5%cdeg

defghijhjdefghjfgjkgjkfgjkfghjkjkpqkk

2.452.452.60zpq2.562.75zac2.71zcd2.312.422.62zcd2.55cdg2.382.53zcd2.49cdg2.312.382.61zcd2.60zcd2.50cdgMEANdefghkefgkefgkkegkkefgkefghkk

756239432223341138533818514134387275219DON'T KNOW15%zp9%12%11%13%cg23%zabc13%cg21%ceg12%cg11%cg7%11%ceg10%cg13%cg7%15%zcefg11%cg11%cegp

defghikim

Page 31J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 22Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%19251-143347241914171610713131(4) VERY GOOD TIME11%zkl17%14%l5%-5%7%5%3%6%13%zchi9%6%9%5%9%7%7%75-14111610216845731224280120698239105791(3) FAIRLY GOOD43%-41%46%52%36%37%55%zdgh36%32%28%49%zghi44%gh39%40%g47%gh55%zcde40%ghTIME

ighi

5761381197151269214057367963691448640(2) FAIRLY BAD33%56%37%34%35%34%34%31%46%zabe36%abf38%abf22%29%36%abf34%bf18%25%33%abfTIME

f

14222438535236710920922104185(1) VERY BAD TIME8%19%6%9%13%13%12%6%11%a17%zade7%a5%7%a5%11%a12%a2%9%a

fgj

94219121611620150801466194137859246118922GOOD TIME54%kl17%54%51%52%41%45%60%zcgh39%38%41%57%zcgh50%h48%h45%56%ghi62%zcde47%h

iighi

7181510151352043111520867459972912452825BAD TIME41%75%42%43%48%47%45%37%57%zabc54%zabd45%abf27%36%a41%af44%abf30%27%42%abf

defjefj

24-6421-18-319-36-62-64938131226797NET GOOD14%zkl-57%12%k8%3%-6%-1%23%zcdg-18%-16%-4%30%zcde14%zcgi7%cg1%27%zcdeg35%zcde5%cghi

gighikl2.60kl2.172.652.502.392.372.452.61hi2.332.292.55h2.72zch2.57hi2.59hi2.442.62hi2.75zcd2.50hilMEAN

ieghi

8111-3644283322253719211222219DON'T KNOW5%8%3%6%-13%q10%q2%4%8%14%ij15%hij13%ij11%i10%i14%ij11%ij11%ijq

Page 32J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 23Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%23295101610539-88131131(4) VERY GOOD TIME3%7%7%9%5%8%6%c-8%c14%zbcd7%c

2917457240137590240-533791791(3) FAIRLY GOOD36%41%42%37%45%42%z38%c-48%zcd86%zbcd40%cTIME301394623998475267640360-640(2) FAIRLY BAD37%32%34%36%32%34%42%zab78%zabd32%a-33%aTIME

1240125151613870185113-185(1) VERY BAD TIME15%9%9%14%f5%10%f11%a22%zabd10%a-9%af3120666750154694279-622922922GOOD TIME39%48%49%z46%50%50%z44%c-56%zcd100%zbcd47%c4117958754114614337825472-825BAD TIME52%42%43%50%f37%44%zf53%zab100%zabd42%a-42%a

-102780-43981-58-82514992297NET GOOD-13%6%j6%zj-4%13%zeg6%zg-9%-100%13%zd100%zbcd5%dgj

2.302.522.51j2.432.572.512.40c1.782.55zcd3.14zbc2.50cdjMEANd

7441124408416-25-219DON'T KNOW9%10%8%4%13%eg6%3%ac-2%ac-11%abcde

gh

Page 33J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 24Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%1492027121914131(4) VERY GOOD TIME

8%10%d6%4%3%9%7%7%791116211129102960791(3) FAIRLY GOOD

40%55%zde45%42%36%30%30%40%aTIME6084915893133973640(2) FAIRLY BAD

31%24%33%f30%47%41%37%33%fTIME17211454221122185(1) VERY BAD TIME

9%5%9%13%f6%11%11%9%f940136239141113874922GOOD TIME

48%65%zde50%45%39%39%37%47%a

78060202135155095825BAD TIME40%29%43%f43%f53%52%48%42%f

16076366-4-12-2297NET GOOD8%36%zde8%zd2%-14%-13%-11%5%ab

2.532.74zde2.502.402.402.402.392.50MEAN

2461232352829219DON'T KNOW13%6%7%11%8%8%14%11%ef

Page 34J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 25Q.YR03_1THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...A) BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%255246754974176-522210967751066923844324560452399150250(4) VERY GOOD TIME

7%16%vx8%24%ztvwx13%x11%o14%o-16%os7%14%o14%o11%16%zcil11%c13%c11%11%14%c17%cjl15%cj7%10%16%zb13%bcovx

1381372741211872326307129103408222302341227839159144161180120106447423870(3) FAIRLY GOOD37%42%50%zuwx38%49%ux35%o49%zmop45%39%o31%52%zmops45%os45%chj51%zcdh36%45%cj41%51%zcdh51%zcdh50%cdhj39%34%44%44%44%cjopTIME

sijijlijsux

128701506010319931139310618812316514820048310263688088113271242513(2) FAIRLY BAD34%ztuw22%28%u19%27%u30%znr24%18%28%32%zmnr24%25%25%22%32%zefg26%k26%22%22%22%29%36%zefg27%25%26%kruTIME

iklhikl

332730191057611164133284527461122322141419287841119(1) VERY BAD TIME9%zt8%t5%6%3%9%znpr5%4%5%12%zmnpr4%6%7%k4%7%k6%k6%8%k4%4%6%9%ek8%za4%6%aknrt

s

162189320196237306806718212551728937844629510772031752062401661305465731119GOOD TIME43%58%x59%x61%x62%x46%o63%zmop45%54%os37%65%zmops59%os56%chj66%zcdh47%c57%chj52%c62%chjl65%zcdh67%zcdh54%cj41%54%60%zb57%bchj

sijlijlijlosx

16196180791132563724110147221151210175247595125858294106140348284632BAD TIME43%ztuvw30%33%u25%29%38%zmnp29%22%33%44%zmnp28%31%31%26%40%zdef32%fk32%k30%26%26%35%fk44%zefg34%30%32%efkn

rrsghiklhiklru19314011712450434472-2229613816827149482779112414659-11198290487NET GOOD*29%x26%x37%zvx32%zx7%o34%zmops23%22%os-7%37%zmoprs28%zops25%chj40%zcdg8%c26%cdhj20%cj32%zcdh39%zcdh41%zcdg19%cj-3%20%30%zb25%bchj

hijlijlijlhijlosx2.472.75x2.67x2.92zvx2.79vx2.57o2.78zos2.622.75os2.392.80zos2.75os2.69cj2.84zcg2.59c2.72cj2.68c2.71c2.83zch2.86zcg2.71cj2.462.632.80zb2.71bcjMEAN

hijlijlhijlosx513844443510610354363525283528020259242824334711897215DON'T KNOW14%v12%8%14%v9%16%zmnr8%33%13%nr19%zmnr7%11%nr12%egk8%13%ek11%ek15%zefg9%9%7%11%15%egk12%10%11%eknr

siklv

Page 35J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 26Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%2122740716969761741101527128441310121621224126250(4) VERY GOOD TIME17%z12%9%17%zqs12%13%11%14%18%zj12%11%7%9%10%15%6%10%15%zf15%11%16%zf13%hj

khhs418191641562602903035673386510357441842742515224098385870(3) FAIRLY GOOD32%45%u35%38%46%rs55%zq43%45%55%zj51%j41%35%48%fg41%f30%28%43%f49%zf48%fg45%fg50%zf44%fgTIME

rskghghjrsu

31482135113154111211302120337652171252960342482360164513(2) FAIRLY BAD25%26%29%p27%27%21%30%zn24%20%25%30%m32%m19%28%a32%ai40%za29%23%28%28%21%26%adTIME

dhimnp9110462531174474213161692951285521737119(1) VERY BAD TIME7%6%10%zpq6%6%3%6%6%3%3%6%10%zlm10%ad6%6%8%7%5%2%8%5%6%mp

631046205227329359379740448801306952228405263685521225101119GOOD TIME49%57%u44%55%s58%s68%zq54%59%z73%zj63%j52%42%57%f51%f45%34%54%f64%zb63%fg56%f67%zb57%fg

rsklfghdefghhjsu41591181138185128255377141369268261543472423032577200632BAD TIME32%32%39%zp33%p33%p24%36%zn30%23%28%37%m41%zl29%34%ad38%a47%za36%28%a30%35%ad26%32%ad

qmdhimnp2245524891442311243643074438126746-21213822745310487NET GOOD17%25%u5%22%s25%s44%zq18%29%zo50%zj35%zj15%j1%28%fgh16%fg7%-13%18%f36%zb33%ef20%fg40%zb25%fg

rsklkgefghghdefghhjkosiu

2.732.712.522.75s2.71s2.84z2.652.75z2.91z2.79j2.642.472.652.64f2.652.402.642.80z2.81f2.65f2.84z2.71fMEANqsojkbfhbdefhhjos

i

2418378475238721422212292713661528128152055215DON'T KNOW19%zt10%17%zp11%9%7%10%11%4%9%m12%m16%zm14%ad15%za17%ad19%za10%8%6%9%7%11%adm

qrdbdpt

Page 36J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 27Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%358338764920143253675174169811227750250(4) VERY GOOD TIME13%16%11%12%10%14%z16%14%21%z12%13%13%13%13%12%13%13%9227714627519467610810182248622581289395312162870(3) FAIRLY GOOD33%52%zm43%p44%p40%46%z40%55%zj50%38%47%zg44%46%43%48%za41%44%gpTIME

np

721159517715236170422916235234317026715294513(2) FAIRLY BAD26%21%28%28%o31%zk24%26%23%18%25%27%26%27%29%zb24%24%26%hkTIME

o242623363386194453668137553726119(1) VERY BAD TIME

9%zo5%7%6%7%6%7%i2%2%8%zf5%6%6%6%6%7%6%fi1283601843502438771511271183237967503705183892121119GOOD TIME

46%67%zm55%p56%p50%59%zl56%69%zj71%zj50%60%zg56%59%56%60%54%57%glnpp

97141119213185447894633215417424208322189120632BAD TIME35%o26%35%o34%o38%zk30%33%h25%20%33%32%32%33%35%b29%30%32%hi

ko31219661375842962818510837932516219620092487NET GOOD11%41%zm20%p22%p12%29%zl23%44%zj51%zj17%29%zg24%26%21%31%za23%25%cg

npclnp2.622.83z2.662.692.602.75z2.732.85z3.00z2.642.75z2.712.722.702.742.712.71gMEAN

mnpljglp543434675715830121511210316054836863215DON'T KNOW20%zmno6%10%11%o12%11%11%6%9%17%zf8%12%z9%9%11%16%zb11%cf

cio

Page 37J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 28Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%8116544341870185166101811862861654416250(4) VERY GOOD TIME5%11%def26%za23%za11%de4%16%def11%de11%de6%10%deo11%de5%22%zad5%3%2%26%zad23%za11%de13%de

otdefhidefhifhothklmotfhkotfhkotfotefhijkefhijkdefhiofhklmjklmnjklmolmnopslmnopsjklmoot

opstpstttpst

65329880133204258772675816932113145659329988064870(3) FAIRLY GOOD38%33%39%42%41%42%57%za45%df47%zd47%is39%33%65%za53%zc38%42%34%39%42%44%44%diTIME

bcdefistfijmobcdefdefijsijklmpstgijklmoprs

opqrsmnopqttrst

65234126109160904723844662234050657935412647513(2) FAIRLY BAD38%zbcghiklmnqrs23%16%14%34%zb33%zb20%28%zb27%bc27%bc35%zb23%23%18%38%zb35%zb40%zb16%14%32%bc26%bcTIME

cghlmcghklcgnqrgnqrqrcghlmcghikcghlmcghikgnqrgnqrnqrmnqrnqrlmnqrnqrlmnqr

ss

1411131210491010681176114514201113124119(1) VERY BAD TIME8%ghnp12%zag5%7%gn3%10%zac2%6%gnp6%gnp10%zag3%12%zag2%2%8%ghn9%ghj13%zac5%7%gn3%6%gnp

hjlmnpghjlmnhjlnphjlmnpplnpghjlmnprpr

73431621241672223289578419287431212077310030162124801119GOOD TIME42%44%64%zd66%zd52%df46%d73%za56%de58%de53%do50%d44%70%za75%za42%44%35%64%zd66%zd55%df57%de

efijkefijktdefijfiostfijmodefijcdefiefijkefijktfijmomopstmopstklmoppstklmopjklmomopstmopstst

ststprst

783454381192091005784666468344456789946543851632BAD TIME45%zbcghlmnqr35%bc21%20%37%bc43%zb22%34%zb32%bc37%bc39%bc35%bc25%20%45%zb44%zb54%za21%20%35%bc32%bc

gnqrghnqrcghlmcghlngnqrghnqrghnqrgnqrcghlmcghlmbcghignqrgnqrnqrqrnqrnqrjklmn

opqrs

-591088548132283793752819977152-51-161088529487NET GOOD-3%9%ef43%zad45%za15%de3%ef51%zad22%de26%de16%de11%de9%ef44%zad55%za-3%*-18%43%z45%za20%de25%de

otefijkldefijfjottefhijkfijopfijkmfotfototefijklcdefiadefdefijfjotfijkmmopstklmoplmopststopstmopstjklmoijklklmopopst

stprstmopsstt

2.452.56d2.99z2.96z2.67d2.44d2.91z2.67d2.71d2.55d2.64d2.56d2.76d3.00z2.452.432.272.99z2.96z2.70d2.71dMEANadefhadefhefotadefhefotefkmoefotefkotadefhadefhadefhefotefkmoijklmijklmijklmtijklmijklmijklmt

opstopstopstnopstopstopst

Page 38J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 29Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%21213627365322178137172121913212610362715215DON'T KNOW12%ghn21%za14%gh14%gh11%gn11%gh5%10%ghl9%gn10%n12%gh21%za5%5%12%ghn12%gh11%n14%gh14%gh10%11%gh

eghklnnnnneghklnnnlnmnopmnop

Page 39J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 29Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%6911317508116293418107188169621075426250(4) VERY GOOD TIME14%o16%zo5%12%o5%11%ahm23%zabe17%ahm11%ahm4%19%zabef11%ahm12%ahm23%zabe19%zabe12%ahm4%13%afhmo

fhilmhimfhilmfhim

207312158194653010928132208298760666109298189273870(3) FAIRLY GOOD41%44%46%47%38%31%40%52%l41%43%l53%zabd45%ablm47%zabf40%53%zabd40%l41%44%lTIME

efhiklmhilmefhiklm

132176110966524535107160994603715399137224513(2) FAIRLY BAD26%25%32%znp24%38%zbcd25%19%10%34%zbcd33%zcde18%27%zcdg26%cgj19%18%29%cdgj34%zcde26%cdgjTIME

efgjklefgjkfgjkjkkfgjkk2546202814111321049201068113202463119(1) VERY BAD TIME

5%6%6%7%8%cgi12%zbcde5%4%3%10%zbcde4%6%cgi6%cgi5%4%5%i9%zbcde6%cgifgikfgikfgik

2764251752447341171371662264059488341714052442991119GOOD TIME55%60%o51%60%o42%42%63%abhi69%abhl52%m46%72%zabd56%ahlm59%zabf63%abhi72%zabd52%alm45%57%abfh

lmmefhiklmhilmlmefhiklmlmo156222130125783665811720911956745365119161287632BAD TIME

31%31%38%z31%45%zbcd37%cdgj24%14%37%cdgj43%zbcd21%33%zcde32%cdgj24%21%34%cdgj44%zbcd32%cdgjefgjkkkefgjkgjkkkefgjkk

12020345119-551063048172873823821062878312487NET GOOD24%o29%zo13%29%zo-3%5%a39%zabef55%zabe15%ahlm4%am51%zabde23%abhi27%zabf39%zabe51%zabd18%ahlm2%m25%abfhi

hilmfhilmfhiklmlmhilmfhilmefhiklmlmo2.74o2.76o2.562.72o2.452.532.93zab2.982.67ahm2.452.94zab2.68ahm2.72afh2.93zab2.94zab2.68ahm2.452.71afhMEAN

efhilmefhilmmefhilmefhilmlmo73653740212136936534017913736406574215DON'T KNOW14%zp9%11%10%12%cg21%zabc13%cg17%cg11%11%7%11%ceg10%cg13%cg7%14%zcefg11%cg11%ceg

efghii

Page 40J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 30Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%28251131516559824122710618250(4) VERY GOOD TIME16%k19%13%6%4%11%11%7%27%zabcd25%zabc16%abcd7%10%abc6%3%2%4%13%abcdf

efjdefjf

8241810259317652106166617512084882873870(3) FAIRLY GOOD47%kl43%51%l42%79%32%39%l63%zabc52%ab43%41%46%44%48%43%35%38%44%lTIME

efgh

452911310314218306833428549673274513(2) FAIRLY BAD26%18%26%45%11%36%zq32%zq22%15%18%22%26%i31%hi28%hi33%zhi39%zfgh39%zdfg26%hiTIME

ijhij

111112223542191011716171115119(1) VERY BAD TIME6%10%3%3%6%8%8%5%1%5%7%i7%i3%9%ei8%ei13%zehi8%ei6%ei

1106231126125227581612638587147949430811119GOOD TIME63%kl61%64%l48%83%43%50%l70%zabc79%zabc68%zabc57%ab53%b54%ab54%ab46%36%42%57%abck

defdefghdefl5631011512517722338742549365844390632BAD TIME32%28%29%48%17%43%zq39%zq27%16%23%28%i33%hi34%hi37%hi41%zghi52%zdef47%zefg32%hi

ghijhij

54312*21*49361281764334542910-13-8487NET GOOD31%kl33%35%kl1%67%*11%l43%zabc63%zabc46%zabc29%abcd20%abc20%abc17%abc5%a-16%-4%25%abcd

defdefghjdefgkl2.76kl2.782.802.542.812.542.602.74abc3.10zab2.97zab2.78abc2.62ab2.69abc2.55b2.472.282.432.71abcMEAN

cdefgjcdefddkl8121-384529362224321626921215DON'T KNOW5%11%7%4%-13%q10%q3%4%9%14%ij14%ij12%ij9%13%ij12%11%i11%ijq

Page 41J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 31Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%10491841125207-135250113250(4) VERY GOOD TIME12%11%13%10%8%15%zf-16%zad22%zacd12%d13%df3118064146111683-337870509870(3) FAIRLY GOOD39%42%47%z42%36%49%zf-41%d78%zacd55%zcd44%cdfTIME2312735834105352513268-232513(2) FAIRLY BAD29%30%26%31%34%ze25%81%zabc32%zab-25%b26%bTIME

9297814247311969-47119(1) VERY BAD TIME11%7%6%13%ze8%5%19%zabc8%zab-5%b6%b4122982556136890-47211196221119GOOD TIME51%53%60%zi52%44%64%zfg-57%d100%zacd67%zcd57%df3215643647129425632337-279632BAD TIME40%36%32%43%ze42%ze31%100%zabc41%zab-30%b32%b

97438997465-6321351119343487NET GOOD11%17%28%zij9%f2%33%zfg-100%16%100%zacd37%zc25%cfgi

j2.572.652.742.522.522.78zfg1.812.67d3.22zac2.76zcd2.71dfgMEAN

d

74410454477-16-22215DON'T KNOW8%10%8%4%14%eg6%-2%bd-2%bd11%abcde

gh

Page 42J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 32Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%22327743732028250(4) VERY GOOD TIME

11%13%16%12%11%21%z14%13%815113271115143179870(3) FAIRLY GOOD

41%54%zd57%zd37%51%32%40%44%bdTIME539419310583050513(2) FAIRLY BAD

27%20%20%34%zef28%31%25%26%efTIME1381612191511119(1) VERY BAD TIME

7%8%e3%6%2%5%5%6%e103814034515217511061119GOOD TIME

53%67%zd73%zd49%62%53%54%57%d

6775710512583561632BAD TIME34%27%22%40%zef29%36%31%32%e

361842392791646487NET GOOD18%40%zd51%zdf9%33%17%23%25%d

2.652.772.90zdf2.612.782.772.742.71MEAN

25112233421030215DON'T KNOW13%6%5%11%e8%11%15%11%ef

Page 43J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 33Q.YR03_2THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD TIME FOR PEOPLE IN GENERAL TO...B) SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%175150272123196250666612712339627034132126089317816314717414411548244092212 MTHS GOOD TIME

47%46%50%u38%51%u37%52%zops39%38%37%50%ops55%zopr51%zchi48%c42%c48%cj46%c58%zcdf47%c49%c47%cj36%48%46%47%cjopBUYsjhijklsu

16218932019623730680671821255172893784462951077203175206240166130546573111912 MTHS GOOD TIME43%58%x59%x61%x62%x46%o63%zmop45%54%os37%65%zmops59%os56%chj66%zcdh47%c57%chj52%c62%chjl65%zcdh67%zcdh54%cj41%54%60%zb57%bchjSELL

sijlijlijlosx14713922815015031750341671503301732512912827771549713915212715540941682512 MTHS BAD TIME

39%43%42%47%39%47%zmr39%m26%50%zmnr45%m42%m35%38%43%g45%gl41%gl40%34%44%g43%42%49%zghi40%44%42%glmrBUYl

1619618079113256372411014722115121017524759512585829410614034828463212 MTHS BAD TIME43%ztuvw30%33%u25%29%38%zmnp29%22%33%44%zmnp28%31%31%26%40%zdef32%fk32%k30%26%26%35%fk44%zefg34%30%32%efknSELL

rrsghiklhiklru911011938215014946758168291177236235150604121115107128945632429862212 MTHS GOOD TIME24%31%35%ux26%39%zux22%36%zops30%24%20%37%zops36%zops35%zchi35%cj24%c32%cj31%cj40%zcdh34%cj36%cj31%cj18%32%31%32%cjopBUY GOOD TIME SELL

jijlsux8043743645921851415110085948310127048464044495214513327912 MTHS GOOD TIME21%ztuvw13%14%11%12%14%14%8%12%15%13%17%znr14%12%16%14%13%16%13%12%16%17%14%14%14%BUY BAD TIME SELL

68851221068315331729954212105133199141448765796103697220626647212 MTHS BAD TIME18%26%x22%33%ztvx22%23%o25%mo12%30%zmos16%27%mo21%20%29%zghi23%24%hl20%20%30%zghi29%ghl23%23%20%28%zb24%bhloBUY GOOD TIME SELL

jljlx

7851102426215817626791113641118913731374374049558119414333712 MTHS BAD TIME21%u16%19%13%16%24%zmnp14%14%20%mnr27%zmnp14%13%17%13%22%zdef17%fk19%fgkl13%12%14%18%26%zefg19%za15%17%afkmBUY BAD TIME SELL

rrsgikliklr

Page 44J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 34YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%53868182165295280332590341681206540215404857522419738592212 MTHS GOOD TIME41%48%39%40%52%zr53%zr47%47%56%zj53%j48%40%44%48%f45%32%49%f49%f49%f44%50%f47%fjBUY

ssrs63104620522732935937974044880130695222840526368552122510111912 MTHS GOOD TIME49%57%u44%55%s58%s68%zq54%59%z73%zj63%j52%42%57%f51%f45%34%54%f64%zb63%fg56%f67%zb57%fgSELL

rsklfghdefghhjsu517651981992291982985272424710771391743377484543510031882512 MTHS BAD TIME40%42%43%48%zp41%38%42%42%40%37%42%43%43%39%37%51%41%43%43%46%42%42%BUY

q

4159118113818512825537714136926826154347242303257720063212 MTHS BAD TIME32%32%39%zp33%p33%p24%36%zn30%23%28%37%m41%zl29%34%ad38%a47%za36%28%a30%35%ad26%32%adSELL

qmdhimnp2959110710020720821340926345763429136232136375276128762212 MTHS GOOD TIME23%32%zu23%24%37%zr40%zr30%32%43%zj35%j30%j21%32%f30%f26%14%31%f35%zb33%f28%f37%zb32%fjBUY GOOD TIME SELL

sskfdfhrsu

222577160806811016874214029106916231914113359327912 MTHS GOOD TIME17%14%15%15%14%13%16%13%12%17%16%18%11%15%18%15%17%13%16%16%12%14%BUY BAD TIME SELL

33430881241201411593141763353322187173027291245621147212 MTHS BAD TIME26%24%19%30%zq21%27%s22%25%29%zj26%21%19%23%19%19%20%23%27%zh29%26%28%zh24%hsBUY GOOD TIME SELL

sk

183191057210357133204651451371682154521158124310333712 MTHS BAD TIME14%18%23%zp18%p18%p11%19%16%11%11%20%lm23%zl18%18%a17%30%za18%15%14%19%14%17%adBUY BAD TIME SELL

mcdhmp

Page 45J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 35YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%1052811522942246981231148123269062629642733216292212 MTHS GOOD TIME

38%52%zp45%47%p46%47%46%62%zh49%36%52%zg47%47%46%51%za41%47%agBUYjp

128360184350243877151127118323796750370518389212111912 MTHS GOOD TIME46%67%zm55%p56%p50%59%zl56%69%zj71%zj50%60%zg56%59%56%60%54%57%glSELL

npp116215155267206618113597130651954627840924117282512 MTHS BAD TIME

42%40%46%42%43%42%42%i32%43%47%zf39%41%44%44%b37%44%42%bfBUYi

9714111921318544789463321541742420832218912063212 MTHS BAD TIME35%o26%35%o34%o38%zk30%33%h25%20%33%32%32%33%35%b29%30%32%hiSELL

ko

642029520014048286885615646642719427224110962212 MTHS GOOD TIME23%38%zn28%32%p29%33%32%48%zh34%24%35%zg32%31%29%37%za28%32%gpBUY GOOD TIME SELL

pjc

37745291782013325226920918396145844927912 MTHS GOOD TIME13%14%15%14%16%14%12%14%14%11%16%zg14%15%16%13%12%14%gBUY BAD TIME SELL5814887146993736037601603123081652341409847212 MTHS BAD TIME21%28%p26%23%21%25%z22%20%36%zi25%24%23%26%25%22%25%24%BUY GOOD TIME SELL

j

556565116103234512010140197226111169986833712 MTHS BAD TIME20%o12%19%o18%o21%zk16%19%hi11%6%22%zf15%17%18%18%15%17%17%fhBUY BAD TIME SELL

iko

Page 46J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 36YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%102508571170239205837685828950108971021075085718192212 MTHS GOOD TIME

59%zbcegklmnoqr51%bc34%38%53%zb49%bc46%cg49%zb47%bc47%cg51%bc51%bc62%zb35%59%zb47%cg58%zb34%38%55%bc47%bcBUYgqrcglqrgqrrcglqrgqrrgqrgqrcegklcegklrcglnqgqrgqr

mnoqrmnoqrr

7343162124167222328957841928743121207731003016212480111912 MTHS GOOD TIME42%44%64%zd66%zd52%df46%d73%za56%de58%de53%do50%d44%70%za75%za42%44%35%64%zd66%zd55%df57%deSELL

efijkefijktdefijfiostfijmodefijcdefiefijkefijktfijmomopstmopstklmoppstklmopjklmomopstmopstst

ststprst

49251319311319222169361971602558163499625131935382512 MTHS BAD TIME28%26%52%za49%df35%40%df49%za40%df43%df41%fi34%26%34%59%za28%43%df29%52%za49%df36%42%dfBUY

dfhijhijmpistdfhijisthijmpstdefhiistdfhijhijmphijmplmopsstlmopsstjklmnlmopsststttopstt

78345438119209100578466646834445678994654385163212 MTHS BAD TIME45%zbcghlmnqr35%bc21%20%37%bc43%zb22%34%zb32%bc37%bc39%bc35%bc25%20%45%zb44%zb54%za21%20%35%bc32%bcSELL

gnqrghnqrcghlmcghlngnqrghnqrghnqrgnqrcghlmcghlmbcghignqrgnqrnqrqrnqrnqrjklmn

opqrs

53326455112138168558473515632838553642464555662212 MTHS GOOD TIME31%32%25%29%35%cr29%37%zc33%zo33%o29%32%32%48%zb31%31%28%27%25%29%38%cr32%BUY GOOD TIME SELL

egorcdefgijklm

nopqrst

47171910549635259195293217231247412519102227912 MTHS GOOD TIME28%zabceghjklmnopqr17%bc8%5%17%bcg20%zb8%g15%zbc14%bc17%bc18%bc17%bc13%bg4%28%zab18%bc30%za8%5%15%bgn14%bcBUY BAD TIME SELL

gnqrnqrcglmnglnqrgnqrgnqrgnqrgnqrnqceghjkglnqrbceghqgnqrqrlmnopqjklmn

ropqr

181197655177154375346373011351181835597652147212 MTHS BAD TIME10%11%39%za34%za16%d16%d34%za22%de24%ad21%df17%d11%20%df43%za10%16%d6%39%zad34%za14%24%adBUY GOOD TIME SELL

defhidefhidefhifiopsefijmottdefhiefhijkdefhiefijmjklmojklmojklmotopstjklmnlmopstjklmoopst

pstpstpstopstpst

301434285810965303259332914214330581834282933712 MTHS BAD TIME17%14%13%15%18%22%zc14%18%18%19%17%14%12%16%17%26%zb21%13%15%20%17%BUY BAD TIME SELL

hlmnrcghijlmnqr

s

Page 47J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 37YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%219322173208102481001416824324782267110024723034592212 MTHS GOOD TIME

43%45%51%51%q59%zabc50%djk37%25%53%zbcd50%djk44%j49%zcde47%djk37%44%j49%djk52%zcde47%djkBUYdefghjkegjkgjkfgjk

276425175244734117137166226405948834171405244299111912 MTHS GOOD TIME55%60%o51%60%o42%42%63%abhi69%abhl52%m46%72%zabd56%ahlm59%zabf63%abhi72%zabd52%alm45%57%abfhSELL

lmmefhiklmhilmlmefhiklmlmo

21232812815749261382911219227968761213827916824182512 MTHS BAD TIME42%46%zno38%38%28%27%51%zabf54%abil35%39%alm49%zabe41%ablm43%abfi51%zabf49%zabe36%36%m42%abfiBUY

hilmmfhilmlmhilmfhilmlm15622213012578366581172091195674536511916128763212 MTHS BAD TIME

31%31%38%z31%45%zbcd37%cdgj24%14%37%cdgj43%zbcd21%33%zcde32%cdgj24%21%34%cdgj44%zbcd32%cdgjSELLefgjkkkefgjkgjkkkefgjkk

14422510814653297591101422035474647520314919662212 MTHS GOOD TIME28%32%32%36%q31%30%27%17%35%j29%36%zadh32%33%27%36%zadh32%30%32%BUY GOOD TIME SELL

jkjk

70886358471721454963925719321397514327912 MTHS GOOD TIME14%12%18%zp14%28%zabc18%cdgk8%8%17%cdgk20%zcde7%15%zcdeg14%cdgk8%7%16%cdgk22%zbcd14%cdgkBUY BAD TIME SELL

defghijfgkkefgkk

126190649318119426517719637834994196889547212 MTHS BAD TIME25%27%o19%23%10%11%35%zabe48%zabe16%16%35%zabe22%abhi25%abfh35%zabe35%zabe19%ilm14%m24%abfhBUY GOOD TIME SELL

fhilmfhilmfhilmlmilmfhilmfhilmilmo

8413161623015434571098029424943807513933712 MTHS BAD TIME17%18%18%15%17%15%16%7%18%22%zbce14%17%17%cg16%14%16%21%zcef17%BUY BAD TIME SELL

fgjgj

Page 48J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 38YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%9421912161162015080146619413785924611892212 MTHS GOOD TIME54%kl17%54%51%52%41%45%60%zcgh39%38%41%57%zcgh50%h48%h45%56%ghi62%zcde47%hBUY

iighi

110623112612522758161263858714794943081111912 MTHS GOOD TIME63%kl61%64%l48%83%43%50%l70%zabc79%zabc68%zabc57%ab53%b54%ab54%ab46%36%42%57%abckSELL

defdefghdefl718151015135204311152086745997291245282512 MTHS BAD TIME41%75%42%43%48%47%45%37%57%zabc54%zabd45%abf27%36%a41%af44%abf30%27%42%abfBUY

defjefj

563101151251772233874254936584439063212 MTHS BAD TIME32%28%29%48%17%43%zq39%zq27%16%23%28%i33%hi34%hi37%hi41%zghi52%zdef47%zefg32%hiSELL

ghijhij

611145156012139741134164955161235962212 MTHS GOOD TIME35%kl5%38%l22%47%21%27%l47%zabc36%29%27%39%35%29%30%28%31%32%lBUY GOOD TIME SELL

dgh

3215715275116281826383229225827912 MTHS GOOD TIME19%12%13%29%4%18%17%14%i3%7%12%i16%hi14%hi18%hi14%hi27%zcef30%zcde14%hiBUY BAD TIME SELL

ghifghij

4869611641051887149412149383262047212 MTHS BAD TIME28%56%26%24%36%22%23%22%ab43%zabc38%zabc28%abcf13%18%ab22%abf16%7%10%24%abceBUY GOOD TIME SELL

defgjdefjf23264468961127592424483255183133712 MTHS BAD TIME13%16%16%19%12%24%zq21%zq13%13%15%16%14%18%18%27%zaef22%16%17%BUY BAD TIME SELL

ghij

Page 49J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 39YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%3120666750154694279-62292292212 MTHS GOOD TIME39%48%49%z46%50%50%z44%c-56%zcd100%zbcd47%cBUY4122982556136890-4721119622111912 MTHS GOOD TIME51%53%60%zi52%44%64%zfg-57%d100%zacd67%zcd57%dfSELL4117958754114614337825472-82512 MTHS BAD TIME52%42%43%50%f37%44%zf53%zab100%zabd42%a-42%aBUY3215643647129425632337-27963212 MTHS BAD TIME40%36%32%43%ze42%ze31%100%zabc41%zab-30%b32%bSELL

201294602487494--62262262212 MTHS GOOD TIME26%30%34%z22%28%35%zfg--56%zcd67%zbcd32%cdgBUY GOOD TIME SELL10721932560188279--27927912 MTHS GOOD TIME13%17%14%23%ze19%ze14%44%zabc--30%zbc14%bcBUY BAD TIME SELL20963453245380-472472-47212 MTHS BAD TIME25%22%25%29%f14%27%zf-57%zabd42%zad-24%adfBUY GOOD TIME SELL22792322267226337337--33712 MTHS BAD TIME27%zh18%17%20%22%ze16%53%zabc41%zab--17%abBUY BAD TIME SELL

Page 50J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 40YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%94013623914111387492212 MTHS GOOD TIME

48%65%zde50%45%39%39%37%47%aBUY10381403451521751106111912 MTHS GOOD TIME

53%67%zd73%zd49%62%53%54%57%dSELL7806020213515509582512 MTHS BAD TIME

40%29%43%f43%f53%52%48%42%fBUY677571051258356163212 MTHS BAD TIME

34%27%22%40%zef29%36%31%32%eSELL

59698187799224762212 MTHS GOOD TIME30%47%zd39%zd26%31%23%24%32%aBUY GOOD TIME SELL

3193651572152327912 MTHS GOOD TIME16%17%e11%18%e8%15%11%14%BUY BAD TIME SELL

41939147719295747212 MTHS BAD TIME21%19%31%zf23%31%31%29%24%BUY GOOD TIME SELL

3422053616203733712 MTHS BAD TIME17%10%11%20%ef22%21%19%17%efBUY BAD TIME SELL

Page 51J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 41YR03 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXURBANBOUGHT ON

HARDMODERATECOMFORTABPROSPERITWEALTHYOWNER/AOWNEDPRESSEDMEANSLY OFFYACHIEVERSOCCUPIERMORTGAGEOUTRIGHT55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(r)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)200202375147279121656165561437123111963832312061651031286006161216UNWEIGHTED BASE18518340217631412817904924974733111221288209224249137*174*6616201281WEIGHTED BASE

14%14%31%14%25%100%62%38%39%37%24%95%23%16%17%19%11%*14%*52%48%100%1048721979171666396270286239141651150136113125816035031666612 MTHS GOOD TIME

56%47%54%45%54%52%50%55%zr58%zchij50%c45%c53%cj52%c65%zcefhi51%c50%c59%cj35%53%51%52%cBUYjkl

95119248123207806517289309345152778169140154190846840440280612 MTHS GOOD TIME51%65%x62%x70%x66%x63%m65%m59%62%chj73%zcdhij49%c64%chj59%cj67%cj69%chj76%zcdhij61%cj39%61%65%63%chjmxSELL

ll

6383157761145033301731662021354691066098105498524725750312 MTHS BAD TIME34%45%39%43%36%39%m42%m35%33%43%gl43%gl38%gl37%l29%44%gl42%g36%49%ghil37%41%39%glmBUY7350127368337222115114210512535085575848487619817437212 MTHS BAD TIME40%ztuw27%32%u20%26%29%28%31%29%ek22%40%zefghi29%ek30%ek27%26%19%35%ek44%zefghi30%28%29%ekuSELL

klkl

595515957133467291177201187794601049884103542524622146712 MTHS GOOD TIME32%30%39%32%42%zwx36%37%36%40%zchij39%cj26%c38%cj36%cj47%zchijl37%cj41%cj40%cj14%37%36%36%cjBUY GOOD TIME SELL

442856193618510085765157179413629222631959018512 MTHS GOOD TIME24%ztuv15%14%11%12%14%13%17%znr15%e11%18%ek15%ek14%17%ek13%9%19%ek18%e14%15%14%ekBUY BAD TIME SELL35628459693172121051001477129761396780284214417331712 MTHS BAD TIME19%34%ztvx21%33%ztvx22%25%m27%m21%20%31%zghil23%24%gl21%19%30%ghl32%zghil21%24%22%28%zb25%bghlmBUY GOOD TIME SELL282069174117611364635361163432028252041977917612 MTHS BAD TIME15%11%17%z9%13%14%14%13%13%11%20%zegikl13%15%l10%12%10%14%24%zefgik15%13%14%BUY BAD TIME SELL

l

Page 52J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 42YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

1151098205242442327451765414791555028438286152609521154421216UNWEIGHTED BASE48*122816525240745751376851872*12841*21**33325**93*55*75360*135*5581281WEIGHTED BASE

4%*96%13%20%32%36%40%60%40%6%*10%3%*2%**26%2%**7%*4%*59%5%*11%*44%100%216457012322724625840830145691612180122729406316830766612 MTHS GOOD TIME44%53%43%49%56%s54%s50%53%58%zj62%j54%39%55%54%f48%29%52%f54%f52%f51%f55%f52%fsBUY307719114825231529051638848692317187153237517408839080612 MTHS GOOD TIME62%63%55%59%62%69%zr57%67%zo75%zj67%54%57%82%56%f59%34%67%f69%zf66%f65%f70%zf63%fhSELL

skhhkos23476711041551732033011942350178118114923294275421350312 MTHS BAD TIME48%39%43%41%38%38%40%39%37%32%39%40%38%35%45%53%h42%39%45%40%38%39%hBUY153575683120113172200111214712410694417192203613737212 MTHS BAD TIME30%29%34%p33%29%25%34%zn26%21%29%37%zm28%18%32%ad36%47%za30%26%33%26%25%29%adSELL

bdmn144544379166179164303233324411101157920306214723846712 MTHS GOOD TIME28%37%26%32%41%zr39%s32%39%zo45%zj44%34%27%49%35%f26%10%35%f41%zf36%f35%f43%zf36%foBUY GOOD TIME SELL

skhs

71782642546387986413225158615109610206618512 MTHS GOOD TIME15%14%16%17%13%14%17%13%12%17%17%12%6%17%za22%16%17%13%16%15%12%14%nBUY BAD TIME SELL162974167841251211971471525956782318196173714231712 MTHS BAD TIME33%24%25%26%21%27%24%26%28%21%20%22%26%20%31%24%32%26%h28%28%25%25%hqBUY GOOD TIME SELL

8169293565477610045824734732559310156817612 MTHS BAD TIME16%14%18%p14%16%p10%15%13%9%11%19%m16%12%14%14%27%za10%12%17%11%12%14%mpBUY BAD TIME SELL

bdh

Page 53J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 43YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1713601923653119051631761172679499342824925032191216UNWEIGHTED BASE128437205394358923163157134*26210198993836054761981281WEIGHTED BASE

10%34%16%31%28%72%13%12%10%*20%80%70%30%47%37%15%100%612341101981764907897671085584821842942739866612 MTHS GOOD TIME48%54%54%50%49%53%48%62%zj50%41%55%zg54%48%49%57%zc50%52%gBUY77310118233190616961109916863855425236731212580612 MTHS GOOD TIME60%71%zm58%59%53%67%zl59%70%j74%zj64%63%62%66%61%66%63%63%lSELL

np

51174811571423626851591203843331702611637950312 MTHS BAD TIME40%40%39%40%40%39%41%33%44%46%zf38%37%45%43%b34%40%39%beBUY

3910269124127245543925623102641081931285037212 MTHS BAD TIME30%23%34%o31%o35%zk27%33%h25%19%24%30%29%28%32%27%25%29%hkSELL

o3817669141109358567548853833381291922037246712 MTHS GOOD TIME30%40%p34%36%30%39%zl34%48%zj36%32%38%38%34%32%43%zc36%36%clBUY GOOD TIME SELL2254375561124212217211641335297652318512 MTHS GOOD TIME17%12%18%14%17%13%13%14%13%8%16%zg15%14%16%14%12%14%gBUY BAD TIME SELL

35125478877240373350782402041141651025031712 MTHS BAD TIME28%29%23%22%22%26%23%21%37%zi30%24%23%30%e27%21%25%25%beBUY GOOD TIME SELL

j

154731646211530168411361225492582617612 MTHS BAD TIME12%11%15%16%17%12%18%h10%6%16%13%14%14%15%12%13%14%hkBUY BAD TIME SELL

Page 54J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 44YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)12583108992513032471108900103157831131341251445610899941216UNWEIGHTED BASE10775*133*119*2352973161148965106*12775*122*19310714249*133*119*107*1281WEIGHTED BASE

8%6%*10%*9%*18%23%25%90%75%8%*10%6%*10%*15%8%11%4%*10%*9%*8%*100%68425745130165158609498496842817768843257456266612 MTHS GOOD TIME64%zbcgklmnqr56%bg43%38%55%bg56%bg50%g53%zb52%bg46%53%bg56%bg66%zb40%64%zb59%bc65%bc43%38%58%bg52%bgBUY

qqkqgqqqqcgklmcgklmgqrgqrqqnqrnqr

52341059212915923570161567683488147527219105926180612 MTHS GOOD TIME49%45%79%za78%za55%54%d75%za61%de64%de64%df54%45%72%ad76%za49%51%39%79%za78%za56%63%deSELL

defijdefijdefijfiostfijmoiostefijmdefijdefijdefijfijmoklmoplmopslmopspstopstlmopsklmoplmopspststtttstt

29206963771051404343854741203610429481069633750312 MTHS BAD TIME27%26%52%za53%za33%35%d44%df38%df40%df45%df32%26%29%54%za27%34%20%52%za53%za34%39%dfBUY

defhidefhihijmpisthimpshiostdefhidefhidefhihimstjlmopjlmopsttjlmnojlmopjlmop

ststpststst

453021168111564351276334330283645582421163837212 MTHS BAD TIME42%zbcghlmnqr40%zb16%14%35%bc39%zb20%31%zb29%bc31%bc34%bc40%zb23%19%42%zb41%zb48%zb16%14%35%bc29%bcSELL

cghnqghlnqcghlmcglnqgnqrqrgnqrcghnqcghlmcghlmcghlmgnqrgnqrrrnqrrrnqrnqrnqr

392548388798132419355334525656739501548384246712 MTHS GOOD TIME36%34%36%32%37%33%42%g37%37%31%36%34%53%zb35%36%35%31%36%32%39%36%BUY GOOD TIME SELL

cdefgijklm

nopqrst

2915934065251761331521151510293416931818512 MTHS GOOD TIME27%zbcghklmnpqr20%bc6%2%17%bcg22%zb8%15%zbc14%bg14%bg17%bc20%bc12%bn5%27%zbc24%zb33%zb6%2%17%bcg14%bcBUY BAD TIME SELL

gnqrnqrcgklmglnqrnqqgnqrgnqrqghklmncghlmcghjknqrgnqrnqrpqrnqrlmnpq

r

14856503754982612403022822771421356501531712 MTHS BAD TIME13%10%42%za42%za16%18%d31%za23%de25%ad28%ad17%10%18%40%za13%15%6%42%zad42%za14%25%adBUY GOOD TIME SELL

defhidefhidefhifiopsefijmefiopdefhiefhijldefhiefijmjlmopjlmopjlmoptopststjlmnomopstjlmopopst

stststpstst

1511131338483816413718181112261524613132017612 MTHS BAD TIME14%15%10%11%16%16%12%14%14%17%14%15%10%14%14%17%13%10%11%18%14%BUY BAD TIME SELL

Page 55J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 45YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)258407258293125811223324930729910948881222993634321216UNWEIGHTED BASE26746324930310773*150*41**2323013771131951150*3773464081281WEIGHTED BASE

21%36%19%24%8%6%*12%*3%**18%23%29%88%74%12%*29%27%32%100%134226136170684065111281691846014926518417923766612 MTHS GOOD TIME

50%49%55%56%64%zbcd55%43%28%55%56%dk49%53%z52%43%49%52%58%zcde52%BUYefgkfgk

17330713319352311133212716328869361011328819021580612 MTHS GOOD TIME65%o66%o53%64%o49%42%75%zabe78%55%54%76%zabe61%abhi64%abfh75%zabe76%zabe55%l53%63%abfhSELL

fhilmfhilmlmilmfhilmfhilmilmo1052068410829207523771051754293807517511913450312 MTHS BAD TIME

39%44%zno34%36%27%27%50%zabf56%33%35%46%zabe38%am40%abfh50%zabf46%zabe34%33%39%aflmBUYhilmfhilmilmhilmfhilm

70124898945312648111571346271267111615937212 MTHS BAD TIME26%27%36%zpq29%42%zcde42%zcde17%11%35%cdeg38%zcde19%31%zcde28%cdgk17%19%33%cdgk39%zcde29%cdgkSELL

fgkfgkkfgkgkfgk

97166821223923539861031564143535315611814146712 MTHS GOOD TIME36%36%33%40%36%31%35%23%37%34%41%37%37%35%41%34%35%36%BUY GOOD TIME SELL

35545046291592396526175131926569418512 MTHS GOOD TIME13%12%20%zp15%27%zbcd21%cdgk6%5%17%cdgk22%zcde7%16%zcdeg14%cg6%7%16%cdgk23%zbcd14%cdgkBUY BAD TIME SELL

efgikfgkkefgk

7113247681485820375412725923858127656831712 MTHS BAD TIME26%29%o19%22%13%10%39%zabe50%16%18%34%zabe23%ahil25%abfh39%zabe34%zabe19%l17%25%abfhBUY GOOD TIME SELL

fhilmfhilmmilmfhilmfhilmilmo3469343915111623848461601341646526317612 MTHS BAD TIME13%15%14%13%14%16%11%6%16%16%12%14%14%11%12%15%15%14%BUY BAD TIME SELL

Page 56J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 46YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-OCCUPIEOCCUPIETWC/LON-R DOWN-R UP-WESTDON

ANYSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(o)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)753726143239509117798129208111129571441216UNWEIGHTED BASE78*35*31**181*27758*136*227117*123194116*13050*1241281WEIGHTED BASE

6%*3%*2%**14%*22%4%*11%*18%9%*10%15%9%*10%4%*10%100%4619166612239669552751035674328266612 MTHS GOOD TIME59%kl54%52%37%44%l67%gh48%42%44%61%gh53%48%57%h64%gh66%zdeg52%hklBUY

hi

552326681404111118174661117370205880612 MTHS GOOD TIME70%kl64%l83%37%50%l70%ab81%zabc80%zabc63%ab53%57%b63%ab54%39%47%63%abfkSELL

defgdefgl3115158812818671225532655046103250312 MTHS BAD TIME40%42%48%49%z46%32%49%abef54%zabc47%abf26%33%44%abf35%20%26%39%abfBUY

efj

21105851071520343344603848245537212 MTHS BAD TIME27%29%17%47%zkq39%zq25%15%15%28%h35%hi31%hi33%hi37%hi47%zghi44%zegh29%hiSELL

jij

33141524693162793648733650154246712 MTHS GOOD TIME42%kl38%l47%13%25%l54%zabd45%35%31%39%38%31%38%30%34%36%klBUY GOOD TIME SELL

gh

1251384774131423261924163818512 MTHS GOOD TIME15%13%4%21%17%13%i3%6%12%i19%hi13%hi16%hi19%hi32%zdeg31%zcde14%hiBUY BAD TIME SELL

hijfghij

229114370949101341534322031631712 MTHS BAD TIME28%26%36%24%25%16%36%zabc44%zabc29%abcf12%18%27%abcf15%6%13%25%abceBUY GOOD TIME SELL

efjdefgjf964425571621191730192361617612 MTHS BAD TIME

12%16%12%23%z20%z12%12%9%16%13%15%16%18%12%13%14%BUY BAD TIME SELL

Page 57J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 47YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)55272826641998753834497226571216UNWEIGHTED BASE54*28089062*1969453725038066661281WEIGHTED BASE

4%*22%69%5%*15%74%29%39%63%52%100%2414448328104522185-46766666612 MTHS GOOD TIME44%51%54%z44%53%55%z50%c-58%zcd100%zbcd52%cBUY341655903298652-31780646780612 MTHS GOOD TIME62%59%66%z51%50%69%zfg-63%d100%zacd70%zcd63%dfSELL271113573369379176503317-50312 MTHS BAD TIME51%40%40%53%zf35%40%47%zab100%zabd39%a-39%aBUY18902602877255372176-18537212 MTHS BAD TIME33%32%29%45%ze39%ze27%100%zabc35%zab-28%b29%beSELL

17923481263381--46746746712 MTHS GOOD TIME31%33%39%z19%32%40%zg--58%zcd70%zbcd36%cdgBUY GOOD TIME SELL

7491271538131185--18518512 MTHS GOOD TIME13%18%14%24%ze19%14%50%zabc--28%zbc14%bcBUY BAD TIME SELL16692262032258-317317-31712 MTHS BAD TIME30%25%25%32%f16%27%zf-63%zabd39%zad-25%adfBUY GOOD TIME SELL11381261336117176176--17612 MTHS BAD TIME20%14%14%20%19%e12%47%zabc35%zab--14%abeBUY BAD TIME SELL

Page 58J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 48YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSUNWTDTOTAL55+35-4416-34TOTAL

(f)(e)(d)(z)12162313712311216UNWEIGHTED BASE12162094733111281WEIGHTED BASE

100%16%37%24%100%65713623914166612 MTHS GOOD TIME

54%65%zde50%45%52%BUY

72214034515280612 MTHS GOOD TIME59%67%d73%zd49%63%dSELL

4496020213550312 MTHS BAD TIME37%29%43%f43%f39%fBUY

3835710512537212 MTHS BAD TIME31%27%22%40%zef29%eSELL

437981877946712 MTHS GOOD TIME36%47%zd39%d26%36%dBUY GOOD TIME SELL

20436515718512 MTHS GOOD TIME17%17%e11%18%e14%eBUY BAD TIME SELL

268391477131712 MTHS BAD TIME22%19%31%zf23%25%fBUY GOOD TIME SELL

17020536117612 MTHS BAD TIME14%10%11%20%zef14%BUY BAD TIME SELL

Page 59J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 49YR03 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%141515191035362152019182915296616135101019423174(4) A. HIGHER BY 15% OR MORE...

4%5%3%6%v3%5%znr3%12%5%6%znr2%4%4%f2%5%f4%4%5%2%3%3%6%fk4%3%4%fkr

353864533172148233389355769155218383736543025105117221(3) B. HIGHER BY 10% OR MORE BUT9%12%12%17%ztx8%11%12%10%10%11%12%11%11%13%cj9%12%j10%13%11%15%cj10%8%10%12%11%LESS THAN 15%...

9110115296144177412795822541582042091835501208410310678105290306596(2) C. HIGHER BY 5% OR MORE BUT24%31%28%30%37%zvx26%32%os43%28%25%32%os32%os30%31%30%29%31%29%32%30%26%33%29%32%30%osxLESS THAN 10%...

926317063112151349180712161331771841414871007690947862249252501(1) D. HIGHER BUT LESS THAN 5%25%20%31%zuwx20%29%uw23%27%os7%24%21%27%27%26%27%c23%26%c26%27%29%c26%26%20%25%26%26%suwHIGHER...7457893849110196350601207610499106296594546536145172137308(0) E. THE SAME...20%ztu18%16%12%13%16%15%16%15%18%15%15%15%15%17%16%15%16%15%15%20%14%17%14%16%1312228162349-131029202622247014131210916413172(-1) F. LOWER BUT LESS THAN 5%

4%4%4%2%4%4%4%-4%3%4%4%4%3%4%4%4%4%4%3%3%5%4%3%4%LOWER...

657561810-11764771429533468151429(-2) G. LOWER BY 5% OR MORE BUT2%2%1%2%2%3%zmnr1%-3%zmnr2%1%1%1%1%2%2%1%1%1%1%2%3%1%1%1%rLESS THAN 10%...-*-*1*1-*-*11**21-*-*-*12(-3) H. LOWER BY 10% OR MORE BUT-*-****-*-*******-*-*-***LESS THAN 15%...

-411-42-222--336--1221426(-4) I. LOWER BY 15% OR MORE...-1%z**-1%*-1%1%*--*1%*--*1%1%****

502925361678782354350284745651523314192530359364157DON'T KNOW13%ztv9%tv5%11%tv4%12%zmnr6%11%10%mnr13%zmnr6%6%7%7%11%zgikl8%g9%l5%6%7%10%g11%g9%7%8%gmrtv4953797241107184449581127310510684284555042644044147148295LOT HIGHER (10%+)13%16%15%23%ztvx11%16%14%22%15%17%14%15%16%16%14%15%14%18%13%18%13%14%15%16%15%t

183165322159255328761817415447029138039232410362211601932001571675395581097LITTLE HIGHER (UNDER 10%)49%51%59%uwx50%67%zuwx49%59%zops50%52%46%60%os59%zos57%58%52%55%57%56%61%dij56%51%53%53%59%zb56%bosx

2322184012312974359451222321258236448549840813202752102342641972116867061392HIGHER62%67%74%x72%x77%zwx65%74%zops73%67%63%74%ops74%zops72%dj74%dij66%70%j71%74%dj74%dj74%dj65%67%68%74%zb71%bdjo

sx19213014224662-271938243532421061916161517256148108LOWER

5%6%5%5%6%7%5%-8%6%5%5%5%5%7%6%5%5%5%4%6%8%6%5%6%

Page 60J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 50Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%19172913224259-24183624342938981816151415245645101LITTLE LOWER (UNDER 10%)

5%5%5%4%6%6%5%-7%5%5%5%5%4%6%5%5%5%5%4%5%8%6%5%5%-412143-222113471-1221537LOT LOWER (10%+)-1%zvx*1%*1%*-1%1%****1%**-*1%1%****

2131973722162743898831219719354433945146736612152561952182481801866256591284NET HIGHER (HOUSE PRICE OUTLOOK)57%61%68%wx68%x71%zwx58%69%zops73%59%58%69%ops69%zops67%cdj69%zcdi59%65%j66%j69%cdj69%cdj70%cdj59%59%62%69%zb65%bcdj

jopsx

1.261.361.321.65ztv1.371.331.401.941.291.371.391.411.421.411.301.361.401.441.361.461.231.371.331.431.38MEANwx

Page 61J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 50Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%126129111519304316481251796234-52974(4) A. HIGHER BY 15% OR MORE...10%zt3%6%zqr3%3%4%4%3%3%3%3%7%zm5%4%10%zab4%2%3%-2%4%4%t

cdeh

2719144446766701517592718145113111312181598221(3) B. HIGHER BY 10% OR MORE BUT21%zt10%9%11%12%13%10%12%12%7%11%11%15%b11%14%7%11%11%b10%7%13%b11%btLESS THAN 15%...25571100125176194220376231427136201281657313442763254596(2) C. HIGHER BY 5% OR MORE BUT20%31%zu22%30%s31%s37%zs31%30%38%zj33%28%22%22%29%18%37%gi26%32%gi32%29%33%gi30%gjLESS THAN 10%...

ksu22476100119148134166335168448033161171830292922459209501(1) D. HIGHER BUT LESS THAN 5%18%26%u22%29%s26%25%24%27%27%35%zj32%zj20%17%26%21%20%25%27%i29%27%27%i26%suHIGHER...

192849167856512218674164032207492728151194190308(0) E. THE SAME...15%16%20%zp16%15%12%17%15%12%13%16%20%m22%ad16%a10%18%24%za14%a24%ad19%a12%16%am

gdgg

567181426143042265910220463362141972(-1) F. LOWER BUT LESS THAN 5%4%4%4%3%5%3%4%3%4%4%4%6%3%4%5%4%3%3%a3%7%zad3%4%LOWER...

2276611514146-53154421111929(-2) G. LOWER BY 5% OR MORE BUT2%1%1%2%2%1%2%1%1%-2%2%1%1%5%zab3%2%1%1%*1%1%LESS THAN 10%...

dh

111-*--2--*--1---1-**2(-3) H. LOWER BY 10% OR MORE BUT1%zt**-*--*--*--*---*-***LESS THAN 15%...

-6114-422--1--2112-116(-4) I. LOWER BY 15% OR MORE...-***1%-1%**--1%--2%zad1%1%*-1%**

h

13137732433275010713711181335131097611957157DON'T KNOW10%8%16%zpq6%6%5%7%9%2%5%4%11%km14%za8%c15%zac6%8%7%c1%9%c7%8%ckm

rcdhdhpq

4025272558285101194911435291968211715155820127295LOT HIGHER (10%+)31%zt14%16%13%15%16%14%15%15%11%14%18%20%b15%b24%zb11%13%15%b10%9%17%bd15%bt

cdf

481046200245324328386711399871517036245358759636511224631097LITTLE HIGHER (UNDER 10%)37%57%zu43%59%s57%s63%zs55%56%65%zj68%zj60%j43%39%55%gi39%57%gi51%60%zg61%gi56%gi60%zg56%gi

iijsu

Page 62J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 51Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%87129927329940641448790649010018699543135610474791591425901392HIGHER69%71%59%73%s72%s79%zq69%72%80%zj78%j74%j61%60%70%63%68%63%74%zb71%65%77%zb71%ij

segideghis81002721411948603451514426101265031730108LOWER6%6%6%5%7%zp4%7%5%6%4%6%9%4%6%12%zad8%5%5%4%8%ad4%6%a794252137194457325141342591154831529101LITTLE LOWER (UNDER 10%)6%5%5%5%6%4%6%5%5%4%6%8%4%6%10%a7%4%4%4%7%4%5%16214-432-*1-12113-217LOT LOWER (10%+)1%*1%*1%-1%**-*1%-*2%zad1%1%*-1%**

h

791198246278366394438846455951728551288469168740551255601284NET HIGHER (HOUSE PRICE OUTLOOK)62%66%53%68%s65%s75%zq62%67%z75%zj74%zj68%j52%55%64%g51%60%58%69%zb67%57%73%zb65%bg

rsegidefghijsi

1.68zt1.361.301.331.311.56z1.311.421.461.391.311.281.431.36b1.371.251.181.42b1.201.131.53z1.38bMEANqrsbcdeh

Page 63J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 51Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%1714925205421453440492440171774(4) A. HIGHER BY 15% OR MORE...

6%zno3%3%4%4%4%8%zi2%3%5%zf3%4%4%4%3%4%4%f177632753818324203575146144771027049221(3) B. HIGHER BY 10% OR MORE BUT

6%14%p10%12%p8%12%zl9%11%21%zi12%11%11%12%11%11%12%11%lpLESS THAN 15%...j

68191124165157439745957156440416180281192122596(2) C. HIGHER BY 5% OR MORE BUT24%36%zm37%zm26%32%30%27%32%34%24%33%zg31%29%31%30%31%30%gmLESS THAN 10%...

ppp611498215611638571523116134133716522318395501(1) D. HIGHER BUT LESS THAN 5%22%28%24%25%24%26%26%28%19%25%26%25%26%24%28%24%26%HIGHER...

546044124872224427149321620510414510556308(0) E. THE SAME...19%no11%13%20%zn18%15%16%h15%8%14%16%15%16%16%16%14%16%ho

o

913152919536882052551734291072(-1) F. LOWER BUT LESS THAN 5%3%2%4%5%4%4%2%4%5%3%4%4%3%4%4%3%4%LOWER...

29411111852214152181610329(-2) G. LOWER BY 5% OR MORE BUT1%2%1%2%2%1%2%1%1%2%1%2%1%2%1%1%1%LESS THAN 10%...

1**--2-1-1*1*-112(-3) H. LOWER BY 10% OR MORE BUT***--*-*-****-***LESS THAN 15%...

1-3114--123334-26(-4) I. LOWER BY 15% OR MORE...*-1%z***--******-**

4923234535122251113936410453774040157DON'T KNOW18%zmno4%7%7%7%8%9%6%8%14%zf5%8%8%8%6%10%b8%fo

348941101582374525401091861931011428766295LOT HIGHER (10%+)12%17%12%16%12%16%z17%13%24%zi17%14%14%16%15%13%17%15%

129340207320273824145111883177817523455053742171097LITTLE HIGHER (UNDER 10%)46%64%zm61%mp51%56%56%54%60%53%49%59%zg56%55%55%58%55%56%gm

pp16343024742133110611901361284269669464466464612831392HIGHER

59%80%zm73%p67%p68%72%70%74%77%66%73%zg71%71%70%71%72%71%gmnpp

13232340327711111138718029543916108LOWER5%4%7%6%7%5%4%6%7%6%5%6%5%6%6%4%6%

Page 64J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 52Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%11221939307111101134677526503813101LITTLE LOWER (UNDER 10%)

4%4%6%6%6%5%4%6%6%5%5%6%4%5%6%3%5%1*4116-1134434127LOT LOWER (10%+)**1%***-**1%*****1%*

1504072253812999851791251173888968664185934232671284NET HIGHER (HOUSE PRICE OUTLOOK)54%76%zm67%p60%62%66%66%68%70%60%68%zg65%66%64%65%68%65%gm

npp

1.301.52z1.351.301.281.411.471.351.66z1.391.371.371.401.381.311.49b1.38MEANmpi

Page 65J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 52Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%2218392515565110622132132183374(4) A. HIGHER BY 15% OR MORE...1%2%7%zbf2%3%5%fhl3%h3%4%6%fht3%2%1%5%1%6%fhm2%7%zbf2%2%4%fmt

hlmpqmtthlmpqtt

165531128377116814813185185416168531111221(3) B. HIGHER BY 10% OR MORE BUT9%5%21%zab6%9%8%16%zab10%10%o8%10%5%10%20%za9%7%9%21%zab6%7%11%bilLESS THAN 15%...

defhijefhiklbdefhdefhijmoqsklmopqmopqstijklmklmopqstopqstst

321574681091371605224745256157288326817746853596(2) C. HIGHER BY 5% OR MORE BUT19%15%29%fi36%df34%df28%fi36%zd30%df33%zd30%fi32%df15%42%zc32%fi19%30%fi20%29%fi36%df36%df30%dfLESS THAN 10%...

stististstfimosistfimosstistdefikstststistististttlmors

t

56265037781421134523705338264172566425503740501(1) D. HIGHER BUT LESS THAN 5%32%zbcjmqr27%20%19%24%29%zb25%26%z26%31%bc22%27%24%26%32%zb29%29%20%19%27%26%HIGHER...

clqrqrcjmqr

402619296866612902242134262536402817192933308(0) E. THE SAME...23%zceghklmnor27%zb7%15%cr21%zc14%cr14%cr17%zc15%cr12%20%cr27%zb14%13%23%zc13%20%cr7%15%cr23%ce16%cr

ceghkegklnlorceghkeghklgklnolmnoqorlmnoqmnorrrr

3851023015675713-8793115510272(-1) F. LOWER BUT LESS THAN 5%1%8%zac2%6%jp1%6%zac3%jp4%jp4%jp7%zac-8%zac4%jp3%jp1%5%jp6%afj2%6%jp1%4%jpLOWER...

fjprtfjlmpfjlmpfjprtptrtrt

262655427191463121226129(-2) G. LOWER BY 5% OR MORE BUT1%6%zac1%3%1%1%1%2%1%1%2%6%zac2%*1%1%3%1%3%1%1%LESS THAN 10%...

efgklefgklmnoprmnoprtt

--1--1-111-------1--2(-3) H. LOWER BY 10% OR MORE BUT--*--*-***-------*--*LESS THAN 15%...

1-14-1-541----1--14-6(-4) I. LOWER BY 15% OR MORE...*-*2%zlm-*-***----*--*2%zlm-*

nopnop

Page 66J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 53Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%21113021244091279592011632123930214157DON'T KNOW12%zaghklmn11%ag12%za11%ag7%ag8%agn2%7%gln7%gn5%11%agh11%ag3%1%12%zag10%ag11%ag12%za11%ag3%8%agh

hnghklmhlnnklmnphnhklmnhlnhnghklmhlnlmnnn

1877114376286224199232372067182910711414295LOT HIGHER (10%+)11%7%28%zab7%11%13%19%za13%bq14%bq13%13%7%11%24%za11%13%11%28%za7%9%15%bil

defhijbfhilbdefhbdefhmqsklmnopmopqsijklmijklmqsttnopqsnopqs

tt

884112410518727927497384410594411141608813242124105931097LITTLE HIGHER (UNDER 10%)51%42%49%55%58%is58%is61%cd57%zi58%zc61%ci54%42%66%zc58%is51%59%is49%49%55%63%cd56%is

firstsimrsrsdfijmfirstrst

106481951182243413601197104312811748133226106162511951181061392HIGHER62%is49%77%zb63%is70%is71%df80%zb70%df72%bd74%bd67%is49%77%bd82%zb62%is72%fi60%77%zb63%is73%is71%bd

dfijmistdefijistfimqsfiqstfiqstdefijstdfijmfimqsqstlmopqtlmopqqstt

stst

513820736191008115413101051288203108LOWER3%14%zac3%11%zac2%7%afj4%6%jp6%jp9%acf2%14%zac6%4%3%6%9%acf3%11%zac2%6%jp

efghjlfgjlmnptgjprtefghjljprtfgjlmnmnprtprtmnprtprt

41371673519947614413101041287163101LITTLE LOWER (UNDER 10%)3%14%zac3%8%acf2%7%zcf4%5%fjp5%jp8%acf2%14%zac6%4%3%6%9%acf3%8%acf2%5%p

efghjljprtjlprttjprtefghjljprtjprtmnoprtmnoprt

1-14-1-651----1--14-7LOT LOWER (10%+)*-1%2%zlm-*-**1%----*--1%2%zlm-*

nopnop

101341879921730634110979621131143412421710114944187991041284NET HIGHER (HOUSE PRICE OUTLOOK)59%is35%74%zb52%is68%bd63%bd76%zb64%bd67%bd65%bd65%bd35%71%bd79%zb59%is66%bd51%is74%zb52%is71%bd65%bd

dfimoiqsiqsdefijiqsfimqsiqsiqsfiqstdefijiqsdfimofiqstfimqsqstklmoptklmopqstt

qstqst

1.11is0.681.87z1.071.35d1.32d1.56z1.31b1.37b1.32i1.41d0.681.40d1.65z1.11i1.42b1.041.87z1.071.30i1.38bMEANabdeffistisbdfhidfiqsdfimqsfistfistabdfisdfiqsabdefsdfimqhijkllmoqststklmopthijklstmnopqtqstmnopqstst

Page 67J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 53Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%233777221839251556511815142774(4) A. HIGHER BY 15% OR MORE...

4%n5%zno2%2%1%2%7%zbcfg5%3%5%efm3%3%4%7%zbcfg3%3%4%m4%fmnmm

6289343616552428377916914952793753221(3) B. HIGHER BY 10% OR MORE BUT12%13%10%9%9%5%19%zabef7%9%8%14%abefh10%a10%ah19%zabe14%abef8%8%11%abfhlLESS THAN 15%...

hilmlfhilmhl

159227931183214842210913819751246684197144170596(2) C. HIGHER BY 5% OR MORE BUT31%32%27%29%19%14%31%lm40%lm34%ablm28%alm35%zafl30%alm33%zafh31%lm35%zafl31%lm26%lm30%almLESS THAN 10%...

mlmm

108172108113562552107714513744936952137112201501(1) D. HIGHER BUT LESS THAN 5%21%24%32%zpq28%32%zbcd26%19%19%24%30%zdek24%27%zdk26%19%24%24%30%zbcd26%dkqHIGHER...

gkefgk

7310257764028285666676280212287698106308(0) E. THE SAME...14%14%17%19%23%zacd29%zacd10%9%21%zcdeg14%13%17%zdeh15%10%13%21%zcde16%h16%dk

efghkefghjkhkkfghk

122314233854230216757521143272(-1) F. LOWER BUT LESS THAN 5%2%3%4%6%zq1%8%zbdik2%8%im1%6%zbdef4%i4%i4%i2%4%i3%i5%im4%iLOWER...

mikm

51059262155927192911729(-2) G. LOWER BY 5% OR MORE BUT1%1%1%2%1%6%zabcd1%1%2%1%2%2%1%1%2%2%1%1%LESS THAN 10%...

efghikm

11----1--1-111--12(-3) H. LOWER BY 10% OR MORE BUT**----*--*-***--**LESS THAN 15%...

13-11-11-135413116(-4) I. LOWER BY 15% OR MORE...**-**-*2%i-*1%***1%***

6247232521112952440271289629273962157DON'T KNOW12%znop7%7%6%12%zcefg11%cg11%cg9%7%8%cg5%8%ceg7%11%cg5%8%cg9%cefg8%ceg

84126414318770637629422520070945080295LOT HIGHER (10%+)17%n18%zno12%11%11%7%26%zabce12%12%13%17%bfl13%14%b26%zabc17%bfl11%12%15%abfl

fghilmefghilmn2673992012318839137321852833349618341373342563711097LITTLE HIGHER (UNDER 10%)

53%56%59%56%51%40%50%59%58%bl58%l59%dkl57%l59%zdfk50%59%dkl54%l56%l56%ll

3515252422741064520738222345428118610342074283064511392HIGHER69%74%n71%67%62%l47%76%blm71%l70%bl71%lm76%zabf70%blm73%zabf76%blm76%zabf65%l68%lm71%blm

lmlmlm

Page 68J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 54Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%193719335139673633100819332641108LOWER

4%5%6%8%zq3%14%zabcd3%11%dikm2%7%dikm6%i6%i6%i3%6%i6%i6%im6%iefghikm

17331932413757353094767302539101LITTLE LOWER (UNDER 10%)3%5%6%8%zq3%14%zabcd3%9%i2%7%zdikm5%i6%im5%i3%5%i5%i6%im5%i

efghikm

24-11-11-136513127LOT LOWER (10%+)*1%-**-1%2%i-*1%**1%1%***

332488223241101321983221631039610869531983962804111284NET HIGHER (HOUSE PRICE OUTLOOK)66%69%n65%59%59%l33%73%zabf59%l68%bl64%l70%zabf64%bl67%zabf73%zabf70%zabf60%l62%l65%abfl

hlmlmlmhlmlmmn1.52zno1.48zno1.261.151.11l0.641.79zab1.331.36blm1.32l1.45abf1.32lm1.38abf1.79zab1.45abf1.21l1.27l1.38abfMEAN

cefghillmlmcefghillmlmnmm

Page 69J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 54Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%7*1--1922262332810121274(4) A. HIGHER BY 15% OR MORE...4%2%3%--7%5%2%3%6%zaf2%1%3%6%a6%af1%1%4%a

21-138245354466714271316816221(3) B. HIGHER BY 10% OR MORE BUT12%o-2%14%26%8%12%l6%22%zabcd17%zacd4%8%10%7%8%9%8%11%gLESS THAN 15%...

efgjefgj

5821561196144387012259419052621537596(2) C. HIGHER BY 5% OR MORE BUT33%23%42%26%35%33%32%46%zabc35%ab31%ab39%zabf25%33%ab29%a30%a18%19%30%abLESS THAN 10%...

dfh

43375116410014597539446858582264501(1) D. HIGHER BUT LESS THAN 5%25%33%20%22%35%22%22%17%29%h19%26%27%25%33%zhj29%h27%33%zhj26%hHIGHER...25-852396515174720365424241744308(0) E. THE SAME...14%-24%20%5%14%15%18%9%12%13%22%zchi20%chi14%12%21%hi23%zcdg16%i

hi

1022--1322321661111295472(-1) F. LOWER BUT LESS THAN 5%6%20%6%--4%5%4%e1%4%e4%e7%aei*7%aei4%e7%ei2%4%eLOWER...2-*1-57314464-12229(-2) G. LOWER BY 5% OR MORE BUT1%-1%4%-2%2%4%d*1%3%3%d1%-1%3%d1%1%LESS THAN 10%...

---------1---1---2(-3) H. LOWER BY 10% OR MORE BUT---------*---*---*LESS THAN 15%...

21---13--31--1--16(-4) I. LOWER BY 15% OR MORE...1%13%---1%1%--1%1%--*--**5113-273334301112217221022157DON'T KNOW3%8%2%13%-10%q7%q4%2%8%i8%i7%i8%i4%11%di12%di11%di8%iq

28*238427475089916352328918295LOT HIGHER (10%+)16%o2%5%14%26%15%17%8%24%zabcd23%zabc6%10%13%13%14%11%9%15%ag

efgjdefgj

1016221122159244521291979785158109121381011097LITTLE HIGHER (UNDER 10%)58%55%62%48%69%55%54%63%64%bh51%65%abfh51%58%62%bh59%46%53%56%

129624153020231859179286107101193132149461191392HIGHER75%58%67%62%95%70%71%71%88%zabc74%abf72%b61%71%b75%abf73%abf57%62%71%abf

defghj

15421-1932632412175131087108LOWER8%34%7%4%-7%7%8%ei2%6%e8%ei10%zaei2%7%ei5%10%aei3%6%e

Page 70J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 55Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%13221-1829631910175121086101LITTLE LOWER (UNDER 10%)

7%20%7%4%-6%6%8%ei2%5%7%ei10%zaei2%7%ei5%10%aei3%5%e21---13--41--1--17LOT LOWER (10%+)1%13%---1%1%--1%1%--1%--**

1152211430183286521752629584188119139391121284NET HIGHER (HOUSE PRICE OUTLOOK)66%24%60%58%95%64%64%63%87%zabc68%abf64%bf51%69%abf68%bf68%bf47%59%65%abf

defghj

1.350.151.151.241.811.441.401.301.76zab1.60zab1.221.001.40abf1.32f1.46abf0.981.081.38abfMEANcdefgjfg

Page 71J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 55Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%61156--743144402874(4) A. HIGHER BY 15% OR MORE...7%3%4%--5%zfg5%a5%zab4%3%4%f834177--22168100144113221(3) B. HIGHER BY 10% OR MORE BUT

10%8%13%zi--16%zfg11%12%13%z12%11%fgiLESS THAN 15%...

2194472--596165270405287596(2) C. HIGHER BY 5% OR MORE BUT27%22%35%zi--43%zfg26%33%d36%zad31%d30%dfgiLESS THAN 10%...

15119359--501162199301266501(1) D. HIGHER BUT LESS THAN 5%18%28%26%--36%zfg26%24%27%29%z26%fgHIGHER...18110168-308-129114136154308(0) E. THE SAME...23%h26%zh12%-100%zeg-20%zabc14%12%17%b16%begh

8184672--3235373572(-1) F. LOWER BUT LESS THAN 5%9%zh4%3%67%zef--5%z4%3%4%4%efLOWER...1101729--1116171229(-2) G. LOWER BY 5% OR MORE BUT2%2%1%27%zef--2%2%2%1%1%eLESS THAN 10%...

-112--11112(-3) H. LOWER BY 10% OR MORE BUT-**1%ze--*****LESS THAN 15%...

-336--33126(-4) I. LOWER BY 15% OR MORE...-1%*5%zef--1%****22967---31433724157DON'T KNOW3%7%5%---5%a5%ab3%3%8%abcde

fgh

1446233--29599145185141295LOT HIGHER (10%+)18%11%17%zi--21%zfg16%18%z16%15%15%fgi36213831--10973264697055541097LITTLE HIGHER (UNDER 10%)45%50%61%zij--79%zfg52%57%d63%zcd60%zd56%dfgi502591064--13924256148906941392HIGHER63%60%78%zij--100%zfg67%74%zd80%zacd75%zd71%dfgi

93167108--47545650108LOWER11%zh7%5%100%zef--7%z7%5%5%6%ef

92863101--43505448101LITTLE LOWER (UNDER 10%)11%zh6%5%93%zef--7%z6%5%5%5%ef

-347--44227LOT LOWER (10%+)-1%*7%zef--1%****

Page 72J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 56Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%41228997-108013923785608346441284NET HIGHER (HOUSE PRICE OUTLOOK)52%53%73%zij-100%0%100%zg60%68%d74%zacd70%zd65%dgij

1.231.011.51zi-1.450.00g1.90zfg1.251.45d1.50zad1.36d1.38dfgMEANi

Page 73J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 56Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%819910121174(4) A. HIGHER BY 15% OR MORE...

4%4%2%3%2%2%6%4%e22831622921317221(3) B. HIGHER BY 10% OR MORE BUT

12%15%13%9%8%14%9%11%LESS THAN 15%...

5486515694112953596(2) C. HIGHER BY 5% OR MORE BUT28%31%33%30%38%31%27%30%LESS THAN 10%...

484581387192247501(1) D. HIGHER BUT LESS THAN 5%25%28%29%23%31%23%24%26%HIGHER...

33129675821629308(0) E. THE SAME...17%14%14%19%7%17%15%16%7511131515572(-1) F. LOWER BUT LESS THAN 5%

4%5%3%5%4%5%2%4%LOWER...

33333-2829(-2) G. LOWER BY 5% OR MORE BUT2%1%1%1%-2%4%z1%LESS THAN 10%...

3-*---*2(-3) H. LOWER BY 10% OR MORE BUT*-*---**LESS THAN 15%...

6--2-2-6(-4) I. LOWER BY 15% OR MORE...*--1%-2%z-*

177326293526157DON'T KNOW9%2%5%f9%f11%5%13%zb8%f

30940713931528295LOT HIGHER (10%+)16%19%15%12%10%16%14%15%

103212329416519521001097LITTLE HIGHER (UNDER 10%)52%59%62%z53%69%54%51%56%

134116336420422671281392HIGHER68%78%zd77%zd66%79%70%65%71%

1171416201914108LOWER6%6%3%6%4%9%7%6%

1081415181713101LITTLE LOWER (UNDER 10%)5%6%3%6%4%7%7%5%9-*2-2*7LOT LOWER (10%+)*-*1%-2%z**

Page 74J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 57Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%122415034918421581151284NET HIGHER (HOUSE PRICE OUTLOOK)

62%72%zd74%zd59%75%61%58%65%a1.351.471.461.261.521.231.321.38MEAN

Page 75J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 57Q.YR04AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING TO THE MAY 2014 HALIFAX HOUSE PRICE INDEX.THIS CARD SHOWS POSSIBLE PERCENTAGE CHANGES IN THE AVERAGE PROPERTY PRICE WITH EQUIVALENT AMOUNTS.DO YOU THINK THE AVERAGE PROPERTY PRICE IN THE UK WILL BE HIGHER OR LOWER IN 12 MONTHS TIME, OR WILL IT BE THE SAME?IN 12 MONTHS TIME THE AVERAGE PROPERTY PRICE IN THE UK WILL BE...BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%2231722541251713186279152167400228333340282913183149171169125157497458955A. JOB SECURITY/THE POSSIBILITY OF

60%ztuv53%u47%39%45%48%49%m56%45%50%51%46%50%d50%d45%49%d47%53%d54%dj47%41%50%49%48%49%duPEOPLE LOSING THEIR JOBS10410317579902073396971102101291621941965218974851099997289264553B. HOUSEHOLD FINANCES

28%32%t32%zt25%23%31%26%36%29%33%zmr27%26%24%29%32%hl28%hl23%26%27%30%h32%hl31%h29%28%28%hl

7360956164115238357581498913213391341726066674645155202357C. CONCERNS ABOUT RISES IN INTEREST20%18%17%19%17%17%19%19%17%17%19%18%20%j20%j15%18%j19%21%j21%j19%15%14%15%21%zb18%bjRATES

1029317114617121446971328232114819826522864611186122144107121327363690D. RISING PROPERTY PRICES/PRICES27%29%31%46%zvwx45%zvwx32%o37%mo44%40%mos24%41%zmors30%29%39%zghi37%hl34%hl29%30%39%ghl40%ghl35%38%hl32%38%zb35%bhlmBEING TOO HIGH

loswx179154324173236325749418214346028937539231110622031731772151851265605181078E. BEING ABLE TO RAISE ENOUGH

48%48%60%zwx54%62%zwx49%o58%zos25%55%os43%58%os59%zos56%ch58%cj50%c57%chj52%c61%zchj56%c60%cj61%chj40%55%54%55%cjosDEPOSITlwx

516614659110138291480571721191451751144187273631126152224209433F. THE GENERAL AVAILABILITY OF14%20%x27%zux18%29%zuwx21%o23%o25%24%o17%22%24%o22%h26%zcfh18%22%chj19%26%chjl20%31%zcdf20%17%22%22%22%chjoMORTGAGES

ijhijklx2623313526431021251867354739601233413201918426680146G. SHORTAGE OF PROPERTY FOR SALE

7%7%6%11%zv7%6%8%7%7%5%8%7%7%g6%10%dgik7%9%gil5%6%5%6%13%zdefg7%8%7%WHERE PEOPLE WANT TO LIVEijkl

20162411342977212174235394325104251425189165255107H. SHORTAGE OF THE RIGHT TYPE OF5%5%4%3%9%zuv4%6%10%4%5%5%7%zps6%6%4%6%6%5%8%dj5%3%5%5%6%5%PROPERTY PEOPLE WANT TO BUY

146169101837-7112314197294811734920332255I. FALLING PROPERTY PRICES MAKING4%2%3%3%3%3%3%-2%3%3%3%3%k1%5%zefik3%fk3%k3%1%1%3%6%zefik3%2%3%fkIT DIFFICULT TO SELL ONE PROPERTY

lIN ORDER TO BUY ANOTHER PROPERTY

2429492736481212291990303852801552117213137439972171J. THE FEES AND COSTS RELATED TO6%9%9%8%9%7%9%m12%9%6%11%zmors6%6%8%13%zfghi8%hl5%6%7%9%12%fghil14%zfgh10%8%9%hlmoBUYING A HOUSE E.G. SURVEYOR/LEGAL

kliklFEES

813157141246-48311527248581512111361352358K. THE LEVEL OF STAMP DUTY2%4%3%2%4%2%4%ps-1%2%4%ps3%4%zcj4%cj1%3%cj4%cj4%cj3%cj4%c2%*3%2%3%cjps35841128-944511632066511213720OTHER1%1%1%1%*2%znr1%-3%znr1%*1%2%z1%1%1%1%2%2%**1%1%1%1%r5421-74-*62273*11613-*-6411NONE OF THESE1%t1%**-1%p*-*2%zmnpr**1%zij**1%2%zeij*1%-*-1%*1%

Page 76J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 58Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%19161114535311152015162783359197251419412667DON'T KNOW

5%tv5%tv2%4%1%5%znr2%4%5%n6%znr2%3%r4%fk1%5%zefik3%fk5%zefik3%1%1%5%fk6%zefik4%3%3%fknrt

Page 77J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 58Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%5589323020428823236459127483133835121444725052438109377955A. JOB SECURITY/THE POSSIBILITY OF43%49%50%50%51%44%52%47%45%65%zj53%51%56%48%49%47%43%49%46%50%49%49%PEOPLE LOSING THEIR JOBS

km

39512119109175150210343186447847361112354332961957220553B. HOUSEHOLD FINANCES30%28%26%26%31%29%30%27%30%34%31%29%39%za25%26%35%28%28%24%26%29%28%h

bcdh

2432769801099911723912530492417822317162012031150357C. CONCERNS ABOUT RISES IN INTEREST19%18%15%19%19%19%17%19%20%23%20%15%19%18%26%be11%14%19%24%14%20%18%sRATES

f

45643129136208218253437282468045201241167424263167328690D. RISING PROPERTY PRICES/PRICES35%35%28%33%37%s42%zr36%35%46%zj36%32%28%22%28%g13%44%bg36%gi40%zb38%gi30%g43%zb35%ghBEING TOO HIGH

skhighidghiijs521019206235317321375703403721408439243434271640501274631078E. BEING ABLE TO RAISE ENOUGH41%56%zu44%57%s56%s61%zs53%56%66%zj57%56%51%43%f54%fi48%f28%61%fi60%zf60%fi58%fi60%zf55%fiDEPOSIT

khihisu

24410768313414115927415436632215961333232532251179433F. THE GENERAL AVAILABILITY OF19%23%16%20%24%s27%zs23%22%25%j28%j25%j14%17%21%15%22%20%24%27%23%23%22%jsMORTGAGES10134322040535987531013563172537551554146G. SHORTAGE OF PROPERTY FOR SALE

8%7%7%5%7%10%r8%7%9%j8%5%3%6%7%8%16%zab2%7%6%7%7%7%ejWHERE PEOPLE WANT TO LIVEdeh

61012420283633744161483256756171540107H. SHORTAGE OF THE RIGHT TYPE OF5%6%5%5%5%7%5%6%7%5%5%5%3%6%7%4%4%6%8%7%5%5%PROPERTY PEOPLE WANT TO BUY

5501351720262910475216214120141555I. FALLING PROPERTY PRICES MAKING4%3%3%1%3%4%4%2%2%3%3%3%2%4%2%9%zab1%2%1%2%2%3%dIT DIFFICULT TO SELL ONE PROPERTY

dehIN ORDER TO BUY ANOTHER PROPERTY

10159334150478189657251262892799292261171J. THE FEES AND COSTS RELATED TO8%9%7%10%9%9%12%zn7%11%6%10%7%6%6%10%18%za7%9%11%10%8%9%hnBUYING A HOUSE E.G. SURVEYOR/LEGAL

dehiFEES

25791517171741255842161-534192458K. THE LEVEL OF STAMP DUTY1%3%2%4%3%3%2%3%4%4%3%3%3%4%1%-4%f3%1%4%3%3%120933561461-658-*3411220OTHER*1%2%1%1%1%1%1%1%1%-3%zkm5%zab2%zad-*2%ad*1%**1%ad

dfgh

*1065--*101--4261--2--211NONE OF THESE*1%1%zpq1%pq--*1%*--2%zkm2%zab1%zad1%--*--*1%d

d

Page 78J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 59Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%953299111826425-13221811621191167DON'T KNOW7%zt3%6%zqr2%2%3%4%3%1%-*2%2%5%ad9%zac7%ad5%a2%1%4%ad1%3%adk

dimqt

Page 79J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 59Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%1492281643222347211479068323632658296441312200955A. JOB SECURITY/THE POSSIBILITY OF

53%o43%49%51%o48%49%55%h49%41%50%48%49%47%48%48%51%49%oPEOPLE LOSING THEIR JOBS64157109165143410654350172381365188270179104553B. HOUSEHOLD FINANCES23%29%32%p26%29%28%24%23%30%27%29%27%30%29%28%26%28%p4394611238727062403910625023512117210580357C. CONCERNS ABOUT RISES IN INTEREST15%18%18%20%18%18%23%z22%24%16%19%18%19%19%16%20%18%RATES

63241118202180511865468200491477213327240122690D. RISING PROPERTY PRICES/PRICES22%45%zm35%p32%p37%34%32%29%41%i31%37%zg36%34%35%37%31%35%gpBEING TOO HIGH

np

134337200324235844152120843107687483304664022091078E. BEING ABLE TO RAISE ENOUGH48%63%zm59%mp51%48%57%zl56%65%zh51%48%58%zg56%52%51%62%za53%55%cgDEPOSIT

pclp421268214510433043513012031428115221213785433F. THE GENERAL AVAILABILITY OF15%24%p24%p23%p21%22%16%27%j18%18%24%zg21%24%23%21%21%22%gjMORTGAGES

p1453174950961012334210410442794127146G. SHORTAGE OF PROPERTY FOR SALE

5%10%znp5%8%10%zk6%4%7%20%zij7%8%8%7%9%6%7%7%jkWHERE PEOPLE WANT TO LIVE17411126258211141333747137513818107H. SHORTAGE OF THE RIGHT TYPE OF

6%8%zmn3%4%5%6%4%8%8%5%6%5%6%6%6%5%5%PROPERTY PEOPLE WANT TO BUY

121112171837845124333222721755I. FALLING PROPERTY PRICES MAKING4%2%4%3%4%2%3%2%3%2%3%2%3%3%3%2%3%IT DIFFICULT TO SELL ONE PROPERTY

IN ORDER TO BUY ANOTHER PROPERTY

21373763571142691347124104661034423171J. THE FEES AND COSTS RELATED TO8%7%11%10%12%zk8%10%5%8%7%9%8%11%11%za7%6%9%abeBUYING A HOUSE E.G. SURVEYOR/LEGAL

bkFEES920121465215751444372129181158K. THE LEVEL OF STAMP DUTY3%4%4%2%1%4%zl6%z4%3%2%3%3%3%3%3%3%3%l

347441711491117339820OTHER1%1%2%1%1%1%*1%2%1%1%1%**1%c2%zc1%c41144712-8310*22811NONE OF THESE2%zo**1%1%**1%-1%zf*1%***2%zbc1%f

2010422204710534226412733181567DON'T KNOW7%zmno2%1%4%4%3%4%3%2%6%zf2%3%4%4%3%4%3%fn

Page 80J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 60Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%74581198814427220083670410388588611474117521198856955A. JOB SECURITY/THE POSSIBILITY OF43%59%af47%47%45%56%za44%49%ag49%ag59%za50%p59%af50%41%43%52%ag61%za47%47%38%49%aPEOPLE LOSING THEIR JOBS

gnptfglmnbcfglgnptbcfglptmnpqrmnpqr

tt

45255351821521445004295443257371457424535139553B. HOUSEHOLD FINANCES26%26%21%27%25%31%cr32%cg29%zc30%zc31%cr24%26%42%za26%26%33%cr28%21%27%27%28%cr

rrrbcdfgijlmn

opqrst

332351244497853062504025232858334016512419357C. CONCERNS ABOUT RISES IN INTEREST19%24%bp20%13%14%20%p19%18%p17%23%ab14%24%bp16%21%19%18%19%20%13%13%18%pRATES

qjpqq

381811583103143190576520644918811093866141158354690D. RISING PROPERTY PRICES/PRICES22%18%45%zd44%zd32%df30%di42%zd34%df36%de37%df28%d18%47%zd40%de22%29%d16%45%zd44%zd37%df35%dfBEING TOO HIGH

efijlefijlistsefijliostfijmoiostefijlfijosefijlefijlistijmosmopstmopstmopststmopsttmopstmopstt

90501321061722402899468078094501051839011942132106781078E. BEING ABLE TO RAISE ENOUGH52%51%52%56%54%50%64%zc55%ko56%ko46%54%51%61%ko67%za52%53%49%52%56%53%55%koDEPOSIT

defijcdefiklmopjklmorstprst

48324722791001063863072943323472485517472236433F. THE GENERAL AVAILABILITY OF28%zbckqr33%zb19%11%25%bq21%bq24%bq23%bl21%bq17%25%bq33%zb20%26%bq28%zb24%bq19%19%11%24%bq22%bqMORTGAGES

chklmqchklmckqroqroqr

14136132124371109561318291414436139146G. SHORTAGE OF PROPERTY FOR SALE8%is1%14%zab7%is7%is5%8%his6%is7%is3%7%is1%5%10%ikm8%is6%is5%14%zab7%is6%7%iklWHERE PEOPLE WANT TO LIVE

dehijkosdehijkmoslmnopqlmnopq

ss

7214825292293841219281471341486107H. SHORTAGE OF THE RIGHT TYPE OF4%2%6%4%8%6%5%5%6%7%11%zab2%5%5%4%6%4%6%4%4%5%PROPERTY PEOPLE WANT TO BUY

fghilmnopqst

156544137502854616156254155I. FALLING PROPERTY PRICES MAKING9%zabceghjklmnopqr6%zah2%2%1%3%1%3%l2%3%2%6%zah1%2%9%zab2%3%2%2%1%3%lIT DIFFICULT TO SELL ONE PROPERTY

lnplnpceghjIN ORDER TO BUY ANOTHER PROPERTYklmnopqr

Page 81J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 61Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%1116132718374815713020101614341112413279171J. THE FEES AND COSTS RELATED TO

7%16%zac5%14%zac6%8%11%p9%p9%p12%ceo6%16%zac8%12%cej7%5%4%5%14%zac6%9%BUYING A HOUSE E.G. SURVEYOR/LEGALdefjlmdefjlmprdefjlmprdefjlmFEESoprtoprtoprtoprt

4213759174539342512442137258K. THE LEVEL OF STAMP DUTY3%2%5%op4%2%2%4%3%3%2%2%2%3%4%3%2%2%5%op4%1%3%m21*23662017111-6213*2120OTHER1%1%*1%1%1%1%1%1%1%1%1%-2%1%1%3%chr*1%1%1%6-*-13-104-----631*-111NONE OF THESE3%zbcghjklmnopqr-*-*1%-1%l*-----3%zbc1%ln1%*-1%1%l

ghjklmnopqr

123121491715541273-112781214267DON'T KNOW7%zaghklmnop3%n5%ghn7%zag3%n3%ghk*3%ghn3%gn1%4%ghn3%n-*7%zag3%hn9%zae5%ghn7%zag2%3%ghl

hklmnnhklmnghklmhklmnnpopnopp

Page 82J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 61Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%256332173194745611727143274263838707117263227348955A. JOB SECURITY/THE POSSIBILITY OF

51%47%51%47%43%58%bdik43%50%45%56%zabc47%49%50%43%47%48%53%zdfi49%PEOPLE LOSING THEIR JOBSmdefgikmkm

13220794120452659118015317949442359179116198553B. HOUSEHOLD FINANCES26%29%27%29%26%27%22%20%25%31%bdk32%bdk29%zbdk30%zbdk22%32%bdk25%30%dk28%dk921364782332251844981023062525110274131357C. CONCERNS ABOUT RISES IN INTEREST18%19%14%20%o19%22%19%15%14%20%i18%18%i18%19%18%16%20%i18%ioRATES

192264106128381911823103143246572515118246144182690D. RISING PROPERTY PRICES/PRICES38%37%31%31%22%19%43%zabf42%lm32%lm29%44%zabe34%ahlm36%abfh43%zabf44%zabe31%lm28%m35%abfhBEING TOO HIGH

hilmfhilmlmhilmfhilmlm2523922082279048147301712433499327941473492503331078E. BEING ABLE TO RAISE ENOUGH

50%55%61%zq56%52%50%54%56%54%50%62%zabe55%ah56%ah54%62%zabe53%50%55%ahqDEPOSITfhilmfhilm

1011458110648315397910111238030153112119149433F. THE GENERAL AVAILABILITY OF20%20%24%26%z28%zace32%zcde20%16%25%21%20%22%e21%20%20%25%e23%22%MORTGAGES

gfghk

494626241413652124451109536452738146G. SHORTAGE OF PROPERTY FOR SALE10%7%8%6%8%l1%13%zabce10%7%5%8%l6%l7%13%zabce8%l6%l6%7%afhlWHERE PEOPLE WANT TO LIVE

fghilfghil

2837231973173242924908017243036107H. SHORTAGE OF THE RIGHT TYPE OF6%5%7%5%4%3%6%5%8%6%4%5%6%6%4%6%5%5%PROPERTY PEOPLE WANT TO BUY

121514141565-413115028511112855I. FALLING PROPERTY PRICES MAKING2%2%4%3%9%zabcd6%zbceg2%-1%3%2%3%e2%2%2%2%4%zcefg3%eIT DIFFICULT TO SELL ONE PROPERTY

efghikihiIN ORDER TO BUY ANOTHER PROPERTY

26853128111617918376215412617624448171J. THE FEES AND COSTS RELATED TO5%12%znq9%7%7%17%zabde6%16%i6%8%11%i9%ai9%i6%11%i9%i7%9%qBUYING A HOUSE E.G. SURVEYOR/LEGAL

fhikmFEES

113151142141510224438142281458K. THE LEVEL OF STAMP DUTY2%4%zo2%3%3%2%5%abhi2%2%2%4%3%3%5%abhi4%2%2%3%f3945215-3641612544820OTHER1%1%1%1%1%1%2%-1%1%1%1%1%2%1%1%1%1%53216-*-13-104*-1911NONE OF THESE1%*1%*3%zabcd-*-*1%-1%e**-*1%zbcef1%e

efghikgh

211912151231139171357421113142967DON'T KNOW4%3%4%4%7%zabce3%4%6%3%3%2%3%3%4%2%3%4%e3%

fghi

Page 83J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 62Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%6881691212820245971686491124991085185955A. JOB SECURITY/THE POSSIBILITY OF39%82%46%38%38%45%45%54%48%43%43%55%ah45%57%zaeg53%62%zaeg45%49%qPEOPLE LOSING THEIR JOBS

hhi

45181069513432608548606252662354553B. HOUSEHOLD FINANCES26%8%23%41%20%33%30%39%eh30%22%32%h36%zeh23%30%32%eh29%28%28%h36-6513417815387920334137311640357C. CONCERNS ABOUT RISES IN INTEREST21%-16%22%41%14%17%18%19%20%13%20%15%21%15%20%21%18%RATES

74412717124179398217572518362621442690D. RISING PROPERTY PRICES/PRICES42%42%34%29%56%43%z40%48%zabc41%ab45%zabc48%zabc31%b30%b35%ab30%b17%22%35%abBEING TOO HIGH

efefef

11562712191192224613322188901488810939971078E. BEING ABLE TO RAISE ENOUGH66%zkl53%77%zkl49%60%41%49%l56%66%zabc57%59%55%55%50%54%48%51%55%klDEPOSIT

d

403867509215517924466630501650433F. THE GENERAL AVAILABILITY OF23%28%24%25%22%17%20%18%25%20%16%28%dg24%17%24%19%26%d22%MORTGAGES

1514-242538165110120612517146G. SHORTAGE OF PROPERTY FOR SALE9%5%12%-7%15%z12%z10%f8%f13%zcdef7%f1%7%f3%6%f6%f9%df7%dfWHERE PEOPLE WANT TO LIVE

411--91565227421129410107H. SHORTAGE OF THE RIGHT TYPE OF2%5%2%--3%3%7%3%6%5%3%8%f7%4%4%5%5%PROPERTY PEOPLE WANT TO BUY

611-21824-482745421755I. FALLING PROPERTY PRICES MAKING3%8%4%-5%6%z5%z-2%2%1%4%2%3%2%3%9%zcdeg3%IT DIFFICULT TO SELL ONE PROPERTY

hijIN ORDER TO BUY ANOTHER PROPERTY

1715413552927231819172211312171J. THE FEES AND COSTS RELATED TO10%11%15%18%3%12%12%11%13%abce6%12%c12%ch6%12%ceh5%4%6%9%BUYING A HOUSE E.G. SURVEYOR/LEGAL

hFEES

3-1-12721219345452458K. THE LEVEL OF STAMP DUTY2%-3%-3%1%2%3%6%5%z2%2%2%2%2%2%2%3%41-3-15--8-13113220OTHER2%8%-12%-*1%--2%-1%1%1%1%3%zgi1%1%---------*--1-31611NONE OF THESE---------*--*-1%1%3%zdefh1%

i

11-1-1517-286391661367DON'T KNOW1%5%-4%-5%q4%q-1%2%4%2%3%1%3%8%zdfhi7%zdfhi3%d

jj

Page 84J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 63Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%3221668064149669316398547459955A. JOB SECURITY/THE POSSIBILITY OF40%50%50%59%ze48%48%50%48%49%50%49%PEOPLE LOSING THEIR JOBS

161214003089407204217296288553B. HOUSEHOLD FINANCES20%28%29%27%29%29%32%zbc26%26%31%zbc28%

961280215127199161231169357C. CONCERNS ABOUT RISES IN INTEREST11%14%21%zi19%16%19%16%20%d21%zd18%18%iRATES171445173274563216352434297690D. RISING PROPERTY PRICES/PRICES21%34%38%zj30%24%40%zfg34%43%zad39%za32%35%afjBEING TOO HIGH43233783561608253224416785561078E. BEING ABLE TO RAISE ENOUGH54%54%57%z52%52%59%zf51%53%61%zcd60%zcd55%dDEPOSIT22853182559337139176272234433F. THE GENERAL AVAILABILITY OF27%20%23%23%19%24%z22%21%24%z25%z22%MORTGAGES

525114613125337610662146G. SHORTAGE OF PROPERTY FOR SALE6%6%8%z5%4%9%zf5%9%d10%zad7%7%dfWHERE PEOPLE WANT TO LIVE-23826188034536748107H. SHORTAGE OF THE RIGHT TYPE OF-5%6%j6%6%6%5%6%6%5%5%PROPERTY PEOPLE WANT TO BUY

3104278372827262655I. FALLING PROPERTY PRICES MAKING4%2%3%7%ze3%3%4%zb3%2%3%3%IT DIFFICULT TO SELL ONE PROPERTY

IN ORDER TO BUY ANOTHER PROPERTY

846112174110960759278171J. THE FEES AND COSTS RELATED TO10%11%8%16%ze13%ze8%10%9%8%8%9%BUYING A HOUSE E.G. SURVEYOR/LEGAL

FEES

574635501925373058K. THE LEVEL OF STAMP DUTY6%2%3%3%2%4%z3%3%3%3%3%189-884711920OTHER1%2%h1%-3%ze1%1%1%1%1%1%eh117-37743711NONE OF THESE1%*1%-1%1%1%zb**1%b1%11316151112107967DON'T KNOW1%3%h1%*2%1%2%b1%1%1%3%abcde

h

Page 85J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 64Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%963111230146145279955A. JOB SECURITY/THE POSSIBILITY OF

49%53%49%47%51%54%a40%49%aPEOPLE LOSING THEIR JOBS556511309373256553B. HOUSEHOLD FINANCES

28%24%27%30%27%33%29%28%35145964041832357C. CONCERNS ABOUT RISES IN INTEREST

18%22%d20%d13%15%19%16%18%RATES

62363205118143776690D. RISING PROPERTY PRICES/PRICES32%30%43%zf38%51%39%39%35%BEING TOO HIGH

103014328315713551091078E. BEING ABLE TO RAISE ENOUGH52%68%zd60%50%47%58%55%55%DEPOSIT

425561274782942433F. THE GENERAL AVAILABILITY OF22%27%d27%zd15%27%30%21%22%dMORTGAGES

1311030381318146G. SHORTAGE OF PROPERTY FOR SALE7%5%6%12%zef4%3%9%7%WHERE PEOPLE WANT TO LIVE

11211379138107H. SHORTAGE OF THE RIGHT TYPE OF6%5%8%d3%2%4%4%5%PROPERTY PEOPLE WANT TO BUY

585618--655I. FALLING PROPERTY PRICES MAKING3%2%1%6%ze--3%3%IT DIFFICULT TO SELL ONE PROPERTY

IN ORDER TO BUY ANOTHER PROPERTY

14211375731016171J. THE FEES AND COSTS RELATED TO7%5%8%18%zef9%10%8%9%BUYING A HOUSE E.G. SURVEYOR/LEGAL

FEES

521021511258K. THE LEVEL OF STAMP DUTY3%5%5%2%3%1%1%3%

2431-13320OTHER1%2%*-5%4%z1%1%

14-2---*11NONE OF THESE1%-*---*1%

814412111367DON'T KNOW4%2%1%4%e2%1%7%z3%e

Page 86J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 65Q.YR05NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE TO BUY A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966Unweighted Base375324544319384668128116**334334790492671674622187438728431635730531710129541966Weighted Base

885358414212215916161106539086106265484248375453145137282EXPECTATION THAT PROPERTY PRICES23%ztuv16%v11%13%11%18%zmnr12%m9%18%mr18%zmr13%11%13%13%17%e14%12%15%15%10%18%e17%14%14%14%mrvWILL DECREASE

w

666110364991242744646019084118139146361675067716086188213402EXPECTATION THAT PROPERTY PRICES18%19%19%20%26%zvx19%21%m22%19%18%24%zms17%18%21%23%hil19%17%18%21%20%20%27%zghi19%22%20%lmWILL INCREASE

l

56517062498920344048125789911878275613945733543136159296SHORTAGE OF PROPERTIES TO BUY15%16%13%19%tv13%13%16%23%12%14%16%16%15%18%dfij13%15%16%14%14%20%zdij11%14%13%17%15%8672117469513228627260176110139158122406667379805666197222420SHORTAGE OF BUYERS TO PURCHASE23%u22%u22%u15%25%u20%22%12%21%18%22%22%21%h24%h20%22%h17%26%hl25%h22%18%21%20%23%21%huPROPERTY

1171222261471762525359128123337198255284256750152103131153113143418377795PROPERTY PRICES ARE TOO EXPENSIVE31%38%41%x46%x46%zx38%42%52%38%37%43%40%38%42%41%40%39%36%41%43%37%45%41%40%40%x

1069617874126184397288962541441952071815689996901179487288295584COST OR ACCESS TO MORTGAGE/ FINANCE28%30%33%u23%33%u28%31%13%26%29%32%29%29%h31%29%30%h26%34%hl28%33%31%28%28%31%30%hu36509420486118743428129587010380246373349554238139113253COST OF CONVEYANCING / THE FEES AND10%15%ux17%zux6%13%u9%15%zmos24%10%8%16%zmops12%10%15%hl13%13%hl9%12%15%hl15%h14%12%14%12%13%hlosCOSTS RELATED TO BUYING A HOUSE

uxE.G. SURVEYOR/LEGAL FEES243650404551146-2526866077645618852253430233310691197SHORTAGE OF PROPERTY FOR SALE WHERE

6%11%x9%12%x12%x8%11%zs-7%8%11%12%zops11%9%9%10%13%zdij9%11%8%8%10%10%10%10%sxPEOPLE WANT TO LIVEl

3634622123491262272280466466461652935333323238789176SHORTAGE OF THE RIGHT TYPE OF10%11%11%tu6%6%7%10%10%8%7%10%9%10%h10%7%9%8%12%zhij10%9%8%7%9%9%9%PROPERTY PEOPLE WANT TO BUY

9712136162929817121917114810911792272148OTHER3%2%2%4%1%2%2%14%3%2%2%2%3%3%2%3%3%3%3%c2%3%1%3%2%2%

189109112730-1018161425141954151049145302858NONE OF THE ABOVE5%zv3%2%3%3%4%z2%-3%5%znr2%3%4%2%3%3%4%4%1%3%5%f1%3%3%3%

442821332382671433936315728651413423101827378268150DON'T KNOW12%ztv9%v4%10%v6%12%zmnr5%6%13%zmnr12%zmnr5%6%8%fk4%10%zefik8%fk9%fk8%fk3%5%9%fk12%zefik8%7%8%fknrv

Page 87J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 66YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966Unweighted Base1271820464412565525707125961112825216391*44889*152*117*106882*2207661966Weighted Base

1926172727463105177861545292154182517147923116282EXPECTATION THAT PROPERTY PRICES15%14%15%18%13%12%15%14%14%12%18%18%24%za12%20%b16%14%14%10%10%15%14%WILL DECREASE

bcdh

25375856712512516124114126402313841453192202034166402EXPECTATION THAT PROPERTY PRICES19%21%18%16%22%r24%r23%19%23%jk20%16%14%14%19%15%35%za16%21%25%15%22%20%jrWILL INCREASE

bdeghi

202735661918711218410515431713701530181491126112296SHORTAGE OF PROPERTIES TO BUY16%15%12%15%16%17%16%15%17%12%17%11%15%16%16%20%15%14%14%12%15%15%s20396798313812014627314238613219831724282481642190420SHORTAGE OF BUYERS TO PURCHASE16%22%u17%20%24%zs23%21%22%23%30%z24%19%21%19%19%16%24%23%20%19%25%zh21%suPROPERTY467421781702352112835112695911358301712173464534198314795PROPERTY PRICES ARE TOO EXPENSIVE36%41%38%41%42%40%40%41%44%46%45%35%33%38%g24%48%g39%g42%g50%gi44%g41%g40%g33547121124168171216367210497548241253035303402557258584COST OR ACCESS TO MORTGAGE/ FINANCE26%30%26%30%30%32%31%29%34%z38%z30%29%26%28%34%23%25%32%30%26%34%zh30%s

122403452798899154107202914114951216160930121253COST OF CONVEYANCING / THE FEES AND10%13%7%13%s14%s17%zs14%12%18%zj15%12%9%12%11%5%8%14%15%zg11%14%16%zg13%gsCOSTS RELATED TO BUYING A HOUSE

khhE.G. SURVEYOR/LEGAL FEES

101842845596575122682126117508191499132561197SHORTAGE OF PROPERTY FOR SALE WHERE8%10%6%11%s11%s12%s11%10%11%16%zj10%7%8%11%9%12%12%9%15%12%8%10%sPEOPLE WANT TO LIVE91673832525572105671818127357121410272371176SHORTAGE OF THE RIGHT TYPE OF7%9%8%8%9%10%10%8%11%14%k7%7%7%8%8%8%12%10%9%11%9%9%PROPERTY PEOPLE WANT TO BUY

4401931313183012261021412623251648OTHER3%2%4%zr1%2%2%3%2%2%2%2%6%zm3%3%1%1%5%2%3%2%2%2%r45418189131642103711414383262121258NONE OF THE ABOVE3%3%4%q4%q2%3%2%3%2%3%3%6%zm4%3%3%5%3%2%a3%5%ad2%3%aq

1712755353129569419510121141111586451742150DON'T KNOW13%zt7%12%zpq9%5%6%8%7%3%4%4%7%m12%ad9%ad13%ad10%7%6%6%8%5%8%adk

mqt

Page 88J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 67YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966Unweighted Base2785353376304851481269185166649131713346329226463951966Weighted Base

41585310166216483816971852028011511354282EXPECTATION THAT PROPERTY PRICES15%11%16%16%o14%15%18%20%zh10%15%14%15%13%12%17%zc14%14%oWILL DECREASE381407612611428849405513027229211018613975402EXPECTATION THAT PROPERTY PRICES14%26%zm22%p20%p23%19%18%21%33%zi20%21%22%z17%20%22%19%20%kpWILL INCREASE

pj

408951858221441274491205204921389661296SHORTAGE OF PROPERTIES TO BUY14%17%15%13%17%14%15%14%26%zi14%16%15%15%15%15%15%15%

j

451218413611130862432811930129312719015376420SHORTAGE OF BUYERS TO PURCHASE16%23%p25%p22%23%21%23%23%17%18%23%g22%20%21%24%19%21%gpPROPERTY

1002251352562075881006970237558534261381248165795PROPERTY PRICES ARE TOO EXPENSIVE36%42%40%41%43%40%37%37%42%37%42%zg40%41%41%38%42%40%g74161108180151433776747171412386198281192109584COST OR ACCESS TO MORTGAGE/ FINANCE26%30%32%29%31%29%29%36%28%26%31%g29%31%31%30%28%30%g

207946914520733261556197158941337544253COST OF CONVEYANCING / THE FEES AND7%15%p14%p14%p9%14%zl12%14%9%9%15%zg12%15%14%12%11%13%glCOSTS RELATED TO BUYING A HOUSE

pE.G. SURVEYOR/LEGAL FEES23603166521453423234115613859897236197SHORTAGE OF PROPERTY FOR SALE WHERE

8%11%9%10%11%10%13%12%14%6%12%zg10%9%10%11%9%10%gPEOPLE WANT TO LIVE

22592756421353311154613012254816035176SHORTAGE OF THE RIGHT TYPE OF8%11%8%9%9%9%12%i6%9%7%10%9%9%9%9%9%9%PROPERTY PEOPLE WANT TO BUY

61091510388752226351320101848OTHER2%2%3%2%2%3%3%4%3%3%2%3%2%2%1%5%zbc2%81582213453562829431522211558NONE OF THE ABOVE3%3%2%4%3%3%1%3%4%4%zf2%3%2%2%3%4%3%f

39222044401102010573769852763835150DON'T KNOW14%zmno4%6%7%8%7%8%5%3%11%zf6%7%8%8%6%9%8%fo

Page 89J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 68YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966Unweighted Base17298*2521893224844491714144317317598*17427617222586*252189146*1966Weighted Base

281837264273572451982427181938283316372615282EXPECTATION THAT PROPERTY PRICES16%18%15%14%13%15%13%14%14%14%16%18%11%14%16%15%19%15%14%10%14%WILL DECREASE

22205147451011153513084023205065224120514721402EXPECTATION THAT PROPERTY PRICES13%20%20%25%fj14%21%fj26%za20%fj21%fj23%fj13%20%29%za24%fj13%18%23%ft20%25%fj15%20%fjWILL INCREASE

ptptfjlmpptptptefjlmptptpttpt

22115331494485243209192811265922178533121296SHORTAGE OF PROPERTIES TO BUY13%12%21%zd17%eo15%eo9%19%zde14%eo14%eo11%16%eo12%15%e21%zd13%7%9%21%zde17%eo14%15%em

eklmoklmoefklmklmooot

4722344165111993853164039224060475120344126420SHORTAGE OF BUYERS TO PURCHASE28%zcr22%14%21%20%23%cr22%cr22%zc22%cr23%cr22%cr22%23%cr22%28%zc23%cr24%cr14%21%18%21%crPROPERTY

rr

423311195128188199684609687133731264290291119557795PROPERTY PRICES ARE TOO EXPENSIVE25%34%44%ft50%zd40%ft39%ft44%ft40%ft42%zf39%ft40%ft34%42%ft46%ft25%40%ft34%44%ft50%zd39%ft40%ft

fimosmtfimostt

65336748881681155174194949334570658733674840584COST OR ACCESS TO MORTGAGE/ FINANCE38%zbcghjlmnpqr33%26%25%27%35%zb26%30%29%28%28%33%26%25%38%zb39%zb38%gn26%25%27%30%

gklmncghjlcghjlqmnpqrmnpqr

25142227385869230192281514303925228222722253COST OF CONVEYANCING / THE FEES AND14%14%9%14%12%j12%15%13%13%16%9%14%17%cj14%14%10%10%9%14%15%13%COSTS RELATED TO BUYING A HOUSE

rE.G. SURVEYOR/LEGAL FEES

156352029484316114123206192515241352010197SHORTAGE OF PROPERTY FOR SALE WHERE9%d6%14%d11%d9%d10%d10%d9%d10%d13%d11%d6%11%d9%d9%d11%d2%14%d11%d7%10%dmPEOPLE WANT TO LIVE

11121617234849161138191112232611227161711176SHORTAGE OF THE RIGHT TYPE OF7%12%6%9%7%10%11%9%10%11%7%12%13%cf9%7%10%8%6%9%8%9%PROPERTY PEOPLE WANT TO BUY

prt

72458121044354423775345448OTHER4%2%2%3%2%3%2%3%2%2%2%2%2%2%4%2%4%2%3%3%2%7371121414514134321179271958NONE OF THE ABOVE4%bq3%3%*4%bjq3%3%3%3%1%2%3%1%4%4%bq4%bq3%3%*6%bq3%

2373221233591188881975423141332214150DON'T KNOW13%zaeghklmnop8%gn13%zae11%ag7%ag7%gn2%7%ghl6%gn4%11%agh8%gn3%1%13%zae6%gn15%zae13%za11%ag3%8%ghl

ghklmnhklmnnnklmnpghklmnghklmneghklhklmnmnoopopmno

Page 90J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 69YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966Unweighted Base50671134140817297*27354*318488564169314242735644706601966Weighted Base

8410146512818391427380243197398061102282EXPECTATION THAT PROPERTY PRICES17%14%14%13%16%j19%j14%3%13%15%14%14%14%14%14%13%15%j14%WILL DECREASE

811574811522195714441021433453035714377125402EXPECTATION THAT PROPERTY PRICES16%22%oq14%28%zopq13%20%21%26%14%21%im25%zabe20%bim21%bim21%25%zabe16%i19%m20%bimoWILL INCREASE

fimfimq8010935712211601649449323620260937766296SHORTAGE OF PROPERTIES TO BUY16%o15%o10%17%o13%12%22%zaef29%zabe15%ah9%17%ah14%ah14%ah22%zaef17%ah16%ah10%15%afho

hmfhlmhm

83159958247224212641121213783094212197160420SHORTAGE OF BUYERS TO PURCHASE16%22%q28%znq20%28%zdk22%15%21%20%23%dk21%22%zdk22%15%21%21%24%zdk21%dkqPROPERTY

198299148150423211925126190261676601119261183232795PROPERTY PRICES ARE TOO EXPENSIVE39%42%43%37%25%33%44%am46%m39%m39%am46%zabf40%am42%zafm44%am46%zabf39%m35%m40%am

hlmhlm

153181135115653366118816915351842166153131234584COST OR ACCESS TO MORTGAGE/ FINANCE30%25%40%znpq28%38%zbcd34%24%20%28%35%zbcd27%31%z30%24%27%28%35%zbcd30%p

efgikefgkefgik

411124950251329938598022318529806083253COST OF CONVEYANCING / THE FEES AND8%16%zq14%q12%14%14%11%17%12%12%14%13%13%11%14%13%13%13%qCOSTS RELATED TO BUYING A HOUSE

E.G. SURVEYOR/LEGAL FEES

5668353715639529485515813839554063197SHORTAGE OF PROPERTY FOR SALE WHERE11%10%10%9%9%6%14%bf10%9%10%10%9%10%14%bf10%9%9%10%fPEOPLE WANT TO LIVE44643336111216323486316013716633760176SHORTAGE OF THE RIGHT TYPE OF

9%9%10%9%7%12%6%5%7%10%11%9%10%6%11%8%9%9%PROPERTY PEOPLE WANT TO BUY

1215912727-81212413171292048OTHER2%2%3%3%4%2%3%-2%2%2%2%2%3%2%2%3%2%

2213517727-1215145142714142258NONE OF THE ABOVE4%op2%1%4%op4%2%3%-4%3%3%3%3%3%3%3%3%3%

514627272373062335261198930263657150DON'T KNOW10%z6%8%7%13%zabce8%11%ceg11%7%7%5%7%ceg6%11%ceg5%8%9%cefgh8%cefg

fghi

Page 91J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 70YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966Unweighted Base17410**35*23**31**28744983*203386149*16527217620482*1921966Weighted Base

24-44250706336211273924311628282EXPECTATION THAT PROPERTY PRICES14%-11%18%6%17%15%7%16%g16%g7%16%g14%13%15%g20%gj15%14%gWILL DECREASE47465118712328498133413338341931402EXPECTATION THAT PROPERTY PRICES27%z41%16%23%36%30%z27%z34%zace24%e21%e22%e25%e12%21%e17%23%e16%20%eWILL INCREASE

h

25-3184169543753027431813825296SHORTAGE OF PROPERTIES TO BUY15%-9%4%26%14%15%6%21%bcdj19%zbcd20%cdj17%cj16%cj10%6%10%13%c15%cj

j

49314586310123447232345737432156420SHORTAGE OF BUYERS TO PURCHASE28%zk30%41%zkl22%25%22%23%28%21%19%21%21%21%21%21%25%29%zeh21%PROPERTY

7051613913619737102178595711473882945795PROPERTY PRICES ARE TOO EXPENSIVE40%51%44%55%28%47%44%45%a50%zabf46%af40%a34%a42%a42%a43%a35%a23%40%a612156976137235011832517547763072584COST OR ACCESS TO MORTGAGE/ FINANCE35%21%42%26%30%26%30%28%25%30%21%31%28%27%37%zegi37%g38%zdeg30%

i

23264435641935412023293320826253COST OF CONVEYANCING / THE FEES AND13%16%18%18%13%12%14%23%zceh17%11%14%14%11%19%zceh10%10%14%13%COSTS RELATED TO BUYING A HOUSE

E.G. SURVEYOR/LEGAL FEES

20-7152847414502320242322219197SHORTAGE OF PROPERTY FOR SALE WHERE11%-20%6%17%10%10%5%7%13%b15%bi12%b9%13%b11%b3%10%10%bPEOPLE WANT TO LIVE2618582350923221425201921714176SHORTAGE OF THE RIGHT TYPE OF15%zl11%23%zkl22%24%8%11%11%11%6%9%15%zaeh7%11%10%9%7%9%hPROPERTY PEOPLE WANT TO BUY

6-2216112-12324453748OTHER3%-6%7%2%2%2%3%-3%2%1%2%2%3%3%i4%i2%3---115-51314123102758NONE OF THE ABOVE2%---3%*1%-2%3%1%2%5%1%5%3%4%3%kl83-3-26345527117217121224150DON'T KNOW4%30%-13%-9%8%q6%2%7%8%4%8%i4%6%14%zcdfh12%zcdf8%i

ihi

Page 92J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 71YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966Unweighted Base80*4291366108*308139263282511199221966Weighted Base1564200245419498123165141282EXPECTATION THAT PROPERTY PRICES19%15%15%22%ze17%14%15%15%15%15%14%WILL DECREASE

3803111641327118174255200402EXPECTATION THAT PROPERTY PRICES4%19%j23%zj14%13%23%zfg19%21%23%z22%20%fjWILL INCREASE

756227163523581128201144296SHORTAGE OF PROPERTIES TO BUY9%13%17%z14%11%17%zf13%15%18%zad16%15%

19823112446338171187232213420SHORTAGE OF BUYERS TO PURCHASE24%19%23%22%15%24%zf27%zabc23%21%23%21%fPROPERTY3016158951113595253378471341795PROPERTY PRICES ARE TOO EXPENSIVE38%37%43%z47%37%43%z40%46%zad42%a37%40%a221234313795441216235341319584COST OR ACCESS TO MORTGAGE/ FINANCE28%29%32%z34%31%32%z34%zc29%30%35%zbc30%

85019116431887292170147253COST OF CONVEYANCING / THE FEES AND10%12%14%15%14%14%11%11%15%zcd16%zcd13%COSTS RELATED TO BUYING A HOUSE

E.G. SURVEYOR/LEGAL FEES

3341577211656578125104197SHORTAGE OF PROPERTY FOR SALE WHERE4%8%11%z6%7%12%zf10%10%11%11%10%PEOPLE WANT TO LIVE

5391311326133437912187176SHORTAGE OF THE RIGHT TYPE OF6%9%10%12%8%10%7%10%d11%zd9%d9%dPROPERTY PEOPLE WANT TO BUY

31925119251314292548OTHER4%4%zh2%1%6%zeg2%2%2%3%3%2%eh41237523291323382958NONE OF THE ABOVE5%3%3%5%7%ze2%2%3%3%3%3%e330623194733373841150DON'T KNOW4%7%5%3%6%e3%5%4%3%4%8%abcde

h

Page 93J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 72YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966Unweighted Base196620947331128**96*1971966Weighted Base

28528494851638282EXPECTATION THAT PROPERTY PRICES14%14%10%16%17%16%19%14%eWILL DECREASE

36441998842235402EXPECTATION THAT PROPERTY PRICES19%20%21%28%z13%22%18%20%WILL INCREASE

27830874031522296SHORTAGE OF PROPERTIES TO BUY14%15%18%13%11%16%11%15%

418551106392336420SHORTAGE OF BUYERS TO PURCHASE21%26%23%20%34%24%18%21%PROPERTY

74877209134113772795PROPERTY PRICES ARE TOO EXPENSIVE38%37%44%43%40%39%36%40%

572721529572654584COST OR ACCESS TO MORTGAGE/ FINANCE29%34%32%31%25%27%27%30%

22724845041118253COST OF CONVEYANCING / THE FEES AND12%12%18%z16%16%12%9%13%COSTS RELATED TO BUYING A HOUSE

E.G. SURVEYOR/LEGAL FEES

1851952323714197SHORTAGE OF PROPERTY FOR SALE WHERE9%9%11%10%12%7%7%10%PEOPLE WANT TO LIVE

1672754191521176SHORTAGE OF THE RIGHT TYPE OF8%13%d11%6%4%5%10%9%PROPERTY PEOPLE WANT TO BUY

56610522448OTHER3%3%2%2%7%2%2%2%

5757831658NONE OF THE ABOVE3%2%2%3%9%1%3%3%

1771213233931150DON'T KNOW9%6%3%8%e10%10%16%z8%e

Page 94J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 73YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3 OF THESE, IF ANY, DO YOU THINK ARE THE MAIN BARRIERS TO PEOPLE IN GENERAL BEING ABLE OR WILLING TO SELL A PROPERTY?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%54555152411081424456383591068168253614441404127132122254(1) A LOT HIGHER14%v17%ztv9%16%v11%16%znr11%26%13%19%zmnr11%12%16%zcij12%11%14%c16%zcj16%c13%11%13%9%13%13%13%rv

2121773001782343547481017617746528437240233710582161561822201611765605521111(2) A LITTLE57%55%55%56%61%53%58%s58%53%53%59%58%55%60%54%56%56%55%58%62%53%56%55%58%57%sHIGHER

676814263831472802895818298122149158399645871787484220209429(3) THE SAME18%21%26%zx20%22%22%o22%12%27%zmos17%23%20%18%22%h25%zhil21%hl17%20%22%22%24%h27%hl22%22%22%hlox12734892148-81429192621226914131011139462369(4) A LITTLE LOWER

3%2%6%ztuw2%2%3%4%-2%4%4%4%4%3%4%4%4%5%3%3%4%3%5%za2%4%a315114713*3343411223-317411(5) A LOT LOWER1%*1%**1%1%4%1%**1%1%*1%1%*1%1%-1%*1%*1%

27171318163557-13222828411833853011981320484492DON'T KNOW7%zv5%v2%6%v4%5%4%-4%6%4%6%r6%zefik3%5%k5%k8%zefik4%3%2%4%6%k5%5%5%kv

l

2662323512302754618901422124054834347848340513112782002232602022036926741366HIGHER71%72%65%72%72%69%69%84%66%72%69%70%71%j72%j65%70%j72%j70%71%73%66%64%68%71%69%jv15738811255411114322230242580151513111610532780LOWER

4%2%7%ztuw3%3%4%4%4%3%4%4%5%5%4%4%4%4%5%4%3%5%3%5%za3%4%a

2512243132222644368361321022651632044745938012312621852102491861946396471286NET HIGHER67%v69%v58%69%v69%v65%65%81%63%68%65%65%67%68%j61%66%j68%j65%66%70%j61%61%63%68%65%jv

2.132.092.32ztu2.092.182.15o2.21o1.972.22os2.082.22o2.19o2.132.182.25hil2.18hl2.102.172.192.172.23h2.26hl2.212.162.18hloMEANwxw

Page 95J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 74Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%21230697162518017477243424166461118138123196254(1) A LOT HIGHER17%13%15%p17%zp11%10%11%14%13%18%14%14%18%fg14%7%7%15%13%14%14%13%13%

q

611043228230337317401711382801398349257508764605521144391111(2) A LITTLE48%57%u49%56%60%s60%s57%56%62%zj62%55%51%53%57%56%57%54%57%63%52%57%57%suHIGHER313941117611912316526411718544118782436242491751181429(3) THE SAME24%22%24%19%21%23%23%21%19%14%21%25%l20%17%27%h24%20%23%h21%23%24%h22%hl

663161427122247225137217155392112669(4) A LITTLE LOWER4%3%3%3%5%2%3%4%4%4%5%4%2%4%2%3%4%4%2%5%3%4%110353-38213*121*15-2311(5) A LOT LOWER1%1%1%1%1%-*1%*1%1%*2%*1%*1%*-1%*1%780371617223557111984316126321102192DON'T KNOW6%4%8%zpq4%3%4%5%5%2%1%3%5%lm5%7%zad7%8%ad5%3%1%5%3%5%adl

rmq82127429730139936848188445910317310665321569882743631455351366HIGHER65%70%64%73%s71%s70%68%70%75%zj81%zj69%65%71%72%63%65%70%70%77%66%70%69%s

k

673191831122554246168418366442132980LOWER5%4%4%4%5%p2%4%4%4%5%7%z5%4%4%3%4%5%4%2%6%4%4%

761200278283368356456830435971579961303549376699621325061286NET HIGHER60%66%60%69%s65%68%s65%66%71%zj76%zj62%60%67%68%61%61%65%65%75%60%66%65%su

kk

2.202.182.192.122.222.192.212.172.152.062.232.212.122.122.292.262.172.202.102.232.202.18hMEAN

Page 96J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 75Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%5355428256198462318100154177771088659254(1) A LOT HIGHER19%zmno10%13%13%12%13%17%z13%11%15%zf12%13%12%12%13%15%13%

135329203333268843142116903397737643485003842271111(2) A LITTLE49%62%zm60%p53%55%57%53%63%j55%52%59%zg57%55%54%59%57%57%gpHIGHER

p

571196215612830157314014028927915023012772429(3) THE SAME21%22%18%25%26%zk20%21%17%24%22%22%21%24%25%za20%18%22%k

b

111712227629562246442436191469(4) A LITTLE LOWER4%3%3%3%1%4%zl3%3%4%3%4%3%4%4%3%4%4%l

1-461921-467438*11(5) A LOT LOWER*-1%o1%*1%1%1%-1%*1%1%*1%z*1%

211514302467138114448632945232392DON'T KNOW8%zo3%4%5%5%5%5%4%7%7%zf4%5%5%5%4%6%5%fo

18838424541532410411881391084399279414256084702851366HIGHER68%72%73%66%67%70%70%76%65%68%70%71%67%66%73%zc72%c69%c1217152897111662753522839261580LOWER

4%3%5%5%2%5%zl4%4%4%4%4%4%4%4%4%4%4%l1763672303873169701771331024128748893975694442701286NET HIGHER

63%69%m68%61%65%66%66%72%62%63%66%67%63%62%69%zc68%c65%cm2.112.192.172.232.202.182.142.122.222.162.202.172.222.23z2.162.122.18MEAN

a

Page 97J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 76Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%23115933264557195161182011273123161159336254(1) A LOT HIGHER13%ae12%23%za17%ae8%9%13%a11%ae11%ae11%11%ap12%15%ae11%13%ae7%12%a23%za17%ae4%13%ael

defgilmoppdefgilmopmopjklmnjklmn

opstopst

90441481011892702709638309390441091609012751148101991111(2) A LITTLE52%44%59%is53%59%ij56%60%is56%is57%is54%52%44%63%is58%is52%56%59%59%is53%68%zb57%isHIGHER

sfijklmopqst

4436293879120834003204443362953446413293836429(3) THE SAME25%cr37%zb11%20%cr24%cr25%cd18%23%zc22%cr25%cr24%cr37%zb17%19%25%cr28%zc15%11%20%cr24%cr22%cr

cdghjnrlnrcdghjdhlnrlmnoplmnop

qrqr

22139262668641192422211513169(4) A LITTLE LOWER1%2%1%2%3%a5%zac6%zac4%zcf4%zac6%abc5%acf2%2%8%zab1%5%acf5%acf1%2%*4%cfr

frtfhrtrtfrtfqrtprtcfhlmrtrttpqrt

--1-325101013--5--11--11(5) A LOT LOWER--*-1%*1%1%1%1%2%z--2%z--1%*--1%

145141415209775961155414861414592DON'T KNOW8%zghlmno5%6%gn8%gln5%4%2%5%n4%n3%6%gn5%3%2%8%zgh4%7%gn6%gn8%gln3%5%gn

lmno

11355207134215315327115899111111055136191113142612071341051366HIGHER65%56%82%zb71%is67%65%73%ei68%is69%is64%63%56%78%ze69%is65%63%71%is82%zb71%is72%is69%im

defgijmosfijkldefgiosjklmnmnopsjklmn

opqsttopqst

2223122831787412122427211523180LOWER1%2%1%2%4%acr6%zab7%zab5%zac5%zab7%abc7%abc2%2%10%zab1%5%acf6%acf1%2%*4%acf

cfqrtcfhmqfrtcfmqrfqrtfpqrtcfhilmrtrtrtrttnpqrst

111532051312032872961081917999853132164111132562051311051286NET HIGHER64%54%81%zb69%ij63%j59%66%gi63%64%jo58%56%54%76%ze60%64%58%65%81%zb69%ij72%ei65%ei

defgikosjsfgijkdefgikosjkopsjklmojklmnlmnopjklmns

opqststopqst

Page 98J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 77Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%2.16cr2.31b1.892.06c2.26b2.29z2.21c2.23z2.23z2.30b2.30z2.31b2.06c2.30z2.16c2.32z2.18c1.892.06c2.22c2.18cMEAN

chqrrchqrbcfhlhrbchqrbchqrchqrbchqrchqrrbchnqrbcfhqrrrhrmqrtrrt

Page 99J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 77Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%751013742231063326468419215963843969254(1) A LOT HIGHER15%14%11%10%13%10%23%zabc6%8%9%15%abefh11%b11%23%zabc15%abef8%10%13%abef

efghijliefghijlhihimm

3004031762339043150321872733369618281503362623631111(2) A LITTLE59%o57%51%57%52%45%55%59%59%l56%60%l57%l58%fl55%60%l56%l55%57%lHIGHER9415184101443733127812010439631533104127164429(3) THE SAME19%21%25%25%q25%dk38%zabc12%22%24%dk25%cdgk19%23%zcde22%cdgk12%19%27%zcde25%zcdg22%dk

defghikgkgkkm

132123122251926246460524122869(4) A LITTLE LOWER3%3%7%znpq3%1%2%2%2%3%5%zdkm4%4%m4%zm2%4%3%4%m4%m452---4-32177413211(5) A LOT LOWER1%1%1%---2%f-1%****2%f*1%*1%f

2032192014518615201474551814263492DON'T KNOW4%5%6%5%8%zacef5%6%cg10%cg5%4%3%4%cg4%6%cg3%6%cg5%cg5%ceg

gh

374503213275113532133521331942011539872134203024321366HIGHER74%zo71%o62%67%65%55%78%zabe65%67%l65%74%zabe68%l69%abhl78%zabe74%zabe64%l65%69%abfh

fhilmfhilmfhilmfhilmlo1725251222911228257167925153080LOWER

3%4%7%znpq3%1%2%3%2%4%6%zam4%m4%m5%m3%4%m3%5%m4%m

357478188263111512033420129139510839212033952864021286NET HIGHER71%zo67%o55%64%o64%53%75%zabe63%63%60%70%zabe64%ahl65%ahl75%zabe70%zabe61%61%65%abfh

fhilmfhlfhilmfhllo2.122.152.31zpq2.222.16dk2.34cdg1.972.232.26cdg2.28zcd2.13dk2.22zcd2.22zcd1.972.13dk2.27zcd2.25zcd2.18dkqMEAN

kkefgkgkgkgkgkm

Page 100J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 78Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%29*457234617257617172418141123254(1) A LOT HIGHER16%kl2%10%19%24%8%10%20%ce12%20%zacd11%10%9%10%7%13%12%13%cl

ef

1047211119163254451222268593159103116481021111(2) A LITTLE60%65%60%46%62%57%56%55%60%59%57%56%58%58%57%59%53%57%HIGHER

2838427510716366135466240561150429(3) THE SAME16%32%23%18%7%26%q24%q19%18%16%24%28%bh23%23%27%bh14%26%bh22%h

6-*1291621582399114269(4) A LITTLE LOWER3%-1%5%7%3%3%2%7%zah2%2%2%3%5%a5%a5%a1%4%a

3-21-14-14--31-1-11(5) A LOT LOWER2%-6%zkl3%-*1%-1%1%--1%1%-1%-1%5--2-17233312105154871492DON'T KNOW3%--8%-6%5%4%2%3%6%3%6%3%4%8%dhi7%dhi5%

132725152718629962147302102110183121130591261366HIGHER76%kl68%70%66%86%65%67%75%72%78%zacd68%67%67%69%64%72%66%69%

ef

9-222102021611231210115280LOWER5%-7%8%7%3%4%2%8%zafgh3%2%2%4%a6%a5%a6%a1%4%a

123722142517628060131291100107171111119541241286NET HIGHER71%k68%63%58%79%61%62%73%64%75%zacd67%65%63%63%58%66%65%65%c

efi

2.122.302.322.191.972.272.25q2.042.23h2.032.172.22h2.25h2.25h2.32zah2.152.17h2.18hMEANj

Page 101J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 79Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%--25483019977125157113254(1) A LOT HIGHER--19%zij7%10%14%z12%15%z14%12%13%ij--1111591388653594616685541111(2) A LITTLE--81%zij54%45%62%zf57%56%60%z60%z57%fijHIGHER-429-31110259156179229206429(3) THE SAME-100%zhj-29%e36%ze19%25%22%20%22%22%ehj

69--914442634393069(4) A LITTLE LOWER86%zhi--8%ze5%3%4%4%3%3%4%hi11---46682111(5) A LOT LOWER14%zhi---1%*1%ab1%ab**1%abh

---11219818241892DON'T KNOW---1%4%e1%1%2%2%2%5%abcde

hi--13666716810644365878256671366HIGHER--100%zij62%55%76%zfg69%71%74%z72%z69%fij

80--918503241413180LOWER100%zhi--8%ze6%4%5%a5%4%3%4%hi-80013665815010144045457846361286NET HIGHER

-100%0%100%zj53%49%73%zfg64%66%70%zcd69%zd65%fgj4.14zhi3.00zh1.812.38ze2.41ze2.122.24zab2.182.142.172.18behMEAN

Page 102J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 80Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%26929492041030254(1) A LOT HIGHER

14%14%d10%7%13%10%15%13%d107012028917815541011111(2) A LITTLE

54%57%61%57%53%56%51%57%HIGHER

438451077972850429(3) THE SAME22%22%23%25%27%30%25%22%7471514-2469(4) A LITTLE LOWER

4%4%3%5%-3%2%4%111311-211(5) A LOT LOWER

1%*1%*5%-1%1%10461118121192DON'T KNOW

5%3%2%6%2%2%5%5%e133914933819818631311366HIGHER

68%71%71%64%65%66%66%69%858181512680LOWER

4%4%4%5%5%3%3%4%125414132018317611241286NET HIGHER

64%67%68%59%60%63%63%65%2.192.172.212.31z2.312.252.182.18MEAN

Page 103J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 81Q.YR06FINALLY, WHAT DO YOU THINK WILL HAPPEN TO THE RENTS TENANTS ARE CHARGED BY PRIVATE LANDLORDS THAT IS INDIVIDUALS AND COMPANIES WORKING IN THE PRIVATESECTOR (I.E. NOT LOCAL COUNCILS AND HOUSING ASSOCIATIONS). TAKING YOUR ANSWER FROM THIS CARD AND REGARDLESS OF WHETHER OR NOT YOU RENT YOUR HOME,DO YOU THINK THAT PRIVATE RENTS WILL BE HIGHER, LOWER, OR WILL THEY BE THE SAME IN 12 MONTHS TIME?BASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%16111112132836-1018181932211164181414756313364PRICES AND RENTS

4%4%2%4%3%4%3%-3%5%znr2%4%r5%zdij3%2%3%j5%j5%dj4%2%2%2%3%3%3%jUP A LOT12198186107178202491410010229819325124919665315010111113892104341356696PRICES AND RENTS

32%30%34%34%46%zuvw30%38%zops22%30%30%38%ops39%zops37%37%32%35%39%dij35%35%39%30%33%34%37%35%opsUP A LITTLEx

115-136-*242323912*212639PRICES AND RENTS**1%-***-*1%1%*1%****1%*1%*1%1%**DOWN A LITTLE

-------------------------PRICES AND RENTS-------------------------DOWN A LOT

Page 104J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 82Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%8571817201017481548781922230162464PRICES AND RENTS6%zt3%4%4%4%2%2%4%3%3%3%4%9%zab4%3%1%2%3%1%3%3%3%UP A LOT

cdef

25670116148221211245451262549241221661858403933075287696PRICES AND RENTS19%37%zu25%36%s39%zs40%s35%36%43%zj42%j36%j25%24%37%gi20%38%g34%37%gi37%g34%g38%gi35%giUP A LITTLE

jsu

*841124541-2-211-5-239PRICES AND RENTS**1%***1%*1%1%-1%-*1%1%-*-1%**DOWN A LITTLE

----------------------PRICES AND RENTS----------------------DOWN A LOT

Page 105J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 83Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%1113427155012562540491626191964PRICES AND RENTS

4%n2%1%4%n3%3%5%3%4%4%3%4%2%3%3%5%3%nUP A LOT76225128197168529947752193504491206305247145696PRICES AND RENTS27%42%zm38%p31%35%36%35%42%31%30%38%zg37%33%33%38%37%35%gmUP A LITTLE

pp121327-1-18636219PRICES AND RENTS***1%**-1%-*1%*1%1%***DOWN A LITTLE

-----------------PRICES AND RENTS-----------------DOWN A LOT

Page 106J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 84Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%32174815164743762610371174264PRICES AND RENTS2%2%7%zad2%2%3%4%3%3%4%3%2%3%4%2%3%1%7%zad2%1%3%mUP A LOT

flmptflmpt

5520846912016418361353762522079105557824846968696PRICES AND RENTS32%21%33%is37%is37%ij34%is41%zd36%is37%zi36%is30%21%45%zc38%is32%35%is27%33%is37%is47%zc35%isUP A LITTLE

sijmsjmsdfijldfijlmorstmoprs

t

-1*1-51871-1-1-31*1-9PRICES AND RENTS-1%*1%-1%***1%-1%-*-1%1%*1%-*DOWN A LITTLE

---------------------PRICES AND RENTS---------------------DOWN A LOT

Page 107J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 85Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)56365435639321210627347353515460169313752734605067271966UNWEIGHTED BASE50671134140817297*27354*318488564169314242735644706601966WEIGHTED BASE

26%36%17%21%9%5%*14%3%*16%25%29%86%72%14%29%24%34%100%163288321818151847421818111864PRICES AND RENTS

3%4%2%2%2%2%6%zabef2%2%3%3%3%3%6%zabef3%2%3%3%fUP A LOTimim

1742561061615519872211916722860953587228160222696PRICES AND RENTS34%36%31%39%o32%l20%32%l40%l37%l34%l40%zafl36%l38%zafl32%l40%zafl34%l34%l35%lUP A LITTLE

*152-1*1-5187*1259PRICES AND RENTS**1%zpq1%-1%*2%i-1%*1%***1%1%*DOWN A LITTLE

------------------PRICES AND RENTS------------------DOWN A LOT

Page 108J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 86Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-

PRSOCCUPIEOCCUPIETWC/LON-DOWN-R DOWN-PRS UP-R UP-WESTDON

ANYSIZERSIZERSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(D)(C)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1761237252624542271137362128170299182199992331966UNWEIGHTED BASE17410**35*23**31**28744983*203386149*16527217620482*1921966WEIGHTED BASE

9%1%**2%*1%**2%**15%23%4%*10%20%8%*8%14%9%10%4%*10%100%2*--*585917328771364PRICES AND RENTS1%2%--1%2%2%6%4%4%2%2%3%4%3%1%2%3%UP A LOT

65614512102156358713367539966722264696PRICES AND RENTS37%55%39%22%39%36%35%43%43%b34%45%zbf32%36%38%35%27%33%35%UP A LITTLE

*----11--*11-131-9PRICES AND RENTS*----**--*1%1%-1%1%1%-*DOWN A LITTLE

------------------PRICES AND RENTS------------------DOWN A LOT

Page 109J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 87Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)854381339117331134167778010389401966UNWEIGHTED BASE80*4291366108*308139263282511199221966WEIGHTED BASE

4%*22%69%6%*16%71%32%42%57%47%100%--64--642037432664PRICES AND RENTS--5%zi--5%zfg3%4%4%3%3%fiUP A LOT--696--696199287460356696PRICES AND RENTS--51%zij--50%zfg31%35%41%zcd39%zd35%dfgiUP A LITTLE

j

9--9--35539PRICES AND RENTS11%zhi--8%zef--*1%***ehDOWN A LITTLE

-----------PRICES AND RENTS-----------DOWN A LOT

Page 110J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 88Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSPRIVATE RENTERSUNWTDTOTAL55+35-4416-3455+35-4416-34TOTAL

(f)(e)(d)(c)(b)(a)(z)1966231371231331062221966UNWEIGHTED BASE196620947331128**96*1971966WEIGHTED BASE

100%11%24%16%1%**5%*10%100%73812321764PRICES AND RENTS

4%4%3%1%7%1%4%3%UP A LOT

63776188109122956696PRICES AND RENTS32%36%40%35%44%31%28%35%UP A LITTLE

8222-*-9PRICES AND RENTS*1%*1%-*-*DOWN A LITTLE

--------PRICES AND RENTS--------DOWN A LOT

Page 111J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 89Q.YR04/YR06 SUMMARY TABLEBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXURBANBOUGHT ON

HARDMODERATECOMFORTABPROSPERITWEALTHYOWNER/AOWNEDPRESSEDMEANSLY OFFYACHIEVERSOCCUPIERMORTGAGEOUTRIGHT55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(r)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)200202375147279121656165561437123111963832312061651031286006161216UNWEIGHTED BASE18518340217631412817904924974733111221288209224249137*174*6616201281WEIGHTED BASE

14%14%31%14%25%100%62%38%39%37%24%95%23%16%17%19%11%*14%*52%48%100%85761036181921123361388412201636PRICES AND RENTS4%3%2%3%3%3%2%4%zr4%zij3%1%3%5%zij4%4%1%1%1%3%3%3%UP A LOT

65591356516149129819319418810946111876751134761251240491PRICES AND RENTS35%32%33%37%51%zuvwx38%38%39%39%40%f35%38%41%36%34%45%f35%35%38%39%38%vUP A LITTLE

1-4-16422226-2-2-2336PRICES AND RENTS1%-1%-**1%***1%1%-1%-1%-1%*1%*DOWN A LITTLE

---------------------PRICES AND RENTS---------------------DOWN A LOT

Page 112J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 90Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

1151098205242442327451765414791555028438286152609521154421216UNWEIGHTED BASE48*122816525240745751376851872*12841*21**33325**93*55*75360*135*5581281WEIGHTED BASE

4%*96%13%20%32%36%40%60%40%6%*10%3%*2%**26%2%**7%*4%*59%5%*11%*44%100%334610138122412132114*1119-61336PRICES AND RENTS6%3%3%4%3%2%2%3%2%2%2%4%7%4%z1%1%2%3%-4%2%3%UP A LOT

948246851731871903012273348117125537272892451214491PRICES AND RENTS18%39%zu28%34%42%zs41%s37%39%44%zj45%37%26%34%38%20%40%49%38%40%38%38%38%suUP A LITTLE

-631-23331-1-11--4-226PRICES AND RENTS-1%2%zq1%-*1%*1%2%-2%-*4%--1%-1%**DOWN A LITTLE

----------------------PRICES AND RENTS----------------------DOWN A LOT

Page 113J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 91Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1713601923653119051631761172679499342824925032191216UNWEIGHTED BASE128437205394358923163157134*26210198993836054761981281WEIGHTED BASE

10%34%16%31%28%72%13%12%10%*20%80%70%30%47%37%15%100%3831510268447292791614636PRICES AND RENTS3%2%1%4%3%3%5%2%3%3%3%3%2%3%3%3%3%UP A LOT

38196831241343576272428640533715422619174491PRICES AND RENTS30%45%zm40%31%37%39%38%46%zh31%33%40%38%40%37%40%38%38%mpUP A LITTLE

p

-21324-1--64242-6PRICES AND RENTS-**1%1%*-1%--1%**1%*-*DOWN A LITTLE

-----------------PRICES AND RENTS-----------------DOWN A LOT

Page 114J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 92Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)12583108992513032471108900103157831131341251445610899941216UNWEIGHTED BASE10775*133*119*2352973161148965106*12775*122*19310714249*133*119*107*1281WEIGHTED BASE

8%6%*10%*9%*18%23%25%90%75%8%*10%6%*10%*15%8%11%4%*10%*9%*8%*100%2193471127244415622193*36PRICES AND RENTS2%1%7%zae2%2%2%4%2%3%4%3%1%4%3%2%1%1%7%zae2%*3%mUP A LOT

lmplmp

331856451001081314353844446186269334914564554491PRICES AND RENTS31%24%42%is38%43%fi36%41%is38%is40%im42%is36%24%51%zd36%31%35%29%42%is38%50%zd38%isUP A LITTLE

jstsefgijefimolmnosstt

-1---41651-1-1-3----6PRICES AND RENTS-2%---1%*1%1%1%-2%-1%-2%zlm----*DOWN A LITTLE

p

---------------------PRICES AND RENTS---------------------DOWN A LOT

Page 115J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 93Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

AREASTANDARD REGIONMETRONORTHSOUTHENGLAND

POLSUBSCOT-LON-EASTMID-ENG-ENG-GB EXC.EXC.LON-MID-ITANURBANURBANRURALLANDWALESDONANGLIALANDSLANDLANDLONDONLONDONDONSOUTHLANDSNORTHTOTAL(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)258407258293125811223324930729910948881222993634321216UNWEIGHTED BASE26746324930310773*150*41**2323013771131951150*3773464081281WEIGHTED BASE

21%36%19%24%8%6%*12%*3%**18%23%29%88%74%12%*29%27%32%100%915852191471327249135836PRICES AND RENTS3%3%3%2%2%1%6%abf2%2%2%3%2%3%6%abf3%2%2%3%fUP A LOT

10518183122331758149911015943338358159130143491PRICES AND RENTS40%39%34%40%31%23%39%35%42%bl37%l42%lm38%l40%zafl39%42%lm38%l35%38%lUP A LITTLE

--51-1---4165-1146PRICES AND RENTS--2%zp*-2%---1%*1%1%-**1%*DOWN A LITTLE

------------------PRICES AND RENTS------------------DOWN A LOT

Page 116J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 94Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m - z/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

TENURE LIFESTAGE - Q2ITV STATION RECEIVEDOWNER-OWNER-OCCUPIEOCCUPIETWC/LON-R DOWN-R UP-WESTDON

ANYSIZERSIZERFTBANY (ACO-MER-CAR-HTVCEN-YORK-GRA-TYNESCOT-ACTIVE(D)(C)(A+B)TO G)UNTRYIDIANLTONANGLIAWESTTRALSHIRENADATEESLANDTOTAL

(q)(o)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)753726143239509117798129208111129571441216UNWEIGHTED BASE78*35*31**181*27758*136*227117*123194116*13050*1241281WEIGHTED BASE

6%*3%*2%**14%*22%4%*11%*18%9%*10%15%9%*10%4%*10%100%*-*344510314421236PRICES AND RENTS1%-1%2%2%6%4%5%2%1%2%4%1%1%2%3%UP A LOT

3314126710532529255407949461440491PRICES AND RENTS42%39%39%37%38%55%zabc38%40%47%a33%41%43%36%29%33%38%UP A LITTLE

f

---11----1-13--6PRICES AND RENTS---1%*----1%-1%2%z--*DOWN A LITTLE

----------------PRICES AND RENTS----------------DOWN A LOT

Page 117J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 95Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j - z/k/l/m/n/o/p/qOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

PRIVATE RENTSAVERAGE PRICENEXT 12 MONTHSBADBADGOODGOODTIMETIMETIMETIME

LOWERSAMEHIGHERLOWERSAMEHIGHERSELLBUYSELLBUYTOTAL(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)55272826641998753834497226571216UNWEIGHTED BASE54*28089062*1969453725038066661281WEIGHTED BASE

4%*22%69%5%*15%74%29%39%63%52%100%--36--361023261336PRICES AND RENTS--4%zi--4%zf3%5%za3%a2%3%afiUP A LOT--491--491127175346285491PRICES AND RENTS--55%zij--52%zfg34%35%43%zcd43%zcd38%fgijUP A LITTLE6--6--14526PRICES AND RENTS

12%zhi--10%zef--*1%1%**DOWN A LITTLE

-----------PRICES AND RENTS-----------DOWN A LOT

Page 118J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 96Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d - z/e/f/g - z/h/i/jOverlap formulae used. * small base

OWNER-OCCUPIERSUNWTDTOTAL55+35-4416-34TOTAL

(f)(e)(d)(z)12162313712311216UNWEIGHTED BASE12162094733111281WEIGHTED BASE

100%16%37%24%100%40812336PRICES AND RENTS

3%4%3%1%3%UP A LOT

43776188109491PRICES AND RENTS36%36%40%35%38%UP A LITTLE

52226PRICES AND RENTS*1%*1%*DOWN A LITTLE

-----PRICES AND RENTS-----DOWN A LOT

Page 119J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 97Q.YR04/YR06 SUMMARY TABLEBASE: ALL OWNER OCCUPIERS

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e/fOverlap formulae used. * small base; ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)43635151331334073512161537536056165581158856719264963153112772842839709961966UNWEIGHTED BASE375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%

SEX1801642701491823276207194132399221307333314907168139156177152162-954954MALE

48%50%50%47%48%49%o48%mo44%58%zmno40%51%o45%46%49%51%h48%h43%49%49%49%50%51%-100%zb49%bhlrsmo

19416027417020234266191402023912713643413089672191451601811531551012-1012FEMALE52%50%50%53%52%51%p52%p56%42%60%znpr49%p55%zpr54%z51%49%52%57%zij51%51%51%50%49%100%za-51%ap

s

AGE60618054561381746795915320--317225-----31715516231716-2416%19%15%17%14%21%zmr14%m35%24%zmr18%m19%zmr4%--51%zdefg12%defg-----100%zdefg15%17%16%defg

hiklhklhijklhklmr606676643916113771194311819--305305----305-15315230525-3416%t20%ztv14%20%t10%24%zmno11%m41%35%zmno13%m15%mr4%--49%zcefg16%cefg----100%zcefg-15%16%16%cefg

rrshiklhklhijklhklmrt

665210071621072491594922623-357-357---357--18117735735-4417%16%18%22%16%16%m19%m4%18%m15%m29%zmoprs5%-53%zcdfg-19%cdfgh---100%zcdfg--18%19%18%cdfg

hijljlhijklhjlm6444884774892243385118242-316-316--316---16015631645-5417%14%16%15%19%13%m17%mps21%11%15%m23%zmoprs9%-47%zcdeg-17%cdegh--100%zcdeg---16%16%16%cdeg

hijljlhijklhjlmps613793305975209-284788121284--284-284----14513928455-6416%u11%17%u9%15%u11%p16%znps-8%14%ps11%25%znop42%zcde--15%cdefh-100%zcdef----14%15%14%cdef

rsfhijkjkhijklhjknpsu

6364108549498288-128623266387--387387-----21916838765+17%20%20%17%25%zux15%np23%znps-4%26%znps3%54%znopr58%zcde--21%cdefg100%zcde-----22%18%20%cdef

sfgijkjkfgijklgjknps3553055323063616381221153233157344886716745301874387284316357305225967907187418+

95%94%98%ztwx96%94%95%95%n91%97%n94%93%99%znop100%zcj100%zcj85%c100%zcj100%zcj100%zcj100%zcj100%zcj100%zcj71%96%95%95%cjnrs

TENURE697115358137-492----492387654048826612142231920271221492OWNED OUTRIGHT18%22%28%ux18%36%zuvw-38%znops----100%znopr58%zcd10%e6%26%cdefj69%zcde43%zcde13%cdej6%6%6%27%23%25%cdef

xsefgijkkfgijklfijkkjknopsux

116112250119177-790---790-1104082717342388182226118153391399790BOUGHT ON A31%35%46%zuwx37%46%zuwx-62%zmops---100%zmoprs-16%h61%zcdg44%dghi39%ghl6%31%hl58%zdgh63%zcdg39%hl48%zghi39%42%40%ghlmMORTGAGE

hijllijlhijllopswx

Page 120J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%8260483212233---233--89687621658303434284713994233RENTED FROM LOCAL22%ztuv18%ztuv9%t10%t3%35%zmnpr---70%zmnpr--13%10%12%12%15%zdei11%11%10%9%15%14%za10%12%amnpAUTHORITY

skrtv3216191520101---101--443226982717171514116338101BELONGS TO HOUSING

8%zv5%3%5%5%15%zmnpr---30%zmnpr--7%zi5%4%5%7%z6%5%4%5%4%6%4%5%amnprASSOCIATIONs

7358739436334--334---41961973231228385911979140194334RENTED FROM20%tv18%t13%29%ztvw9%50%zmnor--100%zmnor---6%h14%hl32%zcef17%fghk3%10%hl12%hl16%ghl39%zcef25%zefg14%20%zb17%bfghPRIVATE LANDLORD

xsghikllghijklhikllmnortv

37222--16-----41215--31769716OTHER1%2%zv*1%1%--100%-----1%2%zghil1%l--1%hl*2%zghil2%hl1%1%1%lmnrs

185183402176314-1281---79049249747331112212882092242491371746616201281OWNER/ OCCUPIER49%57%74%zuwx55%82%zuvw-100%zops---100%zops100%zop74%zcd70%zcdi50%d65%cdj75%zcdi74%zcdi71%zcdi70%cdj45%55%65%65%65%cdjo

xsijjjjjpsuwx

18613414014067668--334334--173196299638987589107161138342327668RENTERS50%ztvw41%ztv26%t44%ztv18%100%zmnr--100%zmnr100%zmn--26%29%48%zefg34%fghk25%26%28%30%53%zefg43%zefg34%34%34%fghk

rhikllhijklhikllmnrtv

ACORN----384673142363217713715413695361945974623956202182384WEALTHY ACHIEVERS----100%zuvwx10%25%zops15%11%9%22%ops28%znop23%zdij20%d15%19%dj24%zdei21%d23%dj17%13%18%20%19%20%djop

rsjsuvwx---319-140176294471195884118117306543047716454170149319URBAN PROSPERITY---100%ztvwx-21%zmnor14%m14%28%zmno14%15%12%12%18%gl19%gl16%gl14%11%15%20%gl21%ghl17%17%16%16%glmr

rstvwx--544--1404022736725015320118715653210893881007680274270544COMFORTABLY OFF--100%ztuwx--21%31%zops11%22%20%32%zops31%zops30%28%25%28%28%33%j28%28%25%25%27%28%28%opst

uwx

-324---134183758761127110196127305643744526661160164324MODERATE MEANS-100%ztuvx---20%zmnr14%40%17%23%zmnr14%14%15%14%20%zfgi16%17%13%14%15%22%zfgi19%16%17%16%rtuv

klklx375----18618537311311669124130121355636164666060194180375HARD PRESSED100%ztuvw----28%zmnpr14%20%22%mnr34%zmnp15%14%18%h19%19%19%16%22%20%18%20%19%19%19%19%mnrt

rsuvw

OCCUPATION12511524613014720155871406146692107390268763109817421618187288478766FULL-TIME

33%36%45%zwx41%38%30%mo44%zmos42%42%mos18%59%zmoprs19%16%h58%zcgh43%zcgh41%cghl3%34%hl55%zcgh61%zcgh59%zcgh28%hl28%50%zb39%bchlijllijlijlijlmosx

Page 121J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%44355638428013554634983752977121816364552343716257220PART-TIME12%11%10%12%11%12%m11%m30%14%m10%12%m8%8%h14%zhil11%hl12%hl4%13%hl14%hl15%hl11%h12%h16%za6%11%ahlm208162115206021374318165413822143123103295482SELF-EMPLOYED

5%3%3%7%vw4%3%5%m14%4%2%5%o4%2%h8%zcdhi2%h4%chjl*5%chjl10%zcdgh6%chjl3%h1%3%6%zb4%bchjljlijlo

189158319189204301753141991026071471755413521063271472512912261264795891068FT/ PT/ SELF50%49%59%zwx59%wx53%45%mo59%zmos85%60%mos30%77%zmoprs30%26%h80%zcgh57%chl57%chl7%52%chl79%zcgh81%zcgh74%zcgh40%hl47%62%zb54%bchlEMPLYED

ijlijlijlijlmos18222923236155129333619164656117115143139171134117NOT WORKING -

5%7%5%7%6%9%zmnr4%4%9%zmnr10%zmnr5%4%2%h7%fhl9%zcfhi6%hl*5%hl5%h9%hl13%zcfgh5%hl11%za*6%ahlmrHOUSEWIFElijkl

312034293257932332483111214973-11291407676152STILL IN EDUCATION8%6%6%9%8%9%m7%m11%10%m7%m10%zmr2%**24%zdefg4%efgh-**1%3%fghkl44%zdefg8%8%8%defgh

hiklklhijklklm

29261211116325-35281975354981-519162029375289UNEMPLOYED8%ztuv8%ztuv2%3%3%9%zmnr2%-11%zmnr8%zmnr2%1%1%5%ghl8%zghil4%ghl-2%hl6%ghl5%hl7%ghl9%zghil4%5%5%ghlmn

rv797513057105116333-2096333004453-448358873---258190448RETIRED21%23%24%18%27%zu17%np26%znps-6%29%znps4%61%znopr66%zcde*-24%cdefj93%zcde31%zcde1%j---25%za20%23%acde

sfgijkkfgijklfijkfjknps2923201197021-185212929461691-292917134494291OTHER

8%ztuv7%t4%3%2%10%zmnpr2%-6%mnr15%zmnpr2%2%4%ch7%zchij3%h5%chj-10%zcdeh9%zcdh5%ch4%h1%5%4%5%chjmnsijlijklrt

INCOME4921482420120412437813288034491635128171723269667163UP TO 949913%ztuw7%9%7%5%18%zmnpr3%n10%13%zmnr23%zmnp2%6%nr12%zefij5%8%9%efk13%zdefi10%ek5%5%8%8%10%7%8%ekmnr

rskjkt

43488833391231281606244841227554252873537393618153992529500 - 1749912%15%16%ztu10%10%18%znr10%n7%18%znr19%znr6%17%znr18%zcde11%c9%c13%cj23%zcde12%c12%c11%12%cj6%15%za10%13%acjn

fgijkfgijklr21254713205572126283141454142128291625162418626612817500 - 24999

5%8%9%zu4%5%8%zn6%n7%8%n9%n4%8%znr7%6%7%7%8%6%8%4%8%6%6%7%7%n6979191112152895185711840111713832614761143951451811133428532661125000 PLUS18%24%35%zwx35%wx40%zwx13%o40%zmop30%21%os5%51%zmoprs24%os21%ch48%zcdg24%ch33%chjl11%33%chjl46%zcgh51%zcdg37%zchj11%28%34%zb31%bchj

shijlijlhijlllmopswx

Page 122J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%

CHIEF INCOME EARNER24919935021523748576862322544243445164712721259318198219252194785397211259YES

67%61%64%67%62%73%znr60%n36%69%znr76%znr54%70%znr77%zcdf70%zcj44%c67%cj82%zcde70%zcj69%cj71%zcj64%cj24%53%76%zb64%bcjngijkfgijklr

1251251941041471835131010380365148154202350615698698105111239473233707NO33%39%36%33%38%27%40%zmop64%31%24%46%zmoprs30%23%h30%hl56%zdef33%hl18%30%hl31%hl29%h36%hl76%zdef47%za24%36%aegh

sghiklghijklklmops

SOCIAL GRADE595415710213862457649122981601812041394969487721328158257268525AB16%17%29%wx32%wx36%zwx9%o36%zmops35%15%os4%38%zops33%zops27%ch30%zcfh22%26%cj24%31%cfj23%37%zcdf27%j18%25%28%27%cjop

ijhijklswx8597160961241554074102522581491741951975481096597989998307259565C123%30%29%x30%32%x23%o32%zos22%31%os16%33%zos30%os26%29%32%gl29%gl28%23%31%g27%32%g31%30%27%29%glos

x937312757611592521916816587132144135396735988566669191221412C225%t23%23%t18%16%24%zmo20%7%27%zmr20%21%18%20%21%e22%21%e19%21%28%zehi16%22%22%19%23%b21%bemt

kl

138100100646129316569220170951831301504351117359725991257207464DE37%ztuv31%ztuv18%20%16%44%zmnp13%n37%27%mnr60%zmnp9%19%nr27%zdef19%24%d23%fk29%zdef26%k19%20%19%29%defk25%22%24%fkmn

rrsikikrtv

ETHNICITY33428953026838058212281028230074848065662753717413802763033242552829508701820WHITE

89%89%97%zuwx84%99%zuwx87%96%zops61%84%90%s95%zops98%znop98%zcde93%dj86%93%cdj98%zcde97%zcde96%zcde91%d83%89%94%z91%93%djpsrsijkfijkijkijkuwx

373213404754844431381112387711466112742355374127BME10%ztv10%ztv2%13%ztv1%11%zmnr4%m25%13%zmnr9%zmnr5%m2%2%6%fghl12%zfghi6%ghl1%2%4%8%ghl14%zefgh11%zfgh5%8%b6%bfghl

klikliklmrtv

NUMBER IN HOUSEHOLD9069105705719219857411858141251101423951757666352617203191395124%zt21%19%22%t15%29%znpr15%n30%22%nr35%zmnp7%29%znpr37%zcde15%cdej7%21%cdejk45%zcde27%zcde21%cdej10%8%5%20%20%20%cdej

rsfgijkfgijklijkkknrt1229920191129167476382852262503401841226421861541008483393023446462

33%31%37%zu29%34%25%37%znop16%24%25%29%51%znop51%zcde27%cj20%c34%cdej48%zcde54%zcde32%cjk23%c27%cj12%30%36%zb33%bcejsrsfijkkfijkfijkknops

16215323815719830860591781305041017838745683524541492381962605064179223+43%47%44%49%52%vx46%mo47%mo54%53%zmos39%m64%zmoprs21%12%h58%zfgh73%zdfg45%ghl6%19%hl47%ghl67%zfgh64%zfgh82%zdef50%za44%47%aghl

ilhikliklilghijklmo

Page 123J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%

CHILDREN IN HOUSEHOLD1131231561011302433836129115352312332228658742089233164122390241632YES

30%38%zv29%32%34%36%zmr30%m35%38%zmr34%m45%zmors6%3%h48%zcfgh46%zcfg31%ghl1%7%hl28%ghl65%zcdf54%zcfg39%zfgh39%za25%32%aghlilhilghijklhijlilmr

2612013882182544258991120621943846164735133612873832652271241411946227131334NO70%62%71%w68%66%64%n70%znps65%62%66%n55%94%znop97%zcde52%e54%de69%cdej99%zcde93%zcde72%cdej35%46%e61%dejk61%75%zb68%bcde

rsfgijkkfgijklfijkkjknpsw

CAR IN HOUSEHOLD2132073971583232891019916412564837145348338112472372162302521782036536631317YES

57%64%u73%zuwx49%84%zuvw43%o80%zmop52%49%os37%82%zmops75%zops68%dhj72%zdhi61%67%dhj61%76%zcdh73%zcdh71%dhj58%64%65%70%zb67%bdhjxsjijlijopsux

1621171471616137926281702091411212181912416271496886105127114359291649NO43%ztv36%tv27%t51%ztvw16%57%zmnp20%48%51%zmnr63%zmnp18%25%nr32%g28%39%zefg33%fgk39%zefg24%27%29%42%zefg36%fg35%za30%33%afgk

rrsiklikliklmnrtv

DAILY READERSHIP32841532331134-211072626550511594322123925267096166BROAD SHEET

9%w3%7%w17%ztvwx6%5%o10%zops-6%3%9%os13%zoprs10%f7%f8%f9%f11%zfi8%4%11%fk8%f8%7%10%zb8%bfosw

372249255128157-919678911646231837640281812118797185MID MAR- KET10%7%9%8%13%zw4%12%znops-3%6%9%ps18%znopr17%zcde7%j4%10%cdejk20%zcde14%zcde9%cdj5%4%3%9%10%9%cdej

sfijkfijklijkkops

665187333210416323867100641178270260833451313733111159269TAB- LOID18%ztu16%t16%t10%8%16%p13%12%11%20%zmnp13%13%17%zceg12%e11%14%e21%zcde12%16%ek9%12%10%11%17%zb14%bet

rsijkgijkl

MAIN SHOPPER2872414212532665479231126827952340056655935614773342322612982381188766051481YES

77%t74%77%t79%t69%82%znr72%n69%80%znr84%znr66%81%znr84%zcdi83%zcij57%c79%cj86%zcdi82%zcj83%zcj83%zcj78%cj37%87%za63%75%acjnjjlrt

87831236611812135856655266921051142663975252555967199136349485NO23%26%23%21%31%zuvx18%28%zmop31%20%16%34%zmoprs19%16%h17%43%zdef21%hkl14%18%17%17%22%hl63%zdef13%37%zb25%befg

sghiklghijklhklmops

EDUCATION11212319967123230394710612324614818619924555895911188191154334296630GCSE/ O-LV/ CSE/

30%u38%zux37%zu21%32%u34%31%40%32%37%zmr31%30%28%h30%e39%zdeh30%eh25%32%ehl37%ehik23%30%49%zdef33%31%32%ehluNVQ12ikllghijkl

61541056055128205492361436272109156329264646626393148189337A-LVL OR EQUIV16%17%19%19%14%19%mo16%mo23%27%zmno11%18%mo13%11%h16%hl25%zdef18%hl7%16%hl15%h17%hl21%hl29%zefg15%20%zb17%bhlm

rsghiklhiklo

Page 124J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%8056147128116954373771731212513525714353560749915711132280254535DEGR/ MAST/ PHD21%17%27%w40%ztvw30%wx14%o34%zmop17%23%os5%40%zmoprs25%os20%ch38%zcfg23%ch29%chjl16%26%chl31%chjl44%zcfg36%zcgh10%28%27%27%chjl

xshijlhijklijloswx8471523240148128330118359319259272781385531281512158121278NO FORML QUAL22%ztuv22%ztuv10%10%10%22%znpr10%n16%9%n35%zmnpr4%19%znpr29%zcde9%cj4%15%cdefj36%zcde19%zcde10%cdj8%5%4%16%13%14%cdef

sfgijkkfgijklfijkjknprtv

GOVERNMENT OFFICE REGION91755145239107-211866414363411392517253815266878146EAST MID- LANDS2%5%10%zuwx4%13%zuwx6%8%-6%5%8%8%6%9%7%7%7%6%8%11%dl5%8%7%8%7%x

138064227641197293588314862781763018204236429594189EAST- ERN3%v25%ztuvx1%13%tvx7%v10%m9%m40%9%10%m11%m6%7%9%f13%zfghi9%l8%6%6%12%l12%fgl13%fghl9%10%10%lmvx

l

6923-148131131336654888456092101241362533596239127125252LON- DON18%ztvw7%v-46%ztvwx3%v17%zmnr10%34%19%zmnr14%m11%9%9%14%fghl16%zcfg13%ghl9%9%10%16%ghl20%zcfg12%13%13%13%ghlm

hilhijklrtvw

4710281-3749-1126301924313077131119121317414586NORTH EAST13%ztuvw3%tu5%tu*-5%p4%-3%8%zmnpr4%4%4%5%5%4%3%4%6%3%4%6%4%5%4%tu

s

5126105241983142-52318359816876210443734343145124101225NORTH WEST14%tuw8%19%ztuwx8%5%12%o11%-16%znors9%11%12%12%10%12%11%11%13%11%10%10%14%12%11%11%tuw811341251165107-155082256665411723531323225169181172SCOT- LAND22%ztuvw4%8%t8%t3%10%mp8%mp-4%15%zmprs10%mpr5%10%c10%7%9%cj9%11%cj10%c9%8%5%9%8%9%cmptw

-29126358682193-4933108851109967271743649503433143133276SOUTH EAST-9%x23%zuwx11%x22%zuwx12%15%o-15%10%14%17%zors16%zcgj15%11%14%j19%zcdg13%15%14%11%11%14%14%14%jowx

ijl

1834748405012212228734970634016739313132291110568174SOUTH WEST5%11%ux14%zux2%10%ux8%10%7%7%8%9%10%11%zcij9%c6%c9%cj10%cj11%cj10%c9%c10%cj4%10%za7%9%acux

-40266262375-1211423346223094252011111317494998WALES-12%ztuvx5%x2%x7%ux3%6%s-4%3%5%7%zos7%zeik3%5%5%k7%ek7%ek4%3%4%5%5%5%5%ksux

384032-65461272242270576357551663627253226308689175WEST MID- LANDS10%uv12%zuv6%u-17%zuvx7%10%11%7%7%9%12%zoprs9%8%9%9%9%10%8%9%8%9%9%9%9%suv4913501545661061343258475852621602929371621418291173YORKS AND HUMBR13%zuw4%9%w5%12%uw10%8%8%10%10%7%10%9%e8%e10%de9%e7%10%e12%ek4%7%13%zdehi8%10%9%euw

k

Page 125J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%

STANDARD REGION22862225668025140811121392571512312192106231211101249490120340320660NORTH

61%ztuvw19%41%ztuw21%21%37%zmr32%8%33%42%zmnp33%31%34%eh32%e34%33%e31%39%dei39%zdeh26%30%38%e34%34%34%etuwrsik

471061163015012134636060203144173156141443987463935685230240470MIDLANDS13%33%zuvx21%ux9%39%zuvx18%27%zops18%18%18%26%ops29%zops26%d23%f23%d24%25%26%d20%26%18%27%23%25%24%dops

ux32116188861411853772988822914820020316154712872961079070299265564SOUTH

9%36%zux35%zx27%x37%zux28%29%9%29%26%29%30%30%cg30%c26%29%c33%zcgi25%30%30%30%22%30%28%29%cxjl

67401513713112150116547101496796110261392833636842143129273LONDON18%ztv12%tv3%43%ztvwx3%17%zmr12%m65%19%zmnr14%13%10%10%14%fl18%zcfg14%ghl10%10%10%18%fghl22%zcfg13%14%14%14%ghlm

hilhijklrtv227231462150335468951624222656638549049344113472882022412511982437306951424ENGLAND EXC.

61%u71%ux85%zuwx47%87%zuwx70%74%o35%72%68%72%78%znor73%d73%d71%d72%d75%d71%76%d70%65%77%dj72%73%72%douxLONDONs

3072845291823715571131627028768944260457851216133482562832942372758698251693GB EXC. LONDON82%u88%u97%zuwx57%97%zuwx83%88%zps35%81%86%87%p90%zprs90%zdei86%d82%d86%dj90%zdei90%zdei90%dejk82%78%87%dj86%86%86%djps

jkjjux

AREA488415024102104303148561811221711311064021026969625551212196408RURAL13%u26%zux28%zux7%27%zux16%24%zops7%14%17%23%ps25%zops25%zcde19%17%21%j26%zcde24%cj22%17%18%16%21%21%21%jpsu

ijkijkx

462115623958924934741139109131102107322735853504661186155341SUB URBAN12%w6%29%zuwx7%25%zuwx13%19%zos20%14%12%18%22%zopr20%zi15%17%17%19%21%17%14%15%19%18%16%17%osuw

sx871572307414324046381071332901732412572146711429812013798116349362711URBAN23%48%ztux42%zux23%37%ux36%36%48%32%40%s37%35%36%38%34%36%37%35%38%38%32%37%34%38%36%ux

1936381984423526741321031808712818319547869597510910689265241506METRO POL ITAN51%ztvw19%tv2%62%ztvwx12%v35%zmno21%m25%39%zmno31%zmnr23%m18%19%27%fhl31%zfgh26%ghl18%21%24%30%ghl35%zfgh28%hl26%25%26%ghlm

rrsiliklrtvw

ITV STATION RECEIVED891351261168124-1751873781684319240413434251810290192SCOT- LAND24%ztuvw4%9%tw8%t3%10%p10%mp-5%15%zmprs11%p8%12%zcij10%7%10%cj10%15%zcdi11%c9%8%6%10%9%10%cjmpt

jw479242-3250-1021311923312874121020111315414082TYNE TEES13%ztuvw3%t4%tu1%-5%4%-3%6%z4%4%3%5%5%4%3%4%6%3%4%5%4%4%4%tu

Page 126J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%392696222175130-4629824866657318940273530314211589204GRA- NADA10%t8%18%ztuwx7%6%11%o10%-14%9%10%10%10%10%12%10%10%9%11%8%10%13%11%9%10%t4812591245591161283165516253611633130381618438096176YORK- SHIRE13%zuw4%11%uw4%12%uw9%9%8%8%9%8%10%9%e8%e10%de9%e8%11%e12%deik4%6%13%zdehi8%10%9%euw

jk

42508215837719413938112818910181256513838633448134138272CEN- TRAL11%u15%u15%u5%22%zuvx12%15%8%12%11%14%17%zos13%15%f13%14%13%14%12%18%11%15%13%14%14%su

-5766123042123-172470538046391614833252022179273165HTV WEST-18%ztuvx12%zux4%x8%x6%10%zps-5%7%9%11%zps12%zcde7%6%9%j12%zcdei11%cejk8%6%7%5%9%8%8%psux

ijkjk

16117425431117*171472465656381423323243217217871149ANGLIA4%v3%1%13%zvwx14%zvwx5%9%zops2%5%4%9%os9%ops8%8%6%8%9%8%7%9%6%7%8%7%8%osvwx

62103151456114922710708015275103137147366683554838363202184386LON- DON CAR- LTON17%v32%ztvx3%45%ztvwx16%v22%zmr18%m62%21%m24%zmr19%15%15%20%fgl24%zfgh20%gl18%l12%17%23%gl27%zfgh20%g20%19%20%glmr

iliklv-4115236167136-4522865071755620347253244332399104203MER- IDIAN-1%x21%zuwx7%wx16%zuwx10%o11%o-13%os7%11%10%11%11%9%11%12%9%10%12%11%7%10%11%10%owx

171714-34245811212372026282976121413151811523183TWC/WEST CO- UNTRY5%u5%u3%u-9%zuvx4%4%7%4%4%5%4%4%4%5%4%3%5%4%4%6%3%5%3%4%u

TENURE LIFESTAGE - Q2899011859841662776100662086958813103612138315075234217232449ANY (A TO G)24%28%zu22%19%22%25%mo22%m38%30%zmor20%m26%zmor14%9%h12%h50%zdef19%efgh5%13%hl10%h14%hl25%efgh74%zdef21%24%23%efgh

sghiklkliklghijklklm536075405210218156042148335202631992341650213126162287FTB (A+B)14%18%14%13%14%15%mo14%m29%18%m12%m19%zmor7%1%3%fhl42%zdefg11%efgh*1%1%4%fghl17%efghi67%zdef12%17%zb15%befg

hiklklklghijklhklm

681044-31---27431810311251310122931OWNER-OCCUPIER UP-2%2%2%1%1%-2%zmops---3%zmops1%s*3%zchil2%chl2%hl*1%2%h4%zcghi3%chjl*2%1%2%ahlmoSIZER (C)

lps4644623--23---291223-25484121123PRS UP-SIZER (C)1%2%1%1%1%4%zmnor--7%zmnor---*1%hl2%hl1%hl-1%2%hl1%3%hl1%h1%1%1%hlmnr

s

8811*6-35---1916181343571111213231235OWNER-OCCUPIER2%u2%u2%*2%-3%zops---2%ops3%zops3%zdeij2%e1%2%j2%4%zcdei4%zdeij**1%2%1%2%jopsuDOWN-SIZER (D)

jk

Page 127J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

ACORNTENUREAGESEXRENTED

FROM THELOCAL

AUTHORITYRENTED/BELONGS

FROMTO ABOUGHTCOMFORTURBANWEALTHYOWNER/PRIVATEHOUSINGON AOWNED

HARDMODERATABLYPROSPERACHIEVEOCCUPIELANDLORASSOCIATIMORTGAGOUTRIGHPRESSEDE MEANSOFFITYRSRENTERSROTHERDONET55+35-5416-3418+65+55-6445-5435-4425-3416-24FEMALEMALETOTAL

(x)(w)(v)(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)375324544319384668128116**334334790492671674622187438728431635730531710129541966WEIGHTED BASE

19%16%28%16%20%34%65%1%**17%17%40%25%34%34%32%95%20%14%16%18%16%16%51%49%100%2213210--10---24510-212-55510PRS DOWN-SIZER (D)*1%*1%1%2%zmnor--3%zmnor---*1%1%1%-1%*1%-1%h1%1%1%r

s

NEXT 12 MONTHS1751502721231962506666127123396270341321260893178163147174144115482440922GOOD TIME BUY

47%46%50%u38%51%u37%52%zops39%38%37%50%ops55%zopr51%zchi48%c42%c48%cj46%c58%zcdf47%c49%c47%cj36%48%46%47%cjopsjhijklsu

162189320196237306806718212551728937844629510772031752062401661305465731119GOOD TIME SELL43%58%x59%x61%x62%x46%o63%zmop45%54%os37%65%zmops59%os56%chj66%zcdh47%c57%chj52%c62%chjl65%zcdh67%zcdh54%cj41%54%60%zb57%bchj

sijlijlijlosx147139228150150317503416715033017325129128277715497139152127155409416825BAD TIME BUY

39%43%42%47%39%47%zmr39%m26%50%zmnr45%m42%m35%38%43%g45%gl41%gl40%34%44%g43%42%49%zghi40%44%42%glmrl

16196180791132563724110147221151210175247595125858294106140348284632BAD TIME SELL43%ztuvw30%33%u25%29%38%zmnp29%22%33%44%zmnp28%31%31%26%40%zdef32%fk32%k30%26%26%35%fk44%zefg34%30%32%efkn

rrsghiklhiklru

AVERAGE PRICE2322184012312974359451222321258236448549840813202752102342641972116867061392HIGHER

62%67%74%x72%x77%zwx65%74%zops73%67%63%74%ops74%zops72%dj74%dij66%70%j71%74%dj74%dj74%dj65%67%68%74%zb71%bdjosx

7457893849110196350601207610499106296594546536145172137308SAME20%ztu18%16%12%13%16%15%16%15%18%15%15%15%15%17%16%15%16%15%15%20%14%17%14%16%19213014224662-271938243532421061916161517256148108LOWER

5%6%5%5%6%7%5%-8%6%5%5%5%5%7%6%5%5%5%4%6%8%6%5%6%

PRIVATE RENTS2662323512302754618901422124054834347848340513112782002232602022036926741366HIGHER

71%72%65%72%72%69%69%84%66%72%69%70%71%j72%j65%70%j72%j70%71%73%66%64%68%71%69%jv676814263831472802895818298122149158399645871787484220209429SAME18%21%26%zx20%22%22%o22%12%27%zmos17%23%20%18%22%h25%zhil21%hl17%20%22%22%24%h27%hl22%22%22%hlox

15738811255411114322230242580151513111610532780LOWER4%2%7%ztuw3%3%4%4%4%3%4%4%5%5%4%4%4%4%5%4%3%5%3%5%za3%4%a

Page 128J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 98DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b - z/c/d/e/f/g/h/i/j/k/l - z/m/n/o/p/q/r/s - z/t/u/v/w/xOverlap formulae used. ** very small base (under 30) ineligible for sig testing

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)29016655654026213786551311500127287195110571103127123932712066551966UNWEIGHTED BASE1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

SEX7487020722125926823372132666996742190527645895457478954MALE58%zt48%45%54%zq46%51%33%57%zo53%zj51%k39%41%46%be42%be59%be50%be4%55%zbe65%zb26%e62%zb49%be

skhhehidefhihjkos539502571913072574735392856215396492583776113479291622881012FEMALE42%52%u55%zr46%54%r49%67%zn43%47%49%61%zl59%zm54%ac58%za41%50%a96%za45%a35%74%za38%51%ac

mcdgbcdfgcdfghdmnruhii

AGE352829169985823978341818264-29140171263378731716-2427%zt15%20%zp17%p17%p11%34%zn6%6%14%km7%16%km4%h-33%zab92%za15%ch12%ch3%h17%cdh11%hi16%ac

cdehibcdegiiidhikmhinp

422555966998111119411324362313-20939226103418130525-3433%zt14%13%16%17%15%16%15%19%19%14%14%14%h-22%fh6%h33%zbc21%zb12%h16%fh24%zb16%fh

dfhifhdfhit2732472569813210525218116391717-16231291235221635735-4421%18%15%14%17%25%zq15%20%zo30%zj13%15%10%19%fh-18%fh1%27%zfh27%zf28%fh24%fh28%zf18%fh

rsklhhjor11303598897729821914525371729319114251314517431645-54

9%17%u13%21%zp17%14%14%17%z24%zj19%j15%11%32%zb1%21%fh*12%fh23%ze38%za21%fh23%ze16%fhskefhfhbdefgfhjsu

h

62767359658786198951635282987511514714369828455-645%15%zu16%14%11%17%q12%16%z15%13%14%17%32%za19%za6%1%13%f14%fg17%fg16%fg13%f14%fg

bdefgdfgquh

638011173109946931843298751-358--1272161038765+5%21%zu24%zr18%19%18%10%25%zo7%23%m35%zl31%zm-80%zab--1%3%a2%7%ade1%20%abc

mcdefgifgidefgimou

11417414353965484966151259611128252163914488173117106382218763187418+90%96%u94%96%97%zs94%87%100%zo100%z100%z100%z100%z100%z100%z91%f48%100%zf100%z100%f99%z100%zf95%f

fgfggfggfggou

TENURE114809587149160148344117418428930071119147183792492OWNED OUTRIGHT

8%26%zu20%21%26%s30%zr21%27%zo19%32%jm33%zj17%10%67%za7%7%16%14%a21%af17%f12%25%absmbcdefgdefgi

gijmosu

Page 129J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

387487016525829836542440131441312331983366074398466790BOUGHT ON A30%41%zu15%40%s46%zs57%zq52%zn34%66%zj24%j17%j8%13%7%21%h54%ze31%hi57%zb52%eg44%eg61%zb40%ghMORTGAGE

rsklghieghihihideghiijklnsu

3020213751387591741018375331642219276951846233RENTED FROM LOCAL23%zt11%30%zp12%pq7%p1%8%14%zo2%14%m15%m32%zk34%za14%za25%za13%ad23%za6%6%8%6%12%admAUTHORITY

qrlmbcdfhbdbcdfhbcdhopqt19964171552280811262521326563331515101BELONGS TO HOUSING1%5%u14%zpq4%p3%1%3%6%zo1%8%m10%zm15%zm23%za7%za6%a3%5%3%a3%7%ad2%5%admASSOCIATION

rbcdefdopqugh

442829291102491032327126604318203533291991346140334RENTED FROM35%zt15%20%p22%zp18%p9%15%18%z12%20%m24%zm26%zm20%h4%40%zab21%h25%zh19%h15%h21%h18%h17%hmPRIVATE LANDLORD

cdefhipt41061461065112---211425716OTHER3%zt1%1%*1%1%1%n*1%1%*1%---1%1%1%h3%h2%h1%1%hnt

481228165252407457513768518721284121333259355753601355581281OWNER/ OCCUPIER38%67%zu36%61%s72%zr87%zq73%zn61%85%zj56%j51%j25%23%74%zb29%61%gi47%gi71%zb73%eg61%eg73%zb65%eg

srsklefgiegiiidefgiijklnsu

75582293159155621834858955123120701166357613012080201668RENTERS59%zt32%63%zp39%pq27%p12%26%39%zo14%43%zm49%zm74%zk77%za26%71%za37%h52%za28%24%36%ad26%34%ad

qrlmbcdefbcdefbcdhhhmopqhht

ACORN4380616112413814723715220392091051132232041542147384WEALTHY ACHIEVERS3%21%zu13%15%22%rs26%zr21%19%25%zj16%16%12%10%24%zg13%21%19%19%i19%19%19%i20%ij

sklirsu4026864579610210421511213332411571129231892138130319URBAN PROSPERITY32%zt15%14%14%17%19%15%17%18%10%13%14%12%13%12%19%19%18%h26%hi17%17%16%ht13530100127160157194350191478848201301234293191656246544COMFORTABLY OFF10%29%zu22%31%s28%s30%s28%28%31%37%z35%z29%22%29%g13%22%25%30%g20%26%g32%zd28%gs

gu

32289100739754125199792548212375262022158835115324MODERATE MEANS25%zt16%22%zp18%p17%p10%18%16%13%20%19%m13%25%za17%29%za13%19%15%10%16%15%16%mp

cdfbcdfh

373341389385591252496921434929792931181892044125375HARD PRESSED29%zt18%30%zp22%pq15%11%18%20%11%16%17%m30%zk31%za18%33%za20%15%18%24%20%16%19%mp

qrlmbdehbdehqt

Page 130J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

OCCUPATION4871389173255248194572381626214-----766--766766FULL-TIME38%39%19%42%s45%zs47%zs27%45%zo62%zj48%zj25%j8%-----72%zbc--100%zbc39%b

klkefghidefghicefghijkos

142045255644911310674142622-----220-220-220PART-TIME11%11%11%13%11%9%16%zn8%12%11%10%13%-----21%zac-100%zac-11%ace

efghidefghifghin

5752292824245942452-----8282--82SELF-EMPLOYED4%4%1%7%zs5%s5%s3%5%7%zjk3%2%1%-----8%zab100%zab--4%abe

efghidefghihijs67992144256347321331737497799338-----1068822207661068FT/ PT/ SELF53%55%31%62%zs61%zs61%zs47%59%zo81%zj62%jk37%j23%-----100%zef100%z100%z100%z54%eEMPLYED

klghiefghiefghiefghifghijkos

14964322272681363172912----117----117NOT WORKING -11%zt5%9%zpq5%5%5%11%zn3%5%6%12%zm7%----100%zab----6%abdHOUSEWIFE

rcdfghifghint

2712632344541132209468---152-----152STILL IN EDUCATION21%zt7%7%8%8%8%19%zn2%1%3%2%5%m---100%zab-----8%abc

cdeghideghikmnt

8796188123950121920--89------89UNEMPLOYED6%4%13%zpq2%1%2%6%4%2%1%4%12%zkl--100%zab------5%abd

rmcdefhiehimpqr

74411278312111894355533110159-448-------448RETIRED6%24%zu27%zq20%21%22%13%28%zo9%24%m40%zl36%zl-100%zab-------23%abc

rmmcdefgidefgimou

586589178296295142691--------91OTHER4%5%12%zpq2%3%1%4%5%1%4%6%m16%zkl100%za--------5%abd

rmbcdefgehmpqhr

INCOME11151962734625138---1632659208123822214163UP TO 9499

9%8%21%zpq6%p6%p1%4%11%zo---100%zkl28%z13%za22%za5%10%ad4%a2%10%ad2%8%adkrmabcdcdbcdeflmopq

efhh

Page 131J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%162359155772955197--252-14101962993526622529500 - 1749913%13%20%zp13%p14%p6%8%16%zo--100%zjl-16%adf23%za10%4%25%zab9%6%12%f8%13%adf

qrmbcdfgcdfgjlmop4123322841273098-128--531147794146212817500 - 249993%7%7%7%7%5%4%8%zo-100%zjk--5%7%1%3%6%7%5%6%8%g7%jkm

mou

205913996199276228383611---95312931497427438161125000 PLUS16%32%zu8%23%s35%zr53%zq32%30%100%zj---10%12%14%6%26%fhi47%zb51%zb34%fg50%zb31%fg

srsklefghiefghihidefghhijklirsu

CHIEF INCOME EARNER711178323265369302-12593839819713862355502036737591065721259YES56%65%u70%zp64%65%p58%-100%zo63%77%zm78%zm85%zm68%be79%zb56%ef13%31%f69%zb71%be48%ef75%zb64%be

fdefgiefgfdefgfopu57642140147197223707-2283055252994391328133124113194707NO44%zt35%30%36%35%42%zq100%zn-37%jkl23%22%15%32%h21%44%ad87%za69%za31%ah29%52%za25%36%ad

shbcdegbcdghcdhihjklnhiis

SOCIAL GRADE19499---5252233022762729681181241263212449248525AB15%27%u---100%zqr31%z24%45%zj21%jk11%j3%8%26%gi13%27%gi22%i30%zb29%gi22%i32%zb27%gi

snklgideghijknqrsu

33529--565-19736919941773417121845273472864255565C126%29%--100%zpr-28%29%33%j32%j31%j21%19%27%g9%30%g23%g32%zg34%g29%g33%ze29%gi

shighijprs

28382-412--14726596285527983834222562955173412C222%21%-100%zpq--21%21%16%22%22%16%10%19%gi9%22%gi19%24%zg35%za25%gi23%gi21%gi

shieghimpqs47410464---140323393291965812761324314425289464DE37%zt23%100%zp---20%26%zo6%25%m36%zl59%zk63%za28%za69%za21%ac36%za13%ac3%24%acd12%c24%ac

qrmlmbcdefcdbcdefbcdfdmopqhhrt

ETHNICITY-18204103825294996421178591123235151864417912696992752047131820WHITE-100%zu88%93%94%s95%s91%94%z97%zj97%93%93%95%ef98%za89%83%82%93%ef92%93%ef93%ef93%ef

kbcdefsugi

127-472833195771204161157827146751448127BME100%zt-10%zpq7%6%4%8%6%3%3%6%7%m5%h2%9%h17%zab12%zh6%h6%6%h6%h6%hmn

dhipt

Page 132J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

NUMBER IN HOUSEHOLD1237714785956753904837887733192202514310251073951

9%21%u32%zp21%p17%13%1%31%zo8%29%zm35%zm47%zk36%za43%za22%bd1%4%13%ef13%f11%f14%ef20%abqrlmbcdefbcdefefdefmo

ggpqu1962511913319619821443223543864827225199253393150258646215%34%zu26%32%35%s38%zs30%34%38%zj34%34%29%30%f50%za22%f6%22%f32%be37%be23%f34%be33%be

bdefgfffgfgsui

9681619619427326048643632648783831295014187585411453999223+75%zt45%42%47%48%49%69%zn35%53%zj37%j31%24%34%h7%56%hi92%za74%za55%za50%h66%za52%zh47%hi

klbcdegcdghihicdhiijklnshit

CHILDREN IN HOUSEHOLD6955314511117120528834424637733722539588741929117274632YES54%zt30%31%27%30%39%zq41%zn27%40%zj29%29%23%24%h1%44%zhi38%h75%za39%za35%h53%za36%zh32%hj

rsklbcdfghicdfhiinrthi

5912673193013943204199163659117912669443509430649531034921334NO46%70%zu69%p73%zp70%p61%59%73%zo60%71%m71%m77%zm76%ab99%za56%e62%be25%61%be65%be47%e64%bd68%ab

degbcdefedegmogipu

CAR IN HOUSEHOLD6312472032764144245487685189614356392813010565797691595691317YES49%69%zu44%67%s73%zs81%zq78%zn61%85%zj75%jk57%j35%43%63%gi34%69%gi55%g75%ze83%ze73%eg74%ze67%eg

rsklghighihighihijknsu

655732611361521011584919332109107521685947522711460197649NO51%zt31%56%zp33%p27%p19%22%39%zo15%25%m43%zl65%zk57%za37%za66%za31%45%za25%17%27%26%33%ac

qrmlmbcdfhbcdbcdefbcddmopqht

DAILY READERSHIP111501718399261105793117-525139876774166BROAD SHEET

9%8%4%4%7%s18%zqr9%8%13%zjk2%4%4%-11%zbd6%i9%i7%i8%bi8%i3%10%bdi8%bislijklr

s8177333963506511953142010784656776863185MID MAR- KET6%10%7%9%11%s10%9%9%9%11%8%6%8%19%zab7%3%5%7%b7%4%8%9%bdf

cdefgis

132568784613790180601246307861712141351124100269TAB- LOID11%14%19%zp20%zp11%7%13%14%10%9%18%zlm18%lm7%19%zab19%fi8%12%13%13%11%13%14%mp

qqdfiq

Page 133J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

MAIN SHOPPER8413833643044423724431038463107227154803926336107804501905641481YES66%76%u78%p74%78%p71%63%82%zo76%83%z90%zm94%zl88%za87%za70%f23%91%za75%cf61%f86%za74%f75%cf

mcdfgcdfgcdfgcdfgou4443810010812315326322114821259115726117102643230202485NO34%zt24%22%26%22%29%qs37%zn18%24%jk17%j10%6%12%13%30%be77%za9%25%beh39%zb14%26%be25%be

hibcdegidehihihijklhin

EDUCATION34595185179164102265365126539657331135173433181584219630GCSE/ O-LV/ CSE/26%33%40%zp43%zp29%p20%38%zn29%21%42%zm38%zm35%m36%ch25%57%za48%za36%ch30%c18%38%ac29%32%acNVQ12

qqbcdehcdhdhhmnpui

243134989137621362011222337231846947102071335159337A-LVL OR EQUIV19%17%11%22%zp24%zp12%19%16%20%18%14%14%19%eh10%10%31%zb9%19%zeh15%16%21%ze17%eh

ssdeghghps

4248325441563091763582982734157681011374024263298535DEGR/ MAST/ PHD33%zt27%5%11%s28%rs59%zq25%28%49%zj21%j14%9%8%15%11%8%32%fgh38%zb50%zb28%fg39%zb27%fg

rsklifghidefghhifghihijkris

1726016354451768211221754542915413-216251739278NO FORML QUAL13%14%35%zp13%pq8%p3%10%17%zo4%14%m21%zm33%zk31%za34%za15%ad-18%abc6%f6%f8%f5%f14%abd

qrlmbcdefbcdeffdffmopqgg

GOVERNMENT OFFICE REGION61403541284255915342117826311108891564146EAST MID- LANDS5%8%8%10%q5%8%8%7%9%3%8%10%l9%6%4%7%9%8%11%7%8%7%q

101754033674972117741423195324182210884258189EAST- ERN8%10%9%8%12%z9%10%9%12%11%9%12%6%7%5%12%18%za10%a10%19%za8%10%h

dghidghi

64176655153838716687121315740924211511820113252LON- DON51%zt10%14%q12%9%16%q12%13%14%k10%5%9%8%9%11%16%18%bh14%bh22%zb9%15%h13%hk

ihiqt

1852617192440461825910155104403112686NORTH EAST1%5%u6%4%3%5%6%4%3%1%2%6%k11%zad3%6%7%3%4%4%5%3%4%knu

eh

621963426159791466219241411561723711182183225NORTH WEST5%12%u14%10%11%11%11%12%10%15%9%8%12%12%19%za15%6%10%9%9%11%11%u

bde

Page 134J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%117149364640491235282217124310659631875172SCOT- LAND1%9%zu11%9%8%8%7%10%z8%6%9%10%13%ef10%11%4%4%9%4%8%10%9%u627030641067688188105154715780810141571831108276SOUTH EAST4%15%zu6%16%s19%zs14%s12%15%17%zj12%19%zj9%7%18%zfi9%7%12%15%i22%fg14%14%14%is

iu2172402354566510962273816134225159862072174SOUTH WEST2%9%zu9%6%10%r11%r9%9%10%21%zj15%z10%14%fg9%g2%3%12%fg9%g7%9%9%g9%gru

m

*98192931194851228145635710436153098WALES*5%u4%7%6%4%7%zn4%4%6%6%3%6%8%zab8%b7%3%3%1%2%4%5%dnu

d

2215238544638661104171512639121279981576175WEST MID- LANDS17%zt8%8%13%zpq8%7%9%9%7%6%6%7%7%9%13%8%6%9%10%7%10%9%t

s

91635822553858115361330257401122108312062173YORKS AND HUMBR7%9%12%zpr5%10%r7%8%9%6%10%12%m16%zm7%9%c12%c15%cd9%c8%c1%9%c8%c9%cmr

STANDARD REGION17642196118183163229431170418165401554362273331570248660NORTH13%35%zu42%zp29%32%31%32%34%28%32%32%40%m43%za35%ce49%za41%ce23%31%c18%32%c32%c34%ce

qrcdebcdehmru

31437104127119119188282130215437241132540232441945180470MIDLANDS25%24%23%31%zp21%23%27%22%21%17%22%22%26%25%28%27%20%23%23%21%23%24%n

qs

17544100115199149189375215529243211351124433292874227564SOUTH13%30%zu22%28%s35%zp28%s27%30%35%zj41%zj37%zj26%23%30%fg13%16%36%fg31%fg34%fg34%fg30%fg29%fg

rssu631986352649310117196132419745925241622130111273LONDON49%zt11%14%13%11%18%zq14%14%16%k11%10%12%7%10%10%17%21%hi15%hi25%za14%14%h14%hk

bdghiqt63135533229542437350991544499192123673256311185774581655521424ENGLAND EXC.50%74%zu72%72%75%71%72%73%73%77%76%75%73%72%71%73%72%72%70%75%72%72%uLONDON6516224013605014316051088515114228144854038012793906611896551693GB EXC. LONDON51%89%zu86%87%89%zp82%86%86%84%89%90%zm88%93%cd90%za90%c83%79%85%c75%86%c86%c86%cp

ecdeu

AREA64017797134100139269137235229221181620202121237163408RURAL5%22%zu17%23%s24%s19%20%21%23%18%21%18%24%26%zb18%13%17%20%15%17%21%21%su

df

Page 135J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%93327657811271382039529522021941830141631032121341SUB URBAN7%18%zu16%14%14%24%zq19%16%16%23%j21%j12%24%de21%za20%20%12%15%12%15%16%17%dq

rsdeu3167716915222216926744523447108622816124514340535102269711URBAN24%37%zu36%37%39%p32%38%35%38%37%43%z38%31%36%27%33%37%38%a42%46%za35%36%u

dghi

8241014210612912916334314528405120753152402882649213506METRO POL ITAN64%zt23%31%zq26%23%25%23%27%24%k22%16%31%k22%17%35%bh34%h34%bh27%h32%h22%28%h26%hk

t

ITV STATION RECEIVED1191493955485613659922171253107610452080192SCOT- LAND1%10%zu11%10%10%9%8%11%z10%7%9%10%13%12%e11%5%5%10%6%9%10%10%u181241420233843182581015594383112482TYNE TEES1%4%u5%3%4%4%5%3%3%1%2%5%11%zad3%6%6%3%4%4%5%3%4%nu

eh

519960395353771285618231210461722910161877204GRA- NADA4%11%u13%z9%9%10%11%10%9%14%9%7%11%10%19%za15%8%9%7%8%10%10%u

bdeh

81685728523961115391329228411021108612065176YORK- SHIRE6%9%12%zpr7%9%7%9%9%6%10%11%m14%zm8%c9%c11%c14%c9%c8%c1%9%c9%c9%cm

22248628063671031697711282512551224131561522118272CEN- TRAL18%14%13%19%zp11%13%15%13%13%9%11%15%14%12%13%16%11%15%19%10%15%14%q

qs

2163313654446699442032101357710106711155165HTV WEST1%9%zu7%9%10%8%9%8%7%16%zjm13%zj6%14%zab13%za8%7%9%6%1%5%7%8%cdu

mcdbcd

314624244159609063718843759984103143149ANGLIA2%8%u5%6%7%11%zrs8%7%10%z6%7%5%5%8%6%6%8%8%a12%14%za6%8%asu

dhi

66310996710211915023614622383211721228362282150157386LON- DON CAR- LTON52%zt17%21%16%18%23%r21%19%24%zk17%15%20%12%16%14%18%31%za21%hi25%i23%i20%20%hi

dghit41991061815148155781430136504912122121892203MER- IDIAN3%11%zu2%15%zps14%zs10%s7%12%zo13%11%12%8%6%11%4%6%10%11%15%g8%12%g10%os

u*83268242538443011176414256523143483TWC/WEST CO- UNTRY*5%u6%r2%4%5%5%4%5%8%z7%3%5%3%2%3%5%5%4%7%5%4%nru

Page 136J14-019602-01 04-JUL - 14-JUL 2014

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16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)

1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%

TENURE LIFESTAGE - Q25339411293130114296153111293226143530122302181046162449ANY (A TO G)41%zt22%24%23%23%22%42%zn12%18%22%k13%16%15%h8%34%zab80%za26%ch20%h12%21%h21%h23%cd

cdhibcdeghjkmnhit

372507568786723256461510842241178132421107287FTB (A+B)29%zt14%16%16%14%13%33%zn4%7%12%jk4%5%5%h*27%zab77%za7%h12%hi5%h10%h14%hi15%bc

cdehibcdegdehijhikmnt

4243451917141632--2--920--2031OWNER-OCCUPIER UP-3%t1%1%1%1%4%zqr2%1%3%j3%1%--*--7%zab2%h--3%zbd2%hnsSIZER (C)

scdfghhti

122531337178434221*21626923PRS UP-SIZER (C)1%1%1%1%2%z1%1%1%1%3%1%2%2%*1%*2%1%2%3%h1%1%h134581571520133521101151839635OWNER-OCCUPIER1%2%1%2%3%1%2%2%2%2%2%1%2%2%1%*4%a2%a3%4%zad1%2%aDOWN-SIZER (D)

192*534631221211-5-3210PRS DOWN-SIZER (D)1%1%**1%*1%1%1%1%1%1%1%*1%1%-*-1%*1%

NEXT 12 MONTHS538681821652952803325903416812065402154048575224197385922GOOD TIME BUY41%48%39%40%52%zr53%zr47%47%56%zj53%j48%40%44%48%f45%32%49%f49%f49%f44%50%f47%fj

ssrs631046205227329359379740448801306952228405263685521225101119GOOD TIME SELL49%57%u44%55%s58%s68%zq54%59%z73%zj63%j52%42%57%f51%f45%34%54%f64%zb63%fg56%f67%zb57%fg

rsklfghdefghhjsu5176519819922919829852724247107713917433774845435100318825BAD TIME BUY40%42%43%48%zp41%38%42%42%40%37%42%43%43%39%37%51%41%43%43%46%42%42%

q

41591181138185128255377141369268261543472423032577200632BAD TIME SELL32%32%39%zp33%p33%p24%36%zn30%23%28%37%m41%zl29%34%ad38%a47%za36%28%a30%35%ad26%32%ad

qmdhimnp

AVERAGE PRICE87129927329940641448790649010018699543135610474791591425901392HIGHER69%71%59%73%s72%s79%zq69%72%80%zj78%j74%j61%60%70%63%68%63%74%zb71%65%77%zb71%ij

segideghis192849167856512218674164032207492728151194190308SAME15%16%20%zp16%15%12%17%15%12%13%16%20%m22%ad16%a10%18%24%za14%a24%ad19%a12%16%am

gdgg

Page 137J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

CHIEFINCOME

ETHNICITYSOCIAL GRADEEARNERINCOMEOCCUPATIONNOTFT/

STILLWORKIPT/175009500INNG -SELFSELF-

25000--UP TORETIRUNEMPEDUCAHOUSEEMPLYEMPLOPART-FULL-BMEWHITEDEC2C1ABNOYESPLUS24999174999499OTHEREDLOYEDTIONWIFEEDYEDTIMETIMETOTAL(u)(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)1271820464412565525707125961112825216391*44889*152*117*106882*2207661966WEIGHTED BASE

6%93%24%21%29%27%36%64%31%7%13%8%5%*23%5%*8%*6%*54%4%*11%39%100%81002721411948603451514426101265031730108LOWER6%6%6%5%7%zp4%7%5%6%4%6%9%4%6%12%zad8%5%5%4%8%ad4%6%a

PRIVATE RENTS82127429730139936848188445910317310665321569882743631455351366HIGHER65%70%64%73%s71%s70%68%70%75%zj81%zj69%65%71%72%63%65%70%70%77%66%70%69%s

k

313941117611912316526411718544118782436242491751181429SAME24%22%24%19%21%23%23%21%19%14%21%25%l20%17%27%h24%20%23%h21%23%24%h22%hl

673191831122554246168418366442132980LOWER5%4%4%4%5%p2%4%4%4%5%7%z5%4%4%3%4%5%4%2%6%4%4%

Page 138J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 99DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i - z/j/k/l/m - z/n/o - z/p/q/r/s - z/t/uOverlap formulae used. * small base

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)3584773345994381528274209151720124614095578426904291966UNWEIGHTED BASE2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%

SEX1212541892963496051599796291663713241417344191954MALE

43%48%56%zm47%72%zk41%59%z53%58%45%50%g53%zd38%45%53%zc48%49%cdopgkp

15828014833413687611187703596536223905063022031012FEMALE57%zn52%n44%53%n28%59%zl41%47%42%55%zf50%47%62%ze55%zb47%52%51%be

jln

AGE123293154199118331126114203194122260391731716-24

4%6%28%zop24%zo41%zk8%12%i6%15%i18%15%15%19%ze28%za6%4%16%abepbikop

15111639167238371225127178141164196832630525-345%21%zmp19%p14%p14%16%14%i6%15%i20%zf14%11%26%ze21%za13%a6%16%abe

bfip28157628159298311839105252124233238843535735-4410%29%zm19%mp13%12%20%zl11%10%23%ij16%19%9%37%ze26%za13%9%18%abe

npbijlmp

3199461185526151281286230227891491006631645-5411%19%p14%19%p11%18%zl19%h15%h7%13%18%g17%14%16%15%17%16%gh

lp55744691522323440226821626520541547628455-6420%zo14%14%14%11%16%zl13%22%zj13%10%16%zg20%zd3%6%24%zc19%zc14%cd

gl1386026955233483764314923738342418617538765+

49%zmno11%8%15%n11%23%zl31%z41%zh26%23%zf18%29%zd1%3%29%zc44%zb20%cdjcflmno

278535329558397147726018315962712471287587835642395187418+100%zmn100%z98%z89%82%100%zl97%99%z96%97%95%96%zd93%91%99%zc100%zc95%c

mnmdlm

TENURE93125621489240064896212137146131101250141492OWNED OUTRIGHT33%zmno23%18%23%19%27%zl24%48%zj38%zj19%28%zg35%zd5%11%39%zc36%zc25%cd

gln35312143246266523100677214164843835250422658790BOUGHT ON A13%58%zm43%p39%p55%zk35%37%36%43%22%49%zg33%56%ze55%za35%a15%40%abMORTGAGE

npbegkp8611218546187441571567715083985578233RENTED FROM LOCAL31%zmno2%6%o13%no9%13%16%zh8%4%24%zf6%11%13%11%9%20%zbc12%bfAUTHORITY

ihno

Page 139J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%3271538992223353487032323040101BELONGS TO HOUSING12%zmno1%4%o6%o2%6%zl8%zhi2%2%8%zf4%5%5%3%5%10%zbc5%cfASSOCIATION

ilo

30779210666268389211701642061291788274334RENTED FROM11%14%27%zm17%p14%18%z14%i5%13%i26%zf12%15%20%ze19%b13%19%b17%bePRIVATE LANDLORD

opfip33475112--8911693516OTHER1%1%1%1%1%1%1%--1%1%1%1%1%*1%1%

12843720539435892316315713426210198993836054761981281OWNER/ OCCUPIER46%82%zm61%p62%p74%zk62%61%85%zj81%zj40%77%zg67%zd61%66%a74%za50%65%ad

npcgkp148951282301215471042831379289425243308167192668RENTERS

53%zmno18%38%o36%o25%37%zl39%hi15%19%58%zf22%32%39%ze33%b26%49%zb34%becfhilo

ACORN40116551231182663251236132325413019812957384WEALTHY ACHIEVERS14%22%p16%20%24%zk18%12%27%zh14%9%25%zg19%21%21%a20%a15%20%ag

jjkp321286067662533325531611582181011579170319URBAN PROSPERITY11%24%zm18%mp11%14%17%12%14%32%zi25%zf12%16%16%17%14%18%16%fm

pjp52147105199123421874941147397388156238201105544COMFORTABLY OFF19%27%p31%p32%zp25%28%32%27%25%23%30%zg29%z25%26%31%zc27%28%gp71565412383241512281172072011231539969324MODERATE MEANS26%zno10%16%o20%zo17%16%19%hi12%h5%18%16%15%19%e17%15%18%16%eh

o8480611128728766373216221326111316212290375HARD PRESSED30%zmno15%18%18%18%19%25%z20%19%25%zf16%20%18%18%19%23%zc19%fo

OCCUPATION392981592192025641006374197569492274399258107766FULL-TIME14%56%zm47%zm35%p42%38%37%34%45%30%43%zg37%43%ze43%za40%a27%39%ae

nppgmp17633584301902487601591031171455025220PART-TIME

6%12%p10%13%p6%13%zl9%5%4%9%12%8%18%ze16%za8%6%11%abebhilp

5421315325011661469532941311082SELF-EMPLOYED2%8%zmn4%2%7%zk3%4%3%4%2%5%zg4%5%4%5%3%4%gkm

pp6240220731826480413577872717976494195853391431068FT/ PT/ SELF22%75%zm61%zm50%p54%54%50%42%53%42%61%zg49%66%ze63%za53%a36%54%aeEMPLYED

nppbgip

Page 140J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%213710431010714695265308787255117NOT WORKING -

8%n7%n3%7%n2%7%zl5%3%5%8%zf5%2%14%ze9%za4%a1%6%abeHOUSEWIFEbfln

-114773117361251347105945814192152STILL IN EDUCATION-2%p14%zop12%zo24%zk2%4%2%8%i7%8%7%9%15%zab1%*8%abi

pjkop1310951266317655930503950192089UNEMPLOYED

5%o2%3%8%zno5%4%6%3%3%9%zf2%4%6%e5%3%5%5%befo

154684611357392868452168281443529225192448RETIRED55%zmno13%14%18%o12%26%zl32%z45%zh31%z26%zf21%33%zd1%3%35%zc49%zb23%cd

jclmno2971833118077-5239692231273391OTHER10%zmno1%5%o5%o2%5%zl2%4%h-8%zf3%5%4%3%4%8%zbc5%cfh

lo

INCOME541523579154301071075612637384877163UP TO 949919%zmno3%7%o9%o2%10%zl11%hi5%4%16%zf4%9%zd6%4%7%c20%zbc8%cd

flo5434379625227462011109143179737886882529500 - 1749919%zno6%11%o15%o5%15%zl17%zh11%6%17%zf11%13%12%8%13%c22%zb13%cf

chlo1727235321107121433296913748433712817500 - 24999

6%5%7%8%4%7%z4%7%h2%5%7%7%6%5%7%9%zc7%h22298122126148463605379935183652463262354861125000 PLUS

8%56%zmn36%zm20%p30%31%22%29%48%zi14%39%zg27%39%ze35%za36%za12%31%aeppjgjmp

CHIEF INCOME EARNER21135820136522110381801191054917689163444364323901259YES

76%zmno67%m60%58%46%70%zl67%65%63%76%zf58%69%zd54%47%67%c99%zb64%cdcflm

681761362652634439065611585484192884862145707NO24%33%p40%p42%zo54%zk30%33%35%37%24%42%zg31%46%ze53%za33%a1%36%aeg

pbkp

SOCIAL GRADE173096210215337237509210142432020526019867525AB

6%58%zmn18%p16%p32%zk25%14%27%j56%zi16%32%zg24%32%ze28%a31%za17%27%aepjgjkmn

p

4515613716412344261633915241439417127319695565C116%29%p41%zm26%p25%30%23%34%hj23%23%31%zg30%27%30%30%a24%29%ag

opjp

Page 141J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%54448917910830484391813627630111119413385412C219%o8%27%zo28%zo22%21%31%zh21%h11%21%21%23%zd18%21%21%22%21%dh

pio

1632549185100364873317261203319145196119147464DE58%zmno5%14%o29%zn21%25%32%zh18%10%40%zf15%24%23%21%18%37%zb24%bf

oichno

ETHNICITY2604833135954381383256177150573124712675538166253771820WHITE

93%90%93%94%o90%93%z95%96%90%88%95%zg95%zd88%89%97%zc96%zc93%cdg

1742243444841381165635969961912127BME6%8%7%5%9%k6%5%4%7%10%zf5%4%11%ze10%za3%3%6%abe

bfk

NUMBER IN HOUSEHOLD104734312022373603734219176395---3953951

37%zmno14%13%19%no4%25%zl22%20%20%34%zf13%30%zd---100%zbc20%bcdflno

10219410418713451190946716548160343-646-646237%m36%m31%30%28%35%zl33%51%zj40%25%36%zg45%zd7%-100%zac-33%acd

gl712671893213285941195365263659333589922--9223+26%50%p56%zp51%zp68%zk40%44%i29%39%40%50%zg25%93%ze100%za--47%abe

bgikp

CHILDREN IN HOUSEHOLD44219120211159473712933177455-63258943-632YES16%41%zm36%p33%p33%32%26%i16%20%27%35%zg-100%ze64%z7%a-32%abe

pabghijp23531621741932610081991561324738621334-3336033951334NO

84%zmno59%64%67%o67%68%74%z84%zj80%z73%zf65%100%zd-36%93%zc100%zb68%ccdfo

CAR IN HOUSEHOLD131400243413365951170144113-13178624556594811761317YES

47%75%zm72%p65%p75%zk64%63%78%zj68%-100%zg65%72%ze72%za74%za44%67%aepgkp

148135942181205301004152649-473177263165219649NO53%zmno25%28%35%o25%36%zl37%i22%32%100%zf-35%zd28%28%26%56%zb33%bc

cdfilo

DAILY READERSHIP3992624351319121665211313233656734166BROAD SHEET1%18%zmn8%mp4%p7%9%3%6%100%zij8%9%10%zd5%7%10%c9%8%djm

pp

Page 142J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%274333624414124185124114415629539437185MID MAR- KET10%8%10%10%9%10%9%100%zhj7%6%11%zg12%zd5%6%15%zac9%c9%cdg71284010766203269249100170199711199060269TAB- LOID25%zmno5%12%o17%zo14%14%100%zh13%h5%15%13%15%z11%13%14%15%14%ho

i

MAIN SHOPPER237424245433-148120314113153095110084735945113731481YES

85%zmn79%zm73%69%-100%zl75%76%79%82%zf72%76%75%64%79%zc95%zb75%cfclm

4211192197485-66443512036532615932813422485NO15%21%27%p31%zo100%zk-25%24%21%18%28%zg24%25%36%za21%a5%25%abg

pbkop

EDUCATION---6301974331076224218413419211321187120630GCSE/ O-LV/ CSE/---100%zno41%z29%40%zh34%h14%34%31%31%33%35%b29%31%32%hkNVQ12

pknop

--337-922454033269424321712018910443337A-LVL OR EQUIV--100%zmo-19%17%15%18%16%15%18%16%19%21%za16%a11%17%ag

pmop-535--11142428439913540031621926719473535DEGR/ MAST/ PHD-100%zmn--23%29%zl10%23%j60%zi21%30%zg24%35%ze29%a30%a19%27%ae

pjgjmnp278---42237712731481312354471102104278NO FORML QUAL100%zmno---9%16%zl26%zh15%h2%23%zf10%18%zd7%8%16%c26%zb14%cd

icfhlmno

GOVERNMENT OFFICE REGION11322551569017206241228462913322146EAST MID- LANDS

4%6%7%8%p12%zk6%6%11%h4%4%9%zg6%10%ze10%za5%6%7%begbkp

26513561461432814126712210782975040189EAST- ERN9%9%10%10%9%10%10%8%7%10%9%8%13%ze11%8%10%10%e

29115345757196281961129124162901377243252LON- DON10%22%zm10%9%12%13%10%11%37%zi20%zf9%12%14%15%11%11%13%fm

npj

13181234275919673056602638282186NORTH EAST5%3%4%5%6%4%7%z3%4%5%4%4%4%4%4%5%4%

356045696016533221094131165601027251225NORTH WEST12%11%13%11%12%11%12%12%6%14%zf10%12%10%11%11%13%11%f

Page 143J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%37402451411313916105611612943627139172SCOT- LAND13%zmno8%7%8%8%9%14%zh9%6%9%9%10%z7%7%11%zc10%9%c2564581044123444342662214190861109670276SOUTH EAST

9%12%17%p16%p8%16%zl16%19%16%9%16%zg14%14%12%15%18%zc14%cglp

2455265543131168105312010964766631174SOUTH WEST9%10%8%9%9%9%6%4%6%8%9%8%10%8%10%8%9%i

18181638326613116217789937392198WALES7%o3%5%6%7%4%5%6%3%3%6%zg7%zd1%4%6%5%5%dgk

29403852441312122123613911461925725175WEST MID- LANDS11%8%11%8%9%9%8%12%7%6%11%zg9%10%10%9%6%9%g

304123603713512106789412548806330173YORKS AND HUMBR11%8%7%9%8%9%4%6%4%12%zf7%9%8%9%10%7%9%fj

STANDARD REGION1151621052141674931035633258402483177282235142660NORTH

41%zmno30%31%34%34%33%38%h30%h20%40%zf31%36%zd28%31%36%c36%34%cdfh

66108841591433275353319637432015024314184470MIDLANDS24%20%25%25%29%zk22%20%29%j19%15%28%zg24%24%26%22%21%24%gk

71145110185115449825636167397358206249189124564SOUTH25%27%33%29%24%30%zl31%30%22%26%30%27%33%ze27%29%31%29%el27119377160212312066129144174991488044273LONDON10%22%zm11%11%12%14%12%11%40%zi20%zf11%13%16%16%za12%11%14%fp

npj

1963582594713511073187139854449809444816764542911424ENGLAND EXC.70%67%77%o75%o72%72%69%h75%h51%68%74%zg71%76%e73%70%74%72%egLONDON

ho2524163005594241269238165100521117311605337745663511693GB EXC. LONDON

90%zo78%89%o89%o88%86%88%h89%h60%80%89%zg87%84%84%88%89%c86%cgho

AREA601057214410130774363010130728911916615587408RURAL22%20%21%23%21%21%27%z20%18%16%23%zg22%19%18%24%zc22%21%cg399769105952453839221152262469515311672341SUB URBAN14%18%21%p17%20%17%14%21%13%18%17%18%15%17%18%18%17%

1081521182621805311027743194517467245343227139711URBAN39%o28%35%42%zo37%36%38%h42%h26%30%39%zg35%39%37%35%35%36%gh

o

Page 144J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%711807812010839855327123926733317326014996506METRO POL ITAN25%m34%zm23%19%22%27%z21%17%43%zi37%zf20%25%27%28%b23%24%26%fi

npjm

ITV STATION RECEIVED40502755451474021145613514448697745192SCOT- LAND14%zmno9%8%9%9%10%15%z11%8%9%10%11%z8%7%12%zc11%c10%c12171333265619772557562636271982TYNE TEES

4%3%4%5%5%4%7%z4%4%4%4%4%4%4%4%5%4%3253386656149321979011515055956644204GRA- NADA11%10%11%11%12%10%12%h10%4%14%zf9%11%9%10%10%11%10%fh3039236741135141347310312650826628176YORK- SHIRE11%7%7%11%8%9%5%7%2%11%zf8%9%8%9%10%7%9%fhj365753857819430331852220173991527544272CEN- TRAL13%11%16%14%16%13%11%18%j11%8%17%zg13%16%16%za12%11%14%go

b

31432849471182013124512013826547139165HTV WEST11%8%8%8%10%8%7%7%7%7%9%10%zd4%6%11%zc10%c8%cd

1751194644105131811321178763784526149ANGLIA6%9%6%7%9%7%5%10%j7%5%9%zg6%10%ze8%7%7%8%eg

49144601089329354366614823823215420911164386LON- DON CAR- LTON18%27%zm18%17%19%20%20%20%40%zi23%zf18%17%24%ze23%za17%16%20%ef

npjb

17484971301733526174615713568836653203MER- IDIAN6%9%15%zop11%p6%12%zl13%14%10%7%12%zg10%11%9%10%14%zc10%gl

p

102273921629442657443947251283TWC/WEST CO- UNTRY3%4%2%6%zn4%4%3%2%2%4%4%3%6%ze5%4%3%4%e

TENURE LIFESTAGE - Q2279610219023521465294711633328816130910732449ANY (A TO G)10%18%p30%zo30%zo48%zk14%24%i16%28%i18%25%zg22%26%33%za17%a8%23%abe

ppbgikop

944731362028648163272216181106236455287FTB (A+B)3%8%p22%zop22%zo42%zk6%18%i9%19%i11%16%zg14%17%26%za7%a1%15%abg

pbikop-13413625226121915161812131OWNER-OCCUPIER UP--2%p1%2%p1%2%1%1%4%2%1%1%3%e2%a2%a*2%aepSIZER (C)

11136717**17171113147223PRS UP-SIZER (C)*2%1%1%1%1%***1%1%1%2%2%1%1%1%e

Page 145J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

MAINCAR INCHILDREN INNUMBER INEDUCATIONSHOPPERDAILY READERSHIPHOUSEHOLDHOUSEHOLDHOUSEHOLD

GCSE/NODEGR/A-LVLO-LV/MID

FORMLMAST/ORCSE/TAB-MAR-BROADQUALPHDEQUIVNVQ12NOYESLOIDKETSHEETNOYESNOYES3+21TOTAL

(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)2785353376304851481269185166649131713346329226463951966WEIGHTED BASE

14%27%17%32%25%75%14%9%8%33%67%68%32%47%33%20%100%7104107283612333248161135OWNER-OCCUPIER2%2%1%2%1%2%1%3%1%*3%zg2%zd1%1%2%c3%c2%cdgDOWN-SIZER (D)1271110--255916*410PRS DOWN-SIZER (D)**2%zmo**1%--1%1%*1%*1%*1%b1%b

p

NEXT 12 MONTHS10528115229422469812311481232690626296427332162922GOOD TIME BUY

38%52%zp45%47%p46%47%46%62%zh49%36%52%zg47%47%46%51%za41%47%agjp

1283601843502438771511271183237967503705183892121119GOOD TIME SELL46%67%zm55%p56%p50%59%zl56%69%zj71%zj50%60%zg56%59%56%60%54%57%gl

npp1162151552672066181135971306519546278409241172825BAD TIME BUY

42%40%46%42%43%42%42%i32%43%47%zf39%41%44%44%b37%44%42%bfi

97141119213185447894633215417424208322189120632BAD TIME SELL35%o26%35%o34%o38%zk30%33%h25%20%33%32%32%33%35%b29%30%32%hi

ko

AVERAGE PRICE16343024742133110611901361284269669464466464612831392HIGHER

59%80%zm73%p67%p68%72%70%74%77%66%73%zg71%71%70%71%72%71%gmnpp

546044124872224427149321620510414510556308SAME19%no11%13%20%zn18%15%16%h15%8%14%16%15%16%16%16%14%16%ho

o

13232340327711111138718029543916108LOWER5%4%7%6%7%5%4%6%7%6%5%6%5%6%6%4%6%

PRIVATE RENTS18838424541532410411881391084399279414256084702851366HIGHER

68%72%73%66%67%70%70%76%65%68%70%71%67%66%73%zc72%c69%c571196215612830157314014028927915023012772429SAME21%22%18%25%26%zk20%21%17%24%22%22%21%24%25%za20%18%22%k

b

1217152897111662753522839261580LOWER4%3%5%5%2%5%zl4%4%4%4%4%4%4%4%4%4%4%l

Page 146J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 100DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c - z/d/e - z/f/g - z/h/i/j - z/k/l - z/m/n/o/pOverlap formulae used.

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)212107263168356511349170313841822241071601892122251042631681321966UNWEIGHTED BASE17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%

SEX8149125941672372018286989189496813381101451259478954MALE47%50%50%50%52%h49%45%48%h48%h53%h51%h50%39%48%47%45%52%50%50%53%h49%h914912795154247249885745828649105143911244112795681012FEMALE53%50%50%50%48%51%55%52%52%47%49%50%61%za52%53%55%48%50%50%47%51%

jklmp

AGE161739425510345278245413017113316451739422631716-24

9%17%h15%h22%fg17%fh21%zf10%16%fh17%fh24%zf17%fh17%h6%12%9%20%fhn20%fh15%h22%fg18%fh16%fhhntntghlmnntntghlmnnttnthntntnt

tt

25136236416563243205212613293425311362361530525-3415%14%24%za19%13%13%14%14%14%12%15%14%17%12%15%14%15%24%za19%10%16%lm

efgijefgijklmnoklmnopstpst

32115942706282298255163211325032341259423835735-4419%k11%23%ik22%ik22%ik13%18%k17%ko18%ko9%18%k11%18%k18%k19%k15%14%23%ik22%ik26%ze18%km

osososososiklmoos

32113320508980284240372511314932341933202531645-5419%11%13%11%16%18%bq18%17%17%21%bc14%11%18%18%19%15%22%bq13%11%17%16%

qr

31202518447867260208292720313631371125181728455-6418%bcqr21%bc10%10%14%16%cr15%15%z14%17%15%21%bc18%cr13%18%bc17%13%10%10%12%14%

qrqrqr

352536306186113351290293625397435441336302538765+20%26%cr14%16%19%18%25%zb20%z20%17%21%26%cr23%27%zb20%19%15%14%16%17%20%

clmoqcdklmroqr

17294241176305447438163313661601669416727117221077241176139187418+100%zabcdehijklmnopqrs96%96%d93%95%92%97%zb95%dl95%do93%95%96%96%d98%zb100%za93%89%96%d93%95%95%do

deklmodeklmbcdehioqoqjklmno

pqrs

TENURE25334531981241354463884757334985255919453141492OWNED OUTRIGHT14%34%zb18%16%31%zb26%bc30%zb26%zb27%zb27%bc33%zb34%zb28%bc31%bc14%26%bf22%18%16%28%bf25%bc

cfqrtcfqrtfqrtcfqrtcfqrtcfqrtfqrtcfmqrcfqrtfqrtfqrtqtqtfqrtt

Page 147J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%8242888813617218170157758704273108828330888866790BOUGHT ON A48%zceklmor43%35%46%ck42%36%40%41%o40%o34%40%43%42%39%48%zc37%35%35%46%ck45%40%oMORTGAGE

oreklmoorr

2934121316541192159271831923292217412114233RENTED FROM LOCAL17%zegilmnps3%16%gin11%is10%14%ei9%11%is11%is16%gi10%3%11%is8%17%zeg10%19%ze16%gi11%is9%12%imsAUTHORITY

pslssilmnpsgijlmnpsnps

21771492420946655791021997144101BELONGS TO HOUSING12%zaceghjklmnopr8%p3%7%p3%5%4%6%lp5%3%3%8%p5%4%12%zac4%11%zac3%7%p3%5%pASSOCIATION

eghjklegjklmmnoprnopr

151265294597712692423424122249155211652921334RENTED FROM9%13%26%za15%14%20%fl16%ft16%ft17%fm20%ft14%13%13%18%ft9%23%zfh13%26%za15%14%17%fmPRIVATE LANDLORD

bdfhimttijlmpsbdfhitjlmnptjlmnp

qstqst

--67211111112-1----67-16OTHER--2%mno3%zef1%**1%1%1%1%-1%----2%mno3%zef-1%m

glmnoglmnoptpt

10775133119235297316114896510612775122193107142491331191071281OWNER/ OCCUPIER62%77%zb53%63%73%zb61%70%zc67%zc67%zc61%72%zc77%zb70%cr70%cd62%63%57%53%63%73%cd65%cr

cdefkcdefkdororordfkorcdefkrkormoqrtlmoqrtmoqrt

t

6523113648518613355546766462350826583371136439668RENTERS38%ijps23%45%za34%26%38%za29%32%p32%p38%ij26%23%29%30%38%ij37%ij43%ag45%za34%27%34%ij

ghijlijlmnpspspshijlmghijllmpsmnpspsnpsmnps

ACORN112613271176412637133445652640861119-132752384WEALTHY ACHIEVERS

7%d26%bcd5%d14%cdf36%zb13%cd28%zb22%zb23%zb26%zb37%zb26%bc23%cd31%zb7%d8%d-5%d14%cdf35%zb20%cdefoqrtrtcdefhefrtcdeflcdefocdefmcdefocdefhdefoqefortcdeflrtcdefhefort

klmnomoqrtqrtoqrtqrtklmnortmoqrtlmoqrqrtqrtt

2561484214404317114015-6835252411484214319URBAN PROSPERITY15%dhjlmop7%j59%zab22%za4%j8%djp10%dhj10%dh10%dh9%dj-7%j4%j13%dhj15%dh11%dh1%59%zab22%za9%dj16%deh

defghideghipjpjppjlmopjpdefghideghipijklmnjklmnojklmnjklmnojklmnops

pqstopspqstops

Page 148J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%4126-687183200544477503226741264110528-655544COMFORTABLY OFF24%bcqr26%bc-3%cr27%bcj38%zb45%zb32%zb33%zb29%bc18%bc26%bc43%zb46%zb24%bc47%zb33%bc-3%cr38%zbc28%bc

qrqrcfijkcfijkcfjqrcfjmpjqrqrqrcfijkcfijkqrcdfijjqrfjpqrtjqrlmpqrlmpqrtqrtlmpqrlmpqrklmop

ststststqrst

134023805648633022481340403429132610238017324MODERATE MEANS8%41%zac9%42%zac18%ac10%14%fg18%zc17%ce7%23%zac41%za20%ce10%8%11%11%9%42%zac11%16%ce

defghjdefghjfgkortefgkofgkordefgklcdefgfgknodefghjfgkorklmnopklmnoptrttnoprthjklmrtklmnoptrtrtnoprtrt

81-691347147183062254938-18-81514769139375HARD PRESSED47%zabceghijklmnopqrs-27%zab7%gi15%abg30%za4%g18%abg16%ab29%za22%ab-10%gin-47%zab23%ab55%za27%za7%gi6%gis19%abg

ghilmnsinqsbeghihilnqsginqsbghilghilnsceghijghilnbceghbghilshilmnqpqsjlmnpmnpqspqsklmnoppqsijklmmnpqss

qsqrsnopqrs

OCCUPATION753011358139171180653548627630721087583261135864766FULL-TIME44%bdiqs30%45%bd31%43%bd35%40%38%38%36%43%bi30%41%39%44%bd37%30%45%bd31%43%39%

ioqsiloqsqsiqsioqs

1852042315252200176201552031182111204215220PART-TIME10%5%8%22%zac9%11%11%12%12%12%9%5%12%11%10%9%13%8%22%zac11%11%

efghijefghijklmnopklmnoprstrst

311881711246460181618383188982SELF-EMPLOYED2%1%7%zfi4%k5%k2%k5%ko4%k4%ko*5%k1%3%7%fko2%3%4%k7%zfi4%k6%k4%kmo

kmosttkmost

9636151108187234255917785839936981579611140151108881068FT/ PT/ SELF56%is37%60%ik57%is58%io48%is57%io54%io54%io48%57%is37%57%is57%is56%is49%47%60%ik57%is60%io54%ioEMPLYED

osssssosss542122172129978810741514574212210117NOT WORKING -3%4%8%eft11%zef5%4%6%6%6%6%4%4%8%eft5%3%3%5%8%eft11%zef7%6%ftHOUSEWIFE

gjlmopgjlmoptt

610241824561412811222121051062310241811152STILL IN EDUCATION4%10%fgh10%fg9%fg7%n12%zfg3%7%fgh8%fgh13%zfg7%10%fgh3%4%4%10%fgh12%fg10%fg9%fg8%8%fgh

nthnthnthlmntntnthlmntntnthnthnthntnt10794153310796211127281017594389UNEMPLOYED

6%hn7%hn4%2%5%7%zbh2%5%hn4%hn6%hn7%hn7%hn1%3%6%hn8%zbh6%h4%2%2%5%hnlmnqlmnq

Page 149J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%43354032651111224083304039354280435615403226448RETIRED25%cr36%za16%17%20%23%27%bc24%zc23%cr23%22%36%za24%29%ab25%cr25%cr18%16%17%17%23%cr

bcdjkqrrbcdjkcpqrlmopqlmopqrr

12675142819846676613712111075891OTHER7%g6%3%3%4%6%4%5%5%4%3%6%7%gn2%7%g5%12%zbc3%3%6%5%

egjklmnopqr

INCOME175151929483114812725125161517149151917163UP TO 949910%5%6%10%9%10%e7%9%9%15%zce7%5%9%6%10%6%11%6%10%12%8%

gijlmnors

221413233659852392033015143847222451323212529500 - 1749913%cr14%cr5%12%cr11%cr12%cd19%zc14%zc14%zc17%cd9%14%cr22%zb17%cd13%cr11%6%5%12%cr14%cr13%cd

rdejlmdjrdjrjorcdefjjrroprlmopq

rt

8812141133421161001378271581921214412817500 - 249995%8%5%7%4%7%d9%zad7%p7%p7%4%8%16%zab6%5%8%p2%5%7%3%7%p

gjmpcdefgjklmnopqrt

52228774941161675244503641226210552621887745361125000 PLUS30%23%34%dj39%zd29%j24%37%zd31%jk31%dj21%23%23%35%di38%zd30%27%21%34%dj39%zd36%dj31%jk

koeijkleijklokojkoseijklkoeijklkoomosmosmosmos

CHIEF INCOME EARNER1235116611720130629710949201151105110918812314646166117911259YES

71%zdilms52%66%is62%62%63%di66%di64%di64%di66%is63%52%63%68%di71%zd65%is53%66%is62%62%64%disssssilmss

494887721211771536205235866486588497940877255707NO29%48%zc34%38%38%37%34%36%ft36%ft34%37%48%zc37%32%29%35%47%zf34%38%38%36%ft

efgklefgklglmnomnortmnortt

SOCIAL GRADE40198349801211324423833838195676405924834942525AB23%19%33%fi26%25%25%29%26%27%22%21%19%32%ij27%23%26%28%33%fi26%29%27%m

jkmstsjkmst

463153677413516051343555463154106466119536728565C127%32%21%36%ac23%28%36%za30%za30%ac32%ac26%32%31%ac38%za27%27%22%21%36%ac19%29%ac

dprcdjlmcprprrrcdefjdprproprlmopr

t

Page 150J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%362951339480883612962254292364364217513341412C221%k29%zb20%17%29%zb17%20%h21%hk20%hk13%31%zb29%zb14%23%hk21%k19%20%20%17%28%hk21%hk

ehkoqcehkloocefhkehkoqoomnoqrlmnoq

rt

4919654073147703993305838194030496326654035464DE29%gn20%26%gn21%g23%gn30%zb16%g23%gn23%gn33%zb22%g20%23%gn11%29%gn28%gn31%gn26%gn21%g24%g24%gn

gijlmgijlmnpqsnpqs

ETHNICITY171981761752924664421644137616315298172270171219851761751401820WHITE100%zabcjklmopqr99%z70%93%cr91%cj96%zc98%zb96%zc95%zc94%cj87%cr99%zb99%zb98%zb100%za97%z99%zc70%93%cr96%cj93%cj

bcjkrjprcjklmjlprjprrcjkpqcjklpcjpqrbcjklmcjprjprprrpqrpqrrqropqr

1*6410281686362922*2616164106127BME*1%26%zab5%fn9%ade3%ft2%4%fnt4%fhm5%fnt12%zab1%1%2%*3%1%26%zab5%fn4%ft6%def

defghitfghilntdefghidefghitghilmjklmnomnostklmnopjklmnonost

pqstqstpqst

NUMBER IN HOUSEHOLD39214340471011013512913025213170395121434022395123%jp22%17%21%15%21%p23%jp21%jp20%p17%15%22%18%25%jp23%jp23%p24%17%21%15%20%p71397250901631625744646357396696717228725033646241%zabclmpqr40%ab28%26%28%34%a36%ab34%al32%a37%a32%p40%ab38%ab35%a41%za32%32%28%26%23%33%a

pqpqppqpqbclmpqr

62371379718321918678568680923776110621023813797919223+36%38%54%zf51%fi57%zd45%ft41%46%ft48%fg46%53%fg38%44%40%36%45%44%54%zf51%fi62%zd47%fm

gimnsstefghimntinstgimnsstefghinttklmnotklmno

stst

CHILDREN IN HOUSEHOLD4399082123134150542489486196486436026908262632YES25%is10%36%fi44%ze38%ze28%is33%is32%fi34%ze28%is35%fi10%37%fi31%is25%is27%is30%is36%fi44%ze42%ze32%fi

stfgiklfikmoostfimosstoststfgiklfikmoostmnoststtmnostst

1298916210719934929911729541251148910919012916560162107841334NO75%zabchjlmpqr90%za64%56%62%72%za67%bq68%ab66%bq72%ab65%90%za63%69%bq75%za73%ab70%64%56%58%68%ab

bcdefbhlmplpqpqbcdefbchjllpqlpqghjklqghjklmpqrmnopqmnopqrtrt

Page 151J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%

CAR IN HOUSEHOLD1167712412226128233411939999413977120214116131561241221221317YES

68%ckor79%zb49%65%cr81%zb58%cr74%zb70%zc69%zc55%79%zb79%zb69%ce78%zb68%ck58%65%cr49%65%cr84%zb67%cecdekocdefhceklmekorekorcdefkcdekokorcdefkorcdefhkorqrklmoqoqrlmoqrqrlmoqrklmoq

rtttrt

5621129676020211552144478362153625694301296724649NO32%agjp21%51%za35%ag19%42%za26%30%ag31%ag45%za21%21%31%ap22%32%ag42%za35%ag51%za35%ag16%33%ag

bdfghijnpsfghijjnpjnpfghijjpghijlijpsbdfghijnpsijlmnijlmnlmnpslmnpsmnpsijlmnps

opqstttopqst

DAILY READERSHIP106611218233610589612610261010761126166BROAD SHEET

6%6%24%zab6%6%5%8%6%6%3%7%6%6%10%ko6%5%8%24%zab6%4%8%ekldefghidefghimojklmnojklmno

pqstpqst

1611191442394216513810221183416226191420185MID MAR- KET9%12%h8%8%13%zhk8%9%h10%h10%h6%13%hk12%h5%12%h9%10%7%8%8%14%h9%h

lmo

391328283864602421901221131644393319282817269TAB- LOID23%zachjklmnopr13%11%15%k12%13%k13%k14%kl13%k7%12%13%9%16%k23%za15%k22%za11%15%k11%14%k

chjklchjklmnoprmnopr

MAIN SHOPPER13166196143221359365128610881351316613123413116559196143901481YES

76%a67%77%a76%a69%74%a81%za75%ap75%ap78%ap75%ap67%75%a85%za76%a73%a68%77%a76%a62%75%apdehilbdefhmopsijlmo

pqst

41325746100125844283553744324341416027574656485NO24%g33%gn23%24%g31%zg26%gn19%25%gn25%gn22%25%g33%gn25%gn15%24%g27%gn32%gn23%24%g38%zb25%gn

jklmncefghjklmn

oqrt

EDUCATION5138576110316315957348560523855104516934576151630GCSE/ O-LV/ CSE/29%38%cr22%32%32%cr34%cr35%cr33%zc34%zc35%cr30%38%cr32%38%cr29%31%39%cr22%32%35%cr32%crNVQ12

rr

241634356381843032632338162658244512343525337A-LVL OR EQUIV14%16%13%19%20%17%19%18%18%14%22%cr16%15%21%14%20%14%13%19%17%17%

Page 152J14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

GOVERNMENT OFFICE REGIONENGLA

GBNDNORTHSOUTHEXC.EXC.YORKSWESTEAST

SCOT-LON-EAST-MID-ENG-ENG-LONDOLONDOANDMID-SOUTHSOUTHSCOT-NORTHNORTHLON-EAST-MID-LANDWALESDONERNLANDSLANDLANDNNHUMBRLANDSWALESWESTEASTLANDWESTEASTDONERNLANDSTOTAL

(t)(s)(r)(q)(p)(o)(n)(m)(l)(k)(j)(i)(h)(g)(f)(e)(d)(c)(b)(a)(z)17298*2521893224844491714144317317598*17427617222586*252189146*1966WEIGHTED BASE

9%5%*13%10%16%25%23%87%73%9%9%5%*9%14%9%11%4%*13%10%7%*100%4018115517211911942036141401855644060181155132535DEGR/ MAST/ PHD24%18%46%za27%22%25%27%24%25%24%23%18%32%im23%24%27%21%46%za27%22%27%il

bdefgpsbdefgmshijklhijklmnopqmnopqstst

371829264178492501943029182425373513292611278NO FORML QUAL22%zacglmnpr19%ag11%14%13%16%ag11%15%ag13%17%ag17%ag19%ag14%9%22%zac15%16%11%14%8%14%

lnpglmnpr

GOVERNMENT OFFICE REGION----146--146146----------146146EAST MID- LANDS----45%zbc--9%zbc10%zbc----------100%zbc7%b

defghidefghdefghidefghijcdejklmnoijknojkmnoqklmnopqfgh

qrstqrstrstrstijknoqrst

---189---189189---------189-189EAST- ERN---100%zac---11%zac13%za---------100%zac-10%acd

defghijdefghicdefgdefghijefghijklmnoprjknoprhijkmklmnoprknoprsststnoprsstt

t

--252--------------252--252LON- DON--100%zab--------------100%zab--13%abd

defghijdefghijefghijklmnopqklmnopqklmnopststqst

-----86-8686-------86---86NORTH EAST-----18%zab-5%zab6%zab-------100%zab---4%abc

cefghicefghcefghcefghijefghijklmnpijknpijkmnklmnopqjknpq

qrstqrstpqrstrstrst

-----225-225225------225----225NORTH WEST-----47%zab-13%zab16%za------100%zab----11%abc

cdfghicdfghibcdfgcdfghijdfghijjklmnpjknpqrhijkmklmnopqknpqrs

qrststnpqrsrsttt

172------172------172-----172SCOT- LAND100%zabcdeghijklmnopqrs------10%zab------100%zab-----9%abc

cdeghicdeghijdeghijklnopklmnopqjklno

qrsrspqrs

Overlap formulae used. * small baseJ14-019602-01 04-JUL - 14-JUL 2014

INTERNAL USE ONLY - FINALHALIFAX HOUSING MARKET CONFIDENCE TRACKER

16 Jul 2014Table 101DEMOGRAPHICSBASE: ALL ADULTS AGED 16+

Proportions/Means: Columns Tested (5% risk level) - z/a/b/c/d/e/f/g/h/i/j/k/l/m/n/o/p/q/r/s/tOverlap formulae used. * small base

Page 1tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

1 1 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

2 2 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

3 3 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

4 4 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

5 5 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

Page 2tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

6 6 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

7 7 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

8 8 TENURE - WHICH OF THESE APPLIES TO YOUR HOME

BASE: ALL ADULTS AGED 16+

1966

9 9 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

10 9 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

11 10 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

Page 3tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

12 10 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

13 11 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

14 11 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

15 12 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

16 12 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

17 13 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

18 13 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

Page 4tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

19 14 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

20 14 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

21 15 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

22 15 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

23 16 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

24 16 Q.YR02 /WHICH OF THESE, IF ANY, APPLY TO YOU PERSONALLY?

BASE: ALL ADULTS AGED 16+

1966

25 17 Q.YR03 SUMMARY TABLE /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A

BASE: ALL ADULTS AGED 16+

1966

Page 5tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

26 18 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

27 19 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

28 20 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

29 21 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

30 21 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

Page 6tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

31 22 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

32 23 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

33 24 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

34 25 Q.YR03_1 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

35 26 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

Page 7tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

36 27 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

37 28 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

38 29 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

39 29 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

40 30 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

Page 8tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

41 31 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

42 32 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

43 33 Q.YR03_2 /THINKING ABOUT THE NEXT 12 MONTHS, DO YOU THINK IT WOULD BE A GOOD TIME OR A BAD

BASE: ALL ADULTS AGED 16+

1966

44 34 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

45 35 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

46 36 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

Page 9tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

47 37 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

48 38 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

49 39 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

50 40 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

51 41 YR03 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

52 42 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

53 43 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

54 44 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

55 45 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

Page 10tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

56 46 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

57 47 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

58 48 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

59 49 YR03 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

60 50 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

61 50 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

62 51 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

Page 11tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

63 51 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

64 52 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

65 52 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

66 53 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

67 53 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

Page 12tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

68 54 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

69 54 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

70 55 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

71 55 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

72 56 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

Page 13tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

73 56 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

74 57 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

75 57 Q.YR04 /AS YOU MAY KNOW, THE AVERAGE PROPERTY PRICE IN THE UK IS £184,464 ACCORDING

BASE: ALL ADULTS AGED 16+

1966

76 58 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

77 58 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

Page 14tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

78 59 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

79 59 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

80 60 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

81 61 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

82 61 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

Page 15tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

83 62 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

84 63 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

85 64 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

86 65 Q.YR05 /NOW THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU

BASE: ALL ADULTS AGED 16+

1966

87 66 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

Page 16tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

88 67 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

89 68 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

90 69 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

91 70 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

92 71 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

Page 17tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

93 72 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

94 73 YR05B - THINKING ABOUT THE CURRENT SITUATION, WHICH 2 OR 3OF THESE, IF ANY, DO YOU THINK ARE

BASE: ALL ADULTS AGED 16+

1966

95 74 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

96 75 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

97 76 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

Page 18tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

98 77 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

99 77 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

100 78 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

101 79 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

102 80 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

Page 19tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

103 81 Q.YR06 /FINALLY, WHAT DO YOU THINK WILL HAPPENTO THE RENTS TENANTS ARE

BASE: ALL ADULTS AGED 16+

1966

104 82 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

105 83 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

106 84 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

107 85 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

108 86 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

109 87 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

Page 20tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

110 88 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

111 89 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL ADULTS AGED 16+

1966

112 90 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

113 91 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

114 92 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

115 93 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

116 94 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

117 95 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

118 96 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

119 97 Q.YR04/YR06 SUMMARY TABLE

BASE: ALL OWNER OCCUPIERS

1216

Page 21tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

120 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

121 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

122 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

123 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

124 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

125 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

126 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

Page 22tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

127 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

128 98 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

129 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

130 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

131 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

132 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

133 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

Page 23tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

134 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

135 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

136 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

137 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

138 99 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

139 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

140 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

Page 24tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

141 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

142 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

143 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

144 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

145 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

146 100 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

147 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

Page 25tablesyrw.wyp - Friday, July 18, 2014

Page Table Title Base Description

Base

148 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

149 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

150 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

151 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

152 101 DEMOGRAPHIC BASE: ALL ADULTS AGED 16+

1966

153 101 Overlap formulae used. * small base /DEMOGRAPHIC

BASE: ALL ADULTS AGED 16+

1966