sharing great stories on kickstarter - charles cecil, revolution

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Sharing great stories on Kickstarter Charles Cecil, Founder, Revolution 13 th November 2013

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Slides from Charles Cecil's keynote at November 2013's London Games Conference. Charles Cecil on how the KickStarter campaign for Broken Sword - the Serpent's Curse Adventure got 14,032 backers, almost doubling its funding target. A brilliant lesson on how to engage with your audience.

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Page 1: Sharing great stories on Kickstarter - Charles Cecil, Revolution

Sharing great stories on Kickstarter

Sharing great stories on Kickstarter

Charles Cecil, Founder, Revolution

13th November 2013

Page 2: Sharing great stories on Kickstarter - Charles Cecil, Revolution

Once Upon a TimeOnce Upon a Time

Page 3: Sharing great stories on Kickstarter - Charles Cecil, Revolution
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The Broadband Age (from 2007) The Broadband Age (from 2007)

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Broken Sword – Shadow of the Templars: The Director’s CutiPhone / iPad (March 2010)

Broken Sword – Shadow of the Templars: The Director’s CutiPhone / iPad (March 2010)

Page 6: Sharing great stories on Kickstarter - Charles Cecil, Revolution

Broken Sword – Shadow of the Templars – Director’s Cut iPhone / iPad (Jan 2010)

Broken Sword – Shadow of the Templars – Director’s Cut iPhone / iPad (Jan 2010)

Features:Features:

•Whole new story arc added, with 2 Whole new story arc added, with 2 hours of additional gameplayhours of additional gameplay

• Addition of contemporary first Addition of contemporary first person perspective minigamesperson perspective minigames

• New facial expressions drawn by New facial expressions drawn by Dave Gibbons, co-creator of Dave Gibbons, co-creator of WatchmenWatchmen

• Help system incorporated – ensure Help system incorporated – ensure that player wonthat player won’’t get frustrated.t get frustrated.

• Enhanced audio – both music and Enhanced audio – both music and voicesvoices

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12 Days of Christmas12 Days of Christmas

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Broken Sword – the Serpent’s CurseBroken Sword – the Serpent’s Curse

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Broken Sword – the Serpent’s CurseBroken Sword – the Serpent’s Curse

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Kickstarter – RevolutionKickstarter – Revolution

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Kickstarter – RevolutionKickstarter – Revolution

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Kickstarter – RevolutionKickstarter – Revolution

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Kickstarter – RevolutionKickstarter – Revolution

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Broken Sword – the Serpent’s CurseBroken Sword – the Serpent’s Curse

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Kickstarter – RevolutionKickstarter – Revolution

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Kickstarter – RevolutionKickstarter – Revolution

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Kickstarter – RevolutionKickstarter – Revolution

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Charles CecilCharles Cecil

[email protected]@revolution.co.uk