“shattering america’s trance” sustainable freedom lab presents:
TRANSCRIPT
“Shattering America’s Trance”
Sustainable Freedom Lab presents:
Copyright 2014 Sustainable Freedom Lab, LLC
15.19
7.18
5.16
2.32
Primetime - Week ending January 12, 2014*
ABC
NBC
Nielsen Media Research copyright 2014
FOXCBS
The Hidden Trance
*Viewers in millions
Copyright 2014 Sustainable Freedom Lab, LLC
Forging Community Coalitions
Copyright 2014 Sustainable Freedom Lab, LLC
Many intelligent spokespeople
The Hidden Trance
Copyright 2014 Sustainable Freedom Lab, LLC
There is good news
From Gallup/USA Today 2012
Conservative Moderate Liberal0
10
20
30
40
50
60
40
20 21
12
7
U.S. Self-Define and Lean 2011
Self-Define Leans
52%
28%
There is Good News
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18 to 29 years
30 to 49 years
50 to 64 years
65 and older
% % % %
Conservative
28 40 44 49
Moderate 40 36 33 31
Liberal 28 21 20 16
No opinion 4 3 3 4
100 100 100 100
Gallup/USA Today 2012
U.S. Political Ideology by Age 2011
There is Good News
Copyright 2014 Sustainable Freedom Lab, LLC
Many intelligent spokespeople
There is Good News
Copyright 2014 Sustainable Freedom Lab, LLC
Building a Community Conduit for Information
Communicating Across Party Lines
Learn Restrain Connect
Must remove the conservative ‘schema’
Copyright 2014 Sustainable Freedom Lab, LLC
Communicating Across Party Lines
Learn - Listen with curiosity
We tend to give greater credibility to people who care about what we think and feel.
Copyright 2014 Sustainable Freedom Lab, LLC
Communicating Across Party Lines
Restrain - Speak less, with prudence
Copyright 2014 Sustainable Freedom Lab, LLC
Communicating Across Party Lines
PROBLEMS W/ COMMON CORE
Not state led
One size fits all
Never pilot tested
Not internationally benchmarked
Expensive testing
Not developmentally appropriate
Aligned curricula skips Founding Fathers
PROBLEMS W/ ADMINISTRATION
Dictators
Fascists
Liars
Power-mad
Agitators
Psychotic
Thugs
Weasels
Hate-America-crowd
Copyright 2014 Sustainable Freedom Lab, LLC
Communicating Across Party Lines
Restrain - Speak less, with prudence
It is easier to ignore a tirade than a single thoughtful argument.
Copyright 2014 Sustainable Freedom Lab, LLC
Communicating Across Party Lines
Connect - Match body and tone
People want to agree with people who are like them.
Copyright 2014 Sustainable Freedom Lab, LLC
I. The Hidden TranceII. Disrupting the Conservative SchemaIII. Connecting with Community MembersIV. Organizing Community Coalitions V. Understanding your Liberal NeighborsVI. Changing the Message and the DeliveryVII. Become Your Community’s Trusted News SourceVIII. My Personal Action Campaign
Shattering America’s Trance Workshop
Copyright 2014 Sustainable Freedom Lab, LLC
Copyright 2014 Sustainable Freedom Lab, LLC
ShatteringAmericasTrance.com