Simplimetric Consulting LLP

www.simplimetric.in J.P.Nagar, Bangalore, India

Vishal Arora

+919886672044 / +918026966510

vishal@simplimetric.in

@aroravishal

www.linkedin.com/in/vishalarora1/

Focused on your business success

AGENDA

1. About Simplimetric 2. Offerings

3. Success Stories 4. People Profile

QUICK INTRO TO SIMPLIMETRIC

Started in August 2013, Simplimetric helps companies operating in the B2B space to

reach their first US$ Million and beyond 

For medium sized enterprises we help them with Key Account Management

techniques, smart hiring, sales pipeline expansion strategies……

Values which are the foundation of Simplimetric

oHonesty and integrity – honesty in all our dealings with customers, partners or government.

Integrity of our employees is paramount

o Inspired by client value - we are committed to creating visible and sustained value for our clients

o Achieving success through shared endeavours – we are obsessed with customer business success

FOR SALES TO HAPPEN…..

WHAT DO WE OFFER TO HELP GENERATE SALES

Sales & Marketing ConsultingGo To Market

strategyMarket research &

analysisMarket segmentation Elevator pitch / VITO

letters / sales collaterals

Competition framework

Pricing strategySales revenue plan

Sales campaign management

(classical & social)Product fit-gap

analysis

Sales Execution

Fractional head of sales – new logo hunting

(quota carrying, quarterly

accountability) 

Account Management – mining strategiesSales Excellence

Lead generation – helping in driving the

email marketing machine

Sales process setupCRM implementationInside sales process

setup

Coaching

Sales enablement by workshop style

coaching

1:1 mentoring (International Coach Federation certified, NLP trained coach)

Tuning the inside sales engine

7

SUCCESS STORY#1 – CLOUD – MOBILE PRODUCT & SERVICES STARTUP

Customer

Situation

Scope of work

Results (till date)

Customer is a 3 yrs old cloud, IT services & mobile advertisement platform start up based out of Bangalore with a turnover of around US$800K and 150 employees

Customer has been in IT staffing services business, but wanted to expand into mobile and SMS based product solutions

• Go To Market strategy for product business• Sales process setup• Sales team setup – field sales as well as inside sales teams were recruited

and managed• CRM rolled out• Key Account Management rollout• Sales effectiveness of IT staffing business improved by over 15%• Acquired first two marquee customers for mobile advertisement platform• Sales pipeline expanded by over US$500K• Salesforce.com & Amazon Web Services alliance management

Simplimetric Consulting LLP. All rights reserved

SUCCESS STORY#2 – SOCIAL LEARNING COMPANY

Customer

Situation

Scope of work

Results

Customer is a 5 yrs old social learning start up (cloud based solution) based out of Chennai with a turnover of around US$500K and roughly 100 employees

Customer has been operating in the graduate colleges and universities space. They had only one enterprise customer Wipro whose revenue was stagnant for past two years

• Go To Market strategy in the enterprise segment• Wipro account management• Sales process setup• Sales execution – annual quota carrying by acquiring new enterprise logos

• Go To Market strategy created• Product fit gap analysis – across four identified verticals (this was done by

field interviews with CXO community)• Revenue from Wipro made 2X, expansion to other business divisions

under discussion• Sales funnel of US$300k created, many deals in advance stage

SUCCESS STORY#3 – EMPLOYEE TRANSPORT OPTIMISATION SOFTWARE

Customer

Situation

Scope of work

Results

Customer is a 3 yrs old employee transport optimisation software (on premise & cloud based solution) provider based out of Bangalore with a turnover below US$200K

Customer was challenged in increasing their sales pipeline and sales conversions. They were not able to reach the decision makers, hence were not getting the desired $ value .

• Go To Market strategy• Sales execution

• Go To Market strategy created• Sales collaterals / VITO letters / social handles• Rigorous email marketing campaign run • Sales funnel of US$400k created in less than 4 months• Two deals worth US$100K signed up

PEOPLE PROFILE

An experienced sales professional with a proven track record of achieving business results. His strong communication, presentation and coaching skills inspire individuals and teams to uplift their aspirations to realize their true potential.  He has over 16 years of international and national experience in strategic Account Management, field sales and management consulting across multiple geographies (Europe, India and North America). He has a proven track record in C-level relationship building, translating customer pain into compelling business opportunities. He has demonstrated an ability to work and lead in diverse, complex cross-cultural teams and has an exceptional drive for results. Until July 2013, Vishal was a Director Sales with Ariba (An SAP Company). Prior to Ariba he had long career with Microsoft and Hewlett Packard, wearing multiple hats in field sales, account management and program management. Vishal started his career with Avalon Consulting, and ran a startup during the dotcom boom period. Vishal is an electrical engineering graduate from National Institute of Technology, Durgapur and has a management degree from Mumbai University. Vishal also has done a leadership course from Indian Institute of Management, Kolkatta and is a certified project management professional.

During his free time he loves to read on technology and is an avid cyclist.

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.” ― Sun Tzu, The Art of War

PEOPLE PROFILE

Deepti is a NLP (Neuro Linguistic Program) practitioner and ICF (International Coach Federation) certified life coach. She coaches professionals from different walks of life, and offers tools and techniques which empowers her clients to tap into their inner resources, and create lasting improvements in the quality of their overall life. She draws from her 15 years of professional experience in banking and life insurance verticals specializing in the areas of operations, customer service and training. She is an MBA in Finance from Wellingkars, Mumbai University. In addition she is certified as a Fellow in Life Insurance from LOMA, USA.

 Areas of CoachingCareer Coach• On Job coaching – deals with challenges like team dynamics, performance issues,

behavioral issues• Job/career change – plan and prepare for the next level in their job (promotion or

lateral movement) or a career change within or outside the organisation

Life Balance Coach• Manage emotional triggers which lead to stress• Achieve work life balance• Design a life plan including professional and personal goals Along with Life coaching she manages 3 franchisees of a books library chain JustBooks (www.justbooksclc.com).