sis mon 0815 sponsored breakfast bright edge
DESCRIPTION
TRANSCRIPT
@brightedge
Search Case Studies with Business Results
Brad Mattick, VP Marketing
@brightedge
About BrightEdge
400% growth in 2011
2,000 brands, 260+ customers
50+ years SEO experience
The Global Leader
in Enterprise SEO
Offices in CA, NYC, London
@brightedge
These insights courtesy of our customers
@brightedge
SEO is set to grow even more in 2012
@brightedge
Companies invest in SEO because it has measurable ROI
Track the whole picture- with external SEO metrics at scale
Link to your business- with integration to site analytics
Measure true SEO ROI- by tracking rankings to revenue
@brightedge
And they can beat their competition
Track all of your competitors- SEO X-Ray collects external SEO metrics at scale
Analyze their tactics- check URL, keyword and backlink tracking
Don’t forget social- analyze social strategies and take action
Patented technology
@brightedge
SEO goes hand in hand with PPC
@brightedge
Recent Case Study Example from Loews Hotels
@brightedge
Search has gone social
@brightedge
Don’t forget social in your SEO strategy
Social for site rankings- boost your SEO with likes, shares and tweets
SEO for social rankings- optimize your social pages using proven SEO
Track competitors’ social efforts- so you can beat them
@brightedge
The modern SERP: organic, paid and social
@brightedge
BrightEdge and Twitter Social SEO partnership
@brightedge
Twitter drives SEO results for TinyPrints
47% increase in organic search
rankings
3X increase in Twitter
followers
@brightedge
Feeding America
2.5X increase in site traffic
@brightedge
Questions?
See me afterwards for a copy of the studies
@brightedge
Search Case Studies with Business Results
Brad Mattick, VP Marketing