size of uk learner market/industry
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7/30/2019 Size of UK Learner market/Industry
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: Mt Jlbphq Mjt~hf& Jll thi`~q tbqbtubn | yyy&mtjlbphqmjt~hf&agm
Y`j~ hq ~`b qhsb ge ~`b RO Lbjtfbt mjtob~'hfnrq~tx7
H~ hq agmmgf ofgylbnib jmgfi JNHq ~`j~ ~`b mjtob~ egt lbjtfbt nthubtq hf ~`b RO hq {tb~~x dhi* Ybll
`gy dhi hq dhi7 Hq h~ dhi bfgri` ~g qr{{gt~ qrd-hfnrq~thbq qra` jq hfq~tra~gt ~tjhfhfi, fha b mbta`jfnhqb
tb~jhl, j{jt~ etgm {rd ~jlo y`j~ jtb ~`b ja~rjl frmdbtq y`j~ hq ~`b ja~rjl qhsb ge ~`b lbjtfbt mjtob~7
Q~j~hq~haq jtb {rdlhq`bn gf ~ b zrjf~h~x ge ~bq~q dr~ H `jub xb~ ~g qbb ehirtbq hf ~`b {rdlha ngmjhf jq ~g`gy dhi ~`b mjtob~ hq hf mgfb~jtx ~btmq, y`j~ hq ~`b nglljt ujlrb gt qhsb ge ~`b hfnrq~tx&
Jq j ibfbtjl fg~b ~`b hfnrq~tx jfn ygto lbublq ujtx qhifhehajf~lx jaagtnhfi ~g lgaj~hgf ~`hq mjatg ehirtb
yhll fg~ eja~gt
H yhll bp{lgtb {r~~hfi j ehirtb gf ~`hq jfn ~`bf ~jlo jdgr~ ~`b lbjtfbt hfnrq~tx h~qble&
^`b ~g{ ngyf mjatg mb~`gn
^`b ~g~jl frmdbt ge nthuhfi ~bq~q nblhubtbn hf ~`b ljq~ ehqajl xbjt yjq :,258,;58& ^`b q~jfnjtn {thab egt j
nthuhfi ~bq~ hq 54 ~`b ybbobfn bubfhfi jfn djfo `glhnjx tj~b hq 92&
^`b igubtfmbf~ ng fg~ {rdlhq` `gy mjfx ~bq~q ybtb j~ ~`b ybbobfn tj~b, qg lb~ rq bq~hmj~b rqhfi
qgmb tgqx jqqrm{~hgfq& Yb yhll agmb djao ~g ~`hq lj~bt&
Jqqrmhfi 9 ~bq~q bja` qa`bnrlbn egt j njx, jfn 24 ybbobfnq hf j xbjt ~ j~ ygrln ihub :;> njxq, 9 ~bq~q
j njx ygrln ihub xgr 940 ~bq~q& ^`hq ehirtb fbbnq ~g db mrl~h{lhbn dx ~`b fg ge ~bq~ abf~tbq fj~hgfjllx&
Jaagtnhfi ~g mx bq~hmj~b ~`btb jtb 1:9 NQJ ~bq~ abf~tbq jatgqq ~`b RO&
Fg ge ^bq~q j njx 9
Ybbobfnq hf j Xbjt 24
Ybbobfn njxq hf j xbjt :;>Fg ge NQJ ~bq~ abf~tbq 1:9
Frmdbt ^bq~ agfnra~bn gf ~`b ybbobfn tj~b = Fg ge ~bq~ Abf~tbq (fg ge ~bq~q j njx p fg ge njxq j
xbjt
[lriihfi hf ~`b ehirtbq yb ib~3 1:9(9p:;> = 41;,995 ^bq~q nblhubtbn j~ ~`b ybbobfn tj~b
^`b ~g~jl mgfb~jtx ujlrb ge ybbobfn ~bq~q 41;,998 p 92 = :9,1;0,4;;
Fg ge q~jfnjtn ~bq~q ygrln db = :,258,;58 ybbobfn ~bq~q (41;,998 = :,110,481
^`b mgfb~jtx ujlrb ge q~jfnjtn ~bq~q :,110,481 p 54 = 04,89>,:55
^g~jl ujlrb ge ~`b mjtob~ egt nthuhfi ~bq~q = :;;,404,155
Ntjydjaoq
-Rftbjlhq~ha jqqrm{~hgfq (yb ng fg~ `jub qg mjfx djfo `glhnjxq
-Eby ~bq~ abf~tbq ygrln db jdlb ~g mjf jfn nblhubt 9 ~bq~q bubtx ybbobfn
-Nthuhfi ~bq~q jtb gflx ~`b bfn {tgnra~ jfn fg~ j iggn irhnb egt ~`b qhsb ge ~`b lbjtfbt mjtob~ qhfab
mjfx mgtb nthuhfi lbqqgfq ~job {ljab
-1:9 ~bq~ abf~tbq djqbn gf {btqgfjl bq~hmj~bq fg~ jf jaartj~b ehirtb
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7/30/2019 Size of UK Learner market/Industry
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4 Mt Jlbphq Mjt~hf& Jll thi`~q tbqbtubn | yyy&mtjlbphqmjt~hf&agm
Tbuhby
Qg j :;; mhllhgf {grfn hfnrq~tx& Mx ehtq~ tbja~hgf y`bf atrfa`hfi ~`bqb ehirtbq yjq ~`j~ ~`hq hq fg~
{jt~harljtlx dhi bubf yh~` jqqrm{~hgfq ~`j~ jtb yjx ge ~`b mjto& He xgr hmjihfb ~`b RO lbjtfbt mjtob~
jq j agm{jfx yb ygrln fg~ bubf mjob ~`b mhn-~jdlb ge ~`bE^Q42; hfnbp, gf jubtjib ~`b hfnbp
agm{jfhbq `jub j mjtob~ aj{h~jlhqj~hgf ge 822 mhllhgf& ^`rq rqhfi ~`b fg ge ~bq~q nblhubtbn jq jirhnb jq ~g ~`b qhsb ge ~`b RO lbjtfbt mjtob~ ngbq fg~ ihub j ehirtb ~`j~ hq tblhjdlb gt dblhbujdlb&
^`b dg~~gm r{ mhatg mb~`gn
^`hq mb~`gn hfuglubq ygtohfi gr~ ~`b frmdbt ge `grtq ygtobn dx jf hfq~tra~gt& ^`b {tgdlbm `btb hq j
ljao ge atbnhdlb hfegtmj~hgf, ~`btb hq fg tblhjdlb qgrtab ~g a`bao bpja~lx `gy mjfx `grtq hfq~tra~gtq
ygto jatgqq ~`b agrf~tx gf jfx ~hmb etjmb ybbolx, njhlx gt mgf~`lx&
^`b mjcgth~x ge hfq~tra~gtq `jub {ggt tbagtn obb{hfi jfn ~job ajq`, q{bahjllx ~`b hfnb{bfnbf~q egt
y`gm {jxmbf~ qxq~bm jtb jf bp~tj bp{bfqb& Dr~ ~`hq hq fg~ ~gg mra` ge j djtthbt yb ajf jijhf mjob
qgmb jqqrm{~hgfq ~g bq~jdlhq` j abhlhfi&
Jqqrmb >9,;;; hfq~tra~gtq gf ~`b tbihq~bt
^`b jubtjib RO ygtohfi ybbo hq >4 `grtq
Jqqrmb ~`b Jubtjib lbqqgf tj~b fj~hgfjllx hq 44[@
Egtmrlj egt j fj~hgfjllx ybbolx hfq~tra~gt ~job= Fg ge hfq~tra~gtq p Fg ge @grtq ygtobn p Jubtjib
`grtlx tj~b
[lriihfi ~`b ehirtbq hf yb ib~ >9,;;;p>4p44 = >1,>40,;;;
^g ib~ ~`b xbjtlx ehirtb jfn ~`rq ~`b qhsb ge ~`b mjtob~ mrl~h{lx ~`hq ehirtb dx 24
Ybbolx ~job fj~hgfjllx >1,>40,;;;p fg ge ybboq hf j xbjt 24 = 4,420,425,;;;
^`j~ hq j 4&4 dhllhgf hfnrq~tx&
Ntjydjaoq
-Rftbjlhq~ha jqqrm{~hgfq jijhf gf ~`b jubtjib lbqqgf tj~b, jfn `grtq ygtobn jfn qg gf
-Fg~ eja~gthfi hf `glhnjxq jfn qbjqgfjl ujthj~hgfq
-Fg~ eja~gthfi hf lgihq~hajl {tgdlbmq ygtohfi 5`grtq j njx 9 njxq j ybbo y`j~ jdgr~ ~`b ~tjubl ~hmb7*
Tbuhby
Fgy ~`hq ehirtb y`hlb {r~~hfi j qmhlb gf ~`b jubtjib hfq~tra~gtq ejab hq jlqg rfdblhbujdlb&
Lb~ rq bpjmhfb ~`b jqqrm{~hgfq3 >4 `grtq j ybbo bubtx ybbo* Ehtq~ lb~ rq jqqrmb 4 ybboq ge `glhnjx qg2; ybboq& ^`bf >4 `grtq ~`j~ ygrln db 5 `grtq ge lbqqgfq bubtx njx, ~`hq ygrln fg~ hfalrnb ~tjubl ~hmb
jfn qg gf ~`hq hq j~ dbq~ rf tbjlhq~ha, he xgr ofgy hfq~tra~gtq y`g aljhm >4`tq bubtx ybbo ge ~`b xbjt H
qriibq~ xgr agf~ja~ @MTA* qhfab ~`bx jtb {tgdjdlx qbthgrqlx rfnbtq~jfnhfi ~`bht ~trb bjtfhfiq*
Jncrq~mbf~q
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7/30/2019 Size of UK Learner market/Industry
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1 Mt Jlbphq Mjt~hf& Jll thi`~q tbqbtubn | yyy&mtjlbphqmjt~hf&agm
Jqqrmb 2; ygtohfi ybboq, jlqg 2 `grtq ge lbqqgfq bubtx njx egt 9 njxq ihuhfi xgr 12`tq j ybbo lb~ rq
ajll ~`hq ~`b fgtmjl ybbo&
Egt {bjo drqx {bthgnq jqqrmb 5 `grtq j njx 9 njxq j ybbo ihuhfi >4`tq j ybbo , fgy lb~ rq qjx ~`hq hq
gflx {gqqhdlb egt 2 ybboq hf ~`b xbjt, lb~ rq ajll ~`hq ~`b {bjo ybbo
Egt ~`b tbq~ ge ~`b xbjt ~`b tbmjhfhfi 4; ybboq gr~ ge 2; ybboq lb~ rq jqqrmb > `grtq j njx 9 njxq j
ybbo ihuhfi 40 `grtq lb~ rq ajll ~`hq ~`b lgy ybbo
Qrmmhfi h~ jll r{3
Fgtmjl ybbo 12`tq egt 4; ybboq = 092 `grtq j~ 44[@ = :8,42;
[bjo ybbo >4`tq egt 5 ybboq =4:; `grtq j~ 44[@ = >,54;
Lgy ybbo 40`tq egt 4; ybboq =25; `grtq j~ 44[@ = :4,14;
^g~jl bjtfhfi egt ~`b xbjt =15,:8;
Fg ge hfq~tra~gtq Fj~hgfjllx =>9,;;;
Qhsb ge hfnrq~tx (>9,;;; p 15,:8; =:,9;;,81;,;;;
Qg je~bt j eby jncrq~mbf~q yb jtthub j~ :&9 dhllhgf hfnrq~tx& H~ ~`hq ehirtb mgtb dblhbujdlb7
Jll ge ~`bqb ehirtbq jtb {rtb q{barlj~hgf, jfn xgr ajf nhqjitbb jfn {ljx jtgrfn yh~` ~`bqb ehirtbq jq
mra` jq xgr lhob ~`j~ hq ~`b {ghf~, ~g {tguhnb j mgnbl, ~`b {rt{gqb `btb hq fg~ ~g db jaartj~b dr~ crq~ ~g
ib~ j djll {jto irhnb& Y`x ng yb fbbn j irhnb7 Ybll ~`b hfnrq~tx yh~`gr~ j ngrd~ hq hf j q~j~b ge hf~bfqb
elrp& H jm tbmhfnbn ~`b q~gtx ge ~`b dlhfn mbf jfn ~`b blb{`jf~ bja` dlhfn mjf `jq `hq gyf
hf~bt{tb~j~hgf ge y`j~ ~`b jfhmjl hq jfn qg gf, qhmhljtlx bubtx hfq~tra~gt, jqqgahj~hgf jfn ge agrtqb ~`b
NQJ `jub ~`bht gyf hnbj ge `gy ~`b hfnrq~tx q`grln q`j{b r{ egt ~`b er~rtb? ~`b nbdj~bq tjib gubt A[N
fg A[N, mg~gtyjx lbqqgfq gf gt fg mg~gtyjx lbqqgfq gf ~bq~, mhfhmrm fg ge `grtq gt fg mhfhmrm fg
ge `grtq jfn qg gf& H~ hq jijhfq~ ~`hq djaoitgrfn h~ hq ygt~` `juhfi j agmmgf agfab{~rjl etjmbygto egt~`b hfnrq~tx, ~`b thqo ge fg~ dbhfi gf ~`b qjmb {jib hq yb nhq~gt~ ~g hfnrq~tx ~g ~`b dbfbeh~ ge gflx j eby
y`ha` ygrln qbtub fgfb&
Qg j agfab{~rjl etjmbygto y`j~ ygrln ~`hq lggo lhob7 Ybll lb~ rq ig ygt~` ~`b aljqqha ithn*
Fg
gehfq~tra~gtq
:;;;
2;;;;
Qhsb ge hfnrq~tx2;m 4df
#A[N mjfnj~gtx
#~hi`~bt tbirlj~hgf egt JNhq
#Ljtib etjfa`hqb ngmhfj~hgf
#etbb mjtob~ nthubf lbqqgf {thab qb~~hfi
# h ` djtthbtq ~g bf~t
#A[N nhqatb~hgfjtx
#Hfnb{bfnbf~ hfq~tra~gt ngmhfj~hgf
#mhfhmrm lbqqgf {thab
#mhfhmrm fg ge lbqqgf `grtq
#lgy djtthbtq ~g bf~tx
#A[N mjfnj~gtx
#ljtib etjfa`hqb ngmhfj~hgf
#etbb mjtob~ lbqqgf {thab qb~~hfi
#A[N nhqatb~hgfjtx
#Hfnb{bfnbf~ hfq~tra~gt ngmhfj~hgf
#mhfhmrm lbqqgf {thab
#mhfhmrm fg ge lbqqgf `grtq
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7/30/2019 Size of UK Learner market/Industry
4/4
> Mt Jlbphq Mjt~hf& Jll thi`~q tbqbtubn | yyy&mtjlbphqmjt~hf&agm
Djqbn gf ~`b jdgub qmjll hfnrq~tx yh~` j lgy frmdbt ge hfq~tra~gtq ygrln fbbn j mhfhmrm {thab jfn j
mhfhmrm fg ge lbqqgfq ~g mjob ~`b hfnrq~tx uhjdlb, ~`b g~`bt qhnb ge ~`b aghf hq j ljtib hfnrq~tx yh~`
`hi`bt frmdbt ge hfq~tra~gtq ~`b {thab egt lbqqgfq hq nb~btmhfbn dx ~`b mjtob~ ~`hq ~x{b ge hfnrq~tx
ygrln jlqg tbzrhtb itbj~bt tbirlj~hgf& Y`j~ hq ~`b nhtba~hgf egt j fgtmjl itgy~` hfnrq~tx egtm j qmjllitgr{ ge hfq~tra~gtq ~g j ljtibt itgr{ hfatbjqhfi mjtob~ ujlrb&
Jq h~ q~jfnq ~`b nthubt ~tjhfhfi hf ~`b RO hq fgy hf tbubtqb ibjt yh~` j `hi` frmdbt ge hfq~tra~gtq jfn
nbalhfhfi mjtob~ ujlrb, rl~hmj~blx ~`b thqo `btb hq he hfq~tra~gt frmdbtq ntg{ (nrb ~g ~`b rf~bfjdhlh~x ge
mjohfi j lhuhfi ~`b hfnrq~tx ygrln qreebt j qhifhehajf~ qb~djao, ~`hq `gybubt mhi`~ db yblagmbn dx
qgmb hfq~tra~gtq qhfab h~ ygrln bfqrtb ~`bht lhublh`ggnq dr~ ~`hq hq q`gt~ ~btm {btq{ba~hub jfn j sbtg
qrm ijhf qhfab eby hfnrq~thbq ajf qrtuhub ar~~hfi djao gf ~`bmqblubq& @gybubt he ~`b {gybtq ~`j~ db
jtb agf~bf~ yh~` j qmjllbt hfnrq~tx ~`hq mjx ybll db ~`b nhtba~hgf yb jtb `bjnhfi&
He ~`b RO lbjtfbt mjtob~ ybtb j agm{jfx yb ygrln crq~ jdgr~ mjobq ~`b itjnb egt lhq~hfi gf ~`b E^QB
42; hfnbp ~`b hfnbp `jq jf jubtjib mjtob~ aj{h~jlhqj~hgf ge 82; mhllhgf& He yb nbalhfb etgm ~`hq yb
dbagmb {thmb ajfnhnj~bq egt jf JHM lhq~hfi egt bmbtihfi jfn qmjll agm{jfhbq, beeba~hublx dbagmhfi j
ag~~jib hfnrq~tx* @g{berllx ~`hq {gq~ hq j q~jt~hfi {ghf~ fg~ jf bfnhfi {ghf~ egt nbdj~b jfn nhqarqqhgf&
Fg
gehfq~tr
a~gtq
:;;;
2;;;;
Qhsb ge hfnrq~tx2;m 4df
@bjl~`x Itgy~`
[`jqbArttbf~ Nhtba~hgf ge
hfnrq~tx