social commerce and social shopping
DESCRIPTION
slides for a presentation at the BarCamp Nuremberg 2010 #bcnue2TRANSCRIPT
Sebastian WallrothHead of Product Management at Mister Spex
Au
tho
r: W
olf
gan
g S
aub
er L
icen
se:
Att
rib
uti
on
-Sh
are
Ali
ke
3.0
Un
po
rted
Au
tho
r: A
ho
erst
emei
erL
icen
se:
Cre
ativ
e C
om
mo
ns
Att
rib
uti
on
-Sh
are
Ali
ke
1.0
Gen
eric
Au
tho
r: H
inek
Lic
ense
: P
ub
lic
Do
mai
n
Aktive Beteiligung des Konsumenten (Verbrauchers, Kunden) an Design und Marketing von Produkten
Der Begriff wurde im November 2005 von Yahoo! fürveröffentlichte Merklisten, Produktbewertungen und andere Nutzer-generierte Produktinformationen geprägt.
Gemeinsames Einkaufserlebnis mehrerer Konsumenten
examples
User Reviews• http://hollr.com• http://produki.de• http://www.testberichte.de/Shop Reviews• http://www.testeo.de/• http://www.trustedshops.de/• https://www.trustedshops.de/shop/login.htmlProduct Presentations• http://www.edelight.de/visual• http://browsegoods.com/• http://polyvore.com• http://www.knickerpicker.com/Liveshopping• http://preisbock.deShopping Clubs• http://brands4friends.deAugmented Reality Shopping• http://www.youtube.com/watch?v=kYd1tEN9_oQ
User Reviews• http://hollr.com• http://produki.de• http://www.testberichte.de/Shop Reviews• http://www.testeo.de/• http://www.trustedshops.de/• https://www.trustedshops.de/shop/login.htmlProduct Presentations• http://www.edelight.de/visual• http://browsegoods.com/• http://polyvore.com• http://www.knickerpicker.com/Liveshopping• http://preisbock.deShopping Clubs• http://brands4friends.deAugmented Reality Shopping• http://www.youtube.com/watch?v=kYd1tEN9_oQ
further readings
• http://ibo.posterous.com/trends-im-social-commerce-social-shopping• http://socialcommercetoday.com/• http://en.wikipedia.org/wiki/Social_Commerce• http://en.wikipedia.org/wiki/Social_Shopping
• http://ibo.posterous.com/trends-im-social-commerce-social-shopping• http://socialcommercetoday.com/• http://en.wikipedia.org/wiki/Social_Commerce• http://en.wikipedia.org/wiki/Social_Shopping
about the author
• http://www.google.com/profiles/sebastian.wallroth• http://twitter.com/real68er• [email protected]
• 1968 born Berlin based married with child• 2000 http://intershop.com• 2005 http://zanox.com• 2009 http://misterspex.de
• http://www.google.com/profiles/sebastian.wallroth• http://twitter.com/real68er• [email protected]
• 1968 born Berlin based married with child• 2000 http://intershop.com• 2005 http://zanox.com• 2009 http://misterspex.de