social commerce: the future of connecting with your online customer - internet world 2013

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[social commerce] the future of connecting with your online customer

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Social Commerce keynote seminar at Internet World 2013, infront of over 200 people

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Page 1: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

[social commerce]

the future of connecting with

your online customer

Page 2: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

art of [story telling]

Page 3: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

CEO Gloople [@wvrknight]

Page 4: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

Free Website

Socialstore

Mobile store

what do we offer?

One stop shop

easy to use

Unique pricebeing social

BusinessIntelligence

tool

Page 5: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

where are we [now]?

Page 6: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

1 Billion people

75% of users have liked a Brand

79% of Fans and more likely to buy

the current market

A share is worth £2.60

Page 7: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

14 Million tweets every 3 days

90% trust peer to peerrelationships vs 14% advertising

67% spend more after recommendation

the current market

Generates massive £21.04 in sales

Page 8: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

350 Million active users

100 Million Monthly users

1 Billion Endorsements

47p in new sales for brands

the current market

in

Google+

Page 9: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

50% of web sales

through [social media]

the future

Page 10: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

where are we [now]?

£

shares drive sales

Page 11: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

identity

[social media]

the brand

image

[reality]

customers

Page 12: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

build social interactions into the core of your

[user experience]

Page 13: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

cost of being batman [infographic]

Page 14: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

OPI offers a group buy through Facebook

£2500 In-stream Facebook and Twitter Sales

Mercedes Sells 666 cars in 8 hours with 3-point ‘Twitter’- Commerce Plan

brands

Image Commerce buy the product direct from the page

Page 15: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

make the [jump]

Page 16: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

have [conversations]

hootsuite

Page 17: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

chirpify [buy]

plugins

Page 18: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

Dropify [share]

plugins

Page 19: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

the nerd in me is [happy]

Page 20: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

where are we [now]?

Page 21: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

brands are [magic making]

Page 22: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

responsive website

Page 23: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

responsive website

Page 24: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

1

Coverage Collection Curation Context Confidence

2 3 4 5

Tips to take-away

Page 25: Social Commerce: The Future of Connecting with your Online Customer - Internet World 2013

thank you for your [time]

tweet me @wvrknight