social media 101 4-15

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+ SOCIAL MEDIA 101

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Page 1: Social Media 101 4-15

+

SOCIAL MEDIA 101

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+ What We Will Discuss

• What is Social Media?• Top Social Media Sites• How to Join Facebook and Twitter• Tips for Staying Safe Online• Questions/Comments

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+ What is Social Media

According to Wikipedia:

Social media is the social interaction among people in

which they create, share, or exchange

information and ideas in virtual communities

and networks.

Source: http://en.wikipedia.org/wiki/Social_media October 27, 2014

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+ Features of Social Media Sites

Require registration with email addressCreate personal profileUpload picturesPost blog entries for others to readComment on others’ posts and picturesCompile a list of contactsHave controls that protect user privacy

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+ Benefits of Social Media

Connect with friends and family online

Find old friends, classmates, and co-workers

Meet new people with common interests and goals as you

Gain or increase popularity of yourself, business, or organization

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+ Top 3 Social Media Sites

Source http://www.alexa.com/topsites/category/Computers/Internet/On_the_Web/Online_Communities/Social_Networking April 12, 2015

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+ Using Facebook, Twitter, and LinkedIn

LET’S GET HANDS-ON!

To participate, you must have an email account that can be accessed online.

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+ Facebook – Step 1Go to www.Facebook.com to sign up for Facebook.

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+ Facebook – Step 2Find people you already know on Facebook.

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+ Facebook – Step 3Adjust your Settings on Facebook.

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+ Facebook – Step 3 continuedSet up General, Security, and Privacy settings on Facebook.

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+ Facebook – Step 4Set up your profile on Facebook.

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+ Facebook – TerminologyBasic Facebook terms you should know.

PROFILE A personal page created for individual use.PAGE This is your business profile or “page” where

customers can find your posts and business information.

NEWSFEED Your news feed is the first thing you see when you log in to Facebook. The feed shows new posts from pages and profiles you’ve “liked.”

TIMELINE The stream of updates on your own personal profile or page.

ACTIVITY LOG A log that shows you all of your scheduled content, as well as past content posted to your page.

POST A term used for sharing content on your Facebook Page. A post may include text, an image, video, or link.Source http://blogs.constantcontact.com/social-media-glossary April 13, 2015

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+ Facebook – Terminology continuedThis is an example of a personal profile.

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+ Facebook – Terminology continuedThis is a business page.

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+ Facebook – Terminology continuedThis is a new feed.

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+ Facebook – Getting HelpWhere to go to get help on Facebook.

Visit www.facebook.com/helpClick Help from Settings menu

Another helpful resource is:http://www.dummies.com/how-to/content/facebook-for-dummies-cheat-sheet.html

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+ Twitter – Step 1Go to www.Twitter.com to sign up for Twitter.

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+ Twitter – Step 2Select a username for Twitter.

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+ Twitter – Step 3Enter your cell phone number. *Optional

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+ Twitter – Step 4Personalizing your Twitter account.

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+ Twitter – Step 5Choosing topics of interest.

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+ Twitter – Step 6Choosing your first Follows.

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+ Twitter – Step 7Upload a photo to your Twitter account.

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+ Twitter – Step 7 continuedResize a photo for your Twitter account using www.picresize.com

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+ Twitter – Step 7 continuedResize a photo for your Twitter account using www.picresize.com

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+ Twitter – Step 7 continuedSaving your resized photo to your computer.

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+ Twitter – Step 8 Finding people you know using your email contacts.

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+ Twitter – Step 9 Following people you know.

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+ Twitter – TerminologyBasic Twitter terms you should know.

Source http://blogs.constantcontact.com/social-media-glossary April 20, 2015

TWEET The content you share with your followers.RETWEET A way to repost or share someone else’s

tweet.HANDLE This is your “username” on Twitter that

appears with an “@” symbol in front of it.FAVORITE This functions just as a Facebook “like”

does. You can also use this as a saving tool and go back to your favorites later.

HASHTAG A hashtag is a group of words or phrases (with no spaces), preceded by a # sign (i.e. #ONECON or #CCPin). It is used to tie various social media posts together and relate them to a topic.

DIRECT MESSAGE

This is the only way to talk to someone on Twitter privately. You can create these by either starting your tweet with “DM” or going to someone’s profile and using the “message” function.

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+ Twitter – Terminology continuedThis is an example of a Twitter home page.

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+ Twitter – Terminology continuedThis is an example of a Twitter profile.

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+ Twitter – Terminology continuedEditing your Twitter profile.

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+ Twitter – Getting HelpWhere to go to get help on Twitter.

Visit https://support.twitter.comClick Help from Settings menu

Another helpful resource is:http://www.dummies.com/how-to/content/twitter-for-dummies-cheat-sheet.html

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+ Tips and Resourcesfor Staying Safe Online

• Never put your phone number or address where it will be shown publicly online.

• Never complain about your job or your boss or post pictures you would not want these people to see.

• Avoid posting very personal information including family problems or your vacation plans.

• Always utilize “privacy” settings on your social media accounts to control who has access to your personal information.

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+Q & A

This concludes the Social Media presentation.Does anyone have any questions?

Follow meTwitter.com/MissDanaNicole

Facebook.com/IAmDanaWilliams