social media and how the heck to use it for your volleyball program
DESCRIPTION
SOCIAL MEDIA AND HOW THE HECK TO USE IT FOR YOUR VOLLEYBALL PROGRAM. BY DAVID PORTNEY. Things to Remember…. This isn’t really “media,” you have a conversation WITH your followers, not talk AT them. Keep them engaged, don’t be boooooooring. THINGS TO REMEMBER…. - PowerPoint PPT PresentationTRANSCRIPT
BY
DAVID PORTNEY
SOCIAL MEDIAAND HOW THE HECK TO USE IT FOR
YOUR VOLLEYBALL PROGRAM
THINGS TO REMEMBER….
• This isn’t really “media,” you have a conversation WITH your followers, not talk AT them.
• Keep them engaged, don’t be boooooooring.
THINGS TO REMEMBER…
• Each account is a direct representation of not only your volleyball program, but your school.
• When in doubt…don’t send it out.
THINGS TO REMEMBER…
Humanize it! Don’t create a twitter robot!
IT’S ALL ABOUT THE MIND SET…
• Don’t just pawn social media off to anyone.
• Being in charge of social media accounts is a mind set, constantly ask yourself, “is this something our followers would be interested in?
IT’S ALL ABOUT THE MIND SET…
• Ignore the non-believers! Just shake their hand and introduce them to 2012.
ACTUALLY POST!
• No posts = no followers.
• Followers will not magically come.
WHAT TO POST…
• FACEBOOK – It’s all about the photos...
WHAT TO POST…
• TWITTER – It’s all about information…
WHAT TO POST…
• 24/7/365…sorry.
ENGAGE! ENGAGE! ENGAGE!
WHAT TO POST…
• People love giveaways…SO GIVE STUFF AWAY!
WHAT TO POST…
“Behind the scenes” looks.
BEST CASE SCENARIO…
• Make $$$$$$$$$$$$ via sponsorships.
• But be careful, you can’t make it look to obvious you’re trying to sell something.
QUESTIONS? COMMENTS? CONCERNS?