social media and participation in non-profit organizations
DESCRIPTION
IMPHD Seminar December 2nd. Community for Ph.D. candidates in Information Management.TRANSCRIPT
![Page 1: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/1.jpg)
Drs. Robin EffingUniversity of Twente
Social Media and participationin non-profit organizations
Twitter: @robineffingHashtag #socialpower
![Page 2: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/2.jpg)
Introduction
![Page 3: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/3.jpg)
Non-profitOrganizations
![Page 4: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/4.jpg)
![Page 5: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/5.jpg)
![Page 6: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/6.jpg)
![Page 7: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/7.jpg)
![Page 8: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/8.jpg)
SOCIAL
![Page 9: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/9.jpg)
“The web is more a social creation than a technical one.
I designed it for a social effect –to help people work together –
and not as a technical toy.”
(Tim Berners Lee, 1999)‐
![Page 10: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/10.jpg)
Impact
![Page 11: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/11.jpg)
Social Media Count(Gary Hayes)
![Page 12: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/12.jpg)
Social Media Count(Gary Hayes)
![Page 13: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/13.jpg)
600.000.000 users
![Page 14: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/14.jpg)
1382% growth
175 mln
![Page 15: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/15.jpg)
2 billion clips a day
![Page 16: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/16.jpg)
Trend
![Page 17: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/17.jpg)
Blue = Web 2.0
Red = Social Media
![Page 18: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/18.jpg)
![Page 19: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/19.jpg)
Method
![Page 20: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/20.jpg)
RQ1: How can non-profit organizations - with community structures – increase member participation by implementing Social Media?
RQ2: What are the design principles for optimal implementation of Social Media, as a participation instrument, at non-profit organizations with traditional communities like churches, unions and political parties?
![Page 21: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/21.jpg)
![Page 22: Social Media and participation in non-profit organizations](https://reader035.vdocument.in/reader035/viewer/2022062614/547a7106b4af9faf158b4ad4/html5/thumbnails/22.jpg)
Questions
Twitter: @robineffingHashtag #socialpower