social media and you...videos of projects, club activities, and demonstrations • do a “club...
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OHIO STATE UNIVERSITY EXTENSION
Social Media and You A partnership between 4-H and volunteers
COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION
Elliott Lawrence 4-H Educator
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Popular Social Media Sites
• Snapchat
• YouTube
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
WHAT SOCIAL MEDIA SITE DO YOU USE?
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
And how can we use it?
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Facebook • Club “Fan Page”
or group
• Use for
communication
• Repost project
ideas or club
demonstrations
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Instagram • Club “Fan Page”
• Post pictures and
videos of projects,
club activities, and
demonstrations
• Do a “Club Takeover”
by a different 4-H’er
every month
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Twitter • Club announcement board
• Post pictures and videos of
projects, club activities, and
demonstrations
• Search # (hashtags) to
research youth
development/4H topics
• Use Twitter as a networking
Platform
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Snapchat • Club announcement
board
• Post short video clips of
club demonstrations
• Post short video clips of
different upcoming 4-H
events
• Use Snapchat like a mini
commercial break
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Did you know there is a
part of the Ohio 4-H
Volunteer Standards of
Behavior that deal with
Social Media?
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
THIS INCLUDES REPOSTS OR LIKES!
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
REMEMBER!
There are young minds watching you.
• Fake News Articles
• “Clickbait”
• Facebook and other social media outlets are NOT news
sources.
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Headline Published 12-16
By ABCNews.com.co • ABC News is a trusted news right?
• Not if it’s a fake website
• www.abcnews.com would work
better
• It is made to look like a reputable
and REAL website.
• Received over 2,000,000 Facebook
shares, likes, and reactions
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
There were many other fake news articles
in 2016
“Pope Francis Shocks World, Endorses Donald Trump for
President, Releases Statement”
“Trump Offering Free One-Way Tickets to Africa & Mexico for Those
Who Wanna Leave America”
“ISIS Leader Calls for American Muslim Voters to Support Hillary Clinton”
“FBI Agent Suspected in Hillary Email Leaks Found Dead in Apparent Murder-
Suicide”
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
ALL OF THESE
POST RECEIVED
OVER 500K LIKES
OR SHARES
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
How do I know what is real and what is fake? • WAIT! Before you like or repost.
• If it is a real headline ALL of the news websites will be covering the
story.
• All of the previous “stories” would be covered by all of the news sites.
• LOOK! At the website URL before believing. • No Blogs or websites with the “liberal” or “conservative” in the title. They
are VERY biased and have a specific agenda, most of the time that
agenda is not providing news to you.
• REMEMBER! Facebook and other social media outlets are
NOT news sources.
• If you’re not sure about the validity of the page or article JUST
IGNORE IT.
• https://mediabiasfactcheck.com/
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Best practices for Social Media • Language and controversial topics
• If you’re afraid to say it in front of your grandma then don’t post it online
• Don’t be political • As 4-H Volunteers you have a unique opportunity to educate and
mentor young people, politics does not need to be part of the education.
• Watch what you say and how you say it • Like the old saying goes, if you don’t have anything nice to say, don’t
say anything at all.
• If you have a social media account and there are 4-H’ers that
are following you or are friends with you, you have to give up a
certain amount of what you post and like • Your position as a 4-H Leader is treated the same as an educator
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COLLEGE OF FOOD, AGRICULTURAL, AND ENVIRONMENTAL SCIENCES
LUCAS COUNTY EXTENSION OHIO STATE UNIVERSITY EXTENSION
OHIO STATE UNIVERSITY EXTENSION
Questions?
Elliott Lawrence
Or 419-213-2016