social media boot camp
DESCRIPTION
The Event Plan - using social media to benefit your events and business, applying the tools to your next event, how to use Twitter, Facebook, Linked-in, YouTube and integrate into your event planning and measurement. * Measure your successTRANSCRIPT
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Carol Moxam, CSEPSpecial Event Boot Camp
SOCIAL MEDIA The Event Plan
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Listen
LISTEN
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Social Media Strategy
• Where to participate
• Who to target
• What content to create
• Marketing & Business Innovation
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Crowdsourcing
• Dell Idea Storm• 10,000 ideas• 80,000 comments since Feb 2007
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Blog It
• Cocktail of Venues
• Crowd-source Conference Agendas
• Seek the Path of Least Resistance
Posted by Ramesh Sambasivan on March 31, 2009 at 1:35am in Tricks of the Trade
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The Event: Pay it Backwards
www.dailychallenge.org
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The Charity
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The Challenge
• FUNdraiser
• World Record
• Unite the Community
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The Social Network
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Invite, Share, Join,Celebrate
#pibto
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Video Share
http://www.youtube.com/watch?v=vpkfsyUaxww
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Photo Share
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@Relay for Life
@relayforlife
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My Community
• League of Rock
• Event Peeps
• Phone
• In Person
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RSVP’s
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#eventprofs
Mondays - 9:00 p.m. to 10:00 p.m.
Thursdays - 12:00 p.m. to 1:00 p.m.
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Polls
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Share You Event Photos
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Word Press
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Event Boot Camp Seven Day Challenge
• Build It
• Blog It
• Practice It
• Share It, Facebook, Twitter, Linked-In, You Tube, Photos
• Challenge
• Affiliate
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Challenge #1
• Tweet @eventbootcamp your twitter url
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Measurement
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Carol Moxam, CSEP
Special Event Boot Camp
@eventbootcamp
#eventbootcamp
416-616-6670THANK YOU