social media for training and events @thirdsectorlab
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Social media for events5 ways you can make your events and training a success
Ross McCulloch@ThirdSectorLab | [email protected]
Tell us...Your name & who you work forHow social media was used at a recent event you attended
Why?It’s not about bums on seats. Ask yourself why your event exists - you’ll build and engage a community around that.
Who?Knowing your audience is key. Use the social media channel(s) you know they’re using already.
1. EventbriteSell tickets & combine with a FB/G+ event listing
2. HashtagsBuild buzz, ask/answer questions, enhance the live experience & create a sense of community
3. Live streamingExtend your reach with live audio or video
4. BloggingA space for pre/post-event content, updates & opinion
5. Social reportingCapture the real story of the event
1. Organising an event2. Promoting an event3. Enhancing the live experience4. Extending the conversation after the event
How can social media support each step?
Any questions?@ThirdSectorLab | [email protected]