social media master class

22
Welcome to Collaborate2innova te2011

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Post on 29-Oct-2014

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DESCRIPTION

Andy Larkin of Whatify.org shows how social media is helping to drive innovation for smaller businesses. He demonstrates the tools needed to run and measure the impact of your social media campaigns, and supports his presentation with a series of great case studies.

TRANSCRIPT

Page 1: Social media master class

Welcome to Collaborate2innovate2011

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Social Media Master Class

Andy Larkin

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 48 hours of footage uploaded every minute

200 million Tweets every day

400 million people on Facebook every day*

1 billion people using social networks*

*Courtesy of InSites Consulting

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Over 50% of Social Network users are connected to brands

36% of all Social Media content is about brands

44% of Social Media consumers are involved with brands

Note: All these statistics are courtesy of InSites Consulting

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• an on-line publication• promoting article content• 30-35% of traffic from social

media websites

Visit whatify.org + follow @whatify on Twitter

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w: whatify.org t: @whatify

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The Creme Brulee Man

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