September is National Campus Safety Awareness Month

Social Media ToolkitThis National Campus Safety Awareness Month, engage with your campus more than ever through effective use of social media to pro-mote your campus work. Social networking sites and applications like Facebook, Twitter and Instagram are a perfect place to use digital

methods for connecting communities and engaging them in campus safety education and prevention. This toolkit offers guidance on how to integrate social media into your campus campaign and programming this year.

Campaign HashtagUse the hashtag #NCSAM17 to tag your NCSAM related posts on all social media outlets. Use #FirstStep to encourage members of the campus community to begin to tackle campus safety issues and concerns within their own circles and the campus community at large.

Posts Per Day Calendar:As you break down campus safety goals one step at a time, use the calendar as a guide for a post per day to incorporate into your campus programming throughout the month. Make sure to use #NCSAM17 and tag @CleryCenter!

Facebook:• Create a page for NCSAM on your campus

and create events for each of the programs you conduct. Subscribers to your page can like the events and indicate if they are interested or planning on attending.

• Consider including a profile picture and/or cover photo that features images of those who do campus safety work on your campus, the buildings where they work, or the campus community participating in programs.

Training Video Contest:One of Clery Center’s free NCSAM products is a series of “roll call” videos - brief training videos that inform campus public safety officers on various aspects of campus response. Now it’s your turn! Script and film a brief 1-3 minute training video on any campus safety topic. Share those videos with us! We will share our favorites throughout the month on our NCSAM website. Make sure to use the hashtag #NCSAMVid and tag @CleryCenter if you choose to post them on your own social media pages. To submit your video for consideration to be shared on our website, email us at legan@clerycenter.org with “NCSAM Training Video” in the subject line.

Take the First Step.

Social Media Highlights:Webinars: From 12-1:30pm ET on Tuesdays and Thursdays in September, Clery Center will host webinars focused on taking the first step in addressing several different areas of campus safety. Join us for conversations on bridging systems for Title IX and Clery reporting, answering basic foundational questions on the Clery Act, strategizing effective primary prevention programming, and more. We encourage participants to submit their own questions on webinar topics ahead of time so we can incorporate answers into the webinars. Please email all questions to legan@clerycenter.org by August 31, 2017 with the subject “[Webinar Title] Webinar Question”. We will incorporate as many questions as possible into the webinars.

National Hazing Prevention Week is September 18th-22nd. You can download Clery Center’s We Don’t Haze film and companion materials for free on the NCSAM website.

Things to Consider:• Are your social media posts representative of your campus community? Could you engage members of your campus to help create

messages that are culturally relevant and inclusive of the diverse communities and identities within your institution?• Consider accessibility in your posts on social media. For example, are you providing a written caption to your images that can be

translated aloud for the visually impaired?

Find Clery Center Online

@ Clery Center for Security on Campus

@CleryCenter@CleryCenter@CleryCenter

Posts Per Day for September

It’s National Campus Safety Awareness Month! Take the #FirstStep with us this year in addressing issues of violence on campus. #NCSAM17

Everything you need to know about campus safety at [tag institution]. [Link to campus annual security report or other campus safety document.] #NCSAM17

Thank one person today who contributes to a culture of non-violence on campus. #FirstStep #NCSAM17

What #FirstStep will you commit to doing to combat violence on campus? Post and tag @[institution] #NCSAM17

Sexual assault takes many forms & impacts everyone differently. Learn more at http://bit.ly/1Sv7ck6@NSVRC #NCSAM17

Making the decision to report a crime can seem overwhelming. Take the #FirstStep on our website [link to Public Safety or police department website and/or resources for how to report] #NCSAM17

Take the pledge this September. [Link to a campus awareness campaign or a national campaign if one does not exist at your institution or in your state, such as #ItsOnUs www.itsonus.org.] #NCSAM2017

“Great things are not done by impulse, but by a series of small things…” - Van Gogh

Fire safety is more than stop, drop, and roll. Learn how to avoid hazards in your residence hall room [link to student housing fire safety policy] #NCSAM17

Check out the roll call video we developed for the @CleryCenter contest! [insert link to video here.] #NCSAM17

• If no video created: Videos enhance trainings by engaging different learning styles – here’s one of our favorites! [Link to your favorite training video addressing campus safety.] #NCSAM17

Speaking up when you see something that doesn’t seem right is #bystanderintervention. Take the #FirstStep this #NCSAM17

All survivors deserve support, compassion, and care. #NCSAM17 [Link to campus resources for all survivors regardless of gender identity or expression.]

If an emergency takes place on campus, do you know how to evacuate your current on-campus location? [link to emergency preparedness and evacuation procedures resources on campus] #NCSAM17

Check out www.changingourcampus.org for resources and information from DOJ on addressing campus safety today. #NCSAM2017

We’re halfway through National Campus Safety Awareness Month! [Link to upcoming #NCSAM17 events on your campus]

57% of college students say dating violence is difficult to identify according to @loveisrespect Want to know the signs? [Link to campus resources for dating violence.]

Promote a safer campus environment by reducing stigmas about mental health http://bit.ly/27PJ5D8 #FirstStep #NCSAM17

It’s National Hazing Prevention Week! [Link to campus resources on hazing.]

Hazing isn’t tradition. Learn more through the @CleryCenter video “We Don’t Haze” http://bit.ly/1s2q5QV

Visit the Campus Public Safety (Police Department) Office at [insert web links to social media accounts or website] to learn about the crime prevention services offered to the entire campus community #NCSAM17

Struggling with substance abuse? [Link to Campus Alcohol and Other Drug Resources.] #FirstStep

Currently only 44 states have anti-hazing legislation. Learn more about what can be done in your state at www.stophazing.org #NCSAM17

Safety planning is a resource for victims of stalking. Learn more @SRC_NCVC http://bit.ly/2u1aUwK. #NCSAM17

Crimes motivated by bias are prohibited at @[tag institution]. Unsure where to get support? [Link to resources for reporting hate crimes or responding to bias related incidents] #NCSAM17

If you or someone you know was the victim of sexual assault, know your rights http://bit.ly/2uzWzok. #NCSAM17

Learn more about promoting ”healthy masculinity” comprehensively by checking out @brownboiproject http://bit.ly/2syzqBm #FirstStep

“As you discover what strength you can draw from your community… look outward as well as inward.”- Chief Justice Sonia Sotomayor #NCSAM17

Stay connected to [tag institution] [Link to where institution shares emergency updates.] #NCSAM17

Prevention programs teach us how to address problematic behavior. Post the takeaway you remember most from the last program you attended. #NCSAM17

Today is the last day of #NCSAM2017 but [tag institution] works year round to respond to campus safety issues!

1

4

7

10

13

16

19

22

25

28

2

5

8

11

14

17

20

23

26

29

3

6

9

12

15

18

21

24

27

30