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SOURCES OF CAPITAL Presented by: Copyright – Keith & Associates - 2019

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SOURCES OF CAPITAL

Presented by:

Copyright – Keith & Associates - 2019

Pre-Commercial

Development

Commercial Scale-up, Start-up and Growth

SR&ED IRAPWEDCanadian

Agricultural Partnership

AFSCBDCChartered BanksFCC Venture Capital

“Death Valley”

LIFE CYCLE OF A COMPANY

Mature Business

(Sales,

Profitable,

Diverse

Product Line)

Idea

Angels

Copyright – Keith & Associates - 2019

SOURCING CAPITALINDIVIDUAL INVESTMENT

Copyright – Keith & Associates - 2019

SOURCING CAPITAL

LOVE MONEY

Copyright – Keith & Associates - 2019

Congratulations!!!n You just won a $10 Million Dollar Lottery!!!!!

Copyright – Keith & Associates - 2019

Loan or Equity? n Bioprocessing Companyn Have a Business Plan (only)n Need $1 Million Dollarsn Give them a Loan?n Buy Shares?

Copyright – Keith & Associates - 2019

SOURCING CAPITALGOVERNMENT GRANTS

Copyright – Keith & Associates - 2019

SOURCING CAPITALGOVERNMENT GRANTS

§ Free money! But….....§ Have to fit mandate§ Need matching funding§ Can take time to obtain

Copyright – Keith & Associates - 2019

SOURCING CAPITALCROWDFUNDING

Copyright – Keith & Associates - 2019

SOURCING CAPITALCROWDFUNDING

§ A hot trend§ Can help raise awareness of

products§ Not always about raising money§ Amounts raised typically not huge

Copyright – Keith & Associates - 2019

SOURCING CAPITALANGEL INVESTORS

Copyright – Keith & Associates - 2019

SOURCING CAPITALANGEL INVESTORS

n Invest own moneyn Different types of angelsn Earlier stage investmentn May invest from the heartn Expertise can be invaluable

Copyright – Keith & Associates - 2019

Pre-Commercial

Development

Commercial Scale-up, Start-up and Growth

SR&ED IRAPWEDCanadian

Agricultural Partnership

AFSCBDCChartered BanksFCC Venture Capital

“Death Valley”

LIFE CYCLE OF A COMPANY

Mature Business

(Sales,

Profitable,

Diverse

Product Line)

Idea

Angels

Copyright – Keith & Associates - 2019

Loan or Equity? n Need $10 Million n Ready to build the facilityn Want you to provide $1 millionn Give them a Loan or Buy Shares?

Copyright – Keith & Associates - 2019

SOURCING CAPITALVENTURE CAPITAL

Copyright – Keith & Associates - 2019

SOURCING CAPITALVENTURE CAPITAL

n Professionally managed pool of $n Invest to certain criterian Board representationn Exit strategy – in alignment?n $2 Million and upn Bonuses based on performance

Copyright – Keith & Associates - 2019

SOURCING CAPITALTRADITIONAL DEBT

Copyright – Keith & Associates - 2019

SOURCING CAPITALTRADITIONAL DEBT

n No Shareholder Dilutionn Need Cash Flown Need Securityn Personal Guaranteesn Covenants

Copyright – Keith & Associates - 2019

Loan or Equity? n Facility up and runningn Have sales and are making modest

profitsn Need $2 Million for operating capitaln Give them a Loan or Buy Shares?

Copyright – Keith & Associates - 2019

Pre-Commercial

Development

Commercial Scale-up, Start-up and Growth

SR&ED IRAPWEDCanadian

Agricultural Partnership

AFSCBDCChartered BanksFCC Venture Capital

“Death Valley”

LIFE CYCLE OF A COMPANY

Mature Business

(Sales,

Profitable,

Diverse

Product Line)

Idea

Angels

Copyright – Keith & Associates - 2019

SOURCING CAPITALINITIAL PUBLIC OFFERING

(IPO)

Copyright – Keith & Associates - 2019

SOURCING CAPITALINITIAL PUBLIC OFFERINGn “Sexy”, but expensiven Reporting requirementsn Exposure to competitorsn Investor Relationsn Locked in Value

Copyright – Keith & Associates - 2019

SOURCING CAPITALSELF FINANCING OR

INTERNALLY GENERATED FUNDS

Copyright – Keith & Associates - 2019

SOURCING CAPITAL

SELF FINANCING ORINTERNALLY GENERATED

FUNDSn Lowest Risk

n Very hard to achieve

n May restrict growth or ability to

take advantage of opportunities

Copyright – Keith & Associates - 2019

Rational Perseverance

SOURCING CAPITALMORE THAN ANY OTHER FACTOR:

LACK OF CASH FLOW KILLS COMPANIES

Copyright – Keith & Associates - 2019

THE TOP TEN WAYS TO GET MONEY FROM A

BANK OR INVESTOR!

Copyright - Keith & Associates - 2019

Copyright - Keith & Associates - 2019

A Lenders Perspective is Different than an Investor’sq No upsideq Huge downsideq High volume,

low margin business

Copyright – Keith & Associates -2012

An Investors Perspective is Different than a Bank’s.

- Potential upside

- Huge downside

- Little control

- No quick exit

- No liquidity

- May like to “Play”

- Better than interest?

NUMBER 10HAVE A THREE C’s “VISION”-CLEAR, CONCISE, COMPELLING.

q If you don’t know where you want to go, it is difficult to get there.

q Meeting in Springside.q Where are you going? How will you get

there?

Copyright - Keith & Associates - 2019

Know Where You Are Going!!!

NUMBER 9KNOW WHO TO APPROACH.

q Don’t go to Burger King to buy a car.

q Targeted approachesare most effective

Copyright - Keith & Associates - 2019

NUMBER 8PLACE THE ORDER.

q Clearly describe what you are looking for.

q Funders need to know what you want.

Copyright - Keith & Associates - 2019

NUMBER 7DEMONSTRATE SHAREHOLDER

COMMITMENT.

q If someone else puts in all the money, they might as well own the company.

q Who is taking the most risk?

Copyright - Keith & Associates - 2019

NUMBER 6USE A COLLABORATIVE APPROACH.

q An adversarial relationship is bad for everyone and reduces the chance of getting what you need.

Copyright - Keith & Associates - 2019

HAVE YOUR “ELEVATOR PITCH” READY.

q Rehearse it. q Fine tune it. q You never know when you might

need it.

Copyright - Keith & Associates - 2019

NUMBER 5

NUMBER 4BE REALISTIC.

q Provide a worst case scenario.q Identify any potential risks and address

them. q Show that the loan can still be repaid.q Demonstrate management skill.

Copyright - Keith & Associates - 2019

NUMBER 3HAVE A DETAILED UNDERSTANDING OF YOUR MARKET.

q There is always competition. Always.Copyright - Keith & Associates - 2019

NUMBER 2RECOGNIZE THAT A TECHNOLOGY

OR PRODUCT IS ONLY ONE PIECE OF THE PUZZLE.

A balanced approach wins.

Copyright - Keith & Associates - 2019

AND THE NUMBER 1 WAY TO GET MONEY FROM A

BANK OR INVESTOR…….

Copyright - Keith & Associates - 2019

HAVE AN OUTSTANDING MANAGEMENT TEAM!

Management DrivesEVERYTHING.

Copyright - Keith & Associates - 2019

THANK YOU!

Corey Keith780 988 6552

[email protected]

Copyright – Keith & Associates - 2019