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TRANSCRIPT
Build Proposals That Deliver Innovation
to You
Sourcing Innovation
Conundrum:
Boeing
Paul BeckerITI Sourcing
Lawrence KaneSenior Leader, ITI Strategy & Sourcing
www.sig.org/eval
Copyright © 2015 Boeing. All rights reserved.
The Sourcing Innovation
ConundrumHow to build proposals that encourage suppliers to deliver
innovation to your company
2015 Global Executive Summit
26 October 2015
Paul Becker, ITI Sourcing, Boeing
Lawrence Kane, Senior Leader, ITI Strategy & Sourcing, Boeing
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
About Boeing…
The world’s leading aerospace company
Provides products and support services to
customers in 150 countries
Designs and manufactures commercial and
military aircraft, rotorcraft, electronic and
defense systems, missiles, satellites,
launch vehicles, and advanced information
and communication systems
Headquartered in Chicago, Boeing employs
more than 170,000 people across the
United States and in 70 countries
More than 140,000 of our people hold college
degrees, including nearly 35,000 advanced
degrees, in virtually every business and technical
field| 3
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Agenda
Define innovation
How to achieve innovation with suppliers
How to identify the right work to outsource for innovation
How to identify the right suppliers for the desired outcome
Determine the best way to acquire a supplier to fulfill your business need
– RFI
– RFQ
– RFP
– RFS
How to know if you’re organization has the maturity to succeed
How to perform an RFS
| 4
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Discuss… What does innovation mean?
| 5
What innovation do you expect from your suppliers?
Technology?
Business Processes?
Operations?
Services?
Tools?
Other?
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
How to achieve innovation with suppliers
The level of innovation a supplier brings is prescribed by:
– How much latitude the supplier is given in how they complete the Statement of Work
– Their pricing and profitability model
– The quality of the relationship
– The length of the agreement
– Intellectual property ownership considerations
Make sure you give your supplier their core (your context) work
Give them the ownership and accountability to deliver
Align their interests with yours
| 6
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
KEY:
ITIL Function
Supplier Contract D
em
and
Mgm
t(Fo
rcas
t)
Serv
ice
Po
rtfo
lio
Mgm
t
Bu
sin
ess
Re
lati
on
ship
Man
age
me
nt*
Fin
anci
al M
anag
em
en
t
De
sign
Co
ord
inat
ion
Info
rmat
ion
Se
curi
ty
Mgm
t*
Serv
ice
Le
vel M
gmt
Sup
pli
er
Mgm
t*
Serv
ice
Cat
alo
g M
gmt
Ava
ilab
ilit
y M
gmt
Cap
acit
y M
gmt
IT S
erv
ice
Co
nti
nu
ity
Mgm
t
Tran
siti
on
Pla
nn
ing
and
Su
pp
ort
*
Ch
ange
Man
age
me
nt(
SNA
P)
Serv
ice
Val
idat
ion
&
Test
ing
Re
leas
e a
nd
De
plo
yem
en
t M
gmt*
Kn
ow
led
ge M
gmt*
Serv
ice
Ass
set
&
Co
nfi
g M
gmt(
CII
M)
Ch
ange
Eva
luat
ion
*
Re
qu
est
Mgm
t
Inci
de
nt
Mgm
t
Pro
ble
m M
gmt
Eve
nt
Mgm
t
Acc
ess
Mgm
t*
Contract 1
Contract 2
Contract 3
Contract 4
Supplier 3 Conract 5
Supplier FunctionRetained (Not in scope of current
contract)
Service OperationsService TransitionService DesignService Strategy
Supplier 2
Provider and Supplier Performing
functionProvider Function
How to identify the right work to outsource
| 7
“Heatmap” tool showcases internal and external suppliers and maps their SOW across the ITSM process framework
Allows you to optimize outsourced work in order to achieve innovation
Example where Supplier may
have enough control to innovate
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
8
How do you identify the right suppliers for your bid list (or negotiation)?
Tier IIITier IV
Tier II Tier I
High Challenger / Limited Partner Strategic Innovator Partner
Low
Commodity Leader Operational Excellence Leader
Low High
Bu
sin
ess
Tra
nsf
orm
atio
n &
Inn
ova
tio
n
Competitiveness & Productivity
• Supplier and Customer invested in partnerships and innovation
Supplier Engagement• Oversight to drive productivity improvement • Possibility of open technical exchanges / future work
following improved performance
• Strategic partnership improves Customer’s competitive advantage in the marketplace
Supplier Engagement• Oversight to drive Strategy focus• Offer supplier open/transparent technical
exchanges with increased business visibility
• Supplier savings and quality improvements primarily tied to competitive bids or contract renewals
Supplier Engagement• Oversight to drive SLA focus• Supplier should not be actively engaged in Boeing
strategic planning or provided single-sourced work
• Supplier provides year-over-year productivity gains and continuous quality (benchmarks in top quartile)
Supplier Engagement• Oversight to drive Business Value focus• Identify potential innovation or business
transformation opportunities where appropriate
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
How have your stratified your supply base?
How has identifying strategic partners helped drive innovation for you?
Are you giving the right suppliers enough free reign to innovate?
Have your RFPs delivered on your innovation needs?
9
Discuss…
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Optimal way to fulfill the business needL
evel
of
Inn
ovati
on
Need
ed
Readiness to Buy
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
RFI (I want to know what’s out there)
Assumptions
– Test the market place to see if it’s mature enough to support your business objectives
– Learn about the market options that meet your needs
– Identify common solution
– Market rough order of pricing
– Obtain enough information to issue an RFP
Risks
– Might not find a solution because it’s not tailored to you
– You won’t identify innovation
– It takes extra time
– You may not have enough information to build your business case
| 11
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
RFQ (I just need a price)
Assumptions
– A commodity will fit your need
– Want to drive competition amongst bidders e.g., reverse auction
– You need to have a quick answer
– Price is the discriminator
Risks
– You won’t know about or have access to innovative solutions
– Limit your opportunities to bring new suppliers into the mix
– Can’t afford the response
– Limit your evaluation to price
| 12
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
RFP
| 13
Assumptions
– Buyer knows what’s best
– Buyer drives innovation
– Buyer retains control
– Success is primarily compliance and cost savings (Buyer)
(I know what I want)
Risks
– Bidder may be saying “yes” just to get their foot in the door
– Bidder already holds some contracts and wants more of the pie
– Bidder intends to figure it out as they go along
– Bidders are restricted to limitations of scope defined within contract
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
RFS
Assumptions
– Bidders know enough to figure out what’s best
– Bidders are innovative
– You’ll know it when you see it (Buyer)
– Buyer willing to release some control to get more innovation
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(I don’t know best answer)
Risks
– Bidders don’t truly have viable, innovative solutions
– Bidder responses are difficult to compare
– Negotiations are complex
– May still need to perform a RFP
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Mature organizations have more options
Stage 3:
Contributor
Stage 2:
Order
Fulfiller
Stage 1:
Ad Hoc
Nuisance
Deliver
basic
services
Deliver
on-time
support
Minimal understanding of business
Minimal process maturity
Difficult engagement model
Limited productive relationships
Silent supporting partner
Minimal negotiating skills
Minimal consulting skills
Modest goal alignment
Strong process maturity
Strong negotiating skills
Continuous alignment
A seat at the table
Deliver
business
value
15
Stage 4:
Trusted
Advisor
Strategic partnerships
Champion of change
Strategic alignment
Strong influence with the business
Creating &
sustaining an
innovative
culture
RFS, RFP,
RFQ, RFI
Maturity
LevelSolution
Capability
RFS, RFP,
RFQ, RFI
RFS, RFP,
RFQ, RFI
RFS, RFP,
RFQ, RFI
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
How to perform an RFS
Issued only to your Strategic Innovator Partner suppliers
Describe current environment to bidders
Describe business challenge that needs to be resolved
Key success criteria
Define any constraints, policies, security, etc. and “deal killer” Terms
Ask how would they solution your problem
Collaborative SOW development from proposal
Open dialog with bidders on price margins
| 16
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
RFS achieves better results faster with less effort
Conceptual resource timeline: RFP vs RFS E
ffort
Time
DevelopEvaluate
NegotiateTransition
Govern
RFP(Request For Proposal)
RFS(Request For Solution)
DevelopEvaluate
Negotiate
Transition
Govern
RFP: promulgates a solution that bidders must comply with and the
buyer chooses best value bid
RFS: seeks innovative responses to resolve business challenges and
buyer chooses the best solution to negotiate with (more open book)
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Discuss…
How can you see an RFS working in your company?
Do you have success or failure stories to share?
What industries lend themselves to this best?
| 18
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
Thank you!
| 19
Lawrence Kane
Senior Leader
ITI Strategy, Sourcing
The Boeing Company
Phone: (425) 865-7516
E-Mail: [email protected]
Paul Becker
ITI Sourcing
Phone: (425) 505-8995
The Boeing Company
E-Mail: [email protected]
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
About the presenters…
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Lawrence Kane is responsible for IT Infrastructure Strategy and Sourcing at Boeing. He established the sourcing office, hired and developed a high-performance team and saved more than $2.1B by architecting the IT infrastructure sourcing strategy, designing the proposal evaluation process, executing RFPs, negotiating with providers and benchmarking the effectiveness of resultant deals. He is also the best-selling author of more than a dozen books.
Paul Becker is responsible for IT Infrastructure sourcing strategy at Boeing. Boeing partner manager support for RFx sourcing development and negotiation on contracts valued at over $250 million annually. Established and implemented transition strategy for an sourced service delivery vendor center in the abroad. Supported contract change management, negotiations, and governance for large multi-national companies Delloite & Touché and Verizon Communications.
Copyright © 2015 Boeing. All rights reserved.
Engineering, Operations & Technology
For Further References:
“Top Ten: Biggest Lies in Outsourcing”
– http://outsourcemag.com/top-ten-biggest-lies-in-outsourcing/
“The RFP Will Never Be The Same”
– www.isg-one.com
“Getting To We”
– Amazon Books
– Kate Vitasek
International Associate Outsourcing Professionals (IAOP)
– https://www.iaop.org/
| 21
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Session #46
Sourcing Innovation Conundrum:
Build Proposals That Deliver Innovation to You
Speakers:
www.sig.org/eval
Paul Becker
ITI Sourcing
(425) 505-8995
The Boeing Company
Lawrence Kane
Senior Leader
ITI Strategy, Sourcing
The Boeing Company
(425) 865-7516