BUSINESS MIXER

SUMMARY

JUNE 24, 2015GLENDALE, CA

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INTRODUCTIONThis is a summary report of the Space 134 Business Mixer that was held on June 24th, 2015. The event took place at the landmark Alex Theatre in the City of Glendale. The purpose of the event was to bring together local members of the business community to inform them about the Space 134 Freeway Cap project and hear feedback. Admittance and food were free and the event was open to the public. In total, approximately 140 people attended.

During the event, participants were led through a series of boards that presented the project’s concept, site, precedents, benefits, and implementation possibilities. Members of the project team helped participants answer questions. Also included were results from the Space 134 community workshop held during Glendale’s Earth Day Festival on May 2nd, 2015. Attendees provided their feedback on the project by filling out a survey, which was designed to gauge support and ideas. The results of the survey are included on the following pages. The feedback from this event will ultimately be used for the next phase of the Space 134 Freeway Cap project.

For more information, please go to www.space134.net

(IMAGES BY: MEHER KOUROUYAN/REEL LIGHT PICTURES)

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SUMMARY OF SPACE 134 SURVEYS During the event, participants were able to share their opinion of Space 134 by filling out a survey. The survey was designed to gauge support from the Glendale business community and gather ideas. The graphics below summarize the results from the 51 surveys that were filled out.

DO YOU THINK THAT SPACE 134 WOULD BE A VALUABLE ADDITION TO THE VIBRANCY OF GLENDALE AS A PREMIER SOUTHERN CALIFORNIA CITY?

86%

YES

NO RESPONSE

MAYBE

NO (0%)

12%2%

WHAT FACTORS IS YOUR SUPPORT FOR SPACE 134 CONTINGENT ON?(RESPONDENTS COULD CHOOSE MORE THAN ONE ANSWER)

Park Design Funding Other Factors* I Support It Regardless

$$$Inconvenience to

Glendale residents

during construction

of Space 134.

Nature of Park Programming

15 VOTES22 VOTES 21 VOTES 10 VOTES 5 VOTES

EVENTS

*See the Appendix for written responses

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DO YOU THINK GLENDALE’S BUSINESS COMMUNITY SPECIFICALLY WOULD BENEFIT FROM SPACE 134?

(RESPONDENTS COULD CHOOSE MORE THAN ONE ANSWER)

DO YOU THINK THERE IS FUNDRAISING CAPACITY IN GLENDALE’S BUSINESS COMMUNITY TO SUPPORT PARK-RELATED ELEMENTS OF SPACE 134?

Yes, all of the below

Yes, because of improved regional recognition

Yes, because of increased foot traffic

Yes, because of increased ability to attract and retain employees

Yes, some other factor*

No

45%43%

37%20%

14%2%

74%YES

20%

No Response

6%

*See the Appendix for written responses

*See the Appendix for written responses

NO*

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ACTIVITIES & PROGRAMMING YOU WOULD LIKE TO SEE INCORPORATED?(RESPONDENTS COULD CHOOSE MORE THAN ONE ANSWER)

HOW SHOULD SPACE 134 BE MANAGED?

PUBLIC-PRIVATE PARTNERSHIP

CITY OF GLENDALE

NON-PROFIT (0%)

NO RESPONSE45%47%

8%

*See the Appendix for written responses

9 PEOPLE DID

NO

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5

CITY OF GLENDALE

WOULD BUSINESSES SUPPORT OR USE A TRANSPORTATION HUB AT SPACE 134?(RESPONDENTS COULD CHOOSE MORE THAN ONE ANSWER)

Light Rail

Not interested in additional

transit service

15 VOTES

18 VOTES

Bus Rapid Transit

11 VOTES

BRT

More Frequent Commuter

Express Bus Service

8 VOTES*See the Appendix for written responses

35%

65% 9 PEOPLE DID

NO

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YES

NO

For more information, please go to www.space134.net

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WORKSHOP IMAGE GALLERY

(IMAGES BY: MEHER KOUROUYAN/REEL LIGHT PICTURES)

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(IMAGES BY: MEHER KOUROUYAN/REEL LIGHT PICTURES)

WRITTEN RESPONSES TO QUESTION: “WHAT FACTORS IS YOUR SUPPORT FOR SPACE 134 CONTINGENT ON?”• TRAFFIC FLOW• PHOTOGRAPH DOCUMENT• INCONVENIENCE TO GLENDALE RESIDENTS DURING CONSTRUCTION• TRAFFIC• OTHER OPTIONS?• HOW THE VILLAGE CENTER WOULD WORK…PRIVATE? PUBLIC?• HOW IT SUPPORTS THE COMMUNITY• IF TRANSPORTATION HUB-LIKE MONORAIL• CONSTRUCTION

WRITTEN RESPONSES FOR THOSE WHO RESPONDED “YES, SOME OTHER FACTOR” TO THE QUESTION: “DO YOU THINK GLENDALE’S BUSINESS COMMUNITY SPECIFICALLY WOULD BENEFIT FROM SPACE 134?”• HAVE OPEN SPACE FOR THE COMMUNITY & RESIDENTS OF THE CITY / AREA• OPEN SPACE• PROPERTY VALUES• IF TRAFFIC IS LOWER (DRIVING TRAFFIC)• INCREASED ACCESSIBILITY - TRANSIT HUB• UNIQUE, PUBLIC ENJOYMENT• TAKES CITY TO NEXT LEVEL

WRITTEN RESPONSES FOR THOSE WHO RESPONDED “NO” TO THE QUESTION: “DO YOU THINK THERE IS FUNDRAISING CAPACITY IN GLENDALE’S BUSINESS COMMUNITY TO SUPPORT PARK-RELATED ELEMENTS OF SPACE 134?”• PRIVATE BUSINESS IS HURTING W/ REGULATION & TAXES• DON’T KNOW HOW MUCH MONEY• BETTER FUNDING FOR OTHER MORE RESOURCEFUL PROJECTS• NOT AT ALL, BUT SOME - TOO BIG OF A PROJECT• SHOW THE VALUE LONG-TERM FOR BUSINESSES + ESTABLISHED FAMILIES• DEPENDS• IT’S A COSTLY PROJECT• TOO MANY PEOPLE DEALING WITH TRAFFIC ISSUES / PARKING WON’T HELP

THE CITY WITHOUT A TRAFFIC CONSIDERATION

WRITTEN RESPONSES TO QUESTION: “WHAT ACTIVITIES & PROGRAMMING YOU WOULD LIKE TO SEE INCORPORATED?”• FOUNTAIN, PRIVATE EVENTS, WEDDING, ETC.

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APPENDIX A