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[email protected] | 505.975.1305 | www.cherokeest.com CHEROKEE STREET, L.L.C. SPONSORSHIP PROPOSAL PACKAGE Redemption: Barata vs Montoya 2 Prepaired by: Julian Jiron – Cherokee Street Marketing Tel:505-907-2920 [email protected] http://www.cherokeest.com 601 Menaul Blvd NE #3902 Albuquerque, NM 87107

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[email protected] | 505.975.1305 | www.cherokeest.com

CHEROKEE STREET, L.L.C.

SPONSORSHIP

PROPOSAL

PACKAGE

Redemption: Barata vs Montoya 2

Prepaired by: Julian Jiron – Cherokee Street Marketing

Tel:505-907-2920

[email protected]

http://www.cherokeest.com

601 Menaul Blvd NE #3902

Albuquerque, NM 87107

[email protected] | 505.975.1305 | www.cherokeest.com

1

Table of Contents:

Introduction………………………………………………………………………………….1

The Event: Redemption: Barata vs Montoya 2: ............................. 2

Event Fight Card................................................................................. 3

Event Venue....................................................................................... 4

Event Promotional and Marketing Activities...................................... 5

Sponsorship Levels........................................................................ 6

Additional Sponsorship Opportunities........................................... 7

Benefits of Becoming a Sponsor .................................................... 8

Benefits of Teaming with Cherokee Street..................................... 9

Sponsorship Form ......................................................................... 9

[email protected] | 505.975.1305 | www.cherokeest.com

2

www.cherokeest.com

Introduction

Cherokee Street is proud to present our proposal regarding sponsorship

opportunities for the upcoming event Redemption: Barata vs Montoya 2 which

will be held at the Albuquerque Convention Center on September 17th, 2011. This

event will showcase up and coming talent in the MMA world with the culmination

of the event showcasing the anticipated rematch between Brazil’s Rafael “Barata”

De Freitas and Santa Fe, New Mexico fighter Joshua “The Destroya” Montoya!

This card will not only feature some of MMA’s premier fighters, but will also

include a huge spectator audience and on-site media coverage. With this mixture

of exciting bouts in conjunction with media coverage, this will present numerous

promotional and advertising benefits. We are excited to offer you the opportunity

to sponsor the exciting event, Redemption: Barata vs Montoya 2.

This proposal will contain information on the event, sponsorship opportunities

that are available, and the benefits of teaming up with Cherokee Street on this

event.

[email protected] | 505.975.1305 | www.cherokeest.com

3

The Event: Redemption- Barata vs Montoya 2

On the night of September 17th, 2011, Cherokee Street will present Redemption: Barata vs

Montoya 2 at the Albuquerque Convention Center. In the first meeting of these warriors, May

2011, Barata and Montoya went right to war from bell one. Barata being a World Champion Jiu

Jitsu black belt, and Montoya, the hard hitting championship contender. From round one it was

a war that nobody expected. Barata, an expert on the ground, showed that he had the stand up

game to go toe to toe with Montoya. Montoya had some tricks up his sleeve as well, not

allowing the Jiu Jitsu specialist to take him to the ground. Barata and Montoya fought to a

“controversial” three round decision. That night, Barata had his arm raised in victory over

Montoya. Many members of the crowd in Clovis, New Mexico believed that the bout could

have gone either way…..

This chain of events has led us to the upcoming event, Redemption: Barata vs Montoya 2,

where Barata and Montoya will prove once and for all, who is the superior fighter. The battle

will take place in their very own backyard, Albuquerque, New Mexico. Barata, Gracie Barra

instructor and Chavez Dojo trained fighter. Montoya, Tao Fitness and Dojo owner and Jackson’s

MMA trained fighter.

Redemption: Barata vs Montoya 2 will showcase up and coming fighters from the state of New

Mexico. Gyms participating in this event will be Gracie Barra New Mexico, Chavez Dojo,

Jackson’s MMA, Albuquerque Kickboxing, and Tran Lovato MMA, just to name a few. This card

will be stacked with the most competitive bouts in MMA, proving Cherokee Street is the

PREMIER organization to showcase MMA events.

[email protected] | 505.975.1305 | www.cherokeest.com

4

Event Venue

Redemption: Barata vs Montoya 2 will be held in the Albuquerque Convention Center. The

venue seats approximately 3,000 fans, with security experts, top notch concessions, and audio

visual services to ensure a high quality production.

The Albuquerque Convention Center is located in downtown Albuquerque. The Albuquerque

Convention Center offers a state of the art venue with all high end amenities for their guests. In

addition to the all the amenities, Albuquerque Convention Center is walking distance to hotels,

restaurants and Albuquerque’s exciting downtown night life . Easily accessible from the

highway, Albuquerque Convention Center is located at 401 2nd

St, Albuquerque, New Mexico,

87102.

Event Promotional and Marketing Activities

Promotional and marketing activities for Redemption: Barata vs Montoya 2 will start in August

2011 and will continue until the date of the event. Many different avenues of promotion will be

utilized for this event.

Other events and activities to support the upcoming event are as follows:

• Local radio and television event advertising for August-September 2011

• Press conferences to announce upcoming bouts as well as changes to fight card

• Promotional events by Cherokee Street prior to the event

• Official press releases announcing the complete fight card, any changes to the fight

card, weigh-in results, and fight results (minimum)

• Discussion of event and results on Fighter Nation Radio show, which Cherokee Street is

a direct affiliate of

• All marketing and PR- Grass roots and Web

• Professional Video Production and Media coverage

Cherokee Street will ensure that all efforts will be made in preparations for the upcoming bout

to ensure that the event and sponsor will receive the up most care possible.

[email protected] | 505.975.1305 | www.cherokeest.com

5

Sponsorship Levels

Cherokee Street has put together 4 exciting sponsorship levels for you to choose from. These

sponsorships are focused on ensuring that your company receives all benefits, entitlements,

and marketing opportunities to fit your needs. The packages are as follows:

Silver Gold Platinum Diamond

VIP Credentials 2 -VIP

2 -$27.50 SEATS

2- VIP

2- $65 SEATS

4- VIP

2- $75 SEATS

4- VIP ALL

ACCESS

6 -$100

RINGSIDE

Ring Post

Advertisement

X

Radio, TV,

Newspaper,

Web Mentions

X

Product

Placement

Booth

X X

Intermission

Giveaways X X

Autographed

Merchandise X X X X

Ring

Announcements X X X X

Sponsor

Placement in

Event Program

X X X X

Logo on Flyers

and Posters X X X X

Logo on Event

T-Shirt X X X X

Sponsor

Placement on

Website

X X X X

Total Value $1,000 $2,500 $5,000 $7,500

Additional Sponsorship Opportunities Value 3-foot-by-8-foot logo on canvas of cage $ 2,000

Logo or company text on inside of opposing ring posts $ 1,000

2- 3’x8’ banners provided and displayed in a prime location in venue $ 600

1- 3’x8’ banner provided and displayed in prime location in venue $ 400

[email protected] | 505.975.1305 | www.cherokeest.com

6

Benefits of Becoming a Sponsor

Reach Target Audience and Heighten Your Local Profile-Our events appeal to the same

local demographic that is likely to attend live sporting events as well as televised

sporting and PPV events. This is a targeted, sports-enthusiast audience that will

positively associate your brand with this event, heighten your local profile, and increase

your brand recognition.

Targeted Sponsorship Packages- Our ultimate goal when teaming up with a sponsor is

to ensure that you receive the marketing exposure that best fits your needs.

Mass Media and Publicity Opportunities- Your business name and logo will appear on

all event advertising, including posters, flyers, event programs, radio ads, television ads,

and local paper media.

Help Talented Fighters Reach Full Potential- Many of these young fighters are just

starting in the profession of boxing. By sponsoring these young individuals, you help

them to achieve the ultimate goal of making this their full time profession.

[email protected] | 505.975.1305 | www.cherokeest.com

7

Benefits of teaming with Cherokee Street

Affordable Sponsorship Packages- We understand that in these economic times that

marketing dollars need to be allocated properly. With our cost effective packages,

Cherokee Street, LLC will supply the level of marketing to fit each personal need.

Top Notch Bouts and Show- Cherokee Street, LLC works diligently to ensure that all

bouts are matched competitively in order to ensure the highest level of entertainment.

Dedicated Team of Professionals- Cherokee Street, LLC teams up with our sponsors to

ensure that your brand is represented with the up most respect and that you receive

the most marketing for your hard earned dollar.

[email protected] | 505.975.1305 | www.cherokeest.com

8

Sponsorship Form

Sponsor Information

Name of Business:

Address:

City, State, Zip:

Contact:

Contact Phone: Contact Email:

Sponsorship Level

Please check which sponsorship you wish to participate.

Silver Gold Platinum Diamond

$1,000 $2,500 $5,000 $7,500

Total Sponsorship Commitment and Agreement

I hereby agree to participate as a official sponsor for the said event. This

commitment is binding and goes into effect immediately.

Authorized Representative- Sponsor

Signature and Title Date

Authorized Representative- Cherokee Street Event Planning & Management

Signature and Title Date