sponsorship proposal package
TRANSCRIPT
About“We want to create a premier platform to engage young Canadians to be innovative and to be excited about arts, entertainment and music.”- Management Team
CYMC, the Canadian Youth Music Competition (2015), is an interactive event that promotes innovation, creativity and ultimately, Canadian arts and culture. CYMC is a nation wide online and interactive musical competition for high school students (solo artists, bands, singers). Contestants will have the chance submit their original songs online and the top three finalists will have the one in a lifetime opportunity to showcase their talent in Ontario. The ultimate winner will represent the CYMC and perform at the 2015 JUNOs in Hamilton, Ontario.
What makes CYMC unique is its integration and combination of both online and offline tools to reach its target audience and mission to provide opportunities for high school students to engage in arts and entertainment. Numerous secondary schools across Canada are not privileged enough to provide musical education to their students, and CYMC aims to be another tool for teenagers to express their innovation and creativity.
Our goal is to become the leading music competition for youth in Canada.
Event Details
SEPT. - MARCH 2015Marketing and advertising campaigning
begins
JAN. 2015Contestants and CYMC team can
submits their videos and begin to monitor popularity and awareness
through social media.
SEPT. – DEC. 2014High school students from across Canada can submit their music videos at cymc.ca.
FEB. 2015Top three finalist groups/individuals are selected through combination of CYMC team and ratings by fans online.
MARCH 2015Finalists arrive in Hamilton, Ontario
Winner is determined at CYMC Finalist Event a week prior to the 2015 Junos
Winner performs at 2015 Junos!
Sponsorship BenefitsAs a sponsor of CYMC, you will:
Enhance and build positive brand awareness, perception and publicityCreate exclusivity and build goodwill with target audience(s)Increase sales and market shareEducate and build relationships with new and existing consumers about the products and services that your business providesPromote Canadian culture (arts and entertainment), tourism and businesses Cross promotion – potential increase of visibility of your logo, product and/or services Strong viral social media exposure presence through individual posting, sponsor tagging and general trending
Corporate Sponsorship Opportunities
Financial Sponsors: Pay a set amount of money in exchange for benefits.
In-Kind Sponsors: Donate goods/services rather than cash for benefits.
Media Sponsors: Finances/secures media coverage for CYMC in exchange for benefits.
Location Sponsors: Offer the use of facilities as a form of sponsorship in exchange for benefits.
Ways to Sponsor: Target Audiences
Transportation Services
Financial Institutions
Telecommunications (Mobile, Television,
etc.)
Food & Beverages Industry Music Corporations
Music Lovers
Mu
sic
Love
rsH
igh
Sch
ool S
tud
ents
10
0+
High
Schools th
rough
out Can
ada
Visit w
ww
.cymc.ca for fu
ll list of schools
Participating Schools
Event Benefits
Tourism
Promotes Young Talent
Increases Confidence
Level
Entertainment Value
CYMC: Sponsorship Packages
PlatinumPrint Materials:
“Your Company” presents the Canadian Youth Music Competition
Primary positioning in all Radio, Print, Press Releases, etc.
Brand opportunity at the CYMC Finalist Event in Hamilton (signage onstage, backstage, prize giving, promotional materials, etc.)
Exclusive top signage (company banner, backdrop, etc.) on CYMC Finalist Event stage
Logos on all CYMC advertising and promotional material, merchandise, volunteer t-shirts/name tags, invitations, etc.
Online Materials:
Other: Premier mention and acknowledgement of sponsor support in all media
releases and CYMC Finalist Event in Hamilton
Primary positioning in Social Media Campaign including Website, YouTube, Twitter, Instagram, Facebook, Pinterest, etc.
Exclusive company Flash banner on CYMC website
Logo on main page of CYMC official website and link to sponsor’s home page on CYMC official website
Logo on all e-Blasts
Dedicated booth space at CYMC Finalist Event Opportunity to introduce a delegate from sponsor at CYMC Finalist Event 8 VIP Tickets to CYMC Finalist Event
Gold Secondary positioning in all Radio, Print, Press
Releases, etc. Brand opportunity on some of the CYMC
Finalist Event in Hamilton (signage, onstage, backstage, prize giving, etc.)
Secondary mention and acknowledgement of sponsor support in all media releases and CYMC Finalist Event in Hamilton
Dedicated booth space at CYMC Finalist Event Secondary positioning in Social Media
Campaign including Website, YouTube, Twitter, Instagram, Facebook, Pinterest, etc.
Logos on CYMC advertising and promotional material, merchandise, volunteer t-shirts, etc.
Logo on CYMC official website and link to sponsor’s home page
Logo on all e-Blasts 6 VIP Tickets to CYMC Finalist Event
Silver Listed in all Print, Press Releases, etc. Some positioning in Social Media Campaign
including Website, YouTube, Instagram, Facebook,
Pinterest, etc. Logo on CYMC promotional material,
merchandise, etc. Logo on CYMC official website and link to
sponsor’s home page Logo on e-Blasts 4 VIP Tickets to CYMC Finalist Event
Bronze Listed in some Print, Press Releases, etc. Logo on CYMC promotional material,
merchandise, CYMC official website and e-Blasts
Some positioning in Social Media Campaign 2 VIP Tickets to CYMC Finalist Event
We are very excited and motivated about the
opportunity of partnering with your brand. In the
proposal, we have demonstrated the
marketing objectives and strategies, the measures of success and the values that
you have sponsoring the CYMC.
Thank you for your time and consideration of going over our proposal and we hope to hear from you in
the near future. Contact us through phone, email or in
person.
“
Canadian Youth Music Competition 4000 Mercer Street
Toronto, ONL4L 3V8
[email protected]/F: 416 986 CYMC