spree product recommenations using prediction.io
DESCRIPTION
Slides from a talk at Spree Conf 2014 on using Prediction.io to improve the customer experience and sales on ecommerce sites.TRANSCRIPT
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Spree Product Recommendations
(No data scientists required!)
By David Jones Resolve Digital - @d_jones
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Amazon’s sales jumped ~29% after adding
recommendation features*
*“Amazon's recommendation secret” http://tech.fortune.cnn.com/2012/07/30/amazon-5/
David Jones, @d_jones
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Product Recommendations
✓ Better user experience
✓ More pages viewed per visitor
✓ Higher conversion rate
✓ Higher average order size
✓ Win-win for customers and store owners
David Jones, @d_jones
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The problem⨯ Requires a solid understanding about
machine learning
⨯ You need a data scientist to run it
⨯ Out of reach for small/medium sized stores
David Jones, @d_jones
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Prediction.IO✓ Open Source
✓ Deploy yourself or instantly on Amazon’s Cloud
✓ Cheap to run (starts at $0.06/hr)
✓ Developer friendly API
✓ Easy to use admin UI
David Jones, @d_jones
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ratings
product views
orders
David Jones, @d_jones
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David Jones, @d_jones
One important thing• Existing data is key:
• Quality
• Quantity
• No existing data? Start logging data today, add recommendations later.
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Deploy Server
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David Jones, @d_jones
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David Jones, @d_jones
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David Jones, @d_jones
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Ruby SDK
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Thank youDavid Jones - @d_jones
resolvedigital.comTalk to us about Spree Customizations