The Management Information Systems (MIS) Division of the Michael F. Price College of Business offers undergraduate, masters and doctoral programs, operates a Center for MIS Studies (CMISS) and conducts an active program of scholarly

research in the organizational aspects of information technology.

Management Information Systems

Our faculty members continue to receive wide acclaim for research and teaching successes. In 2010,

• R. Leon Price, Emeritus Professor of MIS, was inducted to the Oklahoma Educators’ Hall of Fame. • Bob Zmud, Michael F. Price Chair in MIS, was awarded the Lifetime Achievement Award from AIS’ SIGADIT, his fourth lifetime recognition from a professional society. • Traci Carte, Associate Professor of MIS was awarded the Regents’ Award for Superior Teaching. • Laku Chidambaram, W.P. Wood Professor of MIS was awarded the Harold E. Hackler Outstanding MBA Professor Award. • Matt Jensen, Assistant Professor of MIS, was a CO-PI for a project that received $835,000 in external funding from the NSF. MIS students too continue to enjoy considerable success. • MIS major Kaleigh Kaczmarek participated in the 8th Annual Bruzzy Westheimer Presentation Competition. Her team was 1st runner up out of fourteen participating teams.

• MIS undergraduate majors increased from 177 in 2009 to 190 this year, consistent with the average growth rate of 7% over the past six years.

SPRING 2011

DIVISION HIGHLIGHTS

THIRD ANNUAL “I.T. is HOT!”HIGH SCHOOL CAMPThe third I.T. is HOT! Camp for high school students was held on March 25-26, 2011. Thirty students from six high

Schools—Norman High, Midwest City, Moore, South Moore, West Moore, Canute—attended the camp. Also in attendance were seven high school teachers and counselors. The camp has grown from two schools in 2009, to four schools last year, and six schools this year. Each team was assigned a mentor—a top undergraduate MIS student—who coached the team with their case preparation. The high school stu-dents had an opportunity to hear about careers in MIS from two alumni—Carlos Alca (OU IT) and Brandi Vose (Agio LLC)—and a faculty member, Professor Matt Jensen. A panel of industry representatives including Ian Anderson (Agio LLC), Amber Andros (Deloitte), Keith Bennett (Hobby

Lobby), and Kyle Neuenschwander (Chesapeake) discussed the importance of mobile apps. Faculty presentations by Mano Ratwatte and Nate Stout helped the high school teachers earn continuing education credit.The student presentations were judged by Mark Brashear (ConocoPhillips), Jon Keenze (Devon Energy), Kyle Schmitz (Telogical) and Jim Xenos (Love’s Travel Stops & Country Stores). The first place went to Norman High (they won in 2009), second place to Midwest City, and third place to Moore. Each member of the winning team received a $1,000 scholarship (contingent on their being admitted to OU and declaring MIS as a major), and each member of the second-place team received a $500 scholarship (with the same stipula-tions). The teacher from the winning team received a $250 gift certificate for classroom supplies, and the second-place team’s teacher received a $100 gift certificate. Ken Evans, the Dean of the Price College of Business awarded the prizes to the winners on Saturday, the second day of the camp, when there were over 75 people in attendance, including parents of the participating students. This camp, like the two previous ones, was made possible due to the generosity of ConocoPhillips.

Norman High School takes 1st Place.

Professor Nate Stout kicks off the 3rd annual ‘I.T. is Hot’ camp Fri., March 25th.

Leon Fowler II graduated in 2006 from the University of Oklahoma with a major in MIS. He started out as a .NET Web Developer at Devon Energy in Oklahoma City and is current-ly a Systems Analyst, supporting systems that load Devon’s production data. He is heavily involved in the impact assessment of the systems he supports for Devon’s implementation of SAP in 2012.

Outside of work, Leon volunteers at a middle school and a high school in the Oklahoma City area, mentoring and tutoring students. He has helped coach the 5th and 6th grade Millwood Wolfpack Football team to an undefeated championship season. Leon also is involved in multiple entrepreneurship endeavors, including founding his first registered company, Waste Valet Services, LLC.

OU ALUMNI

ALUMNI ACCOMPLISHMENTSIn addition to successful careers in large companies, alumni and friends of the MIS division are also experiencing entrepre-neurial success. Some recent notables include:

Agio Technology (agioit-biz.certifi ablesolutions.com), founded in January 2010 by OU alum Bart McDonough, provides high-end technology infrastructure and application management services to the world’s premier hedge funds and supports an array of complex and mission critical technologies.”

Please share information about your promotions or other career growth events with us (email: shailamiranda@ou.edu).

SPOTLIGHTS

CMISS HIGHLIGHTS• SAIC has recently been awarded a major contract from the FAA for IT services.• Sendero Business Services, a management consulting firm based in Dallas, continues to grow and has recently more than doubled its office space in the Downtown Dallas Arts District

Greg Andrews, Senior Executive in Accenture’s Communications and High-Tech global operating group, is a 1987 graduate of the University of Oklahoma, with majors in Business Management (emphasis in MIS) and Computer Science. Mr. Andrews has 24 years of business strategy, design, and delivery experience, primarily with electron-ics and high-tech companies. His deep customer relationship management skills have been utilized to deliver innovative customer-centric solutions in the areas of call center, customer support, marketing, sales force effectiveness, field service, logistics, and re-pair and return services. He has led business and technology transformation programs at top companies such as Dell, Samsung, Intel, Texas Instruments, Lockheed Martin, and American Airlines. Additionally, Mr. Andrews likes the occasional “hands-on” engagement with technology. Last fall, he designed, developed, and implemented a website for a candidate running for political office in the state of Oklahoma and discov-ered he could “still design, code, and test.”

An avid wine connoisseur, collector, and consumer, he has visited every major wine region outside Australia and South America (though he anticipates making it through Chile soon). At home, his extensively-stocked wine cellar received the Vesta Award for Best Home Wine Cellar in Dallas in 2006. In his down-time, Mr. Andrews loves to travel with his wife, Nicole, and two young daughters, scuba-dive, and cook. The MIS faculty remembers Greg Andrews as one of the top students to have graduated from their program. Though he graduated before the MIS undergraduate major was formalized, he completed his MIS coursework through the Manage-ment Division, where the MIS faculty was then housed. He was active in the student association and was, in fact, one of the student leaders at the dawn of the MIS program at the University of Oklahoma. He continues to remain a strong supporter of the MIS program and we are very proud of his accomplishments.

OU STUDENT

SPOTLIGHTS Continued

John Salvie, Vice President of the MIS Student Association (MISSA), will graduate in May 2011 with an undergraduate degree in MIS and Marketing. Upon graduation, John will begin his career at Deloitte Consulting as a Center Associate in the technology group. John has been an active MISSA member since 2009, first serving as MISSA’s Publicity Chair. John has helped facilitate MISSA Lunch n’ Learns and has served as a mentor to high school student teams during the MIS division’s “I.T. is Hot!” camp. Out-side of the business school, John has been active with the OU Campus Activities Coun-cil, serving on the executive committees for U-Sing, Scandals, and Family Weekend. He has also served as Counselor for Camp Crimson, OU’s freshman orientation camp, and the OU High School Leadership Conference, where a leadership development pro-gram for area high school students. John came to the University of Oklahoma as a National Merit Scholar. During his time at OU, he continued to excel, placing on the Dean’s Honor Roll and winning accolades and scholarships such as the 2009 CNBAM Designer of the Year and the 2010 SigEp Parents Club Award for the fraternity and community involvement, excellence in aca-demics, and leadership. He was also a recipient of MIS scholarships from American

Fidelity Assurance and the Williams Company. John is also a member of the Honors Student Association and the Beta Gamma Sigma Honor Society. While working on his degree, John has also worked at OG&E and the University of Okla-homa. Leadership is clearly one of John’s passions. He participated in the 2010 Deloitte National Leadership Conference, further honing his leadership abilities. Besides discharging his myriad professional commitments in an exemplary fashion, John finds time for community service. He enjoys volunteering at the Middle Earth Child Development Center, where he helps in the 2-3 year-olds room preparing lunch, cleaning up, and playing with the kids, and at the Oklahoma Blood Institute.

CURRENT OU FACULTY RESEARCH

Effects of Automated and Participative Decision Support in Computer-Aided Credibility Assessment

Matthew L. Jensen, Paul Benjamin Lowry, Jeffrey L. Jenkins

Journal of Management Information Systems (forthcoming)

Historically, inaccurate credibility assessments have resulted in tremendous costs to businesses and to society. Recent research offers automated, unobtrusive credibility assessment aids as a solution; however, the accuracy of these decision aids is frequently inadequate. Further, users often resist accepting the aids’ recommendations and instead favor their own assessments. To counter these two assessment difficulties, the authors followed principles from Signal Detection Theory (SDT) to improve the accuracy of recommendations in computer-aided credibility assessment by combining automated and participatory decision support. They also relied on participation in decision making (PDM) theory to predict an increased acceptance of assessment aid recommendations when perceptual cues are elicited from users.

The research team designed and tested a hybrid decision aid to perform automated linguistic analysis, plus elicit and analyze perceptual cues (e.g., statement complexity, plausibility, amount of details) from an observer. The hybrid decision aid was then used in a laboratory experiment by 167 individuals who evaluated 10 high-stakes interviews, 5 of which contained deception.

Results from the experiment indicate that decision aids, which use linguistic and perceptual cues, offer more accurate rec-ommendations than those that use only one type of cue. Automatic analysis of linguistic cues improved both the decision aid’s recommendations and the users’ credibility assessment accuracy. The elicitation of perceptual cues did not improve the users’ assessment accuracy. Elicitation of perceptual cues, however, improved user acceptance of the decision aid’s recommendations.

CORPORATE REPRESENTATIVES ATTEND SCHOLARSHIP INTERVIEWSNearly $90,000—donated by organizations and individuals who support the MIS program—was awarded in scholarships for the 2011-‘12 academic year. On March 29th, donor company rep-resentatives from Agio, American Fidelity, Bank of Oklahoma, Cerner, Chesapeake, ConocoPhillips, Devon, OG&E, ONEOK, Sendero, Wal-Mart and Williams participated in the interview process, which included 35 outstanding student applicants.

One scholarship applicant, who is currently studying abroad in France, was interviewed via Skype.“We thank the generosity of the scholarship donors, which

makes it possible for the best and the brightest of our students to pursue their education without having to worry as much about the cost of getting one,” stated MIS Division Director Laku Chidambaram.

On April 1st, the MIS student association (MISSA) visited the OKC campus of Devon Energy Corp. The visit was coordinated by Mr. Jon Keenze (OU MIS alumni), Senior Supervisor BI&T Marketing Services and Ms. Rocio Clay-bon (OU MIS Alumni) Supervisor BI&T Midstream Ser-vices, and included thirteen students who received valuable insights about work expectations, how to look for and pre-pare for internships while in school, and full time work op-portunities. The students also had a chance to ask questions about roles played by MIS alumni who work at Devon En-ergy and learn about IIBA and PNP certification and career paths. The students were updated on the recent SAP imple-mentation at Devon Energy Corporation. These discussions

were followed by lunch and a tour of Devon’s Data Center facility. The student-side of this event was coordinated by MISSA treasurer Luke Davis and MISSA membership chair Lindsay Cole. The MIS division was represented by As-sistant Professor Dr. Ning Nan and MISSA faculty advisor Mr. Mano Ratwatte.

DEVON VISIT

Feb. 16 Agio LLC Ian Anderson

Spring 2011 Lunch ‘n Learns

Date Company Representatives

April 13 SAIC Brian Smith

April 5 KOCH Danielle Hollingsworth

March 3 Devon Energy Jon Keenze Stephanie Stewart Greg Dolezal Rosie MacLean

April 12 ONEOK Clifton Gray

Ian Anderson, Agio, LLC discussed Mobile Technology with the MISSA students during lunch on Feb. 16th.

MISSA EVENTS: SPRING 2011