st. thomas college of arts and science

ST. THOMAS COLLEGE OF ARTS AND SCIENCE

Lesson Plan for the Odd Semester 2020-2021

Name of the Assistant Professor: Dr. G.Subbulakshmi Department: BBA Class and Section: III BBA A Shift: I

Subject: Entrepreneurial Development.

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Syllabus given Introduction of Entrepreneurial development.

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20 Unit I Meaning, Definition. Of Entrepreneur. Characteristics of Entrepreneurs.

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Qualities and Functions of Entrepreneurs.

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20 Importance and Limitations of Entrepreneurs.

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20 Classification of Ers. Differences between Entrepreneurs and Intrapraneurs.

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20 Meaning, Definition and Characteristics of Entrepreneurship

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Types and Factors influencing Entrepreneurship

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Entrepreneur. Vs Entrepreneurship and Barriers to entrepreneurship.

5-Aug-20

6-Aug-20

7-Aug-20 Entrepreneurship theories.

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 Unit II Role of Government in Development of Entrepreneurship

13-Aug-20

14-Aug-20

15-Aug-20 Independence Day

16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20 Entrepreneurial Development Agencies – Central level Agencies

20-Aug-20 Assessment Exam - ED

21-Aug-20

22-Aug-20 Vinayaga Chathurthi

23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20 Fresher’s Day – Holiday for Second and Third years

29-Aug-20 Inaugural speech given to all the three sections.

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20 NSIC and SIDO

4-Sep-20

5-Sep-20 SISI and MSME

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 State Level Agencies – DIC and SFC Entrepreneurship Development Institute

9-Sep-20

10-Sep-20 Commercial Banks, Introduction of project report.

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20 Identification of business opportunities and project appraisal

17-Sep-20 Preparation of project report, Marketing feasibility

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 Assessment Exam – 2





26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Technical, Political and Financial feasibility

29-Sep-20

30-Sep-20 Locational and economic feasibility

Week Date Topics

1

1-Oct-20 Managerial and legal feasibilities

2-Oct-20 Gandhi Jayanthi

3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 Entrepreneurial Development Programme Meaning and Need for EDP.

7-Oct-20 Objectives of EDP and Criteria for evaluating EDP.

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 Phases of Entrepreneurial Development Programme.

14-Oct-20 Phase of Entrepreneurial Development Programme.

15-Oct-20 Problems of EDP.

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20 Achievements of EDP.

20-Oct-20 Role of EDP. – Stimulatory role

21-Oct-20 Supportive role

22-Oct-20 Sustaining role.

23-Oct-20 Socio-economic role

24-Oct-20

25-Oct-20 Sunday

5

26-Oct-20 Vijaya Dasami

27-Oct-20 Role of Government in organizing EDP.

28-Oct-20 Role of Government in organizing EDP.

29-Oct-20

30-Oct-20 Miladi Nabi

31-Oct-20 Chapter V - Role of entrepreneur in economic development.

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20 Small Scale entrepreneurs Importance of SSIs

5-Nov-20 Characteristics and Problems of SSIs.

6-Nov-20

7-Nov-20 Women entrepreneurs – Functions and Problems.

8-Nov-20 Sunday

3

9-Nov-20 Women entrepreneurs – Solutions to overcome the problems.

10-Nov-20 Various schemes available to women entrepreneurs.

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Government support for women entrepreneurs

17-Nov-20 Women entrepreneurs – Institutional support to Women entrepreneurs.

18-Nov-20

19-Nov-20 Leadership Meaning Merits and demerits

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Franchising Seminar taken by the student

24-Nov-20 Franchising explained by me.

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Advising the students about the PG courses

29-Nov-20 Sunday.

6 30-Nov-20 Networking

Week Date Topics

1

1-Dec-20

2-Dec-20 Geographic concentration

3-Dec-20

4-Dec-20 Niche Play

5-Dec-20 Conclusion of Fifth Unit

6-Dec-20 Sunday

2

7-Dec-20 Third year students came to college - Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Value Education university exam November 2020.

13-Dec-20 Sunday.

3

14-Dec-20 NME University Exam. November 2020.

15-Dec-20 Model Examination for second and third years





20-Dec-20 Sunday.

Course Objectives:

1. Creating awareness about the entrepreneurship.

2. To inform about the various financial institutions and schemes available for the development of

entrepreneurs.

3. To know about the opportunities available to become an entrepreneur

Course Outcomes: Upon completion of this course students will have:

1. Clear idea about how to become an entrepreneur.

2. Some of the students come out with an idea to become an entrepreneur

3. So many students will have knowledge about the support given by the state and central agencies and

organizations.

Modes of Content Delivery:

1.ClassRoom/Lab Teaching

2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study

IQAC Coordinator Head of the Department Principal


Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Dr.G.Subbulakshmi Department: BBA Class and Section: III BBA “B” Section Shift I Subject: Entrepreneurial Development

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20 Introduction of Entrepreneurs

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Types of Entrepreneurs

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Types of entrepreneurs continued

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Differences between entrepreneur and intrapraneur

29-Jul-20

30-Jul-20 Functions and qualities of entrepreneurs

31-Jul-20

Week Date Topics

1

1-Aug-20 Commercial Banks

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20


6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 SIDO- Functions

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20 SISI

20-Aug-20

21-Aug-20

22-Aug-20 Vinayagar Chaturthi

23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20 Central and State Govt. Agencies support for entrepreneurship.

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 All India Financial Institutions

2-Sep-20

3-Sep-20 Business Idea generation techniques.

4-Sep-20 Project appraisal

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20 Feasibility study – Marketing, financial and Legal

13-Sep-20 Sunday

3

14-Sep-20 Economic and Political feasibility study

15-Sep-20 Preparation of a project report

16-Sep-20 Tools used for appraising a project.

17-Sep-20 Steps to be taken for preparing a project report.

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 .Internal Assessment Exam - 2

22-Sep-20 Internal Assessment Exam - 2




26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20 Entrepreneurial Development Programme – Need and characteristics.

10-Oct-20

11-Oct-20 Sunday

3

12-Oct-20

13-Oct-20

14-Oct-20 Role of EDP.

15-Oct-20

16-Oct-20

17-Oct-20

18-Oct-20 Sunday

4

19-Oct-20

20-Oct-20

21-Oct-20 Phase of EDP.

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Role of entrepreneur in economic growth.

4-Nov-20

5-Nov-20

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20 Niche play and Networking

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20

20-Nov-20 Geographic concentration

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20 Franchising and Leadership

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20 Revision

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20 Model Examination




19-Dec-20 Model Examination - Entrepreneurial Development

20-Dec-20 Sunday.

Course Objectives:

1. Creating awareness about the entrepreneurship

2. To inform about the various financial institutions and schemes available for the development of

entrepreneurs.

3. To know about the opportunities available to become an entrepreneur.


1. Clear idea about how to become an entrepreneur

2. Some of the students come out with an idea to become an entrepreneur.

3. So many students will have knowledge about the support given by the state and central agencies and

organizations.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Dr. G. Subbulakshmi Department: BBA Class and Section: II “c” Shift I Subject: Marketing Management

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Syllabus given and introduction about subject

7-Jul-20

8-Jul-20

9-Jul-20 Market and Marketing, Buying and selling – Definition.

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Differences between marketing and selling

14-Jul-20

15-Jul-20 Functions of marketing

16-Jul-20 Role of Marketing in Business

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20 Concept of marketing mix – Product, Price, Place, Promotion, People, Process & Physical

evidence.

24-Jul-20

25-Jul-20 Marketing Inter- relationships with other functional areas.

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Marketing environment and the internal factors affecting it.

29-Jul-20 External factors affecting marketing environment.

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20 Various approaches in marketing.

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Consumer Behaviour, Buying motives, Factors determining buyer behavior

11-Aug-20

12-Aug-20

13-Aug-20 Meaning and basis for market segmentation

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20 Importance of Market segmentation

19-Aug-20 Assessment Exam I – Marketing exam.

20-Aug-20

21-Aug-20

22-Aug-20 Vinayagar Chathurthi

23-Aug-20 Sunday

5

24-Aug-20 Product – Product mix – Four stages of product life cycle

25-Aug-20

26-Aug-20 Product life cycle - four stages – Product modification.

27-Aug-20

28-Aug-20

29-Aug-20 Pricing and objectives of pricing.

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 Types of pricing – skimming pricing and penetration pricing and other types

2-Sep-20

3-Sep-20 Types of pricing continued

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Branding - Features, Merits and Demerits.

8-Sep-20

9-Sep-20 Labelling – contents, merits and demerits.

10-Sep-20 Trade mark and packaging merits and demerits

11-Sep-20 Types of packaging.

12-Sep-20 New product Development process – stages.

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 Internal Assessment Exam – 2 Marketing management exam.

22-Sep-20 Internal Assessment Exam – 2




26-Sep-20 HOLIDAY

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Channels of Distribution – Physical distribution

6-Oct-20

7-Oct-20

8-Oct-20 Different channels of distribution

9-Oct-20

10-Oct-20

11-Oct-20 Sunday

3

12-Oct-20 Qualities of a good salesmen

13-Oct-20 Importance of physical distribution.

14-Oct-20 Factors determining the choice of a suitable channel of distribution.

15-Oct-20

16-Oct-20

17-Oct-20 Functions of middlemen.

18-Oct-20 Sunday

4

19-Oct-20

20-Oct-20

21-Oct-20 Sales force management

22-Oct-20 Compensation to middlemen – various ways of payment.

23-Oct-20

24-Oct-20 Salesmen’s control.

25-Oct-20 Sunday

5


27-Oct-20

28-Oct-20

29-Oct-20 Advertising – meaning, merits and demerits


31-Oct-20 Advertisement copy – Elements

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Advertising media – Advertisement Budget.

3-Nov-20

4-Nov-20 Publicity Meaning, merits and dmerits.

5-Nov-20

6-Nov-20 Publicity – seminar

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Personal selling – Functions and advantages.

11-Nov-20 Different process involved in selling.

12-Nov-20 Differences between personal selling and advertising.

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20 Sales promotion – meaning and objectives.

19-Nov-20

20-Nov-20

21-Nov-20 Qualities of an effective advertisement.

22-Nov-20 Sunday

5

23-Nov-20 Kinds of advertising

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday

6 30-Nov-20 Direct selling

Week Date Topics

1

1-Dec-20 Personal selling – Seminar

2-Dec-20 Advertisement - Seminar.

3-Dec-20 Different kinds of advertising.

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 Online sift skill university exam

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20

12-Dec-20

13-Dec-20 Sunday

3

14-Dec-20 NME arrear exam

15-Dec-20 Model examination

16-Dec-20 Model examination – marketing management




20-Dec-20 Sunday

Course Objectives:

1. To understand the term “Marketing”.

2. To know the role of marketing in the current scenario.

3. To inform the process to be followed in new product development process.


1. Clear idea about the marketing concept.

2. Knowledge about the role of marketing and its related areas.

3. Picture about the marketing environment.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Dr. C. Kala Department : Business Administration Class and Section: III A Shift : I Subject: Advertising and Sales Promotion, Value Education

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Syllabus Given- Unit 1 Definition of Market

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Marketing, Advertising & its Characteristics

8-Jul-20

9-Jul-20 Objectives, Importance and Process of Advertising

10-Jul-20 Market Segmentation meaning, Basis and Benefits of Market Segmentation

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Need for Target Audience, Targeting , Positioning

14-Jul-20

15-Jul-20 Detail on STP Model, Advertising as a separate Department to promote product

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 How to create an advertising message and about copy development

21-Jul-20

22-Jul-20 Unit 2 What is mass media, Types of mass media and characteristics of Mass media

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Functions of Mass media, Meaning of Media planning , importance of Media Planning

29-Jul-20 Focus of Media planning , important issues of Media Planning, Objectives of media plan

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Definition, Process and Problems of Media Planning

5-Aug-20

6-Aug-20

7-Aug-20 Market Analysis, Setting Media Objectives, Media Strategy Development and Components

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Seminar done by students on the topic Media Scheduling

11-Aug-20 Media Selection meaning with examples, Essential of media selection and factors influencing

12-Aug-20 Selecting Media, Functions of Media Buyer and Media Scheduling meaning

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20 Factors affecting media scheduling, Types and phases of Media Scheduling


23-Aug-20 Sunday

5

24-Aug-20 Online first assessment test given

25-Aug-20

26-Aug-20 Web Advertising meaning, Benefits of Web advertising, Types of online Advertising

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20 Advantages and disadvantages of online Advertising, Integrated Planning and Budget

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Objectives and Process Advertising Budget

9-Sep-20 Methods and Factors influencing Advertising Budget

10-Sep-20

11-Sep-20

12-Sep-20 Unit 3 Value, Relationship and CRM in Marketing

13-Sep-20 Sunday

3

14-Sep-20 Traditional Approach and Contemporary aproach to Marketing

15-Sep-20 Definition of IMC, Reasons for Growth of IMC

16-Sep-20

17-Sep-20

18-Sep-20 IMC and Branding, Elements of Promotional mix, Classification of Advertising

19-Sep-20 Direct marketing a part of IMC, Internet as an IMC Tool

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20

23-Sep-20 Second Online Assessment Test given

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20 Sales Promotional Tool-Consumer and Trade oriented, Publicity Vechicles, Public relation tools

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 IMC targeted audience, Marketing Plan, Factors contributing to IMC

7-Oct-20 Marketing Communication Process, Steps involved in IMC

8-Oct-20

9-Oct-20

10-Oct-20 Ethical and legal consideration, Problems and Challenges of IMC

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20 Definition, Functions and Types of Advertising Agency

15-Oct-20

16-Oct-20 Unit 4 Sales Promotion meaning, Objectives, Ad as a Communication Model

17-Oct-20 Definition of Sales Management and Sales organization, Functional Sales organization

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20 Evaluation of Sales organization, methods of sales analysis

22-Oct-20 Sales Promotion Strategies, Consumer Sales Promotion and Trade Sales Promotion

23-Oct-20 Types of Sales Promotion, Sales related Marketing Policies

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20 Developing Marketing Plan and Implementation of Marketing Plan, Stages and Budget

28-Oct-20

29-Oct-20 Sales Promotion Budget and Steps undertaken for Sales Promotion

30-Oct-20

31-Oct-20 Unit 5 Advertising Control, Framework of Advertising and Decision making

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Push Technique and Pull Technique, Guidelines for children Ad, 4A policy

4-Nov-20

5-Nov-20 Self regulation of Advertising, FTC Act, Deceptive Advertising

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Measuring Advertising Effectiveness

11-Nov-20

12-Nov-20

13-Nov-20

14-Nov-20

15-Nov-20 Sunday

4

16-Nov-20 Ethics, economics and social relevance - Syllabus completed

17-Nov-20

18-Nov-20 Steps taken to protect the environment

19-Nov-20 Corruption is a global problem

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Purpose of Education

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 Human Rights and Domestic violence

Week Date Topics

1

1-Dec-20 Seminar done on Provisional ethics

2-Dec-20 Necessity of Education - discussed through a video

3-Dec-20

4-Dec-20 Principles of personality and Time management

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Revision on Value Education 2 marks



10-Dec-20 Revision on Value Education 5 and 10 marks

11-Dec-20

12-Dec-20 Value Education – University Exam

13-Dec-20 Sunday.

3

14-Dec-20 Model exam Starts– Advertising and Sales Promotion

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

Course Objectives :

1. Role of Advertising in marketing a product

2. Communication effectiveness in Marketing

3. Guidelines for preparing an Advertisement

Course Outcomes :

Upon completion of this course students will have:

1. idea on how an advertising is done I

2. Ethics in Advertisement

3.Promotion Techniques



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study




Name of the Assistant Professor: Dr. C. Kala Department : Business Administration Class and Section: II C Shift : 1 Subject: Financial Management

Week Date Topics

1

1-Jul-20 Syllabus Given- Unit 1 Meaning, Definition of Finance and Business Finance, Definition FM

2-Jul-20

3-Jul-20 Objectives of FM, Profit maximization and wealth maximization and Importance of FM

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Scope of Financial Management and Financial Functions

7-Jul-20

8-Jul-20 Functions of Financial Manager and Role of financial manager

9-Jul-20

10-Jul-20 Sources of Finance - Long term sources

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Sources of Finance - Short term sources

15-Jul-20

16-Jul-20

17-Jul-20 Relationship between risk and return, two pillars of finance

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Sources on the basis of ownership and Generation, Aims of finance function

21-Jul-20 Unit 2 Meaning of Capitalization, Capital Structure, Financial Structure, Optimum Capital

22-Jul-20

23-Jul-20

24-Jul-20 Definition of Capital Structure, What is EPS, Importance of Capital Structure

25-Jul-20

26-Jul-20 Sunday

27-Jul-20 Factors influencing Capital Structure, Capital Structure Theories, Indifference point

28-Jul-20 Definition of Net Income Approach and Problems on it

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20 Definition of Net Operating Income Approach and Problems on it

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Problems on NI Approach and NOI Approach

5-Aug-20

6-Aug-20 Meaning Modigliani-Miller (MM) Approach and formula for finding it

7-Aug-20

8-Aug-20 Meaning Modigliani-Miller (MM) Approach and formula for finding it

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20 Modigliani-Miller (MM) Problem and Problem on Traditional Method

12-Aug-20

13-Aug-20

14-Aug-20 Meaning of Leverage, Types of Leverage, Characteristics of Leverage and Formula


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20 Online first assessment test given

20-Aug-20 Format for finding EPS and Problems to Calculate EPS

21-Aug-20 Problems to Calculate Operating leverage and Financial Leverage


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20 Problems to Calculate Combined leverage

28-Aug-20 Problems on EPS, Leverage, NI,NOI

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20 Unit 3 Cost of Capital Meaning, Definition and Importance of Cost of Capital

Week Date Topics

1

1-Sep-20

2-Sep-20 Classification of Cost of Capital and Factors affecting cost of capital

3-Sep-20

4-Sep-20

5-Sep-20 Computation of cost of capital, Cost of debt, equity , preference , retained earning and WCC

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Cost of Debt - redeemable , irredeemable debt formula and problem on it

9-Sep-20

10-Sep-20 Cost of Debt problem, Cost of Equity formula and problems

11-Sep-20

12-Sep-20 Problems on Cost of Equity

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20 Cost of Preference formula and cost of retained earning and problems on it

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 .

22-Sep-20 Second Online Assessment Test given

23-Sep-20

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20 Problems on weighted average cost of capital


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20 Unit 4 Dividend meaning, Definition of Dividend, Types of Dividend

10-Oct-20 Factors Influencing Dividend policy and Method of Computation

11-Oct-20 Sunday.

3

12-Oct-20 Walter model formula and problems

13-Oct-20

14-Oct-20

15-Oct-20 Gordon model formula and problems

16-Oct-20 Problems on Gordon and Walter model

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20 Problems on MM Approach and practiced problems on WM and GM

20-Oct-20 Problems again practiced

21-Oct-20 Unit 5 Meaning of Working Capital, Definition, Features of WC

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20 Factors affecting WC requirement, Components of CA and CL, Operating Cycle

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Types of WC, Role of finance manager in WCM, Format for doing problems

3-Nov-20

4-Nov-20 Problems on Model 1 of Working Capital Requirement


6-Nov-20


8-Nov-20 Sunday

3


10-Nov-20

11-Nov-20 Problems done on Working Capital Requirement

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Problems worked out on Working Capital Requirement

17-Nov-20

18-Nov-20

19-Nov-20

20-Nov-20 Problems on Operating Cycle

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 Problems on Operating Cycle

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Problems taken on new method of working capital management

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Problems on Operating cycle and Working Capital Management - Syllabus completed

2-Dec-20

3-Dec-20

4-Dec-20 Revision on Leverage

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20 Revision on Capital Structure problems

10-Dec-20

11-Dec-20 Revision on Dividend Policy problems

12-Dec-20 Revision on Working Capital Problems

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20 Model exam conducted in online for FM

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

Course Objectives:

1. Importance of Financial Management in corporate valuation

2 Analyze the corporate leverage under different conditions.

3. Understand financial managerial decision

Course Outcomes :


1. Analyze the complexities associated with management of cost of funds in the capital Structure

2. Demonstrate how the concepts of financial management and investment help in resolution of problems

3. Demonstrate how risk is assessed



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Dr C Kala Department : BBA Class and Section: I B section Shift : 1 Subject: Principles of Management

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20 Unit 1 Syllabus given, Definition of Management, Objective of Management

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Features of Management, Importance, Levels of Management, Management as an Art or Science

8-Sep-20

9-Sep-20 Management as a Profession, Difference between Administration of Management,

10-Sep-20

11-Sep-20 Who is a manager, Nature of Management, Managerial Competencies,7S Framework

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 Scope of Management, School of Management

15-Sep-20

16-Sep-20 Classification of Management theory details discussion

17-Sep-20

18-Sep-20 Henry Fayol 14 principles of management

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 .

22-Sep-20

23-Sep-20

24-Sep-20

25-Sep-20 ** First Online Assessment Test given

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Unit 2 Definition of Planning, Characteristics of Planning and Importance of Planning

29-Sep-20 Steps in Planning and Forms of Planning, Types of Planning

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Standing Plan- Objectives, Methods, Procedure, Strategies and Policies

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20 Single Plan- Plan, Schedule, Project and Budget

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20 Decision Making- Meaning, Characteristics and Process, Types of Decision

13-Oct-20

14-Oct-20 Difference between strategic, Operational and Tactical Planning and Hierarchy of Plans

15-Oct-20

16-Oct-20

17-Oct-20 Unit 3 Organization Definition, meaning, Formal Organization meaning with advantages and

disadvantages

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20

23-Oct-20 Informal organization meaning with advatanges and disadvantages, Difference between formal

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Organizational structure- meaning and Types ( Line and Staff Organization)

29-Oct-20 Line Staff , Committee and Matrix organization with its advantages and disadvantages


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Organization Chart, Span of control and its types,Meaning of departmentalization

3-Nov-20 Importance of Departmentalization, Types and Basis of Departmentation

4-Nov-20 Delegation - meaning, elements,Principles, importance and its types

5-Nov-20

6-Nov-20 Centralization and Decentralization meaning, its advantages and disadvantages

7-Nov-20 Difference between Authority, Responsibility and Power

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20 2 Unit 4 Meaning of Staffing, Importance, Recruitment meaning, Soruces: Selection -Meaning ,

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Training methods, Direction its nature and purpose

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 Online second assessment test given

Week Date Topics

1

1-Dec-20

2-Dec-20 Direction - purpose, importance. Co-ordination - meaning, types, importance

3-Dec-20

4-Dec-20

5-Dec-20 Coordination – Need, Type and Techniques and requisites for excellent Co-ordination

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20 Controlling- meaning and need

10-Dec-20 Process of Controlling

11-Dec-20

12-Dec-20 Importance of Controlling

13-Dec-20 Sunday.

3

14-Dec-20 Link between controlling and Planning

15-Dec-20 Business ethics –meaning

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20 Need of Business ethics , Types and role of ethics in business

20-Dec-20 Sunday.

4 21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5 28-Dec-20 Detail explanation on Types in detail

29-Dec-20 - Ethics internal - Ethics External

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 Environmental protection

3-Jan-21 Sunday

2

4-Jan-21 Responsibilities of Business

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21 Revision on meaning of management, procedures, rules , objectives

13-Jan-21

14-Jan-21 Pongal

15-Jan-21 Thiruvalluvar Day

16-Jan-21 Uzhavar Thirunal

17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21 Revision on School of thoughts

20-Jan-21 Revision on Scientific management

21-Jan-21

22-Jan-21

23-Jan-21 Revision on Planning

24-Jan-21 Sunday.

5

25-Jan-21 Revision on Decision making

26-Jan-21 Republic Day

27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21 Revision on Organizing

31-Jan-21 Sunday.

Course Objectives :

1. To know the concepts and skills needed to manage the organization

2. Learn to direct the work

3.To get work done by the employees

Course Outcomes :


1. Define management, its four basic functions and skills

2. Explain the relationship between strategic, tactical, and operational plans.

3. Recognize the role of a manager and how it relates to the organization's mission.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study




Name of the Assistant Professor: Dr. C. Kala Department : Business Administration Class and Section: I BBA B Shift : 1 Subject: Basics of Retail Marketing

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 .

22-Sep-20

23-Sep-20

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Overview of the subject retail marketing explained with ppt

21-Oct-20 Meaning of Marketing, retail marketing, Hyper market, Stopres layout, Brand, Brand Image

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20 Meaning of Brand loyalty, Private label, Franchising, Personal selling, e tailing, SCM

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20

5-Nov-20

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Functions of Retail Marketing , Opportunities and Challenges of Retail marketing in India

10-Nov-20

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20 Why retailers enter Private Label, Types of Franchising, Role of Brand in Retail market

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Seminar on Retail Marketing

29-Nov-20 Sunday.

6 30-Nov-20 Supply chain management

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 Sales Promotion and its types

9-Dec-20

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20 Importance of Retail market

17-Dec-20 Types of Retail marketing

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4 21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5 28-Dec-20

29-Dec-20

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21 Factors affecting retail market

6-Jan-21 Sales promotion and its types

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21 Role of Information Technology in retail marketing

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21 Revision on 2 mark questions

28-Jan-21 Revision on 5mark questions

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives :

1. Familiarize the students with organized retailing.

2. The strategic and operational decision-making processes in the organized retail.

3. Relate the supply chain activities which create the value in the organized retail industry

Course Outcomes :


1. Understand the difference between Retail and Manufacturing Supply Chain

2. Understand, key drivers of retail supply chain and how to select a retail store location

3. Understand the difference between Retail and Manufacturing Supply Chain



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr.S.GOMATHI Department : BUSINESS ADMINISTRATION

Class and Section: III BBA – A Shift : I Subject: OPERATIONS MANAGEMENT Sub. Code : MAM5C

Week Date Topics

1

1-Jul-20 Introduction, Definition of production and operations

2-Jul-20 -

3-Jul-20 -

4-Jul-20 Production as a system – scope of production management and operations

5-Jul-20 Sunday

2

6-Jul-20 Functions of production and operations management

7-Jul-20 -

8-Jul-20 -

9-Jul-20 -

10-Jul-20 Functions and responsibilities of a operations manager

11-Jul-20 Relationship of production operation with other functions

12-Jul-20 Sunday

3

13-Jul-20 problems of production management

14-Jul-20 -

15-Jul-20 product design - Introduction

16-Jul-20 -

17-Jul-20 -

18-Jul-20 -

19-Jul-20 Sunday

4

20-Jul-20 -

21-Jul-20 product life cycle and product design

22-Jul-20 -

23-Jul-20 Importance of product designing

24-Jul-20 -

25-Jul-20 -

26-Jul-20 Sunday

5

27-Jul-20 Benefits of product designing

28-Jul-20 -

29-Jul-20 Characteristics of product design

30-Jul-20 -

31-Jul-20 -

Week Date Topics

1

1-Aug-20 -

2-Aug-20 Sunday

2

3-Aug-20 -

4-Aug-20 -

5-Aug-20 -

6-Aug-20 Types of Design

7-Aug-20 Objectives of designing of product

8-Aug-20 -

9-Aug-20 Sunday

3

10-Aug-20 -

11-Aug-20 Factors affecting the design

12-Aug-20 Stages in product design

13-Aug-20 Responsibility of product design

14-Aug-20 -


16-Aug-20 Sunday

4

17-Aug-20 -

18-Aug-20 -

19-Aug-20 Assessment test -1 Design and production cost , Effect of a Design on cost- Design for volume

20-Aug-20 -

21-Aug-20 -


23-Aug-20 Sunday

5

24-Aug-20 Design changes

25-Aug-20 -

26-Aug-20 -

27-Aug-20 -

28-Aug-20 -

29-Aug-20 Process planning

30-Aug-20 Sunday

6 31-Aug-20 -

Week Date Topics

1

1-Sep-20 process redesigning

2-Sep-20 procedure of designing a process

3-Sep-20 -

4-Sep-20 -

5-Sep-20 Factors influencing process design

6-Sep-20 Sunday

2

7-Sep-20 -

8-Sep-20 -

9-Sep-20

process analysis

10-Sep-20 -

11-Sep-20 process selection

12-Sep-20 process charts and diagrams

13-Sep-20 Sunday

3

14-Sep-20 -

15-Sep-20 flow process chart

16-Sep-20 -

17-Sep-20 -

18-Sep-20 -

19-Sep-20 -

20-Sep-20 Sunday

5

21-Sep-20 Assessment test -2

22-Sep-20 -

23-Sep-20 -

24-Sep-20 -

25-Sep-20 -

26-Sep-20 -

27-Sep-20 Sunday

6

28-Sep-20 various symbols used for process sheets

29-Sep-20 -

30-Sep-20 -

Week Date Topics

1

1-Oct-20 cross chart


3-Oct-20 -

4-Oct-20 Sunday

2

5-Oct-20 Assembly line balancing

6-Oct-20 -

7-Oct-20 plant location

8-Oct-20 -

9-Oct-20 Reasons for relocation

10-Oct-20 -

11-Oct-20 Sunday

3

12-Oct-20 -

13-Oct-20 -

14-Oct-20 Types of locational decisions

15-Oct-20 -

16-Oct-20 Objectives of plant location

17-Oct-20 Aspects of plant location

18-Oct-20 Sunday

4

19-Oct-20 problems in plant location

20-Oct-20 Factors related to plant location

21-Oct-20 -

22-Oct-20 -

23-Oct-20 selection of economic plant location

24-Oct-20 -

25-Oct-20 Sunday

5


27-Oct-20 -

28-Oct-20 plant lay out – characteristics

29-Oct-20 objectives and advantages of plant layout


31-Oct-20 -

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 procedure or steps involved in plant lay out

3-Nov-20 Tools and techniques of plant layout

4-Nov-20 -

5-Nov-20 process charts

6-Nov-20 Factors influencing layout

7-Nov-20 Types of plant layout

8-Nov-20 Sunday

3

9-Nov-20 Advantages and disadvantages

10-Nov-20 Mixed layout

11-Nov-20 -

12-Nov-20 Production systems and methods

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 -

17-Nov-20 continuous production system, Selective inventory control

18-Nov-20 Types of continuous production system, Advantages and disadvantages of batch production

19-Nov-20 -

20-Nov-20 -

21-Nov-20 -

22-Nov-20 Sunday.

5

23-Nov-20 characteristics of continuous production system

24-Nov-20 -

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 -

28-Nov-20 Advantages and disadvantages , suitability of batch production

29-Nov-20 Sunday.

6 30-Nov-20 -

Week Date Topics

1

1-Dec-20 -

2-Dec-20 Intermittent production, Comparison of various production systems

3-Dec-20 characteristics of intermittent production

4-Dec-20 Types of intermittent production

5-Dec-20 -

6-Dec-20 Sunday

2

7-Dec-20 Production planning and control

8-Dec-20 Objectives of production control

9-Dec-20 Stages of production planning

10-Dec-20 Production methods and production planning

11-Dec-20 Inventory control ABC analysis HML, VED, SDQ, GOLF, FSN,SOS XYZ analysis

12-Dec-20 JIT ,MRP , P-chart, Q- chart

13-Dec-20 Sunday.

3

14-Dec-20 -

15-Dec-20 Model exam begins

16-Dec-20 -

17-Dec-20 -

18-Dec-20 Model Exam-2020 – Operations management

19-Dec-20 -

20-Dec-20 Sunday.

Course Objectives :

1. To learn about the production and operations system

2. To learn different methods of production and operations

3. Understand the operations in service industry

Course Outcomes : Upon completion of this course students will have:

1. Will be gained knowledge on different production and operations systems and methods

2. services and its operations

3. how to implement the knowledge on operations methods in service and production industry



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr.S.GOMATHI Department : BUSINESS ADMINISTRATION Class and Section: II BBA -B Shift : I Subject: FINANCIAL MANAGEMENT

Week Date Topics

1

1-Jul-20 unit- 1: Introduction: Definition-meaning , nature and scope of financial management

2-Jul-20 -

3-Jul-20 -

4-Jul-20 -

5-Jul-20 Sunday

2

6-Jul-20 Role of financial manager, Objectives of financial management

7-Jul-20 Importance of financial management

8-Jul-20 -

9-Jul-20 Functions of financial management

10-Jul-20 sources of finance

11-Jul-20 -

12-Jul-20 Sunday

3

13-Jul-20 -

14-Jul-20 types of finance

15-Jul-20 -

16-Jul-20 Unit-2: capital structure- Introduction, meaning

17-Jul-20 -

18-Jul-20 definition- concept of capital structure

19-Jul-20 Sunday

4

20-Jul-20 Importance of capital structure

21-Jul-20 -

22-Jul-20 Factors influencing capital structure decision

23-Jul-20 -

24-Jul-20 Features of capital structure

25-Jul-20 -

26-Jul-20 Sunday

5

27-Jul-20 -

28-Jul-20 capitalization, under capitalization & over capitalization

29-Jul-20 -

30-Jul-20 -

31-Jul-20 -

Week Date Topics

1

1-Aug-20 EBIT-EPS analysis

2-Aug-20 Sunday

2

3-Aug-20 -

4-Aug-20 -

5-Aug-20 -

6-Aug-20 Advantages and limitations

7-Aug-20 -

8-Aug-20 -

9-Aug-20 Sunday

3

10-Aug-20 capital structure theories/approaches

11-Aug-20 Indifference point

12-Aug-20 -

13-Aug-20 Illustration and exercise problems

14-Aug-20 Theory questions discussed


16-Aug-20 Sunday

4

17-Aug-20 Assessment test - 1

18-Aug-20 -

19-Aug-20 -

20-Aug-20 Leverage Analysis

21-Aug-20 Charateristics of leverage


23-Aug-20 Sunday

5

24-Aug-20 -

25-Aug-20 -

26-Aug-20 Types of leverage-Operating leverage, Financial leverage & Combined leverage

27-Aug-20 -

28-Aug-20 -

29-Aug-20 -

30-Aug-20 Sunday

6 31-Aug-20 -

Week Date Topics

1

1-Sep-20 -

2-Sep-20 -

3-Sep-20 -

4-Sep-20 Illustration and exercise problems

5-Sep-20 -

6-Sep-20 Sunday

2

7-Sep-20 -

8-Sep-20 Unit-3: Cost of capital-Definitions

9-Sep-20 -

10-Sep-20 -

11-Sep-20 -

12-Sep-20 -

13-Sep-20 Sunday

3

14-Sep-20 Importance of cost of capital

15-Sep-20 -

16-Sep-20 Factors affecting cost of capital

17-Sep-20 -

18-Sep-20 -

19-Sep-20 -

20-Sep-20 Sunday

5

21-Sep-20 Assessment test -2

22-Sep-20

Classification of cost of capital,

23-Sep-20 -

24-Sep-20 -

25-Sep-20 -

26-Sep-20 -

27-Sep-20 Sunday

6

28-Sep-20 -

29-Sep-20 -

30-Sep-20 Computation of cost of capital

Week Date Topics

1

1-Oct-20 Illustration and exercise problems


3-Oct-20 Unit-4: Dividend Policy - meaning and definition

4-Oct-20 Sunday

2

5-Oct-20 -

6-Oct-20 Types of dividend

7-Oct-20 -

8-Oct-20 -

9-Oct-20 -

10-Oct-20 Dividend decision

11-Oct-20 Sunday.

3

12-Oct-20 Factors affecting dividend policy

13-Oct-20 -

14-Oct-20 -

15-Oct-20 Dividend models- walter's model, Gordon model & MM model

16-Oct-20 -

17-Oct-20 Illustration and exercise problems

18-Oct-20 Sunday.

4

19-Oct-20 -

20-Oct-20 -

21-Oct-20 Unit-5: Working capital management

22-Oct-20 meaning, definition

23-Oct-20 -

24-Oct-20 Nature and scope of working capital

25-Oct-20 Sunday.

5


27-Oct-20 Objectives of workign capital management

28-Oct-20 -

29-Oct-20 -


31-Oct-20 -

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Types or classification of working capital

3-Nov-20 -

4-Nov-20 Factors determining working capital requirement

5-Nov-20 -

6-Nov-20 Sources of working capital

7-Nov-20 -

8-Nov-20 Sunday

3

9-Nov-20 -

10-Nov-20 -

11-Nov-20 components of working capital

12-Nov-20 -

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 methods of working capital forecasting

17-Nov-20 Operating cycle method

18-Nov-20 -

19-Nov-20 Illustration and exercise problems

20-Nov-20 -

21-Nov-20 -

22-Nov-20 Sunday.

5

23-Nov-20 -

24-Nov-20 Illustration and exercise problems

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 -

28-Nov-20 -

29-Nov-20 Sunday.

6 30-Nov-20 -

Week Date Topics

1

1-Dec-20 Theory questions discussed

2-Dec-20 -

3-Dec-20 Illustration and exercise problems


5-Dec-20 -

6-Dec-20 Sunday

2

7-Dec-20 -

8-Dec-20 -


10-Dec-20 -


12-Dec-20 -

13-Dec-20 Sunday.

3

14-Dec-20 -

15-Dec-20 Model Exam -2020 - Financial management

16-Dec-20 -

17-Dec-20 -

18-Dec-20 -

19-Dec-20 -

20-Dec-20 Sunday.

Course Objectives :

1. To learn about the objectives of financial management

2. To understand cost of capital and different costs involved in financial aspect

3. To be trained in calculating different methods of cost of capital and working capital


1. knowledge on finance and financial management in work place atmosphere

2. To be trained in allocating the resources especially finance

3. Able to take decision on dividend and designing the policy of the firm



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr.S. GOMATHI Department : BUSINESS ADMINISTRATION

Class and Section: I BBA - A Shift : I Subject: PRINCIPLES OF MANAGEMENT

Week Date Topics

1

1-Jul-20 -

2-Jul-20 -

3-Jul-20 -

4-Jul-20 -

5-Jul-20 Sunday

2

6-Jul-20 -

7-Jul-20 -

8-Jul-20 -

9-Jul-20 -

10-Jul-20 -

11-Jul-20 -

12-Jul-20 Sunday

3

13-Jul-20 -

14-Jul-20 -

15-Jul-20 -

16-Jul-20 -

17-Jul-20 -

18-Jul-20 -

19-Jul-20 Sunday

4

20-Jul-20 -

21-Jul-20 -

22-Jul-20 -

23-Jul-20 -

24-Jul-20 -

25-Jul-20 -

26-Jul-20 Sunday

5

27-Jul-20 -

28-Jul-20 -

29-Jul-20 -

30-Jul-20 -

31-Jul-20 -

Week Date Topics

1

1-Aug-20 -

2-Aug-20 Sunday

2

3-Aug-20 -

4-Aug-20 -

5-Aug-20 -

6-Aug-20 -

7-Aug-20 -

8-Aug-20 -

9-Aug-20 Sunday

3

10-Aug-20 -

11-Aug-20 -

12-Aug-20 -

13-Aug-20 -

14-Aug-20 -


16-Aug-20 Sunday

4

17-Aug-20 -

18-Aug-20 -

19-Aug-20 -

20-Aug-20 -

21-Aug-20 -


23-Aug-20 Sunday

5

24-Aug-20 -

25-Aug-20 -

26-Aug-20 -

27-Aug-20 -

28-Aug-20 -

29-Aug-20 -

30-Aug-20 Sunday

6 31-Aug-20 -

Week Date Topics

1

1-Sep-20 -

2-Sep-20 -

3-Sep-20 Unit-1 Introduction to Principles of management

4-Sep-20 -

5-Sep-20 Definition of management , meaning, nature and scope of management

6-Sep-20 Sunday

2

7-Sep-20 Importance of management

8-Sep-20 -

9-Sep-20 -

10-Sep-20 -

11-Sep-20 -

12-Sep-20 -

13-Sep-20 Sunday

3

14-Sep-20 Levels of management, characteristics of management

15-Sep-20 -

16-Sep-20 -

17-Sep-20 -

18-Sep-20 -

19-Sep-20 Functions of management, Roles of a manager, Skills required for a manager

20-Sep-20 Sunday

5

21-Sep-20 .Assessment test -1

22-Sep-20 Assessment test




26-Sep-20 Functional areas of management

27-Sep-20 Sunday

6

28-Sep-20 Contributions of experts to management theory- Frederick Winslow Taylor

29-Sep-20 -

30-Sep-20 Henry fayols 14 principles of management

Week Date Topics

1

1-Oct-20 -


3-Oct-20 -

4-Oct-20 Sunday

2

5-Oct-20 Planning- meaning , definition

6-Oct-20 -

7-Oct-20 Importance of planning, limitations of planning

8-Oct-20 -

9-Oct-20 -

10-Oct-20 -

11-Oct-20 Sunday.

3

12-Oct-20 -

13-Oct-20 -

14-Oct-20 -

15-Oct-20 Process of planning

16-Oct-20 -

17-Oct-20 -

18-Oct-20 Sunday.

4

19-Oct-20 Guidelines for effective planning

20-Oct-20 -

21-Oct-20 Procedures, policies, rules, strategies and types of strategies

22-Oct-20 -

23-Oct-20 plans, programmes, budgets

24-Oct-20 Advantages and disadvantages of a budget

25-Oct-20 Sunday.

5


27-Oct-20 Organising- meaning , definition , process oif organisation

28-Oct-20 Importance of organization – organization structure- organization chart

29-Oct-20 -


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 -

3-Nov-20 -

4-Nov-20 -

5-Nov-20 Types of organization and its merits and demerits

6-Nov-20 -

7-Nov-20 Delegation and decentralization

8-Nov-20 Sunday

3

9-Nov-20 -

10-Nov-20 -

11-Nov-20 -

12-Nov-20 Authority and power - meaning and differences between authority and power

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Departmentation- meaning, need for departmentation

17-Nov-20 -

18-Nov-20 span of management – meaning , factors influencing span of supervision

19-Nov-20 -

20-Nov-20 -

21-Nov-20 -

22-Nov-20 Sunday.

5

23-Nov-20 -

24-Nov-20 -

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 -

28-Nov-20 -

29-Nov-20 Sunday.

6 30-Nov-20 Assessment test -2

Week Date Topics

1

1-Dec-20 -

2-Dec-20 Recruitment- meaning , definition, types of recruitment

3-Dec-20 sources of recruitment

4-Dec-20 factors affecting recruitment

5-Dec-20 -

6-Dec-20 Sunday

2

7-Dec-20 Methods of recruitment

8-Dec-20 -

9-Dec-20 -

10-Dec-20 -

11-Dec-20 -

12-Dec-20 Selection- meaning and definition

13-Dec-20 Sunday.

3

14-Dec-20 -

15-Dec-20 difference between recruitment and selection

16-Dec-20 Seminar -1

17-Dec-20 Seminar-2

18-Dec-20 -

19-Dec-20 Training – need for training

20-Dec-20 Sunday.

4

21-Dec-20 Importance of training

22-Dec-20 methods of training

23-Dec-20 -

24-Dec-20 merits and demerits of training

25-Dec-20 Christmas

26-Dec-20 -

27-Dec-20 Sunday.

5

28-Dec-20 -

29-Dec-20 -

30-Dec-20 -

31-Dec-20 Discussion on university question paper

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 -

3-Jan-21 Sunday

2

4-Jan-21 Seminar-3

5-Jan-21 -

6-Jan-21 -

7-Jan-21 -

8-Jan-21 seminar-4

9-Jan-21 Review of syllabus

10-Jan-21 Sunday

3

11-Jan-21 Guidelines for university exams

12-Jan-21 -

13-Jan-21 Review the syllabus

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21 -

19-Jan-21 -

20-Jan-21 -

21-Jan-21 -

22-Jan-21 -

23-Jan-21 -

24-Jan-21 Sunday.

5

25-Jan-21 -


27-Jan-21 -

28-Jan-21 -

29-Jan-21 -

30-Jan-21 -

31-Jan-21 Sunday.

Course Objectives :

1. To learn about the objectives of Principles of management

2. To understand different concepts involved in management

3. To be trained in management concepts


1. knowledge on principles of management in work place atmosphere

2. To be trained in planning and allocating the resources

3. Able to take decision in management and designing the policy of the firm



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr.S.GOMATHI Department : BUSINESS ADMINISTRATION Class and Section: I BBA - A Shift : I Subject: NON –MAJOR ELECTIVE - BASICS OF RETAIL MARKETING

Week Date Topics

1

1-Jul-20 -

2-Jul-20 -

3-Jul-20 -

4-Jul-20 -

5-Jul-20 Sunday

2

6-Jul-20 -

7-Jul-20 -

8-Jul-20 -

9-Jul-20 -

10-Jul-20 -

11-Jul-20 -

12-Jul-20 Sunday

3

13-Jul-20 -

14-Jul-20 -

15-Jul-20 -

16-Jul-20 -

17-Jul-20 -

18-Jul-20 -

19-Jul-20 Sunday

4

20-Jul-20 -

21-Jul-20 -

22-Jul-20 -

23-Jul-20 -

24-Jul-20 -

25-Jul-20 -

26-Jul-20 Sunday

5

27-Jul-20 -

28-Jul-20 -

29-Jul-20 -

30-Jul-20 -

31-Jul-20 -

Week Date Topics

1

1-Aug-20 -

2-Aug-20 Sunday

2

3-Aug-20 -

4-Aug-20 -

5-Aug-20 -

6-Aug-20 -

7-Aug-20 -

8-Aug-20 -

9-Aug-20 Sunday

3

10-Aug-20 -

11-Aug-20 -

12-Aug-20 -

13-Aug-20 -

14-Aug-20 -


16-Aug-20 Sunday

4

17-Aug-20 -

18-Aug-20 -

19-Aug-20 -

20-Aug-20 -

21-Aug-20 -


23-Aug-20 Sunday

5

24-Aug-20 -

25-Aug-20 -

26-Aug-20 -

27-Aug-20 -

28-Aug-20 -

29-Aug-20 -

30-Aug-20 Sunday

6 31-Aug-20 -

Week Date Topics

1

1-Sep-20 -

2-Sep-20 -

3-Sep-20 -

4-Sep-20 -

5-Sep-20 -

6-Sep-20 Sunday

2

7-Sep-20 -

8-Sep-20 -

9-Sep-20 -

10-Sep-20 -

11-Sep-20 -

12-Sep-20 -

13-Sep-20 Sunday

3

14-Sep-20 -

15-Sep-20 -

16-Sep-20 -

17-Sep-20 -

18-Sep-20 -

19-Sep-20 -

20-Sep-20 Sunday

5

21-Sep-20 Internal Assessment 1





26-Sep-20 -

27-Sep-20 Sunday

6

28-Sep-20 -

29-Sep-20 -

30-Sep-20 -

Week Date Topics

1

1-Oct-20 -


3-Oct-20 -

4-Oct-20 Sunday

2

5-Oct-20 -

6-Oct-20 -

7-Oct-20 -

8-Oct-20 -

9-Oct-20 -

10-Oct-20 -

11-Oct-20 Sunday.

3

12-Oct-20 -

13-Oct-20 Basic concepts – Marketing , Retail Marketing , Hyper market , Stores layout, Brand , Brand image

14-Oct-20 -

15-Oct-20 -

16-Oct-20 -

17-Oct-20 -

18-Oct-20 Sunday.

4

19-Oct-20 -

20-Oct-20 Basic concepts – Brand loyalty , Advertising , Sales promotion , Personal selling , e-tailing & SCM

21-Oct-20 Functions and types of retail marketing & Factors affecting retail location

22-Oct-20 -

23-Oct-20 -

24-Oct-20 -

25-Oct-20 Sunday.

5


27-Oct-20 -

28-Oct-20 -

29-Oct-20 Opportunities and challenges of retail marketing , Private labels


31-Oct-20 -

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 -

3-Nov-20 -

4-Nov-20 -

5-Nov-20 -

6-Nov-20 -

7-Nov-20 -

8-Nov-20 Sunday

3

9-Nov-20 Franchising

10-Nov-20 -

11-Nov-20 -

12-Nov-20 -

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 -

17-Nov-20 -

18-Nov-20 -

19-Nov-20 Branding Concepts – Role of brand in retail marketing

20-Nov-20 -

21-Nov-20 -

22-Nov-20 Sunday.

5

23-Nov-20 -

24-Nov-20 -

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 -

28-Nov-20 -

29-Nov-20 Sunday.

6 30-Nov-20 -

Week Date Topics

1

1-Dec-20 -

2-Dec-20 -

3-Dec-20 -

4-Dec-20 -

5-Dec-20 -

6-Dec-20 Sunday

2

7-Dec-20 -

8-Dec-20 Supply chain management – meaning and importance , Role of SCM in retailing

9-Dec-20 -

10-Dec-20 -

11-Dec-20 -

12-Dec-20 -

13-Dec-20 Sunday.

3

14-Dec-20 -

15-Dec-20 -

16-Dec-20 Role of information technology in retail marketing

17-Dec-20 Role of information technology in retail marketing

18-Dec-20 -

19-Dec-20 -

20-Dec-20 Sunday.

4

21-Dec-20 -

22-Dec-20 -

23-Dec-20 -

24-Dec-20 -

25-Dec-20 Christmas

26-Dec-20 Assignment on retail marketing

27-Dec-20 Sunday.

5

28-Dec-20 -

29-Dec-20 -

30-Dec-20 -

31-Dec-20 -

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 -

3-Jan-21 Sunday

2

4-Jan-21 -

5-Jan-21 Discussion on topics covered previous year university question paper

6-Jan-21 Seminar on franchising

7-Jan-21 -

8-Jan-21 -

9-Jan-21 -

10-Jan-21 Sunday

3

11-Jan-21 -

12-Jan-21 -

13-Jan-21 -

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21 Seminar on franchising

19-Jan-21 -

20-Jan-21 -

21-Jan-21 -

22-Jan-21 -

23-Jan-21 -

24-Jan-21 Sunday.

5

25-Jan-21 -


27-Jan-21 -

28-Jan-21 -

29-Jan-21 -

30-Jan-21 -

31-Jan-21 Sunday.

Course Objectives :

1. To understand the basic principles of retail marketing

2. To apply the principles, practices and concepts used in retail marketing management

3. To create an interest in pursuing a career in retail marketing


1. . Understand the ways that retailers use marketing tools and techniques to interact with their customers

2. Understand the functions of retail business and various retail formats and retail channels.

3. Understand, key drivers of retail supply chain and to select a retail store location



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Dr. M. Lakshmidevi Department: BBA Class and Section: III YEAR & C Shift: 1 Subject: ENTREPERNEURIAL DEVELOPMENT - MEM5B

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Concept of Entrepreneurship

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Entrepreneurship – Meaning


9-Jul-20

10-Jul-20

11-Jul-20 Qualities of Entrepreneurs.

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Classification of Entrepreneurs

15-Jul-20

16-Jul-20


18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Factors influencing Entrepreneurship

21-Jul-20 -

22-Jul-20

23-Jul-20


25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Functions of Entrepreneurs

29-Jul-20

30-Jul-20

31-Jul-20 Intrepreneurship

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Entrepreneurial Development – Agencies


6-Aug-20

7-Aug-20 District Industries Center

8-Aug-20 National Small Industries corporation

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 Small Industries Development Organization

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4


18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20 Small industries service institute


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20 All India Financial Institutions

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

IDBI – IFCI

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20 ICICI – IRDBI

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Project Management

8-Sep-20

9-Sep-20 Business idea generation techniques

10-Sep-20 Identification of Business opportunities

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20 Feasibility study

17-Sep-20 Marketing Feasibility

18-Sep-20

19-Sep-20 Financial Feasibility

20-Sep-20 Sunday

5

21-Sep-20 Internal Assessment-2





26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Technical feasibility

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20 Technical feasibility

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20 Legal Feasibility

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20 Preparation of Project report

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4


20-Oct-20

21-Oct-20 Tools of Appraisal

22-Oct-20


24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20 Entrepreneurial development programme (EDP)


29-Oct-20


31-Oct-20 Role, relevance and Achievements

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20 - Role of Government in organising EDPs

5-Nov-20

6-Nov-20

7-Nov-20 Role of Government in organising EDPs

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20 critical evaluation of EDP

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Economic development and entrepreneurial growth Role of entrepreneur in economic

17-Nov-20 Economic development and entrepreneurial growth Role of entrepreneur in economic

18-Nov-20

19-Nov-20 Strategic approaches in the changing Economic scenario for small scale entrepreneurs

20-Nov-20


22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 Networking

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 Niche play

Week Date Topics

1

1-Dec-20

2-Dec-20 Geographic Concentration

3-Dec-20 Franchising/Dealership

4-Dec-20 REVISION

5-Dec-20

Development of Women Entrepreneurship.

6-Dec-20 Sunday

2

7-Dec-20 REVISION

8-Dec-20 REVISION

9-Dec-20 REVISION

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20 Model Exam





20-Dec-20 Sunday.

Course Objectives:

1. To develop entrepreneurial skills

2. To sketching an apt business plan

3. Aligning marketing and sales

4. Adoption of fair trade practices

Course Outcomes:

1. To become future entrepreneur

2. To select a potential business proposal

3. To explore entrepreneurial skills within them.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr. M . LAKSHMIDEVI Department : BBA

Class and Section: II BBA A Shift : 1

Subject: MAM3E – FINANCIAL MANAGEMENT Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Introduction about Financial Management

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Meaning and objectives of Financial Management

7-Jul-20 Importance of Finance

8-Jul-20 Sources of finance

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Sources of finance

14-Jul-20



17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Role of financial manager

21-Jul-20

22-Jul-20 Role of financial manager

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20 Role of financial manager in Financial Management

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20 Role of financial manager in Financial Management

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Capital structures planning

5-Aug-20

6-Aug-20 Factors affecting capital structures

7-Aug-20 Factors affecting capital structures

8-Aug-20 Determining Debt and equity proportion

9-Aug-20 Sunday

3

10-Aug-20 Determining Debt and equity proportion

11-Aug-20

12-Aug-20 Theories of capital structures

13-Aug-20 Theories of capital structures

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20 Leverage concept

18-Aug-20 Internal Assessment-1



21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Leverage concept- Problems worked out

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20 Leverage concept- Problems worked out

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20 Leverage concept- Problems worked out

11-Sep-20

12-Sep-20 Cost of capital

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Cost of equity- Problems worked out

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20 Cost of preference- Problems worked out

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Cost of debt- Problems worked out

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 Cost of retained earnings

7-Oct-20 composite cost of capital (WACC)

8-Oct-20 composite cost of capital (WACC)

9-Oct-20 Dividend policies

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20 Factors affecting dividend payment

13-Oct-20

14-Oct-20 Company Law provision on dividend payment

15-Oct-20

16-Oct-20 Various Dividend Models - Walter

17-Oct-20 Various Dividend Models -Gordon

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20 Various Dividend Models – M.M. Hypothesis

23-Oct-20 Problems on dividend decision

24-Oct-20 Problems on dividend decision

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Working capital

4-Nov-20

5-Nov-20 components of working capital

6-Nov-20 working capital operating cycle

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20 Factors influencing working capital

12-Nov-20 Factors influencing working capital

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

Determining (or) Forecasting of working capital requirements.

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Problems on working capital requirement

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Problems on working capital requirement

2-Dec-20 Problems on working capital requirement

3-Dec-20

Problems on working capital requirement

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Problems on NOI approach and NI approach

8-Dec-20

9-Dec-20

10-Dec-20 Problems on MM approach

11-Dec-20

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision

15-Dec-20 Model exam





20-Dec-20 Sunday.

Course Objectives :

1. To understand the overall role of finance function

2. To develop knowledge on allocation and funding of financial resources.

3. To enhance the ability in dealing with working capital and long-term finance decision.


1. Provide an in-depth view of the financial process.

2. Understanding the allocation of funds.

3. To decide optimum capital structure for the business.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr. M. Lakshmidevi Department : Business Administration Class and Section: I BBA & B SECTION Shift I Subject: Managerial Economics

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 Introduction to Managerial Economics

2-Sep-20

3-Sep-20 Meaning, Definition, Objectives

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Scope and Characteristics of Managerial Economics

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Economics vs. Managerial Economics, Micro, Macro and Managerial Economics

16-Sep-20 Concepts in Managerial Economics

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 Internal assessment - 1





26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Role of Managerial Economist

30-Sep-20 Theories of the firm

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Demand Analysis: meaning – definition- features of demand – types of demand

6-Oct-20

7-Oct-20 Law of demand, demand schedule and demand curve

8-Oct-20 Reasons for sloping downward of the demand curve, exceptions to the law of demand

9-Oct-20

10-Oct-20 Importance of law of demand, factors affecting demand

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 Elasticity of Demand, Price and Income Elasticity of Demand

14-Oct-20

15-Oct-20 Cross Elasticity of demand, Advertisement Elasticity of demand

16-Oct-20 Factors affecting Elasticity of Demand

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Importance of Elasticity of demand

21-Oct-20

22-Oct-20

23-Oct-20

24-Oct-20 Demand Forecasting: definition, meaning, objectives

25-Oct-20 Sunday.

5


27-Oct-20 Types of Demand Forecasting, Steps in Demand Forecasting

28-Oct-20

29-Oct-20 Forecasting of Demand for new product


31-Oct-20 Methods of measuring elasticity of demand

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Consumer Behaviour : definition and meaning of utility, Types, Forms, Features

3-Nov-20

4-Nov-20 Law of Diminishing Marginal Utility – meaning, concept, diagrammatic representation

5-Nov-20 Exceptions to Law of Diminishing Marginal Utility, Importance and Limitations

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Law of Equi-marginal utility - meaning, concept, diagrammatic representation,

10-Nov-20

11-Nov-20

12-Nov-20 Law of Return to Scale – Three types of returns

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Indifference curve analysis - meaning, properties, diagrammatic representation

17-Nov-20

18-Nov-20 Production Analysis: definition and meaning, Factors of Production

19-Nov-20 Cost Analysis: definition, meaning and types of costs

20-Nov-20 Relationship between Average, Marginal and Total Costs with Long and Short runs

21-Nov-20 Law of Variable Proportion: Concept, Law, Reasons, Assumptions

22-Nov-20 Sunday.

5

23-Nov-20 Internal Assessment - II


25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.

6 30-Nov-20 Internal Assessment - II

Week Date Topics

1

1-Dec-20 Supply Analysis: Definition, Meaning, Factors affecting supply

2-Dec-20

3-Dec-20 Elasticity of Supply, Types, Factors, Importance

4-Dec-20 Law of Return to Scale: Importance and Limitations

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Law of Supply: Types and Exceptions to Law of Supply

8-Dec-20 Pricing: Meaning, Definition and Importance

9-Dec-20 Pricing Objectives and Factors to Pricing

10-Dec-20

11-Dec-20 Pricing Methods


13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20 Market Structure: Market- definition and meaning, types of market

17-Dec-20 Advantages and disadvantages of Pricing

18-Dec-20 Perfect competition market – meaning, features, merits and demerits

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20 Imperfect competition – definition, meaning, features

29-Dec-20

30-Dec-20 Monopoly - definition, meaning, features

31-Dec-20 Duopoly - definition, meaning, features

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21 Monopolistic competition - definition, meaning, features

6-Jan-21

7-Jan-21 Price Discrimination - - definition, meaning, features

8-Jan-21

9-Jan-21 Oligopoly - definition, meaning, features

10-Jan-21 Sunday

3

11-Jan-21 Price Determination

12-Jan-21

13-Jan-21 Revision – Unit I

14-Jan-21 Pongal



17-Jan-21 Sunday.

4


19-Jan-21 Revision – Unit II

20-Jan-21


22-Jan-21 Revision – Unit III

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21



28-Jan-21

29-Jan-21 Revision – Unit IV AND V

30-Jan-21

31-Jan-21 Sunday.

Course Objectives :

1. To develop the ability to apply the concepts, tools of economics in business decisions.

2. To analyze and interpret business decision with the help of economic theories.

3. To know the economy of the firm.


1. To understand the roles of managers in firm

2. To analyze the demand and supply conditions

3. To assess the position of a company



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : MRS. M. JACKULIN Department : BBA

Class and Section: 3 BBA C Shift : 1

Subject: MAM5W MATERIALS MANAGEMENT

Week Date Topics

1

1-Jul-20

2-Jul-20 INTORDUCTION TO MATERIALS MANAGEMENT

3-Jul-20 OBJECTIVES OF MM

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 ORGANIZATION OF MM

8-Jul-20 INTERFACE OF MM

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 FUNCTIONS OF MM

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20 PRODUCTION CONTROL- OBJECTIVES

19-Jul-20 Sunday

4

20-Jul-20 INTEGRATED MM STRUCTURE AND FUNCTIONS OF IMM

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20 ADVANTAGES OF IMM

26-Jul-20 Sunday

5

27-Jul-20 ELEMENTS OF INVENTORY

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20 COST OF INVENTORY

4-Aug-20 DEMAND FORECASTING

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20 INVENTORY CONTROL- FUNCTIONS, IMPORTANCE

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20 SCOPE OF INVENTORY CONTROL


16-Aug-20 Sunday

4

17-Aug-20 ABC,VED,EOQ. EBQ,HML,SDE,SDE,GOLF, SOS, XYZ

18-Aug-20 ABC,VED,EOQ. EBQ,HML,SDE,SDE,GOLF, SOS, XYZ

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20 MATERIALS REQUIREMENT PLANNING-OBJECTIVES

25-Aug-20 ELEMENTS, FACTORS INFLUENCING OF MRP

26-Aug-20

27-Aug-20

28-Aug-20 HOLIDAY

29-Aug-20 STORES PLANNING

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20 PURCHASE MANAGEMENT

4-Sep-20 RIGHTS OF PURCHASING

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 PURCHASE PROCEDURE

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20 PURCHASING METHODS

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20 ASSESMENT 1

23-Sep-20

24-Sep-20

25-Sep-20 MATERIALS EXAM

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20 IMPORT SUBSTITUTION

Week Date Topics

1

1-Oct-20 INTERNATIONAL PURCHASING


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 METHODS OF IP

7-Oct-20 EXPORT HOUSE

8-Oct-20 STOCK KEEPING- INTRO

9-Oct-20

10-Oct-20 TYPES OF STORES

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 STORE KEEPER- RESPONSIBILITIES

14-Oct-20

15-Oct-20 STORE PROCEDURE

16-Oct-20 FACTORS AFFECTING LAYOUT OF STORES

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20 STORES ACCOUNTING- MEANING, IMPORTANCE

20-Oct-20 METHODS OF STORE ACCOUNTING

21-Oct-20

22-Oct-20 MATERIALS HANDNLING- OBJECTIVES, FACTORS

23-Oct-20

24-Oct-20 PRINCIPLES OF MATERIALS HANDLING

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20 TYPES OF MATERIALS HANDLING EQUIPMENT


31-Oct-20 SCRAP YARD – MEANING, IMPORTANCE

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 VENDOR RATING - INTRO

3-Nov-20

4-Nov-20 VENDOR MANAGEMNET- MEANING, OBJECTIVES

5-Nov-20 CRTITERIA FOR EVALUATION OF VENDORS

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 VENDOR RATING- MEANING, DETERMINNATS

10-Nov-20 BUYER AND SELLER RELATIONSHIP

11-Nov-20

12-Nov-20 BUYER AND SELLER RELATIONSHIP

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 VALUE ANALYSSIS - MEANING, OBEJCTIVES

17-Nov-20

18-Nov-20 VALUE ANALYSSIS

19-Nov-20 PROCEDURE FOR VALUE ANALYSIS

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 PROCEDURE FOR VALUE ANALYSIS

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 ISO AND ITS STANDARDS

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Seminar

2-Dec-20 Seminar

3-Dec-20 Seminar

4-Dec-20 Seminar

5-Dec-20 Seminar

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives :

1. To understand the concept of materials and its usage.

2. To understand the application of materials management and to be a efficient material handler

3. To study the subject in depth to acquire knowledge.


1.Detailed knowledge to work in manufacturing company in future.

2. Understanding the subject will enable the student to be a successful material manager.

3. To apply the concepts in practical life too.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study




Name of the Assistant Professor : MRS. M. JACKULIN Department : BBA

Class and Section: 2 BBA A Shift : 1

Subject: MAM3J MARKETING MANAGEMENT Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

MEANING, DEFINITION, OBECTIVES OF MKTG ROLE OF

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

OBJECTIVES OF MKTG CLASSIFICATION OF MARKET FUNCTIONAL AREAS OF MKTG

9-Jul-20

10-Jul-20

FACTORS INFLUENCING MARKETING MIX

11-Jul-20 MARKETING APPROACHES -1

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

ENVIRONMENTAL FACTORS- AFFECTING MARKETING,

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

BUYER BEHAVIOUR

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20 TYPES OF GOODS

MOTIVES- MEANING , DEFINITION

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

BUYING MOTIVES

TYPE SOF BUYING MOTIVES

FACTORS INFLUENCING BUYING BEHAVIOUR

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

MARKET SEGMENTATION - MEANING, DEFINITION

OBJECTIVES OF MARKET SEGMENTATION

CLASSIFIACTION OF SEGMENTATION

NEED OF SEGMENTATION

6-Aug-20

7-Aug-20

8-Aug-20 MERITS AND DEMERITS OF SEGMENTATION

TARGETING

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 NEED FOR TARGETING

USES OF TARGETING, MERITS AND DEMERITS OF TARGETING

13-Aug-20 POSITIONING- MEANING, DEFINITION, NEED, MERITS AND DEMERITS

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

THE PRODUCT- INTRODUCTION

PRODUCT- MEANING, DEFINITION, OBJECTIVES

CHARACTERISTICS AND BENEFITS OF PRODUCT

18-Aug-20

19-Aug-20

CLASSIFICATION OF PRODUCT

GOODS- MEANING, DEFINITION, TYPES OF GOODS

CONSUMER AND INDUSTRIAL GOODS

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20 NEW PRODUCT DEVELOPMENT - INTR0

STAGES OF NPD

25-Aug-20 PRODUCT LIFE CYCLE- MEANING, DEFINITON, NEED

STAGES OF PLC

26-Aug-20

27-Aug-20

28-Aug-20 HOLIDAY

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20 MERITS AND DEMERITS OF PLC

BRANDING- INTRO, MEANING, DEFINITION

5-Sep-20

TYPES OF BRANDS

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 MERITS AND DEMERITS OF BRAND

9-Sep-20 PACKAGING- INTRO, MEANING, DEFINITION

10-Sep-20 TYPES OF PACKAGING

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

MERITS AND DEMERITS OF PACKAGING

16-Sep-20 PHYSICAL DISTRIBUTION- INTRO, MEANING

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20 ASSESMENT 1

23-Sep-20

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20

TYPES OF PHYSICAL DISTRIBUTION

IMPORTANCE OF PHYSICAL DISTRIBUTION


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

MARKETING CHANNELS - INTRO

KINDS OF MARKETING CHANNELS

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 VARIOUS DISTRIBUTION PROBLEMS

14-Oct-20 SALES MAGMT - INTO. MEANING, DEFINITION

OBJECTIVES AND IMPORTANCE OF SALE MGMT

15-Oct-20

MERITS AND DEMERITS OF SALES MGMT

MOTIVATION - INTRO

NEED, TYPES OF MOTIVATION

16-Oct-20

17-Oct-20

ADVANTAGES AND DISADVANTAGES OF MOTIVATION

COMPENSATION- INTO

18-Oct-20 Sunday.

4

19-Oct-20

MEANING, OBJECTIVES, NEED

TYPES OF COMPENSATION

20-Oct-20

21-Oct-20 BENEFITS OF COMPENSATION

22-Oct-20

23-Oct-20

SALESMAN- INTRO, MEANING, DEFINITION

OBJECTIVES OF SALESMAN

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20 TYPES OF SALESMAN

28-Oct-20

29-Oct-20


31-Oct-20 HOW TO CONTROL SALESMAN

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 ADVERTISING- INTRO

MEANING, DENITION, IMPORTANCE OF ADVERTISING

4-Nov-20 TYPES OF ADVERTISING

5-Nov-20 MERITS AND DEMERITS OF ADVERTISING

PUBILICITY- INTRO, WHY AND HOW TO DO

6-Nov-20

7-Nov-20 IMPORTNCE OF PUBLICITY

PUBLIC FRELATIONS- MENAING AND IMPORTANCE

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 MERITS AND DEMERITS OF PUBLIC RELATION

11-Nov-20

12-Nov-20 SEMINAR BY STUDENT

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 PERSONAL SELLING - MEANING, DEFINITION, IMPORTANCE

17-Nov-20

18-Nov-20

19-Nov-20 DIRECT SELLING - MEANING ,NEEDS AND IMPORTANCE

20-Nov-20

21-Nov-20 SALES PROMOTION- MEANING, DEFINITION , NEED

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 TYPES OF SALES PROMOTION

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 CURRENT TRENDS OF SALES PROMOTION DISCUSSION

29-Nov-20 Sunday.

6 30-Nov-20 MERITS AND DEMERITS OF SALES PROMOTION AND CONCLUSION

Week Date Topics

1

1-Dec-20 Seminar

2-Dec-20 Seminar

3-Dec-20 Seminar

4-Dec-20 Seminar

5-Dec-20 Seminar

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives :

1. To understand the concept of marketing and its importance.

2. To understand the application of marketing today business world.

3. To study the guidelines and steps to be aa modern manager with business knowledge.


1. Knowledge on trends on marketing.

2. Understanding of pros and cons of marketing area.

3. To do a further research and able to be a successful marketing personnel.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : MRS. M. JACKULIN Department : BBA

Class and Section: I BBA A Shift 1

Subject: FINANCIAL ACCOUNTING

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20 FIRST YEAR ORIENTATION

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 INTORDUCTION TO ACCOUNTING- MEANING, DEFINITION, OBJECTIVES,

CLASSIFICATION

2-Sep-20

3-Sep-20

4-Sep-20 BASIC ACCOUNTING CONCEPTS AND CONVENTIONS , JOURNAL

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20 BOOK OF RECORDS- JOURNAL- MEANING, EXPLANATION AND PROBLEMS

11-Sep-20

12-Sep-20 LEDGER – MEANINNG, EXPLANATION AND PROBLEMS

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20 TRIAL BALANCE- INTOR, MEANING, IMPORTANCE AND FORMAT

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20 TRIAL BALANCE PROBLEMS ( 2 HRS)

22-Sep-20

23-Sep-20 ASSESMENT EXAM

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 PREPARATION OF CASH BOOK- PROBLEMS

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 FINAL ACCOUNTS - PROBLEMS

6-Oct-20

7-Oct-20 RECEIPTS AND PAYEMNTS ACCOUNTS- EXPLANATION

8-Oct-20

9-Oct-20 RECEIPTA AND PAYMENTS PROBLEMS

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20 INCOME AND EXPENDITURE ACCOUNT – EXPLANATION AND PROBLEMS ( 2 HRS)

15-Oct-20

16-Oct-20

17-Oct-20 BALANCE SHEET OF NON-TRADING CONCERN - EXPLANATION

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 BALANCE SHEET OF NON-TRADING CONCERN - PROBLEMS

21-Oct-20

22-Oct-20 DEPRICIATION- MEANING, CAUSES, TYPES

23-Oct-20

24-Oct-20 STRAIGHT LINE METHOD PROBLEMS

25-Oct-20 Sunday.

5


27-Oct-20 STRAIGHT LINE METHOD PROBLEMS

28-Oct-20

29-Oct-20 WRITTEN DOWN VALUE METHOD PROBLEMS


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 WRITTEN DOWN VALUE METHOD PROBLEMS

3-Nov-20

4-Nov-20 OTHER METHODS OF DEPRICIATION

5-Nov-20

6-Nov-20 IMPORTANT PROBLEMS

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 PARTNERSHIP- INRO

10-Nov-20

11-Nov-20 PARTNERSHIP NOTES

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 FINANL ACCOOUNTS OF PARTNERSHIP FIRMS

17-Nov-20

18-Nov-20 FINANL ACCOOUNTS OF PARTNERSHIP FIRMS

19-Nov-20

20-Nov-20

21-Nov-20 BASIC CONCEPTS OF ADMISSION

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 ASSESMENT 2 EXAM

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 ADMISSION PROBLEMS

2-Dec-20

3-Dec-20

4-Dec-20 ADMISSION PROBLEMS

5-Dec-20 RETIREMENT PROBLEMS

6-Dec-20 Sunday

2

7-Dec-20 RETIREMENT PROBLEMS

8-Dec-20

9-Dec-20 CALCULATION OG GOODWILL

10-Dec-20

11-Dec-20 CALCULATION OG GOODWILL

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20 REARANGEMENT OF CAPITALS

15-Dec-20

16-Dec-20 IMPORTANT PROBLEMS

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20 SEMINAR

29-Dec-20 SEMINAR

30-Dec-20 SINGLE ENTRY - INTRO

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives :

1. To make the students to learn accounts with high knowledge.

2. Making them to understand the importance of accounts and its application in the context of business.

3.Enrich students with fundamentals of accounts


1.To apply the subject in real life to manage financially.

2. To be a successful financial manager in near future.

3. To understand the fundamentals and work in software in todays world.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: K. Dharmaraja Department : Business Administration Class and Section: III BBA C SECTION Shift I Subject: Advertising Management and Sales Promotion

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20 Advertising – Introduction, definition, meaning of Advertisement and Advertising

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20 Objectives of Advertising

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Task and Process of Advertising

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20 Task and Process of Advertising

19-Jul-20 Sunday

4

20-Jul-20 Market Segmentation for Advertising

21-Jul-20

22-Jul-20 Market Segmentation for Advertising

23-Jul-20

24-Jul-20 Finding of Target Audience for Advertising

25-Jul-20 Finding of Target Audience for Advertising

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20 Message and Copy Development of Advertising

Week Date Topics

1

1-Aug-20 Message and Copy Development of Advertising

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20 Message and Copy Development of Advertising

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Advertising Media – Introduction, meaning, definition

11-Aug-20

12-Aug-20

13-Aug-20 Mass Media - Introduction, meaning, definition

14-Aug-20 Media Selection for Advertisement


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20 Media Selection Process for Advertisement


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20 Steps in Media Selection for Advertisement

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20 Planning and Scheduling of Media selection

4-Sep-20 Process and steps in Planning and Scheduling of Media selection

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Web Advertising - Introduction, meaning, definition

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20 Recent trends in Web Advertising

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Integrated Programme of Advertising

16-Sep-20

17-Sep-20

18-Sep-20 Steps to integrate Programme of Advertising

19-Sep-20 Advertisement Budget planning – Introduction, Meaning and Definitioin

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20

23-Sep-20

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Steps and Methods of Advertisement Budget

30-Sep-20 Steps and Methods of Advertisement Budget

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Implementation of Advertisement Programme – Introduction, meaning

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20 Steps in Implementation of Advertisement Programme

13-Oct-20 Steps in Implementation of Advertisement Programme

14-Oct-20 Coordination and Control of Advertisement Programme - Factors

15-Oct-20

16-Oct-20 Steps in Coordination and Control of Advertisement Programme

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Advertising Agencies – Introduction, Meaning and Definition

21-Oct-20 Importance of Advertising Agencies in Business

22-Oct-20 Types of Advertising Agencies

23-Oct-20

24-Oct-20 Advertisement Organisation and Operation of Advertising

25-Oct-20 Sunday.

5


27-Oct-20 Advertisement Organisation and Operation of Advertising

28-Oct-20

29-Oct-20 Sales Promotion : Introduction, meaning and definition


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Why Companies do Sales Promotion Activities (Reasons for Sales Promotion)

3-Nov-20 When Sales Promotions be Carried Out by the Companies

4-Nov-20

5-Nov-20 Consumers and Sales Promotion

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Sales Channels and sales promotion

10-Nov-20 Planning of sales promotion

11-Nov-20 Budgeting for Sales Promotion

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Budgeting for Sales Promotion

17-Nov-20

18-Nov-20 Implementing and Controlling of Sales Promotion Campaigns

19-Nov-20

20-Nov-20

21-Nov-20 Implementing and Controlling of Sales Promotion Campaigns

22-Nov-20 Sunday.

5

23-Nov-20 Control of Advertisement Activities: Introduction, Meaning

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Measurement of Advertisement Effectiveness Process

29-Nov-20 Sunday.

6 30-Nov-20 Steps in Measurement of Advertisement Effectiveness

Week Date Topics

1

1-Dec-20 Ethics of Advertisement in Business

2-Dec-20

3-Dec-20 Economics and social relevance of advertisement

4-Dec-20 Revision of Unit – I and Unit - II

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20 Revision of Unit – III, Unit - IV and Unit - V

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives:

1. To impart the knowledge of advertisement in business

2. To ensure the students with advertisement ethics and economic & social relevance

3. To make known the students with the importance and Role of advertisement in business

3. Course Outcomes: Upon completion of this course students will have:

1. idea on how an advertising is done

2. Ethics in Advertisement



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: K. Dharmaraja Department : Business Administration Class and Section: III BBA B SECTION Shift I Subject: Operations Management

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Operations Management – Introduction, Meaning, Definition

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Nature of Operations Management

7-Jul-20

8-Jul-20 Scope of Operations Management

9-Jul-20

10-Jul-20 Production Design - Introduction, Meaning, Definition

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Importance and Steps in Production Design

15-Jul-20 Process Design - Introduction, Meaning, Definition

16-Jul-20

17-Jul-20 Importance and Steps in Production Design

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20 Plant location - Introduction, Meaning, Definition

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Importance and Steps in Plant Location Decision

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20 Factors Affecting Plant Location Decision

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20 Recent Trends in Plant Location

8-Aug-20 Plant Layout: Introduction, Meaning, Definition, Importance and Steps

9-Aug-20 Sunday

3

10-Aug-20 Principles of a Good Layout

11-Aug-20

12-Aug-20

13-Aug-20 Factors Affecting Plant Layout

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20 Basic Types of Layouts – Product Layout, Process Layout

18-Aug-20 Basic Types of Layouts – Fixed Position Layout, Combination Type of Layout

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20 Service Facilities - Introduction, Meaning, Definition

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20 Service Facilities and Maintenance

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20 Production and Inventory Control: Introduction, Meaning, Definition

4-Sep-20

5-Sep-20 Basic Types of Production – Job Production, Batch Production

6-Sep-20 Sunday

2

7-Sep-20 Basic Types of Production – Continuous Flow Production

8-Sep-20

9-Sep-20

10-Sep-20 Basic Inventory models - Introduction, Meaning, Definition

11-Sep-20

12-Sep-20 Economic Order Quantity

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20

23-Sep-20

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Internal Exam

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20 Economic Batch Quantity

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20 Various Levels of Stock – Safety Stock and Reorder Point

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20

23-Oct-20 Classification and Codification of stock – Introduction, meaning, definition

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 ABC Classifications of stock

29-Oct-20


31-Oct-20 Procedure for Stock Control

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Material Requirement Planning

4-Nov-20

5-Nov-20 Just – in – Time (JIT) Technique

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Methods Analysis and Work Measurement - Introduction, meaning, definition

10-Nov-20 Method study procedures

11-Nov-20

12-Nov-20 The Purpose of Time Study in Production

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Stop Watch Time Study

18-Nov-20

19-Nov-20 Performance Rating and Allowance Factors

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Standard Time and Work Sampling Technique

24-Nov-20 Quality Control: Purposes of Inspection and Quality Control

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Acceptance Sampling by Variables and Attributes – Control Charts

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20

2-Dec-20 Service Operations Management: Introduction – Types of Service

3-Dec-20

4-Dec-20

5-Dec-20 Service Encounter – Service Facility Location

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20 Service Processes and Service Delivery.

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives :

1. To impart the knowledge of overall strategies used in operations of a concern.

2. To make familiar about design decisions and operations.

3. To make known the students how to be economical in operations of business

Course Outcomes :Upon completion of this course students will have:

1. To Know about the manufacturing Organisation

2.To Familiarize with stores department



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: K. Dharmaraja Department : Business Administration Class and Section: III BBA A SECTION Shift I Subject: Operations Management

Week Date Topics

1

1-Jul-20

2-Jul-20 Service Operations Management: Introduction, Meaning and Definition

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Different Types of Services

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20 Service Encounter: Introduction, Meaning and Definition

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20 Internal vs External Service Encounters

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20 Influences on the Service Encounter Performance

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20 Communication in Service Encounter

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20 Evaluation of Service Encounter


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20 Service Failure and Service Recovery

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20 Multiple Service Encounter

Week Date Topics

1

1-Sep-20

2-Sep-20 Managing the Service Encounter

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 Systems for Optimizing the Service Encounter

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5

21-Sep-20

22-Sep-20

23-Sep-20 Mechanism to monitor the Service Encounter

24-Sep-20

25-Sep-20

26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20 Service Facility Location

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20

5-Nov-20

6-Nov-20

7-Nov-20 Service Processes and Service Delivery

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives :

1. To address the students with design and management of services by the organization.

2. To make known the effective and efficient systems for proper conveyance of services.

3. To understand the consumers expectation and demand regarding services.


1. To know the services done by Organisation.

2.Familirize with demand and supply.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: K. Dharmaraja Department : Business Administration Class and Section: I BBA A SECTION Shift I Subject: Managerial Economics

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1


2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2




10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3



16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20


30-Sep-20

Week Date Topics

1

1-Oct-20 Demand Analysis: meaning – definition- features of demand – types of demand



4-Oct-20 Sunday

2

5-Oct-20


7-Oct-20

8-Oct-20



11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20



18-Oct-20 Sunday.

4



21-Oct-20


23-Oct-20 Methods to Forecasting of demand

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20


29-Oct-20 Features of Good Forecasting Method



Week Date Topics

1 1-Nov-20 Sunday

2




5-Nov-20



8-Nov-20 Sunday

3


10-Nov-20



13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Law of Return to Scale: Importance and Limitations

18-Nov-20



21-Nov-20

22-Nov-20 Sunday.

5



25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.


Week Date Topics

1




4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20



10-Dec-20


12-Dec-20

13-Dec-20 Sunday.

3




17-Dec-20

18-Dec-20 Perfect competition market– meaning, features, merits and demerits

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5


29-Dec-20


31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 Duopoly - definition, meaning, features

3-Jan-21 Sunday

2



6-Jan-21



9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21


13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4



20-Jan-21


22-Jan-21


24-Jan-21 Sunday.

5



27-Jan-21 Revision – Unit IV

28-Jan-21

29-Jan-21 Revision – Unit V


31-Jan-21 Sunday.

Course Objectives :




Course Outcomes :Upon completion of this course students will have:

1. Learn in managing the business

2.Familirise economic theories



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mrs. W HANNAH RUBAVATHI

SUBJECT OPERATIONS Management Department: BBA

Class and Section: III A Shift: 1

Week Date Topics

1

1-Jul-20 Introduction

2-Jul-20

3-Jul-20

4-Jul-20 Nature and Scope of Operations Management

5-Jul-20 Sunday

2

6-Jul-20 Production design

7-Jul-20

8-Jul-20

9-Jul-20 Process mgmt.

10-Jul-20

11-Jul-20 Plant location

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Factors to be considered in Plant Location

15-Jul-20

16-Jul-20 Plant Location Trends

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Layout of manufacturing facilities

21-Jul-20

22-Jul-20

23-Jul-20 Principles of a Good Layout

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20 Basic Types of Layout

30-Jul-20 Service Facilities

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Production and Inventory Control

5-Aug-20

6-Aug-20

7-Aug-20 Basic types of production

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20 Basic Inventory Models

12-Aug-20

13-Aug-20

14-Aug-20 Economic Order Quantity


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20 Economic Batch Quantity

19-Aug-20

20-Aug-20 Reorder point

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Safety stock

26-Aug-20

27-Aug-20

28-Aug-20 Classification and Codification of stock

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20 ABC classification

3-Sep-20

4-Sep-20 Procedure for Stock Control

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Materials Requirement Planning

8-Sep-20

9-Sep-20

10-Sep-20 JIT

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20 Methods Analysis

17-Sep-20 Work Measurement

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Methods Study Procedures

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 The Purpose of Time Study

6-Oct-20

7-Oct-20

8-Oct-20 Stop Watch Time Study

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20 Performance Rating

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20 Allowance Factors

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20 Standard Time

22-Oct-20

23-Oct-20 Work Sampling Technique

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Quality Control

29-Oct-20


31-Oct-20 .: Purposes of Inspection

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Quality Control

4-Nov-20

5-Nov-20

6-Nov-20 Acceptance Sampling

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Variables and Attributes

18-Nov-20

19-Nov-20 Variables and Attributes

20-Nov-20

21-Nov-20 Control Charts

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Control Charts

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 REVISION

2-Dec-20

3-Dec-20 REVISION

4-Dec-20 REVISION

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 REVISION

9-Dec-20

10-Dec-20

11-Dec-20 REVISION

12-Dec-20 REVISION

13-Dec-20 Sunday.

3

14-Dec-20






20-Dec-20 Sunday.

Course Objectives:

1. Efficiency to increase output to a given input.

2. Productivity to increase using given resources.


1. Students gain knowledge on Operations management concepts

2. Knowledge on applying OM theories and principles in business



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: W. HANNAH RUBAVATHI Department: BBA

Class and Section: III BBA B Shift : 1

Subject: MATERIALS MANAGEMENT Week Date Topics

1

1-Jul-20

2-Jul-20 Materials Management Introduction

3-Jul-20

4-Jul-20 Function

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Importance of Materials Management

8-Jul-20

9-Jul-20 Integrated materials management

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 The concept

14-Jul-20

15-Jul-20 Inventory Control

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20 Function Of Inventory

22-Jul-20

23-Jul-20 Importance

24-Jul-20

25-Jul-20 Replenishment Stock

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20 Material demand forecasting

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20 MRP- Basis tools

6-Aug-20

7-Aug-20

8-Aug-20 ABC Analysis

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20 VED Analysis

12-Aug-20

13-Aug-20

14-Aug-20 FSN Analysis


16-Aug-20 Sunday

4

17-Aug-20




21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Inventory Control Of Spares And Slow Moving Items

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20 EOQ

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 Stores Planning

2-Sep-20

3-Sep-20 EBQ

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Slow Moving Items

9-Sep-20

10-Sep-20 Purchase Management

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Purchasing

16-Sep-20

17-Sep-20

18-Sep-20 Procedure

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Dynamic Purchasing

29-Sep-20

30-Sep-20 Principles of Purchase Management

Week Date Topics

1

1-Oct-20 Import substitution


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 International purchase

6-Oct-20

7-Oct-20

8-Oct-20 Import purchase procedure

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 Store Keeping

14-Oct-20

15-Oct-20

16-Oct-20 Materials Handling

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Objectives

21-Oct-20

22-Oct-20

23-Oct-20 Functions

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20 Stores Responsibilities


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Location Of Store House

3-Nov-20

4-Nov-20

5-Nov-20 Centralized Store Room

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Equipment of store keeping

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Value Analysis

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Iso Types

2-Dec-20

3-Dec-20

4-Dec-20

Revision

5-Dec-20 Revision

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20

9-Dec-20 Revision

10-Dec-20

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives:

1. It keeps inventory accurate

2. Enables JIT Inventory management

Course Outcomes:


1. Students gain knowledge on Materials management concepts

2. Knowledge on applying theories and principles in business



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Mrs.W.HANNAH RUBAVATHI Department : Business Administration Class and Section: I BBA C SECTION Shift I Subject: Managerial Economics

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1


2-Sep-20


4-Sep-20


6-Sep-20 Sunday

2


8-Sep-20

9-Sep-20



12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20


16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20 Demand Analysis: meaning – definition- features of demand – types of demand

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20



4-Oct-20 Sunday

2

5-Oct-20


7-Oct-20

8-Oct-20



11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20



18-Oct-20 Sunday.

4



21-Oct-20


23-Oct-20 Methods to Forecasting of demand

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20


29-Oct-20 Features of Good Forecasting Method



Week Date Topics

1 1-Nov-20 Sunday

2




5-Nov-20



8-Nov-20 Sunday

3


10-Nov-20



13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Law of Return to Scale: Importance and Limitations

18-Nov-20



21-Nov-20

22-Nov-20 Sunday.

5



25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.


Week Date Topics

1




4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20



10-Dec-20


12-Dec-20

13-Dec-20 Sunday.

3




17-Dec-20

18-Dec-20 Perfect competition market – meaning, features, merits and demerits

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5


29-Dec-20


31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 Duopoly - definition, meaning, features

3-Jan-21 Sunday

2



6-Jan-21



9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21


13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4



20-Jan-21


22-Jan-21


24-Jan-21 Sunday.

5




28-Jan-21



31-Jan-21 Sunday.

Course Objectives :





1. Students gain knowledge on economic concepts

2. Knowledge on applying economic theories and principles in business



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mrs. U. Ulageswari Department: BBA

Class and Section: III YEAR & B Shift: 1 Subject: ENTREPERNEURIAL DEVELOPMENT MEM5B

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Concept of Entrepreneurship

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Entrepreneurship – Meaning


9-Jul-20

10-Jul-20

11-Jul-20 Qualities of Entrepreneurs.

12-Jul-20 Sunday

3

13-Jul-20


15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4


21-Jul-20 -

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Functions of Entrepreneurs

29-Jul-20

30-Jul-20

31-Jul-20 Intrepreneurship

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Entrepreneurial Development – Agencies


6-Aug-20

7-Aug-20 District Industries Center

8-Aug-20 National Small Industries corporation

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20


13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4


18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20 Small industries service institute


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20 All India Financial Institutions

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

IDBI – IFCI

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20 ICICI – IRDBI

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Project Management

8-Sep-20

9-Sep-20 Business idea generation techniques

10-Sep-20

11-Sep-20

12-Sep-20 Identification of Business opportunities

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20 Feasibility study

17-Sep-20 Marketing Feasibility

18-Sep-20

19-Sep-20 Financial Feasibility

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Technical feasibility

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20 Technical feasibility

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20 Legal Feasibility

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20


16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20


22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5




29-Oct-20


31-Oct-20 Role, relevance and Achievements

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20 - Role of Government in organising EDPs

5-Nov-20

6-Nov-20

7-Nov-20 Role of Government in organising EDPs

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20 critical evaluation of EDP

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Economic development and entrepreneurial growth Role of entrepreneur in economic growth

17-Nov-20

18-Nov-20


20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 Networking

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 Niche play

Week Date Topics

1

1-Dec-20

2-Dec-20 Geographic Concentration

3-Dec-20 Franchising/Dealership

4-Dec-20 REVISION

5-Dec-20

Development of Women Entrepreneurship.

6-Dec-20 Sunday

2

7-Dec-20 REVISION

8-Dec-20 REVISION

9-Dec-20 REVISION

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20






20-Dec-20 Sunday.

COURSE OBJECTIVES:

5. To build the valuable business

6. To sketching an apt business plan

7. Aligning marketing and sales

8. Adoption of fair trade practices.

COURSE OUTCOMES:

1. Have the ability to discern distinct entrepreneurial traits

2. Know the parameters to assess opportunities and constraints for new business ideas

3. Understand the systematic process to select and screen a business idea implementation of ideas

4. Write a business plan



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mrs. U Ulageswari Department: BBA

Class and Section: III YEAR & A Shift: 1 Subject: Materials Management MAM5W

Week Date Topics

1

1-Jul-20 Materials Management Introduction

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Function

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20 Importance of Materials Management Definition

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20 Integrated materials management

16-Jul-20

17-Jul-20 the concept

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20 Inventory Control-

22-Jul-20

23-Jul-20

24-Jul-20 Function Of Inventory

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Importance

29-Jul-20

30-Jul-20 Replenishment Stock

31-Jul-20

Week Date Topics

1

1-Aug-20 Material demand forecasting

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20 MRP- Basis tools

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20 ABC Analysis

12-Aug-20

13-Aug-20

14-Aug-20 VED Analysis


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20 FSN Analysis

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Inventory Control Of Spares And Slow Moving Items

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20 EOQ

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20 Stores Planning

2-Sep-20

3-Sep-20

4-Sep-20 EBQ

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Slow Moving Items

8-Sep-20

9-Sep-20 Purchase Management

10-Sep-20

11-Sep-20

12-Sep-20 Purchasing

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Procedure

16-Sep-20

17-Sep-20 Dynamic Purchasing

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Principles of Purchase Management

29-Sep-20

30-Sep-20 Import substitution

Week Date Topics

1

1-Oct-20 International purchase


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 Import purchase procedure

7-Oct-20

8-Oct-20 Store Keeping

9-Oct-20 Materials Handling

10-Oct-20

11-Oct-20 Sunday.

3


13-Oct-20

14-Oct-20 Functions

15-Oct-20

16-Oct-20 Stores Responsibilities

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Location Of Store House

21-Oct-20

22-Oct-20 Centralized Store Room

23-Oct-20

24-Oct-20 Equipment of store keeping

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Security Measures

29-Oct-20


31-Oct-20 Protection And Prevention Of Stores.

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Vendor Rating

4-Nov-20

5-Nov-20 Vendor Management

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Purchase Department

10-Nov-20

11-Nov-20 Responsibility

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Buyer Seller Relationship

18-Nov-20

19-Nov-20

20-Nov-20 Value Analysis

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Iso Types

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 REVISION

2-Dec-20

3-Dec-20 REVISION

4-Dec-20 REVISION

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 REVISION

9-Dec-20

10-Dec-20

11-Dec-20 REVISION

12-Dec-20 REVISION

13-Dec-20 Sunday.

3

14-Dec-20






20-Dec-20 Sunday.

COURSE OBJECTIVES:

1. It keeps inventory accurate

2. Enables JIT Inventory management

3. Freight costs are optimization

4. Quality control goes up

5. This helps to keep production running smoothly and improves over all finished goods quality.

COURSE OUTCOME:


1. Students gain knowledge on Materials management concepts

2. Knowledge on applying theories and principles in business



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mrs.U.Ulageswari Department: Business Administration Class and Section: I BBA B SEC Shift I Subject: Financial Accounting MAM1C

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 Meaning and scope of Accounting

2-Sep-20

3-Sep-20

4-Sep-20 Basic Accounting Concepts and Conventions

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Objectives of Accounting

8-Sep-20

9-Sep-20 Accounting Transactions

10-Sep-20


12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 Double Entry Book Keeping

15-Sep-20

16-Sep-20 Journal

17-Sep-20

18-Sep-20 Journal

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Ledger

30-Sep-20

Week Date Topics

1

1-Oct-20 Ledger


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Preparation of Trial Balance

6-Oct-20


8-Oct-20

9-Oct-20 Preparation of Cash Book.

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20


14-Oct-20

15-Oct-20

16-Oct-20 Preparation of Final Accounts of a Sole Trading Concern

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20


21-Oct-20

22-Oct-20


24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Receipts and

Payments Account

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Receipts and

Payments Account

4-Nov-20

5-Nov-20

6-Nov-20 Income & Expenditure Account

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Income & Expenditure Account

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Balance Sheet of Non Trading Organizations

18-Nov-20

19-Nov-20 Depreciation Meaning

20-Nov-20

21-Nov-20 Depreciation – Causes, Types

22-Nov-20 Sunday.

5



25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.


Week Date Topics

1

1-Dec-20 Straight Line Method

2-Dec-20

3-Dec-20

4-Dec-20 Written Down Value Method

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 Insurance Policy Method

9-Dec-20

10-Dec-20 Sinking Fund Method

11-Dec-20

12-Dec-20 Annuity Method

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20 Single Entry – Meaning

16-Dec-20

17-Dec-20

18-Dec-20 Single Entry – Features, Defects

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20 Differences between Single Entry and Double Entry System

29-Dec-20

30-Dec-20

31-Dec-20 Statement of Affairs Method – Conversion Method

Week Date Topics

1

1-Jan-21 HOLIDAY

2-Jan-21 Partnership Accounts-

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21 Final accounts of partnership firms –

6-Jan-21

7-Jan-21

8-Jan-21

9-Jan-21 Basic concepts of admission,

10-Jan-21 Sunday

3

11-Jan-21 Retirement and death of a partner including treatment of goodwill -

rearrangement of capitals.

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4



20-Jan-21


22-Jan-21


24-Jan-21 Sunday.

5




28-Jan-21



31-Jan-21 Sunday.

Course Objectives:

1. Systematic recording of transactions

2. Ascertainment of result of above recorded transactions

3. Ascertainment of the financial position of business

4. To know the solvency position

COURSE OUTCOMES:

1. Describe, explain, and integrate fundamental concepts underlying accounting, finance, management,

marketing, and economics.

2. Use information to support business processes and practices, such as problem analysis and decision making.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : DR. ABRAHAM RAJAN {DR. A ELAIYARAJA, MR. K. DHARMARAJA,

Department: BUSINESS ADMINISTRATION DR. G. SUBBULAKSHMI, Mrs. HANNAH}

Class and Section: 3BBA –B sec Shift : 1

Subject: MAM5A – ADVERTISING AND SALES PROMOTION Week Date Topics

1-Jul-20 Advertising –Meaning, features

2-Jul-20 Advertising Objectives and goals

1 3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Evolution and Scope of Advertising

8-Jul-20 Functions of Advertising

9-Jul-20 Advantages of Advertising

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20 Types of advertising

16-Jul-20

17-Jul-20 Classification on the basis of prospects

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Market segmentation and target audience

21-Jul-20

22-Jul-20 Advertising Copy- Feastures & Purpose

23-Jul-20

24-Jul-20

25-Jul-20 Advertising Themes and Appeals

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20 Copy Design and development

29-Jul-20

30-Jul-20

31-Jul-20 Media –Meaning, Direct and Indirect advertising

Week Date Topics

1

1-Aug-20 Planning and operations of Advertising media

2-Aug-20 Sunday

2

3-Aug-20 Classification of Advertising media

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20 Factors governing choice of media

8-Aug-20 Indoor media -classification

9-Aug-20 Sunday

3

10-Aug-20 Merits and Demerits of different Indoor media

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4







23-Aug-20 Sunday

5

24-Aug-20 Outdoor media -classification

25-Aug-20 Merits and Demerits of different Outdoor media

26-Aug-20 Web Advertising

27-Aug-20

28-Aug-20

29-Aug-20 Integrated programme and budget planning.

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20 Implementing the programme coordination and control

2-Sep-20 Advertising agency –Meaning and its Role

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Evolution of Advertising agency

8-Sep-20 Importance of Advertising agency

9-Sep-20 Types of Advertising agency

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 Structure of Advertising agency

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20 Functional departments of Advertising agency

19-Sep-20 aaaa

20-Sep-20 Sunday

4






26-Sep-20

27-Sep-20 Sunday

5

28-Sep-20 Functions of Advertising agency

29-Sep-20 Selecting and evaluating Advertising agency

30-Sep-20 Preparation and execution of advertising budget

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20 Factors influencing Advertising budget appropriation

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20 Steps involved in Advertising campaign planning process

13-Oct-20

14-Oct-20

15-Oct-20 Concept of Sales Promotion-definition, evolution

16-Oct-20 Objectives of Sales Promotion

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20 Sales Promotion and Communication process

20-Oct-20

21-Oct-20 Need for Sales Promotion

22-Oct-20 Methods of Sales Promotion

23-Oct-20

24-Oct-20 Role and significance of Sales Promotion

25-Oct-20 Sunday.

5


27-Oct-20 Sales Promotion Strategies

28-Oct-20

29-Oct-20 Classifcation of tools employed for Sales Promotion


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Planning Sales Promotion Programmes

3-Nov-20

4-Nov-20 Development of Sales Promotion Programmes

5-Nov-20 Selection of suitable agency for Sales Promotion

6-Nov-20

7-Nov-20 Factors influencing Advertising budget appropriation

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Major parameters involved in advertising campaign

11-Nov-20 Need for measuring Advertising effectiveness

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Objectives of testing

17-Nov-20

18-Nov-20 Timing of Measurement

19-Nov-20

20-Nov-20 Purpose of Pre-testing and Post-testing

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 Economic benefits of advertising

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

30-Nov-20 Criticism of advertising

Week Date Topics

1

1-Dec-20 Social issues in advertising

2-Dec-20

3-Dec-20 Positive social effects of advertisement

4-Dec-20 Ethical issues in advertising

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Effects of advertising on Values and Life styles

8-Dec-20 Revision –Unit 1




12-Dec-20 Holiday

13-Dec-20 Sunday.

3







20-Dec-20 Sunday.

Course Objectives :

1. To provide the students an overview on intergrated marketing communications focusing on advertising and

sales promotion, principles and practices.

2. To enable students on using multi-media in persuasive communication.

3. To help the students understand issues related to customer behavior, advertising budgeting and regulatory

constraints in advertising


1. Describe different types of advertisement and key players in advertising industry

2. Identify and make decisions regarding the most feasible advertising appeal and media mix.

3. Conduct pre-testing, post testing and concurrent testing of ads to determine their effectiveness.

4. Identify the dealer oriented promotion techniques, customer oriented promotion techniques and the salesmen

oriented promotion techniques.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: DR. ABRAHAM RAJAN {MR. G.S. ANANDHAN, DR. R. SUBASHREE

Department: BUSINESS ADMINISTRATION DR. S. GOMATHI, DR. C. KALA}

Class and Section: 2BBA –B sec Shift : 1

Subject: MAM3G - ORGANIZATIONAL BEHAVIOUR Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20 Meaning, Definition, Characteristics of OB

4-Jul-20 Objectives of OB

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Elements of OB

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20 Disciplines contributing to OB

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Theories of Organization

15-Jul-20


17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20 Organizational Behaviourl Models

26-Jul-20 Sunday

5

27-Jul-20 Organizational Behaviour Models

28-Jul-20

29-Jul-20 Hawthorne Experiments

30-Jul-20 Important concepts of OB & Related Disciplines

31-Jul-20

Week Date Topics

1

1-Aug-20 Different types of tests

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20 Meaning , Process of Perception

6-Aug-20

7-Aug-20 Determinants of Perception

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 Factors influencing selection of stimuli

13-Aug-20

14-Aug-20 Process of Motivation


16-Aug-20 Sunday

4







23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Financial Vs Mon-Financial Incentives

26-Aug-20

27-Aug-20

28-Aug-20 Theories of Motivation

29-Aug-20 Theories of Motivation

30-Aug-20 Sunday

6 31-Aug-20 Meaning, Features of Morale

Week Date Topics

1

1-Sep-20

2-Sep-20 Determinants of Morale

3-Sep-20 Consequences of Low Morale

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Steps to improve Employees Morale

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20 Determinants of Job satisfaction

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

4






26-Sep-20

27-Sep-20 Sunday

5

28-Sep-20

29-Sep-20 Consequences of Job satisfaction

30-Sep-20 Meaning, How are attitudes formed?

Week Date Topics

1

1-Oct-20


3-Oct-20 Measurement of attitudes and behavior and their significance to employees productivity

4-Oct-20 Sunday

2

5-Oct-20 Work Environment –Meaning, Unpleasant working conditions

6-Oct-20

7-Oct-20

8-Oct-20 Measures to overcome Unpleasant working conditions

9-Oct-20

10-Oct-20 Measurement of attitudes and behavior and their significance to employees productivity

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20 Advnatages of Good layout

14-Oct-20 Essentials of Good housekeeping

15-Oct-20

16-Oct-20 Work related Fatigue, Meaning ,definition of Leadership

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20 Needs and Functions of a Leader

20-Oct-20 Kinds of Leadership styles

21-Oct-20 Qualities of a leader, Distinction between Leader and a Manager

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Meaning of Group, Definition, Characteristics

29-Oct-20


31-Oct-20 Reasons for formation of Groups

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Types of Groups

3-Nov-20 Stages of Group Development

4-Nov-20

5-Nov-20 Group dynamics, Group Norms

6-Nov-20

7-Nov-20 Features of Group Norms, Group cohesiveness & measures to increase it

8-Nov-20 Sunday

3

9-Nov-20 Decision making and the Group, Process of decision making

10-Nov-20 Organisational culture –Meaning , features, determinants

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Types of Organisational culture

18-Nov-20

19-Nov-20 Organisational climate-Meaning ,Determinants

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Measures for developing a sound Organisational climate

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Organisational Development –Meaning , Features, Objectives

29-Nov-20 Sunday.

30-Nov-20 Steps in Organisational Development

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20 Evaluation of Organizational Development

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 Revision - Unit 1




12-Dec-20 Holiday

13-Dec-20 Sunday.

3







20-Dec-20 Sunday.

Course Objectives :

1. To help the students to develop cognizance of the importance of human behaviour.

2. To enable students to describe how people behave under different conditions and understand why people

behave as they do.

3. To provide the students to analyze specific strategic human resources demands for future action.


1. Demonstrate the applicability of the concept of organizational behavior to understand the behavior of people

in the organization.

2. Demonstrate the applicability of analyzing the complexities associated with management of individual behavior

in the organization.

3. Analyze the complexities associated with management of the group behavior in the organization..



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: DR. ABRAHAM RAJAN Department: BUSINESS ADMINISTRATION

Class and Section: I BBA C sec Shift : I Subject: MAMIC – FINANCIAL ACCOUNTING

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

31-Aug-20

Week Date Topics

1

1-Sep-20 Meaning and scope of Accounting

2-Sep-20

3-Sep-20 Methods of Accounting

4-Sep-20 Basic Accounting Concepts and Conventions

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Objectives of Accounting

9-Sep-20


11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 Double Entry Book Keeping

15-Sep-20

16-Sep-20

17-Sep-20 Journal preparation

18-Sep-20 Journal preparation

19-Sep-20

20-Sep-20 Sunday

4






26-Sep-20

27-Sep-20 Sunday

4

28-Sep-20

29-Sep-20 Ledger

30-Sep-20

Week Date Topics

1

1-Oct-20 Ledger


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Ledger

6-Oct-20

7-Oct-20




11-Oct-20 Sunday.

3

12-Oct-20





17-Oct-20

18-Oct-20 Sunday.

4


20-Oct-20

21-Oct-20

22-Oct-20 Receipts and Payments Account

23-Oct-20

24-Oct-20 Receipts and Payments Account

25-Oct-20 Sunday.

5


27-Oct-20 Income and Expenditure account




31-Oct-20

Week Date Topics

1-Nov-20 Sunday

1

2-Nov-20

3-Nov-20 Income and Expenditure account

4-Nov-20 Income and Expenditure account


6-Nov-20


8-Nov-20 Sunday

2

9-Nov-20

10-Nov-20

11-Nov-20 Depreciation Meaning, Features

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

3

16-Nov-20 Causes of Depreciation

17-Nov-20 Factors affecting the amount of depreciation

18-Nov-20 Depreciation Type

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

4



25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.


Week Date Topics

1

1-Dec-20 Straight Line Method

2-Dec-20

3-Dec-20 Written Down Value Method

4-Dec-20 Insurance Policy Method

5-Dec-20 Sinking Fund Method

6-Dec-20 Sunday

2

7-Dec-20 Annuity Method

8-Dec-20

9-Dec-20

10-Dec-20 Single Entry – Meaning, Features

11-Dec-20 Limitations of Single Entry

12-Dec-20 Differences between Single Entry and Double Entry System

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20 Ascertainment of Profit

16-Dec-20

17-Dec-20

18-Dec-20 Net worth method

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20 Conversion Method

22-Dec-20 Distinction between Balance Sheet and Statement of Affairs method

23-Dec-20 Missing items and Appropriate account to find them

24-Dec-20 Searching for required information

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20 Partnership Accounts- Definition, Partnership deed

30-Dec-20 Rules applicable in the absence of Partnership deed

31-Dec-20 Necessary adjustments in accounts

Week Date Topics

1

1-Jan-21 HOLIDAY

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21 Final accounts of partnership firms

5-Jan-21

6-Jan-21

7-Jan-21 Basic concepts of admission

8-Jan-21

9-Jan-21 Calculation of Sacrificing ratio

10-Jan-21 Sunday

3

11-Jan-21 Retirement of a partner

12-Jan-21 Death of a partner

13-Jan-21 Rearrangement of capitals

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21




23-Jan-21

24-Jan-21 Sunday.

5



27-Jan-21

28-Jan-21


30-Jan-21

31-Jan-21 Sunday

Course Objectives :

1. To understand the concepts and measurements that underlie financial statements.

2. To learn to prepare financial statements in accordance with appropriate standards.

3. To develop the skills needed to analyze financial statements effectively.


1. Acquire conceptual knowledge of basics of accounting.

2. Identify events that need to be recorded in the accounting records.

3. Equip with the knowledge of accounting process and preparation of final accounts of a trading concern.

4. State the uses and users of accounting information.



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor : Dr. R. SUBASHREE Department : BBA

Class and Section: 3 and C Shift : 1

Subject: MAM5B - RESEARCH METHODOLOGY Week Date Topics

1

1-Jul-20 Introduction to Business Research

2-Jul-20 Research in Business

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Research need, formulating the problem

7-Jul-20

8-Jul-20

9-Jul-20 Designing of the research

10-Jul-20 Sampling techniques

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20 Pilot testing

17-Jul-20 Research Design

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20 Exploratory research design

23-Jul-20 Descriptive research design

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20 Casual , Formulation of hypothesis

30-Jul-20 Types

31-Jul-20

Week Date Topics

1

1-Aug-20 Measurement

2-Aug-20 Sunday

2

3-Aug-20 characteristics of sound measurement tool

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Scaling methods

11-Aug-20 Sampling techniques

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4







23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Sources and Collection of Data

26-Aug-20 Primary and secondary sources

27-Aug-20 survey observation

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20 experimentation

Week Date Topics

1

1-Sep-20 Survey details and evaluation

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20 Questionnaires


9-Sep-20

10-Sep-20 schedules

11-Sep-20 schedules

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20 data entry

15-Sep-20

16-Sep-20 data entry

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 tabulation & cross tabulation

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20 tabulation & cross tabulation

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20 Graphic presentation

9-Oct-20


11-Oct-20 Sunday.

3

12-Oct-20 Data

13-Oct-20

14-Oct-20 Data

15-Oct-20 Analysis and Preparation

16-Oct-20


18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20 Hypothesis testing


23-Oct-20 statistical significance

24-Oct-20 statistical significance

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 statistical testing procedure

29-Oct-20


31-Oct-20 statistical testing procedure

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Tests of significance


5-Nov-20

6-Nov-20 Simple Correlation

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20


11-Nov-20 Regression


13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Presenting results

18-Nov-20


20-Nov-20


22-Nov-20 Sunday.

5

23-Nov-20 Writing the report


25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 Writing the report

Week Date Topics

1

1-Dec-20 The written research Report



4-Dec-20

5-Dec-20 Revision

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives :

1. To understand the term “Research and its terminologies”.

2. To understand the application of research in today’s context.

3. To study the guidelines and steps of research for project purpose.


1. Knowledge on Research and its terminologies.

2. Understanding of research for students project purpose.

3. To perform research work for the benefit of the society.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Webinar

7. Case Study




Class and Section: 2 and A Shift : 1

Subject: MAM3G - ORGANISATIONAL BEHAVIOUR Week Date Topics

1

1-Jul-20 Need and scope of organizational behaviour

2-Jul-20

3-Jul-20 Theories of organization

4-Jul-20 Individual difference

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20 Group intelligence tests

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20 Measurement of intelligence

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20 Personality Tests, Nature

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20 Types and uses of perception

23-Jul-20

24-Jul-20

25-Jul-20 Motivation

26-Jul-20 Sunday

5

27-Jul-20 Financial and non -Financial motivational techniques

28-Jul-20 Job satisfaction

29-Jul-20 Factors of Job satisfaction

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20 Theories of Job Satisfaction

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Theories of Job satisfaction

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Theories of job satisfaction

11-Aug-20 Measurement of Job satisfaction

12-Aug-20

13-Aug-20

14-Aug-20 Measurement of Job satisfaction


16-Aug-20 Sunday

4







23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20 Morale

27-Aug-20

28-Aug-20

29-Aug-20 Morale – its impact on employees

30-Aug-20 Sunday

6 31-Aug-20 Importance of the morale in productivity

Week Date Topics

1

1-Sep-20 Employee attitudes

2-Sep-20

3-Sep-20 Employee attitudes and behavior

4-Sep-20

5-Sep-20 Employee attitudes and behavior in today’s scenario

6-Sep-20 Sunday

2

7-Sep-20 significance to employee productivity

8-Sep-20

9-Sep-20

10-Sep-20 Work environment

11-Sep-20

12-Sep-20 Work environment and its benefits

13-Sep-20 Sunday

3

14-Sep-20 Good house keeping practices

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20 Good house keeping practices

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20 Design of work place

30-Sep-20 Design of work place and its benefit to the employees

Week Date Topics

1

1-Oct-20 Fatigue


3-Oct-20 Fatigue - Disadvantages

4-Oct-20 Sunday

2

5-Oct-20 Causes and prevention

6-Oct-20

7-Oct-20 Causes and prevention

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday

3

12-Oct-20

13-Oct-20 Their importance to the company

14-Oct-20 Leadership

15-Oct-20

16-Oct-20 Leadership importance

17-Oct-20 Types of Leadership

18-Oct-20 Sunday

4

19-Oct-20

20-Oct-20 Types of Leadership

21-Oct-20 theories of leadership

22-Oct-20 theories of leadership

23-Oct-20 Group dynamics

24-Oct-20 Group dynamics and its benefits

25-Oct-20 Sunday

5


27-Oct-20 Cohesiveness

28-Oct-20 Cohesiveness and factors related

29-Oct-20 Cohesiveness advantages and disadvantage


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 Co-operation and its importance

3-Nov-20 Co-operation and its benefits to the team

4-Nov-20

5-Nov-20 Competition

6-Nov-20 Competition and its importance

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Resolution

10-Nov-20 Resolution and its scenario

11-Nov-20 Sociometry

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 Group norms

17-Nov-20 Group norms and the team spirit

18-Nov-20 Role position status

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday

5

23-Nov-20 Role position status and its advantage

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Organizational culture

29-Nov-20 Sunday

6 30-Nov-20 Organizational culture and its types

Week Date Topics

1

1-Dec-20 Organizational climate

2-Dec-20

3-Dec-20

4-Dec-20 Organizational Development

5-Dec-20 Organizational Development and its impact on the society

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday

3

14-Dec-20 Revision






20-Dec-20 Sunday

Course Objectives :

1. To understand the term “Organisational Behaviour and its related concepts”.

2. To assess the human assests and organizational environment in today’s context.

3. To study the different case studies in par with the context of organizational behaviour.


1. Insights on the real time functioning of any organization.

2. Better understanding of employee-employer relations.

3. To maintain industrial peace and harmony which impacts on the society as a whole.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Webinar

7. Case Study




Class and Section: 1 and C Shift I

Subject: MAM1D – PRINCIPLES OF MANAGEMENT

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20 Management: Importance

3-Sep-20

4-Sep-20 Definition of Management

5-Sep-20 Nature and Scope of Management

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20 Management Process

9-Sep-20 Role of Manager

10-Sep-20

11-Sep-20

12-Sep-20 Functions of a Manager

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 Levels of Management

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20 Development of Scientific Management

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20 Other Schools of thought and approaches


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 Other Schools of thought and approaches

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20 Planning

11-Oct-20 Sunday.

3

12-Oct-20 Nature of Planning

13-Oct-20

14-Oct-20 Importance of Planning

15-Oct-20 Forms of Planning

16-Oct-20 Types of Planning

17-Oct-20 Steps in Planning

18-Oct-20 Sunday.

4

19-Oct-20


21-Oct-20

22-Oct-20 Policies

23-Oct-20 Procedures and Methods

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Types of Policies

29-Oct-20


31-Oct-20 Decision making

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Process of Decision Making

4-Nov-20 Types of Decision

5-Nov-20 Organizing

6-Nov-20 Types of Organisations

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Organisation Structure

10-Nov-20

11-Nov-20 Span of Control

12-Nov-20 Committees

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Departmentalisation

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20 Informal Organisation

22-Nov-20 Sunday

5



25-Nov-20 Holiday

26-Nov-20 Holiday



29-Nov-20 Sunday.


Week Date Topics

1

1-Dec-20 Informal Organisation

2-Dec-20 Authority

3-Dec-20 Delegation

4-Dec-20

5-Dec-20 Decentralisation

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20

10-Dec-20

11-Dec-20 Difference between Authority and Power

12-Dec-20 Responsibility

13-Dec-20 Sunday

3

14-Dec-20 Recruitment

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20 Sources

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20

30-Dec-20 Selection

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21 Training

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21 Direction

6-Jan-21

7-Jan-21 Nature and Purpose. Co-ordination

8-Jan-21 Co-ordination–Need, Type and Techniques

9-Jan-21 requisites for excellent Co-ordination

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21 Controlling

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21 Controlling –Meaning and Importance

21-Jan-21 Control Process

22-Jan-21 Definition of Business ethics

23-Jan-21 Types of Ethical issues

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21 Role and importance of BusinessEthics

28-Jan-21

29-Jan-21 Values in Business, External -Environment Protection

30-Jan-21 Ethics internal and Responsibilities of Business

31-Jan-21 Sunday

Course Objectives :

1. To get aware of management and its sub concepts.

2. To understand the evolution of management.

3. To study ethics in management.


1. Application of Management concepts in real-life.

2. To become Efficient Manager for FUTURE INDIA.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Webinar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN (Mr.K.DHARMARAJA, Mrs.W.HANNAH RUBAVATHI Department: BBA Mrs. U.ULAGESHWARI & Dr.P.ILAYARAJA) Class and Section: III YEAR & A Shift: 1 Subject: RESEARCH METHODOLOGY

Week Date Topics

1

1-Jul-20

2-Jul-20 Introduction to Business Research – Meaning , Definition, Importance

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20 Research Objectives, Characteristics of good research

7-Jul-20

8-Jul-20 Scope of research in business

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20 Research Process

17-Jul-20 Research Need

18-Jul-20 Formulating the problem

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20 Designing

22-Jul-20 Sampling


24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Research Design – Meaning , Importance

5-Aug-20

6-Aug-20 Exploratory , Descriptive

7-Aug-20

8-Aug-20 Causal, Formulation of hypothesis

9-Aug-20 Sunday

3

10-Aug-20 Types of hypothesis, Measurement of hypothesis

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20 Characteristics of sound measurement tool

19-Aug-20 RM – First online Assessment test




23-Aug-20 Sunday

5

24-Aug-20


26-Aug-20 Sources and collection of data

27-Aug-20

28-Aug-20

29-Aug-20 Primary sources of data

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2

2-Sep-20 Secondary sources of data

3-Sep-20

4-Sep-20

5-Sep-20 Survey observation and experimentation

6-Sep-20 Sunday


3

8-Sep-20

9-Sep-20


11-Sep-20

12-Sep-20

13-Sep-20 Sunday

14-Sep-20

5

15-Sep-20


17-Sep-20 Schedule

18-Sep-20

19-Sep-20

20-Sep-20 Sunday


6




25-Sep-20 RM - Internal Assessment-2

26-Sep-20

27-Sep-20 Sunday

28-Sep-20

29-Sep-20 Data – Meaning & importance

30-Sep-20

Week Date Topics

1

1-Oct-20 Data Vs. Information


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20 Significance of data in research methods

6-Oct-20

7-Oct-20 Data entry – Meaning and procedure

8-Oct-20

9-Oct-20

10-Oct-20 Data entry - methods

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20 Presentation of data

15-Oct-20

16-Oct-20 Data tabulations

17-Oct-20 Data tabulations techniques

18-Oct-20 Sunday.

4

19-Oct-20 Cross tabulation

20-Oct-20

21-Oct-20

22-Oct-20 Graphic presentation of data

23-Oct-20 Various methods of graphical presentation of data

24-Oct-20 Hypothesis – meaning and significance - Review

25-Oct-20 Sunday.

5


27-Oct-20 Formulation of Hypothesis - Review

28-Oct-20

29-Oct-20 Type 1 error & Type 2 error - Review


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Testing of hypothesis -Review

4-Nov-20

5-Nov-20 Analysis and preparation of hypothesis testing

6-Nov-20

7-Nov-20 Statistical significance

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20 Test of significance


13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20 Simple Regression

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Research report – Meaning , Importance

24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 Difference b/w research report and research proposal

28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Structure of a research report

2-Dec-20 Introductory section

3-Dec-20 Body of the report

4-Dec-20 Reference section

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Key factors in writing report

8-Dec-20

9-Dec-20

10-Dec-20 Precautions in writing report

11-Dec-20

12-Dec-20 Discussions on Important topics

13-Dec-20 Sunday.

3

14-Dec-20


16-Dec-20 RM - Model Exam




20-Dec-20 Sunday.

Course Objectives:

1. To familiarize participants with basic of research and the research process.

2. To enable the students in conducting research work and formulating research synopsis and report.

3. To impart knowledge for enabling students to develop data analytics skills and meaningful interpretation to the data

sets so as to solve the business/Research problem.


1. Understanding on various kinds of research, objectives of doing research, research process, research designs and

sampling.

2. Have adequate knowledge on measurement & scaling techniques as well as the quantitative data analysis

3. Have basic awareness of data analysis-and hypothesis testing procedures



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN (Dr.G.SUBBULAKSHMI, Ms.M.JACKULIN, Department: BBA Dr.ABRAHAM RAJAN & Dr. R.SUBASHREE) Class and Section: II YEAR & C Shift: 1 Subject: ORGANISATIONAL BEHAVIOUR

Week Date Topics

1

1-Jul-20 OB – Meaning and Definition

2-Jul-20 Importance of OB

3-Jul-20

4-Jul-20 Nature & Characteristics of OB

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Nature & Characteristics of OB

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20 Key elements of OB

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20 Organization – Meaning , Importance, Theories of Organization

16-Jul-20


18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20 Hawthorne studies - Experiments

21-Jul-20 How Hawthorne studies helps OB, Individual Differences – Meaning, Types

22-Jul-20

23-Jul-20

24-Jul-20 Individual Differences – Causes, Personality - Meaning & Importance

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20 Theories of Personality , Intelligence – IQ & EQ

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20 Perception – Meaning & Importance

5-Aug-20 Perceptual Process

6-Aug-20

7-Aug-20 Factors influencing Perception

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20 Attitude – Meaning & Importance

13-Aug-20 Motivation – Meaning & Importance, Types of motivation – Financial & Non financial

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20 OB - First Online Assessment Test

18-Aug-20

19-Aug-20 Theories of Motivation – Maslow , Herzberg , ERG

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20 McClend & Mcgregor theory of motivation

25-Aug-20 Job satisfaction – Meaning & Importance

26-Aug-20 Factors affecting Job satisfaction

27-Aug-20 Morale – Meaning & Importance

28-Aug-20 Factors affecting Morale

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20 How to build Positive Morale, Morale and productivity

2

2-Sep-20

3-Sep-20 Employee attitude & its significance to Productivity

4-Sep-20 Work Environment - Meaning and Importance, Work spot

5-Sep-20 House Keeping – Meaning , importance & Features

6-Sep-20 Sunday

7-Sep-20

3

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20 Work place design, Fatigue

13-Sep-20 Sunday

14-Sep-20 Causes of Fatigue, Effect of fatigue , Measures to overcome fatigue

5

15-Sep-20 Leadership – Meaning and importance, Nature, Leaders Vs Managers

16-Sep-20 Theories of leadership

17-Sep-20

18-Sep-20

19-Sep-20 Theories of leadership, Qualities of successful leader

20-Sep-20 Sunday


6




25-Sep-20 OB - Internal Assessment-2

26-Sep-20

27-Sep-20 Sunday

28-Sep-20

29-Sep-20 Types of leadership

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20 Types of leadership

8-Oct-20

9-Oct-20 Groups – Meaning and its Importance in OB

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20 Group Vs Team , Characteristics of Groups

16-Oct-20

17-Oct-20 Characteristics of Groups

18-Oct-20 Sunday.

4

19-Oct-20 Formation / Stages of Group

20-Oct-20 Group dynamics – Meaning, Importance

21-Oct-20 Group dynamics – Nature and Process

22-Oct-20 Group Cohesiveness – Meaning and Importance

23-Oct-20 Process of Group Cohesiveness in Organization

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20 Building Group Cohesiveness in Organization

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20 Organizational Culture – Meaning , importance

5-Nov-20

6-Nov-20 Different forms organization culture

7-Nov-20 Examples of organization culture

8-Nov-20 Sunday

3

9-Nov-20 Characteristics of Organizational culture

10-Nov-20 Characteristics of Organizational culture

11-Nov-20 Ways of creating organization culture

12-Nov-20 Ways of creating organization culture- examples

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20 Sustaining organizational culture

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20

24-Nov-20 Sustaining organizational culture

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20 Transmitting Organizational Culture – Meaning and importance

28-Nov-20 Ways of transmitting Organizational culture

29-Nov-20 Sunday.

6 30-Nov-20 Types of Organizational culture

Week Date Topics

1

1-Dec-20 Organizational Climate – Meaning , Importance

2-Dec-20 Organizational Climate Vs. Culture

3-Dec-20

4-Dec-20

5-Dec-20 Organizational Development – meaning, Importance

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20

10-Dec-20

11-Dec-20 Organizational Development – Process

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20 Discussion on important topics in OB





19-Dec-20 OB - Model Exam

20-Dec-20 Sunday.

Course Objectives:

1. To introduce students to psychology theories at individual, group and organizational levels;

2. To help in understanding organisational behavior and management practices by examining psychological principles

3. To facilitate a critical evaluation of organizational practices and their impact on work behaviors, attitudes and

performance.


1. To understand the main theories of Organizational Behavior.

2. To be able to analyze how these theories can help to understand organizational issues;

3. To apply theories to practical problems in organizations in a critical manner



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN (Dr.S.GOMATHI) Department: BBA Class and Section: I YEAR & A Shift I Subject: PROFESSIONAL ENGLISH FOR COMMERCE & MANAGEMENT

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20 No Class

27-Sep-20 Sunday

6

28-Sep-20

General Introduction - Presentation Skills – Listening and its importance, Match the words in

column A with Column B

29-Sep-20

30-Sep-20 Listening – Lecture on Decision making – Task is to fill up the blanks, say true or false

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20 Speaking skills – Basic principles on speaking , Students task is to introduce themselves

15-Oct-20

16-Oct-20 Presentation – Basic Ideas - On the spot topic of students choice

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20 Presentation on the topic - Advertisement , Role of media in Business

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20 Presentation on the topic – Team work , E- commerce

4-Nov-20

5-Nov-20 Presentation on the topic – Demonetization, Goal setting

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20 Presentation – Preparation Vocabulary enrichment – anecdotes

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5

23-Nov-20 Internal Assessment 2





28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20 short story – short saying on general truth in business

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20

10-Dec-20 Business management short case study discussion and presentation

11-Dec-20

12-Dec-20 Reading a paragraph on Time management, Identify the key terms, Correct the jumbled words

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20 Writing Skills – Basics ,Write 8 recommendations for starting own online business, Covid 19

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20 Critical thinking skills – listening – Vocabulary enhancement – Basic terms in stocks and shares

30-Dec-20

31-Dec-20 Transcript on stock market – Listening, answering , match the following & Fill up the blanks

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21 Power point presentation – Steve Job’s Marketing strategy

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21 Reading – Note making and note taking

21-Jan-21

22-Jan-21 Passage reading and note taking – Exercise on Accounting and accountant job

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21 Case study on star bucks – How do you handle the situation during covid 19

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives:

1. To develop language skills of students

2. To focus on developing students knowledge on basic aspects of Communication and Management

3. To sharpen students critical thinking skills and make students to aware of target situation


1. Recognize their own ability to improve their own competence in using the language

2. Use language for speaking with confidence

3. Understand the importance of Listening, Reading and Writing



2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN (Dr.C.KALA) Department: BBA Class and Section: I YEAR & B Shift I Subject: PROFESSIONAL ENGLISH FOR COMMERCE & MANAGEMENT

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20 General Introduction - Presentation Skills – Listening and its importance, Match the words in column A with Column B

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20 Activities on Listening – Lecture on Decision making – Task is to fill up the blanks, say true or false

18-Sep-20

19-Sep-20 Speaking skills – Basic principles on speaking , Students task is to introduce themselves

20-Sep-20 Sunday

5






26-Sep-20 No Class

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20 Presentation - Do’s and Don’ts – Basic ideas for effective presentation

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20

23-Oct-20 Presentation – On the spot topic of students choice

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20 Presentation on the topic - Advertisement , Role of media in Business

5-Nov-20

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20 Presentation on the topic – Team work , E- commerce

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20 Presentation on the topic – Demonetization, Goal setting

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5






28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20

2-Dec-20 Vocabulary enrichment – anecdotes – short story – short saying on general truth in business

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2


8-Dec-20

9-Dec-20

10-Dec-20


12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20 Reading a paragraph on Time management, Identify the key terms, Correct the jumbled words

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20

27-Dec-20 Sunday.

5

28-Dec-20

29-Dec-20

6. 30-Dec-20 Writing Skills – Basics ,Write 8 recommendations for starting own online business, Covid 19

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21

6-Jan-21

7-Jan-21

8-Jan-21 Critical thinking skills – listening – Vocabulary enhancement – Basic terms in stocks and shares

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21 Transcript on stock market – Listening, answering , match the following & Fill up the blanks

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21

19-Jan-21

20-Jan-21

21-Jan-21 Power point presentation – Steve Job’s Marketing strategy

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21

28-Jan-21

29-Jan-21

30-Jan-21 Reading – Note making and note taking

31-Jan-21 Sunday.

Course Objectives:










2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study

Principal IQAC Coordinator Head of the Department


Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN Department: BBA Class and Section: I YEAR & C Shift : I Subject: PROFESSIONAL ENGLISH FOR COMMERCE & MANAGEMENT

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20

10-Sep-20

11-Sep-20

12-Sep-20

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20

20-Sep-20 Sunday

5






26-Sep-20 No Class

27-Sep-20 Sunday

6

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20

2-Oct-20

Gandhi Jayanthi

3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20

21-Oct-20

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20

5-Nov-20

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20

10-Nov-20

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5




26-Nov-20

Internal Assessment 2


28-Nov-20

General Introduction - Presentation Skills – Listening and its importance, Match the words in column A with Column B

29-Nov-20 Sunday.

6 30-Nov-20 Activities on Listening – Lecture on Decision making – Task is to fill up the blanks, say true or false

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20 Speaking skills – Basic principles on speaking , Students task is to introduce themselves

9-Dec-20

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20 Presentation - Do’s and Don’ts – Basic ideas for effective presentation

17-Dec-20 Presentation – On the spot topic of students choice

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

4

21-Dec-20

22-Dec-20

23-Dec-20

24-Dec-20

25-Dec-20 Christmas

26-Dec-20 No class

27-Dec-20 Sunday.

5 28-Dec-20

29-Dec-20

30-Dec-20

31-Dec-20

Week Date Topics

1

1-Jan-21 New Year

2-Jan-21

3-Jan-21 Sunday

2

4-Jan-21

5-Jan-21 Presentation on the topic - Advertisement , Role of media in Business

6-Jan-21 Presentation on the topic – Team work , E- commerce A

7-Jan-21

8-Jan-21

9-Jan-21

10-Jan-21 Sunday

3

11-Jan-21

12-Jan-21

13-Jan-21

14-Jan-21 Pongal



17-Jan-21 Sunday.

4

18-Jan-21 Presentation on the topic – Demonetization, Goal setting

19-Jan-21

20-Jan-21

21-Jan-21

22-Jan-21

23-Jan-21

24-Jan-21 Sunday.

5

25-Jan-21


27-Jan-21 Vocabulary enrichment – anecdotes – short story – short saying on general truth in business

28-Jan-21 Business management short case study discussion and presentation

29-Jan-21

30-Jan-21

31-Jan-21 Sunday.

Course Objectives:










2.Online Resources

3. Slides

4.Expert Lecture

5.Group Discussion

6.Seminar

7.Case Study



Lesson Plan for the Odd Semester 2020-2021 Name of the Assistant Professor: Mr.G.S.ANANDHAN (Dr.M.LAKSHMI DEVI) Department: BBA Class and Section: I YEAR & C Shift : 1 Subject: NME – BASICS OF RETAIL MARKETING

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20

14-Jul-20

15-Jul-20

16-Jul-20

17-Jul-20

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20

22-Jul-20

23-Jul-20

24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5 27-Jul-20

28-Jul-20

29-Jul-20

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20

18-Aug-20

19-Aug-20

20-Aug-20

21-Aug-20


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20

26-Aug-20

27-Aug-20

28-Aug-20

29-Aug-20

30-Aug-20 Sunday

6

31-Aug-20

Week Date Topics

1

1-Sep-20

2

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20

6-Sep-20 Sunday

7-Sep-20

3

8-Sep-20

9-Sep-20 Basic concepts – Marketing , Retail Marketing , Hyper market , Stores layout, Brand , Brand image

10-Sep-20

11-Sep-20 Basic concepts – Brand loyalty , Advertising , Sales promotion , Personal selling , e-tailing & SCM

12-Sep-20

13-Sep-20 Sunday

14-Sep-20

5

15-Sep-20

16-Sep-20

17-Sep-20

18-Sep-20 Functions and types of retail marketing & Factors affecting retail location

19-Sep-20

20-Sep-20 Sunday


6





26-Sep-20 No Class

27-Sep-20 Sunday

28-Sep-20

29-Sep-20

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20

16-Oct-20

17-Oct-20

18-Oct-20 Sunday.

4

19-Oct-20

20-Oct-20 Opportunities and challenges of retail marketing , Private labels

21-Oct-20 Franchising

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.

5


27-Oct-20

28-Oct-20

29-Oct-20


31-Oct-20 Branding Concepts – Role of brand in retail marketing

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20

3-Nov-20

4-Nov-20

5-Nov-20

6-Nov-20

7-Nov-20

8-Nov-20 Sunday

3

9-Nov-20 Supply chain management – meaning and importance , Role of SCM in retailing

10-Nov-20 Role of information technology in retail marketing

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20

Deepavali

15-Nov-20 Sunday

4

16-Nov-20

17-Nov-20

18-Nov-20

19-Nov-20 Discussions on Important questions for university exam

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5






28-Nov-20

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20

2-Dec-20

3-Dec-20

4-Dec-20

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20

8-Dec-20

9-Dec-20

10-Dec-20

11-Dec-20

12-Dec-20

13-Dec-20 Sunday.

3

14-Dec-20

15-Dec-20

16-Dec-20

17-Dec-20

18-Dec-20

19-Dec-20

20-Dec-20 Sunday.

Course Objectives:

1. To understand the basic principles of retail marketing

2. To apply the principles, practices and concepts used in retail marketing management

3. To create an interest in pursuing a career in retail marketing


1. Understand the ways that retailers use marketing tools and techniques to interact with their customers

2. Understand the functions of retail business and various retail formats and retail channels.

3. Understand, key drivers of retail supply chain and to select a retail store location



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study


ST THOMAS COLLEGE OF ARTS AND SCIENCE


Name of the Assistant Professor : Dr. A.ELAIYARAJA Department : BBA Class and Section: III BBA B Shift : 1 Subject: MAM5B - RESEARCH METHODOLOGY

Week Date Topics

1

1-Jul-20

2-Jul-20

3-Jul-20

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20

8-Jul-20

9-Jul-20

10-Jul-20 Introduction to Business Research

11-Jul-20 Define Research, Brief about Research

12-Jul-20 Sunday

3

13-Jul-20 Research in Business

14-Jul-20

15-Jul-20

16-Jul-20 Research Process

17-Jul-20

18-Jul-20 Research need, formulating the problem

19-Jul-20 Sunday

4

20-Jul-20 Designing of the research

21-Jul-20 Sampling

22-Jul-20 Sampling techniques


24-Jul-20

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20 Research Design

28-Jul-20

29-Jul-20

30-Jul-20 Exploratory research design

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20

4-Aug-20

5-Aug-20

6-Aug-20 Descriptive research design

7-Aug-20

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20

11-Aug-20 Casual , Formulation of hypothesis

12-Aug-20 Hypothesis Types

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20




21-Aug-20 Measurement


23-Aug-20 Sunday

5

24-Aug-20

25-Aug-20 Characteristics of sound measurement tool

26-Aug-20


28-Aug-20


30-Aug-20 Sunday

6 31-Aug-20

Week Date Topics

1

1-Sep-20

2

2-Sep-20

3-Sep-20

4-Sep-20

5-Sep-20 Sources and Collection of Data

6-Sep-20 Sunday

7-Sep-20

3

8-Sep-20

9-Sep-20

10-Sep-20 Primary and secondary sources

11-Sep-20 survey observation

12-Sep-20

13-Sep-20 Sunday

14-Sep-20

5

15-Sep-20

16-Sep-20 Experimentation

17-Sep-20


19-Sep-20

20-Sep-20 Sunday






26-Sep-20

27-Sep-20 Sunday

6

28-Sep-20


30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20 Questionnaires

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20 schedules

7-Oct-20 schedules

8-Oct-20 data entry

9-Oct-20

10-Oct-20 data entry

11-Oct-20 Sunday.

3

12-Oct-20


14-Oct-20

15-Oct-20


17-Oct-20

18-Oct-20 Sunday.

4



21-Oct-20 Data

22-Oct-20 Data


24-Oct-20

25-Oct-20 Sunday.

5 26-Oct-20 Vijaya Dasami


28-Oct-20



31-Oct-20

1-Nov-20 Sunday

2

2-Nov-20 Hypothesis testing

3-Nov-20

4-Nov-20

5-Nov-20 statistical significance

6-Nov-20

7-Nov-20 statistical significance

8-Nov-20 Sunday

3

9-Nov-20 statistical testing procedure

10-Nov-20 statistical testing procedure



13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4


17-Nov-20


19-Nov-20

20-Nov-20

21-Nov-20

22-Nov-20 Sunday.

5


24-Nov-20

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20


29-Nov-20 Sunday.


Week Date Topics

1

1-Dec-20 Types of research Report

2-Dec-20

The written research Report

3-Dec-20

4-Dec-20

The written research Report

5-Dec-20

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20 Revision

9-Dec-20 Revision

10-Dec-20 Revision

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives :

1. To understand the term “Research and its terminologies”.

2. To understand the application of research in today’s context.

3. To study the guidelines and steps of research for project purpos


1. Knowledge on Research and its terminologies.

2. Understanding of research for students project purpose.

3. To perform research work for the benefit of the society.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study




Name of the Assistant Professor : Dr. A.ELAIYARAJA Department : BBA Class and Section: II BBA B Shift : 1 Subject: MAM3J – MARKETING MANAGEMENT

Week Date Topics

1

1-Jul-20 Fundamentals of marketing

2-Jul-20

3-Jul-20 Role of Marketing

4-Jul-20

5-Jul-20 Sunday

2

6-Jul-20

7-Jul-20 Relationship of Marketing

8-Jul-20

9-Jul-20 Relationship of Marketing with other functional areas

10-Jul-20

11-Jul-20

12-Jul-20 Sunday

3

13-Jul-20 Concept of marketing mix

14-Jul-20

15-Jul-20 Concept of marketing mix

16-Jul-20

17-Jul-20 Marketing approaches

18-Jul-20

19-Jul-20 Sunday

4

20-Jul-20

21-Jul-20 Various Environmental factors affecting the marketing functions.

22-Jul-20

23-Jul-20 Various Environmental factors affecting the marketing functions.

24-Jul-20 Buyer Behavior

25-Jul-20

26-Jul-20 Sunday

5

27-Jul-20 Buyer Behavior

28-Jul-20

29-Jul-20 Consumer goods and Industrial goods

30-Jul-20

31-Jul-20

Week Date Topics

1

1-Aug-20

2-Aug-20 Sunday

2

3-Aug-20 Consumer goods and Industrial goods

4-Aug-20 Buying motives

5-Aug-20

6-Aug-20

7-Aug-20 Buying motives

8-Aug-20

9-Aug-20 Sunday

3

10-Aug-20 Factors influencing buyer Behaviour

11-Aug-20

12-Aug-20

13-Aug-20

14-Aug-20


16-Aug-20 Sunday

4

17-Aug-20 Factors influencing buyer Behaviour




21-Aug-20


23-Aug-20 Sunday

5 24-Aug-20 Market segmentation

25-Aug-20

26-Aug-20 Market segmentation

27-Aug-20

28-Aug-20

29-Aug-20 Need and basis of Segmentation

30-Aug-20 Sunday

6 31-Aug-20 Targeting - positioning.

Week Date Topics

1

1-Sep-20 The Product – Characteristics

2-Sep-20 The Product – Characteristics

3-Sep-20

4-Sep-20

5-Sep-20 The Product – Benefits

6-Sep-20 Sunday

2

7-Sep-20

8-Sep-20

9-Sep-20 The Product – classifications

10-Sep-20 The Product – classifications

11-Sep-20

12-Sep-20 consumer goods

13-Sep-20 Sunday

3

14-Sep-20

15-Sep-20 industrial goods

16-Sep-20

17-Sep-20

18-Sep-20

19-Sep-20 New Product Development process

20-Sep-20 Sunday

5






26-Sep-20 New Product Development process

27-Sep-20 Sunday

28-Sep-20 Product Life Cycle

29-Sep-20 Branding –Packaging

30-Sep-20

Week Date Topics

1

1-Oct-20


3-Oct-20

4-Oct-20 Sunday

2

5-Oct-20

6-Oct-20

7-Oct-20

8-Oct-20

9-Oct-20

10-Oct-20

11-Oct-20 Sunday.

3

12-Oct-20

13-Oct-20

14-Oct-20

15-Oct-20 Physical Distribution: Importance

16-Oct-20

17-Oct-20 Various kinds of marketing channels

18-Oct-20 Sunday.

4

19-Oct-20 distribution problems

20-Oct-20 distribution problems

21-Oct-20

22-Oct-20

23-Oct-20

24-Oct-20

25-Oct-20 Sunday.


27-Oct-20 Sales management: Motivation

28-Oct-20 Sales management: Motivation

29-Oct-20 Compensation and Control of salesmen


31-Oct-20

Week Date Topics

1 1-Nov-20 Sunday

2

2-Nov-20 A brief overview of: Advertising

3-Nov-20

4-Nov-20 A brief overview of: Advertising

5-Nov-20

6-Nov-20 Publicity - Public Relations


8-Nov-20 Sunday

3


10-Nov-20

11-Nov-20

12-Nov-20

13-Nov-20 Holiday

14-Nov-20 Deepavali

15-Nov-20 Sunday

4

16-Nov-20 personal Selling



19-Nov-20

20-Nov-20

21-Nov-20 Direct selling

22-Nov-20 Sunday.

5 23-Nov-20

24-Nov-20 Direct selling

25-Nov-20 Holiday

26-Nov-20 Holiday

27-Nov-20

28-Nov-20 Sales promotion.

29-Nov-20 Sunday.

6 30-Nov-20

Week Date Topics

1

1-Dec-20 Sales promotion.

2-Dec-20

3-Dec-20

4-Dec-20

Revision

5-Dec-20 Revision

6-Dec-20 Sunday

2

7-Dec-20 Revision

8-Dec-20

9-Dec-20 Revision

10-Dec-20

11-Dec-20 Revision

12-Dec-20 Holiday

13-Dec-20 Sunday.

3

14-Dec-20 Revision






20-Dec-20 Sunday.

Course Objectives :

1. To understand the term “Fundamentals of marketing”.

2. To understand the term ‘Role of Marketing’.

3. To study the term New Product Development process.


1. Knowledge on Marketing and segmentation.

2. Understanding of Marketing roles and selling concepts.

3. To perform advertising and sales promotion of the organization.



2. Online Resources

3. Slides

4. Expert Lecture

5. Group Discussion

6. Seminar

7. Case Study


st. thomas college of arts and science

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