Double Page spread analysisNME Magazine

DPS – NME Magazine article about ‘The Strokes’

THE

STROKES

1) How does the choice of band featured in the article suggest who the target audience will be?

Garage Rock revival

2)What type of language is used in the article ? Give examples of words and phrases which are specific to the style of the

magazine.

Colloquial “But it was WAY more important than that”.

Uncensored“Their interviews were often boring as F***”

3) How is colour used?

• White – easier to read• Black – bold & • Sky Blue colours• Earthly colours – clothes

reflect the sky and earth landscape ready to take on the world/ worldly known.

• Red – colour scheme of magazine & eye catching.

4) What style of text (font type/colour/size) is used? Is it similar to any other pages? What does it say about the image of the

magazine and the audience?

Serif font for the main body text : Rockwell

Sans Serif font for the pull quotes and the article title.

5) How is the double page spread laid out? How much of the pages are taken up by images and how much by text? How does this reflect the audience?

What do they value?

Eye Flow

Rule of Thirds

Article TitleGutter

Drop Cap

Caption Slug

SideBar

PullQuote

Main Body Text

PageNumber

WhiteSpace

LeadingText

Main Image AnchorSecondary image

Secondary image

6) What tone is the magazine using when addressing the reader (as a close friend, a member of an 'in' crowd or an informed

intelligent fan?) - provide evidence

It addresses the reader as a member of the ‘in crowd’ or as an informed audience.

• It talks heavily about Indie rock history.• It mentions certain albums and events that

only fans or an informedaudience would understand.

7) How is the artist/band presented to the audience through the images? You may wish to carry out a textual analysis.

Bands and scenes related to the band – • Indie rave scenes – wild rock in roll lifestyle.•Kings of Leon – similar sounding band sharing the same connotations.

Smart Casual cloths – Reflect the INDIE genre and lifestyle.

Earthy landscape – Shows their popularity world wide or ‘will take on the world’.

Casual poses – Shows their close relationship and correlates with their rebellious rock n roll lifestyle.

8) How does the style of the article match the style of the front cover?

The Sans Serif Font used are similar.

Has black and white images.

Sticks with the colour scheme of NME : black, white and red.

The front cover is not the usual conventional NME cover.

9) Does the article demand any prior knowledge? Give examples.

“The Strokes rejected the both the ‘Kid A’ mindset AND an infatuation with The Beatles/Stones/Kinks school of cool”

- Prior Knowledge is required in order to fully understand the context of the text and its subject. E.g. ‘Kid A’ refers to a groundbreaking album by Radiohead.