strategy for smes - sodexo.com worldwide · sme leaders believe their companies perform as well or...

Sodexo Benefits and Rewards Services is a key partner of Small and Medium Enterprises (SMEs) around the world.

In order to better understand their daily challenges and how they view Quality of Life in the workplace,

we interviewed more than 4,800 small business leaders* in 7 countries (Brazil, Chile, France, India, Mexico,

Romania and Turkey).

Our survey results unveil key levers SMEs can use to boost performance while improving employee Quality of Life.

— QUALITY OF LIFE: A BIG ASSET FOR SMALL BUSINESS LEADERS — SODEXO BENEFITS AND REWARDS SERVICES 2

* Sample of 4,805 business leaders, representative of the 10-to-100-employee companies population.

Interviews were carried out by telephone by TNS Sofres.

BOOSTING EMPLOYEE QUALITY OF LIFE, A WINNING HR

STRATEGY FOR SMEs


65

64

61

58

77

72

59

58

58

54

HUMAN CAPITAL TOPS SMEs’ LIST OF CONCERNS…

The smaller the organization, the greater

the importance of people management.

4 of the top 10 challenges facing SMEs around

the world involve HR issues, such as recruitment,

engagement, training and absenteeism.


1 - BOOSTING EMPLOYEE QUALITY OF LIFE, A WINNING HR STRATEGY FOR SMEs

Increase staff loyalty

Train their employees

Reduce absenteeism

Attract new talent, recruit skilled employees

Increase customer loyalty

Conquer new markets, recruit new customers

Improve cash flow, secure loans

Ease their employees’ tasks with new processes

Foster innovation and initiative among their employees

Offer new products and services

Degrees of concern vary from one country

to another. For example: India recorded

the highest levels of concern in 7 of the

10 challenges facing SMEs

In %

HR challenges Other challenges

"CONSIDERED

VERY IMPORTANT CHALLENGES

BY SMEs LEADERS"

… AND QUALITY OF LIFE GIVES SMEs A REAL EDGE OVER BIG BUSINESS

SME leaders believe their companies perform as well or better than large corporations

in key Quality of Life aspects:



In the two areas where SMEs perform better

than large firms, the highest scores came

from the same country: France

Atmosphere at work, cohesion between teams

63 In %

74 66 63 89 57

Recognition of employees’

performance and efforts

56

79 62 61

Flexible work organization

48

63 56

Balance between work and private life

49

57

Versatility of tasks/projects

45

79

8 7,9 7,9

7,2

8,2 8,2 8,1

8,5

8,2 8,2 8,2

7,6

8,3 8,4 8,4

8,3

Average Brazil Chile France India Mexico Romania Turkey

IN THE EYES OF SME LEADERS, THEIR COMPANY’S ATTRACTIVENESS MATCHES THEIR LEVEL OF QUALITY OF LIFE

There is clear correlation between an SME’s perceived attractiveness as an employer and the level

of Quality of Life provided at work. The average response scores, including all countries,

vary by just 0.2 of a percentage point between the two subjects.



Scale 0 to 10

Perceived attractiveness as an employer

Quality of Life they feel they can offer in

the workplace

REAPING THE REAL BENEFITS OF QUALITY OF LIFE


SMEs TACKLE QUALITY OF LIFE AT WORK…

SME leaders are true believers in the value of Quality of Life in the workplace.

They have implemented an average of 5.2 different actions.


2 - REAPING THE REAL BENEFITS OF QUALITY OF LIFE

5 of the 7 countries had similar levels of

engagement. But SMEs in Turkey and India

were well below the average.

NUMBER OF QUALITY OF LIFE MEASURES IMPLEMENTED IN THE COMPANY

LEAST

ENGAGED SME’s LEADERS

3.8 4.3 5.8

5.6

5.5

5.4

Employees’ Quality

of Life at work

AVERAGE 5.2 MOST

ENGAGED SME’s LEADERS

9

17

30

31

37

38

40

43

47

59

64

67

… WITH A VARIETY OF MEASURES TO IMPROVE QUALITY OF LIFE, EVEN ON A LIMITED BUDGET

They vary in popularity, with some underlying

differences at a regional level.

The two most popular are providing equipment

to make work easier and having a pleasant

work space.



Christmas and corporate parties

scored extremely highly among

Latin American SMEs

Invest in professional equipment to facilitate work

In %

Offer a functional and pleasant working space

Organize Christmas and corporate parties, give gifts at the end of the year

Reward performance through bonuses, gift vouchers, etc.

Implement career plans for employees, offer training to develop their skills

Be strongly committed to preventing accidents, back pain, provide psychological support

Offer attractive complementary health insurance scheme

Provide access to a healthy and balanced diet

Implement various schemes to improve employees’ purchasing power

Offer flexible working arrangements

Make it easier for employees to manage their personal lives

Help employees stay fit

MEASURES ALREADY IMPLEMENTED

SMEs ARE CONVINCED THAT QUALITY OF LIFE BOOSTS PERFORMANCE…

SME leaders are well aware of the positive impact that Quality of Life at work has on their businesses.

They highlight 6 key drivers which they believe will improve performance.

Giving employees recognition is seen as the most effective measure

Comfort and personal safety follow close behind



95% Think that valuing the efforts of their employees and

recognizing their performance…

… will increase their company’s performance

Think that improving

comfort and safety in

the working environment…

92% Think that

promoting the personal

development and training of

their employees…

91% Think that helping

their employees take care of their

health…

87% Think that helping their employees

to better balance their work and personal life…

84% Think that

promoting access to culture and

leisure…

70%

RECOGNITION PHYSICAL ENVIRONMENT

PERSONAL GROWTH

HEALTH & WELL-BEING

BALANCED LIFE

SOCIAL INTERACTION

52

50

46

39

38

31

39

36

40

37

35

39

91

86

86

76

73

70

Total Yes

In %

… AND PRODUCES MANY BUSINESS OUTCOMES

SME leaders list a range of business outcomes

they benefit from daily as a direct result of investing

in Quality of Life.

The general atmosphere, reputation and productivity all

improved, scoring highly in terms of positive responses.

70% say that financial turnover had increased.



India showed the most improvement in terms

of absenteeism and financial turnover after

Quality of Life measures were implemented.

AVERAGE

(ALL COUNTRIES)

Yes, a little Yes, a definitely

The general atmosphere at work has improved

Your company's reputation has improved

The productivity and efficiency of your employees have increased

Recruitment is easier

Absenteeism has decreased

The company’s turnover has increased

Base: those who have implemented at least one measure

TAILORING INVESTMENT IN QUALITY OF LIFE ACCORDING

TO SME CHALLENGES


INCREASED QUALITY OF LIFE MEASURES YIELD BIGGER RETURNS FOR SMEs

As more measures are introduced,

SME leaders notice improvements

in reputation, employee productivity,

ease of recruitment and even

financial turnover.


3 - TAILORING INVESTMENT IN QUALITY OF LIFE ACCORDING TO SME CHALLENGES

46

54 57

67

39 39

45

57

44 47

53

65

30 34

39 44

0

10

20

30

40

50

60

70

80

1 to 3 measures 4 to 5 measures 6 to 7 measures 8 to 10 measures

Reputation Recruitment Productivity Turnover increase

% of SME leaders who “Yes, definitely”

noticed an improvement

67 64 59

47 43 40 38 37 31 30

17 9

12 14

7

15 20 18 19

11 17

10

12

11

0

10

20

30

40

50

60

70

80

90

INVESTING IN QUALITY OF LIFE IS TRENDING AMONG SMEs, TODAY AND IN THE FUTURE

SMEs invest in a range of Quality of Life

measures, with equipment, work space

and events topping the list. SMEs 2-year

plans reveal significant increase in

bonuses/gift vouchers, health insurance,

improving employees’ work-life balance

and helping them stay fit.



The 3 leading measures were less

commonly used in Turkey. But Turkish

SMEs had the highest implementation

of food services.

Already implemented

To be implemented in the next 2 years

In %

60

66

71

76

76

82

67

71

75

81

82

85

74

77

82

88

89

93

71

72

74

82

88

89

AND FOUR KEY MEASURES GENERATE A MAXIMUM RETURN ON INVESTMENT

The benefits are particularly clear when 4 key measures are implemented. SME leaders say

productivity, general atmosphere and reputation are enhanced; and financial turnover increases.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…


The productivity and efficiency of your

employees have increased




The company's turnover has increased

Indian SMEs gave the highest

scores in 23 of the 24 benefits

delivered by the 4 key

measures to improve

Quality of Life

COUNTRY BY COUNTRY, WHAT ARE THE MAIN CHALLENGES

AND SOLUTIONS?


TYPOLOGY OF BUSINESS LEADERS’ PERCEPTION OF QUALITY OF LIFE AT WORK AROUND THE WORLD


4 - COUNTRY BY COUNTRY, WHAT ARE THE MAIN CHALLENGES AND SOLUTIO NS?

Despite a much more

moderate conviction

about their impact on the

company’s performance,

they implement numerous

measures in favor of

Quality of Life at work.

Are making or intend to

make a significant effort

Are making little effort

Are less convinced

of Quality of Life’s

positive impact on

their company’s

performance

They have no doubt that taking

measures favoring Quality of

Life at work improves the

company’s performance and

hence invested a lot in that

field.

They implement many

measures but they do it for

the purpose of retaining their

employees, rather than out

of belief of their impact on

performance.

As they are less convinced

about the measures’ impact

on the company’s performance,

they put little effort on these

aspects.

They focus on physical

well-being and salaries,

which they consider to be

the performance’s levers.

The Convinced

10%

The Scouts

28%

The Agnostics

15%

The Defiants 37%

The Pragmatics

10%

Are more convinced

of Quality of Life’s

positive impact on

their company’s

performance

Brazil is unique in that it has the highest proportion of "Scouts", who are very convinced of the impact

that Quality of Life’s has on performance, and the lowest of proportion of "Defiants",

who are the least convinced.

In Brazil, 97% of SMEs have already implemented Quality of Life measures and the country has an

extremely high level of intention to continue this investment in the coming years.

Moreover, more than 90% have seen a positive impact on their business.


BRAZIL: QUALITY OF LIFE ENTHUSIASTS

SEVERAL HR CHALLENGES FACING HALF OF ALL SMEs

Half of SMEs in Brazil consider employee

engagement, reducing absenteeism,

attracting new talent and staff loyalty

as "very important" challenges.



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

While only 25% of SME managers consider

that benefits and rewards are better in SMEs

than in big firms, 74% reported having

a better working atmosphere.

36

44

44

50

54

55

55

58

65

73

79

In %



Train your employees

Reduce absenteeism

Foster innovation and initiative among your employees

Increase employee’s engagement

Attract new talent, recruit skilled employees



Ease your employee’s tasks with new processes


"CONSIDERED


BY SME LEADERS"

14

19

14

20

45

39

51

48

45

80

68

77

32

33

39

45

60

72

77

79

81

88

89

93 INVESTING IN THE FUTURE

Business leaders already invested, mainly

in improving the working environment. They also

claim very high intentions to invest in the future.

Events and parties are the most popular measure (80%),

followed by equipment (77%) and workspace (68%).

Brazilian SMEs have huge growth plans for rewards

(+26), purchasing power (+25) and careers (+36); health

insurance and food are also on the rise.





Organize big events, corporate parties, give gifts at the end of the year


Have a strong prevention policy (RPS)


Offer attractive complementary health insurance


Improve employees’ purchasing power




In %

5.4 MEASURES

have been implemented on average.

Companies with 20 to 49 employees

and those in the service sector

are more active (5.5).

Implemented measure

Intended implementation within the next 2 years

62

77

84

85

85

89

73

79

88

91

91

93

74

86

93

92

92

98

74

82

86

90

91

95

VERY HIGH POSITIVE IMPACTS FOR ALL KEY MEASURES

Although making it easier for employees to manage their personal lives, rewards and purchasing power

have the edge over access to a healthy diet, they all score very highly for improving productivity,

recruitment, financial turnover, atmosphere and reputation.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








Although 85% of SMEs in Chile recognize the positive impact that Quality of Life measures, 64% do not offer any benefits to their employees. As a result, the country falls among the lowest in

terms of employer attractiveness.

But as business leaders look to the future, they agree that increasing Quality of Life initiatives leads to a rise in productivity, SME attractiveness,

and recruitment. Today, 99% have implemented at least one measure and 75% will introduce

at least one more in coming years.


CHILE: FUTURE QUALITY OF LIFE CHAMPIONS?

54

54

60

61

61

63

68

72

73

82

RETENTION RANKS IN SMEs TOP 3 CHALLENGES

Staff loyalty is a major issue for 72% of SMEs,

followed by absenteeism (61%) and recruitment (54%).



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

While only 24% of SME managers consider

that benefits and rewards are better in SMEs

than big firms, 66% say atmosphere is better.

In %




Reduce absenteeism


Attract new talents, recruit skilled employees





"CONSIDERED


BY SME LEADERS"

3

22

31

40

35

43

49

60

64

79

65

71

15

27

38

41

46

51

64

65

71

82

89

94 A FESTIVE OUTLOOK ON QUALITY OF LIFE

99% of the business leaders have implemented at

least one measure to improve Quality of Life at work.

Corporate events and parties are by far the most popular

measure for Quality of Life (79%).

After equipment and a pleasant workspace, safety scores

highly: 64%.

But equipment and workspace will overtake events/parties

in two years.

3rd biggest increase in Quality of Life spending will be

employee purchasing power.





Organize big events, corporate parties, give gifts at the end of the year







Offer attractive complementary health insurance



In %

5.8 MEASURES

Have been implemented on average. Companies

with 50 to 100 employees and those in the service

sector are more active (6.3 and 5.9, respectively).

Implemented measure


40

50

54

58

60

74

47

50

56

63

69

82

52

60

61

69

72

82

54

58

57

64

77

79

REWARDS DELIVER BEST RESPONSE FROM SME LEADERS

SME leaders say that introducing a reward system delivers the biggest benefits in terms of productivity

gains. More than half reported that financial turnover also increased. Actions focused on helping

employees manage their personal lives came in second, followed by purchasing power, also scoring

highly, and access to a healthy diet.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








More than 80% of French SMEs see the positive impact of Quality of Life measures on their business performance. Nearly all (99%) have previously made an investment in Quality of Life

and 69% plan to do so in the coming years.

France represents the highest number of SME leaders who are convinced of Quality of Life

benefits as well as the second lowest number of “Defiant,” least convinced, leaders overall in the

survey. While SMEs outperform big firms in variety and atmosphere, they see fewer gains in turnover,

recruitment, absenteeism and reputation.


FRANCE: MIXED REVIEWS ON QUALITY OF LIFE BENEFITS

34

44

48

50

54

64

65

66

71

85

HR PLAYS A BIG ROLE, BUT BUSINESS FIRST

Customer loyalty, new markets and cash flow are

the 3 main challenges facing French SMEs.

But staff-related issues dominate: loyalty (64%),

absenteeism (50%) and recruitment (44%).



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

Only 19% see benefits and rewards as better

in SMEs than big firms. Still, 79% say they

outperform them for recognition

and 89% for atmosphere!

"CONSIDERED


BY SME LEADERS"

In %



Train their employees

Reduce absenteeism

Foster innovation and initiative among their employees




Ease their employee’s tasks with new processes


3

7

34

40

38

49

56

67

56

71

82

76

8

10

38

45

50

64

65

73

75

84

89

94 BIG SPENDS ON EQUIPMENT AND HEALTH COVERAGE

99% of the business leaders have implemented

at least one measure to improve Quality of Life at

work.

Currently, equipment, workspace and health insurance

are the main investment areas.

However, career plans, rewards and buying power

measures are set to rise in the upcoming years.





Offer a functional and pleasant working place


Organize Christmas and corporate parties, give gifts at the end of the year


Be strongly committed to preventing accidents, back pain, provide psychological support

Implement various schemes to improve employees’ purchasing power





In %

5.8 MEASURES

Have been implemented on average.

Companies with 50 to 100 employees

and those in the service sector are more

active (6.7 and 6.2, respectively).

Implemented measure


17

23

31

33

34

54

28

35

40

48

51

58

38

58

62

78

78

80

43

42

42

59

75

75

A POWERFUL ARGUMENT FOR HELPING EMPLOYEES MANAGE THEIR PERSONAL LIVES

Among SME leaders who supported employees in managing their personal lives, 80% noticed an

improvement in general atmosphere and 78% saw a rise in productivity. For rewards, 75% noticed an

improvement in these areas. Access to a healthy diet improved the atmosphere for 54% of SME leaders.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








Indian SMEs face tremendous business challenges particularly in regards to HR issues. 80% of managers cited absenteeism as a concern, nearly 30 points above

the survey average. Retention is an issue for 77% of managers, 20+ points above average.

While nearly 100% see the positive impact of Quality of Life on their business and 85% have invested

in at least one Quality of Life measure, only 29% plan to make this investment in the coming years.

In addition, 49% do not plan to offer employee benefits and only 26% currently organize events or parties,

30+ points below the average.


INDIA: A CHALLENGING MARKET FOR QUALITY OF LIFE

75

76

77

77

78

79

79

80

80

80

ABSENTEEISM, A MAJOR CONCERN IN INDIA

Absenteeism shares the title for India’s biggest

challenge, alongside new products/services and

customer loyalty.

Recruitment and staff loyalty are also

"very important" challenges for 77% of SMEs.



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

SMEs feel that healthcare and rewards are poorly

addressed in comparison to big firms. Yet, these

managers are amongst the more convinced of an

SMEs ability to support quick professional

evolution and flexible work organization.

In %







Reduce absenteeism




"CONSIDERED


BY SME LEADERS"

6

14

19

22

26

26

32

36

42

45

43

53

9

20

26

27

27

29

35

41

41

44

46

58 INVESTING IN A PLEASANT WORKPLACE

85% of the business leaders have implemented at least one measure to improve Quality of Life at work.

Providing a pleasant workplace tops the list of Quality of Life

investments (53%); followed by rewards and career plans.

Less than half of Indian SMEs invest in the other

11 measures. Just one third promotes purchasing power,

and a quarter provides food benefits.










Organize big events and corporate parties, give gifts at the end of the year





In %

4.3 MEASURES

Have been implemented on average.

Companies with 50 to 100 employees and

those in the industrial sector are more


Implemented measure


93

97

98

100

98

97

95

97

99

99

97

96

92

93

98

96

94

98

97

99

98

100

97

98

REWARDS, PURCHASING POWER AND FOOD MEASURES TOP THE LIST

100% of SMEs who have implemented measures view all suggested measures as highly effective,

far more than other countries! Benefit ratings are almost identical for improvements in all six areas,

including turnover (92%+).



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








Quality of Life is second nature to SMEs in Mexico.

99% have already implemented at least one Quality of Life measure and 85% have plans to rollout others

in the coming years. SMEs in Mexico have implemented 5.6 Quality of Life measures (vs. 5.2 for survey average). With these measures in place, more than 90% of SMEs have seen firsthand the positive impact that Quality of

Life has on business performance.


MEXICO: QUALITY OF LIFE FRONTRUNNERS

64

64

66

66

66

68

68

70

71

71

STRUGGLING WITH RETENTION

Retention tops Mexican SMEs challenges (71%).

Secondary HR problems are recruitment (66%)

and absenteeism (64%).



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

While only 25% of SME managers consider that

benefits and rewards are better in SMEs than

big firms, 63% say atmosphere is better.

In %







Reduce absenteeism




"CONSIDERED


BY SME LEADERS"

11

25

23

42

32

49

52

50

61

80

65

69

27

45

50

56

57

77

78

82

87

87

92

93 A FESTIVE CULTURE NURTURES QUALITY OF LIFE

Corporate events and parties are by far the most popular

measure for Quality of Life (80%).

A pleasant work space (69%) and equipment (65%)

are also key factors that could surpass big events

in 2 years.

Sharp rises (+20 points) in rewards and purchasing

power are also noted.













Provide access to a healthy an balanced diet


In %

5.6 MEASURES



those in the service sector are more active

(6.7 and 5.7, respectively).

Implemented measure


79

83

80

89

92

94

77

83

83

93

93

93

78

85

83

94

96

96

81

86

83

90

95

96

REWARDS LEAD THE WAY TO HIGHER FINANCIAL TURNOVER

A reward system is closely followed by purchasing power, making easier for employees to manage

their personal lives and providing access to healthy diet. High scores for increased turnover were also

noted by roughly 80% of SMEs.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








90% of Romanian SMEs have already seen the positive impact of Quality of Life measures

on their business performance.

Today, 98% have invested in at least one Quality of Life measure and 75% plan to expand

these efforts in the coming years.

Improving employee health is a specific focus for 70% of SMEs, as they are convinced of the role it plays

in company performance (15% more than the global average).


ROMANIA: A POSITIVE OUTLOOK ON QUALITY OF LIFE

45

47

48

53

54

55

57

61

70

71

75

80

ADDRESSING EMPLOYEE RETENTION

Increasing staff loyalty is seen as "very important"

challenge for 71%.

Attracting new talent and increasing employee

purchasing power is key for more than 50% of SMEs.



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

Only 25% see benefits and rewards as better

in SMEs than big firms, but 57% say

atmosphere is better.

In %



Reduce absenteeism


Increase the purchasing power of your employees


Grow/increase the level of health for your employees





Ease your employee's tasks with new processes

"CONSIDERED


BY SME LEADERS"

9

17

24

43

36

46

37

47

48

75

75

82

25

47

51

52

58

60

62

71

72

85

90

94 EQUIPMENT AND REWARDS BOLSTER QUALITY OF LIFE



Work equipment, workspace and events/parties are clearly

the 3 most popular Quality of Life measures.

But huge growth is planned within 2 years for employee

purchasing power (+30 points)

and rewards (+24).















In %

5.5 MEASURES



those in the transport sector are more active

(6.2 and 5.7, respectively).

Implemented measure


57

46

56

69

70

72

74

56

69

90

92

92

64

58

65

81

83

87

67

53

62

76

87

83

PURCHASING POWER GETS HIGHEST VOTE

Measures to increase employee purchasing power provided the most noticeable benefits, which were

equally split between general atmosphere, productivity and reputation. They strongly impact

turnover as well. High scores were also given by SME leaders for reward systems and healthy diet.



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








Although Turkish SMEs implement fewer Quality of Life actions than other countries (on average 3.8 vs. 5.2), food/balanced diet actions are much more widely implemented here than in all other survey countries.

With 73% in the "Defiant" category, Turkey has by far the largest group of SME leaders who do not recognize

the impact of Quality of Life on performance.

Yet, 75% have implemented at least one measure, and more than 90% of those who did so noticed

improvements in atmosphere and productivity!


TURKEY: A CHALLENGE, AND AN OPPORTUNITY

42

46

48

49

49

54

56

57

62

63

BIGGEST HR ISSUES: RECRUITMENT AND RETENTION

The two biggest HR difficulties are recruiting

and retaining employees.

Staff loyalty is a "very important" challenge for 57%

of SMEs.

Absenteeism affects half of the SMEs.



HOW DO SMEs MEASURE

UP TO BIG BUSINESS?

Most SME managers believe that

big firms perform better than SMEs

on every HR issue.

In %







Ease your employee's tasks with new processes



Reduce absenteeism

"CONSIDERED


BY SME LEADERS"

2

6

9

17

16

20

22

22

30

48

45

52

6

10

16

27

27

28

28

30

38

53

53

58 FOOD IS THE NR.2 DRIVER OF QUALITY OF LIFE



Food is 2nd most popular measure already implemented

and is also 2nd among those planned within 2 years.

The biggest rise over 2 years will be in measures

to improve employees’ purchasing power:

from 16% to 27%.















In %

3.8 MEASURES



those in the industrial sector are more


Implemented measure


71

84

82

87

90

92

77

87

88

91

91

92

81

84

91

92

97

87

79

87

90

90

97

96

REWARDS DELIVER BEST RESPONSE FROM SME LEADERS

96% who implemented rewards report an improved atmosphere. Healthy diet and purchasing power were

close seconds. Rewards and making easier for employees to manage personal lives equally impact productivity.

Note: very high scores for increased financial turnover at 70%+ (+10% compared to average of countries).



PROVIDING ACCESS

TO A HEALTHY AND

BALANCE DIET

% "noticed an

improvement

following the

implementation

of measures"

IMPROVING

EMPLOYEES’

PURCHASING

POWER

MAKING EASIER FOR

EMPLOYEES TO

MANAGE THEIR

PERSONAL LIVES

REWARDING

PERFORMANCE

THROUGH BONUSES,

GIFT VOUCHERS…








Contact

Sodexo Benefits and Rewards Services

Brand and Communications Department

255, quai de la Bataille de Stalingrad

92866 Issy-les-Moulineaux Cedex 9 – France

Tel : +33 (0)1 57 85 75 00

www.sodexo.com


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