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CONFIDENTIAL

Summary Report

April 03, 2006 06:48:35 U.S. Central Time (GMT/UTC -6) Film Tracking Study France -

Film Tracking Study FranceTracking Summary Field Dates: March 31 - April 2, 2006WEIGHTED Int'l Territory: France

OPENING THIS WEEK STUDIO AWARENESS INTEREST - AWARE INTEREST - ALL CHOICE

Unaided Aware Definitely Def/Prob Def Not Definitely Def/Prob Def Not First All Top Three First O/R

16 BLOCS (16 BLOCKS) Metro 2% 24% 18% 44% 11% 7% 24% 28% 2% 6% 3%

ENFERMES DEHORS UGC 4% 29% 22% 46% 15% 9% 21% 31% 3% 9% 4%

FIREWALL WB 2% 24% 10% 36% 18% 3% 19% 29% 2% 6% 4%

JEAN-PHILIPPE, L'IDOLE DES JEUNES (... Mars 12% 58% 16% 40% 23% 10% 28% 31% 5% 15% 8%

L'AGE DE GLACE 2 (ICE AGE 2: THE M... Fox 20% 84% 46% 74% 7% 41% 67% 10% 27% 50% 36%

OPENING NEXT WEEK

ASTERIX ET LES VIKINGS SND 6% 63% 19% 44% 14% 13% 34% 20% 2% 18% -

BRIGADES DU TIGRE, LES TFMIR 4% 46% 15% 39% 14% 8% 26% 26% 2% 9% -

CABARET PARADIS Pyra 1% 11% 11% 25% 33% 2% 7% 42% 0% 1% -

FOG, THE Mars 1% 19% 15% 38% 13% 4% 12% 34% 2% 5% -

INSIDE MAN UIP 1% 9% 21% 57% 6% 5% 25% 27% 1% 5% -

RENT SPRI 0% 2% 8% 21% 21% 1% 4% 41% 0% 1% -

WILD, THE BVI 3% 16% 18% 34% 18% 4% 15% 32% 1% 3% -

OPENING IN TWO WEEKS

ENFANTS DU PAYS, LES Bac 0% 1% 0% 13% 0% 1% 8% 41% 0% 2% -

OSS 117: LE CAIRE NID D'ESPIONS SPRI 5% 43% 17% 46% 19% 10% 27% 31% 3% 11% -

V FOR VENDETTA WB 4% 34% 24% 50% 11% 9% 21% 30% 5% 12% -

OPENING IN THREE WEEKS

AMI PARFAIT, UN Pyra 0% 4% 23% 58% 5% 4% 14% 36% 0% 3% -

ANTARTICA, PRISONNIERS DU FROID ... BVI 0% 6% 15% 35% 16% 4% 14% 36% 1% 2% -

CAMPING Pathé 6% 34% 20% 42% 13% 9% 22% 31% 1% 5% -

DATE MOVIE Fox 0% 2% 33% 58% 0% 2% 7% 39% 1% 2% -

SILENT HILL Metro 2% 27% 27% 48% 19% 10% 24% 32% 3% 12% -

OPENING IN FOUR OR MORE WEEKS

MISSION: IMPOSSIBLE III UIP 3% 56% 32% 54% 9% 23% 42% 19% 5% 24% -

QUATRE ETOILES Mars 0% 5% 24% 76% 4% 2% 15% 35% 1% 3% -

CONFIDENTIAL

Summary Report


PREVIOUSLY RELEASED STUDIO AWARENESS INTEREST - AWARE INTEREST - ALL CHOICE

Unaided Aware Definitely Def/Prob Def Not Definitely Def/Prob Def Not First All Top Three First O/R

BASIC INSTINCT 2 Ocean 33% 88% 17% 38% 17% 15% 35% 19% 6% 19% 9%

BIG MAMMA 2 (BIG MOMMA'S HOUSE 2) Fox 15% 72% 11% 22% 38% 9% 18% 40% 3% 13% 4%

DESTINATION FINALE 3 (FINAL DESTIN... Metro 22% 67% 18% 34% 17% 13% 27% 29% 9% 20% 11%

DOUBLURE, LA SPRI 44% 78% 28% 59% 7% 24% 52% 11% 15% 35% 18%

PINK PANTHER, THE Fox 13% 63% 7% 24% 21% 5% 18% 26% 1% 7% 3%

CONFIDENTIAL

Summary Chart


Film Tracking Study FranceKey Tracking Measures Chart Field Dates: March 31 - April 2, 2006Among Opening Films Int'l Territory: France

FILM STUDIO = Total Unaided = Total Aware= Definite Aware = First Choice

OPENING WEEK

16 BLOCS (16 BLOCKS) Metro

2%24%

18%2%

ENFERMES DEHORS UGC

4%29%

22%3%

FIREWALL WB

2%24%

10%2%

JEAN-PHILIPPE, L'IDOLE D... Mars

12%58%

16%5%

L'AGE DE GLACE 2 (ICE A... Fox

20%84%

46%27%

CONFIDENTIAL

Summary Chart



ONE WEEK OUT

ASTERIX ET LES VIKINGS SND

6%63%

19%2%

BRIGADES DU TIGRE, LES TFMIR

4%46%

15%2%

CABARET PARADIS Pyra

1%11%11%

0%

FOG, THE Mars

1%19%

15%2%

INSIDE MAN UIP

1%9%

21%1%

RENT SPRI

0%2%

8%0%

WILD, THE BVI

3%16%

18%1%

CONFIDENTIAL

Summary Chart



TWO WEEKS OUT

ENFANTS DU PAYS, LES Bac

0%1%

0%0%

OSS 117: LE CAIRE NID D'... SPRI

5%43%

17%3%

V FOR VENDETTA WB

4%34%

24%5%

THREE WEEKS OUT

AMI PARFAIT, UN Pyra

0%4%

23%0%

ANTARTICA, PRISONNIERS... BVI

0%6%

15%1%

CAMPING Pathé

6%34%

20%1%

DATE MOVIE Fox

0%2%

33%1%

SILENT HILL Metro

2%27%27%

3%

CONFIDENTIAL

Summary Chart



FOUR OR MORE WEEKS OUT

MISSION: IMPOSSIBLE III UIP

3%56%

32%5%

QUATRE ETOILES Mars

0%5%

24%1%

CONFIDENTIAL

First Choice Report


Film Tracking Study FranceFirst Choice Summary Field Dates: March 31 - April 2, 2006Among All Int'l Territory: France

FILM STUDIO TOTAL GENDER AGE GENDER / AGE GEOGRAPHY

Male Female Under 25 25 Plus 13-17 18-24 25-34 35-49 MU25 MO25 FU25 FO25 Large Cities Small Cities

BASE:TOTAL 389 192 197 192 197 92 100 100 97 92 100 100 97 225 164

L'AGE DE GLACE 2 (ICE AGE 2: THE ME... Fox 27% 23% 30% 32% 21% 30% 34% 23% 20% 29% 17% 35% 26% 24% 30%

DOUBLURE, LA SPRI 15% 15% 16% 13% 18% 14% 12% 15% 21% 10% 19% 16% 16% 16% 15%

DESTINATION FINALE 3 (FINAL DESTINAT... Metro 9% 9% 9% 11% 6% 15% 8% 10% 2% 15% 3% 8% 9% 10% 7%

BASIC INSTINCT 2 Ocean 6% 6% 6% 4% 9% 2% 5% 6% 11% 4% 8% 3% 9% 4% 9%

V FOR VENDETTA WB 5% 5% 4% 5% 4% 5% 5% 7% 1% 4% 6% 6% 2% 7% 1%

JEAN-PHILIPPE, L'IDOLE DES JEUNES (JE... Mars 5% 3% 7% 3% 7% 3% 3% 5% 8% 3% 3% 3% 10% 5% 5%

MISSION: IMPOSSIBLE III UIP 5% 7% 4% 3% 7% 2% 4% 8% 6% 5% 8% 1% 6% 4% 6%

BIG MAMMA 2 (BIG MOMMA'S HOUSE 2) Fox 3% 2% 5% 5% 1% 5% 5% 0% 2% 3% 0% 7% 2% 4% 2%

ENFERMES DEHORS UGC 3% 5% 0% 3% 3% 2% 3% 3% 2% 5% 5% 0% 0% 4% 1%

OSS 117: LE CAIRE NID D'ESPIONS SPRI 3% 4% 2% 2% 3% 0% 4% 3% 3% 2% 5% 2% 1% 2% 3%

SILENT HILL Metro 3% 2% 4% 5% 1% 4% 5% 2% 0% 3% 1% 6% 1% 3% 2%

FOG, THE Mars 2% 3% 2% 4% 1% 7% 1% 2% 0% 3% 2% 4% 0% 3% 1%

FIREWALL WB 2% 3% 0% 1% 2% 2% 0% 0% 4% 2% 4% 0% 0% 1% 2%

16 BLOCS (16 BLOCKS) Metro 2% 3% 1% 0% 4% 0% 0% 2% 5% 0% 5% 0% 2% 2% 1%

ASTERIX ET LES VIKINGS SND 2% 2% 2% 3% 2% 2% 3% 1% 2% 3% 1% 2% 2% 2% 2%

BRIGADES DU TIGRE, LES TFMIR 2% 3% 1% 1% 3% 1% 0% 4% 2% 1% 4% 0% 2% 1% 3%

PINK PANTHER, THE Fox 1% 2% 1% 1% 2% 0% 1% 1% 3% 1% 2% 0% 2% 0% 2%

DATE MOVIE Fox 1% 1% 1% 1% 0% 0% 2% 0% 0% 1% 0% 1% 0% 1% 0%

ANTARTICA, PRISONNIERS DU FROID (E... BVI 1% 0% 1% 1% 1% 0% 1% 0% 1% 0% 0% 1% 1% 1% 0%

INSIDE MAN UIP 1% 1% 2% 1% 2% 0% 1% 2% 2% 0% 2% 1% 2% 1% 1%

WILD, THE BVI 1% 1% 1% 1% 1% 2% 0% 1% 0% 1% 0% 1% 1% 1% 0%

CAMPING Pathé 1% 1% 2% 2% 1% 1% 2% 0% 1% 0% 1% 3% 0% 0% 2%

QUATRE ETOILES Mars 1% 2% 1% 0% 2% 0% 0% 3% 1% 0% 3% 0% 1% 1% 1%

RENT SPRI 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

CABARET PARADIS Pyra 0% 1% 0% 0% 1% 0% 0% 0% 1% 0% 1% 0% 0% 0% 1%

AMI PARFAIT, UN Pyra 0% 0% 1% 0% 1% 0% 0% 1% 0% 0% 0% 0% 1% 0% 1%

CONFIDENTIAL

First Choice Report


First Choice Summary Field Dates: March 31 - April 2, 2006Among All (cont) Int'l Territory: France



BASE:TOTAL 389 192 197 192 197 92 100 100 97 92 100 100 97 225 164

ENFANTS DU PAYS, LES Bac 0% 0% 1% 0% 1% 0% 0% 0% 1% 0% 0% 0% 1% 0% 1%

* DENOTES SMALL SAMPLE SIZE

First Choice Summary Field Dates: March 31 - April 2, 2006Open/Released Int'l Territory: France



BASE:TOTAL 389 192 197 192 197 92 100 100 97 92 100 100 97 225 164


DOUBLURE, LA SPRI 18% 18% 19% 14% 23% 15% 12% 20% 27% 10% 26% 17% 21% 18% 20%





FIREWALL WB 4% 4% 3% 3% 5% 2% 3% 3% 6% 3% 5% 2% 4% 4% 2%





CONFIDENTIAL

First Choice Report


First Choice Summary Field Dates: March 31 - April 2, 2006Among O/R Definitely Int'l Territory: FranceAmong those going to the movies this weekend



BASE:TOTAL 76 31* 45* 37* 39* 17* 20* 19* 20* 14* 17* 23* 22* 47* 29*


DOUBLURE, LA SPRI 26% 19% 33% 27% 28% 35% 20% 26% 30% 14% 24% 35% 32% 26% 31%



FIREWALL WB 4% 6% 2% 3% 5% 0% 5% 5% 5% 7% 6% 0% 5% 4% 3%







First Choice Summary Field Dates: March 31 - April 2, 2006Among O/R Def/Prob Int'l Territory: FranceAmong those going to the movies this weekend



BASE:TOTAL 151 64 87 82 69 33* 49* 33* 36* 34* 30* 48* 39* 101 50


DOUBLURE, LA SPRI 21% 17% 25% 20% 25% 27% 14% 15% 33% 12% 23% 25% 26% 26% 31%





CONFIDENTIAL

First Choice Report


First Choice Summary Field Dates: March 31 - April 2, 2006O/R Def/Prob (cont) Int'l Territory: France



BASE:TOTAL 151 64 87 82 69 33* 49* 33* 36* 34* 30* 48* 39* 101 50

FIREWALL WB 4% 5% 3% 2% 6% 0% 4% 6% 6% 3% 7% 2% 5% 4% 3%





How likely are you to go to the movies this coming weekend, that is between Thursday night and Sunday Night?

RESPONSE TOTAL GENDER AGE GENDER / AGE GEOGRAPHY


389 192 197 192 197 92 100 100 97 92 100 100 97 225 164

Definitely 20% 16% 23% 19% 20% 18% 20% 19% 21% 15% 17% 23% 23% 21% 18%

Probably 19% 17% 21% 23% 15% 17% 29% 14% 16% 22% 13% 25% 18% 24% 13%

Not Sure 16% 17% 16% 16% 17% 20% 12% 17% 18% 18% 16% 13% 19% 18% 15%

Probably not 18% 20% 16% 20% 17% 21% 19% 20% 13% 23% 18% 17% 15% 17% 20%

Defintiely not 26% 29% 24% 22% 31% 24% 20% 30% 32% 22% 36% 22% 26% 20% 35%


CONFIDENTIAL

Segment Report


Film Tracking Study FranceAudience Segment Field Dates: March 31 - April 2, 2006w/Overall Weighted Int'l Territory: France

Film:

Release Date:

Field Dates:

16 BLOCS (16 BLOCKS) / Metro

April 5, 2006

March 31 - April 2, 2006

AWARENESS INTEREST-AWARE INTEREST-ALL CHOICE HOW AWARE

Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have

Preview TV Poster Internet Radio

(weighted)

OVERALL

389 2% 24% 18% 44% 11% 7% 24% 28% 2% 6% 3% 1% 15% 13% 55% 22% 1%

PERSONS

13-17 92 3% 25% 9% 39% 9% 3% 20% 27% 0% 1% 0 1% 17% 13% 57% 17% 0%

18-24 100 2% 24% 17% 46% 8% 8% 24% 28% 0% 8% 5% 0% 25% 21% 46% 17% 4%

25-34 100 3% 28% 21% 46% 18% 7% 25% 30% 2% 7% 4% 0% 7% 11% 61% 32% 0%

35-49 97 1% 21% 30% 50% 5% 10% 25% 27% 5% 9% 3% 2% 10% 5% 50% 25% 0%

Under 25 192 3% 24% 13% 43% 9% 6% 22% 28% 0% 5% 3% 1% 21% 17% 51% 17% 2%

25 Plus 197 2% 24% 25% 48% 13% 9% 25% 28% 4% 8% 4% 1% 8% 8% 56% 29% 0%

MALES

Males 192 3% 29% 23% 57% 7% 10% 31% 23% 3% 9% 5% 1% 14% 11% 48% 30% 2%

13-17 42* 2% 29% 17% 58% 0% 7% 29% 19% 0% 2% 0 2% 17% 17% 42% 33% 0%

18-24 50 4% 28% 21% 71% 0% 10% 36% 18% 0% 12% 8% 0% 21% 21% 43% 29% 7%

Under 25 92 3% 28% 19% 65% 0% 9% 33% 18% 0% 8% 4% 1% 19% 19% 42% 31% 4%

25 Plus 100 2% 30% 27% 50% 13% 11% 30% 27% 5% 11% 6% 0% 10% 3% 53% 30% 0%

FEMALES

Females 197 2% 20% 13% 28% 15% 5% 16% 33% 1% 4% 1% 1% 15% 15% 62% 13% 0%

13-17 50 4% 22% 0% 18% 18% 0% 12% 34% 0% 0% 0 0% 18% 9% 73% 0% 0%

18-24 50 0% 20% 10% 10% 20% 6% 12% 38% 0% 4% 2% 0% 30% 20% 50% 0% 0%

Under 25 100 2% 21% 5% 14% 19% 3% 12% 36% 0% 2% 1% 0% 24% 14% 62% 0% 0%

25 Plus 97 2% 19% 22% 44% 11% 6% 20% 30% 2% 5% 1% 2% 6% 17% 61% 28% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

AMI PARFAIT, UN / Pyra

April 26, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 4% 23% 58% 5% 4% 14% 36% 0% 3% - 0% 11% 36% 36% 16% 6%

PERSONS

13-17 92 0% 3% 0% 0% 0% 2% 13% 33% 0% 1% - 0% 0% 33% 33% 0% 33%

18-24 100 0% 3% 33% 67% 0% 3% 12% 40% 0% 3% - 0% 0% 33% 67% 33% 0%

25-34 100 0% 2% 50% 100% 0% 3% 11% 39% 1% 2% - 0% 0% 50% 0% 50% 0%

35-49 97 0% 7% 14% 71% 14% 6% 22% 33% 0% 4% - 1% 29% 29% 29% 14% 0%

Under 25 192 0% 3% 17% 33% 0% 3% 13% 36% 0% 2% - 0% 0% 33% 50% 17% 17%

25 Plus 197 0% 5% 22% 78% 11% 5% 16% 36% 1% 3% - 1% 22% 33% 22% 22% 0%

MALES

Males 192 0% 4% 0% 50% 0% 1% 11% 33% 0% 2% - 1% 13% 38% 38% 13% 13%

13-17 42* 0% 5% 0% 0% 0% 0% 14% 26% 0% 0% - 0% 0% 0% 50% 0% 50%

18-24 50 0% 4% 0% 50% 0% 0% 4% 30% 0% 0% - 0% 0% 50% 50% 50% 0%

Under 25 92 0% 4% 0% 25% 0% 0% 9% 28% 0% 0% - 0% 0% 25% 50% 25% 25%

25 Plus 100 0% 4% 0% 75% 0% 2% 13% 37% 0% 3% - 1% 25% 50% 25% 0% 0%

FEMALES

Females 197 0% 4% 43% 71% 14% 6% 18% 40% 1% 4% - 0% 14% 29% 29% 29% 0%

13-17 50 0% 2% 0% 0% 0% 4% 12% 38% 0% 2% - 0% 0% 100% 0% 0% 0%

18-24 50 0% 2% 100% 100% 0% 6% 20% 50% 0% 6% - 0% 0% 0% 100% 0% 0%

Under 25 100 0% 2% 50% 50% 0% 5% 16% 44% 0% 4% - 0% 0% 50% 50% 0% 0%

25 Plus 97 0% 5% 40% 80% 20% 7% 20% 35% 1% 3% - 0% 20% 20% 20% 40% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

ANTARTICA, PRISONNIERS DU FROID ... / BVI

April 26, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 6% 15% 35% 16% 4% 14% 36% 1% 2% - 0% 15% 15% 37% 32% 4%

PERSONS

13-17 92 0% 4% 25% 25% 0% 4% 13% 34% 0% 1% - 0% 25% 25% 75% 25% 25%

18-24 100 0% 8% 13% 38% 0% 2% 11% 39% 1% 3% - 0% 0% 13% 25% 38% 0%

25-34 100 0% 5% 0% 20% 40% 1% 12% 35% 0% 1% - 0% 20% 20% 40% 0% 0%

35-49 97 0% 8% 25% 50% 25% 7% 21% 36% 1% 4% - 1% 25% 13% 25% 38% 0%

Under 25 192 0% 6% 17% 33% 0% 3% 12% 36% 1% 2% - 0% 8% 17% 42% 33% 8%

25 Plus 197 0% 7% 15% 38% 31% 4% 16% 36% 1% 3% - 1% 23% 15% 31% 23% 0%

MALES

Males 192 0% 8% 20% 40% 13% 4% 16% 30% 0% 3% - 0% 20% 20% 33% 13% 7%

13-17 42* 0% 7% 33% 33% 0% 7% 14% 26% 0% 2% - 0% 33% 33% 67% 33% 33%

18-24 50 0% 8% 0% 25% 0% 0% 10% 30% 0% 4% - 0% 0% 25% 25% 0% 0%

Under 25 92 0% 8% 14% 29% 0% 3% 12% 28% 0% 3% - 0% 14% 29% 43% 14% 14%

25 Plus 100 0% 8% 25% 50% 25% 4% 20% 32% 0% 3% - 0% 25% 13% 25% 13% 0%

FEMALES

Females 197 0% 5% 10% 30% 20% 4% 12% 42% 1% 2% - 1% 10% 10% 40% 50% 0%

13-17 50 0% 2% 0% 0% 0% 2% 12% 40% 0% 0% - 0% 0% 0% 100% 0% 0%

18-24 50 0% 8% 25% 50% 0% 4% 12% 48% 2% 2% - 0% 0% 0% 25% 75% 0%

Under 25 100 0% 5% 20% 40% 0% 3% 12% 44% 1% 1% - 0% 0% 0% 40% 60% 0%

25 Plus 97 0% 5% 0% 20% 40% 4% 12% 39% 1% 2% - 1% 20% 20% 40% 40% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

ASTERIX ET LES VIKINGS / SND

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 6% 63% 19% 44% 14% 13% 34% 20% 2% 18% - 1% 23% 34% 39% 17% 9%

PERSONS

13-17 92 3% 65% 18% 45% 8% 14% 39% 15% 2% 20% - 1% 20% 33% 53% 20% 15%

18-24 100 8% 75% 21% 47% 16% 17% 37% 17% 3% 19% - 0% 21% 33% 37% 19% 7%

25-34 100 9% 60% 13% 42% 13% 9% 31% 19% 1% 16% - 0% 23% 35% 37% 13% 3%

35-49 97 4% 53% 24% 43% 18% 13% 29% 31% 2% 18% - 1% 27% 29% 29% 14% 10%

Under 25 192 6% 70% 20% 46% 13% 16% 38% 16% 3% 19% - 1% 21% 33% 44% 19% 10%

25 Plus 197 7% 56% 18% 42% 15% 11% 30% 25% 2% 17% - 1% 25% 32% 33% 14% 6%

MALES

Males 192 4% 60% 19% 43% 14% 13% 34% 16% 2% 18% - 0% 19% 37% 45% 19% 10%

13-17 42* 2% 64% 19% 44% 4% 14% 48% 7% 2% 24% - 0% 15% 37% 63% 26% 19%

18-24 50 4% 62% 26% 39% 19% 16% 26% 18% 4% 20% - 0% 16% 48% 42% 19% 10%

Under 25 92 3% 63% 22% 41% 12% 15% 36% 13% 3% 22% - 0% 16% 43% 52% 22% 14%

25 Plus 100 5% 58% 16% 45% 16% 11% 32% 19% 1% 15% - 0% 22% 31% 38% 16% 7%

FEMALES

Females 197 8% 66% 19% 45% 14% 14% 34% 25% 2% 18% - 1% 26% 29% 35% 15% 7%

13-17 50 4% 66% 18% 45% 12% 14% 32% 22% 2% 16% - 2% 24% 30% 45% 15% 12%

18-24 50 12% 88% 18% 52% 14% 18% 48% 16% 2% 18% - 0% 25% 23% 34% 18% 5%

Under 25 100 8% 77% 18% 49% 13% 16% 40% 19% 2% 17% - 1% 25% 26% 39% 17% 8%

25 Plus 97 8% 55% 21% 40% 15% 11% 28% 31% 2% 19% - 1% 28% 34% 28% 11% 6%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

BASIC INSTINCT 2 / Ocean

March 29, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 33% 88% 17% 38% 17% 15% 35% 19% 6% 19% 9% 4% 24% 44% 30% 26% 13%

PERSONS

13-17 92 24% 78% 11% 36% 14% 9% 29% 17% 2% 10% 5% 1% 18% 47% 36% 32% 13%

18-24 100 33% 91% 18% 31% 19% 17% 30% 22% 5% 20% 9% 5% 23% 37% 37% 23% 10%

25-34 100 39% 90% 17% 34% 17% 15% 32% 17% 6% 22% 6% 5% 19% 44% 26% 24% 14%

35-49 97 38% 91% 22% 52% 18% 20% 49% 22% 11% 25% 14% 5% 36% 47% 19% 27% 16%

Under 25 192 29% 85% 15% 33% 17% 13% 30% 20% 4% 15% 7% 3% 21% 42% 37% 27% 11%

25 Plus 197 39% 90% 19% 43% 17% 17% 41% 19% 9% 23% 10% 5% 28% 46% 22% 26% 15%

MALES

Males 192 30% 90% 19% 40% 15% 17% 38% 16% 6% 21% 10% 5% 23% 43% 31% 32% 15%

13-17 42* 7% 79% 9% 39% 9% 7% 31% 10% 5% 12% 7% 2% 24% 48% 42% 39% 15%

18-24 50 30% 92% 22% 33% 13% 20% 32% 14% 4% 22% 10% 6% 20% 39% 35% 26% 11%

Under 25 92 20% 86% 16% 35% 11% 14% 32% 12% 4% 17% 9% 4% 22% 43% 38% 32% 13%

25 Plus 100 40% 93% 20% 44% 17% 19% 43% 19% 8% 24% 11% 6% 25% 43% 25% 32% 17%

FEMALES

Females 197 37% 86% 15% 37% 20% 14% 33% 23% 6% 18% 8% 3% 25% 44% 28% 21% 11%

13-17 50 38% 78% 13% 33% 18% 10% 28% 24% 0% 8% 4% 0% 13% 46% 31% 26% 10%

18-24 50 36% 90% 13% 29% 24% 14% 28% 30% 6% 18% 8% 4% 27% 36% 40% 20% 9%

Under 25 100 37% 84% 13% 31% 21% 12% 28% 27% 3% 13% 6% 2% 20% 40% 36% 23% 10%

25 Plus 97 37% 88% 18% 42% 18% 15% 38% 20% 9% 23% 9% 4% 31% 48% 20% 19% 13%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

BIG MAMMA 2 (BIG MOMMA'S HOUSE 2) / Fox

March 22, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 15% 72% 11% 22% 38% 9% 18% 40% 3% 13% 4% 7% 24% 22% 46% 25% 5%

PERSONS

13-17 92 18% 72% 15% 29% 26% 13% 25% 26% 5% 24% 9% 10% 26% 26% 56% 33% 5%

18-24 100 22% 79% 10% 20% 35% 8% 16% 41% 5% 12% 3% 6% 25% 18% 51% 25% 6%

25-34 100 7% 71% 7% 15% 49% 6% 16% 46% 0% 10% 1% 4% 20% 23% 44% 21% 7%

35-49 97 13% 64% 13% 24% 39% 9% 16% 48% 2% 8% 3% 6% 24% 21% 35% 19% 2%

Under 25 192 20% 76% 12% 24% 31% 10% 20% 34% 5% 18% 6% 8% 26% 21% 53% 29% 6%

25 Plus 197 10% 68% 10% 20% 44% 8% 16% 47% 1% 9% 2% 5% 22% 22% 40% 20% 5%

MALES

Males 192 10% 71% 10% 19% 38% 8% 16% 39% 2% 11% 3% 7% 26% 19% 45% 29% 6%

13-17 42* 14% 74% 16% 29% 19% 17% 26% 24% 2% 24% 10% 17% 29% 23% 55% 35% 3%

18-24 50 16% 76% 11% 24% 32% 8% 18% 34% 4% 12% 0 6% 26% 16% 47% 34% 8%

Under 25 92 15% 75% 13% 26% 26% 12% 22% 29% 3% 17% 4% 11% 28% 19% 51% 35% 6%

25 Plus 100 6% 67% 6% 12% 49% 5% 11% 48% 0% 5% 2% 3% 25% 19% 39% 24% 6%

FEMALES

Females 197 20% 72% 13% 25% 37% 10% 20% 42% 5% 16% 5% 6% 21% 24% 49% 20% 4%

13-17 50 22% 70% 14% 29% 31% 10% 24% 28% 8% 24% 8% 4% 23% 29% 57% 31% 6%

18-24 50 28% 82% 10% 17% 39% 8% 14% 48% 6% 12% 6% 6% 24% 20% 54% 17% 5%

Under 25 100 25% 76% 12% 22% 36% 9% 19% 38% 7% 18% 7% 5% 24% 24% 55% 24% 5%

25 Plus 97 14% 68% 14% 27% 39% 10% 22% 46% 2% 13% 2% 7% 18% 24% 41% 17% 3%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

BRIGADES DU TIGRE, LES / TFMIR

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 4% 46% 15% 39% 14% 8% 26% 26% 2% 9% - 1% 24% 31% 19% 23% 7%

PERSONS

13-17 92 1% 27% 20% 36% 12% 5% 17% 28% 1% 2% - 0% 24% 20% 20% 20% 8%

18-24 100 2% 43% 12% 28% 21% 7% 22% 32% 0% 5% - 1% 26% 28% 26% 16% 7%

25-34 100 7% 56% 13% 45% 13% 7% 29% 25% 4% 12% - 0% 20% 29% 11% 32% 7%

35-49 97 7% 59% 19% 51% 7% 11% 37% 20% 2% 19% - 2% 25% 46% 19% 23% 7%

Under 25 192 2% 35% 15% 31% 18% 6% 20% 30% 1% 4% - 1% 25% 25% 24% 18% 7%

25 Plus 197 7% 57% 16% 48% 10% 9% 33% 22% 3% 15% - 1% 22% 37% 15% 27% 7%

MALES

Males 192 4% 49% 14% 42% 11% 7% 30% 20% 3% 11% - 1% 21% 37% 16% 26% 9%

13-17 42* 0% 24% 20% 40% 10% 5% 24% 19% 2% 5% - 0% 30% 20% 20% 30% 0%

18-24 50 0% 38% 11% 26% 16% 6% 22% 20% 0% 4% - 2% 26% 37% 21% 16% 11%

Under 25 92 0% 32% 14% 31% 14% 5% 23% 20% 1% 4% - 1% 28% 31% 21% 21% 7%

25 Plus 100 7% 66% 14% 47% 9% 9% 37% 20% 4% 18% - 1% 18% 39% 14% 29% 11%

FEMALES

Females 197 5% 44% 17% 41% 15% 8% 23% 32% 1% 8% - 1% 26% 28% 21% 21% 5%

13-17 50 2% 30% 20% 33% 13% 6% 12% 36% 0% 0% - 0% 20% 20% 20% 13% 13%

18-24 50 4% 48% 13% 29% 25% 8% 22% 44% 0% 6% - 0% 25% 21% 29% 17% 4%

Under 25 100 3% 39% 15% 31% 21% 7% 17% 40% 0% 3% - 0% 23% 21% 26% 15% 8%

25 Plus 97 7% 48% 19% 49% 11% 9% 29% 25% 2% 12% - 1% 28% 34% 17% 26% 2%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

CABARET PARADIS / Pyra

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 1% 11% 11% 25% 33% 2% 7% 42% 0% 1% - 0% 22% 27% 25% 20% 7%

PERSONS

13-17 92 1% 9% 13% 25% 38% 2% 10% 36% 0% 0% - 0% 13% 0% 13% 38% 0%

18-24 100 0% 10% 0% 20% 40% 0% 4% 47% 0% 0% - 0% 50% 20% 30% 10% 10%

25-34 100 2% 16% 13% 19% 38% 2% 7% 41% 0% 1% - 0% 13% 31% 13% 13% 6%

35-49 97 2% 10% 20% 40% 10% 2% 9% 45% 1% 2% - 0% 10% 60% 50% 20% 10%

Under 25 192 1% 9% 6% 22% 39% 1% 7% 42% 0% 0% - 0% 33% 11% 22% 22% 6%

25 Plus 197 2% 13% 15% 27% 27% 2% 8% 43% 1% 2% - 0% 12% 42% 27% 15% 8%

MALES

Males 192 1% 11% 24% 33% 29% 3% 8% 37% 1% 1% - 0% 24% 38% 24% 29% 14%

13-17 42* 0% 7% 33% 67% 33% 5% 12% 24% 0% 0% - 0% 0% 0% 0% 67% 0%

18-24 50 0% 10% 0% 20% 40% 0% 6% 40% 0% 0% - 0% 40% 40% 40% 20% 20%

Under 25 92 0% 9% 13% 38% 38% 2% 9% 33% 0% 0% - 0% 25% 25% 25% 38% 13%

25 Plus 100 2% 13% 31% 31% 23% 4% 8% 41% 1% 1% - 0% 23% 46% 23% 23% 15%

FEMALES

Females 197 2% 12% 0% 17% 35% 0% 7% 48% 0% 1% - 0% 17% 22% 26% 9% 0%

13-17 50 2% 10% 0% 0% 40% 0% 8% 46% 0% 0% - 0% 20% 0% 20% 20% 0%

18-24 50 0% 10% 0% 20% 40% 0% 2% 54% 0% 0% - 0% 60% 0% 20% 0% 0%

Under 25 100 1% 10% 0% 10% 40% 0% 5% 50% 0% 0% - 0% 40% 0% 20% 10% 0%

25 Plus 97 2% 13% 0% 23% 31% 0% 8% 45% 0% 2% - 0% 0% 38% 31% 8% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

CAMPING / Pathé

April 26, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 6% 34% 20% 42% 13% 9% 22% 31% 1% 5% - 1% 18% 36% 20% 18% 5%

PERSONS

13-17 92 3% 21% 16% 32% 5% 9% 18% 28% 1% 2% - 1% 5% 42% 26% 21% 5%

18-24 100 9% 41% 27% 46% 15% 13% 23% 29% 2% 6% - 0% 24% 32% 27% 20% 7%

25-34 100 2% 33% 12% 30% 12% 5% 13% 36% 0% 5% - 1% 18% 42% 12% 6% 3%

35-49 97 8% 42% 22% 54% 17% 11% 34% 32% 1% 8% - 1% 20% 37% 15% 24% 2%

Under 25 192 6% 31% 23% 42% 12% 11% 21% 29% 2% 4% - 1% 18% 35% 27% 20% 7%

25 Plus 197 5% 38% 18% 43% 15% 8% 23% 34% 1% 7% - 1% 19% 39% 14% 16% 3%

MALES

Males 192 6% 31% 17% 40% 15% 8% 20% 31% 1% 3% - 0% 17% 30% 23% 18% 7%

13-17 42* 2% 21% 22% 33% 11% 12% 24% 21% 0% 0% - 0% 0% 22% 33% 44% 11%

18-24 50 8% 36% 11% 39% 22% 6% 18% 32% 0% 4% - 0% 17% 33% 33% 22% 11%

Under 25 92 5% 29% 15% 37% 19% 9% 21% 27% 0% 2% - 0% 11% 30% 33% 30% 11%

25 Plus 100 6% 33% 18% 42% 12% 7% 20% 34% 1% 3% - 0% 21% 30% 15% 9% 3%

FEMALES

Females 197 6% 38% 23% 45% 12% 11% 24% 32% 2% 8% - 2% 20% 43% 16% 18% 3%

13-17 50 4% 20% 10% 30% 0% 6% 14% 34% 2% 4% - 2% 10% 60% 20% 0% 0%

18-24 50 10% 46% 39% 52% 9% 20% 28% 26% 4% 8% - 0% 30% 30% 22% 17% 4%

Under 25 100 7% 33% 30% 45% 6% 13% 21% 30% 3% 6% - 1% 24% 39% 21% 12% 3%

25 Plus 97 4% 42% 17% 44% 17% 9% 27% 34% 0% 10% - 2% 17% 46% 12% 22% 2%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

DATE MOVIE / Fox

April 26, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 2% 33% 58% 0% 2% 7% 39% 1% 2% - 1% 58% 0% 8% 42% 0%

PERSONS

13-17 92 0% 2% 0% 0% 0% 1% 7% 29% 0% 3% - 2% 0% 0% 50% 100% 0%

18-24 100 0% 2% 100% 100% 0% 5% 8% 42% 2% 2% - 0% 100% 0% 0% 0% 0%

25-34 100 0% 1% 0% 0% 0% 0% 5% 42% 0% 1% - 1% 100% 0% 0% 0% 0%

35-49 97 0% 1% 0% 100% 0% 0% 7% 42% 0% 0% - 0% 0% 0% 0% 100% 0%

Under 25 192 0% 2% 50% 50% 0% 3% 7% 36% 1% 3% - 1% 50% 0% 25% 50% 0%

25 Plus 197 0% 1% 0% 50% 0% 0% 6% 42% 0% 1% - 1% 50% 0% 0% 50% 0%

MALES

Males 192 0% 1% 50% 50% 0% 1% 5% 35% 1% 1% - 1% 100% 0% 0% 0% 0%

13-17 42* 0% 0% N/A N/A N/A 0% 5% 24% 0% 2% - 2% N/A N/A N/A N/A N/A

18-24 50 0% 2% 100% 100% 0% 4% 6% 32% 2% 2% - 0% 100% 0% 0% 0% 0%

Under 25 92 0% 1% 100% 100% 0% 2% 5% 28% 1% 2% - 1% 100% 0% 0% 0% 0%

25 Plus 100 0% 1% 0% 0% 0% 0% 4% 42% 0% 0% - 1% 100% 0% 0% 0% 0%

FEMALES

Females 197 0% 2% 25% 50% 0% 2% 9% 43% 1% 2% - 1% 25% 0% 25% 75% 0%

13-17 50 0% 4% 0% 0% 0% 2% 8% 34% 0% 4% - 2% 0% 0% 50% 100% 0%

18-24 50 0% 2% 100% 100% 0% 6% 10% 52% 2% 2% - 0% 100% 0% 0% 0% 0%

Under 25 100 0% 3% 33% 33% 0% 4% 9% 43% 1% 3% - 1% 33% 0% 33% 67% 0%

25 Plus 97 0% 1% 0% 100% 0% 0% 8% 42% 0% 1% - 0% 0% 0% 0% 100% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

DESTINATION FINALE 3 (FINAL DESTIN... / Metro

March 22, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 22% 67% 18% 34% 17% 13% 27% 29% 9% 20% 11% 11% 22% 23% 32% 33% 8%

PERSONS

13-17 92 34% 72% 17% 44% 11% 14% 36% 17% 15% 30% 12% 15% 23% 20% 42% 38% 5%

18-24 100 26% 79% 16% 28% 27% 13% 24% 33% 8% 20% 13% 11% 16% 28% 35% 29% 5%

25-34 100 17% 71% 21% 38% 17% 16% 31% 26% 10% 21% 15% 9% 18% 24% 27% 32% 11%

35-49 97 11% 46% 16% 27% 13% 8% 15% 38% 2% 8% 4% 8% 33% 16% 24% 38% 11%

Under 25 192 30% 76% 17% 35% 19% 14% 30% 26% 11% 25% 13% 13% 19% 24% 39% 33% 5%

25 Plus 197 14% 59% 19% 34% 16% 12% 23% 32% 6% 15% 10% 9% 24% 21% 26% 34% 11%

MALES

Males 192 20% 67% 17% 35% 11% 13% 29% 22% 9% 20% 11% 14% 25% 22% 31% 36% 9%

13-17 42* 24% 67% 18% 50% 0% 14% 40% 10% 19% 33% 14% 19% 29% 29% 39% 36% 4%

18-24 50 28% 76% 18% 26% 18% 14% 24% 22% 12% 18% 16% 14% 21% 32% 32% 26% 8%

Under 25 92 26% 72% 18% 36% 11% 14% 32% 16% 15% 25% 15% 16% 24% 30% 35% 30% 6%

25 Plus 100 15% 63% 16% 33% 11% 11% 26% 28% 3% 15% 8% 11% 25% 13% 27% 41% 11%

FEMALES

Females 197 23% 67% 18% 34% 24% 13% 24% 35% 9% 20% 11% 8% 18% 23% 35% 32% 7%

13-17 50 42% 76% 16% 39% 18% 14% 32% 24% 12% 28% 10% 12% 18% 13% 45% 39% 5%

18-24 50 24% 82% 15% 29% 34% 12% 24% 44% 4% 22% 10% 8% 12% 24% 39% 32% 2%

Under 25 100 33% 79% 15% 34% 27% 13% 28% 34% 8% 25% 10% 10% 15% 19% 42% 35% 4%

25 Plus 97 13% 55% 23% 34% 21% 13% 21% 36% 9% 14% 11% 6% 23% 30% 25% 26% 11%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

DOUBLURE, LA / SPRI

March 29, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 44% 78% 28% 59% 7% 24% 52% 11% 15% 35% 18% 7% 34% 49% 27% 22% 13%

PERSONS

13-17 92 41% 71% 29% 63% 6% 22% 50% 11% 14% 33% 15% 7% 40% 45% 31% 31% 14%

18-24 100 47% 84% 31% 51% 7% 27% 49% 10% 12% 32% 12% 10% 35% 55% 31% 17% 10%

25-34 100 38% 78% 23% 60% 4% 20% 52% 10% 15% 33% 20% 5% 32% 46% 28% 21% 13%

35-49 97 51% 79% 32% 64% 9% 26% 56% 14% 21% 44% 27% 8% 31% 47% 18% 22% 16%

Under 25 192 44% 78% 30% 56% 7% 24% 49% 10% 13% 32% 14% 8% 37% 50% 31% 23% 11%

25 Plus 197 44% 79% 28% 62% 6% 23% 54% 12% 18% 39% 23% 7% 32% 46% 23% 21% 14%

MALES

Males 192 39% 77% 23% 57% 8% 19% 52% 10% 15% 32% 18% 8% 30% 51% 25% 24% 16%

13-17 42* 24% 60% 20% 52% 8% 14% 43% 7% 10% 26% 10% 7% 44% 40% 24% 28% 20%

18-24 50 44% 78% 21% 51% 8% 18% 50% 8% 10% 30% 10% 8% 23% 64% 26% 18% 10%

Under 25 92 35% 70% 20% 52% 8% 16% 47% 8% 10% 28% 10% 8% 31% 55% 25% 22% 14%

25 Plus 100 43% 84% 25% 62% 8% 21% 56% 13% 19% 36% 26% 8% 29% 49% 25% 26% 18%

FEMALES

Females 197 49% 79% 35% 61% 5% 28% 52% 12% 16% 39% 19% 7% 38% 46% 29% 20% 10%

13-17 50 56% 80% 35% 70% 5% 28% 56% 14% 18% 38% 20% 6% 38% 48% 35% 33% 10%

18-24 50 50% 90% 40% 51% 7% 36% 48% 12% 14% 34% 14% 12% 44% 47% 36% 16% 9%

Under 25 100 53% 85% 38% 60% 6% 32% 52% 13% 16% 36% 17% 9% 41% 47% 35% 24% 9%

25 Plus 97 45% 73% 31% 62% 4% 25% 52% 11% 16% 41% 21% 5% 35% 44% 21% 15% 10%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

ENFANTS DU PAYS, LES / Bac

April 19, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 1% 0% 13% 0% 1% 8% 41% 0% 2% - 0% 0% 13% 25% 0% 0%

PERSONS

13-17 92 0% 0% N/A N/A N/A 1% 5% 39% 0% 0% - 1% N/A N/A N/A N/A N/A



35-49 97 0% 2% 0% 50% 0% 1% 14% 38% 1% 6% - 0% 0% 50% 100% 0% 0%

Under 25 192 0% 0% N/A N/A N/A 1% 6% 42% 0% 0% - 1% N/A N/A N/A N/A N/A

25 Plus 197 0% 1% 0% 50% 0% 1% 10% 41% 1% 3% - 0% 0% 50% 100% 0% 0%

MALES

Males 192 0% 0% N/A N/A N/A 1% 7% 37% 0% 1% - 0% N/A N/A N/A N/A N/A

13-17 42* 0% 0% N/A N/A N/A 2% 12% 26% 0% 0% - 0% N/A N/A N/A N/A N/A



25 Plus 100 0% 0% N/A N/A N/A 0% 6% 42% 0% 2% - 0% N/A N/A N/A N/A N/A

FEMALES

Females 197 0% 1% 0% 50% 0% 1% 9% 45% 1% 2% - 1% 0% 50% 100% 0% 0%




25 Plus 97 0% 2% 0% 50% 0% 1% 13% 39% 1% 4% - 0% 0% 50% 100% 0% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

ENFERMES DEHORS / UGC

April 5, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 4% 29% 22% 46% 15% 9% 21% 31% 3% 9% 4% 1% 30% 29% 27% 18% 4%

PERSONS

13-17 92 3% 20% 22% 56% 17% 9% 23% 26% 2% 4% 2% 0% 39% 22% 28% 22% 0%

18-24 100 6% 34% 24% 47% 21% 10% 22% 36% 3% 14% 7% 2% 35% 32% 29% 9% 3%

25-34 100 4% 35% 20% 34% 11% 10% 18% 31% 3% 9% 5% 0% 20% 26% 29% 26% 9%

35-49 97 2% 29% 14% 46% 7% 5% 23% 30% 2% 7% 3% 0% 29% 29% 21% 18% 4%

Under 25 192 5% 27% 23% 50% 19% 9% 22% 31% 3% 9% 5% 1% 37% 29% 29% 13% 2%

25 Plus 197 3% 32% 17% 40% 10% 8% 20% 30% 3% 8% 4% 0% 24% 27% 25% 22% 6%

MALES

Males 192 4% 27% 24% 51% 12% 8% 24% 28% 5% 10% 6% 0% 31% 25% 25% 18% 4%

13-17 42* 5% 19% 38% 63% 25% 12% 31% 19% 5% 5% 5% 0% 38% 25% 38% 25% 0%

18-24 50 6% 22% 36% 64% 18% 12% 22% 30% 6% 20% 8% 0% 36% 45% 18% 0% 0%

Under 25 92 5% 21% 37% 63% 21% 12% 26% 25% 5% 13% 7% 0% 37% 37% 26% 11% 0%

25 Plus 100 2% 32% 16% 44% 6% 5% 23% 30% 5% 7% 6% 0% 28% 19% 25% 22% 6%

FEMALES

Females 197 4% 32% 17% 39% 16% 9% 18% 34% 0% 8% 3% 1% 28% 30% 28% 19% 5%

13-17 50 2% 20% 10% 50% 10% 6% 16% 32% 0% 4% 0 0% 40% 20% 20% 20% 0%

18-24 50 6% 46% 17% 39% 22% 8% 22% 42% 0% 8% 6% 4% 35% 26% 35% 13% 4%

Under 25 100 4% 33% 15% 42% 18% 7% 19% 37% 0% 6% 3% 2% 36% 24% 30% 15% 3%

25 Plus 97 4% 32% 19% 35% 13% 10% 18% 31% 0% 9% 2% 0% 19% 35% 26% 23% 6%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

FIREWALL / WB

April 5, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 2% 24% 10% 36% 18% 3% 19% 29% 2% 6% 4% 1% 14% 14% 38% 17% 4%

PERSONS

13-17 92 1% 23% 10% 33% 19% 2% 14% 30% 2% 4% 2% 0% 10% 14% 48% 19% 0%

18-24 100 1% 20% 5% 30% 30% 2% 15% 32% 0% 4% 3% 0% 25% 15% 30% 5% 5%

25-34 100 3% 31% 3% 35% 19% 1% 21% 25% 0% 4% 3% 1% 10% 10% 39% 23% 6%

35-49 97 1% 22% 24% 38% 0% 7% 25% 29% 4% 10% 6% 1% 10% 24% 38% 14% 5%

Under 25 192 1% 21% 7% 32% 24% 2% 15% 31% 1% 4% 3% 0% 17% 15% 39% 12% 2%

25 Plus 197 2% 26% 12% 37% 12% 4% 23% 27% 2% 7% 5% 1% 10% 15% 38% 19% 6%

MALES

Males 192 3% 21% 12% 41% 10% 4% 21% 21% 3% 8% 4% 1% 17% 10% 34% 27% 5%

13-17 42* 2% 21% 11% 56% 11% 2% 19% 19% 5% 7% 5% 0% 11% 11% 33% 33% 0%

18-24 50 0% 12% 17% 50% 33% 4% 18% 22% 0% 4% 2% 0% 50% 0% 33% 17% 0%

Under 25 92 1% 16% 13% 53% 20% 3% 18% 21% 2% 5% 3% 0% 27% 7% 33% 27% 0%

25 Plus 100 4% 26% 12% 35% 4% 4% 23% 22% 4% 11% 5% 1% 12% 12% 35% 27% 8%

FEMALES

Females 197 1% 26% 8% 29% 23% 3% 17% 37% 0% 3% 3% 1% 10% 19% 42% 8% 4%

13-17 50 0% 24% 8% 17% 25% 2% 10% 40% 0% 2% 0 0% 8% 17% 58% 8% 0%

18-24 50 2% 28% 0% 21% 29% 0% 12% 42% 0% 4% 4% 0% 14% 21% 29% 0% 7%

Under 25 100 1% 26% 4% 19% 27% 1% 11% 41% 0% 3% 2% 0% 12% 19% 42% 4% 4%

25 Plus 97 0% 27% 12% 38% 19% 4% 23% 32% 0% 3% 4% 1% 8% 19% 42% 12% 4%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

FOG, THE / Mars

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 1% 19% 15% 38% 13% 4% 12% 34% 2% 5% - 2% 18% 7% 17% 53% 2%

PERSONS

13-17 92 1% 18% 24% 47% 6% 8% 16% 27% 7% 11% - 2% 12% 6% 18% 29% 0%

18-24 100 0% 20% 10% 30% 5% 3% 10% 37% 1% 3% - 2% 10% 10% 20% 50% 5%

25-34 100 2% 20% 15% 40% 15% 5% 13% 37% 2% 6% - 2% 40% 10% 5% 60% 5%

35-49 97 1% 19% 6% 28% 11% 1% 8% 36% 0% 2% - 2% 22% 6% 22% 67% 0%

Under 25 192 1% 19% 16% 38% 5% 5% 13% 32% 4% 7% - 2% 11% 8% 19% 41% 3%

25 Plus 197 2% 19% 11% 34% 13% 3% 11% 37% 1% 4% - 2% 32% 8% 13% 63% 3%

MALES

Males 192 2% 27% 10% 35% 6% 4% 14% 28% 3% 6% - 3% 25% 8% 13% 58% 2%

13-17 42* 0% 21% 11% 44% 0% 2% 14% 19% 7% 10% - 5% 11% 0% 11% 44% 0%

18-24 50 0% 24% 8% 33% 0% 4% 14% 26% 0% 2% - 2% 8% 8% 17% 58% 0%

Under 25 92 0% 23% 10% 38% 0% 3% 14% 23% 3% 5% - 3% 10% 5% 14% 52% 0%

25 Plus 100 3% 31% 10% 32% 10% 4% 14% 32% 2% 6% - 3% 35% 10% 13% 61% 3%

FEMALES

Females 197 1% 12% 22% 39% 17% 5% 10% 41% 2% 5% - 1% 13% 9% 22% 39% 4%

13-17 50 2% 16% 38% 50% 13% 12% 18% 34% 6% 12% - 0% 13% 13% 25% 13% 0%

18-24 50 0% 16% 13% 25% 13% 2% 6% 48% 2% 4% - 2% 13% 13% 25% 38% 13%

Under 25 100 1% 16% 25% 38% 13% 7% 12% 41% 4% 8% - 1% 13% 13% 25% 25% 6%

25 Plus 97 0% 7% 14% 43% 29% 2% 7% 41% 0% 2% - 1% 14% 0% 14% 71% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

INSIDE MAN / UIP

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 1% 9% 21% 57% 6% 5% 25% 27% 1% 5% - 0% 20% 15% 29% 35% 0%

PERSONS

13-17 92 0% 4% 25% 25% 0% 4% 21% 26% 0% 2% - 0% 0% 75% 25% 25% 0%

18-24 100 0% 9% 11% 67% 11% 3% 25% 30% 1% 2% - 0% 33% 0% 56% 0% 0%

25-34 100 1% 16% 19% 63% 6% 6% 28% 26% 2% 8% - 1% 19% 6% 19% 50% 0%

35-49 97 1% 8% 38% 50% 0% 8% 25% 28% 2% 6% - 0% 13% 13% 0% 88% 0%

Under 25 192 0% 7% 15% 54% 8% 4% 23% 28% 1% 2% - 0% 23% 23% 46% 8% 0%

25 Plus 197 1% 12% 25% 58% 4% 7% 26% 27% 2% 7% - 1% 17% 8% 13% 63% 0%

MALES

Males 192 1% 10% 21% 53% 5% 5% 27% 22% 1% 4% - 1% 21% 16% 32% 37% 0%

13-17 42* 0% 7% 0% 0% 0% 5% 26% 19% 0% 0% - 0% 0% 67% 33% 0% 0%

18-24 50 0% 8% 0% 75% 0% 2% 30% 18% 0% 0% - 0% 25% 0% 75% 0% 0%

Under 25 92 0% 8% 0% 43% 0% 3% 28% 18% 0% 0% - 0% 14% 29% 57% 0% 0%

25 Plus 100 2% 12% 33% 58% 8% 6% 25% 26% 2% 7% - 1% 25% 8% 17% 58% 0%

FEMALES

Females 197 0% 9% 22% 61% 6% 6% 23% 32% 2% 6% - 0% 17% 11% 17% 50% 0%

13-17 50 0% 2% 100% 100% 0% 4% 16% 32% 0% 4% - 0% 0% 100% 0% 100% 0%

18-24 50 0% 10% 20% 60% 20% 4% 20% 42% 2% 4% - 0% 40% 0% 40% 0% 0%

Under 25 100 0% 6% 33% 67% 17% 4% 18% 37% 1% 4% - 0% 33% 17% 33% 17% 0%

25 Plus 97 0% 12% 17% 58% 0% 8% 28% 28% 2% 7% - 0% 8% 8% 8% 67% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

JEAN-PHILIPPE, L'IDOLE DES JEUNES ... / Mars

April 5, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 12% 58% 16% 40% 23% 10% 28% 31% 5% 15% 8% 1% 29% 57% 27% 20% 13%

PERSONS

13-17 92 7% 43% 20% 50% 15% 12% 32% 22% 3% 15% 7% 1% 33% 63% 48% 25% 8%

18-24 100 15% 69% 12% 33% 29% 8% 26% 38% 3% 9% 3% 0% 32% 49% 29% 17% 7%

25-34 100 9% 57% 12% 37% 25% 7% 24% 32% 5% 14% 9% 1% 26% 60% 18% 14% 12%

35-49 97 15% 64% 23% 45% 23% 15% 32% 32% 8% 21% 14% 1% 24% 60% 19% 24% 23%

Under 25 192 11% 57% 15% 39% 24% 10% 29% 30% 3% 12% 5% 1% 32% 54% 36% 20% 7%

25 Plus 197 12% 60% 18% 41% 24% 11% 28% 32% 7% 17% 12% 1% 25% 60% 18% 19% 18%

MALES

Males 192 10% 55% 10% 39% 23% 7% 27% 30% 3% 8% 6% 0% 30% 58% 26% 25% 17%

13-17 42* 5% 33% 0% 50% 7% 5% 31% 14% 2% 5% 5% 0% 36% 79% 64% 29% 14%

18-24 50 16% 66% 12% 39% 21% 8% 30% 30% 4% 6% 4% 0% 33% 45% 24% 27% 9%

Under 25 92 11% 51% 9% 43% 17% 7% 30% 23% 3% 5% 4% 0% 34% 55% 36% 28% 11%

25 Plus 100 10% 59% 12% 36% 27% 7% 24% 36% 3% 11% 7% 0% 27% 61% 19% 22% 22%

FEMALES

Females 197 13% 62% 21% 42% 25% 14% 29% 32% 7% 21% 11% 2% 27% 56% 27% 16% 9%

13-17 50 8% 52% 31% 50% 19% 18% 32% 28% 4% 24% 8% 2% 31% 54% 38% 23% 4%

18-24 50 14% 72% 11% 28% 36% 8% 22% 46% 2% 12% 2% 0% 31% 53% 33% 8% 6%

Under 25 100 11% 62% 19% 37% 29% 13% 27% 37% 3% 18% 5% 1% 31% 53% 35% 15% 5%

25 Plus 97 14% 62% 23% 47% 20% 15% 32% 28% 10% 24% 16% 2% 23% 58% 18% 17% 13%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

L'AGE DE GLACE 2 (ICE AGE 2: THE ... / Fox

April 5, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 20% 84% 46% 74% 7% 41% 67% 10% 27% 50% 36% 3% 34% 28% 42% 27% 9%

PERSONS

13-17 92 20% 86% 49% 80% 4% 46% 74% 5% 30% 60% 47% 4% 32% 29% 54% 32% 9%

18-24 100 24% 88% 50% 77% 7% 48% 73% 8% 34% 58% 44% 2% 40% 33% 42% 28% 11%

25-34 100 25% 85% 46% 79% 2% 39% 68% 8% 23% 43% 33% 1% 32% 24% 40% 24% 8%

35-49 97 13% 78% 38% 62% 14% 31% 53% 21% 20% 38% 21% 3% 32% 28% 33% 24% 7%

Under 25 192 22% 87% 50% 78% 5% 47% 73% 7% 32% 59% 45% 3% 36% 31% 48% 30% 10%

25 Plus 197 19% 82% 42% 71% 8% 35% 60% 14% 21% 41% 27% 2% 32% 25% 37% 24% 7%

MALES

Males 192 17% 83% 43% 74% 7% 38% 67% 10% 23% 46% 34% 3% 32% 30% 42% 27% 9%

13-17 42* 17% 86% 47% 81% 3% 43% 76% 2% 29% 62% 45% 7% 28% 31% 56% 31% 11%

18-24 50 14% 82% 46% 71% 5% 44% 66% 6% 30% 50% 40% 4% 39% 34% 44% 27% 12%

Under 25 92 15% 84% 47% 75% 4% 43% 71% 4% 29% 55% 42% 5% 34% 32% 49% 29% 12%

25 Plus 100 19% 83% 40% 73% 10% 33% 64% 15% 17% 38% 26% 1% 30% 28% 35% 25% 7%

FEMALES

Females 197 24% 85% 49% 75% 7% 44% 66% 11% 30% 53% 38% 2% 36% 27% 43% 27% 8%

13-17 50 22% 86% 51% 79% 5% 48% 72% 8% 32% 58% 48% 2% 35% 28% 53% 33% 7%

18-24 50 34% 94% 53% 83% 9% 52% 80% 10% 38% 66% 48% 0% 40% 32% 40% 30% 11%

Under 25 100 28% 90% 52% 81% 7% 50% 76% 9% 35% 62% 48% 1% 38% 30% 47% 31% 9%

25 Plus 97 20% 80% 45% 68% 6% 37% 57% 13% 26% 43% 28% 3% 33% 23% 38% 22% 8%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

MISSION: IMPOSSIBLE III / UIP

May 3, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 3% 56% 32% 54% 9% 23% 42% 19% 5% 24% - 1% 25% 30% 27% 30% 7%

PERSONS

13-17 92 3% 63% 29% 55% 9% 22% 41% 23% 2% 23% - 0% 26% 24% 38% 34% 7%

18-24 100 3% 61% 30% 51% 10% 25% 46% 14% 4% 23% - 1% 25% 25% 25% 26% 8%

25-34 100 5% 56% 29% 54% 11% 20% 41% 16% 8% 28% - 1% 25% 34% 25% 29% 7%

35-49 97 0% 43% 40% 55% 7% 24% 38% 23% 6% 22% - 1% 26% 36% 17% 33% 5%

Under 25 192 3% 62% 29% 53% 9% 23% 44% 18% 3% 23% - 1% 25% 24% 31% 30% 8%

25 Plus 197 3% 50% 34% 54% 9% 22% 40% 19% 7% 25% - 1% 26% 35% 21% 31% 6%

MALES

Males 192 3% 56% 34% 58% 3% 27% 49% 11% 7% 31% - 1% 29% 36% 29% 34% 9%

13-17 42* 2% 69% 38% 62% 3% 33% 52% 14% 5% 33% - 0% 28% 34% 48% 34% 10%

18-24 50 4% 52% 35% 62% 0% 28% 54% 4% 6% 28% - 2% 31% 31% 27% 23% 15%

Under 25 92 3% 60% 36% 62% 2% 30% 53% 9% 5% 30% - 1% 29% 33% 38% 29% 13%

25 Plus 100 3% 53% 32% 55% 4% 23% 45% 14% 8% 31% - 1% 28% 40% 19% 40% 6%

FEMALES

Females 197 3% 55% 28% 49% 16% 19% 35% 26% 4% 17% - 1% 22% 22% 25% 27% 5%

13-17 50 4% 58% 21% 48% 14% 12% 32% 30% 0% 14% - 0% 24% 14% 28% 34% 3%

18-24 50 2% 70% 26% 43% 17% 22% 38% 24% 2% 18% - 0% 20% 20% 23% 29% 3%

Under 25 100 3% 64% 23% 45% 16% 17% 35% 27% 1% 16% - 0% 22% 17% 25% 31% 3%

25 Plus 97 2% 46% 36% 53% 16% 21% 34% 25% 6% 19% - 1% 22% 29% 24% 20% 7%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

OSS 117: LE CAIRE NID D'ESPIONS / SPRI

April 19, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 5% 43% 17% 46% 19% 10% 27% 31% 3% 11% - 1% 31% 30% 22% 27% 7%

PERSONS

13-17 92 2% 29% 7% 37% 15% 9% 23% 28% 0% 7% - 0% 44% 22% 30% 19% 7%

18-24 100 3% 46% 30% 52% 15% 16% 30% 31% 4% 14% - 2% 39% 30% 28% 15% 7%

25-34 100 9% 47% 15% 49% 23% 9% 27% 32% 3% 15% - 0% 23% 34% 13% 34% 4%

35-49 97 5% 48% 13% 40% 21% 8% 27% 33% 3% 9% - 0% 19% 34% 19% 40% 11%

Under 25 192 3% 38% 22% 47% 15% 13% 27% 30% 2% 10% - 1% 41% 27% 29% 16% 7%

25 Plus 197 7% 48% 14% 45% 22% 9% 27% 32% 3% 12% - 0% 21% 34% 16% 37% 7%

MALES

Males 192 6% 49% 20% 44% 12% 12% 27% 22% 4% 14% - 1% 22% 32% 27% 33% 6%

13-17 42* 0% 29% 8% 42% 0% 7% 21% 17% 0% 5% - 0% 42% 8% 25% 33% 0%

18-24 50 4% 46% 26% 43% 4% 14% 26% 18% 4% 16% - 2% 22% 35% 48% 26% 9%

Under 25 92 2% 38% 20% 43% 3% 11% 24% 17% 2% 11% - 1% 29% 26% 40% 29% 6%

25 Plus 100 9% 59% 20% 44% 17% 13% 30% 26% 5% 17% - 0% 19% 36% 19% 36% 7%

FEMALES

Females 197 4% 37% 14% 48% 29% 9% 26% 40% 2% 9% - 1% 40% 30% 15% 22% 8%

13-17 50 4% 30% 7% 33% 27% 10% 24% 38% 0% 8% - 0% 47% 33% 33% 7% 13%

18-24 50 2% 46% 35% 61% 26% 18% 34% 44% 4% 12% - 2% 57% 26% 9% 4% 4%

Under 25 100 3% 38% 24% 50% 26% 14% 29% 41% 2% 10% - 1% 53% 29% 18% 5% 8%

25 Plus 97 5% 36% 3% 46% 31% 4% 24% 39% 1% 7% - 0% 26% 31% 11% 40% 9%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

PINK PANTHER, THE / Fox

March 8, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 13% 63% 7% 24% 21% 5% 18% 26% 1% 7% 3% 7% 32% 33% 28% 25% 11%

PERSONS

13-17 92 20% 61% 5% 32% 23% 3% 25% 24% 0% 13% 1% 7% 25% 39% 34% 29% 16%

18-24 100 12% 72% 6% 18% 24% 6% 16% 28% 1% 4% 1% 7% 33% 40% 28% 25% 8%

25-34 100 8% 68% 4% 16% 19% 3% 13% 23% 1% 4% 4% 4% 28% 28% 25% 24% 13%

35-49 97 14% 52% 14% 34% 18% 7% 19% 31% 3% 8% 4% 10% 42% 24% 28% 24% 6%

Under 25 192 16% 67% 5% 24% 23% 5% 20% 26% 1% 8% 1% 7% 30% 40% 30% 27% 12%

25 Plus 197 11% 60% 8% 24% 19% 5% 16% 27% 2% 6% 4% 7% 34% 26% 26% 24% 10%

MALES

Males 192 12% 62% 5% 24% 20% 4% 18% 23% 2% 6% 2% 5% 29% 33% 26% 32% 11%

13-17 42* 14% 55% 4% 43% 17% 2% 29% 17% 0% 12% 0 2% 22% 26% 39% 39% 17%

18-24 50 14% 66% 3% 12% 21% 4% 10% 22% 2% 2% 2% 10% 30% 45% 18% 30% 9%

Under 25 92 14% 61% 4% 25% 20% 3% 18% 20% 1% 7% 1% 7% 27% 38% 27% 34% 13%

25 Plus 100 10% 63% 6% 24% 21% 4% 17% 27% 2% 6% 3% 4% 32% 29% 25% 30% 10%

FEMALES

Females 197 15% 64% 9% 24% 22% 6% 18% 29% 1% 8% 3% 9% 34% 34% 31% 19% 11%

13-17 50 24% 66% 6% 24% 27% 4% 22% 30% 0% 14% 2% 10% 27% 48% 30% 21% 15%

18-24 50 10% 78% 8% 23% 26% 8% 22% 34% 0% 6% 0 4% 36% 36% 36% 21% 8%

Under 25 100 17% 72% 7% 24% 26% 6% 22% 32% 0% 10% 1% 7% 32% 42% 33% 21% 11%

25 Plus 97 12% 57% 11% 24% 16% 6% 14% 27% 2% 6% 5% 10% 36% 24% 27% 16% 11%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

QUATRE ETOILES / Mars

May 3, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 5% 24% 76% 4% 2% 15% 35% 1% 3% - 0% 31% 16% 12% 37% 0%

PERSONS

13-17 92 1% 9% 13% 63% 13% 1% 10% 32% 0% 0% - 1% 38% 25% 25% 13% 0%

18-24 100 0% 5% 20% 60% 0% 2% 13% 38% 0% 2% - 0% 60% 0% 20% 20% 0%

25-34 100 0% 3% 0% 100% 0% 3% 15% 36% 3% 6% - 0% 0% 67% 0% 33% 0%

35-49 97 0% 5% 40% 80% 0% 3% 21% 33% 1% 3% - 0% 40% 0% 0% 40% 0%

Under 25 192 1% 7% 15% 62% 8% 2% 11% 35% 0% 1% - 1% 46% 15% 23% 15% 0%

25 Plus 197 0% 4% 25% 88% 0% 3% 18% 35% 2% 5% - 0% 25% 25% 0% 38% 0%

MALES

Males 192 0% 7% 23% 77% 0% 2% 14% 30% 2% 2% - 1% 46% 23% 8% 15% 0%

13-17 42* 0% 7% 33% 100% 0% 2% 12% 24% 0% 0% - 2% 33% 33% 0% 33% 0%

18-24 50 0% 8% 25% 50% 0% 2% 10% 26% 0% 2% - 0% 75% 0% 25% 0% 0%

Under 25 92 0% 8% 29% 71% 0% 2% 11% 25% 0% 1% - 1% 57% 14% 14% 14% 0%

25 Plus 100 0% 6% 17% 83% 0% 2% 16% 34% 3% 3% - 0% 33% 33% 0% 17% 0%

FEMALES

Females 197 1% 4% 13% 63% 13% 3% 16% 40% 1% 4% - 0% 25% 13% 25% 38% 0%

13-17 50 2% 10% 0% 40% 20% 0% 8% 38% 0% 0% - 0% 40% 20% 40% 0% 0%

18-24 50 0% 2% 0% 100% 0% 2% 16% 50% 0% 2% - 0% 0% 0% 0% 100% 0%

Under 25 100 1% 6% 0% 50% 17% 1% 12% 44% 0% 1% - 0% 33% 17% 33% 17% 0%

25 Plus 97 0% 2% 50% 100% 0% 4% 20% 35% 1% 6% - 0% 0% 0% 0% 100% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

RENT / SPRI

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 0% 2% 8% 21% 21% 1% 4% 41% 0% 1% - 0% 0% 13% 17% 46% 0%

PERSONS

13-17 92 0% 3% 0% 0% 33% 1% 2% 32% 0% 1% - 0% 0% 0% 33% 33% 0%

18-24 100 0% 2% 0% 50% 0% 0% 5% 45% 0% 0% - 0% 0% 50% 0% 0% 0%

25-34 100 0% 3% 33% 33% 0% 1% 3% 45% 0% 1% - 0% 0% 0% 33% 33% 0%

35-49 97 0% 1% 0% 0% 100% 1% 7% 41% 0% 0% - 0% 0% 0% 0% 100% 0%

Under 25 192 0% 3% 0% 20% 20% 1% 4% 39% 0% 1% - 0% 0% 20% 20% 20% 0%

25 Plus 197 0% 2% 25% 25% 25% 1% 5% 43% 0% 1% - 0% 0% 0% 25% 50% 0%

MALES

Males 192 0% 3% 20% 40% 40% 1% 5% 36% 0% 1% - 0% 0% 20% 20% 40% 0%

13-17 42* 0% 2% 0% 0% 100% 0% 2% 24% 0% 0% - 0% 0% 0% 0% 100% 0%

18-24 50 0% 2% 0% 100% 0% 0% 8% 36% 0% 0% - 0% 0% 100% 0% 0% 0%

Under 25 92 0% 2% 0% 50% 50% 0% 5% 30% 0% 0% - 0% 0% 50% 0% 50% 0%

25 Plus 100 0% 3% 33% 33% 33% 2% 4% 42% 0% 1% - 0% 0% 0% 33% 33% 0%

FEMALES

Females 197 0% 2% 0% 0% 0% 1% 4% 45% 0% 1% - 0% 0% 0% 25% 25% 0%

13-17 50 0% 4% 0% 0% 0% 2% 2% 38% 0% 2% - 0% 0% 0% 50% 0% 0%

18-24 50 0% 2% 0% 0% 0% 0% 2% 54% 0% 0% - 0% 0% 0% 0% 0% 0%

Under 25 100 0% 3% 0% 0% 0% 1% 2% 46% 0% 1% - 0% 0% 0% 33% 0% 0%

25 Plus 97 0% 1% 0% 0% 0% 0% 6% 44% 0% 0% - 0% 0% 0% 0% 100% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

SILENT HILL / Metro

April 26, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 2% 27% 27% 48% 19% 10% 24% 32% 3% 12% - 1% 19% 25% 24% 30% 4%

PERSONS

13-17 92 1% 35% 22% 53% 13% 11% 24% 29% 4% 13% - 1% 22% 25% 34% 34% 6%

18-24 100 4% 34% 41% 50% 18% 17% 29% 26% 5% 18% - 1% 26% 29% 24% 24% 6%

25-34 100 1% 23% 30% 65% 13% 9% 27% 35% 2% 10% - 1% 9% 9% 22% 22% 4%

35-49 97 0% 14% 21% 29% 14% 3% 14% 38% 0% 8% - 1% 29% 36% 14% 50% 0%

Under 25 192 3% 34% 32% 52% 15% 14% 27% 28% 5% 16% - 1% 24% 27% 29% 29% 6%

25 Plus 197 1% 19% 27% 51% 14% 6% 21% 37% 1% 9% - 1% 16% 19% 19% 32% 3%

MALES

Males 192 2% 33% 30% 57% 8% 12% 29% 23% 2% 16% - 1% 24% 19% 22% 33% 6%

13-17 42* 2% 38% 13% 63% 6% 10% 31% 19% 2% 14% - 0% 19% 25% 31% 44% 6%

18-24 50 4% 40% 40% 50% 15% 20% 34% 12% 4% 26% - 2% 35% 20% 20% 25% 10%

Under 25 92 3% 39% 28% 56% 11% 15% 33% 15% 3% 21% - 1% 28% 22% 25% 33% 8%

25 Plus 100 1% 27% 33% 59% 4% 9% 26% 31% 1% 11% - 1% 19% 15% 19% 33% 4%

FEMALES

Females 197 1% 20% 30% 43% 25% 8% 18% 41% 4% 9% - 1% 18% 33% 30% 25% 3%

13-17 50 0% 32% 31% 44% 19% 12% 18% 38% 6% 12% - 2% 25% 25% 38% 25% 6%

18-24 50 4% 28% 43% 50% 21% 14% 24% 40% 6% 10% - 0% 14% 43% 29% 21% 0%

Under 25 100 2% 30% 37% 47% 20% 13% 21% 39% 6% 11% - 1% 20% 33% 33% 23% 3%

25 Plus 97 0% 10% 10% 30% 40% 3% 15% 42% 1% 7% - 1% 10% 30% 20% 30% 0%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

V FOR VENDETTA / WB

April 19, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 4% 34% 24% 50% 11% 9% 21% 30% 5% 12% - 1% 21% 14% 26% 44% 7%

PERSONS

13-17 92 3% 39% 28% 53% 11% 11% 24% 27% 5% 14% - 0% 17% 11% 25% 56% 3%

18-24 100 5% 45% 22% 40% 18% 11% 22% 27% 5% 13% - 1% 31% 16% 29% 40% 7%

25-34 100 4% 35% 29% 54% 6% 10% 23% 33% 7% 16% - 4% 20% 23% 29% 31% 11%

35-49 97 3% 15% 13% 47% 20% 5% 15% 34% 1% 5% - 0% 7% 0% 33% 60% 7%

Under 25 192 4% 42% 25% 46% 15% 11% 23% 27% 5% 14% - 1% 25% 14% 27% 47% 5%

25 Plus 197 4% 25% 24% 52% 10% 8% 19% 34% 4% 11% - 2% 16% 16% 30% 40% 10%

MALES

Males 192 5% 36% 29% 55% 7% 11% 25% 22% 5% 12% - 3% 22% 17% 28% 46% 9%

13-17 42* 5% 38% 31% 69% 0% 12% 31% 14% 2% 12% - 0% 19% 13% 13% 50% 6%

18-24 50 2% 38% 32% 53% 5% 14% 26% 12% 6% 12% - 2% 37% 16% 21% 58% 5%

Under 25 92 3% 38% 31% 60% 3% 13% 28% 13% 4% 12% - 1% 29% 14% 17% 54% 6%

25 Plus 100 7% 34% 26% 50% 12% 9% 22% 30% 6% 12% - 4% 15% 21% 38% 38% 12%

FEMALES

Females 197 3% 31% 19% 40% 19% 8% 17% 39% 4% 12% - 0% 21% 11% 29% 42% 5%

13-17 50 2% 40% 25% 40% 20% 10% 18% 38% 8% 16% - 0% 15% 10% 35% 60% 0%

18-24 50 8% 52% 15% 31% 27% 8% 18% 42% 4% 14% - 0% 27% 15% 35% 27% 8%

Under 25 100 5% 46% 20% 35% 24% 9% 18% 40% 6% 15% - 0% 22% 13% 35% 41% 4%

25 Plus 97 0% 16% 19% 56% 6% 6% 16% 37% 2% 9% - 0% 19% 6% 13% 44% 6%


CONFIDENTIAL

Segment Report


Film:

Release Date:

Field Dates:

WILD, THE / BVI

April 12, 2006



Unaided

Total

Aware

Total

Definite Probably

and

Definite

Not

Definitely

Definite Probably

and

Definite

Not

Definitely

Choice

First

All

Among

Top 3

Released

Open And

1st Choice

Film

Seen

Have


(weighted)

OVERALL

389 3% 16% 18% 34% 18% 4% 15% 32% 1% 3% - 0% 27% 8% 48% 21% 2%

PERSONS

13-17 92 0% 17% 6% 6% 25% 1% 10% 24% 2% 3% - 0% 25% 13% 50% 19% 6%

18-24 100 6% 19% 21% 37% 16% 4% 18% 30% 0% 3% - 0% 21% 11% 37% 26% 0%

25-34 100 2% 17% 12% 41% 6% 2% 16% 34% 1% 4% - 0% 18% 12% 65% 12% 0%

35-49 97 3% 10% 40% 60% 20% 7% 14% 40% 0% 2% - 0% 50% 0% 50% 30% 0%

Under 25 192 3% 18% 14% 23% 20% 3% 14% 27% 1% 3% - 0% 23% 11% 43% 23% 3%

25 Plus 197 3% 14% 22% 48% 11% 5% 15% 37% 1% 3% - 0% 30% 7% 59% 19% 0%

MALES

Males 192 2% 17% 16% 31% 13% 3% 17% 26% 1% 2% - 0% 22% 9% 50% 28% 3%

13-17 42* 0% 17% 14% 14% 14% 2% 17% 14% 2% 2% - 0% 14% 14% 43% 29% 14%

18-24 50 0% 12% 0% 0% 33% 0% 14% 28% 0% 0% - 0% 17% 0% 17% 50% 0%

Under 25 92 0% 14% 8% 8% 23% 1% 15% 22% 1% 1% - 0% 15% 8% 31% 38% 8%

25 Plus 100 3% 19% 21% 47% 5% 5% 18% 30% 0% 3% - 0% 26% 11% 63% 21% 0%

FEMALES

Females 197 4% 15% 20% 37% 20% 4% 13% 38% 1% 4% - 0% 30% 10% 50% 13% 0%

13-17 50 0% 18% 0% 0% 33% 0% 4% 32% 2% 4% - 0% 33% 11% 56% 11% 0%

18-24 50 12% 26% 31% 54% 8% 8% 22% 32% 0% 6% - 0% 23% 15% 46% 15% 0%

Under 25 100 6% 22% 18% 32% 18% 4% 13% 32% 1% 5% - 0% 27% 14% 50% 14% 0%

25 Plus 97 2% 8% 25% 50% 25% 4% 12% 44% 1% 3% - 0% 38% 0% 50% 13% 0%


CONFIDENTIAL

History Report


Film Tracking Study FranceHistory Field Dates: March 31 - April 2, 2006

Int'l Territory: France

Film:

Release Date:

Field Dates:


April 5, 2006


TOTAL GENDER AGE MALES BY AGE FEMALES BY AGE SOURCE OF AWARENESS

Weighted Male Female 25

Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 3 - March 5, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 10 - March 12, 2006 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 100% 0% 0%

March 17 - March 19, 2006 1% 1% 1% 1% 1% 0% 1% 1% 1% 0% 2% 0% 0% 1% 0% 0% 2% 33% 33% 0% 33% 0% 0%

March 24 - March 26, 2006 1% 1% 1% 1% 1% 0% 2% 0% 1% 1% 1% 0% 2% 1% 0% 0% 2% 0% 33% 0% 33% 0% 0%

March 31 - April 2, 2006 2% 3% 2% 3% 2% 3% 2% 3% 1% 3% 2% 2% 4% 2% 2% 4% 0% 0% 11% 33% 44% 22% 0%

TOTAL AWARE

March 3 - March 5, 2006 6% 8% 4% 6% 5% 7% 5% 6% 4% 8% 7% 11% 6% 4% 3% 4% 4% 5% 14% 10% 24% 38% 10%

March 10 - March 12, 2006 6% 8% 4% 5% 8% 3% 6% 11% 4% 6% 11% 3% 8% 4% 4% 4% 4% 4% 8% 8% 50% 42% 11%

March 17 - March 19, 2006 10% 12% 7% 9% 10% 3% 15% 9% 10% 11% 13% 5% 16% 8% 6% 2% 14% 11% 19% 3% 35% 30% 6%

March 24 - March 26, 2006 14% 19% 10% 15% 14% 13% 17% 14% 13% 18% 20% 18% 18% 12% 7% 8% 16% 0% 29% 4% 32% 38% 5%

March 31 - April 2, 2006 24% 29% 20% 24% 24% 25% 24% 28% 21% 28% 30% 29% 28% 21% 19% 22% 20% 3% 15% 13% 54% 23% 1%

DEFINITE INTEREST - AWARE

March 3 - March 5, 2006 24% 7% 43% 27% 10% 17% 40% 0% 25% 14% 0% 0% 33% 50% 33% 50% 50% 0% 50% 25% 0% 25% 25%

March 10 - March 12, 2006 38% 38% 38% 33% 40% 0% 50% 18% 100% 40% 36% 0% 50% 25% 50% 0% 50% 0% 11% 11% 22% 56% 11%

March 17 - March 19, 2006 34% 13% 50% 33% 21% 67% 27% 0% 40% 30% 0% 100% 13% 38% 67% 0% 43% 0% 20% 0% 30% 30% 0%

March 24 - March 26, 2006 23% 30% 21% 34% 19% 67% 12% 14% 23% 35% 25% 63% 11% 33% 0% 75% 13% 0% 47% 0% 13% 40% 0%

March 31 - April 2, 2006 18% 23% 13% 13% 25% 9% 17% 21% 30% 19% 27% 17% 21% 5% 22% 0% 10% 0% 17% 11% 28% 39% 0%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

FIRST CHOICE - ALL

March 3 - March 5, 2006 2% 2% 2% 2% 3% 2% 1% 1% 4% 2% 2% 3% 2% 1% 3% 2% 0% 0% 0% 0% 0% 0% 13%

March 10 - March 12, 2006 0% 1% 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 2% 0% 0% 0% 0% 0% 100% 0% 0% 0% 0%

March 17 - March 19, 2006 2% 2% 3% 3% 2% 1% 4% 2% 1% 2% 1% 0% 4% 3% 2% 2% 4% 13% 13% 0% 0% 6% 0%

March 24 - March 26, 2006 2% 2% 2% 1% 3% 1% 0% 2% 4% 1% 2% 2% 0% 0% 4% 0% 0% 0% 29% 0% 0% 7% 0%

March 31 - April 2, 2006 2% 3% 1% 0% 4% 0% 0% 2% 5% 0% 5% 0% 0% 0% 2% 0% 0% 0% 0% 0% 29% 5% 0%

Film:

Release Date:

Field Dates:


April 5, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

AMI PARFAIT, UN / Pyra

April 26, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 24 - March 26, 2006 0% 0% 1% 0% 1% 0% 0% 0% 1% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 24 - March 26, 2006 6% 4% 9% 5% 8% 6% 4% 7% 8% 2% 5% 4% 0% 8% 10% 8% 8% 0% 12% 28% 20% 20% 3%

March 31 - April 2, 2006 4% 4% 4% 3% 5% 3% 3% 2% 7% 4% 4% 5% 4% 2% 5% 2% 2% 7% 13% 33% 33% 20% 6%


March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% N/A 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 23% 0% 43% 17% 22% 0% 33% 50% 14% 0% 0% 0% 0% 50% 40% 0% 100% 0% 33% 0% 33% 33% 0%

FIRST CHOICE - ALL

March 24 - March 26, 2006 0% 0% 1% 0% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 1% 0% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

ANTARTICA, PRISONNIERS DU FROID (EIGHT BELOW) / BVI

April 26, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 24 - March 26, 2006 5% 5% 4% 5% 4% 4% 6% 3% 5% 4% 6% 4% 4% 6% 2% 4% 8% 0% 11% 22% 22% 22% 4%

March 31 - April 2, 2006 6% 8% 5% 6% 7% 4% 8% 5% 8% 8% 8% 7% 8% 5% 5% 2% 8% 4% 16% 16% 36% 28% 4%


March 24 - March 26, 2006 23% 20% 13% 10% 25% 0% 17% 33% 20% 25% 17% 0% 50% 0% 50% 0% 0% 0% 0% 67% 0% 67% 33%

March 31 - April 2, 2006 15% 20% 10% 17% 15% 25% 13% 0% 25% 14% 25% 33% 0% 20% 0% 0% 25% 0% 25% 25% 25% 75% 25%

FIRST CHOICE - ALL

March 24 - March 26, 2006 0% 0% 1% 0% 1% 0% 0% 0% 1% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 1% 0% 1% 1% 1% 0% 1% 0% 1% 0% 0% 0% 0% 1% 1% 0% 2% 0% 0% 0% 0% 14% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

ASTERIX ET LES VIKINGS / SND

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 1% 1% 1% 0% 1% 0% 0% 2% 0% 0% 1% 0% 0% 0% 1% 0% 0% 0% 100% 0% 50% 0% 0%

March 17 - March 19, 2006 1% 1% 2% 1% 2% 0% 1% 2% 2% 1% 1% 0% 2% 0% 3% 0% 0% 0% 40% 0% 40% 0% 20%

March 24 - March 26, 2006 2% 2% 3% 2% 3% 2% 2% 3% 2% 2% 2% 2% 2% 2% 3% 2% 2% 0% 33% 22% 44% 0% 0%

March 31 - April 2, 2006 6% 4% 8% 6% 7% 3% 8% 9% 4% 3% 5% 2% 4% 8% 8% 4% 12% 0% 25% 42% 29% 21% 4%

TOTAL AWARE

March 10 - March 12, 2006 46% 49% 42% 50% 41% 36% 62% 49% 33% 57% 41% 46% 66% 43% 41% 28% 58% 5% 20% 22% 36% 13% 8%

March 17 - March 19, 2006 51% 56% 45% 53% 48% 55% 51% 60% 36% 57% 56% 56% 58% 49% 41% 54% 44% 1% 22% 30% 33% 21% 10%

March 24 - March 26, 2006 56% 58% 55% 63% 50% 64% 61% 49% 51% 60% 56% 64% 56% 65% 44% 64% 66% 2% 24% 32% 32% 13% 3%

March 31 - April 2, 2006 63% 60% 66% 70% 56% 65% 75% 60% 53% 63% 58% 64% 62% 77% 55% 66% 88% 1% 23% 33% 39% 17% 9%


March 10 - March 12, 2006 20% 17% 23% 23% 16% 22% 24% 16% 15% 24% 10% 22% 24% 23% 22% 21% 24% 0% 20% 34% 46% 14% 3%

March 17 - March 19, 2006 21% 14% 29% 25% 17% 34% 16% 14% 22% 19% 9% 26% 14% 31% 27% 41% 18% 0% 41% 29% 41% 27% 7%

March 24 - March 26, 2006 18% 17% 17% 17% 17% 21% 13% 14% 20% 21% 13% 28% 14% 14% 23% 16% 12% 0% 39% 50% 29% 26% 3%

March 31 - April 2, 2006 19% 19% 19% 20% 18% 18% 21% 13% 24% 22% 16% 19% 26% 18% 21% 18% 18% 0% 36% 38% 43% 23% 9%

FIRST CHOICE - ALL

March 10 - March 12, 2006 3% 4% 3% 3% 3% 3% 3% 3% 3% 6% 2% 8% 4% 1% 4% 0% 2% 0% 8% 25% 17% 3% 17%

March 17 - March 19, 2006 2% 3% 2% 3% 2% 3% 2% 1% 2% 3% 2% 2% 4% 2% 1% 4% 0% 0% 25% 25% 38% 11% 13%

March 24 - March 26, 2006 4% 4% 4% 3% 5% 5% 1% 6% 3% 3% 4% 7% 0% 3% 5% 4% 2% 0% 7% 53% 20% 3% 0%

March 31 - April 2, 2006 2% 2% 2% 3% 2% 2% 3% 1% 2% 3% 1% 2% 4% 2% 2% 2% 2% 0% 38% 38% 63% 16% 25%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:


March 29, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

February 24 - February 26, 2006 1% 1% 1% 2% 0% 1% 2% 0% 0% 1% 0% 0% 2% 2% 0% 2% 2% 0% 0% 67% 0% 33% 0%

March 3 - March 5, 2006 1% 1% 1% 1% 1% 0% 2% 1% 1% 1% 1% 0% 2% 1% 1% 0% 2% 0% 25% 25% 25% 0% 0%

March 10 - March 12, 2006 1% 2% 1% 1% 2% 0% 2% 2% 1% 1% 2% 0% 2% 1% 1% 0% 2% 0% 40% 20% 40% 20% 0%

March 17 - March 19, 2006 2% 3% 2% 1% 4% 1% 1% 3% 4% 2% 3% 2% 2% 0% 4% 0% 0% 0% 33% 44% 22% 33% 22%

March 24 - March 26, 2006 12% 10% 14% 9% 14% 4% 13% 17% 12% 6% 13% 2% 10% 11% 16% 6% 16% 0% 20% 54% 39% 28% 15%

March 31 - April 2, 2006 33% 30% 37% 29% 39% 24% 33% 39% 38% 20% 40% 7% 30% 37% 37% 38% 36% 8% 31% 47% 31% 28% 15%

TOTAL AWARE


March 3 - March 5, 2006 51% 51% 51% 46% 56% 37% 53% 59% 52% 45% 55% 36% 52% 46% 56% 37% 54% 3% 17% 26% 18% 23% 7%

March 10 - March 12, 2006 58% 62% 54% 47% 68% 37% 56% 74% 62% 48% 74% 28% 64% 46% 62% 44% 48% 0% 19% 26% 14% 22% 6%

March 17 - March 19, 2006 59% 59% 59% 50% 68% 38% 61% 73% 63% 48% 70% 34% 60% 52% 66% 42% 62% 3% 17% 32% 20% 24% 11%

March 24 - March 26, 2006 75% 71% 80% 67% 84% 60% 73% 82% 86% 61% 80% 60% 62% 72% 88% 60% 84% 2% 18% 45% 25% 21% 11%

March 31 - April 2, 2006 88% 90% 86% 85% 90% 78% 91% 90% 91% 86% 93% 79% 92% 84% 88% 78% 90% 5% 24% 44% 29% 26% 13%



March 3 - March 5, 2006 22% 26% 17% 24% 19% 20% 26% 22% 15% 28% 24% 23% 31% 20% 14% 18% 22% 0% 17% 32% 17% 37% 5%

March 10 - March 12, 2006 15% 17% 14% 16% 15% 9% 20% 12% 19% 12% 20% 9% 13% 20% 10% 9% 29% 0% 20% 34% 29% 31% 3%

March 17 - March 19, 2006 16% 15% 18% 11% 20% 11% 11% 21% 19% 9% 19% 14% 7% 13% 21% 10% 16% 0% 26% 26% 21% 37% 13%

March 24 - March 26, 2006 18% 15% 21% 18% 18% 21% 16% 13% 23% 14% 16% 15% 13% 22% 20% 27% 19% 0% 36% 38% 27% 36% 18%

March 31 - April 2, 2006 17% 19% 15% 15% 19% 11% 18% 17% 22% 16% 20% 9% 22% 13% 18% 13% 13% 0% 34% 45% 21% 36% 16%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

FIRST CHOICE - ALL


March 3 - March 5, 2006 4% 5% 3% 4% 4% 4% 4% 3% 4% 6% 4% 6% 6% 2% 3% 2% 2% 0% 21% 21% 7% 3% 0%

March 10 - March 12, 2006 3% 3% 4% 3% 4% 0% 5% 4% 4% 2% 4% 0% 4% 3% 4% 0% 6% 0% 8% 31% 15% 3% 8%

March 17 - March 19, 2006 3% 3% 4% 2% 5% 1% 3% 4% 5% 0% 5% 0% 0% 4% 4% 2% 6% 0% 8% 62% 8% 16% 23%

March 24 - March 26, 2006 8% 9% 8% 8% 8% 4% 12% 7% 9% 8% 9% 2% 14% 8% 7% 6% 10% 0% 20% 47% 20% 16% 20%

March 31 - April 2, 2006 6% 6% 6% 4% 9% 2% 5% 6% 11% 4% 8% 5% 4% 3% 9% 0% 6% 13% 25% 67% 46% 20% 25%

Film:

Release Date:

Field Dates:


March 29, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:


March 22, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE



March 3 - March 5, 2006 1% 2% 1% 2% 1% 4% 1% 1% 0% 2% 1% 3% 2% 2% 0% 4% 0% 0% 80% 20% 20% 0% 0%

March 10 - March 12, 2006 1% 1% 1% 1% 0% 0% 2% 0% 0% 1% 0% 0% 2% 1% 0% 0% 2% 0% 0% 50% 0% 0% 0%

March 17 - March 19, 2006 4% 3% 6% 7% 2% 4% 9% 3% 1% 7% 0% 2% 10% 7% 4% 6% 8% 18% 53% 12% 41% 24% 0%

March 24 - March 26, 2006 13% 11% 14% 13% 12% 11% 16% 12% 12% 9% 13% 11% 8% 17% 11% 10% 24% 14% 34% 16% 36% 28% 6%

March 31 - April 2, 2006 15% 10% 20% 20% 10% 18% 22% 7% 13% 15% 6% 14% 16% 25% 14% 22% 28% 27% 37% 22% 46% 34% 3%

TOTAL AWARE



March 3 - March 5, 2006 38% 37% 39% 47% 30% 50% 44% 34% 26% 45% 29% 47% 44% 48% 31% 52% 44% 3% 27% 21% 20% 28% 5%

March 10 - March 12, 2006 38% 33% 44% 44% 33% 37% 50% 39% 27% 38% 28% 31% 44% 49% 38% 42% 56% 5% 27% 19% 21% 23% 4%

March 17 - March 19, 2006 54% 55% 54% 61% 48% 63% 60% 57% 38% 60% 49% 61% 60% 62% 46% 64% 60% 5% 24% 14% 44% 19% 1%

March 24 - March 26, 2006 66% 65% 66% 71% 61% 72% 70% 63% 58% 66% 64% 73% 60% 75% 57% 70% 80% 7% 28% 20% 38% 22% 4%

March 31 - April 2, 2006 72% 71% 72% 76% 68% 72% 79% 71% 64% 75% 67% 74% 76% 76% 68% 70% 82% 9% 24% 22% 47% 25% 5%




March 3 - March 5, 2006 18% 27% 12% 25% 10% 28% 23% 12% 8% 34% 17% 38% 32% 17% 3% 21% 14% 0% 30% 22% 19% 33% 4%

March 10 - March 12, 2006 15% 15% 15% 16% 14% 9% 20% 13% 15% 15% 14% 8% 18% 16% 13% 10% 21% 0% 36% 14% 14% 32% 0%

March 17 - March 19, 2006 13% 11% 16% 16% 10% 18% 15% 7% 13% 16% 4% 16% 17% 16% 15% 19% 13% 0% 50% 18% 29% 36% 4%

March 24 - March 26, 2006 11% 8% 14% 14% 7% 24% 4% 6% 9% 14% 2% 27% 0% 13% 14% 20% 8% 0% 39% 14% 46% 14% 4%

March 31 - April 2, 2006 11% 10% 13% 12% 10% 15% 10% 7% 13% 13% 6% 16% 11% 12% 14% 14% 10% 0% 26% 29% 45% 29% 3%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

FIRST CHOICE - ALL



March 3 - March 5, 2006 4% 3% 4% 5% 3% 4% 6% 4% 1% 7% 0% 6% 8% 3% 5% 2% 4% 7% 21% 21% 0% 8% 0%

March 10 - March 12, 2006 5% 2% 7% 6% 3% 6% 7% 3% 3% 3% 1% 3% 4% 9% 5% 8% 10% 6% 11% 11% 0% 10% 0%

March 17 - March 19, 2006 4% 3% 6% 7% 2% 9% 5% 2% 2% 5% 0% 7% 4% 8% 4% 10% 6% 18% 47% 18% 29% 11% 0%

March 24 - March 26, 2006 6% 2% 10% 8% 5% 13% 3% 2% 7% 4% 0% 9% 0% 11% 9% 16% 6% 13% 30% 17% 30% 2% 0%

March 31 - April 2, 2006 3% 2% 5% 5% 1% 5% 5% 0% 2% 3% 0% 2% 4% 7% 2% 8% 6% 17% 58% 58% 42% 6% 25%

Film:

Release Date:

Field Dates:


March 22, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

BRIGADES DU TIGRE, LES / TFMIR

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 1% 0% 1% 1% 1% 1% 0% 1% 0% 0% 0% 0% 0% 1% 1% 2% 0% 0% 100% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 100% 0% 0% 0% 0%

March 24 - March 26, 2006 1% 1% 1% 1% 2% 1% 0% 1% 2% 0% 2% 0% 0% 1% 1% 2% 0% 0% 25% 50% 25% 25% 25%

March 31 - April 2, 2006 4% 4% 5% 2% 7% 1% 2% 7% 7% 0% 7% 0% 0% 3% 7% 2% 4% 0% 24% 59% 18% 35% 6%

TOTAL AWARE

March 10 - March 12, 2006 33% 34% 34% 19% 48% 16% 22% 43% 53% 16% 50% 13% 18% 22% 46% 18% 26% 2% 23% 30% 14% 19% 8%

March 17 - March 19, 2006 36% 38% 34% 25% 47% 18% 31% 47% 47% 26% 49% 20% 32% 23% 45% 16% 30% 3% 17% 28% 11% 25% 12%

March 24 - March 26, 2006 35% 39% 30% 29% 41% 31% 27% 40% 41% 33% 46% 31% 34% 25% 35% 30% 20% 1% 23% 29% 13% 26% 6%

March 31 - April 2, 2006 46% 49% 44% 35% 57% 27% 43% 56% 59% 32% 66% 24% 38% 39% 48% 30% 48% 2% 23% 33% 18% 24% 7%


March 10 - March 12, 2006 10% 6% 18% 6% 15% 14% 0% 9% 19% 0% 8% 0% 0% 9% 22% 22% 0% 0% 38% 19% 6% 19% 0%

March 17 - March 19, 2006 13% 11% 13% 15% 11% 25% 10% 9% 13% 17% 8% 25% 13% 13% 13% 25% 7% 0% 29% 18% 6% 29% 12%

March 24 - March 26, 2006 19% 22% 17% 18% 21% 17% 19% 13% 29% 23% 22% 14% 29% 12% 20% 20% 0% 0% 30% 22% 15% 26% 4%

March 31 - April 2, 2006 15% 14% 17% 15% 16% 20% 12% 13% 19% 14% 14% 20% 11% 15% 19% 20% 13% 0% 39% 36% 21% 36% 4%

FIRST CHOICE - ALL

March 10 - March 12, 2006 1% 1% 2% 1% 2% 1% 0% 1% 3% 0% 2% 0% 0% 1% 2% 2% 0% 0% 40% 40% 0% 0% 0%

March 17 - March 19, 2006 1% 2% 0% 0% 2% 0% 0% 0% 3% 0% 3% 0% 0% 0% 0% 0% 0% 0% 0% 33% 33% 10% 0%

March 24 - March 26, 2006 2% 4% 1% 1% 4% 0% 1% 2% 6% 1% 6% 0% 2% 0% 2% 0% 0% 0% 22% 33% 0% 17% 0%

March 31 - April 2, 2006 2% 3% 1% 1% 3% 1% 0% 4% 2% 1% 4% 2% 0% 0% 2% 0% 0% 0% 14% 14% 29% 24% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

CABARET PARADIS / Pyra

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 1% 1% 2% 1% 1% 1% 1% 0% 2% 0% 1% 0% 0% 2% 1% 2% 2% 0% 0% 0% 25% 0% 0%

March 31 - April 2, 2006 1% 1% 2% 1% 2% 1% 0% 2% 2% 0% 2% 0% 0% 1% 2% 2% 0% 0% 0% 20% 20% 20% 0%

TOTAL AWARE

March 10 - March 12, 2006 2% 2% 3% 1% 3% 0% 2% 2% 4% 1% 2% 0% 2% 1% 4% 0% 2% 13% 13% 38% 13% 25% 0%

March 17 - March 19, 2006 4% 4% 4% 4% 4% 4% 4% 2% 5% 5% 2% 5% 6% 3% 5% 4% 2% 13% 27% 13% 27% 33% 0%

March 24 - March 26, 2006 8% 8% 8% 7% 10% 7% 6% 7% 12% 6% 10% 7% 6% 7% 9% 8% 6% 0% 22% 16% 34% 9% 9%

March 31 - April 2, 2006 11% 11% 12% 9% 13% 9% 10% 16% 10% 9% 13% 7% 10% 10% 13% 10% 10% 0% 20% 30% 25% 18% 7%


March 10 - March 12, 2006 0% 0% 0% 0% 0% N/A 0% 0% 0% 0% 0% N/A 0% 0% 0% N/A 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 10% 0% 25% 0% 33% 0% 0% 0% 40% 0% 0% 0% 0% 0% 40% 0% 0% 0% 50% 0% 0% 50% 0%

March 24 - March 26, 2006 10% 19% 6% 0% 21% 0% 0% 29% 17% 0% 30% 0% 0% 0% 11% 0% 0% 0% 0% 75% 0% 50% 25%

March 31 - April 2, 2006 11% 24% 0% 6% 15% 13% 0% 13% 20% 13% 31% 33% 0% 0% 0% 0% 0% 0% 20% 40% 20% 60% 20%

FIRST CHOICE - ALL

March 10 - March 12, 2006 0% 1% 0% 0% 1% 0% 0% 0% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 1% 1% 0% 0% 1% 0% 0% 0% 2% 0% 2% 0% 0% 0% 0% 0% 0% 0% 0% 0% 50% 0% 50%

March 31 - April 2, 2006 0% 1% 0% 0% 1% 0% 0% 0% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 100% 100% 20% 100%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

CAMPING / Pathé

April 26, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 24 - March 26, 2006 2% 1% 3% 1% 3% 0% 1% 1% 5% 0% 1% 0% 0% 1% 5% 0% 2% 14% 29% 14% 71% 14% 0%

March 31 - April 2, 2006 6% 6% 6% 6% 5% 3% 9% 2% 8% 5% 6% 2% 8% 7% 4% 4% 10% 0% 9% 55% 18% 18% 0%

TOTAL AWARE

March 24 - March 26, 2006 18% 15% 20% 16% 19% 12% 21% 21% 17% 11% 20% 7% 14% 22% 18% 16% 28% 3% 14% 21% 29% 21% 9%

March 31 - April 2, 2006 34% 31% 38% 31% 38% 21% 41% 33% 42% 29% 33% 21% 36% 33% 42% 20% 46% 1% 19% 37% 19% 18% 5%


March 24 - March 26, 2006 15% 7% 23% 13% 18% 18% 10% 14% 24% 10% 5% 0% 14% 14% 33% 25% 7% 0% 36% 27% 18% 9% 9%

March 31 - April 2, 2006 20% 17% 23% 23% 18% 16% 27% 12% 22% 15% 18% 22% 11% 30% 17% 10% 39% 0% 33% 22% 19% 11% 0%

FIRST CHOICE - ALL

March 24 - March 26, 2006 1% 1% 2% 1% 2% 1% 1% 2% 1% 0% 2% 0% 0% 2% 1% 2% 2% 0% 20% 20% 0% 8% 20%

March 31 - April 2, 2006 1% 1% 2% 2% 1% 1% 2% 0% 1% 0% 1% 0% 0% 3% 0% 2% 4% 0% 25% 25% 0% 0% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

DATE MOVIE / Fox

April 26, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 1% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 2% 0% 0% 0% 0% 100% 0%

March 24 - March 26, 2006 0% 1% 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 2% 0% 0% 0% 0% 100% 100% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 10 - March 12, 2006 2% 2% 2% 2% 2% 0% 3% 1% 3% 1% 2% 0% 2% 2% 2% 0% 4% 14% 0% 14% 14% 57% 0%

March 17 - March 19, 2006 3% 4% 3% 6% 1% 7% 5% 1% 1% 7% 1% 5% 8% 5% 1% 8% 2% 8% 23% 15% 0% 62% 0%

March 24 - March 26, 2006 3% 5% 2% 5% 1% 4% 6% 1% 1% 8% 1% 9% 8% 2% 1% 0% 4% 25% 33% 0% 17% 75% 0%

March 31 - April 2, 2006 2% 1% 2% 2% 1% 2% 2% 1% 1% 1% 1% 0% 2% 3% 1% 4% 2% 33% 50% 0% 17% 50% 0%


March 10 - March 12, 2006 13% 0% 25% 0% 25% N/A 0% 0% 33% 0% 0% N/A 0% 0% 50% N/A 0% 0% 0% 0% 0% 100% 0%

March 17 - March 19, 2006 58% 43% 17% 18% 100% 17% 20% 100% 100% 33% 100% 50% 25% 0% 100% 0% 0% 0% 25% 0% 0% 75% 0%

March 24 - March 26, 2006 3% 11% 0% 10% 0% 25% 0% 0% 0% 13% 0% 25% 0% 0% 0% N/A 0% 0% 100% 0% 100% 100% 0%

March 31 - April 2, 2006 33% 50% 25% 50% 0% 0% 100% 0% 0% 100% 0% N/A 100% 33% 0% 0% 100% 0% 100% 0% 0% 0% 0%

FIRST CHOICE - ALL

March 10 - March 12, 2006 0% 0% 1% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 1% 0% 2% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 1% 1% 1% 1% 1% 1% 1% 1% 0% 0% 1% 0% 0% 2% 0% 2% 2% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 0% 1% 0% 1% 0% 1% 0% 0% 0% 1% 0% 2% 0% 0% 0% 0% 0% 0% 100% 0% 100% 17% 0%

March 31 - April 2, 2006 1% 1% 1% 1% 0% 0% 2% 0% 0% 1% 0% 0% 2% 1% 0% 0% 2% 0% 100% 0% 0% 0% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

DESTINATION FINALE 3 (FINAL DESTINATION 3) / Metro

March 22, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE



March 3 - March 5, 2006 2% 2% 3% 4% 1% 4% 5% 1% 0% 5% 0% 3% 6% 4% 1% 4% 4% 0% 0% 0% 11% 78% 0%

March 10 - March 12, 2006 2% 2% 3% 3% 2% 2% 4% 2% 1% 2% 2% 3% 2% 4% 1% 2% 6% 11% 33% 0% 22% 44% 0%

March 17 - March 19, 2006 9% 7% 11% 10% 8% 4% 15% 11% 5% 12% 2% 5% 18% 8% 14% 4% 12% 6% 26% 11% 46% 40% 11%

March 24 - March 26, 2006 19% 19% 20% 22% 17% 16% 28% 19% 15% 19% 19% 16% 22% 25% 15% 16% 34% 19% 35% 19% 36% 42% 9%

March 31 - April 2, 2006 22% 20% 23% 30% 14% 34% 26% 17% 11% 26% 15% 24% 28% 33% 13% 42% 24% 36% 25% 24% 35% 40% 6%

TOTAL AWARE



March 3 - March 5, 2006 33% 34% 32% 43% 23% 43% 44% 29% 17% 44% 25% 42% 46% 43% 21% 43% 42% 1% 17% 7% 18% 47% 2%

March 10 - March 12, 2006 35% 35% 34% 46% 24% 40% 50% 30% 18% 40% 30% 33% 46% 50% 18% 46% 54% 4% 20% 12% 20% 37% 2%

March 17 - March 19, 2006 47% 49% 45% 53% 41% 45% 60% 48% 34% 51% 47% 46% 54% 55% 35% 44% 66% 4% 21% 12% 33% 30% 6%

March 24 - March 26, 2006 63% 63% 63% 72% 54% 66% 77% 60% 48% 71% 56% 62% 78% 73% 52% 70% 76% 11% 22% 19% 34% 29% 8%

March 31 - April 2, 2006 67% 67% 67% 76% 59% 72% 79% 71% 46% 72% 63% 67% 76% 79% 55% 76% 82% 16% 21% 23% 33% 34% 8%




March 3 - March 5, 2006 34% 44% 23% 33% 35% 29% 36% 45% 18% 45% 44% 40% 48% 22% 24% 20% 24% 0% 21% 10% 14% 60% 0%

March 10 - March 12, 2006 31% 30% 38% 37% 29% 44% 32% 37% 17% 25% 37% 31% 22% 46% 17% 52% 41% 0% 28% 7% 20% 50% 0%

March 17 - March 19, 2006 26% 17% 32% 24% 26% 29% 20% 23% 29% 24% 11% 26% 22% 24% 46% 32% 18% 0% 33% 16% 31% 42% 7%

March 24 - March 26, 2006 22% 20% 24% 24% 19% 27% 22% 25% 13% 25% 14% 25% 26% 23% 25% 29% 18% 0% 31% 24% 29% 31% 11%

March 31 - April 2, 2006 18% 17% 18% 17% 19% 17% 16% 21% 16% 18% 16% 18% 18% 15% 23% 16% 15% 0% 9% 33% 41% 30% 13%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

FIRST CHOICE - ALL



March 3 - March 5, 2006 5% 5% 5% 7% 4% 5% 8% 4% 4% 7% 4% 3% 10% 6% 4% 7% 6% 5% 20% 5% 10% 16% 0%

March 10 - March 12, 2006 9% 10% 8% 13% 5% 12% 14% 7% 3% 11% 9% 8% 14% 15% 1% 16% 14% 0% 17% 0% 11% 12% 0%

March 17 - March 19, 2006 9% 6% 11% 11% 7% 11% 11% 7% 6% 10% 3% 10% 10% 12% 10% 12% 12% 3% 24% 9% 32% 9% 9%

March 24 - March 26, 2006 13% 16% 11% 15% 12% 17% 13% 14% 9% 19% 13% 24% 14% 11% 10% 10% 12% 17% 27% 25% 21% 18% 15%

March 31 - April 2, 2006 9% 9% 9% 11% 6% 15% 8% 10% 2% 15% 3% 19% 12% 8% 9% 12% 4% 18% 15% 38% 38% 15% 12%

Film:

Release Date:

Field Dates:

DESTINATION FINALE 3 (FINAL DESTINATION 3) / Metro

March 22, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

DOUBLURE, LA / SPRI

March 29, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE


March 3 - March 5, 2006 2% 3% 1% 3% 1% 2% 3% 2% 0% 3% 2% 3% 4% 2% 0% 2% 2% 0% 43% 29% 0% 14% 0%

March 10 - March 12, 2006 2% 2% 3% 2% 2% 3% 1% 2% 2% 1% 2% 0% 2% 3% 2% 6% 0% 0% 50% 38% 38% 13% 0%

March 17 - March 19, 2006 6% 2% 10% 6% 6% 2% 10% 7% 4% 2% 1% 0% 4% 10% 10% 4% 16% 0% 17% 30% 39% 17% 9%

March 24 - March 26, 2006 15% 13% 18% 16% 14% 7% 25% 16% 13% 11% 15% 4% 16% 22% 14% 10% 34% 5% 41% 49% 37% 24% 3%

March 31 - April 2, 2006 44% 39% 49% 44% 44% 41% 47% 38% 51% 35% 43% 24% 44% 53% 45% 56% 50% 14% 40% 44% 28% 25% 16%

TOTAL AWARE


March 3 - March 5, 2006 27% 20% 33% 26% 28% 22% 29% 31% 25% 16% 24% 14% 18% 34% 32% 28% 40% 3% 32% 30% 17% 13% 2%

March 10 - March 12, 2006 28% 23% 33% 25% 31% 25% 26% 35% 27% 22% 24% 13% 30% 28% 38% 34% 22% 1% 31% 25% 23% 19% 3%

March 17 - March 19, 2006 40% 37% 44% 45% 37% 40% 49% 42% 31% 40% 34% 39% 40% 49% 39% 40% 58% 1% 23% 38% 27% 18% 8%

March 24 - March 26, 2006 60% 56% 65% 61% 60% 54% 68% 52% 67% 47% 64% 40% 54% 74% 55% 66% 82% 3% 32% 42% 33% 18% 6%

March 31 - April 2, 2006 78% 77% 79% 78% 79% 71% 84% 78% 79% 70% 84% 60% 78% 85% 73% 80% 90% 9% 34% 48% 27% 22% 13%



March 3 - March 5, 2006 29% 34% 20% 34% 18% 33% 34% 16% 20% 57% 21% 40% 67% 24% 16% 31% 20% 0% 46% 23% 15% 23% 4%

March 10 - March 12, 2006 24% 23% 23% 31% 16% 41% 23% 20% 11% 25% 21% 20% 27% 36% 13% 47% 18% 0% 36% 32% 20% 28% 8%

March 17 - March 19, 2006 18% 14% 22% 18% 19% 17% 18% 24% 13% 17% 12% 19% 15% 18% 26% 15% 21% 0% 21% 34% 21% 28% 3%

March 24 - March 26, 2006 31% 23% 37% 28% 34% 29% 26% 25% 40% 22% 23% 33% 15% 31% 45% 27% 34% 0% 54% 42% 32% 21% 7%

March 31 - April 2, 2006 28% 23% 35% 30% 28% 29% 31% 23% 32% 20% 25% 20% 21% 38% 31% 35% 40% 0% 42% 59% 27% 19% 9%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

FIRST CHOICE - ALL


March 3 - March 5, 2006 5% 2% 8% 5% 5% 2% 7% 4% 6% 2% 1% 3% 2% 7% 9% 2% 12% 0% 42% 5% 21% 5% 5%

March 10 - March 12, 2006 3% 4% 3% 3% 4% 3% 3% 3% 4% 4% 4% 5% 4% 2% 3% 2% 2% 0% 31% 38% 8% 6% 0%

March 17 - March 19, 2006 3% 3% 2% 3% 3% 1% 4% 2% 3% 3% 3% 0% 6% 2% 2% 2% 2% 0% 30% 60% 40% 7% 0%

March 24 - March 26, 2006 10% 10% 11% 9% 12% 11% 7% 12% 12% 6% 13% 11% 2% 11% 11% 10% 12% 0% 45% 38% 28% 11% 10%

March 31 - April 2, 2006 15% 15% 16% 13% 18% 14% 12% 15% 21% 10% 19% 10% 10% 16% 16% 18% 14% 5% 39% 47% 27% 9% 14%

Film:

Release Date:

Field Dates:

DOUBLURE, LA / SPRI

March 29, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

ENFANTS DU PAYS, LES / Bac

April 19, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 31 - April 2, 2006 1% 0% 1% 0% 1% 0% 0% 0% 2% 0% 0% 0% 0% 0% 2% 0% 0% 0% 0% 50% 100% 0% 0%


March 31 - April 2, 2006 0% N/A 0% N/A 0% N/A N/A N/A 0% N/A N/A N/A N/A N/A 0% N/A N/A 0% 0% 0% 0% 0% 0%

FIRST CHOICE - ALL

March 31 - April 2, 2006 0% 0% 1% 0% 1% 0% 0% 0% 1% 0% 0% 0% 0% 0% 1% 0% 0% 0% 0% 0% 100% 0% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

ENFERMES DEHORS / UGC

April 5, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 3 - March 5, 2006 1% 1% 1% 1% 1% 0% 1% 1% 0% 0% 1% 0% 0% 1% 0% 0% 2% 0% 50% 50% 0% 50% 0%

March 10 - March 12, 2006 1% 1% 1% 1% 1% 0% 2% 1% 1% 1% 1% 0% 2% 1% 1% 0% 2% 0% 0% 25% 0% 25% 0%

March 17 - March 19, 2006 1% 1% 1% 1% 1% 0% 2% 1% 0% 1% 1% 0% 2% 1% 0% 0% 2% 0% 0% 0% 0% 33% 0%

March 24 - March 26, 2006 2% 3% 0% 1% 2% 1% 1% 2% 2% 2% 4% 2% 2% 0% 0% 0% 0% 17% 33% 33% 0% 33% 0%

March 31 - April 2, 2006 4% 4% 4% 5% 3% 3% 6% 4% 2% 5% 2% 5% 6% 4% 4% 2% 6% 7% 40% 40% 20% 20% 7%

TOTAL AWARE

March 3 - March 5, 2006 9% 12% 5% 7% 11% 6% 7% 20% 1% 7% 17% 8% 6% 6% 4% 4% 8% 3% 33% 6% 9% 30% 6%

March 10 - March 12, 2006 10% 12% 9% 5% 15% 2% 7% 18% 12% 6% 17% 0% 10% 4% 13% 4% 4% 8% 44% 21% 10% 23% 3%

March 17 - March 19, 2006 11% 12% 9% 8% 13% 4% 12% 10% 15% 11% 13% 7% 14% 6% 12% 2% 10% 0% 34% 27% 15% 29% 11%

March 24 - March 26, 2006 17% 19% 14% 13% 21% 12% 14% 22% 20% 13% 26% 11% 14% 13% 16% 12% 14% 4% 34% 19% 13% 30% 2%

March 31 - April 2, 2006 29% 27% 32% 27% 32% 20% 34% 35% 29% 21% 32% 19% 22% 33% 32% 20% 46% 2% 30% 28% 27% 18% 4%


March 3 - March 5, 2006 13% 30% 0% 8% 29% 20% 0% 30% 0% 17% 35% 33% 0% 0% 0% 0% 0% 0% 0% 14% 0% 71% 0%

March 10 - March 12, 2006 13% 18% 12% 11% 17% 0% 14% 28% 0% 20% 18% N/A 20% 0% 15% 0% 0% 0% 33% 33% 17% 33% 17%

March 17 - March 19, 2006 28% 22% 33% 31% 24% 0% 42% 30% 20% 30% 15% 0% 43% 33% 33% 0% 40% 0% 27% 45% 18% 27% 9%

March 24 - March 26, 2006 19% 24% 14% 16% 21% 18% 14% 14% 30% 33% 19% 40% 29% 0% 25% 0% 0% 0% 38% 38% 15% 46% 0%

March 31 - April 2, 2006 22% 24% 17% 23% 17% 22% 24% 20% 14% 37% 16% 38% 36% 15% 19% 10% 17% 0% 43% 30% 17% 26% 0%

FIRST CHOICE - ALL

March 3 - March 5, 2006 2% 3% 1% 1% 3% 1% 1% 5% 0% 1% 5% 3% 0% 1% 0% 0% 2% 0% 0% 14% 0% 16% 0%

March 10 - March 12, 2006 1% 1% 1% 1% 1% 0% 2% 0% 1% 1% 1% 0% 2% 1% 0% 0% 2% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 1% 2% 1% 0% 2% 0% 0% 2% 2% 0% 3% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 25%

March 24 - March 26, 2006 2% 3% 1% 2% 2% 1% 2% 2% 2% 3% 2% 2% 4% 0% 2% 0% 0% 0% 29% 43% 0% 11% 0%

March 31 - April 2, 2006 3% 5% 0% 3% 3% 2% 3% 3% 2% 5% 5% 5% 6% 0% 0% 0% 0% 0% 30% 40% 0% 4% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

FIREWALL / WB

April 5, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 3 - March 5, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 1% 0% 1% 0% 1% 0% 0% 1% 1% 0% 0% 0% 0% 0% 2% 0% 0% 0% 50% 0% 0% 50% 0%

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 2% 3% 1% 1% 2% 1% 1% 3% 1% 1% 4% 2% 0% 1% 0% 0% 2% 0% 17% 0% 17% 33% 0%

TOTAL AWARE

March 3 - March 5, 2006 7% 6% 7% 7% 7% 6% 7% 4% 10% 6% 7% 8% 4% 7% 7% 4% 10% 8% 12% 4% 8% 46% 7%

March 10 - March 12, 2006 12% 11% 14% 10% 14% 8% 12% 10% 19% 9% 13% 5% 12% 11% 16% 10% 12% 0% 17% 10% 19% 25% 4%

March 17 - March 19, 2006 12% 12% 11% 9% 14% 9% 9% 15% 13% 10% 14% 7% 12% 8% 14% 10% 6% 7% 20% 20% 24% 38% 0%

March 24 - March 26, 2006 13% 16% 11% 11% 16% 12% 10% 12% 19% 14% 18% 16% 12% 8% 13% 8% 8% 2% 15% 12% 15% 44% 3%

March 31 - April 2, 2006 24% 21% 26% 21% 26% 23% 20% 31% 22% 16% 26% 21% 12% 26% 27% 24% 28% 2% 13% 15% 39% 16% 4%


March 3 - March 5, 2006 14% 8% 21% 8% 21% 20% 0% 25% 20% 0% 14% 0% 0% 14% 29% 50% 0% 0% 25% 0% 0% 50% 25%

March 10 - March 12, 2006 21% 33% 15% 11% 31% 0% 17% 40% 26% 0% 54% 0% 0% 18% 13% 0% 33% 0% 18% 27% 9% 55% 0%

March 17 - March 19, 2006 15% 13% 18% 12% 18% 25% 0% 7% 31% 11% 14% 33% 0% 13% 21% 20% 0% 0% 57% 29% 29% 14% 0%

March 24 - March 26, 2006 17% 23% 10% 24% 13% 27% 20% 8% 16% 31% 17% 29% 33% 13% 8% 25% 0% 0% 56% 0% 11% 33% 11%

March 31 - April 2, 2006 10% 12% 8% 7% 12% 10% 5% 3% 24% 13% 12% 11% 17% 4% 12% 8% 0% 0% 11% 11% 56% 22% 0%

FIRST CHOICE - ALL

March 3 - March 5, 2006 1% 1% 1% 0% 2% 0% 0% 1% 2% 0% 1% 0% 0% 0% 2% 0% 0% 0% 0% 0% 0% 25% 0%

March 10 - March 12, 2006 1% 2% 0% 0% 2% 0% 0% 1% 3% 0% 4% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 21% 0%

March 17 - March 19, 2006 1% 1% 1% 1% 1% 1% 0% 1% 1% 0% 1% 0% 0% 1% 1% 2% 0% 0% 33% 33% 33% 0% 0%

March 24 - March 26, 2006 1% 1% 1% 1% 1% 0% 1% 0% 2% 1% 1% 0% 2% 0% 1% 0% 0% 0% 33% 0% 0% 9% 0%

March 31 - April 2, 2006 2% 3% 0% 1% 2% 2% 0% 0% 4% 2% 4% 5% 0% 0% 0% 0% 0% 0% 0% 17% 17% 6% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

FOG, THE / Mars

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 100% 0%

March 17 - March 19, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 1% 1% 1% 1% 1% 1% 0% 1% 0% 1% 0% 2% 0% 0% 1% 0% 0% 0% 50% 0% 100% 50% 0%

March 31 - April 2, 2006 1% 2% 1% 1% 2% 1% 0% 2% 1% 0% 3% 0% 0% 1% 0% 2% 0% 0% 25% 0% 0% 75% 0%

TOTAL AWARE

March 10 - March 12, 2006 9% 12% 6% 10% 8% 6% 14% 7% 8% 10% 13% 5% 14% 10% 2% 6% 14% 9% 21% 12% 15% 41% 3%

March 17 - March 19, 2006 15% 16% 14% 15% 16% 13% 16% 18% 13% 14% 18% 10% 18% 15% 13% 16% 14% 5% 15% 14% 22% 51% 2%

March 24 - March 26, 2006 12% 12% 12% 14% 10% 15% 14% 11% 8% 11% 13% 18% 4% 18% 6% 12% 24% 4% 13% 13% 34% 53% 0%

March 31 - April 2, 2006 19% 27% 12% 19% 19% 18% 20% 20% 19% 23% 31% 21% 24% 16% 7% 16% 16% 11% 21% 8% 16% 52% 2%


March 10 - March 12, 2006 15% 23% 17% 16% 27% 0% 21% 43% 13% 11% 31% 0% 14% 20% 0% 0% 29% 0% 43% 0% 0% 43% 0%

March 17 - March 19, 2006 12% 10% 14% 18% 7% 25% 13% 0% 15% 15% 6% 25% 11% 20% 8% 25% 14% 0% 14% 0% 29% 29% 0%

March 24 - March 26, 2006 22% 9% 33% 29% 11% 43% 14% 18% 0% 20% 0% 25% 0% 33% 33% 67% 17% 0% 20% 10% 50% 40% 0%

March 31 - April 2, 2006 15% 10% 22% 16% 11% 24% 10% 15% 6% 10% 10% 11% 8% 25% 14% 38% 13% 0% 40% 10% 10% 60% 10%

FIRST CHOICE - ALL

March 10 - March 12, 2006 1% 2% 1% 1% 2% 1% 1% 0% 3% 1% 2% 3% 0% 1% 1% 0% 2% 20% 20% 0% 0% 17% 0%

March 17 - March 19, 2006 1% 1% 1% 1% 1% 1% 1% 1% 0% 1% 1% 0% 2% 1% 0% 2% 0% 0% 0% 0% 0% 7% 0%

March 24 - March 26, 2006 1% 2% 0% 2% 0% 3% 0% 0% 0% 3% 0% 7% 0% 0% 0% 0% 0% 33% 67% 67% 33% 0% 0%

March 31 - April 2, 2006 2% 3% 2% 4% 1% 7% 1% 2% 0% 3% 2% 7% 0% 4% 0% 6% 2% 11% 22% 0% 0% 7% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

INSIDE MAN / UIP

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 1% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 2% 0% 0% 0% 0% 100% 0%

March 24 - March 26, 2006 0% 0% 1% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 1% 0% 2% 0% 0% 100% 0% 0% 0% 0%

March 31 - April 2, 2006 1% 1% 0% 0% 1% 0% 0% 1% 1% 0% 2% 0% 0% 0% 0% 0% 0% 0% 50% 0% 0% 100% 0%

TOTAL AWARE

March 10 - March 12, 2006 3% 4% 3% 2% 5% 1% 3% 2% 7% 3% 5% 3% 4% 1% 4% 0% 2% 0% 31% 8% 8% 15% 0%

March 17 - March 19, 2006 5% 4% 6% 5% 5% 4% 6% 4% 5% 5% 3% 2% 8% 5% 6% 6% 4% 0% 21% 37% 16% 32% 4%

March 24 - March 26, 2006 6% 6% 6% 6% 6% 5% 7% 5% 6% 4% 8% 2% 6% 8% 3% 8% 8% 0% 48% 4% 9% 22% 9%

March 31 - April 2, 2006 9% 10% 9% 7% 12% 4% 9% 16% 8% 8% 12% 7% 8% 6% 12% 2% 10% 3% 19% 14% 24% 43% 0%


March 10 - March 12, 2006 35% 25% 20% 25% 22% 0% 33% 0% 29% 0% 40% 0% 0% 100% 0% N/A 100% 0% 33% 0% 0% 33% 0%

March 17 - March 19, 2006 21% 13% 27% 0% 44% 0% 0% 25% 60% 0% 33% 0% 0% 0% 50% 0% 0% 0% 50% 25% 25% 75% 25%

March 24 - March 26, 2006 45% 33% 64% 42% 55% 60% 29% 40% 67% 0% 50% 0% 0% 63% 67% 75% 50% 0% 55% 9% 9% 9% 9%

March 31 - April 2, 2006 21% 21% 22% 15% 25% 25% 11% 19% 38% 0% 33% 0% 0% 33% 17% 100% 20% 0% 38% 13% 0% 75% 0%

FIRST CHOICE - ALL

March 10 - March 12, 2006 1% 2% 0% 1% 2% 1% 0% 1% 2% 1% 3% 3% 0% 0% 0% 0% 0% 0% 25% 0% 0% 0% 0%

March 17 - March 19, 2006 2% 1% 3% 1% 3% 0% 1% 3% 2% 0% 1% 0% 0% 1% 4% 0% 2% 0% 0% 33% 0% 6% 0%

March 24 - March 26, 2006 1% 1% 2% 1% 2% 0% 1% 2% 2% 0% 2% 0% 0% 1% 2% 0% 2% 0% 20% 20% 20% 0% 0%

March 31 - April 2, 2006 1% 1% 2% 1% 2% 0% 1% 2% 2% 0% 2% 0% 0% 1% 2% 0% 2% 0% 20% 0% 0% 20% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

JEAN-PHILIPPE, L'IDOLE DES JEUNES (JEAN-PHILIPPE) / Mars

April 5, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 3 - March 5, 2006 1% 1% 2% 2% 1% 0% 3% 1% 0% 1% 0% 0% 2% 2% 1% 0% 4% 0% 25% 50% 25% 0% 0%

March 10 - March 12, 2006 1% 1% 1% 1% 1% 0% 1% 1% 0% 1% 0% 0% 2% 0% 1% 0% 0% 0% 0% 0% 0% 50% 0%

March 17 - March 19, 2006 2% 2% 3% 3% 2% 2% 3% 2% 2% 2% 2% 0% 4% 3% 2% 4% 2% 11% 33% 22% 22% 11% 0%

March 24 - March 26, 2006 3% 3% 4% 4% 3% 2% 6% 3% 2% 2% 3% 2% 2% 6% 2% 2% 10% 0% 54% 46% 23% 23% 8%

March 31 - April 2, 2006 12% 10% 13% 11% 12% 7% 15% 9% 15% 11% 10% 5% 16% 11% 14% 8% 14% 0% 29% 64% 31% 24% 11%

TOTAL AWARE

March 3 - March 5, 2006 16% 13% 18% 14% 18% 13% 14% 23% 12% 10% 16% 8% 12% 17% 19% 17% 16% 2% 22% 40% 8% 23% 3%

March 10 - March 12, 2006 20% 14% 26% 17% 23% 16% 18% 29% 17% 11% 17% 8% 14% 22% 29% 22% 22% 0% 29% 32% 13% 17% 5%

March 17 - March 19, 2006 25% 25% 26% 25% 26% 21% 28% 34% 17% 21% 28% 22% 20% 28% 23% 20% 36% 3% 27% 28% 22% 17% 10%

March 24 - March 26, 2006 37% 38% 37% 36% 38% 33% 40% 35% 41% 34% 42% 31% 36% 39% 34% 34% 44% 1% 30% 35% 32% 16% 6%

March 31 - April 2, 2006 58% 55% 62% 57% 60% 43% 69% 57% 64% 51% 59% 33% 66% 62% 62% 52% 72% 1% 29% 57% 27% 20% 13%


March 3 - March 5, 2006 16% 24% 9% 12% 17% 9% 14% 13% 25% 22% 25% 33% 17% 6% 11% 0% 13% 0% 33% 11% 0% 44% 0%

March 10 - March 12, 2006 8% 4% 14% 6% 13% 14% 0% 10% 18% 0% 6% 0% 0% 9% 17% 18% 0% 0% 38% 50% 38% 25% 0%

March 17 - March 19, 2006 15% 13% 14% 11% 16% 16% 7% 15% 18% 21% 7% 33% 10% 4% 26% 0% 6% 0% 46% 23% 15% 15% 0%

March 24 - March 26, 2006 12% 9% 15% 11% 13% 13% 10% 6% 20% 6% 12% 14% 0% 15% 15% 12% 18% 0% 72% 28% 44% 28% 0%

March 31 - April 2, 2006 16% 10% 21% 15% 18% 20% 12% 12% 23% 9% 12% 0% 12% 19% 23% 31% 11% 0% 41% 62% 16% 19% 8%

FIRST CHOICE - ALL

March 3 - March 5, 2006 1% 1% 2% 1% 2% 0% 2% 1% 2% 0% 2% 0% 0% 2% 1% 0% 4% 0% 40% 20% 0% 8% 0%

March 10 - March 12, 2006 2% 1% 3% 1% 3% 0% 1% 1% 5% 1% 0% 0% 2% 0% 6% 0% 0% 0% 0% 29% 14% 19% 0%

March 17 - March 19, 2006 2% 2% 2% 1% 3% 1% 1% 2% 3% 2% 1% 2% 2% 0% 4% 0% 0% 0% 43% 29% 14% 11% 14%

March 24 - March 26, 2006 2% 2% 2% 3% 1% 4% 1% 0% 1% 2% 1% 4% 0% 3% 0% 4% 2% 0% 50% 17% 17% 7% 0%

March 31 - April 2, 2006 5% 3% 7% 3% 7% 3% 3% 5% 8% 3% 3% 2% 4% 3% 10% 4% 2% 5% 37% 37% 11% 6% 16%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

L'AGE DE GLACE 2 (ICE AGE 2: THE MELTDOWN) / Fox

April 5, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 3 - March 5, 2006 2% 1% 2% 3% 0% 4% 3% 0% 0% 2% 0% 0% 4% 4% 0% 7% 2% 0% 33% 17% 50% 0% 17%

March 10 - March 12, 2006 5% 5% 5% 6% 5% 6% 6% 5% 4% 8% 3% 10% 6% 4% 6% 2% 6% 0% 30% 45% 30% 35% 10%

March 17 - March 19, 2006 9% 9% 8% 7% 10% 7% 8% 12% 8% 9% 10% 5% 12% 6% 10% 8% 4% 0% 35% 18% 38% 32% 3%

March 24 - March 26, 2006 14% 15% 12% 12% 15% 9% 15% 14% 16% 16% 15% 16% 16% 9% 15% 4% 14% 0% 58% 26% 49% 40% 9%

March 31 - April 2, 2006 20% 17% 24% 22% 19% 20% 24% 25% 13% 15% 19% 17% 14% 28% 20% 22% 34% 0% 44% 26% 46% 35% 14%

TOTAL AWARE

March 3 - March 5, 2006 66% 69% 62% 75% 57% 78% 73% 64% 50% 77% 63% 75% 78% 74% 51% 80% 68% 1% 37% 14% 27% 26% 7%

March 10 - March 12, 2006 72% 71% 72% 75% 68% 71% 79% 69% 67% 73% 69% 67% 78% 77% 67% 74% 80% 3% 37% 16% 26% 26% 6%

March 17 - March 19, 2006 79% 78% 80% 82% 75% 86% 79% 86% 65% 79% 77% 78% 80% 85% 74% 92% 78% 4% 30% 24% 26% 26% 9%

March 24 - March 26, 2006 79% 77% 81% 81% 78% 83% 78% 80% 75% 76% 78% 80% 72% 85% 77% 86% 84% 2% 37% 23% 32% 29% 7%

March 31 - April 2, 2006 84% 83% 85% 87% 82% 86% 88% 85% 78% 84% 83% 86% 82% 90% 80% 86% 94% 2% 34% 28% 42% 27% 9%


March 3 - March 5, 2006 50% 47% 52% 52% 46% 54% 51% 50% 42% 51% 43% 46% 54% 54% 51% 59% 47% 0% 47% 19% 28% 26% 9%

March 10 - March 12, 2006 51% 50% 51% 53% 49% 56% 51% 54% 43% 55% 45% 58% 54% 51% 52% 54% 48% 0% 44% 20% 28% 30% 6%

March 17 - March 19, 2006 43% 42% 45% 45% 42% 44% 47% 44% 39% 43% 41% 41% 45% 47% 42% 46% 49% 0% 42% 25% 36% 34% 5%

March 24 - March 26, 2006 48% 48% 48% 50% 46% 41% 60% 48% 44% 51% 45% 50% 53% 49% 47% 33% 67% 0% 53% 29% 41% 38% 8%

March 31 - April 2, 2006 46% 43% 49% 50% 42% 49% 50% 46% 38% 47% 40% 47% 46% 52% 45% 51% 53% 0% 44% 34% 40% 32% 10%

FIRST CHOICE - ALL

March 3 - March 5, 2006 16% 15% 17% 19% 14% 22% 17% 11% 16% 17% 13% 22% 14% 21% 14% 22% 20% 0% 45% 11% 26% 11% 5%

March 10 - March 12, 2006 18% 21% 16% 20% 17% 24% 17% 20% 13% 25% 18% 31% 20% 16% 15% 18% 14% 1% 41% 24% 23% 13% 10%

March 17 - March 19, 2006 14% 13% 15% 15% 14% 15% 14% 21% 6% 11% 15% 7% 14% 18% 12% 22% 14% 4% 36% 33% 29% 9% 4%

March 24 - March 26, 2006 25% 25% 26% 26% 25% 19% 33% 31% 18% 26% 24% 11% 40% 26% 25% 26% 26% 0% 44% 30% 43% 16% 11%

March 31 - April 2, 2006 27% 23% 30% 32% 21% 30% 34% 23% 20% 29% 17% 29% 30% 35% 26% 32% 38% 4% 36% 30% 43% 12% 10%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

MISSION: IMPOSSIBLE III / UIP

May 3, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 31 - April 2, 2006 3% 3% 3% 3% 3% 3% 3% 5% 0% 3% 3% 2% 4% 3% 2% 4% 2% 9% 27% 45% 36% 45% 0%

TOTAL AWARE

March 31 - April 2, 2006 56% 56% 55% 62% 50% 63% 61% 56% 43% 60% 53% 69% 52% 64% 46% 58% 70% 1% 25% 29% 27% 30% 7%


March 31 - April 2, 2006 32% 34% 28% 29% 34% 29% 30% 29% 40% 36% 32% 38% 35% 23% 36% 21% 26% 0% 32% 37% 25% 32% 7%

FIRST CHOICE - ALL

March 31 - April 2, 2006 5% 7% 4% 3% 7% 2% 4% 8% 6% 5% 8% 5% 6% 1% 6% 0% 2% 0% 10% 50% 10% 10% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

OSS 117: LE CAIRE NID D'ESPIONS / SPRI

April 19, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 17 - March 19, 2006 1% 1% 0% 0% 1% 0% 0% 2% 0% 0% 2% 0% 0% 0% 0% 0% 0% 0% 0% 50% 50% 100% 0%

March 24 - March 26, 2006 1% 1% 1% 1% 1% 1% 1% 2% 0% 0% 2% 0% 0% 2% 0% 2% 2% 25% 50% 75% 25% 25% 0%

March 31 - April 2, 2006 5% 6% 4% 3% 7% 2% 3% 9% 5% 2% 9% 0% 4% 3% 5% 4% 2% 0% 42% 47% 16% 26% 0%

TOTAL AWARE

March 17 - March 19, 2006 24% 32% 16% 16% 31% 16% 15% 31% 31% 25% 37% 24% 26% 7% 25% 10% 4% 1% 21% 26% 22% 36% 10%

March 24 - March 26, 2006 29% 38% 21% 29% 30% 23% 34% 30% 30% 29% 46% 20% 38% 28% 14% 26% 30% 3% 29% 24% 24% 23% 6%

March 31 - April 2, 2006 43% 49% 37% 38% 48% 29% 46% 47% 48% 38% 59% 29% 46% 38% 36% 30% 46% 1% 30% 31% 22% 28% 7%


March 17 - March 19, 2006 18% 19% 16% 23% 15% 33% 13% 13% 16% 26% 14% 50% 8% 14% 16% 0% 50% 0% 25% 31% 25% 50% 13%

March 24 - March 26, 2006 12% 15% 10% 14% 12% 5% 21% 13% 10% 18% 13% 11% 21% 11% 7% 0% 20% 0% 47% 33% 40% 33% 13%

March 31 - April 2, 2006 17% 20% 14% 22% 14% 7% 30% 15% 13% 20% 20% 8% 26% 24% 3% 7% 35% 0% 41% 34% 21% 17% 0%

FIRST CHOICE - ALL

March 17 - March 19, 2006 1% 2% 1% 2% 1% 3% 0% 2% 0% 3% 1% 7% 0% 0% 1% 0% 0% 0% 0% 60% 40% 13% 20%

March 24 - March 26, 2006 1% 1% 1% 2% 0% 1% 2% 0% 0% 2% 0% 2% 2% 1% 0% 0% 2% 0% 67% 33% 0% 0% 0%

March 31 - April 2, 2006 3% 4% 2% 2% 3% 0% 4% 3% 3% 2% 5% 0% 4% 2% 1% 0% 4% 0% 40% 60% 30% 4% 10%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:


March 8, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE





March 3 - March 5, 2006 6% 6% 6% 4% 8% 2% 6% 13% 2% 3% 9% 3% 4% 5% 6% 2% 8% 0% 26% 9% 43% 30% 13%

March 10 - March 12, 2006 23% 19% 28% 23% 24% 21% 25% 29% 18% 16% 22% 8% 22% 30% 25% 32% 28% 8% 29% 33% 32% 31% 11%

March 17 - March 19, 2006 20% 21% 20% 21% 19% 24% 19% 21% 17% 21% 21% 17% 24% 22% 17% 30% 14% 11% 24% 48% 34% 32% 15%

March 24 - March 26, 2006 15% 13% 18% 20% 11% 22% 18% 7% 15% 15% 11% 16% 14% 25% 11% 28% 22% 25% 48% 18% 34% 25% 13%

March 31 - April 2, 2006 13% 12% 15% 16% 11% 20% 12% 8% 14% 14% 10% 14% 14% 17% 12% 24% 10% 25% 31% 37% 21% 25% 10%

TOTAL AWARE





March 3 - March 5, 2006 49% 48% 51% 49% 50% 49% 50% 53% 46% 44% 51% 44% 44% 54% 48% 52% 56% 1% 23% 21% 32% 28% 7%

March 10 - March 12, 2006 71% 69% 73% 70% 73% 67% 72% 75% 70% 65% 73% 59% 70% 74% 72% 74% 74% 4% 25% 29% 30% 28% 10%

March 17 - March 19, 2006 66% 65% 68% 69% 64% 67% 71% 68% 60% 63% 68% 54% 70% 75% 60% 78% 72% 8% 27% 37% 31% 22% 13%

March 24 - March 26, 2006 65% 69% 61% 68% 62% 65% 71% 60% 63% 66% 72% 60% 72% 70% 51% 70% 70% 13% 31% 32% 29% 19% 11%

March 31 - April 2, 2006 63% 62% 64% 67% 60% 61% 72% 68% 52% 61% 63% 55% 66% 72% 57% 66% 78% 11% 32% 33% 28% 25% 11%

CONFIDENTIAL

History Report




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio






March 3 - March 5, 2006 20% 21% 17% 19% 19% 15% 22% 23% 15% 26% 18% 25% 27% 13% 21% 8% 18% 0% 39% 28% 28% 25% 6%

March 10 - March 12, 2006 14% 15% 13% 14% 14% 20% 8% 15% 13% 19% 11% 30% 11% 9% 17% 14% 5% 0% 32% 26% 29% 32% 11%

March 17 - March 19, 2006 10% 8% 11% 12% 7% 16% 8% 3% 12% 14% 3% 23% 9% 11% 12% 13% 8% 0% 36% 40% 40% 24% 20%

March 24 - March 26, 2006 9% 7% 9% 10% 7% 13% 7% 7% 6% 13% 3% 26% 3% 7% 12% 3% 11% 0% 52% 43% 24% 14% 14%

March 31 - April 2, 2006 7% 5% 9% 5% 8% 5% 6% 4% 14% 4% 6% 4% 3% 7% 11% 6% 8% 0% 41% 24% 24% 6% 12%

FIRST CHOICE - ALL





March 3 - March 5, 2006 5% 5% 5% 5% 6% 5% 5% 2% 9% 5% 6% 6% 4% 5% 5% 4% 6% 0% 25% 25% 35% 5% 10%

March 10 - March 12, 2006 6% 3% 8% 3% 9% 3% 2% 9% 8% 2% 4% 3% 2% 3% 13% 4% 2% 5% 32% 27% 27% 11% 9%

March 17 - March 19, 2006 5% 5% 5% 5% 4% 5% 5% 2% 6% 4% 5% 2% 6% 6% 3% 8% 4% 0% 17% 33% 28% 7% 22%

March 24 - March 26, 2006 2% 2% 2% 1% 3% 0% 1% 3% 2% 0% 3% 0% 0% 1% 2% 0% 2% 0% 17% 33% 0% 0% 17%

March 31 - April 2, 2006 1% 2% 1% 1% 2% 0% 1% 1% 3% 1% 2% 0% 2% 0% 2% 0% 0% 20% 80% 20% 20% 6% 20%

Film:

Release Date:

Field Dates:


March 8, 2006


CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

QUATRE ETOILES / Mars

May 3, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 31 - April 2, 2006 0% 0% 1% 1% 0% 1% 0% 0% 0% 0% 0% 0% 0% 1% 0% 2% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 31 - April 2, 2006 5% 7% 4% 7% 4% 9% 5% 3% 5% 8% 6% 7% 8% 6% 2% 10% 2% 0% 38% 19% 14% 24% 0%


March 31 - April 2, 2006 24% 23% 13% 15% 25% 13% 20% 0% 40% 29% 17% 33% 25% 0% 50% 0% 0% 0% 50% 25% 0% 25% 0%

FIRST CHOICE - ALL

March 31 - April 2, 2006 1% 2% 1% 0% 2% 0% 0% 3% 1% 0% 3% 0% 0% 0% 1% 0% 0% 0% 0% 0% 0% 9% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

RENT / SPRI

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 17 - March 19, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

TOTAL AWARE

March 17 - March 19, 2006 2% 2% 3% 3% 2% 1% 4% 1% 2% 2% 1% 0% 4% 3% 2% 2% 4% 13% 25% 0% 25% 25% 0%

March 24 - March 26, 2006 2% 3% 2% 2% 3% 1% 2% 3% 2% 2% 3% 2% 2% 1% 2% 0% 2% 0% 13% 13% 13% 63% 0%

March 31 - April 2, 2006 2% 3% 2% 3% 2% 3% 2% 3% 1% 2% 3% 2% 2% 3% 1% 4% 2% 0% 0% 11% 22% 33% 0%


March 17 - March 19, 2006 8% 0% 20% 20% 0% 0% 25% 0% 0% 0% 0% N/A 0% 33% 0% 0% 50% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% N/A 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 8% 20% 0% 0% 25% 0% 0% 33% 0% 0% 33% 0% 0% 0% 0% 0% 0% 0% 0% 0% 100% 0% 0%

FIRST CHOICE - ALL

March 17 - March 19, 2006 0% 0% 1% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 2% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

SILENT HILL / Metro

April 26, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 24 - March 26, 2006 1% 1% 1% 2% 0% 2% 1% 0% 0% 1% 0% 2% 0% 2% 0% 2% 2% 0% 0% 33% 33% 0% 0%

March 31 - April 2, 2006 2% 2% 1% 3% 1% 1% 4% 1% 0% 3% 1% 2% 4% 2% 0% 0% 4% 0% 33% 33% 33% 50% 33%

TOTAL AWARE

March 24 - March 26, 2006 23% 29% 17% 24% 22% 24% 23% 28% 16% 31% 28% 33% 28% 17% 16% 16% 18% 2% 23% 26% 13% 30% 5%

March 31 - April 2, 2006 27% 33% 20% 34% 19% 35% 34% 23% 14% 39% 27% 38% 40% 30% 10% 32% 28% 2% 21% 24% 25% 30% 4%


March 24 - March 26, 2006 35% 32% 39% 37% 32% 35% 39% 36% 25% 34% 29% 33% 36% 41% 38% 38% 44% 0% 32% 23% 23% 39% 6%

March 31 - April 2, 2006 27% 30% 30% 32% 27% 22% 41% 30% 21% 28% 33% 13% 40% 37% 10% 31% 43% 0% 23% 19% 26% 42% 6%

FIRST CHOICE - ALL

March 24 - March 26, 2006 4% 5% 3% 4% 3% 3% 5% 3% 3% 5% 4% 7% 4% 3% 2% 0% 6% 0% 21% 21% 14% 15% 7%

March 31 - April 2, 2006 3% 2% 4% 5% 1% 4% 5% 2% 0% 3% 1% 2% 4% 6% 1% 6% 6% 0% 27% 18% 36% 15% 9%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

V FOR VENDETTA / WB

April 19, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 17 - March 19, 2006 3% 3% 3% 4% 2% 7% 2% 0% 3% 4% 2% 7% 2% 4% 1% 6% 2% 0% 9% 18% 18% 82% 9%

March 24 - March 26, 2006 3% 3% 2% 2% 3% 1% 3% 2% 4% 2% 4% 2% 2% 2% 2% 0% 4% 0% 40% 10% 10% 60% 10%

March 31 - April 2, 2006 4% 5% 3% 4% 4% 3% 5% 4% 3% 3% 7% 5% 2% 5% 0% 2% 8% 0% 13% 7% 33% 47% 13%

TOTAL AWARE

March 17 - March 19, 2006 31% 33% 29% 39% 24% 36% 41% 31% 16% 36% 30% 24% 46% 41% 17% 46% 36% 2% 16% 22% 23% 46% 5%

March 24 - March 26, 2006 34% 35% 33% 40% 28% 42% 38% 33% 22% 35% 35% 33% 36% 45% 20% 50% 40% 2% 28% 16% 21% 41% 7%

March 31 - April 2, 2006 34% 36% 31% 42% 25% 39% 45% 35% 15% 38% 34% 38% 38% 46% 16% 40% 52% 3% 21% 15% 28% 44% 7%


March 17 - March 19, 2006 29% 31% 21% 22% 33% 24% 20% 23% 50% 33% 28% 50% 26% 12% 41% 13% 11% 0% 32% 23% 26% 52% 6%

March 24 - March 26, 2006 32% 38% 26% 33% 31% 35% 32% 30% 32% 42% 34% 47% 39% 27% 25% 28% 25% 0% 44% 16% 26% 42% 5%

March 31 - April 2, 2006 24% 29% 19% 25% 24% 28% 22% 29% 13% 31% 26% 31% 32% 20% 19% 25% 15% 0% 25% 31% 28% 53% 6%

FIRST CHOICE - ALL

March 17 - March 19, 2006 4% 7% 2% 6% 3% 7% 5% 2% 3% 10% 4% 12% 8% 2% 1% 2% 2% 0% 19% 25% 31% 23% 13%

March 24 - March 26, 2006 7% 7% 7% 10% 5% 9% 10% 5% 4% 8% 6% 4% 12% 11% 3% 14% 8% 4% 43% 14% 18% 16% 7%

March 31 - April 2, 2006 5% 5% 4% 5% 4% 5% 5% 7% 1% 4% 6% 2% 6% 6% 2% 8% 4% 11% 22% 28% 33% 17% 11%

CONFIDENTIAL

History Report


Film:

Release Date:

Field Dates:

WILD, THE / BVI

April 12, 2006




Under

Plus

25

13-17 18-24 25-34 35-49 25

Under

Plus

25

13-17 18-24 25

Under

Plus

25

13-17 18-24 Film

Seen

Have

Preview Commercial

TV

Poster

Movie

Internet Radio

UNAIDED AWARE

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 24 - March 26, 2006 1% 1% 1% 2% 0% 1% 3% 0% 0% 2% 0% 2% 2% 2% 0% 0% 4% 0% 100% 0% 0% 0% 0%

March 31 - April 2, 2006 3% 2% 4% 3% 3% 0% 6% 2% 3% 0% 3% 0% 0% 6% 2% 0% 12% 0% 18% 0% 64% 18% 0%

TOTAL AWARE

March 10 - March 12, 2006 6% 6% 6% 8% 3% 10% 7% 4% 2% 8% 4% 5% 10% 9% 2% 14% 4% 0% 27% 14% 23% 36% 0%

March 17 - March 19, 2006 6% 8% 5% 5% 8% 7% 4% 9% 6% 7% 10% 7% 6% 4% 5% 6% 2% 12% 28% 12% 28% 28% 0%

March 24 - March 26, 2006 12% 14% 11% 18% 7% 16% 20% 10% 4% 17% 11% 16% 18% 19% 3% 16% 22% 0% 39% 10% 47% 16% 0%

March 31 - April 2, 2006 16% 17% 15% 18% 14% 17% 19% 17% 10% 14% 19% 17% 12% 22% 8% 18% 26% 0% 26% 10% 50% 21% 2%


March 10 - March 12, 2006 19% 9% 9% 0% 33% 0% 0% 50% 0% 0% 25% 0% 0% 0% 50% 0% 0% 0% 50% 50% 50% 50% 0%

March 17 - March 19, 2006 14% 7% 22% 10% 14% 0% 25% 25% 0% 0% 11% 0% 0% 25% 20% 0% 100% 0% 33% 33% 33% 0% 0%

March 24 - March 26, 2006 22% 11% 27% 14% 29% 0% 25% 30% 25% 0% 27% 0% 0% 26% 33% 0% 45% 0% 56% 0% 67% 22% 0%

March 31 - April 2, 2006 18% 16% 20% 14% 22% 6% 21% 12% 40% 8% 21% 14% 0% 18% 25% 0% 31% 0% 64% 9% 36% 18% 0%

FIRST CHOICE - ALL

March 10 - March 12, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 17 - March 19, 2006 0% 0% 1% 1% 0% 0% 1% 0% 0% 0% 0% 0% 0% 1% 0% 0% 2% 0% 0% 100% 0% 0% 0%

March 24 - March 26, 2006 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%

March 31 - April 2, 2006 1% 1% 1% 1% 1% 2% 0% 1% 0% 1% 0% 2% 0% 1% 1% 2% 0% 0% 33% 33% 33% 0% 0%

summary report film tracking study france n t e r n a t i o n … · confidential summary report...

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