summary report - jsph laws of attractionit (bpo), engineering, ict and construction are preferred...

Summary Report

2

• Broad Profile

Aged 18-65

Living in Philippines

Currently active job-seekers, or monitoring for jobs• Jobs should be classified within at least 1 of

the nominated 25 industries• Intend to switch job within next 2 years

Representative coverage of• Gender• Age group• Job levels• Regions

Online survey (JSPH candidates only)

NCR9,909 candidates

Non–NCR8,469 candidates

20 MINS

Research specifications

(13%) (87%)

Employment Status

Job Level

MonthlyIncome (PHP)

15%

61%

23%

1%

Gen Z(18- 23 years)

Gen Y(24- 34 years)

Gen X(35- 54 years)

Baby Boomer(55- 65 years)

40%

60%

Male Female

54%46%

NCR Non NCR

66%

3%6% 3%

22%

Full Time Part Time Contract / Casual Self Employed Not Employed

3%

43%

20%6% 3%

Below PHP 10k PHP 10- 30k PHP 30- 60k PHP 60- 100k > PHP 100K

2%11%

35%49%

3%

Senior Mgt Mid Mgt Junior Mgt Junior Exec Intern/ firstjobber

UNWEIGHTED

(62%) (38%)

(18%) (28%) (43%) (11%)

Figures in ( ) represent total labor force from Philippines census 2018https://psa.gov.ph/content/statistical-tables-labor-force-survey-lfs-july-2018

Place of Residence

Gender

Age Group

Overall PHDEMOGRAPHIC PROFILE

IT (BPO), Engineering, ICT and Construction are preferred more by men. Banking, Backoffice Support, Retail as well as Real Estate seem more attractive

to women. Backoffice jobs are sought after by Gen Z whereas Real Estate, Manufacturing and Retail are more attractive to Gen X.

D1. Are you… male or female? S8. How old are you as of your last birthday? D2. Where in Philippines do you live? Coloured box denotes sig. higher or lower than total sample at 99%, if total sample is >10% achievement

% Overall PH Call Center (BPO)IT Outsourcing

(BPO)Backoffice Support

(BPO)Retail /

MerchandiseManufacturing /

ProductionProperty / Real

Estate

Computer / Information Technology (Software)

Construction / Building

Engineering Banking

40

60

15

61

23

1

54

46

2

-2

3

-1

-1

-1

6

-6

20

-20

3

3

-5

-1

10

-10

-9

9

7

0

-6

-1

2

-2

-6

6

-6

1

5

0

-1

1

2

-2

-6

-3

9

0

-18

18

-6

6

-10

-2

11

1

-2

2

18

-18

4

-2

-2

0

9

-9

11

-11

-2

-2

4

0

-5

5

25

-25

4

2

-6

0

-10

10

-11

11

1

4

-4

-1

-1

1

Place of

Residence

Gender

Age

Group

DEMOGRAPHIC PROFILE By Industry (1/6)

Again any industry centered around IT, Engineering and Automotive attracts men. Women seem to prefer working for industries like Healthcare, Government, Business and Mgmt Consulting as well as Advertising and Marketing. Advertising and Marketing, due to its glam/ cool perception, also attracts Gen Z. They also prefer Government jobs whereas Gen Y prefers Healthcare and IT Consulting. Preference for General and Wholesale Trading, Auto and IT is also more among Gen X.

% Overall PH Financial ServicesFood & Beverage /

Catering / Restaurant

General & Wholesale Trading

Healthcare / Medical

Consulting (IT Science Engineering

& Technical)

Consulting (Business & Management)

GovernmentAdvertising / Marketing /

Promotion / PR

Automobile / Automotive

Ancillary / Vehicle

Computer / Information Technology (Hardware)

40

60

15

61

23

1

54

46

Place of

Residence

Gender

Age

Group

By Industry (2/6)

-4

4

-5

1

4

0

9

-9

-1

1

-1

3

-1

-1

-2

2

-3

3

-9

-3

11

1

-8

8

-13

13

-5

6

-1

0

-2

2

23

-23

-7

5

3

-1

7

-7

-7

7

-2

-3

3

2

3

-3

-9

9

6

-6

1

-1

-6

6

-7

7

10

-2

-8

0

9

-9

20

-20

-10

-1

10

1

-8

8

30

-30

-3

-2

6

-1

-1

1


DEMOGRAPHIC PROFILE

Travel/Tourism, Hospitality, Accounting and Printing/Publishing preferred by women. Gen Z seen to prefer Accounting and Finance jobs – an emerging trend in Philippines

% Overall PHAgricultural / Plantation /

Poultry / FisheriesAccounting / Audit /

Tax ServicesPrinting / Publishing Travel / Tourism Hotel / Hospitality

40

60

15

61

23

1

54

46

Place of

Residence

Gender

Age

Group

By Industry (3/6)

-3

3

-5

3

2

0

-23

23

-13

13

8

-4

-4

0

1

-1

-8

8

-4

0

4

0

6

-6

-18

18

0

-1

1

0

3

-3

-9

9

-1

4

-2

-1

-2

2


DEMOGRAPHIC PROFILE

Banking, IT (BPO) and ICT are preferred by full-time professionals. Backoffice Support and Call Centers are more attractive to Junior Executives whereas Manufacturing, Real Estate have higher Junior Management skew and Retail/Merchandise a higher Middle Management skew. Mid-income (MPI 30-60k) earners are more inclined towards IT related industries.

% Overall PH Call Center (BPO)IT Outsourcing

(BPO)Backoffice Support

(BPO)Retail /



Estate



Engineering Banking

Monthly

Income

Employment

Status

Job

Level

By Industry (4/6)

0

0

-1

-1

2

-1

-2

-7

11

-1

1

1

-1

-1

-1

-6

0

1

1

4

1

7

2

-9

-1

2

5

-6

-3

-1

66

3

6

3

22

2

11

35

49

3

3

43

20

6

3

Full Time

Part Time

Casual/Freelance

Self-Employed

Unemployed

Senior Mgt

Mid Mgt

Junior Mgt

Junior Exec

Intern/ first jobber

Below PHP 10k

PHP 10- 30k

PHP 30- 60k

PHP 60- 100k

> PHP 100K

-4

1

3

3

-3

1

4

8

-11

-2

-1

0

3

0

1

6

-1

-1

-1

-3

-1

-2

6

-3

0

0

-13

5

8

4

1

-1

1

-1

0

-1

2

4

-5

0

1

4

-1

-3

-1

1

-1

0

-1

1

0

-4

0

5

1

-1

2

1

-2

0

9

-2

-3

-1

-3

0

2

-1

1

-2

0

3

3

-2

-1

4

-2

-3

0

1

0

0

10

-10

0

1

2

-1

-2

0

-5

1

-1

-1

6

-1

-2

-4

8

-1

0

-3

-1

-2

0

9

-1

0

-1

-7

-1

-2

2

1

0

-1

-9

8

5

4

Coloured box denotes sig. higher or lower than total sample at 99%, if total sample is >10% achievement

S4. What is your current employment status? S6. Which of these best describe your job level? D4_TOTAL: In your current job, what is your WEEKLY/MONTHLY personal income before tax (including superannuation contributions, commissions, salary sacrifice and any other automatic deductions)?

DEMOGRAPHIC PROFILE

Financial Services and IT Consulting are preferred by Full Time employees. Government jobs are mostly sought after by Junior Executive with lower income. Whereas Financial Services and Consulting (both IT and Management) are preferred by Junior and Mid management candidates (MPI 30-60k).






& Technical)

Consulting (Business &

Management)Government

Advertising / Marketing /

Promotion / PR


Ancillary / Vehicle


By Industry (5/6)

66

3

6

3

22

2

11

35

49

3

3

43

20

6

3

Full Time

Part Time

Casual/Freelance

Self-Employed

Unemployed

Senior Mgt

Mid Mgt

Junior Mgt

Junior Exec


Below PHP 10k

PHP 10- 30k

PHP 30- 60k

PHP 60- 100k

> PHP 100K

-4

1

1

1

1

0

-2

-2

4

0

1

2

-3

-2

0

11

-2

0

-2

-7

-1

1

7

-5

-2

-1

-12

11

6

3

-3

0

1

2

0

5

8

-4

-8

-1

0

-10

3

2

3

-2

-1

5

-1

-1

0

-4

-6

12

0

4

5

-5

-1

-1

-4

1

3

2

-2

0

3

-6

3

0

0

1

1

-1

0

-4

0

-1

4

1

0

4

7

-9

-2

3

1

-2

-1

-2

-1

-1

0

1

1

-1

-4

3

2

0

1

1

-3

-1

-1

11

-1

-2

-1

-7

2

2

5

-7

-2

-1

-7

11

3

2

-16

-1

1

3

13

-1

7

-7

1

0

4

-1

-10

-4

-2

-4

-1

1

2

2

-1

0

15

-13

-1

1

2

-3

-3

1



Monthly

Income

Employment

Status

Job

Level

DEMOGRAPHIC PROFILE

Accounting jobs are mostly popular among Full Time employees whereas Travel/Tourism and Hospitality are seen as more attractive to those currently Unemployed.




By Industry (6/6)

-6

1

3

2

0

0

-3

7

-4

0

2

3

-3

-2

0

-6

0

-2

2

6

-1

-4

0

5

0

0

2

-4

-2

-1

-10

0

1

2

7

-1

1

-8

7

1

1

0

-4

-3

-1

-16

-1

9

5

3

-1

-3

0

2

2

1

-1

-2

-3

-2

15

-2

-3

-2

-8

0

-1

3

-1

-1

-1

7

4

0

-1

66

3

6

3

22

2

11

35

49

3

3

43

20

6

3

Full Time

Part Time

Casual/Freelance

Self-Employed

Unemployed

Senior Mgt

Mid Mgt

Junior Mgt

Junior Exec


Below PHP 10k

PHP 10- 30k

PHP 30- 60k

PHP 60- 100k

> PHP 100K



Monthly

Income

Employment

Status

Job

Level

DEMOGRAPHIC PROFILE

Industries preferred by Males

Computer (Hardware)EngineeringIT ConsultingAutomotiveIT Outsourcing (BPO)IT Software

Industries preferred by Females

Travel / Tourism Healthcare / MedicalAccountingHospitalityGovernment

Key highlightsGen Z in Philippines seem to

prefer Accounting jobs orGovernment jobs due to

Stability,Work-life balance

Competitive salary & benefits(Accounting mainly)

OTHER HIGHLIGHTS

IT and Financial Service jobs as well as Consulting jobs preferred by Junior

to Mid management &Mid-income group

Industries, which seem to havea little more flexibility

in terms of time commitment,seem to attract women

DEMOGRAPHIC PROFILE

16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

Salary/Compensation

Career/Development opportunities

Work-life balance

Job security

Management/leadership style

Location of the job

Additional benefits

Company reputation

Corporate social responsibility

Culture of the organization

Colleagues/Co-workers

Working environment

Recruitment process

Size of company/Market position

Salary & Compensation

Work-Life Balance

Career Development Opportunities

Base salary, Bonus/profit share, Insurance, Double pay, Mandatory government benefit, Guaranteed 14-month pay

Five day work week, Follow public/ general holidays, Compensation for overtime, Cash out unused annual leaves, Flexible working hours

Promotion opportunities, On-the-job skill development coaching, Self-development programs, Clear growth and succession plan, Mentoring program

EVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please dragand drop the MOST important box and LEAST important box to the relevant statements…. [MAX DIFF]

Job SecurityPermanent role, Low staff turnover, High staff retention, Established/ financially secured

Salary/compensation is the most important driver. Interestingly Career development opportunities,

especially growth plans and mentoring are important… more than work-life balance or job security

Key drivers of attraction

Management & Leadership Style

Additional Benefits

Job Location

Respectful, Collaborative, Shows recognition, Professional, Transparent

Additional leave (sick, family/childcare, birthday), Medical / Insurance coverage, Long service award, Retirement benefit, Additional paid maternity/ paternity leave

Accessible by public transport, Easy to ride/ walk to, Short traveling time between home & office, Shuttle service with designated pick up/ drop off points, Located in Metro Manila

EVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please dragand drop the MOST important box and LEAST important box to the relevant statements…. [MAX DIFF]

Company ReputationExcellent occupational safety & health reputation, Supports diversity in workplace


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


Management / leadership style is also key but so is the location of the job.

Location of the job drives choice of certain industries as well.

Corporate Social Responsibility

Colleagues / Co-workers

Organization Culture

Values and contributes to its employees not just profits, Value and protect environments

Collaborative / supportive, Respectful, Positive, Inclusive

Rewarding, Collaborative, Flexible, Friendly, Supportive, Caring, Innovative, Motivating

EVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please drag and drop the MOST important box and LEAST important box to the relevant statements…. [MAX DIFF]

Working EnvironmentOffice based, Additional facilities (gym, break/nap room), Modern up-to-date building (premier office incorporated with the latest technology)


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


CSR is very important to Filipino employees and so is the Work environment as they are naturally social and

congenial and would like to belong to group.

Recruitment Process

Size of Company / Market Position

Fast responses from hirers, Feedback on job application status, Relevant interview questions, Punctuality of interviewer, Clear and comprehensive end of service policies

Profitable, International listing/MNC, Industry leader

EVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please drag and drop the MOST important box and LEAST important box to the relevant statements…. [MAX DIFF]


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


Size of the company / market position are considered least important to Filipino job seekers.

KEY DRIVERS OF ATTRACTION By industrySalary/compensation is the key driver, more so for Call Center (BPO) jobs. And, Career/Development opportunities is an important driver, more so for Engineering

EVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please drag and drop the MOST important box and LEAST important box to the relevant statements….

% Overall PH Call Center (BPO) IT Outsourcing (BPO)Backoffice Support

(BPO)Retail /



Estate



Engineering Banking

Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

18.5

15.2

12.9

9.9

6.7

6.9

7.1

4.2

3.7

3.8

4.3

4.2

1.6

1.0

19.0

12.9

10.7

11.5

6.8

8.1

7.2

4.6

4.6

3.8

3.6

4.0

2.7

0.6

17.7

14.0

12.3

11.0

6.7

6.8

7.2

4.6

4.5

3.7

4.3

4.0

2.4

1.0

15.6

14.5

10.9

11.5

7.6

6.6

6.5

5.6

6.0

3.9

3.9

3.7

2.7

1.1

16.5

14.8

10.5

11.2

7.5

6.6

6.5

5.9

5.3

4.0

4.2

3.4

2.0

1.6

17.6

14.6

11.5

11.2

6.5

7.6

6.3

5.2

3.9

3.8

4.0

3.8

2.5

1.5

17.9

15.0

13.3

10.8

6.7

6.9

6.4

4.1

4.0

4.0

4.1

3.8

1.9

1.0

15.6

15.2

11.8

10.6

7.2

6.1

6.6

5.6

5.0

4.3

4.5

4.3

2.0

1.2

15.9

17.0

12.0

10.4

7.9

5.2

6.0

5.4

4.7

3.8

4.6

4.4

1.5

1.2

17.7

15.0

11.5

11.4

6.5

6.8

6.5

5.5

4.2

3.6

4.4

3.6

2.1

1.3






& Technical)

Consulting (Business & Management)

GovernmentAdvertising / Marketing /

Promotion / PR


Ancillary / Vehicle


Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

18.6

14.6

12.6

10.6

6.6

6.7

6.8

4.8

3.4

4.3

4.4

4.0

1.5

1.2

14.4

14.3

10.4

10.5

8.2

6.4

5.9

6.4

6.6

3.7

4.1

4.1

3.8

1.3

17.2

14.5

10.9

12.4

6.8

7.0

6.1

5.9

4.4

3.5

3.7

3.2

2.6

1.8

18.1

13.4

12.0

11.6

6.4

6.0

6.1

5.9

5.0

3.7

4.6

4.1

2.2

0.9

18.7

14.9

13.3

10.5

6.9

6.5

7.0

4.4

3.3

4.2

4.1

3.7

1.8

0.8

16.1

15.2

12.4

10.1

7.8

7.0

5.7

5.2

4.9

5.3

4.0

4.0

1.3

1.1

15.9

14.3

11.4

13.5

6.4

6.8

6.4

5.0

5.3

3.9

4.3

4.3

1.9

0.7

17.4

15.0

12.3

9.3

7.5

6.8

6.5

4.8

4.3

4.7

4.2

4.7

1.5

1.0

15.8

15.4

11.0

12.3

6.7

6.8

6.6

5.1

5.4

3.5

4.1

4.0

2.5

0.9

17.0

14.0

10.0

11.3

7.7

6.3

6.8

6.7

5.7

4.7

3.0

3.6

2.3

1.2

Again, pay scale is critical for Financial Services industry and IT consulting. People seek Government jobs for higher Job security; on the other hand for people seeking a job in Advertising/Marketing/Media job security is the lowest concern. CSR is important for F&B – this could be due to more visibility on the actions this industry can take towards sustainability and environment friendly practices


KEY DRIVERS OF ATTRACTION By industry




Again CSR is important for the Agriculture industry and this could be due to consumers picking up the more tangible contribution of sustainability and steps being taken to protect the environment.

Salary/Compensation


Work-life balance

Job security


Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process


16.8

14.2

11.7

11.6

7.0

6.7

6.4

5.4

4.6

4.2

4.1

4.0

2.2

1.2

15.3

14.1

11.8

11.2

7.1

6.2

5.5

6.0

7.2

4.6

3.4

4.1

2.5

0.8

17.8

15.7

12.7

10.4

6.9

5.9

7.3

4.6

3.9

3.7

4.4

4.0

1.4

1.1

16.5

13.2

13.4

11.8

7.5

8.6

5.2

4.7

4.6

3.8

4.3

4.2

1.7

0.5

17.2

14.5

12.0

10.8

6.9

7.2

6.1

5.1

5.3

3.8

4.1

4.0

2.1

0.8

16.7

14.3

10.2

10.5

7.5

6.0

6.0

6.1

5.8

3.8

4.6

3.9

3.5

1.2


KEY DRIVERS OF ATTRACTION By industry

16.8

14.2

11.7

11.6

7.0

6.7

6.4

16.7

14.5

11.5

11.5

7.2

6.2

6.4

17.2

13.9

11.9

11.7

6.6

7.5

6.3

5.4

4.6

4.2

4.1

4.0

2.2

1.2

5.5

4.3

4.5

4.1

4.2

2.2

1.3

5.3

5.1

3.8

4.1

3.5

2.1

0.9

Salary / Compensation

Career / Development opportunities

Work-life balance

Job security

Management / leadership style

Location of the job

Additional benefits

Company reputation




Working environment

Recruitment process

Size of company / Market position

Both genders driven by similar needs when considering a job change, only exceptions being job location and CSR which are preferred more by womenEVP3. Which of these do you consider MOST & LEAST important when considering applying for a job with an employer? Please drag and drop the MOST important box and LEAST important box to the relevant statements….

Overall PH Male FemaleKEY DRIVERS OF ATTRACTION By Gender

5.4

4.6

4.2

4.1

4.0

2.2

1.2

5.2

4.2

4.3

4.1

3.8

2.1

1.1

5.7

5.0

4.1

4.1

4.1

2.3

1.2

By RegionFor people living in NCR, Salary/Compensation as well as Location of the job are more important. Whereas, for those living in Non-NCR, Job security matters more.

Overall PH NCR Non-NCR

Salary / Compensation

Career / Development opportunities

Work-life balance

Job security

Management / leadership style

Location of the job

Additional benefits


Company reputation




Working environment

Recruitment process

Size of company / Market position

16.8

14.2

11.7

11.6

7.0

6.7

6.4

17.3

14.3

11.9

11.1

6.8

7.3

6.5

16.3

14.2

11.4

12.1

7.3

6.0

6.2

KEY DRIVERS OF ATTRACTION

HIGHEST AMONG LOWEST AMONG

Salary & Compensation Call Center (BPO)Food & Beverage / Catering /

Restaurants

Career Development Opportunities Engineering Call Center (BPO)

Work-Life Balance Printing and publishing, Automobile/ automotive

Job Security Government Advertising / Marketing / Promotion / PR

Management & Leadership StyleFood & Beverage / Catering /

RestaurantsGovernment, Healthcare/ Medical

Job Location Printing/ Publishing Engineering

Additional Benefits Accounting Printing and publishing

Company ReputationAutomobile/ Automotive/ Ancillary/

VehiclesInformation technology (Software)

Key highlights of drivers

HIGHEST AMONG LOWEST AMONG

Corporate Social ResponsibilityAgricultural / Plantation / Poultry /

Fisheries

Consulting (IT Science Engineering &

Technical)

Organization Culture Consulting (Business & Management)General & Wholesale Trading,

Information technology (Hardware)

Colleagues / Co-workersEngineering, Healthcare/ Medical, Hotel/

Hospitality

Mid Management, Gen X, Automobile /

Automotive Ancillary / Vehicle

Working Environment Advertising / Marketing / Promotion / PR General & Wholesale Trading

Recruitment Process Food & Beverage / Catering / RestaurantConsulting (Business & Management)

Size of Company / Market Position General & Wholesale Trading Printing and publishing

Key highlights of drivers

Visit Laws of Attraction Data Lab for more actionable insights specific to your industry and hiring needs.

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summary report - jsph laws of attractionit (bpo), engineering, ict and construction are preferred...

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