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supinfo.com/SIAD

IT • Management • Art • Design • Communication • Media

SUPINFO Institute of Digital Arts & Design

1965•2015

Years

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• Bachelor BA

• Master MA

SYLLABUS2017-2018

SUPINFO Institute of Digital Arts & Design (SIAD)

Course syllabus for the Bachelor of Arts in digital Design (BA) - 3 years following a secondary school degree

Course syllabus for the Master of Arts in digital Design (MA) - 2 years following a Bachelor's or equivalent

The foundation of all voluntary creation - be it artistic or not - is a least one idea and one creator. A creation can often be the fruit of several ideas, submitted by several co-creators. This is true regardless of the form and type of creation, and irrespective of the ideas that founded it.

Creations and their designs can be simple, basic, complex or even elaborate. They can be functional and useful, but that is not mandatory. They can either be tangible or intangible. Lastly, they can represent a combination of all of the above, for instance in the case where the creation is a company. In any case, it is always necessary to have a clear image of your idea prior to the creation, and to possess the best possible tools to carry it out, materialise it, test it, confront it to external opinions, change it, improve it, refine it - all this as quickly as possible before accepting a more accomplished version.

With the digital age upon us, and its resulting technological innovations available in our daily and business lives, our lifestyles have not only changed but we are now required to work and communicate with others. Indeed, these technologies and the tools provided to us make it possible to transform new ideas into all kinds of creations - and there is a real impact on the speed at which these creations are designed, broadcast and permitted to interact with us. Just like in the field of IT, management or communication, artistic or designer creations have obviously had to take in the digital revolution. Here too, powerful and sophisticated digital tools are available to ensure that ideas can be turned into tangible creations.

This is the reason why the SUPINFO Institute of Digital Arts & Design (SIAD) was created. The Institute not only makes it possible to free creative processes used to find ideas, but also and most importantly teaches students to master the digital technologies of today and of the future - those that make it possible to turn ideas into works of art, or into tangible or intangible designer creations, in the blink of an eye and with enough precision to fulfil market requirements.

However, the use of digital media must not make us forget the true essence of creation. With regard to art, beyond exhibiting, represent-ing or broadcasting a work of art to an audience, even though it is not always a question of functionality, it is always a question of emotion - be it positive or negative. Though it is obvious that taste is private and varied, successful works of art must all touch us, inspire us, or make us think - they cannot leave us indifferent. Artistic creations -

designed or not using digital tools - be they fixed images, animated images, sounds or objects, always tell a story and are bound to con-vey a message, the creator of which must accept various interpreta-tions depending on the viewer. In terms of design, the notion of func-tionality or usefulness must be added to that of mere creation. The idea is to combine the features of a work of art, involving emotion, a certain atmosphere and a message, to those of a functional and pos-sibly useful creation designed for a specific purpose (furniture, lamp, accessory, vehicle, software or mobile application interface, website, etc.).

Depending on these creations, we will be required to focus on what we can see, hear, feel and sometimes on the way in which we use the creation.

The purpose of the SUPINFO Institute of Digital Arts & Design (SIAD) is to prepare students during 3 or 5 years to become professional digital designers. They will become experts in design and creation, in the 4 major fields of digital arts and design:

• the design and creation of websites, mobile applications and graphical user interfaces to help improve presentation, ergonomics and display in IT, mobile and Web applications• the design and creation of fixed images aimed for print or screen display, the production of 2D and 3D animated images with sound, as well as virtual reality (VR) and augmented reality (AR) concepts• the design of objects - represented on fixed or animated 2D or 3D images, and their 3D-printed prototypes, with special attention paid to connected objects and advanced functionality objects• lastly, the design of spaces (living areas, workspaces, special events, urban spaces), for which digital media helps improve functionalities and sensory experiences, or can offer new uses.

All this digital art and design knowledge and competence is obviously taught at SIAD within a rich digital environment, a primary field within the SUPINFO International University. The students' projects are carried out both on Windows and Mac workstations, using a wide range of software and namely including the software suite created by our technological partner, Adobe. All SIAD students benefit from in-depth teaching on all digital creation tools, but they are also given the chance to develop their own skills depending on personal interests.

AN APPROACH BASED ON PERFORMANCE AND PRACTICE

Similar to the SUPINFO Institute of Information Technology (SIIT) course that made it so successful, the course promoted by the SUPINFO Institute of Digital Arts & Design (SIAD) was created to convey the most high-performance and operational knowledge and skills, with a view to immediately meeting job market requirements. Indeed, the syllabus intends not only to convey the standard academic knowledge of the very best university courses in digital creation and design, but also aims to create a bridge to the highly experienced world of successful designers and creators. These experienced men and women were those who initially created SIAD's syllabus, and are therefore those who upgrade it every year, based on recommendations by our SUPINFO Advisory Board (SAB). To graduate, students must learn to work for real customers, so they can manage a creative project, select the right digital tools and most importantly work as a multi-talented team.

TURNING GOOD IDEAS INTO CREATIONS THAT ARE BOTH USEFUL AND GENERATE EMOTIONS

Knowing how to generate emotions, by drawing the very best from new creative technologies - namely digital ones - is a real asset when striving to become a successful Designer. With SIAD's syllabus, you will learn to reach a clear and simple goal: To express a sensory or functional message, you will learn to free your potential and turn your very best ideas into successful creations. To do so, you will of course learn to design, but also and most importantly to invent, co-

create, capture, multiply and broadcast these ideas as a team, thanks to design and digital creation classes, as well as through concrete innovation and business experimentation. As such, inter-school projects will be organised - combining skills from the SUPINFO Institute of Information Technology (SIIT), the SUPINFO Institute of Innovation & Business (SIIB) and the SUPINFO Institute of Digital Communication & Media (SICM).

This way, you will have the chance to learn surrounded by other talented and motivated students, with diverse origins, locations and skills - integrating science, creativity, art and design, just like real teams do in innovative companies. You will also naturally become part of an ever-growing international community of SUPINFO International University alumni, already counting over 15,000 graduates.

WHO ARE THESE COURSES AIMED AT?

If you are passionate about creation, are eager to breathe life into your own artistic and design ideas, or if you wish to become an Illustrator, Graphic Designer, a Designer of objects, spaces or products, a Webdesigner, an Interface designer or Scenographer, Digital video editor, Artistic director, etc., then SIAD's courses are made for you. 

You can apply to a professional Bachelor's degree straight after secondary school, lasting 3 years and possibly followed by a Master's degree, or if you already have a BA (or equivalent) in the field of art or design and wish to soon become a leader in this sector, you can immediately apply for the Master's degree in Arts in Digital Design, that will last 2 years.

Art History Creative presentation Theories of Art and Design Mathematics applied to design Digital technologies in art and design Scenarios and psychology The concepts and principles of graphic design The concepts and principles of photography The concepts and principles of video-making The concepts and principles of animation Typography and lay-out Video editing Sound editing

Techniques and design in audio/video broadcast Designing spaces Special event design 3D design The physical fundamentals of movement Digital Studio English Knowledge Sharing Full Time Internship School’s Life (option) Excellence Project or Contribution to SIU (option) Part Time Internship (option)

* Academic syllabus provided for information only, subject to change without prior notice to comply with the Advisory Board's recommendations. Titles currently being certified in France, or delivered in partnership with a French or international University.

Personal development and leadership Brand design Rights and copyright in digital art and design Strategies and motivation in design Measuring performance in the field of Design Game design Media design Mobile Gaming Screenwriting Storytrelling techniques

Advanced 3D prototyping Advanced Autocad/Archicad Expertise in Adobe Photoshop, InDesign, Illustrator Advanced video editing/Special effects English Knowledge Sharing Full Time Internship School’s Life (option) Excellence Project or Contribution to SIU (option) Part Time Internship (option)

Bachelor & Master courses Year 2017-2018