survey of mcdonald

7/31/2019 Survey of McDonald

1/75


2/75

9/20/2011 10:41:04 Yes

9/20/2011 10:42:45 Yes

9/20/2011 10:45:40 Yes

9/20/2011 10:45:46 Yes

9/20/2011 10:46:17 Yes

9/20/2011 10:46:23 Yes

9/20/2011 10:50:55 Yes

9/20/2011 10:52:50 Yes

9/20/2011 10:54:22 Yes

9/20/2011 10:54:37 Yes

9/20/2011 10:55:05 Yes

9/20/2011 10:55:44 Yes

9/20/2011 10:55:51 Yes

9/20/2011 11:00:28 Yes

9/20/2011 11:06:07 Yes

9/20/2011 11:14:45 Yes

9/20/2011 11:16:37 Yes

9/20/2011 11:18:38 Yes

9/20/2011 11:32:12 Yes

9/20/2011 11:38:37 Yes

9/20/2011 12:28:41 Yes9/20/2011 12:36:11 Yes

9/20/2011 13:34:30 Yes

9/20/2011 13:48:17 Yes

9/20/2011 13:51:14 Yes

9/20/2011 13:52:12 Yes

9/20/2011 13:53:48 Yes

9/20/2011 13:57:43 No

9/20/2011 14:13:49 Yes

9/20/2011 17:57:16 Yes

9/20/2011 18:00:21 Yes

9/20/2011 18:02:13 Yes

9/20/2011 18:12:23 Yes

9/20/2011 18:21:57 Yes

9/20/2011 18:27:42 Yes9/20/2011 18:47:53 Yes

9/20/2011 18:48:24 Yes

9/20/2011 18:55:53 Yes

9/20/2011 18:56:44 Yes

9/20/2011 18:57:47 Yes

9/20/2011 19:10:08 Yes

9/20/2011 19:11:31 Yes

9/20/2011 19:12:54 Yes

9/20/2011 19:16:13 Yes

9/20/2011 19:22:19 Yes

9/20/2011 19:24:43 Yes

9/20/2011 19:26:49 Yes

9/20/2011 19:27:46 Yes9/20/2011 19:31:04 Yes

9/20/2011 19:34:02 Yes

9/20/2011 19:39:42 Yes

9/20/2011 19:41:17 Yes

9/20/2011 19:41:49 Yes

9/20/2011 19:43:36 Yes

9/20/2011 19:44:05 Yes

9/20/2011 19:45:42 Yes


3/75

9/20/2011 19:46:48 Yes

9/20/2011 19:49:42 Yes

9/20/2011 20:00:16 Yes

9/20/2011 20:03:49 Yes

9/20/2011 20:05:00 Yes

9/20/2011 20:07:26 Yes

9/20/2011 20:18:46 Yes

9/20/2011 20:21:49 Yes

9/20/2011 20:23:51 Yes

9/20/2011 20:24:00 Yes

9/20/2011 20:26:39 Yes

9/20/2011 20:28:01 Yes

9/20/2011 20:28:44 Yes

9/20/2011 20:29:05 Yes

9/20/2011 20:41:57 Yes

9/20/2011 20:45:51 Yes

9/20/2011 20:48:48 Yes

9/20/2011 20:52:13 Yes

9/20/2011 20:57:18 Yes

9/20/2011 21:02:02 Yes

9/20/2011 21:04:57 Yes9/20/2011 21:11:07 Yes

9/20/2011 21:14:04 Yes

9/20/2011 21:14:48 Yes

9/20/2011 21:16:48 Yes

9/20/2011 21:17:15 Yes

9/20/2011 21:19:28 Yes

9/20/2011 21:20:30 Yes

9/20/2011 21:22:24 Yes

9/20/2011 21:24:58 Yes

9/20/2011 21:30:05 Yes

9/20/2011 21:32:25 Yes

9/20/2011 21:35:36 Yes

9/20/2011 21:35:39 Yes

9/20/2011 21:37:05 Yes9/20/2011 21:37:40 Yes

9/20/2011 21:39:48 Yes

9/20/2011 21:55:19 Yes

9/20/2011 21:55:27 Yes

9/20/2011 21:55:49 Yes

9/20/2011 21:59:01 Yes

9/20/2011 22:02:46 Yes

9/20/2011 22:06:05 Yes

9/20/2011 22:06:42 Yes

9/20/2011 22:07:42 Yes

9/20/2011 22:12:13 Yes

9/20/2011 22:28:35 Yes

9/20/2011 22:29:26 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 es


4/75

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 es

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 es

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes

9-19-2011 Yes9-19-2011 Yes

9-19-2011 Yes

TOTAL 149 + 30 = 179 RESPONDENTS. Yes - 177 1

No - 2 2

3

4

5

McDonalds 74.58 65.65

KFC 60.34 53.33

Dominos 70.51 59.21

Pizza Hut 69.27 61.92

Subway 54.46 49.6

Reasons______

Food ChainsMeals

Cross Tab (Weighted

Celebrations


5/75


6/75

Listed below are some of

the prominent food

chains. We would like you

to rate these food chainsin order of your

preference for "Meals" .

[McDonald's]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chainsin order of your

preference for

"Meals" . [KFC]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains

in order of yourpreference for

"Meals" .

[Dominos]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Meals" . [Pizza

Hut]

3 3 5 3

5 3 3 3

3 2 4 1

3 5 4 4

2 1 1 1

2 1 3 4

1 5 2 3

5 4 5 3

3 3 2 21 2 3 4

4 2 5 5

4 4 2 1

3 5 2 1

5 1 2 3

5 4 3 3

3 1 4 2

1 1 1 1

4 5 3 2

3 2 4 5

5 4 3 4

5 1 4 3

5 5 2 3

4 4 4 35 4 2 4

4 3 2 3

3 4 5 2

3 3 4 3

2 1 3 5

2 1 5 5

2 1 5 5

3 3 2 4

5 5 3 3

4 3 3 4

5 4 2 1

5 2 4 5

3 3 2 44 5 3 3

4 5 3 4

3 1 5 4

5 1 3 2

1 2 3 4

3 1 5 4

4 2 5 3

5 3 3 4


7/75

3 5 5 5

3 2 5 4

3 5 4 2

2 1 3 5

4 4 4 3

3 4 3 3

2 5 5 3

4 5 4 4

2 5 1 3

5 5 5 5

4 4 1 5

3 1 4 5

5 4 3 2

4 1 5 3

5 5 5 5

3 2 4 5

5 3 3 3

3 4 4 3

3 5 4 4

4 1 4 5

5 2 5 13 4 2 1

1 4 3 2

4 5 3 4

3 4 2 5

4 3 2 5

5 1 4 3

3 4 1 1

5 3 2 4

3 4 2 3

3 5 2 4

4 5 3 1

5 3 2 4

4 3 4 24 1 4 2

5 1 4 4

2 5 4 3

4 5 1 3

5 2 4 2

4 3 2 1

3 5 4 4

1 1 2 5

4 3 4 3

2 5 5 1

5 5 5 5

3 4 1 2

4 5 5 15 1 4 3

4 5 5 3

4 5 1 2

1 1 2 1

5 1 3 4

3 5 4 2

3 2 4 4

4 3 1 5


8/75

1 5 2 3

5 5 5 5

4 5 3 2

4 5 5 3

3 4 2 5

5 5 3 4

3 2 4 3

5 4 2 1

4 3 4 3

3 4 5 2

3 1 5 4

2 3 3 4

2 1 3 5

5 4 1 5

3 4 5 2

3 4 4 4

5 5 4 4

3 1 3 5

4 3 3 4

4 3 5 5

2 2 5 45 3 4 2

3 1 5 4

2 4 1 3

4 4 3 5

4 1 3 2

2 1 4 5

4 5 2 3

2 1 3 5

4 5 2 3

4 5 3 2

5 1 4 3

4 3 2 4

5 1 1 2

4 1 4 55 4 3 2

1 2 4 4

4 2 4 5

5 3 2 4

4 3 2 1

4 1 3 4

3 4 5 4

2 4 1 3

4 4 1 1

4 1 5 5

3 1 5 4

4 4 2 4

4 3 4 3

3 1 5 5

4 1 5 5

1 1 3 1

4 4 3 5

5 4 5 1

5 1 5 4

4 1 5 4


9/75

5 1 5 4

4 5 5 3

4 5 5 3

5 1 5 4

5 4 5 4

4 1 4 5

5 5 5 4

5 1 5 5

4 1 5 5

5 2 1 5

5 1 5 5

5 5 5 4

5 1 5 4

5 4 5 5

5 2 5 5

5 3 5 5

5 1 5 5

5 4 5 4

5 4 5 4

5 1 5 5

5 4 5 45 5 5 5

5 1 5 5

10 51 15 19

17 18 30 22

41 27 36 40

52 39 39 50

57 42 57 46

177 177 177 177

2 10.2 3 3.8

6.8 7.2 12 8.8

24.6 16.2 21.6 24

41.6 31.2 31.2 4057 42 57 46

132 106.8 124.8 122.6

74.58 60.34 70.51 69.27

66.44 71.98 71.86

55.93 56.95 62.82

59.77 57.4 66.1

63.16 67.46 64.41

48.36 54.01 63.16

verage of all the Ratings)

Hang-out AmbienceQuality of

Food


10/75


11/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Meals" . [Sub

Way]

Do you like tocelebrate

important events

at McDonalds ?

4 Yes

4 No

1 No

4 Yes

2 No

3 Yes

4 Yes

2 Yes

3 No5 Yes

1 No

3 No

4 Yes

4 Yes

4 Yes

5 No

1 No

1 Yes

3 No

2 Yes

3 Yes

1 No

4 Yes2 Yes

4 Yes

1 Yes

4 Yes

4 No

4 No

2 Yes

4 No

3 No

2 Yes

3 Yes

3 Yes

3 No4 Yes

3 Yes

2 No

4 Yes

5 No

1 Yes

1 Yes

3 Yes


12/75

1 No

3 Yes

1 No

3 No

2 Yes

4 No

2 No

2 Yes

4 Yes

4 Yes

4 Yes

4 No

1 Yes

2 Yes

2 Yes

1 No

1 Yes

5 Yes

5 No

3 No

1 Yes5 Yes

1 Yes

3 Yes

4 Yes

3 Yes

2 Yes

5 Yes

1 Yes

1 Yes

3 Yes

2 Yes

1 Yes

4 No2 Yes

1 Yes

1 Yes

2 No

2 Yes

2 Yes

1 Yes

3 No

2 Yes

4 No

4 Yes

5 Yes

3 Yes2 Yes

4 Yes

3 Yes

3 Yes

2 No

1 Yes

5 No

2 No


13/75

4 Yes

5 Yes

1 No

5 Yes

1 No

2 Yes

3 Yes

3 No

3 Yes

2 Yes

2 No

1 No

4 Yes

1 Yes

1 No

2 No

3 Yes

5 No

2 Yes

4 Yes

1 Yes3 Yes

2 Yes

5 No

2 Yes

2 Yes

3 Yes

1 Yes

4 No

1 Yes

1 Yes

2 Yes

1 Yes

4 No

2 No1 Yes

5 Yes

3 Yes

1 Yes

4 Yes

5 Yes

3 Yes

5 Yes

4 No

3 Yes

4 Yes

2 Yes

3 Yes

3 No

3 Yes

4 Yes

2 No

3 Yes

2 No

2 es


14/75

2 Yes

2 No

1 No

3 Yes

3 es

3 Yes

3 Yes

2 Yes2 No

3 Yes

4 Yes

3 No

3 es

2 Yes

2 No

1 No

3 Yes

2 Yes

2 Yes

2 Yes

4 Yes3 Yes

3 Yes

Birthday

36 Yes 122 Anniversary

45 No 55 Exam

44 Promotion

36 All of the above

16

177

7.2 Birthday

18 Anniversary

26.4 Exam

28.8 Promotion16 All of the above

96.4

54.46

Yes

69%

No

31%

Celebrations at McDonald's


15/75


16/75

If yes, which of the following you would like to celebrate at McDonalds?

Clearing an important exam

Any other

Birthday, Anniversary, Clearing an important exam, Promotion/New Job, All of the above

Birthday

Birthday, Clearing an important exam

Birthday


Birthday, Anniversary, Clearing an important exam

Birthday, Anniversary, Clearing an important exam, Promotion/New Job



All of the above

All of the aboveBirthday, Anniversary, Clearing an important exam, Promotion/New Job, All of the above









Birthday, Anniversary, Clearing an important exam, All of the above

Clearing an important exam, Promotion/New Job


Birthday

All of the above


17/75

All of the above



Birthday



All of the above




Promotion/New Job

Birthday, Clearing an important exam, All of the aboveBirthday, Clearing an important exam

Birthday, Clearing an important exam, Promotion/New Job


Birthday




Birthday

Birthday

Birthday

All of the above

Birthday, Anniversary, Clearing an important exam, All of the above

Promotion/New Job







Birthday


All of the aboveClearing an important exam







18/75





Birthday, Promotion/New Job

Birthday

Birthday





Promotion/New Job

Birthday, Anniversary, Clearing an important examBirthday, Promotion/New Job

Birthday





Birthday, Promotion/New Job















Promotion/New Job





rt ay, nn versary, ear ng an mportant exam, romot on ew o , o t e a ove


19/75



ear ng an mportant exam






rt ay, nn versary, ear ng an mportant exam, romot on ew o , o t e a ove






Birthday, Anniversary, Clearing an important exam, Promotion/New Job, All of the aboveClearing an important exam


91

59

97

35

7

PERCENTAGE

289

31

20

34

123

31 %

20 %

34 %

12 %

3 %

Birthday

Anniversary

Exam

Promotion

All of the above

Ocassion

s

Ocassions that people like to celebrate

at McDonald's


20/75

0 5 10 15 20 25 30 35 40

% of people


21/75

How often do you visit

McDonalds ?

Given below are

some of the menu

items available at

McDonalds.

Kindly rank theseitems in the order

of your preference.

[Burger]

Once a month 4

Once a month 1

Once a month 1

Once a month 3

Once in 6 months 3

Once a month 1

Once a month 1

Once in 2-3 weeks 1

Once a month 4Once a month 1

Once a month 1

Once in 6 months 3

Once a month 1

Once a week 1

More than once a week 1

Once a month 1

Once in 2-3 weeks 2

Once in 6 months 4

Once in 6 months 4

Once in 2-3 weeks 1

Once a month 4

Once a month 3

Once a month 2Once in 6 months 1

Once a week 1

Once in 2-3 weeks 1

Once a month 2

Once a month 1

Once in 6 months 4

Once in 6 months 3

Once a month 3

Once a month 1

Once in 2-3 weeks 1

Once a month 4

Once a month 1

Once in 6 months 2Once a month 4

Once in 2-3 weeks 4

Once a month 4

Once in 2-3 weeks 4

Once in 6 months 1

Once a month 4

Once a month 4

Once a month 2


22/75

Once in 6 months 1

Once a month 2

Once a month 1

Once in 6 months 1

Once in 2-3 weeks 4

Once a month 4

Once in 6 months 4

Once in 6 months 3

Once a month 1

Once in 6 months 1

Once a month 4

Once a month 1


Once in 6 months 1


Once a month 2

Once a week 4

Once in 2-3 weeks 4

Once a month 1

Once a month 1


Once in 6 months 1

Once in 2-3 weeks 1

Once in 2-3 weeks 3

Once in 2-3 weeks 3

Once in 6 months 1

Once in 6 months 3

Once in 6 months 1

Once a month 3

Once a week 1

Once in 6 months 4

Once a month 2


Once in 2-3 weeks 1

Once a month 4

Once in 6 months 1

Once in 6 months 1

Once in 2-3 weeks 2

Once in 2-3 weeks 3

Once in 6 months 4

Once a month 1

Once a month 2

Once a month 1

Once a week 1

Once in 2-3 weeks 4Once a month 1

Once a month 1

Once in 2-3 weeks 3

Once in 2-3 weeks 1

Once in 2-3 weeks 1

Once in 6 months 4

Once in 6 months 2

Once a week 1


23/75

Once in 6 months 3

Once in 6 months 1

Once in 2-3 weeks 1

Once in 2-3 weeks 4

Once in 6 months 4

Once a month 1

Once in 6 months 2

Once a month 2

Once in 2-3 weeks 4

Once in 6 months 4

Once in 6 months 4

Once in 6 months 3

Once in 6 months 4

Once a month 1

Once a month 1

Once a month 3

Once a week 4

Once in 6 months 1

Once in 2-3 weeks 4

Once in 6 months 4

Once in 6 months 1Once in 2-3 weeks 2

Once a month 1

Once a month 4

Once a month 1

Once in 6 months 2

Once in 6 months 4

Once a month 1

Once a month 1

Once a month 2

Once a month 2

Once in 6 months 1

Once a month 1

Once a week 1

Once a month 1Once in 6 months 1

Once a month 1

Once in 6 months 1

Once in 6 months 4

Once a month 1

Once a month 1

Once in 6 months 1

Once a month 1

Once in 6 months 4

Once a month 4

Once in 6 months 1

Once a month 4

Once in 6 months 2

Once in 6 months 1Once in 6 months 1Once in 6 months 2Once in 6 months 2Once a month 1Once a month 2

nce a wee 1


24/75

Once a month 1Once in 2-3 weeks 3Once in 2-3 weeks 1Once a month 1

nce a mont 1Once in 2-3 weeks 2Once in 2-3 weeks 1

More than once a week 1Once in 2-3 weeks 1Once in 2-3 weeks 1Once a week 1Once a week 1

nce n 2-3 wee s 1Once in 6 months 1Once a month 1Once a month 1Once a month 1Once in 6 months 1Once in 6 months 1Once in 6 months 1

Once in 2-3 weeks 1Once a month 1Once a month 1

> once a week 11 RANK 1 97

once a week 4 RANK 2 23

once in 2-3 weeks 32 RANK 3 17

once a month 76 RANK 4 40

once in 6months 54

177

97

17.25

8.5

10132.75

75.00

Burger

Correlation Coefficient 1.000

Sig. (2-tailed) .

N 177

Correlation Coefficient .199**

Sig. (2-tailed) .008

N 177

Correlation Coefficient -.143


N 177

Correlation Coefficient -.473**

French Fries

Mexican Wrap

Nuggets

Correlations

Spearman's rho Burger


25/75


N 177


26/75

Given below are

some of the menu

items available at

McDonalds.


of your preference.

[French fries]

Given below are

some of the menu

items available at

McDonalds.


of your preference.

[Mexican wrap]

Given below are

some of the menu

items available at

McDonalds.


of your preference.

[Nuggets]

Listed below are

some of the food

chains. Kindly

Rate the food

chain that you

associate mostwith the item

burger .

[McDonald's]

3 2 1 1

2 4 3 1

2 3 4 4

2 1 2 2

2 2 2 3

2 3 3 1

2 3 4 1

2 3 4 2

3 4 3 22 3 4 1

2 3 4 2

2 4 1 2

4 3 2 4

2 3 4 1

2 4 3 2

2 3 4 1

1 2 1 4

1 3 2 4

3 3 2 3

4 2 4 3

3 4 3 3

4 4 3 3

1 4 3 32 4 3 3

3 3 4 3

2 3 4 2

4 1 3 3

3 2 4 4

3 1 2 4

4 2 1 3

2 2 3 3

1 3 2 2

2 2 1 4

3 2 2 2

4 2 3 4

4 2 3 23 1 2 3

3 4 3 2

2 3 1 4

3 2 1 4

4 2 3 1

3 1 1 4

3 2 1 4

3 3 2 2


27/75

2 3 4 3

3 3 3 3

3 2 4 3

1 1 3 2

4 4 4 4

3 2 2 3

1 3 3 3

3 3 3 3

3 2 4 1

1 1 1 3

4 1 3 4

2 3 4 1

2 4 3 2

3 2 4 1

2 2 1 4

4 3 1 4

4 3 2 2

3 2 2 2

2 3 4 2

3 2 4 4

1 3 4 42 3 4 1

3 4 2 1

2 4 3 4

2 3 1 3

3 1 1 3

2 4 3 3

2 4 1 1

2 3 1 1

3 1 4 1

1 4 4 4

1 3 2 4

1 3 4 1

4 3 2 24 3 2 2

2 3 4 4

2 1 3 2

2 3 4 3

2 4 4 2

1 3 4 4

4 3 4 3

2 3 2 4

2 4 3 1

4 1 3 2

4 3 3 4

3 2 4 2

2 3 1 32 3 4 1

3 4 2 2

1 2 4 1

1 2 1 4

2 3 4 1

2 3 1 2

1 4 4 3

3 2 4 1


28/75

4 4 4 2

1 4 4 3

4 3 2 4

3 4 4 3

3 4 2 2

2 3 1 3

1 3 4 4

3 1 4 4

3 1 1 4

3 1 2 4

3 2 1 2

3 2 1 3

3 3 2 1

2 3 4 1

2 3 4 4

2 1 4 3

3 1 2 2

1 1 1 4

3 4 3 2

2 2 2 3

2 3 4 41 4 3 4

2 4 3 2

2 1 3 1

1 1 3 2

1 3 4 4

2 3 1 1

3 4 2 1

1 2 4 2

3 4 1 1

3 4 1 1

2 3 4 1

2 4 3 1

4 4 4 4

2 4 3 43 2 4 1

2 3 4 4

4 2 3 4

4 1 1 4

2 4 3 1

2 3 3 4

4 2 3 2

2 3 4 1

4 3 3 3

3 2 1 2

1 4 4 3

4 3 3 4

1 1 2 2

2 3 4 4

3 2 4 4

1 3 4 4

1 4 3 1

2 4 3 1

3 4 1 4

3 4 2 4


29/75

2 2 3 2

2 4 1 4

3 4 2 4

1 4 3 4

3 4 2 1

3 4 1 4

2 3 4 4

3 2 4 4

3 2 4 4

3 2 4 4

2 3 4 4

4 3 2 1

2 3 4 4

4 3 2 1

3 2 4 4

2 3 4 4

3 2 4 4

2 3 4 4

2 3 4 4

2 3 4 4

3 2 4 42 3 4 4

2 3 4 4

27 22 32 1 39

68 40 32 2 37

55 70 43 3 34

27 45 70 4 67

177 177 177 177

27 22 32 67

51 30 24 25.5

27.5 35 21.5 18.5

6.75 11.25 17.5 9.75112.25 98.25 95 120.75

63.42 55.51 53.67 68.22

French Fries Mexican Wrap Nuggets

.199** -.143 -.473

** Chi-Square

.008 .057 .000 df

177 177 177 Asymp. Sig.

1.000 -.158* -.177*

. .036 .018

177 177 177

-.158* 1.000 .047

.036 . .531

177 177 177

-.177* .047 1.000


30/75

.018 .531 .

177 177 177


31/75

Listed below are

some of the food

chains. Kindly

Rate the food

chain that youassociate most

with the item

burger . [Venky's]

Listed below are

some of the food

chains. Kindly

Rate the food

chain that youassociate most

with the item

burger . [KFC]

Listed below are

some of the food

chains. Kindly

Rate the food

chain that you

associate mostwith the item

burger . [Merry

Brown]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Celebrations" .

[McDonald's]

4 2 3 5

3 2 4 4

3 1 2 4

4 1 3 2

2 4 1 5

3 2 4 1

3 2 4 1

1 3 4 5

4 3 1 23 2 4 1

4 3 1 4

1 4 3 1

3 2 1 2

2 4 3 5

4 3 1 5

3 2 4 3

3 2 1 3

3 2 1 4

2 4 1 3

2 4 1 5

4 2 1 5

1 2 3 4

4 1 2 32 1 2 5

2 4 1 5

1 3 2 5

2 4 1 3

1 2 3 3

2 3 1 2

4 2 1 2

2 4 1 1

1 4 3 2

3 1 2 1

3 1 4 4

3 2 1 1

1 4 3 31 4 2 4

3 4 1 4

3 2 1 3

2 3 1 4

4 3 2 1

2 3 1 3

2 3 1 4

3 4 3 4


32/75

2 4 1 2

2 4 1 4

2 4 1 3

1 4 3 3

2 3 1 5

1 4 2 4

1 4 2 3

1 4 2 4

3 2 4 2

1 2 4 5

1 3 2 4

3 2 4 4

1 3 4 5

2 4 3 5

2 3 1 5

2 3 1 4

3 1 4 4

1 4 3 3

1 4 3 4

3 1 2 4

2 1 3 43 2 4 3

3 2 4 2

1 3 2 5

2 4 2 3

1 2 4 4

2 1 4 5

3 2 4 2

3 4 2 5

3 2 4 5

2 3 1 1

1 3 2 5

2 3 4 1

3 4 1 31 4 3 4

2 3 1 5

1 3 4 2

4 2 1 4

3 4 1 3

3 2 1 4

2 4 1 3

3 1 2 1

2 3 4 5

3 4 1 1

1 3 2 4

4 1 3 4

1 4 2 43 4 2 5

3 4 1 3

3 2 4 2

3 1 2 2

2 4 3 5

1 3 4 3

2 2 4 3

3 2 4 5


33/75

3 1 2 1

4 2 1 5

3 1 2 4

1 4 2 4

3 4 1 3

2 4 2 5

1 3 2 3

1 3 2 4

2 3 1 4

2 3 2 2

3 4 1 3

2 1 4 2

2 4 3 2

3 2 4 5

1 3 2 2

1 4 2 4

1 3 4 5

2 3 1 4

3 4 1 3

2 1 4 3

1 2 3 32 3 1 5

4 3 1 4

3 2 4 3

4 3 1 4

3 1 2 5

3 4 2 3

3 2 4 5

4 2 1 2

3 2 4 5

3 2 4 5

2 4 3 5

3 4 2 5

1 3 2 1

2 1 3 52 3 4 5

2 3 1 2

2 3 1 5

3 2 1 4

4 3 2 4

2 1 3 5

2 4 1 5

3 2 4 2

1 4 2 1

1 2 3 4

1 2 4 2

2 3 1 3

1 4 3 5

3 1 2 1

3 1 2 1

2 1 3 3

4 4 3 1

3 4 4 1

3 2 4 1

4 2 3 1


34/75

3 1 4 3

4 2 3 3

3 2 4 1

3 2 4 1

2 4 3 3

3 2 4 3

4 2 3 3

2 1 3 3

3 2 4 3

3 2 4 1

2 1 3 5

3 4 4 3

2 1 3 1

3 4 2 3

4 2 3 3

2 1 3 1

3 1 2 1

2 1 3 3

2 1 3 3

2 1 3 5

3 2 4 23 2 4 2

2 1 3 3

37 33 51 1 27

55 52 40 2 23

64 40 39 3 44

21 52 47 4 39

5 44

177 177 177 177

21 52 47 5.4

48 30 29.25 9.2

27.5 26 20 26.4

9.25 8.25 12.75 31.2105.75 116.25 109 44

59.75 65.68 61.58 116.2

65.65

People associate

burger with

McDonald's

People visiting

McDonald's Result

11.326a

15.348b

Proved

4 3

.023 .002

Chi-Square


35/75


36/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Celebrations" .

[KFC]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Celebrations" .

[Dominos]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Celebrations" .

[Pizza Hut]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Celebrations" .

[Sub Way]

4 5 3 2

2 2 1 3

3 3 3 4

2 2 2 2

2 4 2 1

2 3 4 3

5 2 3 4

3 4 4 2

3 2 4 22 3 4 5

2 5 4 1

1 1 1 1

4 2 1 3

1 4 3 2

4 3 3 3

2 5 1 4

2 3 4 1

5 3 1 2

2 5 4 3

2 3 5 3

2 3 3 4

5 1 4 1

3 3 3 33 3 4 2

4 2 3 1

4 3 2 1

2 4 2 3

4 1 2 5

2 5 5 3

1 5 5 2

2 2 5 3

2 2 5 2

2 5 1 4

1 3 4 1

4 3 2 5

3 2 3 34 5 4 5

5 3 4 3

1 5 4 2

1 3 3 5

2 3 4 5

1 5 4 1

5 3 2 1

3 2 4 3


37/75

5 5 5 1

2 5 5 3

5 4 2 1

1 2 5 2

4 4 5 3

5 3 2 5

5 5 4 3

5 4 4 2

4 3 1 5

5 5 5 4

4 1 5 4

2 4 5 2

2 4 3 1

1 4 3 2

5 5 5 2

3 4 5 2

2 4 4 1

3 4 3 2

5 4 5 4

1 4 5 3

1 5 1 14 2 1 5

2 1 3 4

4 3 2 1

4 2 5 3

3 2 4 3

3 4 3 2

5 3 1 4

1 4 5 3

4 1 3 3

2 1 1 1

4 3 1 2

4 2 3 5

5 4 3 51 4 5 1

1 4 3 2

5 4 3 1

5 1 3 2

1 5 4 2

5 2 4 3

5 4 4 3

1 2 5 4

3 2 2 4

5 5 1 4

2 5 3 1

1 2 3 5

5 5 2 31 4 3 2

5 4 5 3

1 5 4 3

1 3 1 4

1 4 3 2

5 4 2 1

2 4 4 5

3 1 4 2


38/75

3 2 5 4

3 5 5 5

5 3 2 1

5 3 2 5

4 2 5 1

5 3 4 4

5 4 2 2

4 2 1 3

3 2 3 3

3 5 4 1

1 4 5 2

1 3 4 1

1 4 5 3

4 1 5 1

3 4 5 1

5 5 4 2

4 3 5 2

3 2 3 2

2 4 3 3

1 3 5 5

2 5 4 13 4 2 1

2 3 5 1

4 2 5 1

4 3 3 4

1 3 4 2

1 4 5 2

4 3 2 1

1 4 5 3

4 3 2 1

4 3 2 1

2 4 3 1

1 4 3 4

1 2 3 1

2 3 5 14 3 2 1

1 4 3 5

3 4 4 2

2 3 3 1

3 5 4 4

1 3 5 2

4 5 3 1

4 1 3 5

4 1 1 4

1 4 5 2

1 4 5 4

4 2 4 2

3 3 4 3

1 3 3 2

1 1 1 3

1 1 5 3

2 5 2 1

1 3 3 2

1 1 1 3

1 1 1 3


39/75

1 1 1 3

1 1 1 1

1 1 5 1

1 1 1 1

1 1 1 1

1 1 2 1

2 1 1 3

1 1 1 2

1 1 1 1

1 1 1 2

5 1 3 2

1 1 1 1

5 1 1 3

1 1 1 2

3 1 1 2

1 1 1 1

2 2 1 2

1 1 1 1

1 1 1 1

1 1 3 3

1 1 1 41 1 1 1

1 1 1 1

58 38 38 53 134 28 23 44 224 42 40 40 331 41 36 22 430 28 40 18 5

177 177 177 177

11.6 7.6 7.6 10.6

13.6 11.2 9.2 17.6

14.4 25.2 24 24

24.8 32.8 28.8 17.630 28 40 18

94.4 104.8 109.6 87.8

53.33 59.21 61.92 49.60


40/75


41/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Hang-out" .

[McDonald's]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chainsin order of your

preference for

"Hang-out" . [KFC]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Hang-out" .

[Dominos]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Hang-out" . [Pizza

Hut]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Hang-out" . [Sub

Way]

5 4 5 3 2

4 2 2 1 3

4 3 3 3 4

2 2 2 2 2

5 2 4 2 1

1 2 1 3 1

1 5 2 3 4

3 3 3 5 2

4 4 1 4 21 2 4 3 5

5 2 4 5 1

3 3 1 1 1

1 3 1 1 2

3 1 4 5 2

5 4 3 3 4

4 3 1 2 5

2 2 5 2 4

2 3 4 1 5

5 4 3 4 5

5 2 2 5 2

4 2 5 3 3

4 5 2 3 1

5 5 3 5 45 4 1 3 1

3 3 3 4 1

5 5 4 3 1

4 3 2 2 2

2 3 1 4 5

2 1 5 5 4

2 1 5 5 1

2 2 2 4 2

4 5 4 3 1

3 1 3 2 5

5 1 3 3 3

4 4 3 1 2

4 2 1 3 24 4 4 5 4

5 5 3 4 2

3 1 5 4 2

5 1 2 4 3

1 2 3 5 4

1 1 1 1 1

4 1 3 3 2

5 4 4 5 3


42/75


43/75

1 2 5 4 3

5 5 5 5 5

4 5 3 2 1

5 5 4 2 5

5 4 1 2 3

5 5 4 5 4

3 5 3 3 3

2 4 5 1 3

3 4 4 3 2

2 3 5 4 1

4 1 3 5 2

2 3 3 5 1

4 1 3 4 5

5 5 3 5 1

2 3 4 5 1

3 4 4 4 4

5 4 4 5 3

2 3 2 1 2

5 3 3 2 4

3 2 2 5 4

5 4 3 2 15 3 1 4 2

5 3 2 4 1

3 5 1 4 2

5 4 3 4 4

5 1 4 3 2

4 1 5 3 2

5 4 3 2 1

2 1 4 5 3

4 5 2 3 1

4 5 3 2 1

5 1 4 3 2

4 3 3 2 1

3 3 1 5 1

4 1 1 4 15 4 3 2 1

1 2 3 4 5

4 1 5 4 3

5 4 1 2 1

4 3 3 1 2

4 1 3 5 3

5 5 5 5 3

1 4 3 2 5

3 4 3 4 2

5 1 5 5 2

3 2 4 5 4

3 3 1 5 1

5 4 4 4 3

5 1 2 2 1

3 1 2 2 2

5 1 2 2 1

5 1 4 4 1

3 3 2 4 1

2 1 3 2 3

2 1 2 5 2


44/75

1 1 2 5 1

1 2 2 5 4

2 3 2 1 2

3 1 4 2 2

1 2 2 2 2

1 1 2 1 3

1 1 2 2 2

1 1 2 2 1

1 1 2 2 1

4 1 1 4 1

1 1 2 1 3

1 1 2 2 3

2 1 2 2 2

1 1 2 2 2

2 5 3 2 2

3 4 2 2 2

3 1 3 2 3

1 5 2 2 2

1 2 2 2 3

1 1 2 1 1

1 2 2 2 11 2 2 2 3

1 1 2 2 3

32 52 23 21 53

25 29 44 44 51

27 31 46 36 35

40 33 40 38 22

53 32 24 38 16

177 177 177 177 177

53 32 24 38 16

32 26.4 32 30.4 17.6

16.2 18.6 27.6 21.6 21

10 11.6 17.6 17.6 20.46.4 10.4 4.6 4.2 10.6

117.6 99 105.8 111.8 85.6

66.44 55.93 59.77 63.16 48.36


45/75


46/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Ambience" .

[McDonald's]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Ambience" .

[KFC]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Ambience" .

[Dominos]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Ambience" .

[Pizza Hut]

5 4 5 3

4 2 2 1

4 3 3 3

2 2 2 2

5 2 4 2

1 2 3 2

1 5 2 3

5 3 3 4

4 4 3 41 4 3 2

4 2 1 5

3 3 3 4

3 1 4 5

5 4 3 2

5 5 4 4

3 4 2 5

3 3 4 2

3 2 1 5

4 4 3 5

4 2 2 5

5 3 3 3

3 5 4 4

4 4 4 54 3 2 4

3 3 2 4

4 4 4 4

3 3 3 3

2 4 3 1

3 2 3 5

1 1 5 5

1 2 2 4

4 5 3 5

5 3 4 1

5 3 2 2

4 3 3 2

3 3 1 35 4 2 3

5 5 4 5

5 2 4 3

3 4 1 5

1 2 3 5

4 1 3 3

4 3 2 5

5 4 3 4


47/75

4 5 4 5

5 4 5 4

4 5 3 2

4 2 2 5

4 4 3 4

5 2 4 5

4 5 5 4

4 4 4 4

1 4 3 2

5 5 5 5

4 4 1 5

2 2 1 5

5 2 3 4

5 1 4 3

3 5 3 5

2 3 4 5

5 3 4 4

4 4 4 4

3 4 4 4

4 1 4 5

3 2 3 11 2 4 3

4 3 1 1

3 2 3 3

4 5 2 4

4 4 2 4

5 1 4 3

3 2 5 1

3 3 4 5

2 3 4 2

1 5 3 2

2 1 3 5

1 2 3 4

5 3 3 34 1 3 3

5 1 4 4

4 5 2 3

5 5 1 3

5 2 4 4

4 3 3 1

4 4 3 4

1 1 2 5

4 2 2 2

5 4 4 4

4 3 4 4

2 4 3 1

5 5 2 44 3 4 3

4 5 2 5

1 2 5 3

2 1 1 1

4 1 3 5

4 3 5 2

4 2 2 4

5 3 1 4


48/75

1 4 2 3

5 3 1 2

5 4 3 2

5 5 5 2

1 5 3 4

4 4 4 4

3 5 3 2

5 5 5 5

4 3 3 3

2 4 5 3

4 1 3 5

2 2 3 5

4 5 4 3

5 4 2 5

1 5 3 4

3 3 3 5

5 4 4 4

1 2 5 5

5 4 3 3

4 3 2 2

4 2 3 25 3 2 1

4 3 2 5

4 3 1 5

4 4 4 4

5 1 4 3

2 1 3 5

5 4 3 2

2 1 4 5

4 5 3 2

5 4 3 2

5 1 4 3

3 3 2 2

2 1 1 5

5 3 1 55 4 3 2

4 3 2 5

3 2 4 5

5 3 3 3

4 3 2 2

4 1 3 5

3 2 3 4

1 3 4 2

3 3 3 5

3 1 4 5

1 2 5 5

2 2 1 3

4 3 4 4

5 1 2 3

2 3 4 5

4 3 1 2

1 1 1 1

5 2 1 3

4 1 2 3

5 1 2 3


49/75

5 3 1 2

5 2 1 3

4 1 2 3

5 1 2 3

3 2 5 4

5 3 1 2

1 1 1 1

5 1 2 3

5 1 2 3

3 2 5 4

4 3 1 2

1 1 1 1

5 1 2 3

5 1 2 3

4 1 5 3

5 1 4 2

2 4 1 3

5 1 4 2

1 1 1 1

4 3 1 2

5 4 1 21 1 1 1

5 3 1 2

1 23 37 30 15

2 16 35 37 36

3 26 46 52 41

4 56 36 42 38

5 56 23 16 47

177 177 177 177

56 23 16 47

44.8 28.8 33.6 30.4

15.6 27.6 31.2 24.6

6.4 14 14.8 14.44.6 7.4 6 3

127.4 100.8 101.6 119.4

71.98 56.95 57.40 67.46


50/75


51/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Ambience" . [Sub

Way]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Food Quality" .

[McDonald's]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Food Quality" .

[KFC]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Food Quality" .

[Dominos]

2 5 4 5

3 4 2 2

4 4 3 3

2 2 2 2

1 5 2 4

3 2 1 3

4 1 5 2

2 5 4 5

3 2 2 15 1 2 5

3 3 3 4

3 2 4 2

2 2 5 3

1 4 3 5

3 5 4 3

1 2 1 4

3 1 1 1

4 2 3 1

3 3 3 4

3 5 5 5

3 5 2 4

2 4 5 4

5 5 5 51 4 4 3

1 3 4 2

1 4 4 4

3 4 4 4

5 3 2 1

3 2 5 5

1 1 1 5

3 2 4 2

2 5 5 3

3 3 2 1

3 5 5 3

1 4 3 3

2 3 3 21 4 5 3

3 4 4 3

2 5 2 4

2 4 2 4

4 1 2 3

1 5 5 5

1 3 2 4

2 5 5 4


52/75

2 3 5 5

4 4 3 4

1 4 5 3

3 5 5 4

4 5 4 5

2 4 4 4

2 2 5 5

4 4 4 4

5 2 4 1

4 5 5 5

4 4 4 1

1 3 1 4

1 5 4 4

2 4 1 5

3 5 5 5

1 3 2 4

1 5 4 4

4 4 3 4

5 4 4 4

3 4 3 3

1 5 1 35 2 3 4

2 4 3 2

4 4 5 3

2 4 5 2

2 3 3 2

2 5 1 4

4 3 4 2

3 4 4 3

3 1 2 4

2 1 1 1

4 4 5 3

5 1 4 2

5 4 4 41 4 1 4

1 5 2 5

1 1 5 4

5 4 5 1

2 4 3 4

2 3 4 1

3 3 5 5

3 1 1 1

3 3 2 2

5 2 5 5

2 4 5 5

5 1 5 3

3 5 5 52 5 1 4

4 5 5 5

4 1 2 5

3 1 1 2

2 5 1 4

1 3 5 4

2 3 3 3

2 4 5 1


53/75

5 4 3 5

1 5 5 3

1 5 4 3

5 5 5 5

2 5 3 3

4 5 5 3

1 4 5 3

5 5 5 5

3 5 3 4

1 3 3 5

2 3 1 4

1 2 3 3

5 3 5 4

1 5 5 2

2 1 2 3

3 3 4 4

3 5 4 4

4 1 1 5

3 5 3 4

1 5 5 1

3 4 3 33 5 1 3

1 4 2 3

2 2 4 1

3 5 5 3

2 5 1 4

4 1 2 4

1 5 4 3

3 3 1 4

1 4 5 3

1 5 4 3

2 5 1 4

1 3 4 4

2 5 1 3

2 5 3 41 5 4 3

1 2 1 3

1 5 3 3

1 5 3 2

1 4 4 4

5 5 1 3

5 5 5 5

5 1 5 3

3 3 5 4

1 4 2 5

4 3 1 5

1 5 5 3

2 5 5 5

4 3 1 5

1 1 1 1

5 5 3 2

1 5 3 2

4 3 4 1

5 4 1 3

4 1 1 1


54/75

4 5 1 2

4 5 1 2

5 2 4 5

4 1 3 5

1 1 1 1

4 1 4 2

1 3 1 2

4 5 3 4

4 4 1 5

1 4 2 1

5 5 2 4

1 3 5 4

4 5 4 1

4 5 1 3

2 4 1 3

3 1 3 4

5 5 3 2

3 4 2 3

1 5 1 2

5 1 1 1

3 4 1 21 5 1 3

4 5 2 4

48 1 24 39 21

36 2 17 25 25

38 3 29 31 45

31 4 44 36 51

24 5 63 46 35

177 177 177 177

24 63 46 35

24.8 35.2 28.8 40.8

22.8 17.4 18.6 27

14.4 6.8 10 109.6 4.8 7.8 4.2

95.6 127.2 111.2 117

54.01 71.86 62.82 66.10


55/75


56/75

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Food Quality" .

[Pizza Hut]

Listed below are

some of the

prominent food

chains. We would

like you to rate

these food chains


"Food Quality" .

[Sub Way] Name

3 2 Shishir1 3 Avishek Mehra3 4 Saurav Samanta

2 2 V.N Dubey

Arpan Gosh

2 1 R.N Dubey4 5 Kunal

3 4 BASUKI

3 2 SOURAV MADHOGARIA

4 3 Gaurav talwar3 4 sathya

4 5 Ganesh Agarwal

4 4 Sankha Ghose

1 4 Richa Daruka

1 2 Prashant

3 4 Abhishek Raj

3 5 Namit

1 1 vishal

4 5 Shubhankar Sengupta

4 5 Varun Rajpurohit

5 5 sushmita

4 4 Deepika Agrawal

4 4 abhishek

4 5 aswin christie4 3 NITIN GUPTA

3 1 Satish Punj

4 4 pratik agarwal

4 4 Punit Chowdhary

5 4 shashikant soni

5 5 neha choraria

5 1 Chirag Madhogaria

4 3 Nitesh Nahar

4 4 ARCHIT MADHOGARIA

1 2 abdul

4 5 sailesh agarwal

2 1 Himadri khanna

3 3 Ranbir1 2 khanin Lahkar

4 3 Ushnak

1 3 Mridulla Mittal

3 5 Rasu Jalan

4 5 Anubhuti anup

5 5 Manish Agarwal

5 1 punit daftry

5 3 Aashish Kapoor


57/75

5 2 Sharath Ghosh

4 4 ashwin

2 1 Zeeshan Mohammad

5 5 Arunachalam

5 4 Mohit Sanganeria

4 5 Kiran Thakur

3 2 spandan

4 4 siddhant

3 5 Pratik

5 4 Koyel Datta

5 4 Ankit Bolia

5 4 Ayush Sureka

3 1 Punit Doshi

3 2 swati sharma

5 5 Ayush

5 1 Aditya Mohta

5 1 Abhishek kedia

3 5 arka

4 5 shradha

2 2 shristi garg

1 2 Anurag Shaw1 5 Yash Madhogaria

1 2 Puneet

2 2 yatish raj

4 3 Ajay kr singh

4 2 Navin Kumar Sancheti

3 2 Vikas Kesarwani

Bhavna Bhaswati

1 5 ankit singhi

3 5 rachna mehta

2 2 suchika jain

1 1 heena sonthalia

1 2 Adnan Kitabi

3 5 Sanjay K Jain

4 5 Binayak Das5 2 Koshal Agarwal

4 3 Aman Gupta

2 3 ankita singh

2 4 anil nandyala

4 3 mona kumari

4 1 shilpa changia

5 2 alisha khan

5 2 Rishika Bubna

5 3 ROHIT GUPTA

1 5 Shoven

5 4 anshul arora

2 4 pooja sharma

4 5 sahill3 2 AKHIL PACHERIA

5 5 praveen

4 3 Meenakshi Mukherjee

1 4 shweta gupta

3 2 riya paul

2 1 Sabyasachi Sahoo

4 5 hemangi

3 2 pooja sharma


58/75

2 1 debasish padhy

4 4 Ayush Sonthalia

2 1 sanhita das

5 5 Subhojit Paul

4 3 Ghanshyam Burnwal

4 4 neeraj agarwal

2 1 dipti prakash

1 5 shruti

4 4 kamlesh verma

3 2 VAIDHYNATH DUBEY

5 2 ritu

5 1 Anju Khaitan

5 3 PARVESH SHARMA

5 5 ruchika jaiswal

4 5 Joyeeta

5 2 Gaurav agarwal

4 2 Sonal agarwal

5 1 sunil madhogaria

3 4 Sourav Madhogaria

5 5 rohit saraogi

3 1 Ravi Gupta4 2 Anish Agarwal

5 1 vibha keshri

3 5 Shalini Khutliwala

4 4 Harsha Jain

3 2 NABILUR RAHMAN

5 3 Swati Keshri

2 1 ankita ghosh

5 5 ankit saraf

2 1 andrita mondal

2 1 aatika haider

3 2 ritika jain

2 1 narayan

3 4 Abhisek Moda

3 2 Neha Khaitan2 1 ankita mondal

4 5 shruti agarwal

2 1 Namrata Goyal

1 4 prakash maheshwari

3 1 Ayush

5 5 prerna agarwal

5 5 Ankit singh

2 4 ninja agarwal

4 5 Tridib Das

5 4 shreya agarwal

5 4 Babita Dugar

5 2 HIMANSHU

4 3 SHARAD SAHAL

2 4 Ankit Singhi

1 1 Swati Sharma

4 1 Krish Madhogaria

1 4 Yash Madhogaria

2 5 Archit Madhogaria

2 5 Prasun Paul

1 1 Sumit Sharma


59/75

3 4 Gobin Sharma

3 4 Abhisek Roy

1 3 Ritaban mukhopadhyay

4 2 Gobin sharma

1 1 Danish Khan

5 3 Meraj Samshi

5 4 Moumita Chanda

1 2 Ridhi Jain

3 2 Akash Joshi

3 5 Pooja Sharma

1 3 Vaishnavi Sharma

1 2 Andrita Ghosh

2 3 Sweta Jain

2 4 Priya Majumdar

2 5 Harsha Jain

5 2 Varsha Poddar

1 4 Kirti Jalan

1 5 Rishika Kajaria

3 4 Preksha Dugar

1 1 Vishesh Sharma

3 5 Ramesh Goenka2 4 Priyanshi Goenka

1 3 Ritu Goenka

29 32

28 37

36 23

43 41

41 44

177 177

41 44

34.4 32.8

21.6 13.8

11.2 14.85.8 6.4

114 111.8

64.41 63.16


60/75


61/75

Age

25

22

23

40

30

4522

20

23

2221

23

22

22

22

24

23

21

23

22

22

22

22

2524

29

23

24

20

24

20

20

17

22

16

26

2224

18

22

25

20

23

21

19


62/75

23

23

24

21

18

23

25

18

25

28

16

17

23

22

17

22

20

23

23

20

3316

18

21

21

21

35

28

22

21

19

23

22

40

2322

20

22

25

23

25

19

20

22

23

20

19

2715

22

23

23

23

22

21

19


63/75

23

23

23

17

27

15

22

22

21

28

25

19

22

21

24

23

23

47

23

23

3221

25

21

18

20

21

22

22

22

23

22

23

21

2322

21

35

24

21

21

19

22

24

23

27

20

24

23

22

11

16

18

24

23


64/75

23

22

24

22

22

23

23

19

19

20

12

15

22

16

20

20

20

20

21

13

3532

10


65/75

Given below are

some of the menu

items available at

McDonalds.

Kindly rank these

items in the order

of your preference.[Burger]

Given below are

some of the menu

items available at

McDonalds. Kindly

rank these items in

the order of your

preference. [Frenchfries]

Given below are

some of the menu

items available at

McDonalds. Kindly

rank these items in

the order of your

preference.[Mexican wrap]

Given below are

some of the menu

items available at

McDonalds. Kindly

rank these items in

the order of your

preference.[Nuggets]

4 3 2 1

1 2 4 31 2 3 4

3 2 1 2

3 2 2 2

1 2 3 3

1 2 3 4

1 2 3 44 3 4 3

1 2 3 41 2 3 4

3 2 4 1

1 4 3 2

1 2 3 4

1 2 4 3

1 2 3 42 1 2 1

4 1 3 2

4 3 3 2

1 4 2 4

4 3 4 3

3 4 4 3

2 1 4 3

1 2 4 3

1 3 3 4

1 2 3 4

2 4 1 3

1 3 2 4

4 3 1 2

3 4 2 1

3 2 2 3

1 1 3 2

1 2 2 1

4 3 2 2

1 4 2 32 4 2 3

4 3 1 2

4 3 4 3

4 2 3 1

4 3 2 1

1 4 2 3

4 3 1 1

4 3 2 1

2 3 3 2

0

20

40

60

80

100

RANK 1

RANK 2

RANK 3

RANK 4

No.

ofResponses


66/75

1 2 3 4

2 3 3 3

1 3 2 4

1 1 1 3

4 4 4 4

4 3 2 2

4 1 3 3

3 3 3 3

1 3 2 4

1 1 1 1

4 4 1 3

1 2 3 4

1 2 4 3

1 3 2 4

1 2 2 1

2 4 3 1

4 4 3 2

4 3 2 2

1 2 3 4

1 3 2 4

2 1 3 41 2 3 4

1 3 4 2

1 2 4 3

3 2 3 1

3 3 1 1

1 2 4 3

3 2 4 1

1 2 3 1

3 3 1 4

1 1 4 4

4 1 3 2

2 1 3 41 4 3 2

4 4 3 2

1 2 3 4

4 2 1 3

1 2 3 4

1 2 4 4

2 1 3 4

3 4 3 4

4 2 3 2

1 2 4 3

2 4 1 3

1 4 3 3

1 3 2 4

4 2 3 1

1 2 3 4

1 3 4 2

3 1 2 4

1 1 2 1

1 2 3 4

4 2 3 1

2 1 4 4

1 3 2 4


67/75

3 4 4 4

1 1 4 4

1 4 3 2

4 3 4 4

4 3 4 2

1 2 3 1

2 1 3 4

2 3 1 4

4 3 1 1

4 3 1 2

4 3 2 1

3 3 2 1

4 3 3 2

1 2 3 4

1 2 3 4

3 2 1 4

4 3 1 2

1 1 1 1

4 3 4 3

4 2 2 2

1 2 3 42 1 4 3

1 2 4 3

4 2 1 3

1 1 1 3

2 1 3 4

4 2 3 1

1 3 4 2

1 1 2 4

2 3 4 1

2 3 4 1

1 2 3 4

1 2 4 31 4 4 4

1 2 4 3

1 3 2 4

1 2 3 4

1 4 2 3

4 4 1 1

1 2 4 3

1 2 3 3

1 4 2 3

1 2 3 4

4 4 3 3

4 3 2 1

1 1 4 4

4 4 3 3

2 1 1 2

1 2 3 4

1 3 2 4

2 1 3 4

2 1 4 3

1 2 4 3


68/75

2 3 4 1

1 3 4 2

1 2 2 3

3 2 4 1

1 3 4 2

1 1 4 3

1 3 4 22 3 4 1

1 2 3 4

1 3 2 4

1 3 2 4

1 3 2 4

1 2 3 4

1 4 3 2

1 2 3 4

1 4 3 2

1 3 2 4

1 2 3 4

1 3 2 4

1 2 3 4

1 2 3 4

1 2 3 4

1 3 2 4

1 2 3 4

1 2 3 4


69/75

Burger French Fries Mexican wrap Nuggets

RANK 1 97 27 22 32

RANK 2 23 68 40 32

RANK 3 17 55 70 43

RANK 4 40 27 45 70

177 177 177 177

Spearman's Burger

French Frie

Mexican Wr

Nuggets

Burger French Fries Mexican wrap Nuggets

97 27 22 32

23 68 40 32

17 55 70 43

40 27 45 70

Preferences of McDonald's Menu Items


70/75


71/75


72/75


73/75

Burger French Fries exican Wra Nuggets

Correlation 1.000 .199** -.143 -.473

**

Sig. (2-taile . .008 .057 .000

N 177 177 177 177

Correlation .199** 1.000 -.158

*-.177

*

Sig. (2-taile .008 . .036 .018N 177 177 177 177

Correlation -.143 -.158* 1.000 .047

Sig. (2-taile .057 .036 . .531

N 177 177 177 177

Correlation -.473**

-.177* .047 1.000

Sig. (2-taile .000 .018 .531 .

N 177 177 177 177

Rank Correlations


74/75

People associate

burger with

McDonald'sChi-Square 11.326

a

df 4

Asymp. Sig. .023

Chi-Sq


75/75

People visiting

McDonald's Result15.348

bProved

3

.002

uare

survey of mcdonald

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