Deadlines:Ad space reserved: January 27, 2017All ad materials in: February 1, 2017

Publication Date: February 2017

Published for Visit Longmont by Brock Media • info@Brockpub.com • 303-443-0600

DistriBution● The Visit Longmont Official Visitor Guide uses proven, well-targeted methods to reach all types of visitors to Longmont.

● nEW for 2017! Visit Longmont will be distributed April thru August at DIA through racks in terminals B and C. Copies will be refreshed daily. At least 6,000 copies will be distributed.

● Potential visitors will be reached through the 29 Visitor Centers across Colorado. These include Fort Collins, Julesburg, Alamosa, Lamar, Burlington, Trinidad, Fruita, Silverthorne, Dinosaur, Cortez and more.

● Visitors already in Longmont, as well as locals, will be reached through direct distribution at shops, restaurants, lodging establishments and the Visit Longmont office.

● Direct mail to at least 2,500 affluent Longmont homes will also be employed to assure access to the most lucrative markets.

LoNGMoNT Visit Visit Longmont 2017 is a powerful marketing tool targeting the destination visitor to Longmont.

Visit Longmont is the “official Visitors’ guide” with a circulation of 30,000 copies and an entire year of ad results! Please review the exciting changes for this year listed below!

2017

See the virtual edition at www.Brockpub.com

Crazy good views, Crazy good brews, Crazy good energy.

Come see why we’re crazy about Longmont.

F E S T I VA L S | A R T S | E V E N T S | D I N I N G | S H O P P I N G | D AY T R I P S | O U T D O O R S !

Crazy about Longmont, CO

www.visitlongmont.org

The Official 2016 Visitor Guide www.visitlongmont.org

Visitor-friendly ContentVisit Longmont 2017 includes a rich new editorial package that shows off the many amenities of Longmont.

The articles and info have been carefully thought-out to provide enjoyment for everyone! Here are some of the topics:

• Longmont History• Top Ten Things You HAVE To Do In Longmont • Family-oriented and Fun-themed Itineraries• Scavenger Hunts• Sports & Recreation• Local Shopping Experiences

• Longmont’s Agricultural Heritage• Arts & Festivals• Dining and Breweries• Where to Stay• Perfect Daytrips from Longmont

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Contact: Jason Zvitt at 720-305-9855 • Jason@Brockpub.com

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AD rAtEs and speCifiCationsVisit Longmont 2017 is designed to provide an affordable ad opportunity for EVERY business! Every ad gets a FULL YEAR of advertising exposure, REPEAT USE by visitors while they are here, and a constantly rotating market of potential new customers!

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DOZEN WAYS TOSPEND A DAY

IN LONGMONT!

1. Learn Some Local History. Head to the Longmont Museum to view “Front Range Rising,” a permanent exhibit detailing the 14,000-year history of the region, and experience the museum’s popular temporary exhibits. Longmont is also home to three other unique museums to explore. (Page 14)

2. Try a New Brew. With nine breweries, five distilleries, and a cidery, Longmont is a great place to sample local craft beers and spirits. (Page 32)

3. Get Your Heart Pumping. Perfect your golf swing, enjoy our extensive trail system, or run, bike, and swim in Longmont’s annual triathlon. The Longmont Recreation Center boasts an indoor climbing wall, a running track, a pool with water-play features, and a fully equipped fitness center. (Page 26)

5. Tempt Your Taste Buds. With more than 100 locally owned restaurants, Longmont has whatever you’re craving. With ingredients that are often farm-fresh, our culinary artisans will have you coming back for seconds! Our extensive Dining Guide is conveniently organized by category. (Page 29)

4. Dance to the Music. From the historic opera house to the streets of downtown, live music is all around! Several restaurants, breweries, and bars offer live music, and the city hosts outdoor concerts throughout the summer. Check out the Visit Longmont Events Calendar at www.visitlongmont.org for an up-to-date list of events.

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6. Pack a Picnic and Pick a Park. Grab some sandwiches and snacks to go from one of our many delis and sub shops (page 29), then head to one of our more than 40 spacious parks (page 26).

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CyclHOPS bar and restaurant

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“Old Town” Longmont —the Historic Downtown District —defines the heart of the city. It’s the perfect spot to take a walk and enjoy a true Colo-rado experience. Downtown offers something for all to enjoy, including great dining, arts, locally owned shops, public art, brewpubs, and friendly faces ready to help you find your destination.

In the fall of 2014, Downtown Longmont earned the prestigious designa-tion of Creative District—one of only 12 in the entire state. This only helps reinforce what locals already knew—Downtown Longmont is a gem that shines brightly. For great suggestions to help YOUR exploration of our remarkable downtown come by the Visit Longmont office at 512 4th Ave.

1 300 Suns Brewing 335 1st. Ave

2 Adorn 668 4th Ave. #B

3 Adornables 661 4th Ave.

4 Arts Longmont 356 Main Street

(formerly called Longmont Council

for the Arts)

5 Barbed Wire Books 504 Main St.

6 Brown’s Shoe Fit Company 373 Main St.

7 Crackpots 505 Main St.

8 Crystal Joys 360 Main St.

9 The Dickens Tavern 300 Main St.

10 Discoveries Egyptian Imports

454 Main St.

11 Ellen’s Bed & Breakfast 700 Kimbark St.

12 Firehouse Art Center 667 4th Ave.

13 Flavor Of India 516 Main St.

14 The Great Frame Up 430 Main St.

15 Kathy Crowder RE/MAX Alliance

512 4th Ave. #101

15 Kit Magley RE/MAX Alliance

512 4th Ave. #101

16 Longmont Chamber 528 Main St.

16 Longmont Downtown Development

Authority 528 Main St.

17 Longmont Symphony Orchestra

519 Main St.

1o Longmont Yarn Shoppe 454 Main St.

18 Old Town Outfitters 501 Main St.

19 Samples World Bistro 370 Main St.

20 SmackDaddy Pizza 829 Main St.

21 Sugarbeet 101 Pratt St.

22 Visit Longmont 512 4th Ave. #103

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Leanin'TreeNiwot

Special thanks to Lisa Shertz from the City of Longmont for her help in creating this map.

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LONGMONT CITY MAP

Visit GetBoulder.com

For Boulder County Events, Sports,

Arts, Dining and more!

Oskar BluesGrill & BrewsLyons

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T ●1 Best Western Plus Plaza Hotel 1900 Ken Pratt Blvd

●2 Blue Skies Massage 2929 17th Ave Suite 116

●3 CHUBurger 1225 Ken Pratt Blvd

●4 Chuck & Don's 1250 S. Hover, Suite 260

●5 Colorado Aromatics 340 Lashley St Unit 220

●6 CyclHOPS Bike Cantina 600 S. Airport Rd

●7 Fabulous Finds 600 S. Airport Rd

●8 Front Range Merchantile 1201 S. Sunset St

●9 Kurt Finley RE/MAX Traditions 2204 18th Ave

●10 Leanin’ Tree Tours & Museum 6055 Longbow Drive Boulder

●11 Left Hand Brewing Co. 265 Boston Ave

●12 Longmont Museum 400 Quail Rd

●13 Marriott Hotels: SpringHill Suites 1470 Dry Creek Drive Residence Inn 1450 Dry Creek Drive Courtyard 1410 Dry Creek Drive

●14 Niwot Business Association 2nd Ave, Niwot

●15 Oskar Blues Brewery/ The Tasty Weasel 1800 Pike Rd

●16 Oskar Blues Grill & Brew 303 Main St, Lyons

●17 Oskar Blues Home Made Liquids & Solids 1555 S. Hover Rd

●18 Prospect Sales Company 1940 Ionosphere St. #A

●19 Shoes & Brews 63 S. Pratt Pkwy

●20 Victoria Inn 2400 17th Ave

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Longmont Area Advertisers

For a detailed Downtown

Longmont map see p. 24.

LONGMONT CITY MAP

Go To VisitLongmont.orgFor Events, Shopping,

Dining, Activities, and much more!

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festivalsand Events Roundup

Longmont is home to the Boulder County Fair; at 147 years, it’s the longest-running county fair in the state, drawing participants and visitors from all over the state and the region. But some of the other events and festivals held in Longmont have become cherished, long-running traditions over the years, and they’re not to be missed! Here are a few of our favorites;

we hope at least one of them is happening during your visit. Dates and other details often change, so check online for updates. Also see our events calendar on pages 18-23 and our online events calendar at www.visitlongmont.org.

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April 30-May 1 • Rocky Mountain STEAM FestSTEAM Fest celebrates all things creative, imaginative, and exploratory in Science, Technology, Entrepreneurship, Arts, and Making. The event includes family-friendly fun for all ages, like arts and crafts, robotics and electronics, science in action, and much more. At the Boulder County Fairgrounds; check www.makerboulder.com/steam for more info.

Studio ToursArt lovers get three chances each year to visit artists at work in their studios and purchase handcrafted pieces. Check each organization’s website for more details.• April 30-May 1: East Boulder County Studio Tour, www.ebcacolorado.org• June 18-19: Prospect Artists Association, www.prospectsartistsassn.com• September 24-25: Longmont Studio Tour, www.artslongmont.org

July 29–August 7 • Boulder County FairAs the home of the Boulder County Fairgrounds, Longmont plays host to the big county fair each August. The event features just about everything you’d expect from a county fair, like bull riding, rodeo competitions, a livestock sale, a demolition derby, ballet on horseback, live music, a parade, and carnival rides and midway games. Parking and general gate admission are free, though some of the larger events are ticketed. www.bouldercountyfair.org.

July 8-9 • Rhythm on the RiverROTR is back and better than ever for its 21st year! This year’s two-night extravaganza features live music, the Greenway Glow 5K, slackline competitions, and so much more. See the full schedule, including information on parking and shuttle busses, at www.longmontcolorado.gov/rotr.

August 26-27 • Festival on Main: Creatovation Colorado This all-encompassing annual festival, held downtown in the heart of Longmont, signals the end of summer and showcases live entertainment and other performances, plus activities for all ages. Check for updates at www.downtownlongmont.com.

October–November • Day of the Dead CelebrationsLongmont’s popular Day of the Dead celebrations bring in visitors from all over Colorado and beyond! The Longmont Museum’s events, spanning more than a month each year, include an art exhibition, altar-making workshops, sugar-skull decorating, and a huge (free!) family celebration with music, food, dancing, and more. The Firehouse Art Center and the Arts Longmont Gallery also host themed events like art openings, receptions, and gallery talks; the Firehouse’s Catrina Ball in mid-October is a popular, family-friendly event. View community altar displays in participating downtown businesses. www.longmontmuseum.org; www.firehouseart.org; www.artslongmont.org.

Left Hand Brewing Annual EventsLeft Hand Brewing Co. sponsors a number of annual events that help raise money for local nonprofits and the Left Hand Brewing Foundation. Find out more about each event at www.lefthandbrewing.com.• March 12: Hops + Handrails is a craft beer and rail jam featuring brews from more than 60 Colorado and U.S. breweries, live music and a nearly four-story snowboard ramp.• September 23-24: Longmont Oktoberfest celebrates the talents of Longmont’s local craft breweries and also includes German-themed food, art, and kid-friendly activities.• November 12: Nitro Fest features nearly 60 of the best breweries in the country pouring rare, nitro styles; there’s also gourmet food and live aerial and acrobatics performances.

St. Vrain Historical Society Antique ShowsThe St. Vrain Historical Society hosts two shows each year that help raise funds for the society’s many preservation projects. Both shows are held at the Boulder County Fairgrounds, 9595 Nelson Road.• May 21-22: The Strawberry Festival Antiques Show, held the third weekend of every May since 1970, features antiques vendors from around the region, plus fresh strawberry shortcake.• October 8-9: The Pumpkin Pie Days Antiques Show was held in Longmont each year from 1899-1914, then revived again in 1969. It features antiques vendors from around the region, plus fresh pumpkin pie. ✶

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May 16, July 18, Sept. 19ArtWalkartwalk, held three times per year, is a free evening of art exhibi-tions, live music, theatre and dance performances, demonstra-tions, children’s activities, food and vendor booths, and much more. several blocks of Main street are closed off, and activities fill the streets. 4-8pm. www.artwalklongmont.org.

July 10-11Rhythm on the Riverlongmont’s huge signature music festival is more than a music festival—it’s got a little bit of everything, for everyone! rotr features music and other live performances, plus activities for all ages, a benefit duck race, vendor booths, shopping, a 5k walk/run, and the popular restaurant row, where you can purchase food and drink from some of longmont’s most popular eater-ies. the fun starts Friday night from 5-8pm and continues all day saturday until 8pm, and gate admission is free. see the full schedule, including information on parking shuttle busses, at www.longmontcolorado.gov.

July 31–August 9Boulder County Fairas the home of the boulder county Fairgrounds, longmont plays host to the big county fair each august. the event features just about everything you’d expect from a county fair, like bull riding, rodeo competitions, a livestock sale, a demolition derby, ballet on horseback, live music, a parade, and carnival rides and midway games. parking and general gate admission are free, though some events are ticketed. www.bouldercountyfair.org.

August 28Festival on Main longmont closes a portion of Main street for this all-encom-passing annual festival that signals the end of summer. stroll several blocks of live music, arts performances, food booths, vendor booths, kids’ activities like bouncy castles and a giant bubble-making machine, crafts projects, and much more. to cel-ebrate the event’s big 15th anniversary, this year’s festival has a “quinceañera” theme with cultural music, foods, and demonstra-tions. 6-10pm. www.festivalonmain.com.

October–novemberDay of the Dead Celebrationslongmont hosts one of the largest and most popular day of the dead celebrations in the state, bringing in visitors from all over colorado and beyond! the Museum’s events, spanning more than a month leading up to november 1, include an art exhibition, altar-making workshops, sugar-skull decorating, and a huge (free!) family celebration with music, food, danc-ing, and more. the Firehouse art center and the Muse gal-lery also host themed events like art openings, receptions, and gallery talks; the Firehouse’s catrina ball in mid-october is a popular, family-friendly event for all ages. www.longmont museum.org; www.firehouseart.org; www.artslongmont.org.

Second Fridaysevery month on the second Friday, downtown galleries and oth-er businesses stay open late for an evening of exhibit openings, artist talks, special promotions, food and drink, and live perfor-mances. 6-9pm. www.downtownlongmont.com. ▲

Longmont is home to the Boulder County Fair; at 145 years, it’s the longest-running county fair in the state, drawing participants and visitors from all over the state and the region. But some of the newer events and festivals held

in Longmont are also gaining in popularity. Here are a few of our favorites; we hope at least

one of them is happening during your visit!

& oTHer sPeCIal eVenTsFesTIVals

everyone loves the boulder county Fair!

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LONGMONT’S CELEBRATED PARK SYSTEMMore than 2,000 acres of the city are dedicated to neighborhood, community, and district parks of all sizes, for relaxing, picnicking, strolling, throwing the football, playing on the swings, and much more. Check out the full park list and interactive map at www.longmontcolorado.gov/parks; there’s also a handy “park finder” search tool that lets you find a park based on the amenities of your choice, from batting cages, BMX hills, and tennis courts to disc golf courses, horseshoe pits, water play features, and picnic pavilions. DON’T MISS: The rose garden and wading pool at Roosevelt Park; the bird sanctuary at Jim Hamm Nature Area; the Tower of Compassion at Kanemoto Park; and the themed images throughout Blue Skies Park that detail the history of flight.

DOG PARKSDogs love to play at the park, too! Longmont boasts two dedicated dog parks where you can take your pooch for a workout, plus four other parks with roomy off-leash areas, including Union Reservoir’s popular Dog Beach. www.longmontcolorado.gov/parks

FISHING & WATERSPORTS• McIntosh Lake, on the northwest side of town, allows fishing from the shoreline and from non-motorized boats. You can also explore Dawson Park or Flanders Park, or walk the 3.6-mile trail that circles the lake.• Union Reservoir, on the eastern edge of the city, offers 736 acres of water for fishing, swimming, wakeless boating, camping, windsurfing, picnicking, and much more. It’s a popular place for weekend getaways and family reunions. Rent a paddleboard at www.rockymtnpaddleboard.com. For more information, call the reservoir office at 303-772-1265.• Golden Ponds has 56 acres of water surface on its total 94 acres, plus 2.6 miles of trails, a handicap-accessible fishing pier, and nine picnic shelters.• Up at Button Rock Preserve, Ralph Price Reservoir allows you to fish while enjoying a wildlife-preserve atmosphere. Besides the required state of Colorado fishing license, fishing at Ralph Price also requires an additional special permit that can be obtained at the City Clerk’s office.• At McCall Lake, you can fish for bass, catfish, and more from the scenic shoreline. Located on Highway 66; parking is available on the north and west sides of the lake.• St. Vrain State Park, located at I-25 and Highway 119, spans 604 acres of land with 152 acres of water split among several ponds. It’s a popular place for camping, fishing, and wildlife viewing. Don’t let the proximity to the interstate fool you; it’s very peaceful!

GOLFLongmont is the proud home of three public golf courses, each distinct in its own way, and with Colorado’s weather, it’s often

Get outside!

No matter the weather, no matter the season, Longmont is the place for outdoor activities, with plenty of parks, trails, open space, ponds and lakes, and gorgeous mountain views. Here are some of our favorite

ways to experience the great outdoors—and if you’d like to play inside on a cold day, we’ve got that covered, too. See www.longmontcolorado.gov for more information about all city facilities.

FUN FACT! Olympic medalist Eddie Eagan spent his high school years in Longmont. Eagan was the first person to win medals in both the summer and winter games; he won gold in boxing in 1920 and gold in four-man bobsledding in 1932.

Golf lessons for all ages at Longmont's three public golf courses Sculling on Union Reservoir

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Boulder www.bouldercoloradousa.comRoundtrip distance: About 30 milesIn Boulder, don’t miss Boulder Creek Festival (Memorial Day weekend); Boulder Creek Hometown Fair (Labor Day weekend); Boulder History Museum; Boulder Museum of Contemporary Art; University of Colorado; National Center for Atmospheric Research Visitor Center; the historic Hotel Boulderado; Pearl Street Mall; Chautauqua; Flagstaff Mountain Lookout; Colorado Shakespeare Festival (summer); Colorado Music Festival (summer); Boulder Reservoir. Along the way: Stop in Gunbarrel, which is about two-thirds of the way to Boulder. Gunbarrel is home to Leanin’ Tree Museum of Western Art and Celestial Seasonings, both of which offer free tours. On the way back, stop in Niwot to browse the small shops and antique stores along Second Avenue.

Lyons/Estes Park www.townoflyons.com; www.visitestespark.comRoundtrip distance: 70 milesIn Lyons, don’t miss the Lyons Redstone Museum (summer); Lyons Good Old Days (last weekend in June); Lyons Soda Fountain; Lyons Classic Pinball; Planet

Bluegrass (seasonal music festivals); locally owned restaurants, antique shops, and galleries. In Estes Park, don’t miss Rocky Mountain National Park; the historic Stanley Hotel; Aerial Tramway; Estes Park Museum; Lake Estes Marina; restaurants and shops downtown including souvenir stores, boutiques, taffy shops, and galleries. Alternate plan: Instead of coming back through Lyons, take highway 7 out of Estes Park through Allenspark and then to Nederland. From there, you can take highway 119 to Boulder. On the way down the canyon to Boulder, stop at the scenic Boulder Falls. In Nederland, don’t miss Eldora Mountain Ski Resort; Carousel of Happiness; Wild Bear Mountain Ecology Center; Barker Reservoir. www.nederlandco.org

Denver www.denver.orgRoundtrip distance: 70-80 miles

In Denver, don’t miss Colorado State Capitol Building; 16th Street Mall; Larimer Square; Denver Museum of Nature and Science; Denver Zoo; Denver Botanic Gardens; Elitch Gardens Theme and Water Park; Water World; Denver Art Museum; History Colorado Center; Union Station; Children’s Museum of Denver. If you’re a sports fan, Denver is home to several professional teams, including the Denver Broncos (NFL), the Colorado Rockies (MLB), the Colorado Avalanche (NHL), the Denver Nuggets (NBA), and the Colorado Rapids (MLS).

Loveland/Fort Collins www.visitlovelandco.org; www.visitftcollins.comRoundtrip distance: 65-75 milesIn Loveland, don’t miss Benson Park Sculpture Garden; Chapungu Sculpture Park; Promenade Shops at Centerra; Loveland Museum/Gallery; Boyd Lake

Conveniently located just 35 miles north of Denver and 40 miles from Denver International Airport, Longmont is the ideal base camp for your next Colorado vacation, making it easy for you to explore the Front Range.

Here are some of our favorite day-long excursions that will usually get you back to Longmont in time to enjoy the sunset; we’ve included a sampling of popular things to see and do while you’re there.

Day Trips

Hurry back to town to catch a spectacular Longmont sunset

Old Town Fort Collins

Beautiful Flatirons in Boulder

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BLEED SIZE:(8.875” x 11.375”)This section of your ad will be trimmed off after printing.

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fast faCts aBout Visit LonGmont 2017!● 30,000 copies will be printed!

● Your ad will have a FULL YEAR of market exposure.

● Reach Visitors with your message BEFoRE they arrive.

● Visit Longmont is oNLINE with live web links!

Visit Longmont 2017 will also inClude two speCifiC Maps:

● The Downtown area, bordered by Baker to Bowen and from First Street to Ninth Street.

● Major streets, specific areas of town and parks.

no crop marks please