ctia 2016

Networks Heat Up on Day 2

Thursday proved to be a scorcher in Las Vegas both outside and inside at the Show as the mobile networks

were in overdrive in their attempts to meet the demands of the masses. In the thick of it were the network testing specialists at Global Wireless Solutions (GWS), working tirelessly to bring the good people of CTIA a transparent report of carrier performance.

The folks at GWS didn’t hold back any punches, either, using their own in-house developed algorithms to rigorously test the networks in terms of speed, reliability and voice quality. No one is safe from the benchmarking machine that is GWS, and their data already shows that the carriers are clearly stressed on accommodating mobile activities—albeit quite admirably.

During testing on Day 2, Verizon VoLTE was the only network to experience any

Networks Heat Up continued on page 21

SHOW DAILYOFFICIAL

DAY 3

Wireless Week’s Show Daily • S E PTE M B E R|9|2016

Nokia’s Suri Lays Out the ‘Why’ of 5G

T here are just some things 4G cannot do.Nokia CEO Rajeev Suri took the 5G discussion in a different direction Thursday morning on the keynote stage when he

addressed not what 5G will be but why the industry is pushing toward the next generation technology.

According to Suri, the transition from 4G to 5G isn’t an upgrade for upgrade’s sake, it’s a necessary improvement to facilitate a new era of human innovation.

“4G is great, but the future requires 5G,” Suri said. “The fact is that 4G, while a big step forward, has largely been about doing what 2G and 3G could do just better and faster. While the continuing evolutions of 4G

BY DIANA GOOVAERTS

Cuban: Wireless Still Waiting for Game-Changing Application

A merican businessman and entrepreneur Mark Cuban has a prescription for the wireless industry.

No, it’s not more cowbell; what Cuban said wireless needs is a mainstream high-bit application that will help drive adoption, innovation and the industry’s conversations with federal regulators.

According to Cuban, the industry currently lacks a mainstream app that consumes a large, steady stream of data, an app that would motivate the public to get behind the push for more bandwidth.

“When you look at apps, you know, the most popular ones don’t consume a lot of bandwidth,” Cuban said. “And maybe autonomous cars will be that, maybe telemedicine will be that, telesurgery, maybe

robotics, but there’s no mainstream app that just says 100 megabits per second sustained, no drop outs. Because of that, that changes the discussion with the FCC, it changes the way people perceive the need for bandwidth.”

Since most consumers mainly interact with low bandwidth apps like Facebook or Snapchat, Cuban said they’re not looped in to

BY DIANA GOOVAERTS

Cuban is continued on page 21

Nokia’s Suri continued on page 21

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responders stay connected and your community remains safe.

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CC_2016_Public_Safety_Ad.indd 1 8/17/2016 10:03:23 AM

Wireless Week’s Show Daily • S E PTE M B E R|9|2016 ctia 2016 3

Incremental Rollouts Key to Avoid 5G Cliff

T he leap to 5G has everyone excited, but failure to prepare with incremental LTE network improvements could create a

5G cliff, Nokia executives said during a meeting with press Thursday morning.

According to Nokia’s Vice President of Mobile Networks Marketing Phil Twist, Head of Technology for North America Michael Murphy and Executive Vice President of the North American Market Ricky Corker, the roll out of 5G will be different from previous network upgrades in that it will represent a complement to 4G networks rather than a replacement. This means 5G will initially be deployed in select areas where there is a demand for it instead of launching nationwide from the start, Twist said.

But while 5G rollouts will vastly improve network experience in the areas covered, they will also create the risk of a drop off in services and experience when exiting the 5G coverage areas if operators don’t upgrade their 4G networks.

“5G will be built where there are specific

use cases for it in the early days,” Twist said. “We need an LTE network that when you go from 5G radio implementation to outside you don’t fall off a cliff. So if we’ve got 10 gbps in the early 5G implementations, having something which is close to that in the rest of the network means that you can offer ubiquitous services across the network. This service continuity is one of the key elements.”

To help bridge the gap, Nokia last week announced a set of network upgrades –

dubbed 4.5G Pro and 4.9G – to help increase speed and capacity.

Nokia said its 4.5G Pro technology, slated for availability in the fourth quarter of this year, will offer up to five-channel carrier aggregation,

peak speeds of up to 1 gbps and latency of around 10 milliseconds. The company’s 4.9G

technology, which will become available in the fourth quarter 2017, will build on that foundation to offer six-channel or more carrier aggregation on licensed and unlicensed

bands, peak speeds “well above” 1 gbps and latency below 10 milliseconds.

Twist said the driver for adoption of 4.5G Pro and 4.9G will be having the traffic requirements to use it and the chipsets in the devices to enable it to happen. Nokia has built

4.5G Pro to be compatible with the device chipsets it understands are coming to market in 2017, meaning the technology will be viable for customers, Twist said.

Huawei has also pushed the idea of an in-between 4.5G technology that will increase capacity and efficiency.

Where Huawei’s version of 4.5G is based on 3GPP’s LTE-Advanced Pro specifications, Twist said Nokia’s 4.9G technology will be in line with 3GPP’s forthcoming LTE-Advanced Pro 2 specifications due out as part of Release 14 in

March 2017.But Nokia executives said

operators won’t just be able to slap 4.9G in the radio and call it a day; the upgrade will require modifications to the core of the network as well.

“To make what we would call a 4.9G network, you need to have done the modifications to the core side as well, otherwise you can’t achieve the latency,” Twist said. “We’re aiming 4.9G as a network solution which incorporates the ability to use cloud RAN, use edge computing, have centralized core elements for some of the non-real time and control plane stuff, but the user plane stuff needs to be distributed out towards the edge. So there are some architecture changes in networks that need to happen in order for the specifications we’re talking about.” l

BY DIANA GOOVAERTS

5G will be built where there are specific use cases for it

in the early days.

Security By the Numbers • Number of apps on Apple’s App Store and

Google Play scanned on client in a three

month period by McAfee: 150,000,000

• Number of malicious apps found on Apple’s

App Store and Google Play by McAfee Labs

in a six month period: 37,000,000

Wireless Week’s Show Daily • S E PTE M B E R|9|20164 ctia 2016

Editorial Credit: Bloomicon / Shutterstock.com

• Approximate number of bank robberies reported in 2015, according

to the FBI: 4,000

• Number of banks targeted by a hacker group in February of 2015,

according to Kaspersky Lab: 100

• Approximate amount of money electronically stolen from those 100 banks,

according to the Kaspersky Lab report: $1,000,000,000

• Percentage of consumers who use secure PINs on smartphones, according to

a CTIA survey: 69%

• Percentage of consumers who have anti-virus on their smartphones, according to

a CTIA survey: 51%

• Number of smartphones stolen in 2013,

according to Consumer Reports: 3,100,000

• Number of smartphones stolen in 2014, according

to Consumer Reports: 2,100,000

• Percentage of 5,104 ‘Business’ apps tested by

NowSecure that had at least one high-risk

vulnerability: 28%

• Percentage of 5,104 ‘Finance’ apps tested by NowSecure that had at least one high-risk vulnerability: 17%

• Percentage of 56,964 ‘Game’ apps tested by NowSecure that leak sensitive data: 33%

What to Expect in a 5G World

Imagine settling down in your favorite chair to watch a movie, pressing the remote and having the 4K movie start as soon as your

finger comes off the keypad. There’s no spinner on the screen because there’s no wait for the movie to download and, unfortunately, no time to grab a snack.

Now imagine getting that incredible performance while, at the same time, other bandwidth-hogging activities are taking place in your house, such as:

Your daughter is rehearsing virtually with her rock band mates over video, each band member participating from his or her individual bedrooms in different parts of the city. Meanwhile, your son is playing a 3D light-saber game in virtual reality (VR) with someone he has never met on the other side of the globe. He’s streaming it to his friends and followers on Twitch, and they all can all engage in a full 360-degree experience over VR. The VR feels realistic because the display responds instantly when your son turns his head. All of this is enabled by a speedy connection and super low latency.

Your spouse is using an otoscope attachment on a mobile phone to send a 3D video of the baby’s eardrum to the pediatrician without having to leave the house. The doctor receives the video clearly and quickly over a HIPAA-compliant secure network to protect the privacy of your healthcare information. It turns out that the baby has an ear infection, but the doctor can

securely send a prescription to your pharmacy, and, with a tap on the screen, your spouse approves its delivery from the pharmacy to your house by autonomous drone.

All the while, a number of other processes are carrying on throughout your connected home with no human intervention. Your smart refrigerator and smart pantry have assured you that you have enough food for the dinner party you’re hosting; your smart sprinkler system is keeping the moisture in your garden at the appropriate level; your smart thermostat is keeping your house at a comfortable temperature; your smart meter is watching your energy consumption; and your smart security system is on alert to send video of any suspicious activity to the cloud.

All this will be enabled by 5G, which has the potential to offer data rates up to 100 times faster than what we have today, sub-millisecond network latency, mobile data volumes 1,000 times greater than today’s, a 10 year battery life for remote cellular and Internet of Things (IoT) devices, and network slicing to provide virtual slices of the network with use case specific properties.

But how will we get there?For the ultra-high capacity that will enable

all of this activity at once, we’ll need 200-500 MHz or more spectrum. To find this amount of spectrum, we need to fully explore both the traditional spectrum range below 6 GHz as well

as the millimeter wave (mmWave) bands (e.g. 28 GHz and 39 Ghz bands). To get to the very low latency to make the rock band rehearsal or VR feel natural (1-2 milliseconds), we need to move from today’s transmission time interval (TTI) of about 1 millisecond to a TTI of about 100-200 microseconds. To help reach our performance goals, we’ll also speed up processing time in the radio and apply radical changes to managing data, including enabling storage close to the radio network.

For 5G performance, we’ll not only need more spectrum, we’ll also have to package and use spectrum more efficiently. For high

throughput to support all this high-bandwidth activity at once, we’ll use Massive Beamforming to send a focused beam to each user, both to fully exploit reuse in the spatial domain and reduce interference to other cells. With the addition of Ultra-Lean Design, we’ll further eliminate inter-site interference by putting control information into each beam instead of having it broadcast all over the cell. Beamforming will direct energy more accurately, concentrating the transmitted signal to where each mobile device is within the sector. This will be achieved with antenna arrays with 128 antenna elements that can be powered individually with Radio Power Amplifiers (i.e., one power amplifier per antenna element) providing ultra-high directivity with each beam that can be switched every TTI. As a result, we can reuse the spectrum across other parts of the cell simultaneously and communicate to another user on another beam, using Multi-User MIMO (MU MIMO). This will enable us to serve multiple users in the same frequency sub-band to significantly increase capacity.

To optimize performance for each application, we’ll use Dynamic Time Division Duplex (TDD) to dynamically switch between uplink and downlink. For an application such as fast video download, dynamic TDD will provide more downlink time, but for something like a video sharing application, it will provide more uplink time.

How will we build that extra-secure network for something like a healthcare application? We’ll virtualize the core network with software defined networking (SDN) and network function virtualization (NFV) to enable network slicing. With network slicing, we’ll be able to allocate network resources to different applications, with each slice looking like its own network for a specific application, providing a service having its own set of attributes such as capacity, low latency or high security.

5G won’t just enhance our lives at home. It will enable people, industries and things to connect on an unprecedented scale, and this ability to connect will bring with it a whole new world of devices and services. l

BY GLENN LAXDAL, HEAD OF TECHNOLOGY AND STRATEGY, ERICSSON NORTH AMERICA

Glenn Laxdal

Wireless Week’s Show Daily • S E PTE M B E R|9|20166 ctia 2016

7ctia 2016Wireless Week’s Show Daily • S E PTE M B E R|9|2016

BY DIANA GOOVAERTS

E veryone in the industry is excited about 5G, and few companies more so than

Verizon. But the company recently came

under fire amid accusations it was overhyping the reality of the technology today. According to Verizon’s Director of Network Infrastructure Planning Sanyogita Shamsunder, though, all that hype is based in very real work that the carrier is currently doing.

Shamsunder said Verizon has honed in on millimeter wave as the technology that will carry it into the 5G future but added that the coming network roll out will be different from those seen in the past.

“Going from 4G to 5G is going to be a little bit different [than past network technology evolutions],” Shamsunder said. “Because of how millimeter wave operates it is not going to be nationwide on day one, clearly.”

Because the millimeter wave frequencies don’t propagate as far as lower band frequencies, Verizon will continue to rely on its 4G network as 5G progressively rolls out, Shamsunder said. And the carrier is already looking to 5G with its 4G densification plan,

she said.“I think we’ve been very open

about our 4G densification plan and that’s directionally aligned with where we will go with 5G,” she said. “What we need for 5G we would already be doing on 4G in major cities to add capacity and so on.”

Based on the testing that Verizon has already done, though, Shamsunder said the carrier is

confident it can build a viable 5G network using millimeter wave and other technologies like massive MIMO and beamforming.

“We’ve seen and been very vocal about it and public about it that our partners have developed these technologies, we have tested them and these are essentially the building blocks of 5G,” Shamsunder said. “We feel confident that the building blocks are working well to our satisfaction and that this is a practical and deployable technology.”

Though trials are already under way, Shamsunder said Verizon’s recent deal with XO Communications to lease 28 GHz spectrum will give it more flexibility to test in additional markets without having to get temporary permits to gain access to that spectrum.

Shamsunder said there’s so much enthusiasm around millimeter wave technology because of the large amount of available spectrum in those bands. Shamsunder also said it’s incredible to see technologies she studied in graduate school finally becoming a reality.

“We’re talking about each channel being 100 MHz wide, while in the low bands we have to cobble up four bands to get anywhere close to 100 MHz,” Shamsunder said. “So the idea of deploying broad bands and many more antenna in a very small footprint is very exciting. That technology - I don’t want to date myself, but we were working on this stuff in academia and it’s now becoming real. It’s something very exciting.”

Shamsunder echoed previous comments from Verizon CEO Lowell McAdam that the carrier is on track to roll out initial use cases of 5G in the 2017 and 2018 timeframe, similarly noting that 5G won’t be mobile right away. The first 5G use cases, she said, will be centered on fixed wireless.

Shamsunder declined to go into detail about Verizon’s fixed 5G pilots, but said the carrier will conduct tests across different types of geography in several locations to give it confidence the technology will work across a broad variety of markets. l

Verizon’s 5G Reality “Coming Together Very Well”

The first 5G use

cases will be centered

on fixed wireless.

Sanyogita Shamsunder

8 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

BY JAN DAWSON, CHIEF ANALYST, JACKDAW RESEARCH

T he U.S. smartphone market is maturing. Penetration rates among postpaid users are

in the nineties, and the number of new smartphone users has slowed dramatically. At the same time, those who already have smartphones are hanging onto them for longer as upgrade cycles lengthen. All this is driving device vendors to compete more aggressively and diversify their offerings in order to reach different segments of the market.

The years from 2007 to 2014 saw a boom in smartphone sales in the United States, as the first iPhone and then the first Android devices created a mass market for the devices. During those years, each year saw more smartphone sales than the last, and a variety of smartphone makers did enormously well off the back of that stellar growth. Penetration of smartphones among the postpaid phone base went from 10 percent to over 80 percent in the same period.

But Q4 2014 turned out to be the peak quarter for smartphone sales in the United States, driven by the launch of the iPhone 6 and 6 Plus. A year later, in Q4 2015, fewer smartphones were sold in the United States than the year before for the first time, but that pattern has continued in the two subsequent quarters too, with two major drivers.

The first is that smartphone penetration among postpaid phone users, by far the biggest base of phone users in the United States, is now reaching saturation levels. Two of the four major carriers (T-Mobile and Sprint) now have penetration rates over 90 percent, while the other two

are getting close to that mark. Well over 90 percent of phone sales in the United States are already smartphones, and there simply isn’t that much room for market expansion. In the past, penetration rates regularly grew by over two percentage points in a single quarter, but last quarter the increase was down to just one percentage point, and it’s likely to continue to fall.The

second driver of the slowdown is behavior by those who already have smartphones. That massive quarter of iPhone sales in 2014 and the quarters that followed in early 2015 masked the effects somewhat, but it’s now clear that people are holding onto their phones for longer and longer, and upgrading them less frequently. Upgrade rates for the major carriers have

dropped precipitously over the past year, with carriers reporting anything from a 1.2 percent to a 3 percent drop in the percentage of customers upgrading a device in Q2 compared with the same quarter last year.

On the one hand, this is a result of the move to device installment plans, and the accompanying separation of payments for service and hardware, which allows customers to save on their monthly bills as they pay off their devices. On the other, it’s a sign of the maturity of smartphones themselves. The

devices we have in our hands and pockets today are incredibly powerful, and suffer few of the obvious defects and shortcomings that plagued the smartphones of even the recent past. Today’s premium phones can easily last three or four years without feeling overly slow or sluggish or breaking down in serious ways.

All of this is forcing smartphone vendors to compete differently, especially those at the high end of the market. The premium segment has always been the most attractive, with the highest average selling prices driving the highest margins for handset vendors. But it’s also the part that’s least likely to grow at this point, as most new smartphone users will likely come in at the bottom of the market. As such, competition at the high end is intensifying. The classic marketing response to such crowded

A Maturing U.S. Smartphone Market Drives Changes

Jan Dawson

Smartphone Market continued on page 20

9ctia 2016

BY JAIME FINK, CHIEF PRODUCT OFFICER AND CO-FOUNDER, MIMOSA

Wireless Week’s Show Daily • S E PTE M B E R|9|2016

W ith the recent hype surrounding

the practicalities of delivering 5G, and the push to crown millimeter wave (mmWave) wireless as the de facto approach, the natural question many are asking is “will it work?”

While there can be no definitive answer until the trials are completed and the costs are understood, it’s a safe bet mmWave will have a role to play in 5G infrastructure. The vast amounts of new spectrum that mmWave bands offer is in itself an attractive offer. Plus, mmWave is already delivering fiber-like speeds in line of sight, short range, point-to-point backhaul networks between buildings and towers, and recent cost and capacity improvements will surely continue. However, when it comes consumer fixed wireless, it is not that simple.

Today over 81 percent of the United States’ population resides in suburban and urban areas. These regions represent the vast majority of underserved residences, despite the better publicized digital divide in rural areas. To date, fiber has failed to cost effectively span the ‘last mile’ final connection to homes.

Unfortunately, while numerous obstacles limit the viability of fiber to the home, new mmWave solutions also have considerable obstacles to overcome in urban and suburban environments. This may make the solution less cost effective than it first appears. Although it is significantly faster to deploy, the costs are still nearly equivalent to fiber.

The move towards 5G fixed wireless is progressing franticly. Just three years ago New York University research by Professor

Ted Rappaport in urban New York City explained that “future 28 GHz base stations will be pico cells of 100-200 meters of range, and phased antenna arrays capable of beam steering will be needed to overcome the high path loss and improve link quality.” Yet, Lowell McAdam, CEO of Verizon, recently projected cell sites spaced 1 km apart for their ‘wireless fiber’ 5G project.

This shows a significant discrepancy in terms of how much coverage mmWave base stations could offer, and of course how much

it will cost. Much has been made about how mmWave can work in urban environments, and as the New York analysis demonstrated at 200 meters in an urban reflective environment, modern phased array technologies and massive MIMO technology can prosper. But moving into real world suburban residential areas, foliage is widespread and impairs high frequency mmWave signals far more than lower sub-6 GHz counterparts, the workhorse bands of the mobile and Wi-Fi industries.

For mmWave bands, this will significantly limit possible coverage in typical single family home areas, and reduce the number of homes served per base station. This, in turn, will significantly increase the cost of covering an

area. At longer distances, without being able to penetrate foliage and with limited ability to generate multipath, line of sight becomes a virtual necessity, limiting the number of homes that can be connected.

The only viable solution is to shorten links to overcome environmental challenges, resulting in a much denser constellation of base stations closer to households. So this naturally begs the question whether sub-6 GHz frequencies should be considered as a better solution to serve high density suburban environments to improve coverage and reduce costs.

Over 14,000 wireless ISPs globally have quietly proven in rural areas that the sub-6 GHz bands are extremely effective at delivering fixed wireless services at long distances. Today, we already are experiencing over 1.2 Gbps of bandwidth with the latest generation of 5 GHz

technology.Now, with an influx of new

technology innovations familiar to the 4G/5G community including low-cost 8x8 Massive MIMO, beamforming and new TDMA+GPS synchronization techniques, this new wireless architecture is poised for large scale use in high density neighborhoods for multipoint deployments for the first time.

Unlike the previous tower-based model, a new ‘MicroPoP’ model places base stations at lower elevation rooftop or utility pole locations in high density residential neighborhoods. In real world suburban deployments, subscriber homes within 300 meters are reliably observing full speed connectivity of 300 Mbps+, and out to 500 meters,

Jaime Fink

Will Millimeter Wave Work for 5G?

Millimeter continued on page 20

10 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

11ctia 2016Wireless Week’s Show Daily • S E PTE M B E R|9|2016

CTIA Super Mobility 2016 Exhibitor List*COMPANY BOOTHCOMPANY BOOTH COMPANY BOOTH COMPANY BOOTH

1stPOINT Communications .....................................................30462J Antennas ................................................................................5743300 Concepts LLC ...................................................................... 659365 Days Freight Services FZCO ..............................................6223D Vision Technologies Limited ..............................................18733M ................................................................................................40403Z Telecom .................................................................................44555G Americas.........................................................................MR27085G Launchpad ............................................................................43157layers, Inc. ................................................................................56408A Inc. ............................................................................................443A-1 Wireless Inc. ..........................................................................432AAA WIRELESS SUPPLIERS .................................................2658Abmnus LLC..................................................................................849Accelerated Concepts Inc ....................................................... 5335Accenture .............................................................................PMR102ACCESS TELECOM .................................................................. 2140Accuware, Inc. ........................................................................... 6132Acentury .....................................................................................4861ACTION LOGISTICS FZE ............................................................427Adaura Technologies, Inc.........................................................4965ADUPS USA ............................................................................... 3758Advanced Cooling Technologies, Inc. .................................... 5126Advanced RF Technologies (ADRF) ...................................... 3637Advanced Test Equipment Rentals ........................................ 3144Adworkz, Inc ..............................................................................6035Aeris Communications ............................................................. 4842AG iRepair .................................................................................... 968AG Smart Home Security ......................................................3661AGL Media Group......................................................................4561AH PREPAID INC .........................................................................746AHR International, Inc...............................................................2159AIMO WIRELESS ........................................................................ 858Airix Wireless ..............................................................................1765AIT Corporation ......................................................................1625-7All Cellular Solutions .................................................................1129All Pro Distributing, Inc. ............................................................1622Alliance Telecom (HK) Company Limited ............................ 1254Allis Communications ................................................................5739Alpha Comm Enterprises ..........................................................2017Altergy Systems ........................................................................3639Ambitronic .................................................................................... 955Ambor Structures......................................................................4358Amdocs ....................................................................................... 6028American Express OPEN ......................................................... 2661American Products ................................................................... 4343American Tower Corporation ............. Palazzo Hospitality SuitesAmphenol Wireless Solutions ................................................. 3832Amtrust Mobile Solutions .......................................................... 465An Ertai Communication Technology Co.,Ltd ...................... 2543Anchor Graphics Inc, Labels and More ................................ 2566Anite Network Testing ..............................................................4546Anritsu Company ........................................................................5158Antenova Ltd. .............................................................................5852Aptilo Networks ......................................................................... 6229AR/VR ...........................................................................................3115Ara Global Group ..........................................................................529ARE Telecom ..............................................................................4058Ascom Network Testing ........................................................... 4249Ascot Industrial srl .................................................................... 4537AT&T .............................................................................................3724AT4 wireless ................................................................................5162ATech Wireless Corp ................................................................... 855ATrack Technology, Inc. ........................................................... 5843AUVSI - Association for Unmanned Vehicle Systems International ............................................................................... 3145AUXN TECHNOLOGY INC ........................................................2937Avalon Test Equipment ............................................................4558Aviat Networks ....................................................................MR2412Axess Products Corp. ...............................................................2058AZ Logistic ................................................................................. 1229B&H Cellular Wholesale ..............................................................522B2B Mobile Auction ...................................................................1023B2B Soft ...............................................................................171, 752Baba Wireless .............................................................................1670Basatne International LLC .........................................................822BEC Technologies, Inc. .............................................................3737Belkin International ............................. Palazzo Hospitality SuitesBeQuick ....................................................................................... 5529Berkeley Varitronics Systems ................................................. 5841Bird Technologies ...................................................................... 4352Black & Veatch ....................................................................PMR302

Blancco Technology Group......................................................2958BluCase .......................................................................................2558BlueParrott ....................................................................................640BlueSky101 ................................................................................4559Bluestream ................................................................................. 4637Bosvo Limited ...............................................................................370BRANDSWAY ELECTRONICS INC ...........................................546Brightcomms America, LLC ....................................................3359Brightstar.................................................Bassano Meeting RoomsB-Stock Solutions ........................................................................757BUQU ...........................................................................................1837C&T Industry Company Limited ................................................946C2 Wireless ........................................... Palazzo Hospitality SuitesCadex Electronics Inc. ................................................................749CalAmp .......................................................................5332, MR2716Canadian Wireless Trade Show .............................................. 3259Capital One ................................................................................. 2440CarbonKlean ................................................................................2170CARLIFE (HONGKONG) TECHNOLOGY CO., LIMITED .... 3538Carr & Ferrell LLP......................................................................2761Caruma Cam ...........................................................................3715-ZCaseco ......................................................................................... 2261CaseYard Inc. ............................................................................. 3265Cash4LCDs ....................................................................................961CCI - Communication Components, Inc. ...............................5728CCPIT Electronics & Information Industry Sub-Council ... 3239Cell Phones For Soldiers, Inc.................................................. 3344Cell Plus CN / Complete Sourcing Inc ..................................1665Cell Trade NY, Inc. ........................................................................324Cellbie Inc. ...................................................................................4010Cellebrite Inc. .................................................................1858, 1370ICellfxusa ..................................................................................... 2554cellhelmet ...................................................................................2065CellNation ......................................................................................424Cellocator – Pointer Telocation ..............................................5649cellpak inc ...................................................................................2270CellPhoneParts.com ....................................................................561CellSmart POS ..............................................................................654Cellucom Group .........................................................................1358CellularOnly ...................................................................................544Ceragon Networks, Inc. ..................................................... MR2216CETECOM, Inc. ...........................................................................5155CF Repair Center .........................................................................768Changzhou ZhongYing Science & Technology Co.,Ltd ...... 2446ChannelVision Magazine ..........................................................2959Charles Industries Ltd. ..............................................................4152Chongqing Huifan Technology Co.,Ltd .................................. 3240Chosen Payments ....................................................................... 650CIT Electronics ...........................................................................1029CITEL Inc. ....................................................................................4758Clearfield, Inc. ........................................................................... 3841Clearplex Corporation..................................................................361CNCG ............................................................................................1058Codeproof Technologies Inc .................................................3715-CCollage Investments LLC ......................................................... 1223Comba Telecom ..........................................................................4237Compliance Solutions, Inc. .......................................................3147Comprar Media Corp ................................................................2455Comtech Telecommunications Corp...................................... 3243Connect2healthFCC Task Force ............................................. 6025Connected Car ...........................................................................5940Consensus Corporation .......................................................... 1370EContela, Inc. ............................................................................1625-8Contixo ........................................................................................ 2452Cord Commander .........................................................................532Corning Optical Communications ...... 4240, MR3014, PMR307Cos Phones Inc.............................................................................929CP Technologies ........................................................................ 3345Crayon International Co.,Ltd ......................................................755Creatcomm Technologies Co.LTD........................................... 3348Cricket Wireless .........................837, Venetian Hospitality SuitesDarwin Accessories .................................................................... 658Dashing Com-Tek Co., Ltd .......................................................3940Data Quarry Inc .........................................................................4966DataWind .....................................................................................4010Dawn Communication Co., Ltd................................................3137Delta Drone America ................................................................3658Delta Products Corp. ................................................................ 5125DeviceNetwork.com .................................................................... 656Deviser ........................................................................................4655DFW CELL PHONE AND PARTS ............................................ 1674Dialight Corporation............................................................MR2812

Dialogic ....................................................................................... 3343DIGI .............................................................................................5651Digital Communications Technologies ...................................5737Digital World Shop .....................................................................1022Dongguan Ai Pasch Communication Equipment Co., LTD 2350Driversiti ..................................................................................3715-MDrone Airfield ............................................................................. 2652dTOOR ...................................................................................3715-BBDwimport.com ........................................................................2932-6E Wireless Solutions Inc. ............................................................547Eaglecell Inc. ............................................................................... 558Eahison Communication Co., Ltd. ..........................................4458Early Upgrade .............................................................................1024Easy-Doks, LLC ............................................................................332EDX Wireless ............................................................................. 4446Efilliate .........................................................................................1861ElectroDealz ...............................................................................2559Element Case ..............................................................................1970Embedded Works......................................................................5646EMITE ..........................................................................................4961Encore Networks .......................................................................5746Encore Repair Services ........................................................... 2461Epiphany Ai .............................................................................3715-FEquipment Tracking Solutions ................................................ 6026Ericsson ...................................................................................... 4322ERM Advanced Telematics.......................................................5547Eternity Wireless .................................................................MR2705Ethertronics, Inc........................................................................5538ETS-Lindgren .............................................................................4865Euler Hermes .............................................................................2069Everbrilliant Enterprise Limited...............................................1049Everlasting Wireless ....................................................................541Evutec Corporation ............................ Venetian Hospitality SuitesEXCEPCIO .....................................................................................974Expo Enterprise .........................................................................2356Expo Mobile ..................................................................................745ExportTek Inc. .............................................................................2437ExteNet Systems, Inc. ......................... Palazzo Hospitality SuitesF&E Trading...................................................................................729FAME Wireless .............................................................................775Fanout ...................................................................................3715-GGFashion Electronics Inc............................................................ 2061Fastback Networks .............................................................MR2914Fatboy Cellular..............................................................................852FIMO USA .................................................................................. 4448Firebolt Group Inc. ....................................................................3049Flash Technology .......................................................................4548Ford Developer Program .........................................................5940Forever Collectibles ................................................................... 1773FORMIKE ELECTRONIC CO., LTD ..........................................3166FORSK ........................................................................................ 3043Forterra Pipe and Precast .......................................................4450Foshan Amplitec Tech Development Co.,Ltd ....................... 2321Foshan Anderson Communication Equipment Co.,Ltd. ..... 3358Foshan lintratek Technology Co., Ltd .....................................2347Future Wireless ..........................................................................1768FutureDial, Inc. ........................................................................1370AGalleria Wireless .......................................................................2469Galtronics.................................................................................... 4143GateTel, Inc ................................................................................5840Geek Tech Mobile Accessories ................................................1855Gemalto, Inc. ...................MR2807, MR2808, MR2809, MR2810General Dynamics Information Technology ......................... 4340Genuine Cable Group ................................................................4155GetWireless ................................................................................4855Ghostek ......................................................................... 2258, 1370NGiesecke & Devrient ............................ Palazzo Hospitality SuitesGigaLane Co., Ltd. .....................................................................4049Gigastone .....................................................................................2373Global E-DetailAsia GED Co., Ltd. .......................................1625-9Global Electronics NY ............................................................... 2561Global Mobiles Inc. ......................................................................927Global Trade Electronics Inc. .................................................... 865Global Wireless Solutions, Inc. ...............................................4555GlobalSat.....................................................................................5546Globalstar Inc............................................................................. 5452GoCare Warranty Group, Inc. ....................................................970Goospery Inc .............................................................................. 2563Gosafe Company Limited ........................................................5635Great Lakes Aerial Maintenance & Construction Company, Inc. .............................................................................6227GreenPower Electronics Co., Ltd. .......................................1625-3

Griffin Technology ..............................................MR2916, MR3016Group West International ........................................................ 3149GS Wireless ...................................................................................644GSMA .......................................................................................... 4825gsmExchange ...............................................................................524GUANGZHOU GOLD GAIN IMPORT & EXPORT CO., LTD 2222Guangzhou iplook Technologies Co., Ltd. ............................. 3038Guangzhou JQX Industrial Co., Ltd. ...................................... 2243GUARDIAN CASE/ PHONECASE OUTLET ............................2370Gurtam, Inc. ...............................................................................5845GZ Tech Inc. ................................................................................. 458h2o Wireless ........................................................................PMR601Hangzhou Debao Electromechanical Manufacturing Co.，LTD ............................................................ 3238Hangzhou Lifuhao Mechanical & Electrical Equipment Co., Ltd. .................................................................. 2646HANGZHOU LIN’AN AFSON CABLE & WIRE CO., LTD. .... 3338Hansen Technology Co.,Ltd .....................................................4062Hashtagcases .............................................................................2355HEBEI CHUANGLIAN MACHINERY MANUFACTURING CO.,LTD. .................................................... 3349Hefei Maniron Electronic and Technology Co., Ltd. ........... 2940HeYuan LeoTec Communication Technology Co. Ltd. .........1072High International Export Limited ............................................322Highest Rated Wireless Inc ....................................................2865Hirschmann Solutions .............................................................. 5146HITEK TELECOM CO., LTD ......................................................4662Hobby Trading LLC ......................................................................835HONGFUSHENG Technology Co., Ltd ................................... 3138HongTeLi Plastic (DongGuan) Co.,Ltd .................................. 3340Hookup Cellular ............................................................................962HTH Communications ...............................................................1635HuaChangDa Electronics Technology Co. Ltd ........................364Huawei Technologies USA .....................................................5525AHUBER+SUHNER .................................................................... 4132Hughey & Phillips......................................................................4055i-Blades, Inc. ............................................................................1370GiBrand Accessories LLC ..............................................................935iBusiness Magazine .................................................................. 3044Ice Mobility ...........................................................................MR3114iceagle ........................................................................................... 459IDT Corporation ............................................................................ 747i-Favor Electronic Co., Ltd. .....................................................3065iFixandRepair ................................................................................873iFixit ................................................................................................770IMS Connector Systems ..........................................................4552In&Out Smart Repair ...................................................................675InComm .......................................................................................1032Indika Wireless ...........................................................................1122iNerdz Parts ..................................................................................168Infovision Optoelectronics (Kunshan) Co., Ltd. .................. 3248InfoVista ...................................................................................... 4243Ingenu .........................................................................................5849Ingram Micro Mobility........................................................MR2700InHand Networks ......................................................................5638Injured Gadgets ............................................................................673Inmarsat Global Ltd. ................................................................. 5338Innertron, Inc. .............................................................................4156Innova EV .............................................................................. 3715-AAInnovation Computers ...............................................................1124Integron, Inc. .............................................................................. 5449Intel ...............................................................................................4315International Gateway Group ................................................5525CINTERNATIONAL TOWER LIGHTING, LLC (ITL, LLC) ....... 4246Intertek .......................................................................................4858IoT M2M Council ....................................................................... 5256IoT World Alliance ..................................................................... 5844Iphoenix Int’l Corp .....................................................................2074IQ Global ........................................................................................539iQue Repair .................................................................................1070Iridium Communications, Inc. ................................................ 5632IRT ................................................................................................ 1874iShieldz, LLC ...............................................................................1655iTrack Group ...............................................................................5652ITS Canada Ltd. ..........................................................................4010JAB Companies/BLINXPay .......................................................437JACS Solutions LLC ................................................................. 5446jBilling ..........................................................................................4010JD Mobile ....................................................................................1025Jiangsu Hengxin Technology Co., Ltd. ...................................2947Jiashan Shengfeng Plastics & Electronics Co.,Ltd. ........... 2445JIB Electronics Technology Co., Ltd ..................................... 2221

12 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

*As of 8/31/2016

13ctia 2016

CTIA Super Mobility 2016 Exhibitor List*COMPANY BOOTHCOMPANY BOOTH COMPANY BOOTH COMPANY BOOTH

JMA Wireless ............................................................................ 4532JouBeh Technologies, Inc. ...................................................... 5435JPZ Technology Inc .....................................................................756Kanex............................................................................................1856Karmies ....................................................................................3715-HKenbotong Technology Co., Ltd. ............................................. 3438KGP TECH ...............................................................................1625-1Kii Mobile Technologies Inc. ....................................................4010King Slide Technology Co., Ltd. ...............................................2415Kingsignal Technology Co., Ltd. ..........................................2932-2Klick Logistics FZE ....................................................................1027KMW Communications ......................................................PMR201KORE Wireless .......................................................................... 5832KorusKorea ..................................................................................1769KOTRA (Korea Trade-Investment Promotion Agency) .......1625Kunshan Kersen Science，Technology Co.,Ltd ......................3347KUNSHAN VISIONOX TECHNOLOGY CO.,LTD. ................... 2846Kyocera International .........................................................MR2813LanguageMAPS ......................................................................3715-OLAX Gadgets Inc ........................................................................2471LCD Buybacks ..............................................................................169LCD Loop ......................................................................................1174LCDBuyer.com ...........................................................................1274LCDcycle LLC ...............................................................................765LCTECH INTERNATIONAL, INC ................................................ 468LeEco .........................................2615, Venetian Hospitality SuitesLiberty Wholesale ........................................................................646Lider Industrial Ltd. ...................................................................1054Life Clips, Inc. ............................................................................2059Life365 .....................................................................................3715-JLimitless Innovations, Inc. ....................................................... 2454Lixar ..............................................................................................4010

LM Wireless ................................................................................1832Logisense .....................................................................................4010LoRa Alliance ............................................................................. 5132LoveHandle by DMD Products ................................................1666Lux Wireless .............................................................................. 2268Lycamobile ................................................................................. 1332Lyft ...............................................................................................5940M&M Lifts ................................................................................... 4644M2M Zone ..................................................................................5549MA SPORTS USA .......................................................................1668Mac Warehouse ...........................................................................441Mannapov LLC ............................................................................1925marklink industrial company limited .......................................543MarsTech .......................................................................................922Marvol JPS INC. .......................................................................2068Mastercard ..................................................................................3515MASTERSCLUBINC ...................................................................1347Matrix Electronica S.L. ............................................................. 5436Maxgen Technology Co., Ltd. ...................................................1658Maxtena, Inc. ............................................................................. 5837MAXWEST .................................................................................. 1343Maxwest Telecom ..................................................................1370MMega Circuit Inc........................................................................4550Meitrack Group ..........................................................................5846Mengtor, Inc. ............................................................................... 1168Merge Technologies .................................................................. 3462MET Laboratories, Inc. .............................................................4862MGA ELECTRONICS LLC .........................................................1125Microdata Telecom Inc. ........................................................... 3837Midwest Trading Group, INC .................................................. 2255Mimoco, Inc. ...............................................................................1770MiX Telematics ..........................................................................5355

Mobile Defenders ........................................................................ 565Mobile Distribution Group, Inc. .................................................923Mobile Mark Antenna Solutions ..............................................4147Mobile Sentrix .............................................................................. 868Mobile Source Pty. Ltd. ............................................................. 856Mobilestack Inc ......................................................................... 5225Mobilitie .....................................................................3210, PMR602MobiSystems.............................................................................. 6032Monnit Corporation ................................................................... 5641Mosaik ......................................................................................... 2422Moshi ...................................................................MR2802, MR2803Motorola Mobility, A Lenovo Company ...............1368, PMR301Mr Wireless ...................................................................................744MulteFire Alliance ..................................................................... 3937Multi-Tech Systems, Inc. ..........................................................5137Multiwave Sensors Inc. ............................................................4061MV Communications, Inc. ..........................................................925MVG | Microwave Vision Group .............................................4866Mycroft AI ............................................................................. 3715-EEMyScreenPROTECTOR ..............................................................2070MYUNG SUNG ........................................................................1625-2N.E.M. Electronics Corp. .............................................1865, 1370HNACHA – The Electronic Payments Association................. 3045NAIK WIRELESS ........................................................................1973Nanjing Chuang Fei Information Technology Co., Ltd ....... 2946Nanjing Huamai Technology Co., Ltd .....................................3247NANOFLOW X............................................................................ 2961National Association of Tower Erectors ................................4056National Cellular USA ................................................................1968National Electronics Inc. .............................................................637National Wireless Safety Alliance (NWSA) ...................PMR303NativX .......................................................................................3715-N

Need Fixed Parts..........................................................................575Nektova Group, LLC ....................................................................325NeoSOFT Technologies - App & Software Developers ......3050Neotech Wireless ......................................................................... 170Netcomm Wireless Ltd. ............................................................5152Netmarch Technologies (kunShan)Co.Ltd. .......................... 2544NetSweeper Inc. .........................................................................4010NeuroFlash ..............................................................................3715-GNeustar inc. ..........................................................................MR2702New Times Overseas Exhibition Co.,Ltd ......................1150, 1154Newmar ......................................................................................4355Nicepower Tech. Inc ................................................................. 2250NimbeLink .................................................................................. 5346Noke......................................................................... Smart City ParkNokia......Palazzo Hospitality Suites, Smart City Park, PMR203Northeast Site Solutions ..........................................................4652Novatel Wireless.................................................................. MR2707NRG Go Portable Power ...........................................................1758NTG Clarity Networks Inc. ........................................................4010NTT DOCOMO USA, Inc. ...................................................MR2805NUU Mobile .................................................................................2037NXG, Inc. ......................................................................................4752OBSTA .........................................................................................4658OCAMASTER USA ......................................................................1073OEM Box Inc. ................................................................................870OEM Pacific, Inc ..........................................................................446OEM Source, Inc ....................................................................... 2265OFS Mobile Distribution .......................................................... 2032Oldcastle Precast ......................................................................2950Ombitron ..................................................................................3715-KOne Shop Wireless, Inc. .............................................................333OneSimCard ..................................................................................743

Wireless Week’s Show Daily • S E PTE M B E R|9|2016

*As of 8/31/2016

14 ctia 2016

CTIA Super Mobility 2016 Exhibitor List*COMPANY BOOTHCOMPANY BOOTH COMPANY BOOTH COMPANY BOOTH

OneSimCard M2M ..................................................................... 5336OnRule ..........................................................................................3761Ontario-Canada Delegation ......................................................4010ONTRION ....................................................................................2368Ontronics .......................................................................................422Opengear .................................................................................... 3143Optelos ........................................................................................3458Optical Design Manufacturing ................................................4959ORBCOMM................................................................................. 4837Oser Communications Group, Inc. .........................................2465OSS-Integrators, Inc ................................................................. 6135Otter Products ...................................... Palazzo Hospitality SuitesOutfield.....................................................................................3715-Lowllife Mobile Accessories .......................................................2073P2i ..............................................................................3146, PMR202P3 Communications .................................................................4359P4C Global ...................................................................................2155Pacific Coast Sourcing Solutions ............................................2158Palmer Promotional Products.................................................2555Panda Wireless Accessories Inc. ............................................2071Panorama Antennas, Inc. ........................................................5851Paragon R3 .................................................................................2537Paragon Solutions ........................................................................651Parsec Technologies, Inc. ........................................................ 6033Parts 4 Cells..................................................................................861Patriot Mobile ............................................................................2456Paycock Co., Ltd ....................................................................1625-5PCS Wireless ............................................................................. 2032PCTEST Engineering Laboratory, Inc. ..................................4859Peabody Engineering ............................................................... 4452Peplink Distribution ..................................................................5540Perfect Solution1 Inc ................................................................. 655Phoenix Broadband Technologies ..........................................3958Phoenix Contact ........................................................................ 4037Phone House Fze ...................................................................... 1225Phone Traders Inc ........................................................................843PhoneAxiom Wholesale Parts..................................................1069PhonePartsUSA.com ................................................................. 1074Pilot Automotive ........................................................................ 2449Pipely ......................................................................................3715-FFPitney Bowes .............................................................................2850Podsystem Inc. ..........................................................................5650Polar Power ................................................................................ 4252PolarPro ......................................................................................2055Posh Mobile...................................................................2032, 1370JPositioning Universal, Inc. .......................................................5839Power & Tel ................................................................................ 4407Power 7 Technology Co., Ltd. ................................................. 2552Power Idea Technology (Shenzhen) Co., Ltd. ..................... 2943Premier Cable MFG Co. Ltd. ...................................................4459Prepay Nation, LLC ......................................................................647Pressure Analysis Company ..............................................3715-CCPrestige Electronic / Hooked Up Sounds................................657Primal Technologies...................................................................4010Prime Tech Tools ......................................................................... 368PRIME TELECOM ........................................................................549Prisma Telecom Testing Srl......................................................5160ProElectronics Distributing Inc. ................................................829Prolucid Technologies Inc.........................................................4010PTCRB ........................................................................5159, MR2804Pulse Electronics....................................................................... 3258Pulse Supply ...............................................................................4159QIAOHUA HOLDING LTD .........................................................4661Qmadix ..........................................................................................1774Qmobile Accessories Inc ............................................................952Qualcomm Incorporated .......................4315, PMR309, PMR310Queclink Wireless Solutions Co., Ltd. ................................... 5349Quectel Wireless Solutions Co., Ltd. ......................................5347Radiall ......................................................................................... 4346Radio Frequency Systems.................................................PMR304RADWIN Inc. ............................................................................5525JRAM Mounts ..............................................................................2468Raycap ........................................................................................ 4441Raymond James & Associates.........................................PMR501RCS - Rampal Cellular Stockmarket Ltd ............................. 2538REDTAIL Telematics ..................................................................5752Refone Trading Inc ....................................................................1123Regent Gold Group ................................................................... 2849Reiko Wireless Inc .......................................................1043, 1370BReldan Metals Co. ..................................................................... 2949REMADE ..................................................................................... 2040Renaissance Repair and Supply .............................................4010

RepairQ ..........................................................................................573Rescue Cell Phone .......................................................................470Rev.io ........................................................................................... 6234ReVamp Electronics ............................ Palazzo Hospitality SuitesREWA Technology Co., Ltd. .......................................................972RideShark ....................................................................................4010Rixos FZE .......................................................................................928RoamBOOST .............................................................................. 4462Rohde & Schwarz ..................................................................... 5128Rohn Products ...........................................................................4050Romancell Technology Co., Ltd. ............................................. 2420Rootacase Electronic GmbH ......................................................429Rosenberger Site Solutions, LLC .........................................5525BRoxtec ......................................................................................... 4544Rural Wireless Pavilion & Lounge ......................................... 5525Rush Star Wireless ....................................................................1038Saco Corporation ...................................................................... 1325Sahara Wireless Inc ............................................................... 1370FSAHARA WIRELESS INTERNATIONAL INC .........................1046Salson Mobile Inc.........................................................................428Samsung Electronics America 3122, Venetian Hospitality SuitesSangrila Worldwide Inc ..............................................................645SAP Mobile Services ..........................................................PMR103Saturn 18 .....................................................................................1661SBA loan group ............................................................................534Scosche Industries, Inc...............................................................632ScreenBuyer.com .........................................................................875SEAWAG USA L.L.C. ................................................................. 2549SEGA WIRELESS (HK) LTD ......................................................327Senko Advanced Components .................................................3739Sentenia Systems ......................................................................4161Sentera ........................................................................................ 4354Seowonintech Co., Ltd. .........................................................1625-6Sequans Communications ................................MR2416, MR2516SF Cellular .................................................................................. 2240Shantou Xiahong Toys Co, LTD ............................................... 2649Shen Zhen Rugtel Technology Co., Ltd..................................2837Shenzhen Biadi Technology Co.,Ltd ...................................... 2838Shenzhen Brother Young Development Co. Ltd .................. 2938Shenzhen Chuangyixin Electronics Co.,Ltd.......................... 2546ShenZhen Classic Optics Co.,Ltd ............................................2447SHENZHEN COSHIN TECHNOLOGY CO., LTD .................... 3341Shenzhen Cylan Technology Co., Ltd. ....................................2637Shenzhen Good-goods Technology Co., Ltd ......................... 3140Shenzhen Gospell Digital Technology Co.Ltd....................... 2246SHENZHEN GOTRON ELECTRONIC CO., LTD ......................1052Shenzhen Grandever Weiye Electronic Technology Co. Ltd. ...................................................................1062Shenzhen Hexiang Electronics Co., Ltd. ................................1149Shenzhen Hilinks Technology Co.,Ltd. .................................. 4043Shenzhen Huaptec Co.,Ltd ......................................................2458ShenZhen KALIHO Technology Development Ltd .............. 2941Shenzhen Kansai Industrial Ltd. ............................................ 2840Shenzhen King Technology., Ltd ............................................ 2349Shenzhen KVD Communication Equipment Limited ...........2519Shenzhen Laudtec Electronics CO., LTD .................................846ShenZhen LiDaCheng Technology Co., Ltd. ......................... 3040Shenzhen Luphie Technology Co. Ltd ................................... 2643Shenzhen Maxnon Technology Limited ................................3066Shenzhen OMIS Electronics Technology Co., Ltd............... 2343Shenzhen Phonemax Technology Co., LTD .......................... 2843Shenzhen Premier Exhibition Co., Ltd ...................................3165Shenzhen Suirong Coaxial Cable Technology Co., Ltd....... 3037SHENZHEN SUNYIELD TECHNOLOGIES CO.,LTD ..............5165Shenzhen TFX Technology Development Co.,Ltd................ 2443Shenzhen Tonaine Technology CO.,LTD ................................ 2841Shenzhen WeWins Wireless Co., Ltd .....................................2740Shenzhen Xinxin Technology Co., Ltd ....................................1271Shui Fung Telecom Ltd ............................................................ 1250Sierra Wireless .................................................. MR2212, MR2312SIGFOX ....................................................................................... 5352SIGOS .....................................................................................MR2811SIMCom Wireless Solutions Co, Ltd. .................................... 4852Siscosun Corporation ..................................................................629Site Pro 1, Inc. (A Valmont Company) ................................. 4052Skinny IT .....................................................................................3561Sky Devices ...................................................................2332, 1370KSky High Group Inc. ....................................................................661Skylab M&C Technology Co. Ltd. ...........................................5850Skyrise Distribution Limited ......................................................847Smart Home ................................................................................3610Smart Retail Store .....................................................................1370

SmoothTalker-Mobile Communications Inc ..........................1632Snappy .....................................................................................3715-ESnS Wholesale LLC ...................................................................2473SOGKO WIRELESS ...................................................................2173Solaris Technologies, Inc. .........................................................4437SOLiD ................................................................................... PMR308SOLiDE Co., Ltd..........................................................................2737Sony Mobile ........................................................................ PMR306Southern Telecom Inc. ................................................................832Southwire Company ..................................................................4158SP GADGETS ..............................................................................1638Spectrum Services ....................................................................4150Spetrotec LTD .............................................................................5749Spider Technology Limited ........................................................1171Sprint ..............................PMR402, PMR403, PMR405, PMR406START Innovations ....................................................................3558StartUp Lab .................................................................................3715Stratton Safes .............................................................................2470StrideAI .....................................................................................3715-ISTS Parts LLC ..............................................................................773Summit Tech ...............................................................................3707Sunshine Int’l Trade Show Promotion Co., Ltd. .................. 2932Sunsight Instruments ............................................................... 4641Superdigital Technology Co., Limited .................................... 2640Supply Chain Network – SDCE & Food Logistics ...............3159SureCall ....................................................................................... 4149SureFire LLC ................................................................................ 956Surplus Giant Inc ........................................................................ 555Suzhou Innonetwork Technology Co.,Ltd ............................. 3141Suzhou Pant Piezoelectric Tech Co., Ltd .............................. 3249SXS Mobility ..............................................................................1355SyncDog, Inc .............................................................................. 6232Syniverse .................................................................................... 2632SZ XINRUIMING TECHNOLOGY COMPANY LIMITED ...... 2249Talley Inc..................................................................................... 4332Talon Aerolytics ......................................................................... 3632Taoglas USA, Inc. ......................................................................4849Taqua ............................................................................................4047TCH GLOBAL LIMITED .............................................................1050Tech Mahindra Ltd ....................................................6134, MR3116Techfaith Wireless Communication Technology Ltd. ..........2746Technology Solutions and Services, Inc. (TSSI) ................... 568TechStar .........................................................................................461Techstar Electronics, Inc ............................................................722Tecore Networks ....................................................................... 4007Tectonic Engineering and Surveying Consultants PC ....... 4261Telecom Worldwide Magazine Ltd. ........................................ 3461TelecomEngine.com ...................................................................5751TelePLus GSM CO LTD ............................................................. 1228Telit .............................................................................................. 4832Telsasoft ....................................................................................5525DTeltonika UAB ............................................................................ 5149Teltoo ........................................................................................3715-BTELUS ...................................................................................PMR101The Branding Network .......................................................PMR706The Preferred Prepaid, Inc. ......................................................1955THETW Exhibition Service Co., Ltd. .......................................2738Threshold Inc. .............................................................................4010Tickey Mobile Solutions Ltd .................................................3715-YTIO Networks ................................................................................750Toadlane.com ................................................................................649TOAST .........................................................................................2466TomTom Inc ................................................................................ 6235Tongyu Communication Inc. ................................................2932-1Top Dog Test ..............................................................................4962TouchTone Communications .................................................5525ETower Cell Inc. ..............................................................................434Tower Summit Sales Suite ......................................................3861Tower Theater ............................................................................4648TQL Electronics ..........................................................................1673TracFone Wireless Inc .............................................................. 3232Transamerican Power Products ............................................. 4145Trinity Telco .................................................................................4010True Color New York ................................................................... 556T-Systems ....................................................................................5740TTAG Systems ............................................................................4010TTELECOM INTERNATIONAL., LTD ..........................................836Tuf-Tug......................................................................................... 4255Turtleback Case ..........................................................................2762TUV Rheinland of North America ...........................................4761TUV SUD America Inc. ..............................................................5745TWR Lighting .............................................................................4045

TX Parts ........................................................................................ 665tyntec Inc. ............................................................................MR2704U Grok It ..................................................................................3715-DU+ Accessories ......................................................................... 2463u-blox America, Inc. .................................................................4845UBREAKIFIX .............................................................................. 1362Ubuntu..........................................................................................3158Ultra Mobile ...................................................................................643United Blue LLC .........................................................................1068United States Postal Service .................................................. 2758Universal Cellular Inc ................................................................1028Unlimited Prepay Distribution ................................................ 2425UP Mobile ................................................................................... 2252Urban Armor Gear, LLC. ..................... Palazzo Hospitality SuitesUS Mobile Phones......................................................................1128US MOBILE PROS LLC ..............................................................425Uwoll ............................................................................................ 1262Valmont Structures ...................................................................4054Valor Communication Inc. ..........................................1322, 1370LVanguard Protex Global .........................................................1370DVentive .........................................................................................3559Verizon .....................2622, PMR701, Venetian Hospitality SuitesVertex Innovations .................................................................... 4361VidaPay ....................................................................................... 1338Virt .......................................................................................... 3715-WVIVAMADRID AMERICA ...........................................................2237Vodi ........................................................................................3715-HHVoiceComm LLC ..........................362, Palazzo Hospitality SuitesVotalize Inc ..............................................................................3715-AV-Telecommunications ................................................................536Walls + Forms Inc ..................................................................1370CWao LLC ......................................................................................1870Warner Wireless Int’l Inc ............................................................439Waterford Consultants LLC .................................................... 4258We Sell Cellular .......................................................................... 1127Weije Electronics Co., Ltd. .......................................................2419WeMo ...........................................................................................3610WENZHOU LUCHENG TIANHE AUTOMATION COMPONENT FACTORY ...........................................................2247Westell Technologies Inc. ........................................................ 4461Wholesale Gadget Parts, Inc. ..................................................1065WilsonPro ..................................................................3941, MR2703WindowLykr Inc......................................................................3715-XWINNER WIRELESS .................................................................2168Wireless Applications Corporation ......................................... 4256Wireless Dealer Magazine .......................................................2859Wireless Links, Inc. .................................................................. 5750Wireless Registry ................................................................3715-DDWireless Shop, LLC ...................................................................1922Wireless Traders ........................................................................2556Wireless World .............................................................................423Wireox ..........................................................................................2171WITECH COMM LIMITED .......................................................2858Woozik ......................................................................................... 1351WORLD CELL INC. ......................................................................329World Cellular ...............................................................................552WORRYFREE GADGETS LLC. ...................................................758Wuhan Gewei Electronics Technologies Co., Ltd................ 4444Xentris Wireless ..................................................................MR2706Xerox ........................................................................................... 6228XINGYUE COMMUNICATION TECHNOLOGY CO, LTD ...2932-5Xinyi International Communication Co., Ltd .....................2932-8Yezone Electronic .........................................................................363Yourware Software ......................................................................751Yota Enterprise ..........................................................................3840Yuhoo Electron Technology(DG) Co., Ltd. ............................ 2346YUXINYANG Electronics Co., Ltd. .......................................... 1252ZHEJIANG HANLI CABLE CO., LTD ...................................... 3339ZHENJIANG TONGDA ELECTRONICS CO.,LTD .................. 2545ZHIBOTONG (ZBT) ELECTRONICS CO., LTD. ..................... 3241Zhongshan Highyes Electronics Co., Ltd .............................. 2323Zhongshan Sinseader Electronic Co., Ltd ............................ 2638Zinwave ................................................Venetian Hospitality SuitesZizo ...............................................................................................1055zNitro ............................................................................................1868ZONGHENG TEK (SHENZHEN) CO., LTD .........................2932-7ZPE Systems...............................................................................3150ZTE USA Inc ................................................................................4315ZTE Welink Technology Co. Ltd. ............................................ 5246Ztylus Inc. ....................................................................................2273

Wireless Week’s Show Daily • S E PTE M B E R|9|2016

*As of 8/31/2016

15ctia 2016

Super Mobility is Getting a New Look in 2017!

Your favorite wireless show is getting a makeover next year, complete with a new name and one huge new partner.

CTIA has teamed up with GSMA to offer the first ever “GSMA Mobile World Congress Americas, in partnership with CTIA” show next fall from September 12-14 in San Francisco.

The new show will step into Super Mobility’s shoes going forward and will be held annually in the fall. CTIA said the event “will continue to serve CTIA Super Mobility attendees, exhibitors and sponsors and will also attract new audiences from across the growing communications ecosystem.”

CTIA will continue to host its other educational and policy events.

“By combining the show resources of the two preeminent wireless organizations – CTIA and the GSMA – we will have the first truly global

wireless event in the United States and the Americas,” CTIA president and CEO Meredith Attwell Baker said. “Our joint event will provide the ideal platform to highlight the U.S. mobile industry and the impact it has for billions of people around the world.”

Both CTIA and GSMA will be equal partners in putting on the Mobile World Congress Americas show, but GSMA will take the lead on the event’s production and management, the groups said.

Wondering if the new show will be right for you?

CTIA and GSMA said Mobile World Congress Americas will emphasize core mobile technologies, consumer and industrial applications in the Internet of Things and the intersection of mobile with entertainment, content and media. The event will also feature a conference program with C-level speakers and industry experts; an exhibition showing the latest mobile technologies, products and services;

a regulatory and public policy program; partner events; and free seminars, among other activities.

The inaugural event in September 2017 is expected to attract 30,000 attendees and 1,000 exhibitors, CTIA and GSMA said.

Will you be part of that crowd? l

Wireless Week’s Show Daily • S E PTE M B E R|9|2016

BY DIANA GOOVAERTS

T he prepaid game is no longer about differentiation on price, it’s now all about options.

Once a segment dominated by those in the margins - folks with poor or no credit, people looking for budget or no contract plans - prepaid has now become a mainstream option.

In the second quarter, both AT&T and T-Mobile raked in prepaid gains, with 476,000 and 462,000 prepaid net additions, respectively. In AT&T’s case, the carrier’s prepaid gains dwarf its postpaid figures - where it lost 266,000 postpaid phone additions in the quarter.

But according to Chris Furlong, chief product officer for Ultra Mobile’s parent company UVNV, the battlefield in prepaid has shifted. Where once the space differentiated itself on price, he said, now it must set itself apart with its customization.

As competition from larger competitors like AT&T and T-Mobile increases, smaller carriers and mobile virtual network operators (MVNOs) like Ultra Mobile are increasingly having to think outside the box.

“Competition in the U.S. is so intense it would be hard to push prices up,” Furlong

said. “If you need to grow its going to be very hard to grow by raising prices. I think what we’re seeing right now is that prices are going to stay where they are but you as a customer are going to get better deals. You’re going to get more out of your service...and I think we’re going to continue to see differentiation and customization.”

In Ultra Mobile’s case, Furlong said the brand is aiming to differentiate itself through its Mint SIM offering, which - like the Costco of wireless - allows customers to buy prepaid months in bulk to save. But Ultra isn’t the only one innovating around prepaid.

Furlong pointed to Google Fi as another forward-thinking prepaid player that differentiates itself through how it bills: in advance like a prepaid service with a refund at the end of the month for unused data.

For prepaid providers - and MVNOs in particular - Furlond said innovation around products and services is critical to staying afloat. Without the ad budgets of the big four U.S. wireless carriers, smaller providers have to find a way to set themselves apart, he said.

“There were a lot of MVNOs in the last three or four years that launched the same time Ultra did and closed operations, and it’s because they didn’t differentiate,” Furlong continued.

It was because they thought being a value play was enough but there are no value plays left.

“It really is a survival of the fittest sort of market but it’s good because it keeps you on your toes and keeps you innovating,” he continued. “You can never be complacent in this space.” l

The Prepaid Game Is No Longer About Price

The Future of Wearables Lies in Safety Features

F itbit. Jawbone. Apple Watch. Samsung Gear S2.As in the previous years, the wearables

market in 2016 has been dominated by fitness trackers and smartwatches. And according to the International Data Corporation (IDC), it is these types of devices that are expected to drive worldwide shipments of wearable devices to 101.9 million by the end of this year and 213.6 million in 2020.

But the public is starting to ask for more from their connected devices, and what they want is safety.

According to a June report from Ericsson that surveyed 5,000 smartphone and wearable users from Brazil, China, South Korea, the United Kingdom and the United States, half of all respondents said they were “very interested” in ideas like panic features and wearable location trackers. Nearly a third of consumers said they would be interested in a wearable that offers a distress button.

The reason for their interest is clear: a quarter of respondents said they have been the victim of a crime in the past year. Interest in a panic button was especially high (78 percent) in Brazil, where 43 percent of

respondents reported being a victim of crimes like smartphone theft, burglary or molestation.

A number of companies, including Indian start-up Leaf and Netherlands-based Safelet, have already recognized this demand and introduced safety wearables designed to look like stylish jewelry.

Leaf offers the SAFER smart pendant, a necklace that allows users to send alerts to guardians with a double press, share their live location with friends and navigate to the nearest hospital or police station. The device is compatible with both iOS and Android smartphones. Similarly, Safelet’s Indra smart bracelet allows users to send alerts with their locations to guardians and can record audio once activated.

Smartwatches – which are expected to account for 41 percent of the wearables market in 2016 and 52 percent in 2020 – are getting in on the safety game, too.

Earlier this year, Apple introduced an

SOS feature for watchOS 3 that calls 911 when a user presses and holds the Apple Watch’s side

button. The feature also sends emergency contacts information and a map of where the user is located once the 911 call has concluded.

At the time, Apple’s vice president of technology Kevin Lynch said, “You might be having a medical emergency, for example, or a safety situation and we’re going to be able to help with that.”

App developers are helping out via the Apple Watch, too.

Virtual Halo has developed a personal safety app for the Apple Watch that alerts emergency contacts of a user’s whereabouts when they fail to check in or activate an SOS call by double tapping the watch.

Virtual Halo can be downloaded for free and offers up to four SOS alerts and one emergency contact at no cost. The premium Virtual Halo Plus is $3.99 per month and includes unlimited actions and emergency contacts.

Thankfully for those who aren’t yet on board, the safety train hasn’t left the station.

Consumers surveyed for the Ericsson report predicted interest in safety features like a panic button will build over the next few years and hit its height by 2020. l

BY DIANA GOOVAERTS

Credit: Apple

16 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

17ctia 2016Wireless Week’s Show Daily • S E PTE M B E R|9|2016

Digital Assistants Will Rule the Roost in Smart Homes of the Future

T he smart home is finally coming to life and the industry is booming.

In 2016, the Consumer Technology Association (CTA) forecast the smart home category in the United States will grow 29 percent to reach 9.5 million units sold, with revenue expected to jump 24 percent to $1.3 billion.

By 2020, Statista has forecast global smart home revenue will nearly triple its 2014 value to hit $43 billion.

But as an ecosystem that started with just a handful of connected objects a few years ago burgeons into a sprawling web of Internet-connected thermostats, outlets, door locks, garage door openers, coffee pots, washing machines, printers, refrigerators and more, consumers will increasingly face the prospect of managing a greater number of apps.

According to Gartner research director Mark O’Neill, however, there is a solution in sight: digital personal assistants.

“In the not-too-distant future, users will no longer have to contend with multiple apps; instead, they will literally talk to digital personal assistants such as Apple’s Siri, Amazon’s Alexa or Google Assistant,” O’Neill said. “Some of these personal assistants are cloud-based and already beginning to leverage smart machine technology.”

O’Neill said digital personal assistants already show the potential to deliver personalized, cross device experiences. By 2019, Gartner has predicted digital assistants on smartphones and other devices will serve as the primary interface to connected home services in at least a quarter of households.

“Consumers don’t want to deal with separate proprietary apps for each type of connected device in their home,” O’Neill said. “Rather than individual apps, it is the interactions between devices — as well as with service providers and external data sources — that are most compelling to consumers.”

In the past, O’Neill said, companies looking to interact with their users on the digital plane would default to building a standalone app. Now, he said, companies have the ability to bring their capabilities to app the user already has by plugging in to application programming interfaces (APIs).

“We think that’s good because it drives more of a relationship with the customer and moves away from having to have users install apps,” O’Neill said. “End users may not be so inclined to install an app to find out when their bill is do or their usage, but if they can ask an assistant they probably will do so.”

O’Neill said digital assistants also come with the bonus capability of being able to synthesize a lot of different app and contextual

information to improve user experience.As the market progresses toward a reality

in which devices and services from different sources are increasingly blended via personal assistants, O’Neill said companies should shift their resources to invest in APIs. APIs, he said, will be crucial to seamless integration.

“APIs are the key to interoperating with new digital interfaces,” O’Neill said. “A well-managed API program is a key success factor for organizations that are interested in reaching consumers in their connected homes.”

O’Neill, however, cautioned companies not to lock themselves into one ecosystem - whether it be Apple’s Siri or Amazon’s Alexa - as the market will likely have room for a number of digital personal assistants. l

BY DIANA GOOVAERTS

Amazon has integrated its virtual assistant Alexa across its products.

Siri is Apple’s virtual concierge.

18 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

The Next Frontier: Application Driven Networking

A t its conception, the Internet network architecture was designed for limited number of service applications. These

days with millions of applications running on the network, the traditional best-effort-based network architecture neither meets the expected service qualities, nor provides the desired user-experience for the emerging applications and services.

Internet architecture evolution has always been driven by two factors: emerging applications and the new devices required to support them.

For example, new applications like the Internet of Things (IoT), Internet of Vehicles (IoV) and virtual reality (VR)/augmented reality (AR) will inevitably impact the future of network architecture. The traffic patterns for these emerging applications share some common characteristics: the ability to share data between multiple sources and multiple destinations; real-time and simultaneously interactive capabilities; a mobile model; a general need for high-bandwidth, low-delay and high-reliability; and the ability to ensure security, privacy and address trust issues.

To meet these requirements, an Application-Driven Network (ADN) architecture is necessary. At it’s core, ADN is a new network architecture built to dynamically optimize network resources to individual application requirements. The goal is to realize application utility efficiency first with its own management, control and resource plane to guarantee service quality and by extension better customer experience.

ADN design aims to guarantee the user experience in unified network architecture while achieving high resource efficiency over a shared infrastructure. ADN advocates application-led networking design. The ADN solution gives each application a separate virtual network to meet the distinct demands of different applications. With such a vision, ADN helps to achieve application-

oriented network reconfiguration, resource virtualization, hierarchical control and smooth evolutionary introduction of the new network protocols to realize ADN objectives.

ADN builds models of applications by analyzing network requirements and their usage patterns to orchestrate network resources and meet requirements. To improve user satisfaction, different services can be mapped to different network resources using different models like Poisson distribution for person-to-person communications services, power law for human-to-machine communication services and Markov process distribution for machine-to-machine communication.

ADN utilizes network resource virtualization to allow multiple service slices to coexist over a converged data, control and management infrastructure. Network Function Virtualization (NFV) and network slicing technologies makes it possible to abstract originally unified, unique network resources ─ such as wireless air interfaces, bandwidth, computing power and storage space ─ into programmable resources. Over such as framework, ADN performs statistical multiplexing of network resources to comply with applications’ network requirements.

Similar to the human neural system, ADN uses a fast/slow neural control model to achieve network automation. ADN builds an abstraction of hierarchical control functions based on the network state. It provides differentiated services for applications and optimizes network resources, performing fast and slow control of network resources in multiple dimensions which includes time, space and utility. The slow controller manages the slow-changing network information such as network topology and application service model characteristics, while the fast controller handles the small timescale adaptation of the

service requirements. According to different application metrics,

ADN controllers control the network in a closed loop manner to ensure user requirements are met.

In recent years, many new network protocols and architectures - such as ICN, NDN, XIA and PURSUIT - have been proposed by academia and research communities to deal with IP architecture challenges. The larger barrier, however, is how to evolve from current network to new network architectures.

ADN provides a solution for how network architecture can evolve in an incremental manner. First, one can achieve a programmable network by network function virtualization, and protocol oblivious forwarding, programmable traffic scheduling. Second, the application is isolated by virtualizing the network resource and mapping the slice to a dedicated virtual network. A new network protocol is possible that adapts each virtual network, without influencing other coexisting slices. Lastly, an ADN control system achieves application-oriented, online-control while achieving high system efficiency. ADN will achieve the continuous evolution of technology and development compatible with different network protocols, through the principles of market survival of the fittest, and to achieve a smooth evolution.

ADN architecture and technologies will provide differentiated services through dynamic virtualizing and scheduling of dedicated resources for each application-specific virtual network over shared network infrastructure. ADN supports protocol-oblivious approach for data plane (re-) programmability. ADN uses a close-loop neural control model to implement NFV and slicing functions to control and manage network resources that are assigned to each application scenario in an automatic and intelligent way, and based on network-wide application and resource data analytical tools.

In addition to providing better QoE to the end-user, ADN helps operators reduce both CAPEX and OPEX, and provide end-to-end network resources as a service to be consumed in a “pay-as-you-go” model, or some other emerging business models.

Colleagues Gong Lin, Senior Researcher; Ravi Ravindran, Chief technology architect; GuoQiang Wang, Principal researcher also contributed to this article. l

BY GONG ZHANG, PRINCIPAL TECHNOLOGY ARCHITECT, HUAWEI

www.incomm.com

Wireless Week’s Show Daily • S E PTE M B E R|9|201620 ctia 2016Smartphone Market continued from page 8

markets is diversification of the product line, and that’s what we’re now seeing.

In the past, Apple bucked market trends by providing just a single new iPhone model each year, while competitors flooded the market with a plethora of options at every price point and even customized flagship devices for each carrier. But over time, the Android vendors began to pare down their portfolios and focus their flagships on single models annually too. Now, however, we’re seeing the pendulum move in the opposite direction, with both Apple and Samsung bifurcating their flagships into two separate models. For the first two years, Apple’s two premium devices have been differentiated almost entirely by size, but the separation

between the two is only going to grow as they become more specialized.

Other smartphone vendors are taking a different tack, with both LG and Motorola pursuing a more modular strategy for meeting diverse user needs. The LG G5 features “Friends” – camera and other modules which can be swapped out to optimize the phone for particular use cases. The Moto Z, on the other hand, has snap-on accessories called Moto Mods which provide more battery power, louder speakers, a projector, and so on. This approach has the advantage of focusing manufacturing for the phone itself on a single model, but requires customers to buy additional accessories, driving up the price of the phone. On balance,

I suspect the more diverse portfolios of Samsung and Apple will be more successful than these modular devices, but time will tell.

What’s certain is that we’ll see more of these attempts to diversify portfolios and create either whole devices or device customizations that seek to meet the needs of a more diverse set of customers, as device makers try to squeeze every decimal point of market share they can out of what’s set to be an increasingly tight market. l

Millimeter continued from page 9

200 Mbps+. Plus, unlike the relatively high costs of high frequency 28 GHz, sub-6 GHz costs come in below $100 per subscriber, making it a cost effective alternative.

The unlicensed 5 GHz spectrum offers many advantages. It offers important signal propagation benefits, resulting in improved ability to penetrate obstructions versus higher frequencies. In addition it offers reductions in cost as a result of using the unlicensed spectrum, fewer PoP (Points of Presence) locations and less base station equipment. However, the 5 GHz spectrum is obviously subject to potential interference from Wi-Fi versus protected licensed spectrum. At first glance, this may seem concerning, but with new advanced spectrum reuse techniques leveraging TDMA+GPS synchronization, it’s possible to run an entire network on only two operating channels. This represents only a fraction of the unlicensed spectrum. Furthermore, with signal attenuation of interfering low powered Wi-Fi router signals through house walls and roofing materials, it is easy to attain the necessary 10-25 dB of signal to noise to deliver a quality service.

It’s abundantly clear the entire wireless industry is making enormous technological strides, and that the ‘wireless first’ approach is gaining ground over fiber and DSL networks. By carefully deploying and comparing different models, we’re now able to witness the impact of different spectrum in varying deployment environments, applications, and resulting costs. This will enable the industry to make the most of each technology and improve the quality of global internet access. l

ctia 2016 21Wireless Week’s Show Daily • S E PTE M B E R|9|2016

are remarkably powerful, they will never have the capacity, latency, reliability and flexibility to meet the needs of the use cases that have the potential to radically improve our world, nor will they have the ability to support the massive amount of machine-type devices that are expected.”

Suri said 5G technology will be capable of improving human life in three main ways: by giving people more time, by increasing productivity and by improving healthcare through personalization and increased access.

Suri said 5G’s benefits will be seen across industries, including utilities, agriculture, healthcare, retail and manufacturing, smart cities and in homes.

In the picture Suri painted, 5G will allow use cases that employ real-time, historical and environmental data to make assessments, including farms that adjust their crop care and

manufacturers that can boost production of certain clothing at particular times based on weather information. Suri said 5G will also allow for personalized healthcare insights that are proactive rather than reactive, customized pharmaceuticals and increased access that can improve quality and duration of life.

“The opportunity is everywhere,” Suri said. “The further we push the evolution of the network, the more possibilities arise.”

One of the most important elements of 5G that cannot be achieved with 4G is drastically reduced latency, Suri said.

Where 4G can offer video conferencing with healthcare professionals, Suri said the latency levels of 5G will allow for specialists to perform surgery remotely using robotics. Latency will also be key in facilitating the rise of autonomous cars, he said.

But while 5G is the end goal, Suri said

the shift past 4G will not be a single leap but rather an evolution that will see the two technologies become intertwined.

“[5G] will not happen overnight, it will be an evolution and there will be a coexistence of 4G and 5G,” Suri said. “The most important thing about 5G a reality is to realize it is not really about 5G at all. Yes, the power of 5G is what we want at the end but the journey there is largely about the evolutionary path of 4G.”

Suri noted Nokia has laid out a path to 5G through its 4.5G Pro and 4.9G offerings and said early adopters of these technologies will have a leg up on 5G. The upgrades, he said, can serve as a test bed for 5G use cases, allowing operators to experiment and develop solutions that will be ready at the advent of true 5G. l

Nokia’s Suri continued from page 1

the feeling of urgency for more bandwidth that is prevalent in the telecommunications industry.

Cuban said the application that finally catches people’s attention won’t be for streaming “reruns of Gilligan’s Island,” but will be a use case for “something of importance” in people’s lives. Right now, he said, applications aren’t changing people’s lives, they’re just simplifying things.“That’s the challenge right now, there’s not that application that just drives everything,” he said. “We need that ‘Okay this is a game changer’ and that will drive adoption and speed just like Internet drove adoption of broadband.”

During his keynote appearance, Cuban also raised the question of whether the advent of 5G would lead consumers to cut the Internet cord en masse.

“Just like they cut the TV cord to Internet and just how really we don’t wire our homes anymore, are people already so used to using wireless that when they’re getting 100 megabits per second of throughout – maybe a little more, maybe a little less depending on circumstances – are they just going to say what do I need this wire for?” Cuban said. “Those are the big questions.” l

Cuban continued from page 1

voice call failures, which included a dropped call at the entrance to the exhibit floor from the registration area. All in all, most voice networks experienced a considerable improvement from last year’s results. Over the course of the week, AT&T and Sprint both improved from 5 call failures each last year to none this year. Even with its struggles on Day 1, T-Mobile still improved from 17 blocks in 2015 to 11 this year. Rounding out the voice results, Verizon went from having no failures last year to one single drop this year.

GWS transferred 10 GB of data while completing 2500 tasks on Day 2 during the two hour test of the halls and exhibit floor. AT&T and Sprint were the only two networks to successfully complete all 600+ tasks tested on their networks. T-Mobile failed a task near the drone course in the Connected Life Zone, while Verizon failed a task at the Retail Zone bistro.

AT&T and Verizon continued to set the pace for raw speed -- both provided average download speeds of about 23 Mbps. If you’re lucky enough be sitting under one of the dozens of antennas mounted on the ceiling, your AT&T speeds could spike to 50 Mbps per task, about 10 Mbps faster than Day 1. Verizon’s peak task throughputs stayed consistent at about 40 Mbps. Sprint and T-Mobile delivered average download speeds of 10-12 Mbps, which is a

significant improvement from T-Mobile’s difficult Day 1. Upload speeds continued to see AT&T and Verizon posting selfies within 2.5 seconds, while Sprint and T-Mobile were about twice as slow. Compared to last year’s CTIA, AT&T and Verizon both roughly doubled their speeds from about 12 Mbps to the current 23 Mbps range. Sprint’s 12 Mbps speeds were slightly improved over last year’s 9 Mbps. Unfortunately, T-Mobile’s first-place 22 Mbps throughputs seen last year were roughly halved this year.

It’s a wrap - GWS has finished testing and packed up their gear. So how did the networks fare? According to GWS CEO, Dr. Paul Carter: “We’re seeing these networks continue to evolve. Technologies such as VoLTE and HD voice that were considered advanced last year are mainstream this year. Although these networks were clearly stressed as large numbers of attendees came on to the networks at the same time every day, they were prepared. AT&T and Verizon in particular showed dramatically increased speeds over last year. Overall, using GWS’s proprietary OneScore methodology (which considers results from both the voice and data networks), Verizon and AT&T easily beat out T-Mobile and Sprint during this year’s show.” l

Networks Heat Up continued from page 1

From the Show Floor

22 ctia 2016 Wireless Week’s Show Daily • S E PTE M B E R|9|2016

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