tablet use in the enterprise - a question of context
DESCRIPTION
17 usage patterns for tablets in the enterprise, contrasted with phones, laptops, and personal use. Presented at MobileUX Camp DC on 17 September 2011.TRANSCRIPT
A QUESTION OF CONTEXTTABLET USAGE IN THE ENTERPRISE
Jim JarrettUser Experience [email protected] September 2011MobileUX Camp DC
VISUAL LANGUAGEStick Figures in Depth
PRESENTERPresents the content or initiates the interaction.
AUDIENCEObserves or participates in the interaction.
BIGGER AUDIENCEMore observers or participants.
TABLETTouch screen general purpose gadget bigger than a phone.
PHONETouch screen phone that can do other things too.
LAPTOPLaptop or other PC running a traditional desktop OS.
MOVEMENTTablet moving between people.
MONEYTangible value transferred.
PERSONAL USEActivity may be done in a personal context in addition to enterprise.
CONTEXTSUsage or Interaction Environment
WORKLone Activity
WORK – VIEW/SURFView content with minimal interaction, primarily navigation.
WORK – CREATE/EDITCreate and make changes to content.
WORK – REMOTEUse another computer remotely.
PRESENTConvey Information
PRESENT – UNATTENDEDContent is presented via tablet with no interaction from presenter or audience.
PRESENT – ONE TO ONEPresenter delivers content to an audience of one.
PRESENT – SMALL GROUPPresenter delivers content to a small audience.
PRESENT – LARGE GROUPPresenter delivers content to a large audience with the aid of additional tools like a projector or TV.
PRESENT – REMOTE GROUPPresenter delivers content to a large audience, some of which is remote, with the aid of additional tools like screen sharing.
COLLABORATEShared Activity
COLLABORATE – UNATTENDEDAudience interacts with content with no involvement of presenter.
COLLABORATE – ONE ON ONEPresenter and individual audience interact with content simultaneously.
COLLABORATE – BACK AND FORTHPresenter and individual interact with content by passing tablet between each other.
COLLABORATE – SMALL GROUPPresenter and a small audience interact with content simultaneously.
COLLABORATE – PASS AROUNDPresenter and audience interact with content by passing tablet to each other.
TRANSACTTransfer Tangible Value
TRANSACT – UNATTENDEDAudience performs transaction with no involvement of presenter.
TRANSACT – ONE TO ONEPresenter performs transaction with attention of audience.
TRANSACT – COLLABORATIVEPresenter and audience collaborate simultaneously to perform transaction.
TRANSACT – SEQUENTIALPresenter and audience collaborate in a sequence of steps to perform transaction.
SUMMARYBig Picture and Final Thoughts
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.3. Tablets provide unique capabilities for unattended presentation,
collaborative transactions, and sequential transactions.
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.3. Tablets provide unique capabilities for unattended presentation,
collaborative transactions, and sequential transactions. 4. Tablets are more suited to collaboration and unattended use than
phones.
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.3. Tablets provide unique capabilities for unattended presentation,
collaborative transactions, and sequential transactions. 4. Tablets are more suited to collaboration and unattended use than
phones.5. Tablets are less private and more collaborative than laptops.
Context
WORK
View/Surf
Create/Edit
Remote
PRESENT
Unattended
One to One
Small Group
Large Group
Remote Group
COLLABORATE
Unattended
One on One
Back and Forth
Small Group
Pass Around
TRANSACT
Unattended
One to One
Collaborative
Sequential
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.3. Tablets provide unique capabilities for unattended presentation,
collaborative transactions, and sequential transactions. 4. Tablets are more suited to collaboration and unattended use than
phones.5. Tablets are less private and more collaborative than laptops.6. Tablets are used for large group presentation and multi-person
transactions more in an enterprise environment than personal.
CONCLUSIONS1. Tablets support individual, one on one, and small group interactions of
many types.2. Tablets don’t support large group collaboration well.3. Tablets provide unique capabilities for unattended presentation,
collaborative transactions, and sequential transactions. 4. Tablets are more suited to collaboration and unattended use than
phones.5. Tablets are less private and more collaborative than laptops.6. Tablets are used for large group presentation and multi-person
transactions more in an enterprise environment than personal.
QUESTIONS?Thanks for your attention and participation!*
Presentation will be available on SlideShare and JarrettInteractionDesign.com* Special thanks to the User Focus UCD Activities & Docs stencil for the stick figure inspiration. www.userfocus.co.uk/uxstencil