tag recruiting, 4/19/11, monster

Ripping the Cover off the Monster Database: What You Don’t Know Can Give You the

Edge

Eric WinegardnerVP, Client Adoption

@ewmonster

Agenda

Macro Economic Landscape Evolving World of WorkMonster’s IT Audience Live Demo of Power Resume SearchMonster Today No Holds Barred Q&A

National Unemployment Rate• 8.8% in March, 13.5 million jobless individuals

Unemployment Rate by Education Level

No HS HS Diploma Associates BA+0

2

4

6

8

10

12

14

16

13.7%

9.5%

7.4%

4.4%

8.8%

The New World of Work

Copyright – 2011 Monster

“Today’s employers feel that employees are loyal

due to the economic times, but the reality is they

are not. Because of this, there is a strong likelihood

that when the economy turns for the

better, employers could find themselves

with valued employees jumping ship. This

places pressure on them to put retention measures

in place now.”

Katherine Jones, HCI Research Fellow.


US Monster Stats

Site Visitors

Source: comScore, March 2011

23.7 Million monthly Unique Visitors

New Resumes

Every 3.4 seconds a new resume is added to Monster.com

Source: 1Internal Data, average new resumes per day in the U.S., January 2010 - December 2010

Employed

72% of Monster’s monthly Unique Visitors are Employed

Source: comScore, monthly average; Jan 2010 – Dec 2010

Demand

2800 job searches performed on Monster.com every Minute.

Source: comScore, monthly average; Jan 2010 – Dec 2010

Outrageous Reach

Our brand is shown more than

9.2 billion times across the

Monster and Yahoo networks, reaching almost

2 out of 3

U.S. Internet users.


#1 Recruitment-Focused Ad Network

Monster Career Ad Network® reaches passive and active

seekers with over

3.5 billion job ad impressions per month

on thousands of sites.


Our Newspaper partners’ combined Sunday readership is over

78 million people and over

150 million unique website visitors

each month. We have local reach in every

state in the U.S.

Local Reach

Monster Newspaper Partners


Newspaper Partners Extend Local ReachWhen partnering with local newspapers, Monster is able to reach job seekers not visiting Monster directly

Market Reach: Atlanta DMA1

Media Source Unique Local UsersMonster.com 696 K

AJC.com 1.3 M

The Atlanta Journal-Constitution Readers (print) 1.8 M

Combined Audience – Unduplicated 2.4 M

Extended Reach from Partnership 1.7 M (2.4 – 0.7)

By partnering with The Atlanta Journal-Constitution, Monster now reaches an additional 1.7M Job Seekers in the Atlanta DMA – a 254% increase

• Over 900k Active Resumes in Atlanta• Over 1.9MM Monthly Job Views in Atlanta


Monster’s IT Talent Pool

IT Job Seekers by Category


Career Level


Education Level


Years of Experience


Supply & Demand


Top 20 Job Title Searches on Monster

Top 20 represent 45% of all IT Talent


WHY SEMANTIC?

Keyword Engine’s View of the Resume

Keywords extracted from one actual resume

Is This Candidate Qualified?


Keyword-based Search for Talent

Needs Complex

Boolean Logic

Cannot DistinguishRecent vs.

DatedExperience

Gives AllKeywords

Equal Weight

Results NotInformative

Qualified CandidatesAre AlwaysHard to Find

Does NotUnderstand the

Meaning ofWords


Advanced Technology.Innovative Results.

We’re making it

faster and easier for you to find the

talented candidates you are looking for —

How?

By using innovative,

breakthrough technologies – like our

industry-leading semantic search

technology


Director ofPartnershipsDirector ofAlliances

Dir. Biz. Dev.Dir. BusinessDevelopment

Director ofBusiness

Development

BusinessDevelopment

Director

Director,Business

Development

Addresses The Common Search Problem

Dir. Biz. Dev.

Search Query


…JD EdwardsPeoplesoftSAPIBMOracleEnterpriseSoftware

Dir. Biz. Dev.

Search Query



…Kellogg Schoolof ManagementSloan School

of ManagementWhartonStanfordMITHarvard

Business School

Top BusinessSchools

EnterpriseSoftware

Dir. Biz. Dev.

Search Query



Top BusinessSchools

EnterpriseSoftware

Search Query

The Common Search Problem

Dir. Biz. Dev.

Synonyms

Homonyms

Stemming

Partial Matches

Spelling Errors

Concatenation

Diacritics

Abbreviations

Punctuation


Concept and Context-Based Searching

Searches on the meaning of words

Understands job titles, skills, industries, education etc.

Understands the hierarchy of concepts

Accounting

GAAPSOXFASB

SOX 404

SOX302

FinancialAudit

RevenueRecognition

VSOEFinancialDisclosure

FraudInvestigation

Skills

© 2010 Monster


Concept and Context-Based Searching

Knows the difference between:> George Washington University

> Washington Mutual

> 123 Washington Avenue

> George Washington

Evaluates the length of time using a skill or holding a job.> 10 years of experience vs. 1 year

Understands difference between recent and dated experience.> Accountant now vs. Accountant 10 yrs ago


Power Resume Search with6Sense™ Search Technology

Provides unrivaled candidate matches

Understands concepts and context

Bases matches on actual, relevant experience, skills, education, and more

Automatically sorts, scores, and ranks

Provides at-a-glance comparisons


Power Resume Search ROI

Source: Data collected from 48 recruiters, managers and executives from 15 enterprise customers nationwide after hands-on testing of PRS vs. various keyword searches

Less Time Takenusing PRS vs.

keyword search

More qualified candidates found

Recruiterspreferred using

PRS over keyword search

Recruiters believed PRS

found candidates faster

65%Less Time

150%More Candidates

90%Preferred PRS

97%PRS is faster


LIVE DEMO

Paul Miller@SeekerPal

WHERE DOES THIS GO?

6Sense Enterprise Suite

• Consolidate all applicants in one pool

• Leverage patented semantic search capability

• Find better quality candidates faster

Search

• Automatically match applicants to job criteria

• Manage applicant inflow efficiently

• Identify top candidates

Talent Matching

• Model internal talent

• Understand demographic shifts and challenges

• Identify talent gaps

Talent Dashboard



[email protected]@ewmonster

Questions?


[email protected]@ewmonster

THANK YOU!

tag recruiting, 4/19/11, monster

Technology

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