Talking in Characters Social Media and Modern Communication

A not so exclusive club

• Phenomena • Companies the size of a Country• Largest Culture Ever

• Addiction• As profitable as the Coffee Industry• Overtaken Pornography in Internet Usage

But, but there are so many to choose from

• Classification• Collaborative Projects (Wikipedia)• Blogs and Microblogs (Twitter)• Content Communities (YouTube)• Social Networking (Facebook)• Virtual Game Worlds (World of Warcraft)• Virtual Social Worlds (Second Life)

Sip Instead of Gulp

• Short, Sweet,… to the point?• Social Presence• Media Richness

• InformationImpressionRelationship• You’ve Got Mail• Verbal Cues • Extended Time

Gulp rather than Sip

• Hyperpersonal • Closer Online than in Person

• Selective Exposure 2.0• Selective Self Presentation• Overattribution of Similarity

• Self-Fulfilling Prophecy

Like to Share?

• We have no friends in real life• Telephone • Email• Internet

• Distance with Intimacy

I care, but not really

• Social Grooming: ~40%• Conversational: ~40%• Pass along value: ~10%• News: ~10%• Self Promotion: ~5%• Spam: ~5%

Shut the Hashtag Up!

Actually, share

• 1 in 6 Higher Education Students Enrolled in Online Courses

• Revolutions Occur in Real Time• 1 in 8 Couples Married Meet via Social Network• Online Students outperform traditional classroom peers• Outlet for Introversion

Lonely, I am so Lonely

• Composed Communication• Private Messaging• Increase Social Capital

• Scanning News Feeds• Broadcasting• Decrease Social Capital

• One-Click Gratification • Can be either

Porcupine Fable

• We’ve always sucked at communicating.Just Now We Can Suck to a Larger Audience.

• Social Media is Best Used in Moderation.Like Beer.

• Stop Feeling Nostalgic for your Nokia.Playing Snake on Your Phone Shouldn’t be the ‘Good ole Days.’