Don’t waste time! Build your business on

corporate social innovation

Do  you  want  to  save  the world  or  do  you  want  to  make  money?

New times – new logics

New times – new logics

New times – new logics

New times – new logics

Trends I New needs

Practice I New solutions

How we do it…

Add-­‐on  (”philanthropy”):  

CSR    ac'vi'es  

Core  business  

Add-­‐on  (”philanthropy”):  

CSR    ac'vi'es  

Core  business  

CSR    ac/vi/es  Core  business  

Strategic  (”business”):  

CSR      

ac/vi/es  Core  business  

 

www.csrinnova'on.dk  

Nordic  project:  Norwegian  School  of  Management,  CBS,  Finnish  Business  and  Society,  etc.  

 

www.ideascompass.dk  

”We’re  launching  ecomagina0on    

not  because  it’s  trendy  or  moral,    

but  because  it  will    

accelerate  our  growth    

and  make  us  more  compe00ve.”  

Many approaches & concepts …

www.symbiosis.dk

Curitiba

Recyclebank

The potential benefits …

Differen/a/on  New  customers  &  markets  Reputa/on  Employer  branding  Preferred  supplier  Efficiency  Innova/on  Sustainable  value  crea/on        

hDp://jp.dk/jptv/nyheder/utroligt/ar/cle1469475.ece    

Sustainability  –  not  for  the  chosen  few…  

The Scandinavia-Asia link

www.taniaellis.com  THANK  YOU!